Infinity Concepts

What Season Is Your Organization Facing This Memorial Day?

Drew Patrick — Fri, 25 May 2012 10:01:47 +0000

As I take a moment to reflect on this Memorial Day, I take notice of the changing seasons and how there is a lesson there for every organization, church, ministry, and business. Whether your organization is struggling to succeed or in the midst of sustained upward growth, there are still seasons, changes, and challenges to work through.

To Everything There Is a Season

Living in Pennsylvania, we are fortunate to experience all four of God’s seasons. As I [...More »]

Time to mow the lawn | Keeping Up With Your Blog Calendar

David Madeira — Thu, 24 May 2012 10:01:07 +0000

I’ve been watching the grass grow around the house and thinking to myself that I need to get to it soon. Every day it grows imperceptibly longer, but the net effect of a week’s procrastination is that it will now take me much longer to mow than normal. That’s because I will have to empty the grass bag much more often. Trying to keep up with your blog calendar can very similar.

Blogging and Lawn Mowing

If I [...More »]

Effective Christian Leadership Requires a Strong Foundation

Drew Patrick — Wed, 23 May 2012 10:01:10 +0000

Part of our calling as church leaders, ministry leaders, or businesses leaders is to build our lives on a solid foundation. Everything that is seen outwardly is the result of something that began inwardly. In order to be good examples and leaders, we need to cultivate that inward work.

Cultivating Christian Leadership

You have probably used the phrase, “Jesus is my Lord and Savior”.

We all have.

But, are you leading your life as one who has clearly positioned Jesus [...More »]

Is Inbound Marketing A Vehicle for Online Learning?

George Konetes — Tue, 22 May 2012 10:01:59 +0000

Inbound marketing in all of its various forms is sweeping the internet and the business sector. This methodology of driving website traffic with SEO and high quality web content in order to acquire and nurture new leads is spreading. Inbound marketing is not really being used as an educational tool, but one of major functions is essentially brokering free educational materials to obtain new leads. Now what if we designed these materials from an educator’s point [...More »]

Ready? Set? Go! Ramping Up Your Media Outreach

Mark Dreistadt — Mon, 21 May 2012 10:01:47 +0000

Are you ready to enter the world of television production? We know you may have a lot of questions about the “how?” and “what?” of creating a successful television program. That’s why we put together this brief overview of the nuts and bolts you need to know about launching and maintaining a television program of excellence and significant impact. Whether you are a budding media ministry or an experienced organization looking to optimize your media placement, [...More »]

I Know A Secret About Your Donors | Fundraising Strategy

Mark Dreistadt — Tue, 15 May 2012 10:01:52 +0000

I want to tell you a secret. Ready? Listen close.

Did you know that new names are the best names on your donor file?

Re-evaluating Your Fundraising Strategy

The moment that someone engages your organization is the moment when his or her interest in what you do is the highest. When someone first signs up; when they first engage; when they make their first donation – that’s when they have a deep interest and curiosity about your organization.

Historically, in [...More »]

Your Blog Titles Need To Be Even More Descriptive Than This

George Konetes — Mon, 14 May 2012 10:01:48 +0000

There are blogs that cover every subject, every industry, every topic, every second of every day. Some posts are very informative, rich with cutting edge knowledge and wisdom. Other posts, well, are not. The blog post’s title is the number one way that readers try to sort between the good, the bad, and the ugly. Writing a good post title is just as important as writing a good post. Most people will never even see the [...More »]

Got GSOTs? Strategic Insights Into Your Action Plan

Mark Dreistadt — Fri, 11 May 2012 10:01:32 +0000

What are GSOTs? You cannot maximize your potential without them; you will never see the level of success you desire unless you have them; others will pass you by unless your GSOTs are in order. GSOTs give strategic insight into your organization’s action plan, process, and future. GSOTs are goals, strategies, objectives, and tactics.

People are often confused by these terms. They do not understand the difference between goals and objectives. They are baffled by the difference [...More »]

5 Simple Strategies To Stay Current In Social Media and SEO

George Konetes — Thu, 10 May 2012 10:01:22 +0000

Someone asked me the other day about how the average person is supposed to keep up with all of the changes in the fields of social media, SEO, and inbound marketing. I was a bit caught off guard by both the question and the tone. It then occurred to me that not everyone spends the first part of their day actively reviewing everything that’s happened in those fields in the past 24 hours and tweeting about [...More »]

5 Keys To Effective Team Management

Mark Dreistadt — Wed, 09 May 2012 10:01:57 +0000

Effective management and effective team leadership are skills that are developed through training and experience. If you want to manage people and lead your team effectively, there are five basic principles you need to understand:

Every member of your team has personal goals and motivations. By understanding the things that excite your team, and providing opportunity and stimulus in those areas, you will ensure their deep commitment to your organization. Every team member has fears and [...More »]