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	<title>John McCrory</title>
	
	<link>http://johnmccrory.com</link>
	<description>Content Strategy for Marketing and Communications</description>
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		<title>The Handy-Dandy Content Audit Template</title>
		<link>http://johnmccrory.com/2011/10/the-handy-dandy-content-audit-template/</link>
		<comments>http://johnmccrory.com/2011/10/the-handy-dandy-content-audit-template/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 16:31:00 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[content audit]]></category>
		<category><![CDATA[content inventory]]></category>
		<category><![CDATA[content strategy]]></category>
		<category><![CDATA[information architecture]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[ux]]></category>
		<category><![CDATA[ux design]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1415</guid>
		<description><![CDATA[A labor-saving deliverable template that can capture the key insights and recommendations of nearly any content inventory and content audit. Who needs a slide deck when you can just give your client this handy Venn diagram? Share and enjoy!]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Siri gives Apple a controlling layer between you and Google and everything</title>
		<link>http://johnmccrory.com/2011/10/siri-gives-apple-a-controlling-layer-between-you-and-google-and-everything/</link>
		<comments>http://johnmccrory.com/2011/10/siri-gives-apple-a-controlling-layer-between-you-and-google-and-everything/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 18:35:54 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Human-Computer Interface]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Siri]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1398</guid>
		<description><![CDATA[Siri has the capacity to be Apple's filter between you and the world much the way Google has been, listening to your requests and serving you with answers.]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Expand Your Workflow Beyond Author-Edit-Publish</title>
		<link>http://johnmccrory.com/2011/05/expand-your-workflow-beyond-author-edit-publish/</link>
		<comments>http://johnmccrory.com/2011/05/expand-your-workflow-beyond-author-edit-publish/#comments</comments>
		<pubDate>Wed, 04 May 2011 17:19:41 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[content lifecycle]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[content management systems]]></category>
		<category><![CDATA[workflow]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1315</guid>
		<description><![CDATA[Lately I&#8217;ve been doing a lot of thinking about workflow, drawing on my past work overseeing production of digital content in marketing and communications departments. My starting point is a recognition that when we talk about workflow, we are usually thinking narrowly about how content gets authored, edited, and published inside a content management system,...]]></description>
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		<slash:comments>0</slash:comments>
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		<title>My 4-Point Plan for Social Media Domination</title>
		<link>http://johnmccrory.com/2011/04/my-4-point-plan-for-social-media-domination/</link>
		<comments>http://johnmccrory.com/2011/04/my-4-point-plan-for-social-media-domination/#comments</comments>
		<pubDate>Tue, 05 Apr 2011 15:05:36 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1297</guid>
		<description><![CDATA[A family member left me a voicemail the other day saying he was interested in learning how to establish his “online presence” and asked if I could spare some time to help him get up to speed with social media. He’s starting up a new business, and his request was the latest in a string...]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Finding Fresh Content to Share Before Your Competition Does</title>
		<link>http://johnmccrory.com/2010/12/finding-fresh-content-to-share-before-your-competition-does/</link>
		<comments>http://johnmccrory.com/2010/12/finding-fresh-content-to-share-before-your-competition-does/#comments</comments>
		<pubDate>Tue, 21 Dec 2010 14:58:42 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[content management systems]]></category>
		<category><![CDATA[ReadWriteWeb]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1286</guid>
		<description><![CDATA[One of the most interesting tidbits in recent write-ups of Yahoo&#8217;s supposed plan to &#8220;sunset&#8221; Delicious was a sidebar on Marshall Kirkpatrick&#8217;s piece in ReadWriteWeb, which detailed a great way to use Delicious to find new content to share or write about before your competition does: How ReadWriteWeb Used Delicious For the past several years,...]]></description>
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		<title>Content Strategy is a Tool for Bringing the Web to Life</title>
		<link>http://johnmccrory.com/2010/12/content-strategy-is-a-tool-for-bringing-the-web-to-life/</link>
		<comments>http://johnmccrory.com/2010/12/content-strategy-is-a-tool-for-bringing-the-web-to-life/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 20:38:31 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Razorfish]]></category>
		<category><![CDATA[Simon & Schuster]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1242</guid>
		<description><![CDATA[When I was a kid I spent a lot of time in museums. I could never understand why so many exhibits would break&#8211;and never get fixed. Do you remember how you would push a button hoping some audio-animatronic figure would come to life, talk and move its eyes and hands, but then nothing would happen?...]]></description>
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		<item>
		<title>Spiral Jetty, near Corinne, Utah</title>
		<link>http://johnmccrory.com/2010/12/spiral-jetty-near-corinne-utah/</link>
		<comments>http://johnmccrory.com/2010/12/spiral-jetty-near-corinne-utah/#comments</comments>
		<pubDate>Tue, 07 Dec 2010 01:33:27 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Art]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1232</guid>
		<description><![CDATA[Robert Smithson&#8217;s 1970 earthwork sculpture near Corrinne, Utah. Driving Directions.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Julius Popp</title>
		<link>http://johnmccrory.com/2010/11/julius-popp/</link>
		<comments>http://johnmccrory.com/2010/11/julius-popp/#comments</comments>
		<pubDate>Tue, 09 Nov 2010 15:30:26 +0000</pubDate>
		<dc:creator>John McCrory</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://johnmccrory.com/?p=1225</guid>
		<description><![CDATA[bit.fall is a waterfall of words collected from live news feeds. Created by the German artist, Julius Popp, as part of Drift 2010. Drift 10 : Julius Popp bit.fall from 3 Trousers on Vimeo.]]></description>
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