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	<itunes:summary>Bob Moesta and Chris Spiek apply the Jobs-to-be-Done Innovation Framework to current hot topics related to product design, marketing, business strategy, and technology.&#13;
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		<title>Seedling idea to public launch: using JTBD end-to-end to plan, develop, &amp; market a new feature. Part 2</title>
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		<pubDate>Tue, 04 Jun 2019 13:15:58 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[This is the second part of a series of episodes where we&#8217;ll explore an end-to-end product development effort at Autobooks. In the first part of this&#8230;]]></description>
		
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			<itunes:subtitle>This is the second part of a series of episodes where we’ll explore an end-to-end product development effort at Autobooks. In the first part of this…</itunes:subtitle>
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		<title>Seedling idea to public launch: using JTBD end-to-end to plan, develop, &amp; market a new feature. Part 1</title>
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		<pubDate>Thu, 09 May 2019 14:09:39 +0000</pubDate>
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					<description><![CDATA[This is the first part of a series of episodes where we&#8217;ll explore an end-to-end product development effort at Autobooks. At Autobooks we&#8217;re working hard to&#8230;]]></description>
		
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			<itunes:subtitle>This is the first part of a series of episodes where we’ll explore an end-to-end product development effort at Autobooks. At Autobooks we’re working hard to…</itunes:subtitle>
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		<title>Adding Jobs-to-be-Done to a Persona-Based Product Development Process</title>
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		<pubDate>Thu, 06 Apr 2017 13:36:57 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek dig into one of the most debated questions in product research: how do Jobs-to-be-Done&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek dig into one of the most debated questions in product research: how do Jobs-to-be-Done…</itunes:subtitle>
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		<title>Jason Fried on Using JTBD at Basecamp</title>
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		<pubDate>Fri, 24 Feb 2017 05:10:09 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek sit down with Jason Fried, co-founder of Basecamp (37signals), to talk about what happened&#8230;]]></description>
		
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			<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator></item>
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		<title>Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio</title>
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		<pubDate>Tue, 31 Mar 2015 14:35:20 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek, joined by Ervin Fowlkes, sit down with Matt Hodges, Head of Marketing at Intercom,&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek, joined by Ervin Fowlkes, sit down with Matt Hodges, Head of Marketing at Intercom,…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek, joined by Ervin Fowlkes, sit down with Matt Hodges, Head of Marketing at Intercom,…</itunes:summary>
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		<title>Jobs-to-be-Done Radio: Chris from Tealeaf on The Dangers of Confusing Purchase with Commitment</title>
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		<pubDate>Fri, 06 Feb 2015 14:39:52 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Chris Lee of Tealeaf Academy joins Chris Spiek and Bob Moesta to unpack a deceptively simple idea: customers do not&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Chris Lee of Tealeaf Academy joins Chris Spiek and Bob Moesta to unpack a deceptively simple idea: customers do not…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Chris Lee of Tealeaf Academy joins Chris Spiek and Bob Moesta to unpack a deceptively simple idea: customers do not…</itunes:summary>
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		<title>Jobs-to-be-Done Radio: Examining Price and Value with JTBD</title>
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		<pubDate>Mon, 08 Sep 2014 21:25:59 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek are joined by their partner Ervin to unpack one of the most misunderstood ideas in&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek are joined by their partner Ervin to unpack one of the most misunderstood ideas in…</itunes:subtitle>
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		<title>Ash Maurya on Jobs-to-be-Done and Running Lean</title>
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					<comments>https://jobstobedone.org/radio/ash-maurya/#comments</comments>
		
		
		<pubDate>Mon, 30 Jun 2014 15:09:10 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[On this episode of Jobs-to-be-Done Radio, Chris Spiek and the team sit down with entrepreneur and author Ash Maurya, creator of the Lean Canvas and author&#8230;]]></description>
		
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			<itunes:subtitle>On this episode of Jobs-to-be-Done Radio, Chris Spiek and the team sit down with entrepreneur and author Ash Maurya, creator of the Lean Canvas and author…</itunes:subtitle>
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		<title>Matthew Gunson Talks Advertising With Jobs-to-be-Done on JTBD Radio</title>
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					<comments>https://jobstobedone.org/radio/matthew-gunson-talks-advertising-with-jobs-to-be-done/#respond</comments>
		
		
		<pubDate>Wed, 02 Apr 2014 11:30:34 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Matthew Gunson, Senior Strategist at the Phoenix ad agency Lane-Terralever, joins hosts Chris Spiek, Bob Moesta, and Irvin Folkes to&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Matthew Gunson, Senior Strategist at the Phoenix ad agency Lane-Terralever, joins hosts Chris Spiek, Bob Moesta, and Irvin Folkes to…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Matthew Gunson, Senior Strategist at the Phoenix ad agency Lane-Terralever, joins hosts Chris Spiek, Bob Moesta, and Irvin Folkes to…</itunes:summary>
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		<title>JTBD at Intercom: Des Traynor on Jobs-to-be-Done Radio</title>
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		<pubDate>Thu, 27 Feb 2014 16:32:29 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Des Traynor, co-founder of Intercom, joins Bob Moesta and Chris Spiek to talk about how Jobs-to-be-Done shapes the way Intercom&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Des Traynor, co-founder of Intercom, joins Bob Moesta and Chris Spiek to talk about how Jobs-to-be-Done shapes the way Intercom…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Des Traynor, co-founder of Intercom, joins Bob Moesta and Chris Spiek to talk about how Jobs-to-be-Done shapes the way Intercom…</itunes:summary>
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		<title>Streema Co-Founder Martin Siniawski on JTBD Radio</title>
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		<pubDate>Fri, 17 Jan 2014 14:32:42 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
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					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Chris Spiek, Bob Moesta, and Ervin Fowlkes sit down with Streema co-founder Martin Siniawski and JTBD expert Amrita Chandra&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Chris Spiek, Bob Moesta, and Ervin Fowlkes sit down with Streema co-founder Martin Siniawski and JTBD expert Amrita Chandra…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Chris Spiek, Bob Moesta, and Ervin Fowlkes sit down with Streema co-founder Martin Siniawski and JTBD expert Amrita Chandra…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>38:09</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Dave and Brenna from MeetUp on JTBD Radio</title>
		<link>https://jobstobedone.org/radio/meetup-on-jtbd-radio/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=meetup-on-jtbd-radio</link>
					<comments>https://jobstobedone.org/radio/meetup-on-jtbd-radio/#comments</comments>
		
		
		<pubDate>Mon, 09 Dec 2013 15:11:50 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=1774</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta, Chris Spiek, and Ervin Folkes sit down with Dave and Brenna from Meetup.com to talk about how&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/meetup-on-jtbd-radio/feed/</wfw:commentRss>
			<slash:comments>2</slash:comments>
		
		<enclosure length="63097052" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/24-podcast-w-Meetup.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta, Chris Spiek, and Ervin Folkes sit down with Dave and Brenna from Meetup.com to talk about how…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta, Chris Spiek, and Ervin Folkes sit down with Dave and Brenna from Meetup.com to talk about how…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>43:49</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Jobs-to-be-Done Interview: Buying a Smartphone</title>
		<link>https://jobstobedone.org/radio/iphone-jobs-to-be-done-interview/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=iphone-jobs-to-be-done-interview</link>
					<comments>https://jobstobedone.org/radio/iphone-jobs-to-be-done-interview/#comments</comments>
		
		
		<pubDate>Tue, 05 Nov 2013 13:00:39 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=1755</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, the hosts walk through a real Switch Interview about a smartphone purchase. The raw transcript labels the interviewers generically, so&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/iphone-jobs-to-be-done-interview/feed/</wfw:commentRss>
			<slash:comments>4</slash:comments>
		
		<enclosure length="115550218" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/23-Podcast-Full-JTBD-Interview-Becky.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, the hosts walk through a real Switch Interview about a smartphone purchase. The raw transcript labels the interviewers generically, so…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, the hosts walk through a real Switch Interview about a smartphone purchase. The raw transcript labels the interviewers generically, so…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>1:20:14</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Forces Friday: Habit of the Present</title>
		<link>https://jobstobedone.org/radio/forces-friday-habit-of-the-present/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=forces-friday-habit-of-the-present</link>
					<comments>https://jobstobedone.org/radio/forces-friday-habit-of-the-present/#comments</comments>
		
		
		<pubDate>Fri, 20 Sep 2013 20:13:35 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=1099</guid>

					<description><![CDATA[The Forces Friday series wraps up with the most overlooked of the Four Forces of Progress: the Habit of the Present. In this episode of Jobs-to-be-Done&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/forces-friday-habit-of-the-present/feed/</wfw:commentRss>
			<slash:comments>3</slash:comments>
		
		<enclosure length="41316370" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/Forces-Friday-Habit-of-the-present-final.mp3"/>

			<itunes:subtitle>The Forces Friday series wraps up with the most overlooked of the Four Forces of Progress: the Habit of the Present. In this episode of Jobs-to-be-Done…</itunes:subtitle>
		<itunes:summary>The Forces Friday series wraps up with the most overlooked of the Four Forces of Progress: the Habit of the Present. In this episode of Jobs-to-be-Done…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>28:41</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Applying JTBD to a Product Like Spotify – Amrita Chandra on JTBD Radio</title>
		<link>https://jobstobedone.org/radio/amrita-chandra-jtbd-radio/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=amrita-chandra-jtbd-radio</link>
					<comments>https://jobstobedone.org/radio/amrita-chandra-jtbd-radio/#comments</comments>
		
		
		<pubDate>Tue, 20 Aug 2013 15:01:35 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=1098</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, startup marketer Amrita Chandra of RocketScope joins Bob Moesta, Chris Spiek, and Ervin Fowlkes to talk about putting the Switch&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/amrita-chandra-jtbd-radio/feed/</wfw:commentRss>
			<slash:comments>5</slash:comments>
		
		<enclosure length="58528706" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/21-Amrita-Chandra.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, startup marketer Amrita Chandra of RocketScope joins Bob Moesta, Chris Spiek, and Ervin Fowlkes to talk about putting the Switch…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, startup marketer Amrita Chandra of RocketScope joins Bob Moesta, Chris Spiek, and Ervin Fowlkes to talk about putting the Switch…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>40:39</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>JTBD Radio Visits Children’s Medical Center (Healthcare Jobs-to-be-Done)</title>
		<link>https://jobstobedone.org/radio/childrens-medical-center-jtbd/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=childrens-medical-center-jtbd</link>
					<comments>https://jobstobedone.org/radio/childrens-medical-center-jtbd/#respond</comments>
		
		
		<pubDate>Mon, 05 Aug 2013 15:54:29 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=940</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Chris Spiek and Ervin Folks travel to the Children&#8217;s Medical Center in Dallas to meet two guests leading the application&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/childrens-medical-center-jtbd/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		<enclosure length="56547416" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/19-Childrens-Medical-Center.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Chris Spiek and Ervin Folks travel to the Children’s Medical Center in Dallas to meet two guests leading the application…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Chris Spiek and Ervin Folks travel to the Children’s Medical Center in Dallas to meet two guests leading the application…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>39:16</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Forces Friday: Pull and Anxiety</title>
		<link>https://jobstobedone.org/radio/pull-and-anxiety/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=pull-and-anxiety</link>
					<comments>https://jobstobedone.org/radio/pull-and-anxiety/#comments</comments>
		
		
		<pubDate>Mon, 17 Jun 2013 16:56:33 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=887</guid>

					<description><![CDATA[In this Forces Friday installment of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin) take a deep dive into two of the Four Forces&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/pull-and-anxiety/feed/</wfw:commentRss>
			<slash:comments>2</slash:comments>
		
		<enclosure length="52921888" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/18-Pull-and-Anxiety.mp3"/>

			<itunes:subtitle>In this Forces Friday installment of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin) take a deep dive into two of the Four Forces…</itunes:subtitle>
		<itunes:summary>In this Forces Friday installment of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin) take a deep dive into two of the Four Forces…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>36:45</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Disrupting Photography with Jobs-to-be-Done</title>
		<link>https://jobstobedone.org/radio/disrupting-photography-with-jobs-to-be-done/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=disrupting-photography-with-jobs-to-be-done</link>
					<comments>https://jobstobedone.org/radio/disrupting-photography-with-jobs-to-be-done/#respond</comments>
		
		
		<pubDate>Mon, 03 Jun 2013 15:29:34 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=783</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek sit down with photographer Erika Dufour and Jason Fried of 37signals to disrupt professional photography&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/disrupting-photography-with-jobs-to-be-done/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		<enclosure length="86442734" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/17-Erica-Dufour-SnipSnapGo.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek sit down with photographer Erika Dufour and Jason Fried of 37signals to disrupt professional photography…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek sit down with photographer Erika Dufour and Jason Fried of 37signals to disrupt professional photography…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>1:00:02</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>30 Minutes With Ryan Singer on Jobs-to-be-Done</title>
		<link>https://jobstobedone.org/radio/ryan-singer-jtbd-radio/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=ryan-singer-jtbd-radio</link>
					<comments>https://jobstobedone.org/radio/ryan-singer-jtbd-radio/#comments</comments>
		
		
		<pubDate>Wed, 15 May 2013 18:06:25 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=733</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Ryan Singer of 37signals (the company behind Basecamp) joins Bob Moesta and Chris Spiek to talk about how he discovered&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/ryan-singer-jtbd-radio/feed/</wfw:commentRss>
			<slash:comments>6</slash:comments>
		
		<enclosure length="48286094" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/16-RyanSinger.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Ryan Singer of 37signals (the company behind Basecamp) joins Bob Moesta and Chris Spiek to talk about how he discovered…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Ryan Singer of 37signals (the company behind Basecamp) joins Bob Moesta and Chris Spiek to talk about how he discovered…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>33:32</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Wine and Laptop Bag JTBD</title>
		<link>https://jobstobedone.org/radio/wine-and-laptop-bag-jtbd/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=wine-and-laptop-bag-jtbd</link>
					<comments>https://jobstobedone.org/radio/wine-and-laptop-bag-jtbd/#respond</comments>
		
		
		<pubDate>Fri, 12 Apr 2013 14:00:20 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=635</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin Fowlkes of the Re-Wired Group) use two very different purchases, a bottle&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/wine-and-laptop-bag-jtbd/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		<enclosure length="41902772" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/15-WineAndLaptopBags.mp3"/>

			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin Fowlkes of the Re-Wired Group) use two very different purchases, a bottle…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek (joined by Ervin Fowlkes of the Re-Wired Group) use two very different purchases, a bottle…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>29:06</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>The Mattress Interview – Q&amp;A</title>
		<link>https://jobstobedone.org/radio/the-mattress-interview-qa/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-mattress-interview-qa</link>
					<comments>https://jobstobedone.org/radio/the-mattress-interview-qa/#comments</comments>
		
		
		<pubDate>Mon, 18 Mar 2013 13:02:33 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=456</guid>

					<description><![CDATA[This episode of Jobs-to-be-Done Radio is the question-and-answer session that follows the famous Mattress Interview. Bob Moesta and Chris Spiek sit down to break down what&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/the-mattress-interview-qa/feed/</wfw:commentRss>
			<slash:comments>3</slash:comments>
		
		<enclosure length="78708268" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/14-Mattress-Part-Two.mp3"/>

			<itunes:subtitle>This episode of Jobs-to-be-Done Radio is the question-and-answer session that follows the famous Mattress Interview. Bob Moesta and Chris Spiek sit down to break down what…</itunes:subtitle>
		<itunes:summary>This episode of Jobs-to-be-Done Radio is the question-and-answer session that follows the famous Mattress Interview. Bob Moesta and Chris Spiek sit down to break down what…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>54:39</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>The Jobs-to-be-Done Mattress Interview (as seen in Competing Against Luck)</title>
		<link>https://jobstobedone.org/radio/the-mattress-interview-part-one/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-mattress-interview-part-one</link>
					<comments>https://jobstobedone.org/radio/the-mattress-interview-part-one/#comments</comments>
		
		
		<pubDate>Fri, 18 Jan 2013 01:23:04 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=383</guid>

					<description><![CDATA[This is the famous mattress interview, the live Jobs-to-be-Done Switch Interview later referenced in the book Competing Against Luck. Recorded at the Switch Workshop at 37signals,&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/the-mattress-interview-part-one/feed/</wfw:commentRss>
			<slash:comments>5</slash:comments>
		
		<enclosure length="69240192" type="audio/mpeg" url="http://media.blubrry.com/jtbd/jobstobedone.org/radio/13-TheMattress-PartOne.mp3"/>

			<itunes:subtitle>This is the famous mattress interview, the live Jobs-to-be-Done Switch Interview later referenced in the book Competing Against Luck. Recorded at the Switch Workshop at 37signals,…</itunes:subtitle>
		<itunes:summary>This is the famous mattress interview, the live Jobs-to-be-Done Switch Interview later referenced in the book Competing Against Luck. Recorded at the Switch Workshop at 37signals,…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
		<itunes:explicit>false</itunes:explicit>
		<itunes:duration>48:05</itunes:duration>
	<dc:creator>cspiek@rewiredinc.com (The Re-Wired Group)</dc:creator><itunes:keywords>innovation,product,development,product,design,marketing,management,jobs,to,be,done</itunes:keywords></item>
		<item>
		<title>Jason Fried on Jobs-to-be-Done Radio</title>
		<link>https://jobstobedone.org/radio/jason-fried-on-jobs-to-be-done-radio/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=jason-fried-on-jobs-to-be-done-radio</link>
					<comments>https://jobstobedone.org/radio/jason-fried-on-jobs-to-be-done-radio/#comments</comments>
		
		
		<pubDate>Thu, 25 Oct 2012 16:31:35 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=154</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Jason Fried, founder of 37signals and author of Rework, joins hosts Bob Moesta and Chris Spiek to talk about how&#8230;]]></description>
		
					<wfw:commentRss>https://jobstobedone.org/radio/jason-fried-on-jobs-to-be-done-radio/feed/</wfw:commentRss>
			<slash:comments>2</slash:comments>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Jason Fried, founder of 37signals and author of Rework, joins hosts Bob Moesta and Chris Spiek to talk about how…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Jason Fried, founder of 37signals and author of Rework, joins hosts Bob Moesta and Chris Spiek to talk about how…</itunes:summary>
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		<title>Switch Workshop Recap with Nick Owsley</title>
		<link>https://jobstobedone.org/radio/switch-workshop-recap-with-nick-owsley/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=switch-workshop-recap-with-nick-owsley</link>
					<comments>https://jobstobedone.org/radio/switch-workshop-recap-with-nick-owsley/#respond</comments>
		
		
		<pubDate>Wed, 10 Oct 2012 17:18:40 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=167</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek recap the first Switch Workshop, a full day held at the 37signals office in Chicago&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek recap the first Switch Workshop, a full day held at the 37signals office in Chicago…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek recap the first Switch Workshop, a full day held at the 37signals office in Chicago…</itunes:summary>
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		<title>Teaching How to Think vs Teaching What to Think</title>
		<link>https://jobstobedone.org/radio/teaching-how-to-think-vs-teaching-what-to-think-jtbd-radio/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=teaching-how-to-think-vs-teaching-what-to-think-jtbd-radio</link>
					<comments>https://jobstobedone.org/radio/teaching-how-to-think-vs-teaching-what-to-think-jtbd-radio/#respond</comments>
		
		
		<pubDate>Wed, 03 Oct 2012 13:42:13 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<category><![CDATA[Radio]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=48</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Chris Spiek and Bob Moesta are joined by their partner Ervin Fowlkes and 2012 Re-Wired Group summer intern Tom McBrien&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Chris Spiek and Bob Moesta are joined by their partner Ervin Fowlkes and 2012 Re-Wired Group summer intern Tom McBrien…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Chris Spiek and Bob Moesta are joined by their partner Ervin Fowlkes and 2012 Re-Wired Group summer intern Tom McBrien…</itunes:summary>
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		<title>Clay Christensen on Jobs-to-be-Done &amp; OpenTable</title>
		<link>https://jobstobedone.org/radio/clay-christensen-on-jobs-to-be-done/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=clay-christensen-on-jobs-to-be-done</link>
					<comments>https://jobstobedone.org/radio/clay-christensen-on-jobs-to-be-done/#comments</comments>
		
		
		<pubDate>Sun, 30 Sep 2012 20:01:49 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://430designs.com/hunchfree/JTBD/?p=38</guid>

					<description><![CDATA[In one of the most-cited episodes of Jobs-to-be-Done Radio, Clayton Christensen sits down with Bob Moesta and Chris Spiek to explain why Jobs-to-be-Done is, in his&#8230;]]></description>
		
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			<itunes:subtitle>In one of the most-cited episodes of Jobs-to-be-Done Radio, Clayton Christensen sits down with Bob Moesta and Chris Spiek to explain why Jobs-to-be-Done is, in his…</itunes:subtitle>
		<itunes:summary>In one of the most-cited episodes of Jobs-to-be-Done Radio, Clayton Christensen sits down with Bob Moesta and Chris Spiek to explain why Jobs-to-be-Done is, in his…</itunes:summary>
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		<itunes:duration>27:00</itunes:duration>
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		<title>Jobs in 140 Characters or Less</title>
		<link>https://jobstobedone.org/radio/jobs-in-140-characters-or-less/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=jobs-in-140-characters-or-less</link>
					<comments>https://jobstobedone.org/radio/jobs-in-140-characters-or-less/#respond</comments>
		
		
		<pubDate>Fri, 27 Jul 2012 23:20:12 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=174</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek pause an intense two-day client working session to tackle a question raised on the&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek pause an intense two-day client working session to tackle a question raised on the…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek pause an intense two-day client working session to tackle a question raised on the…</itunes:summary>
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		<title>Financial Services Through the Lens of Jobs-to-be-Done</title>
		<link>https://jobstobedone.org/radio/financial-services-through-the-lens-of-jobs-to-be-done/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=financial-services-through-the-lens-of-jobs-to-be-done</link>
					<comments>https://jobstobedone.org/radio/financial-services-through-the-lens-of-jobs-to-be-done/#respond</comments>
		
		
		<pubDate>Fri, 25 May 2012 23:26:56 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=182</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek of The Re-Wired Group sit down with guest Stephen Mohan, Managing Director of Operational Services&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek of The Re-Wired Group sit down with guest Stephen Mohan, Managing Director of Operational Services…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek of The Re-Wired Group sit down with guest Stephen Mohan, Managing Director of Operational Services…</itunes:summary>
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		<title>Engagement in the Shopping Process</title>
		<link>https://jobstobedone.org/radio/engagement-in-the-shopping-process/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=engagement-in-the-shopping-process</link>
					<comments>https://jobstobedone.org/radio/engagement-in-the-shopping-process/#respond</comments>
		
		
		<pubDate>Sat, 12 May 2012 23:27:57 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=186</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek explore engagement in the shopping process: the idea that consumers play out consumption in&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek explore engagement in the shopping process: the idea that consumers play out consumption in…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek explore engagement in the shopping process: the idea that consumers play out consumption in…</itunes:summary>
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		<title>Jobs to be Done in the Education Industry</title>
		<link>https://jobstobedone.org/radio/jobs-to-be-done-in-the-education-industry/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=jobs-to-be-done-in-the-education-industry</link>
					<comments>https://jobstobedone.org/radio/jobs-to-be-done-in-the-education-industry/#comments</comments>
		
		
		<pubDate>Thu, 01 Mar 2012 00:30:33 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=189</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, host Doug Crets sits down with Bob Moesta and Chris Spiek to ask a provocative question: is education really a&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, host Doug Crets sits down with Bob Moesta and Chris Spiek to ask a provocative question: is education really a…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, host Doug Crets sits down with Bob Moesta and Chris Spiek to ask a provocative question: is education really a…</itunes:summary>
		<itunes:author>Podcast Episodes – Jobs-to-be-Done</itunes:author>
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		<title>Unpacking the Progress Making Forces Diagram</title>
		<link>https://jobstobedone.org/radio/unpacking-the-progress-making-forces-diagram/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=unpacking-the-progress-making-forces-diagram</link>
					<comments>https://jobstobedone.org/radio/unpacking-the-progress-making-forces-diagram/#comments</comments>
		
		
		<pubDate>Fri, 24 Feb 2012 00:34:04 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=197</guid>

					<description><![CDATA[In this foundational episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek unpack the Progress Making Forces Diagram, the tool at the heart of how they&#8230;]]></description>
		
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			<itunes:subtitle>In this foundational episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek unpack the Progress Making Forces Diagram, the tool at the heart of how they…</itunes:subtitle>
		<itunes:summary>In this foundational episode of Jobs-to-be-Done Radio, Bob Moesta and Chris Spiek unpack the Progress Making Forces Diagram, the tool at the heart of how they…</itunes:summary>
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		<title>Lou Franco Talks Software Jobs</title>
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					<comments>https://jobstobedone.org/radio/lou-franco-jtbd-radio/#respond</comments>
		
		
		<pubDate>Thu, 16 Feb 2012 12:10:25 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=109</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, Lou Franco, VP of Product Strategy at Atalasoft (a Kofax subsidiary), sits down with hosts Bob Moesta and Chris Spiek,&#8230;]]></description>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, Lou Franco, VP of Product Strategy at Atalasoft (a Kofax subsidiary), sits down with hosts Bob Moesta and Chris Spiek,…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, Lou Franco, VP of Product Strategy at Atalasoft (a Kofax subsidiary), sits down with hosts Bob Moesta and Chris Spiek,…</itunes:summary>
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		<title>The Jobs that 5-Hour Energy Drink is Hired For</title>
		<link>https://jobstobedone.org/radio/the-jobs-that-5-hour-energy-drink-is-hire-for/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-jobs-that-5-hour-energy-drink-is-hire-for</link>
					<comments>https://jobstobedone.org/radio/the-jobs-that-5-hour-energy-drink-is-hire-for/#respond</comments>
		
		
		<pubDate>Thu, 09 Feb 2012 00:39:23 +0000</pubDate>
				<category><![CDATA[Podcast Episodes]]></category>
		<guid isPermaLink="false">http://dev-jobstobedone.pantheonsite.io/?p=205</guid>

					<description><![CDATA[In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek (with Douglas Crets) put 5-Hour Energy under the Jobs-to-be-Done lens to explain how a&#8230;]]></description>
		
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			<slash:comments>0</slash:comments>
		
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			<itunes:subtitle>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek (with Douglas Crets) put 5-Hour Energy under the Jobs-to-be-Done lens to explain how a…</itunes:subtitle>
		<itunes:summary>In this episode of Jobs-to-be-Done Radio, hosts Bob Moesta and Chris Spiek (with Douglas Crets) put 5-Hour Energy under the Jobs-to-be-Done lens to explain how a…</itunes:summary>
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