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<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:creativeCommons="http://backend.userland.com/creativeCommonsRssModule" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0"><channel><title>The IIAR Blog</title><link>http://iiar.wordpress.com</link><description>Blog by members of the Institute of Industry Analyst Relations</description><language>en</language><image><link>http://iiar.wordpress.com</link><url>http://www.gravatar.com/blavatar/e3b2c6d67fe3c1018c2120596170e871?s=96&amp;d=http://s.wordpress.com/i/buttonw-com.png</url><title>The IIAR Blog</title></image><lastBuildDate>Fri, 19 Jun 2009 04:25:02 PDT</lastBuildDate><generator>http://wordpress.com/</generator><sy:updatePeriod xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">hourly</sy:updatePeriod><sy:updateFrequency xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">1</sy:updateFrequency><geo:lat>51.021302</geo:lat><geo:long>-3.114343</geo:long><creativeCommons:license>http://creativecommons.org/licenses/by-nc/3.0/</creativeCommons:license><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/iiar" type="application/rss+xml" /><feedburner:emailServiceId>iiar</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item><title>Around Richard Mahony from Ovum in 10 questions</title><link>http://feedproxy.google.com/~r/iiar/~3/jCjLK8E7skI/</link><category>IIAR</category><category>AroundIn10questions</category><category>Ovum</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">hkirkman</dc:creator><pubDate>Fri, 27 Mar 2009 05:22:16 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/03/27/around-richard-mahony-from-ovum-in-10-questions/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Today, in our continuing series of analyst interviews, we have the pleasure of welcoming Richard Mahony, Enterprise practice leader with Ovum.
1. What are your coverage areas?
I manage Ovum’s...<br/>
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			<media:title type="html">hkirkman</media:title>
		</media:content><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://iiar.files.wordpress.com/2009/03/richard-mahony-thumb.jpg" medium="image">
			<media:title type="html">Richard Mahony</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/03/27/around-richard-mahony-from-ovum-in-10-questions/</feedburner:origLink></item><item><title>MQs, accreditation and a debate on IT services – all in the same evening</title><link>http://feedproxy.google.com/~r/iiar/~3/xGwjaZFh0yM/</link><category>IIAR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">David R</dc:creator><pubDate>Fri, 27 Mar 2009 11:50:32 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/03/27/mqs-accreditation-and-a-debate-on-it-services-all-in-the-same-evening/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Those of us fortunate enough to be able to attend* yesterday&#8217;s IIAR meeting enjoyed a treat. 
Ed Gyurko presented the latest IIAR whitepaper on Magic Quadrant submissions (available from...<br/>
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</div>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://iiar.wordpress.com/2009/03/27/mqs-accreditation-and-a-debate-on-it-services-all-in-the-same-evening/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://1.gravatar.com/avatar/75c405046353216b0cda93736881d8da?s=96&amp;d=identicon&amp;r=G" medium="image">
			<media:title type="html">David R</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/03/27/mqs-accreditation-and-a-debate-on-it-services-all-in-the-same-evening/</feedburner:origLink></item><item><title>IIAR publishes white paper on Managing the Gartner MQ</title><link>http://feedproxy.google.com/~r/iiar/~3/RMeo18dnePI/</link><category>IIAR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">hkirkman</dc:creator><pubDate>Mon, 30 Mar 2009 03:29:24 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/03/30/iiar-publishes-white-paper-on-managing-the-gartner-mq/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Today the IIAR published my whitepaper titled: “Managing the Gartner Magic Quadrant: a tool for analyst relations managers.”&#160; The paper is free for all IIAR members and can be found in the...<br/>
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</div>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://iiar.wordpress.com/2009/03/30/iiar-publishes-white-paper-on-managing-the-gartner-mq/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">3</slash:comments><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://1.gravatar.com/avatar/32f66d04dddc04c48e0450316cd596e6?s=96&amp;d=identicon&amp;r=G" medium="image">
			<media:title type="html">hkirkman</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/03/30/iiar-publishes-white-paper-on-managing-the-gartner-mq/</feedburner:origLink></item><item><title>Analyst of the year</title><link>http://feedproxy.google.com/~r/iiar/~3/x67RSLfe7L4/</link><category>AnalystOfTheYear</category><category>IIAR</category><category>Survey</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Jonny Bentwood</dc:creator><pubDate>Tue, 31 Mar 2009 02:25:30 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/03/31/analyst-of-the-year/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[To take part in the ‘analyst of the year’ survey – click here
 Last year, the IIAR ran a survey to identify who AR practitioners believe should win the award of ‘analyst of the year’ and ‘analyst...<br/>
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</div>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://iiar.wordpress.com/2009/03/31/analyst-of-the-year/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">2</slash:comments><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://0.gravatar.com/avatar/69391ea017bb3312be1b7400d7c3720a?s=96&amp;d=identicon&amp;r=G" medium="image">
			<media:title type="html">Jonny</media:title>
		</media:content><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://iiar.files.wordpress.com/2009/03/iiaranalystoftheyear.jpg" medium="image">
			<media:title type="html">IIAR Analyst of the Year</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/03/31/analyst-of-the-year/</feedburner:origLink></item><item><title>Softcopy formats</title><link>http://feedproxy.google.com/~r/iiar/~3/4taoioBD9T4/</link><category>ARBestpractices</category><category>IT Market Strategy</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Ludovic</dc:creator><pubDate>Tue, 14 Apr 2009 04:26:08 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/?p=251</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[I first need to start this post with an apology to Merv, as I&#8217;ve kept calling him Adrian -it&#8217;s probably that it sounded more like a first name than Merv to my little French brain. So,...<br/>
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</div>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://iiar.wordpress.com/2009/04/14/softcopy-formats/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://0.gravatar.com/avatar/af0bb06779cf549bed1868ca92776d28?s=96&amp;d=identicon&amp;r=G" medium="image">
			<media:title type="html">Ludovic</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/04/14/softcopy-formats/</feedburner:origLink></item><item><title>Larry De’Ath’s Top 10 Best Practices for Analyst Relations</title><link>http://feedproxy.google.com/~r/iiar/~3/OgVwqpheYN4/</link><category>Best practices</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Duncan Chapple</dc:creator><pubDate>Wed, 15 Apr 2009 06:27:41 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/?p=259</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[(Our thanks go to Steve Keifer for writing this appreciation of Larry De&#8217;Ath, who died this time last year. Steve outlines Larry&#8217;s views on analyst relations, which were always notable. I...<br/>
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</div>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://iiar.wordpress.com/2009/04/15/larry-de%e2%80%99ath%e2%80%99s-top-10-best-practices-for-analyst-relations/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://0.gravatar.com/avatar/cffdd10c11a416be3451dc6c59ed5974?s=96&amp;d=identicon&amp;r=G" medium="image">
			<media:title type="html">Duncan</media:title>
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		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/04/15/larry-de%e2%80%99ath%e2%80%99s-top-10-best-practices-for-analyst-relations/</feedburner:origLink></item><item><title>Around Roger Kay from Endpoint Technologies Associates in 10 questions</title><link>http://feedproxy.google.com/~r/iiar/~3/ZpPBB_ve-nU/</link><category>IIAR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">hkirkman</dc:creator><pubDate>Wed, 22 Apr 2009 02:59:50 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/04/22/around-roger-kay-from-endpoint-technologies-associates-in-10-questions/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[In our continuing series of analyst interviews, we are delighted to welcome Roger&#160; Kay, Founder and President of Endpoint Technologies Associates, Inc. 
&#160;
1. What are your coverage...<br/>
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		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/04/22/around-roger-kay-from-endpoint-technologies-associates-in-10-questions/</feedburner:origLink></item><item><title>AR in a credit crunch</title><link>http://feedproxy.google.com/~r/iiar/~3/AIJZUzi63-g/</link><category>IIAR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Jonny Bentwood</dc:creator><pubDate>Thu, 21 May 2009 09:19:45 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/05/21/ar-in-a-credit-crunch/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[In the AR almanac my peers will no doubt give a hearty thanks to the banking industry for changing the way we work. As budgets are squeezed then discretionary spend (as Mike Cansfield views it), gets...<br/>
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			<media:title type="html">Jonny</media:title>
		</media:content><media:content xmlns:media="http://search.yahoo.com/mrss/" url="http://www.computerweekly.com/PhotoGalleries/233817/361_20_2008-IT-year-in-pictures-Credit-crunch-recession-and-banking-crisis.jpg" medium="image" /><feedburner:origLink>http://iiar.wordpress.com/2009/05/21/ar-in-a-credit-crunch/</feedburner:origLink></item><item><title>IIAR breakfast meeting at Forrester IT Forum</title><link>http://feedproxy.google.com/~r/iiar/~3/PJBbxxeh_-o/</link><category>IIAR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">hkirkman</dc:creator><pubDate>Thu, 28 May 2009 02:20:02 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/05/28/iiar-breakfast-meeting-at-forrester-it-forum/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[If you are planning to be at the Forrester IT Forum EMEA in Berlin next week, and are interested in finding out more about the IIAR and networking with your peers, we will be holding an informal...<br/>
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			<media:title type="html">hkirkman</media:title>
		</media:content><feedburner:origLink>http://iiar.wordpress.com/2009/05/28/iiar-breakfast-meeting-at-forrester-it-forum/</feedburner:origLink></item><item><title>AR professionals should canvass inside firms</title><link>http://feedproxy.google.com/~r/iiar/~3/fJBrJvOm_Tc/</link><category>Best practices</category><category>IIAR</category><category>AR</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Ludovic</dc:creator><pubDate>Fri, 19 Jun 2009 04:18:21 PDT</pubDate><guid isPermaLink="false">http://iiar.wordpress.com/2009/06/19/ar-professionals-should-canvass-inside-firms/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[It&#8217;s all too easy to assume that by briefing the lead analyst on a vendor or on a coverage area, your job as AR professional is done.
Don&#8217;t…
While some firms have robust sharing...<br/>
<br/>
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