WordPress is, hands down, the best content management system. There are many good things to say about WordPress and few negatives. One of the negatives, however, is that it isn’t search engine optimized out-of-the-box. You have to configure and tweak it. The following is a quick WordPress SEO guide to get you up and running. Read More

John Pratt: Digital Marketing and Wordpress Consultant

If you’ve ever tried to make a short video clip for your website, you know how much of a pain this can be. I’m going to show you a method for making an animated gif form video today that’s easy, simple – and takes only a few minutes. The web has been infatuated with motion Read More

John Pratt: Digital Marketing and Wordpress Consultant

In this post I’ll teach you how to keep your WordPress outgoing emails from being marked as spam when being received. Whether you own and maintain your own WordPress sites, or some for clients – this is probably one of the most helpful things you could learn (and I’ll tell you why). Nearly everybody uses Read More

John Pratt: Digital Marketing and Wordpress Consultant

If you do any kind of digital marketing or social media management you already know that everything is about measurement and analytics. It seems like every time you turn around there’s a new website or app that helps with your content marketing plans, and most include some kind of analytics. But how helpful are those Read More

John Pratt: Digital Marketing and Wordpress Consultant

Every Monday morning by 10AM I get an email with free stuff. I look forward to it. This article is about how this is your digital marketing holy grail. I’m a sucker for free stuff. Who isn’t? Over the course of time we all get snookered into signing up for various email newsletters and lists, Read More

John Pratt: Digital Marketing and Wordpress Consultant

The Internet has gone through some interesting changes over the last 10-15 years. In the beginning it was all about big flashing, jittering, tickering, content. Then it evolved into Shockwave, Flashy, cartoony, animated designs. It has evolved into a more minimalistic, simplistic design (think “Apple”). For a long time, websites were just clustered with so Read More

John Pratt: Digital Marketing and Wordpress Consultant

WordPress 4.5 has been out a month or so now, and if you haven’t already updated (or even if you have) you might be wondering what all the new changes are. We’re going to walk through the new features one by one so you can understand exactly how they work. Also, version 4.5.2 is out Read More

John Pratt: Digital Marketing and Wordpress Consultant

We have done client website work on hundreds of webhosts over the years, and we fix 3-5 malware infected or broken websites per week. One thing typically remains constant – we get more virus infested and hacked / injected websites from these 3 webhosts than any other: 1. Godaddy 2. Dreamhost 3. Bluehost Is it Read More

John Pratt: Digital Marketing and Wordpress Consultant

WordPress began primarily as a blogging tool because of the “post” paradigm. You could easily create an online journal of running posts for your website. Over time the system matured with the addition of (static) Pages, and tags and categories for posts (for sorting). With the ability to create custom fields for posts and pages Read More

John Pratt: Digital Marketing and Wordpress Consultant

If you do affiliate marketing and were looking for some SEO tricks to get you better rankings, this post is definitely for you. It is, however, more of “what not to do” then it is a set bunch of tricks. If you haven’t figured it out just yet – Google doesn’t exactly take too kindly Read More

John Pratt: Digital Marketing and Wordpress Consultant