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<channel>
	<title>The Illusionists - a documentary by Elena Rossini</title>
	
	<link>http://theillusionists.org</link>
	<description>A feature-length documentary about the body "as the finest consumer object" - written &amp; directed by Elena Rossini</description>
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		<title>What I’m Reading – May 29th</title>
		<link>http://feedproxy.google.com/~r/illusionists/~3/OSN-qUUF5Z0/</link>
		<comments>http://theillusionists.org/?p=2475#comments</comments>
		<pubDate>Tue, 29 May 2012 18:22:12 +0000</pubDate>
		<dc:creator>elena</dc:creator>
				<category><![CDATA[airbrushing]]></category>
		<category><![CDATA[consumerism]]></category>
		<category><![CDATA[discrimination]]></category>
		<category><![CDATA[hidden propaganda]]></category>
		<category><![CDATA[image manipulation]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[inspiring women]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[video games]]></category>
		<category><![CDATA[Julia Bluhm]]></category>
		<category><![CDATA[LEGO]]></category>
		<category><![CDATA[media literacy]]></category>
		<category><![CDATA[reading list]]></category>
		<category><![CDATA[Seventeen Magazine]]></category>
		<category><![CDATA[SPARK Summit]]></category>

		<guid isPermaLink="false">http://theillusionists.org/?p=2475</guid>
		<description><![CDATA[A selection of articles on body image and media literacy issues.]]></description>
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</p>
<p><em>A selection of articles on body image and media literacy issues.</em></p>
<p><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-boybloggerseventeen.jpg" alt="circle boybloggerseventeen What Im Reading – May 29th" title="Seventeen - SPARK Summit" width="140" height="140" class="alignright size-full wp-image-2489" /><br />
<h4>Boy Blogger: &#8220;Seventeen Magazine Pictures Are Silly and Unreal&#8221;</h4>
<p>An excerpt: &#8220;The girls I know, real girls, don’t look anything like this. They look normal. Most of them aren’t covered in makeup, they wear the kind of clothes I wear, comfortable, everyday clothes, and they don’t look like Barbie dolls&#8230;&#8221;</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.sparksummit.com/2012/05/29/boy-blogger-seventeen-pictures-are-silly-and-unreal/" target="_blank">Read more</a></li>
</ul>
<div class="divider"></div>
<h4>2 Teen Girls Took A Fashion Mag Into A Lunchroom And Came Back With This Video</h4>
<p><a href="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-seventeenvideo.jpg"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-seventeenvideo.jpg" alt="circle seventeenvideo What Im Reading – May 29th" title="Seventeen Video" width="140" height="140" class="alignright size-full wp-image-2492" /></a></p>
<p>An excerpt: &#8220;Bursts of hysterical giggling aside, seeing these young girls juxtaposed next to the magazine photos is a reality check for all of us. About halfway through, they start to ask teen boys what they think&#8230;&#8221;</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.upworthy.com/2-teen-girls-took-a-fashion-mag-into-a-lunchroom-and-came-back-with-this-video?c=mrp1" target="_blank">Read more</a></li>
</ul>
<div class="divider"></div>
<h4>Historical Perspective on the LEGO Gender Gap</h4>
<p><a href="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-LEGO.jpg"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-LEGO.jpg" alt="circle LEGO What Im Reading – May 29th" title="LEGO Sociological Images" width="140" height="140" class="alignright size-full wp-image-2490" /></a></p>
<p>An excerpt: &#8220;LEGO bricks were originally marketed as toys for both boys and girls. The 60s saw the introduction of new elements to the LEGO system like wheels, windows and hinges. Marketing images from this era tend to feature boys and girls equally&#8230;&#8221;</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://thesocietypages.org/socimages/2012/05/08/part-i-historical-perspective-on-the-lego-gender-gap/?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed%3A+SociologicalImagesSeeingIsBelieving+%28Sociological+Images%3A+Seeing+Is+Believing%29" target="_blank">Read more</a></li>
</ul>
<div class="divider"></div>
<h4>Prom Spending Surges? Media Panics, Hype and Critical Thinking 2012</h4>
<p><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/circle-prettypink.jpg" alt="circle prettypink What Im Reading – May 29th" title="Shaping Youth Prom Cost" width="140" height="140" class="alignright size-full wp-image-2491" /></p>
<p>An excerpt: &#8220;Ever since media headlines began trumpeting four-figure price escalations and pundits started crowing that ‘prom is the new wedding’ citing a national AVERAGE of $1078 per a widely distributed Visa survey of 1000 phone respondents, I decided to put my incredulousness to an informal peer review using social media as a conduit&#8230;&#8221;</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.shapingyouth.org/?p=18715" target="_blank">Read more</a></li>
</ul>
<div class="divider"></div>
<h4>Tropes vs. Women in Video Games</h4>
<p>Help support this amazing project by Anita Sarkeesian: &#8220;I love playing video games but I’m regularly disappointed in the limited and limiting ways women are represented.  This video project will explore, analyze and deconstruct some of the most common tropes and stereotypes of female characters in games.  The series will highlight the larger reoccurring patterns and conventions used within the gaming industry rather than just focusing on the worst offenders.  I’m going to need your help to make it happen!&#8221;</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.kickstarter.com/projects/566429325/tropes-vs-women-in-video-games" target="_blank">Kickstarter.com: &#8220;Tropes vs. Women in Video Games&#8221;</a></li>
</ul>
<p><iframe frameborder="0" height="360px" src="http://www.kickstarter.com/projects/566429325/tropes-vs-women-in-video-games/widget/video.html" width="480px"></iframe></p>
<div class="divider"></div>
<p><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/didyouenjoy.png" alt="didyouenjoy What Im Reading – May 29th" title="Did You Enjoy This Post? | The Illusionists" width="389" height="60" class="alignnone size-full wp-image-2505" /></p>
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		<item>
		<title>Annals of Badvertising: Virginia Slims Book of Days (1982)</title>
		<link>http://feedproxy.google.com/~r/illusionists/~3/IsNfw08xucA/</link>
		<comments>http://theillusionists.org/?p=2462#comments</comments>
		<pubDate>Thu, 17 May 2012 08:33:41 +0000</pubDate>
		<dc:creator>elena</dc:creator>
				<category><![CDATA["The Illusionists" documentary]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[badvertising]]></category>
		<category><![CDATA[contradictory-messages]]></category>
		<category><![CDATA[hidden propaganda]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[print ads]]></category>
		<category><![CDATA[teenagers]]></category>
		<category><![CDATA[women's magazines]]></category>
		<category><![CDATA[1980s]]></category>
		<category><![CDATA[1982]]></category>
		<category><![CDATA[Book of Days]]></category>
		<category><![CDATA[Can't Buy My Love]]></category>
		<category><![CDATA[cigarette]]></category>
		<category><![CDATA[cigarette ads]]></category>
		<category><![CDATA[empowerment]]></category>
		<category><![CDATA[girls]]></category>
		<category><![CDATA[Harper's Bazaar]]></category>
		<category><![CDATA[Jean Kilbourne]]></category>
		<category><![CDATA[media literacy]]></category>
		<category><![CDATA[vintage ads]]></category>
		<category><![CDATA[Virginia Slims]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://theillusionists.org/?p=2462</guid>
		<description><![CDATA[I quickly glanced at the headline for the Virginia Slims book of Days and I had to read it over at least three times - I simply could not believe it. My first reaction was: this must certainly be meant in irony. I did some research online when I returned home and I'm afraid to say they meant every single word...]]></description>
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<p></p>
<p><a href="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/virginiaslims-full-500.jpg"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/virginiaslims-full-500.jpg" alt="virginiaslims full 500 Annals of Badvertising: Virginia Slims Book of Days (1982)" title="Virginia Slims ad " width="350" height="476" class="alignleft size-full wp-image-2466" /></a> For the past two weeks I&#8217;ve been busy editing the very beginning of &#8220;The Illusionists&#8221; – a 10 minute sequence that introduces all the main theses of the documentary. I want to include brief glimpses at advertisements and magazine articles from the 1930s to our days, so yesterday afternoon I was at the library, going through dozens of old issues of Vogue, Cosmopolitan, Ebony, Harper&#8217;s Bazaar and People magazine. </p>
<p>In the December 1982 issue of Harper&#8217;s Bazaar, I found an ad by cigarette brand Virginia Slims, which I found disturbing on many levels.</p>
<p>But first, some background information about the company. In her excellent book &#8220;<a href="http://www.amazon.com/gp/product/0684866005/ref=as_li_ss_tl?ie=UTF8&#038;tag=theillus-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0684866005" target="_blank">Can&#8217;t Buy My Love</a>,&#8221; activist, filmmaker and author Jean Kilbourne (whom I had the honor of interviewing in <em>The Illusionists</em>) writes,</p>
<blockquote><p>In 1968 Virginia Slims was introduced by Philip Morris. In the following six years, the number of girls ages twelve to eighteen who smoked more than doubled. There followed a proliferation of cigarettes designed exclusively for women, such as More, Now (which exploitively had the same name as the acronym for the National Organization for Women), Max, Eve, Satin and Misty. By 1979, magazine tobacco advertisements targeting women equaled those targeted to men. These advertisements offered and continue to offer smoking to young women as a way to rebel and be cool, of course, but also as a way to control both their emotions and their weight. And, of course, advertisements offer cigarettes to everyone as a powerful symbol of sexuality.&#8221;</p></blockquote>
<p>The ad from Harper&#8217;s Bazaar offered a diary for 1983 &#8211; The &#8220;Virginia Slims Book of Days.&#8221; It could be obtained by mailing a 1 dollar check to Virginia Slims and <strong>enclosing two labels from any packs of Virginia Slim cigarettes</strong>. </p>
<p>I quickly glanced at the headline and I had to read it over at least three times &#8211; I simply could not believe it. My first reaction was: this must certainly be meant in irony. I did some research online when I returned home and I&#8217;m afraid to say they meant every single word, when they proclaimed:</p>
<blockquote><p>Learn what your parasol says about you, why your broom is your best friend and how to suppress dangerous attacks of ambition. All in the 1983 Virginia Slims Book of Days</p></blockquote>
<p><a href="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/virginiaslims-headline.jpg"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/05/virginiaslims-headline.jpg" alt="virginiaslims headline Annals of Badvertising: Virginia Slims Book of Days (1982)" title="Virginia Slims headline | The Illusionists documentary" width="680" height="371" class="aligncenter size-full wp-image-2465" /></a></p>
<p>And underneath the headline:</p>
<p>&#8220;<em>The Virginia Slims Book of Days is your own personal engagement calendar with plenty of space to note 365 days worth of appointments, reminders and engagements. And along the way, there are intriguing anecdotes, photos and outrageous quotes to keep you amused the whole year through.</em>&#8220;</p>
<p>Underneath the picture of the model is the big bold slogan: </p>
<blockquote><p>&#8220;You&#8217;ve come a long way, baby.&#8221; </p></blockquote>
<p>(Which sort of contradicts the bit about the broom and the dangers of ambitions, but who are we to judge?)</p>
<p>If you come across any examples of badvertisements, please send them to illusionists.film [at] gmail [dot ] com</p>
<p>Links:</p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.amazon.com/gp/product/0684866005/ref=as_li_ss_tl?ie=UTF8&#038;tag=theillus-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0684866005" target="_blank">Can&#8217;t Buy My Love</a by Jean Kilbourne</li>
</ul>
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<p>Generous support for <em>The Illusionists</em> provided by:</p>
<p><a href="http://eatingdisorder.org" target="blank"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2011/09/ced-logo-230px.gif" alt="ced logo 230px Annals of Badvertising: Virginia Slims Book of Days (1982)" title="The Center for Eating Disorders at Sheppard Pratt" width="230" height="94" class="alignleft size-full wp-image-2094" /></a><em><a href="http://eatingdisorder.org" target="blank">The Center for Eating Disorders at Sheppard Pratt</a> provides a comprehensive continuum of specialized care for children, adolescents and adults with eating disorders. Our holistic and multi-disciplinary approach to recovery helps individuals and families move beyond surviving to thriving. </em>
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		<title>The Economics of Beauty: For The Price Of…</title>
		<link>http://feedproxy.google.com/~r/illusionists/~3/cbf8EJrgfr4/</link>
		<comments>http://theillusionists.org/?p=2442#comments</comments>
		<pubDate>Wed, 18 Apr 2012 08:52:47 +0000</pubDate>
		<dc:creator>elena</dc:creator>
				<category><![CDATA[body]]></category>
		<category><![CDATA[change for the better]]></category>
		<category><![CDATA[feminism]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[self-image]]></category>
		<category><![CDATA[beauty]]></category>
		<category><![CDATA[beautynomics]]></category>
		<category><![CDATA[economics]]></category>
		<category><![CDATA[inspiring]]></category>
		<category><![CDATA[love your body]]></category>
		<category><![CDATA[Love Your Body Day]]></category>
		<category><![CDATA[NOW Foundation]]></category>
		<category><![CDATA[positive body image]]></category>
		<category><![CDATA[self-esteem]]></category>
		<category><![CDATA[the price of beauty]]></category>

		<guid isPermaLink="false">http://theillusionists.org/?p=2442</guid>
		<description><![CDATA[I recently found this thought-provoking poster on Pinterest – which was put together by the NOW Foundation for "Love Your Body Day."]]></description>
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<p><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/04/loveyourbody.jpg" alt="loveyourbody The Economics of Beauty: For The Price Of..." title="Love Your Body - &quot;For the price of&quot; | The Illusionists" width="267" height="400" class="alignleft size-full wp-image-2447" /></p>
<p>I recently found this thought-provoking poster on <a href="http://pinterest.com/pin/113856696798982752/" target="_blank">Pinterest</a> – which was put together by the <a href="http://www.nowfoundation.org/" target="_blank">NOW Foundation</a> for &#8220;Love Your Body Day.&#8221;</p>
<p>The image is a tad too small, so I&#8217;ll reproduce the text here:</p>
<div class="divider"></div>
<p></p>
<table class="minimal_table">
<tbody>
<tr>
<th>For the Price of:</th>
<th>You Could Have:</th>
</tr>
<tr>
<td>breast implant surgery</td>
<td>a year of college tuition</td>
</tr>
<tr class="even">
<td>a year&#8217;s worth of Slim Fast</td>
<td>plane tickets to Europe</td>
</tr>
<tr>
<td>one month of fake tanning</td>
<td>a one-hour massage</td>
</tr>
<tr class="even">
<td>a set of salon highlights</td>
<td>two weeks of groceries</td>
</tr>
<tr>
<td>uncomfortable shoes</td>
<td>gas for a 1,200 mile road trip</td>
</tr>
<tr class="even">
<td>a pair of designer jeans</td>
<td>a lift ticket at a ski resort</td>
</tr>
<tr>
<td>a set of acrylic nails</td>
<td>a day at an amusement park</td>
</tr>
<tr class="even">
<td>a breast-enhancing bra</td>
<td>an afternoon canoe trip</td>
</tr>
<tr>
<td>12 fashion magazines</td>
<td>dinner at a nice restaurant</td>
</tr>
<tr class="even">
<td>another tube of lipstick</td>
<td>a long distance call to a friend</td>
</tr>
</tbody>
</table>
<p>Please share this widely!<br />
</p>
<p>
<img src="http://aseachange.com/theillusionists/wp-content/uploads/2011/05/signature-elena1.png" alt="signature elena1 The Economics of Beauty: For The Price Of..." title="Elena" width="89" height="41" /></p>
<p>
<em>Links + Resources:</em></p>
<ul class="fancy_list">
<li class="arrow_list"><a href="http://www.nowfoundation.org/" target="_blank">The NOW Foundation</a></li>
<li class="arrow_list"><a href="http://loveyourbody.nowfoundation.org/" target="_blank">Love Your Body Day</a></li>
</ul>
<div class="divider"></div>
<h3>First Time Here?</h3>
<p>You can subscribe to our posts <a href="http://feeds.feedburner.com/illusionists" target="_blank">via RSS</a> or <a href="http://feedburner.google.com/fb/a/mailverify?uri=illusionists&amp;loc=en_US">sign up to receive them via email</a>.</p>
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		<title>Actress Ashley Judd Speaks Up Against Objectification</title>
		<link>http://feedproxy.google.com/~r/illusionists/~3/5oQka-qycfE/</link>
		<comments>http://theillusionists.org/?p=2429#comments</comments>
		<pubDate>Thu, 12 Apr 2012 10:48:18 +0000</pubDate>
		<dc:creator>elena</dc:creator>
				<category><![CDATA[ageism]]></category>
		<category><![CDATA[body]]></category>
		<category><![CDATA[change for the better]]></category>
		<category><![CDATA[discrimination]]></category>
		<category><![CDATA[feminism]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[objectification]]></category>
		<category><![CDATA[self-image]]></category>
		<category><![CDATA[sexism]]></category>
		<category><![CDATA[activism]]></category>
		<category><![CDATA[Ashley Judd]]></category>
		<category><![CDATA[body image]]></category>
		<category><![CDATA[body scrutiny]]></category>
		<category><![CDATA[boys]]></category>
		<category><![CDATA[girls]]></category>
		<category><![CDATA[mass media]]></category>
		<category><![CDATA[men]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://theillusionists.org/?p=2429</guid>
		<description><![CDATA[Actress Ashley Judd recently spoke up against objectification and the scrutiny over women's bodies.]]></description>
			<content:encoded><![CDATA[<p><!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop -->The full text is available on <a href="http://www.thedailybeast.com/articles/2012/04/09/ashley-judd-slaps-media-in-the-face-for-speculation-over-her-puffy-appearance.html" target="_blank">The Daily Beast</a> (<a href="http://www.thedailybeast.com/articles/2012/04/09/ashley-judd-slaps-media-in-the-face-for-speculation-over-her-puffy-appearance.html" target="_blank">link</a>).</p>
<p>An excerpt:</p>
<blockquote><p>The Conversation about women’s bodies exists largely outside of us, while it is also directed at (and marketed to) us, and used to define and control us. The Conversation about women happens everywhere, publicly and privately. We are described and detailed, our faces and bodies analyzed and picked apart, our worth ascertained and ascribed based on the reduction of personhood to simple physical objectification. Our voices, our personhood, our potential, and our accomplishments are regularly minimized and muted. [...] The insanity has to stop, because as focused on me as it appears to have been, it is about all girls and women. In fact, it’s about boys and men, too, who are equally objectified and ridiculed, according to heteronormative definitions of masculinity that deny the full and dynamic range of their personhood. It affects each and every one of us, in multiple and nefarious ways: our self-image, how we show up in our relationships and at work, our sense of our worth, value, and potential as human beings. Join in—and help change—the Conversation.</p></blockquote>
<p>– Ashley Judd</p>
<p>April 9th, 2012</p>
<p><em>Spread the word, share this on <a href="http://pinterest.com" target="_blank">Pinterest</a>:<br />
</em><br />
<a href="http://aseachange.com/theillusionists/wp-content/uploads/2012/04/judd.gif"><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/04/judd.gif" alt="judd Actress Ashley Judd Speaks Up Against Objectification" title="Ashley Judd speaks up against objectification | The Illusionists" width="500" height="2000" class="aligncenter size-full wp-image-2430" /></a></p>
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		<title>Inspiring Ads: NIKE &amp; Marilyn Monroe – A woman is often measured…</title>
		<link>http://feedproxy.google.com/~r/illusionists/~3/ejUL8T3VHLI/</link>
		<comments>http://theillusionists.org/?p=2420#comments</comments>
		<pubDate>Wed, 04 Apr 2012 14:08:36 +0000</pubDate>
		<dc:creator>elena</dc:creator>
				<category><![CDATA[advertising]]></category>
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		<category><![CDATA[inspirational]]></category>
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		<category><![CDATA[Marilyn Monroe]]></category>
		<category><![CDATA[NIKE]]></category>

		<guid isPermaLink="false">http://theillusionists.org/?p=2420</guid>
		<description><![CDATA["A woman is often measured by the things she cannot control..." an inspiring ad by NIKE]]></description>
			<content:encoded><![CDATA[<p><!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop -->I just stumbled upon an inspiring NIKE ad from the 1990s (many thanks to <a href="http://www.facebook.com/stephanieheartfb" target="_blank">Stephanie Heart</a> for posting the ad&#8217;s quote).</p>
<p><img src="http://aseachange.com/theillusionists/wp-content/uploads/2012/04/marilyn-ad-nike.jpg" alt="marilyn ad nike Inspiring Ads: NIKE & Marilyn Monroe   A woman is often measured..." title="Marilyn Monroe ad NIKE | The Illusionists" width="660" height="436" class="aligncenter size-full wp-image-2421" /></p>
<blockquote><p>A woman is often measured by the things she cannot control. She is measured by the way her body curves or doesn’t curve. By where she is flat or straight or round. She is measured by 36-24-36 and inches and ages and numbers. By all the outside things that don’t ever add up to who she is on the inside. And so if a woman is to be measured, let her be measured by the things she can control, by who she is and who she is trying to become because as every woman knows, measurements are only statistics, and statistics lie.</p></blockquote>
<p>Apparently in the 1990s NIKE ran this ad in a few magazines and used it in a promotional campaign for Nike Women, <a href="http://blog.lidan.net/marilyn-monroe-in-nike-ad/" target="_blank">offering posters and notecards</a> of it. If you&#8217;re lucky enough, you can still find copies at flea markets&#8230;</p>
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