Contractor Advertising https://www.contractor-advertising.com Plumber SEO Wed, 20 Oct 2021 16:22:13 +0000 en-US hourly 1 https://www.contractor-advertising.com/wp-content/uploads/Screen-Shot-2017-02-06-at-8.38.37-AM-125x125.png Contractor Advertising https://www.contractor-advertising.com 32 32 Instagram Paid Ads: Where to Start https://www.contractor-advertising.com/blog/instagram-paid-ads-where-to-start/ Wed, 20 Oct 2021 15:00:48 +0000 https://www.contractor-advertising.com/?p=1714 Social media marketing is becoming one of the most important ways to advertise. With so many users checking their Instagram every day, you’re missing a piece of the market if you aren’t advertising to them. Instagram ads are placed in users’ home feed and between story posts from users they follow. Instagram ads have large... Read more »

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]]> What Does it Cost to Advertise on Facebook? https://www.contractor-advertising.com/blog/what-does-it-cost-to-advertise-on-facebook/ Wed, 13 Oct 2021 15:00:44 +0000 https://www.contractor-advertising.com/?p=2441 “How much will it cost?” is usually the first question a business owner asks when they’re considering a new advertising route. If you’re considering advertising on Facebook, you’re probably wondering what it’ll cost. Unfortunately, the answer that most people, articles, and online resources will give you is “well, it depends.” Today, we’re here to provide... Read more »

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]]> Pay Per Click Ads for Contractor Marketing https://www.contractor-advertising.com/blog/pay-per-click-ads-for-contractor-marketing/ Wed, 06 Oct 2021 15:00:34 +0000 https://www.contractor-advertising.com/?p=1763 What is pay-per-click advertising? How can it benefit me as a contractor? Contractor-Advertising is here to answer all your pay-per-click questions. Pay Per Click advertising is a great way to target a specific audience, making it ideal for contractors. With pay per click, you don’t pay when a viewer sees your ad. Instead, you only... Read more »

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]]> Why Doesn’t My Business Show Up In Local Search? https://www.contractor-advertising.com/blog/google-local-rank-strategy/ Wed, 29 Sep 2021 15:25:16 +0000 http://www.contractor-advertising.com/?p=1065 Why doesn’t your business show up in local searches on Google and other search engines? Well, the answers might surprise you! Learn all about local search from the expert marketers at Contractor Advertising here today! Google’s local pack is an excellent place to draw traffic to your site and your Google My Business listing. It... Read more »

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]]> SEO Copywriting Checklist https://www.contractor-advertising.com/blog/seo-copywriting-checklist/ Wed, 22 Sep 2021 15:00:20 +0000 https://www.contractor-advertising.com/?p=1536 Your site copy (content) is king when it comes to SEO (Search Engine Optimization). Your site copy (content) is king. But, just like with every other aspect of SEO, there is a wrong and proper way to go about optimizing your copy for search engine performance. Copy is so important to SEO that the SEO experts... Read more »

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]]> Checking Content for Readability https://www.contractor-advertising.com/blog/checking-content-for-readability/ Wed, 15 Sep 2021 15:00:39 +0000 https://www.contractor-advertising.com/?p=2356 The easier your copy is to read, the better off you’ll be. Why? Because search engines cater to users, not site owners and content creators. It was possible to stuff your copy with spammy language and rank well on Google and other search engines in the past. This is no longer the case. You now... Read more »

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]]> Do You Need SEO? https://www.contractor-advertising.com/blog/do-you-need-seo/ Wed, 08 Sep 2021 15:00:11 +0000 https://www.contractor-advertising.com/?p=2385 If your business has a website, then you’ve most likely found yourself asking: “Do I need SEO?” Well, before we can answer that, we should first explain what SEO means. SEO, or Search Engine Optimization, is the process of optimizing your website for search engine performance. Easy enough to understand, right? But, is it necessary... Read more »

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]]> All About Featured Snippets https://www.contractor-advertising.com/blog/all-about-featured-snippets/ Wed, 01 Sep 2021 15:00:08 +0000 http://www.contractor-advertising.com/?p=1105 Google has changed a lot since it first launched. While ranking in organic search results is still very important, many other aspects of Google’s search engine results pages (SERPs) have become valuable places to snag extra search traffic. In this post, we’ll cover what featured snippets are, how they can drive traffic to your site,... Read more »

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]]> Canonical Links Best Practices https://www.contractor-advertising.com/blog/canonical-links-best-practices/ Thu, 26 Aug 2021 15:00:19 +0000 https://testbed.contradtool.com/contractor-advertising.com/?p=1242 Canonical linking is a great way to avoid penalties for duplicate content on your site while making sure that you retain all ranking factors from duplicate pages. Duplicate content on your site usually isn’t intentional, but it happens all the time. We’ll go over the best practices for building canonical links and a few things... Read more »

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]]> Ranking, Crawling, and Indexing – The Functionality of Search Engines https://www.contractor-advertising.com/blog/ranking-crawling-and-indexing-the-functionality-of-search-engines/ Thu, 19 Aug 2021 15:00:38 +0000 http://www.contractor-advertising.com/?p=1080 Search engines exist to find and organize content across the web to deliver the most relevant content to a user given their search query. Think of a search engine as an answering machine. A user asks a question, and the search engine tries to find the content that answers that question the best. Search engines... Read more »

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