SEO Blog

Enhance your local business online visibility to local users through local seo

K2 SEO — Thu, 10 Mar 2011 13:22:04 +0000

There was a time when search engine phenomenon was new. Everybody would go type something, and would look at the result pages with awe and surprise. That point of time, the result pages were simply a listing of all pages on the net having the keyword somewhere in its content. An algorithm to decide which [...]

Share your experiences on Google Maps | Write a review

K2 SEO — Wed, 12 Jan 2011 11:20:28 +0000

Business reviews are great help for people searching the Internet to acquire the information they want to make smart decisions about places, and to find the places that are just correct for them. Google Maps help in doing that and to share the experiences and opinions, both good and bad; you can write reviews about [...]

Use QR Code as an integration tool of offline campaigns with the online ones

K2 SEO — Fri, 31 Dec 2010 09:48:08 +0000

The latest buzzword to hit the web world is the ‘QR Code’. My objective here is to put my understanding about this phenomenon and to communicate to you whether there is any substance in this or it is just one other technical application having no real use. What is a QR Code? QR Code stands [...]

Customized Facebook Marketing Campaign

K2 SEO — Mon, 27 Dec 2010 12:21:32 +0000

Online Brand Promotion Mileage aka Customized Facebook Marketing Campaign The Why Bit….. Facebook: The Word is not enough and so are the figures More than 400 million active users More than 50% of the active user log on to Facebook everyday More than 1.5 million local businesses have active Pages on Facebook More than 20 [...]

Local Business Social Marketing Tools – Bottom Up Marketing

K2 SEO — Wed, 22 Dec 2010 09:16:04 +0000

FREE ‘Feeling Social’ In-Store Handout Template Local Business Social Marketing Tools – Bottom Up Marketing Looking for something to attract and retain your best customers from a retail location to the Internet and from the Internet to your retail location Request our free Photoshop template ‘Feeling Social’. Put in on your counter-top at your location [...]

Why majority of low cost SEO campaigns end in disappointments?

K2 SEO — Tue, 19 Oct 2010 11:45:53 +0000

EYE OPENER: Low Cost, Quick Results in Organic SEO A Cost-effective Offer or a luring SEO TRAP: YOU DECIDE This article is meant for startups, small companies who are willing to put their Online Identity in the hands of low cost inexperienced freelance companies, promising miracle rise of their website’s ranking on major SERPs (Search [...]

Caffeine is the next-generation set up for Google’s web search

K2 SEO — Sat, 12 Jun 2010 12:11:40 +0000

Google has come up with a novel web indexing system called Caffeine which provides fifty percent unsullied results for web searches than their last index, and it’s the biggest set of web content offered by them. Now it’s possible to find links to relevant content no matter it’s a news story, a blog or a [...]

Use SEO as a Branding Tool

K2 SEO — Wed, 28 Apr 2010 08:29:15 +0000

Nowadays SEO is not just on page or off page optimization to get good ranking in search engines, but it’s gone far through it. People have started recognizing the power of SEO to be use as a powerful tool for brand building. Branding is a vital part of all sales and marketing tactics. Branding is [...]

Twitter Ad Business Model Known as Promoted Tweets

K2 SEO — Tue, 13 Apr 2010 07:27:18 +0000

Today Twitter will come up with a much-anticipated business plan for making money through advertising, to end up with answering the question how the company will turn its exceptional escalation into revenue. The advertising program, will be known as Promoted Tweets, will show up when Twitter users search for keywords that the advertisers have bought [...]

Google to live stream Indian Premier League (IPL) 2010 through YouTube

K2 SEO — Fri, 12 Mar 2010 06:22:04 +0000

There is good news for all the cricket fans that YouTube will live stream all DLF IPL 2010 matches. Google India has signed an agreement with Indian Premier League and its licensing partner Global Cricket Ventures that will enable it to live stream all DLF IPL 2010 matches on a dedicated IPL channel on YouTube. [...]

Now make your Google search more personal through STARS

K2 SEO — Thu, 11 Mar 2010 13:34:05 +0000

Google has come up with yet another way to personalize search results. Now Google let you “star” search results that you like, just like the star feature in other Google products like Gmail, Reader, and Google News. When you star results you like, you will get them at the top of your results the next [...]

SEO Tips for E-Commerce Websites

K2 SEO — Thu, 04 Mar 2010 12:50:12 +0000

Shopping and the Web. They go together like Mr. and Mrs. Smith. Well, maybe not quite, but Internet shopping or E-commerce is one of the fastest-growing industry in the world. It’s fairly easy to set up an e-commerce website and sell almost anything from flowers to diamonds on the Internet. Search through the shopping section [...]

SEO Checklist | Search Engine Optimization Checklist

K2 SEO — Wed, 24 Feb 2010 14:32:38 +0000

To achieve top ranking in SERPs it is necessary to consider seo right from the start. Here is a seo checklist of the factors that affect your rankings with major search engines. The list contains all the basic seo steps to make a search engine friendly website. Most of the factors in the seo checklist [...]

List of SEO Terms | SEO Definitions | SEO Glossary |SEO Terminology

K2 SEO — Thu, 18 Feb 2010 15:57:41 +0000

Sometimes seo terminology can be very puzzling for website owners, who perhaps have an unclear idea about the meaning of the term, but don’t understand the complete process involved. In this post I had tried to provide better understanding of SEO terms for you. Following is the list of seo terms and definitions. 301 Redirect [...]

How Internet Marketing is better than Conventional Marketing

K2 SEO — Tue, 16 Feb 2010 14:03:05 +0000

While conventional marketing methods still plays a major role for promoting business, an increasing number of businesses are starting to realize the value of having a strong internet presence and the branding value that comes along with it. Internet marketing gives businesses no matter big or small, access to the global market at a reasonable [...]

Google has come up with a new social networking tool known as Google Buzz

K2 SEO — Fri, 12 Feb 2010 11:07:46 +0000

Google Buzz is a brand-new social network tool that facilitates Gmail users to share updates, links, images, videos, and more with their friends. GoogleBuzz is designed in a manner that Gmail user can use their existing social contacts to carry out their online social activities. You can start discussions about the things you find interesting [...]

Some tips to use social networking sites effectively

K2 SEO — Mon, 08 Feb 2010 13:21:21 +0000

Social networking websites are platform where people connect with friends, family members and new peoples in a particular community. Today these social network sites are buzzword in business community because of opportunity provided to interact with potential customers and to know what people are talking about your business. Following are some tips to use social [...]

Simple Guide to Create a Self Hosted Website/Blog using WordPress 2.9.1 as CMS

K2 SEO — Thu, 28 Jan 2010 07:10:39 +0000

WordPress is the most admired CMS specifically designed and developed for the bloggers. You can use WordPress to create a customized blog or website using your own domain name. The latest released WP 2.9.1 adds a great deal of new functions and allows you to create a full functional website at no cost. Step by [...]

There is nothing free in this world nor is Social Media

K2 SEO — Thu, 21 Jan 2010 10:51:12 +0000

There is a misconception about social media that it is either free or too cheap to use. I do not agree with this thing. In my point of view social media is more expensive than conventional media. You will agree with me if you believe in an old saying “Time is money”. Social media is [...]

SEO Tips |How to improve URL structure of website for better Google ranking

K2 SEO — Tue, 19 Jan 2010 07:24:12 +0000

Creating a URL structure that describes the content can improve Google ranking of the website. This can be done by organizing the website by creating descriptive categories and filenames for the documents, helping in logical creation of simple and user friendly URLs. URL containing relevant keywords provides users and search engines with more information about [...]

Page speed factor | Choosing right web hosting service provider can make a difference

K2 SEO — Sun, 17 Jan 2010 06:26:15 +0000

According to Google’s Matt Cutts Page Speed may become a ranking factor in 2010. Now the time has come to think apart from on page & off page optimization. How to get a faster website? Lot of factors work behind this but most important one is to carefully choose your web hosting service provider. Your [...]

SEO Tips | How to use description meta tag effectively

K2 SEO — Sat, 16 Jan 2010 14:19:08 +0000

The Description Meta Tag gives search engines a summary of what the page is about. The description that you provide is used as snippets for your pages, so make sure that you put the most effective and relevant keywords into the description of your website. Whereas a title tag may be a few words or [...]

SEO Tips | some good practices for title tags

K2 SEO — Wed, 13 Jan 2010 14:26:49 +0000

The title tag is one of the most important factors in achieving high search engine rankings. Adding a correct title tag can often generate fast and substantial result to your ranking in SERPs. A title tag is used to inform both user and search engines what the particular page is about. Preferably, you should create [...]

SEO Tips | How small business can get better search engine ranking

K2 SEO — Sat, 09 Jan 2010 08:58:38 +0000

A seo campaign can be very beneficial for small business but sometime it is unaffordable because of the high cost. Mostly SEO companies charge too heavily for their seo services. But this doesn’t mean that because you are small business your search engine presence also should be small. The best option with low budget is [...]

How to get best out of social media in 2010

K2 SEO — Mon, 04 Jan 2010 11:18:40 +0000

Social Media was a buzzword last year and numbers show that in 2010 it will find new opportunities &challenges. Big as well as small companies will more inclined towards social media to market themselves and find new customers. There’s no doubt that adopting a good social media strategy can be an economical and effective technique [...]

SEO in 2010 | Real-Time Search Optimization

K2 SEO — Mon, 28 Dec 2009 08:16:03 +0000

Now with both the major search engine Google and Bing entered in real-time search, it’s definitely going to affect the brand reputation and SEO in near future. Real Time Search is certainly going to be the major factor for most of the online marketers. That’s why till now if you are not using the Twitter [...]

SEO in 2010 | Consider Page Speed for Google Ranking

K2 SEO — Thu, 24 Dec 2009 11:48:19 +0000

According to Google’s Matt Cutts, page loading time can be a ranking factor in 2010. Though it may be not a major factor but it’s definitely going to hurt the ranking of the website which take unusual time to load. There are lots of tools available on internet to identify the problems and make them [...]

Ask yourself these questions before starting social media campaign

K2 SEO — Mon, 21 Dec 2009 11:58:48 +0000

Social Media is a buzzword today; everybody is talking about twitter, facebook, linkedin, etc to promote their business. It is really very useful tool if used properly otherwise it can do harm instead of doing good. That’s why it is very necessary to do some ground work before starting your social media campaign. Just answer [...]

WordPress 2.9 has been released: Cool new features

K2 SEO — Sat, 19 Dec 2009 09:00:12 +0000

WordPress 2.9 has been released. You can upgrade easily from your Dashboard by going to Tools > Upgrade, or you can download from WordPress.org. It requires MySQL 4.1.2 or greater. There are really some coolest new features are included to help the users. Following are the some of the new features of WP 2.9 Trash [...]

Now Google search can see and hear

K2 SEO — Thu, 17 Dec 2009 13:21:33 +0000

Google has come up with a new tool that enables its user to search for information by just taking picture with mobile phones or spoken words instead of typing keywords. In simple words we can say that Google search is getting eyes and ears. Google Goggles is a free reality application for mobile phones, based [...]