<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" version="2.0">

<channel>
	<title>John McCrory</title>
	
	<link>http://johnmccrory.com</link>
	<description>Marketing &amp; Communications Strategy + Social Media</description>
	<lastBuildDate>Thu, 15 Jul 2010 19:18:25 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/johnmccrory" /><feedburner:info xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" uri="johnmccrory" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><geo:lat>43.213705</geo:lat><geo:long>-71.537743</geo:long><feedburner:emailServiceId xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0">johnmccrory</feedburner:emailServiceId><feedburner:feedburnerHostname xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0">http://feedburner.google.com</feedburner:feedburnerHostname><item>
		<title>The Old Spice campaign’s special sauce: a real-time social media production team</title>
		<link>http://johnmccrory.com/2010/07/old-spice-campaigns-special-sauce-realtime-social-media-production-team/</link>
		<comments>http://johnmccrory.com/2010/07/old-spice-campaigns-special-sauce-realtime-social-media-production-team/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 19:05:38 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1023</guid>
		<description><![CDATA[A lot of marketing and social media folks are impressed by the Old Spice campaign that took the social web by storm this week, and amazingly, there are already some fascinating &#8220;behind-the-scenes&#8221; looks into how the campaign was produced in real time. Clearly, the team behind it had to get lot of things right to [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/07/old-spice-campaigns-special-sauce-realtime-social-media-production-team/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Don’t lose your customers in the supermarket: Organizing your content to take visitors on a journey</title>
		<link>http://johnmccrory.com/2010/07/organizing-content-take-users-on-journey/</link>
		<comments>http://johnmccrory.com/2010/07/organizing-content-take-users-on-journey/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 02:26:20 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=993</guid>
		<description><![CDATA[Preparing for a workshop on classification I was giving recently, I was struck at how the supermarket provides a lot of good lessons about how to organize your stuff, whether it be cantaloupes or web content. By the time I explain below why there are bananas in the cookie aisle, I hope you&#8217;ll see how [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/07/organizing-content-take-users-on-journey/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Building a Balanced Brain</title>
		<link>http://johnmccrory.com/2010/06/building-balanced-brain/</link>
		<comments>http://johnmccrory.com/2010/06/building-balanced-brain/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 18:19:42 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Learning]]></category>
		<category><![CDATA[executive function]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=962</guid>
		<description><![CDATA[In an article describing how executive function develops from infancy through adulthood, I was struck by the observation that “you can grow your brain by using it”: In one study by researchers in London, England, cab drivers (who have to pass a rigorous test demonstrating their knowledge of London streets) were found to have larger [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/06/building-balanced-brain/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>How-to guide for creating a social media policy in government</title>
		<link>http://johnmccrory.com/2010/05/howto-guide-for-creating-social-media-policy-government/</link>
		<comments>http://johnmccrory.com/2010/05/howto-guide-for-creating-social-media-policy-government/#comments</comments>
		<pubDate>Wed, 19 May 2010 17:28:33 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Social media]]></category>
		<category><![CDATA[Center for Technology in Government]]></category>
		<category><![CDATA[Gov 2.0]]></category>
		<category><![CDATA[social media guidelines]]></category>
		<category><![CDATA[social media policy]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=941</guid>
		<description><![CDATA[The Center for Technology in Government today issued a valuable survey of government social media policies. Their report identifies 8 &#8220;essential&#8221; issues policies typically cover, and it offers helpful guidelines for how to go about developing a social media policy in a government setting. The 8 elements are: Social Media Policy Elements Employee Access Account [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/05/howto-guide-for-creating-social-media-policy-government/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Next for iPad and tablets? Touch-back screen technology</title>
		<link>http://johnmccrory.com/2010/04/next-for-ipad-tablets-touchback-screen-technology/</link>
		<comments>http://johnmccrory.com/2010/04/next-for-ipad-tablets-touchback-screen-technology/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 16:08:14 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=922</guid>
		<description><![CDATA[Mitch Joel&#8217;s post on how touch is changing the game of how we interact with technology has got me thinking about the logical next step for touch interfaces: a surface that responds to our touch in ways we can feel. Somebody is bound to invent a screen that can touch us back. Fingertips&#8217; thousands of [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/04/next-for-ipad-tablets-touchback-screen-technology/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Do you treat your employees as liabilities or assets?</title>
		<link>http://johnmccrory.com/2010/03/do-you-treat-your-employees-as-liabilities-or-assets/</link>
		<comments>http://johnmccrory.com/2010/03/do-you-treat-your-employees-as-liabilities-or-assets/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 17:44:48 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Management]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=897</guid>
		<description><![CDATA[Email security provider Teneros has introduced a SaaS product called Social Sentry aimed at &#8220;protecting against the risks of employee social networking communications,&#8221; reports the New York Times&#8216; Bits blog. Teneros says its service eliminates risks such as leaks and brand damage. This sort of monitoring strikes me as a counterproductive false promise. It&#8217;s a [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/03/do-you-treat-your-employees-as-liabilities-or-assets/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Central NH tweetup for Concord and Manchester-area social media folk</title>
		<link>http://johnmccrory.com/2010/03/centralnhtweetup-for-concord-and-manchester-area-social-media-folk/</link>
		<comments>http://johnmccrory.com/2010/03/centralnhtweetup-for-concord-and-manchester-area-social-media-folk/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 15:47:27 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Social media]]></category>
		<category><![CDATA[Central New Hampshire]]></category>
		<category><![CDATA[Concord NH]]></category>
		<category><![CDATA[Manchester NH]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=883</guid>
		<description><![CDATA[With enthusiasm built up by the recent events by statewide groups, including the Social Media Breakfast NH in Concord and the inaugural Social Media Club New Hampshire get-together in Portsmouth, social media tweeps in Central New Hamspshire are coming together to start their own monthly Tweetups. The first Central NH tweetup will be Tuesday March [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/03/centralnhtweetup-for-concord-and-manchester-area-social-media-folk/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Night at the improv with a telescope and a policy-bot [Penta-Link Drop]</title>
		<link>http://johnmccrory.com/2010/03/night-at-the-improv-with-a-telescope-and-a-policy-bot-penta-link-drop/</link>
		<comments>http://johnmccrory.com/2010/03/night-at-the-improv-with-a-telescope-and-a-policy-bot-penta-link-drop/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 02:34:04 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=872</guid>
		<description><![CDATA[A few good finds from the past few days that turned out to be worth spending extra time with: Microsoft&#8217;s Worldwide Telescope. Leave it to Microsoft to create something amazingly beautiful and full of potential, but screw it up with a clunky, hard-to-understand, and resource-hogging interface. But Worldwide Telescope gives you some idea of how [...]]]></description>
		<wfw:commentRss>http://johnmccrory.com/2010/03/night-at-the-improv-with-a-telescope-and-a-policy-bot-penta-link-drop/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
