Jon Masterson

North Hills Site

Jon — Wed, 12 Sep 2012 15:04:50 +0000

The New North Hills site has many features. It allows this mixed-use shopping center to leverage its community by allowing merchants, tenants and partners to log in and update their own profiles, add news, post a special offer, list a job opening, or post an event. All of these subsystems are integrated in one easy-to-use WordPress back end. This site is also responsive, and works on a majority of smart phones and mobile devices.

A Locations system makes it easy to tag any post with a geographic location on the back end, and provides users with a dynamically generated Google Map and directions to and from any location at North Hills.

The Events system makes it easy to import events from Facebook or Eventbrite. Complete integration with Eventbrite means that merchants, partners, and property management can easily create paid events and post them on the site.

Midtown Farmers Site

Jon — Tue, 24 Apr 2012 11:24:38 +0000

This new website for the Midtown Raleigh Farmers Market was built utilizing WordPress as a CMS and offers the market time-saving, automated features. There is an auto-incrementing seasonal list of offerings, an events page that removes events as they pass, direct posting to Facebook, and an RSS-to-email newsletter. Users will have an easier time as well, with a vendor list that is sortable by items sold and production methods.

Cornerstone Centers

Jon — Sat, 20 Aug 2011 19:48:39 +0000

This commercial real estate firm, focused on the development of retail properties, was in need of a new site that showcased the companys long history as well as its new endeavors. They were also in need of a new identity. The new site is built on WordPress, is easy to edit, and includes the companys rich history. A new logo and identity seamlessly work their way into printed materials.

MRA Logo

Jon — Tue, 10 May 2011 23:05:37 +0000

The Midtown Raleigh Alliance brings together community leaders to advocate, promote, and enhance Midtown. Three separate triangular shapes come together to form the shape of an M, for Midtown. It is a visual representation of what the MRA is attempting to accomplish. The Raleigh/Durham/Chapel Hill area of North Carolina is commonly referred to as “the Triangle”— the triangular shapes relate directly to the location. View Slideshow on Flickr

Lowes Foods Bag

Jon — Sat, 23 Apr 2011 00:50:07 +0000

Lowes Foods is a supermarket chain and has always been environmentally conscious— they have participated in many Earth Day events around the Carolinas. These fruit and vegetable illustrations appear on reusable bags for Earth Day 2011. View Slideshow on Flickr

Midtown Event Posters

Jon — Mon, 18 Apr 2011 21:33:54 +0000

A selection of posters created for a wide variety of events held in Midtown Raleigh. They cover one year’s worth of events, and range in design and style. These posters represent a sampling of each of completed campaign which include many printed and web deliverables such as banners, table tent cards, bag stuffer cards, flyers, advertisements, and roadside signs. View Slideshow on Flickr