James Kurtz III | Graphic Designer | Northeast Ohio

Happy 4th of July!

James Kurtz III — Fri, 03 Jul 2009 13:47:08 +0000

Happy 4th of July to everyone. I hope all of you in the States have a wonderful long weekend. I know I’m looking forward to a weekend of BBQ’s, fireworks, and friends. Image courtesy of BL1961

Christopher Doyle™ Identity Guidelines

James Kurtz III — Fri, 26 Jun 2009 13:38:38 +0000

Sydney based designer Christopher Doyle has created an Identity Guideline manual for himself. He pokes fun at the typically dry and demanding yet essential documents that define brands. My favorite page is the incorrect usage of “tucking and tying.” via @issue

Reilly Painting Website Design

James Kurtz III — Fri, 19 Jun 2009 22:16:25 +0000

This week reillypainting.com, a website that I’ve been working on for the past 6 months or so, went live. The site was built in collaboration with the wonderful employees at RPC and also Will Clarke of Clarke Web Designs. In addition to a cleaner and more organized look than their previous site. We were also able [...]

Sniper Vs. Shotgun Marketing

James Kurtz III — Tue, 09 Jun 2009 11:34:43 +0000

Atlanta-based firm Matchstic has designed a beautiful PDF illustrating the difference between two types of marketing strategies: a shotgun and sniper. Shotgun marketing they say is a hit or miss situation but can be done quickly. While sniper marketing is rare and takes careful planning and lots of time. It’s clear that they are sniping [...]

Jacek Utko: Can design save the newspaper?

James Kurtz III — Tue, 26 May 2009 14:31:21 +0000

Jacek Utko explains why design is an important factor in business and also how any designer at any level can make a difference.