Keeton Public Relations

Ace Hardware: Keeping Cool

Fri, 30 Jul 2010 07:49:04 -0700

Beating The Heat With Fans

Denver Ace Hardware store owner Andy Carlson helps Coloradans beat the record-breaking heat with tips on using fans.

Click the image to watch the video.

Ace Hardware: DIY Deck Stain

Mon, 12 Jul 2010 08:02:25 -0700

Ace Hardware demonstrates DIY deck staining for Denver’s CW2

Ace Hardware and Superdeck show CW2 viewers how fast and easy it can be to stain a deck.

Click the image to watch the video.

Ace Hardware: DIY Patio Makeover

Mon, 12 Jul 2010 07:49:09 -0700

Ace Hardware joins Denver’s CW2 for a “Fix Me Friday” patio makeover

Local Ace Hardware store owner and CW2’s “Everyday” show team up to surprise one Colorado resident with a patio makeover.

Click the image to watch the video.

Trimble: GPS Technology Eases Land Conservation for Coastal Mountains

Wed, 16 Jun 2010 20:29:25 -0700

Monitoring conservation easements and preserve lands with GPS and GIS technology

Maine land conservation organization relies on Trimble GPS technology to manage land preserves, easements and trails in Western Penobscot Bay.

Click the image to read the full story.

SquareTwo Financial: DBJ

Wed, 16 Jun 2010 20:02:08 -0700

SquareTwo Moves Well Beyond Square One

SquareTwo Financial is “beating the recession” with a new CEO, new executive team and new name. Read more about this leading debt purchasing company, as published in the Denver Business Journal.

Click the image to read the full story.

Ace Hardware: Locally Owned

Wed, 16 Jun 2010 19:50:25 -0700

Ace Hardware store owner explains company’s locally-owned business model

Radio Colorado Network’s Business For Breakfast invites Ace Hardware store owner Andy Carlson in to discuss the company’s innovative, locally-owned business model and award-winning customer service.

Click the link to hear the full interview.

Ace Hardware: Fixing Household Leaks

Wed, 12 May 2010 09:16:26 -0700

Simple tips for fixing household leaks

Ace Hardware store owner Andy Carlson shows Denver’s Channel 4 viewers how to fix common household leaks and conserve water.

Click the image to watch the video.

Ace Hardware: DIY Sprinkler Repair

Wed, 12 May 2010 08:24:11 -0700

Ace Hardware owner shows how to repair a damaged lawn sprinkler system

Scott Banzhaf demonstrates how to repair your own damaged lawn sprinkler for Denver’s Fox 31.
Click the image to watch the video.

SquareTwo Financial Receives Positive Credit Rating

Tue, 27 Apr 2010 10:45:58 -0700

Moody’s, Standard & Poor’s Give SquareTwo Financial Positive Credit Rating

SquareTwo Financial has received a positive credit rating from both Moody’s and Standard & Poor’s. Both agencies also assigned a positive rating to the company’s proposed issuance of $300 million in senior secured second-lien notes.

Click the image to read the press release.

Trimble: Saving Time, Money With Construction Technology

Wed, 14 Apr 2010 12:50:59 -0700

Working On The Railroad

Learn how Trimble customer Nick Savko & Sons, Inc. shaved an entire month off the site preparation for an 800-acre job site using Trimble Construction Manager. As published by SitePrep Magazine, cover story.

Click the image to read the full story.

About Face

Fri, 14 Aug 2009 11:49:53 -0700

As a woman raising daughters with a career linked to the publishing industry – and, I’ll admit, a bit of a pop-culture junkie – I’ve been following the Kelly Clarkson, Self magazine airbrush brouhaha. While listening to the Self editor talk out both sides of her mouth about drastically modifying the photo of Clarkson for a [...]

Coke vs Pepsi

Wed, 29 Jul 2009 07:37:34 -0700

Take a look at this comparison of Coke and Pepsi logos over the years from The Inquisitr. My personal favorite is Pepsi’s seventh iteration, from 1973. I’m sure that has more to do with the memories it stirs up from that time in my life than the design merits. But then again, isn’t part of [...]

Do As I Say

Tue, 28 Jul 2009 15:44:45 -0700

We’ve all heard someone – and if you’re a parent, probably yourself – use the phrase “Do as I say, not as I do.” In my case, this has never been truer than when it comes to my blog. A few months ago, someone I follow Tweeted a link to a blog post about the importance [...]

When The News Isn’t True

Fri, 05 Jun 2009 13:33:11 -0700

What is it with the news this week? It seems like for every story I read yesterday, today I’m reading the actual, correct account of what happened, and it is drastically different than the news that broke. As in, not even the same story. The obvious example is the news surrounding the disappearance of the Air [...]

Pay For Play

Mon, 13 Apr 2009 09:22:05 -0700

Every once in awhile, one of my clients gets a media call that sounds too good to be true – and it is. The caller is always from a legitimate-enough sounding magazine, but one you’ve never really heard of, and they always want to do some sort of executive or corporate profile on the company [...]

Denver Media Keeps Evolving

Mon, 16 Mar 2009 10:34:47 -0700

Two big updates from the Denver media community, as the shift from print to real-time, online reporting continues. The Denver Business Journal is now on Twitter. This is a great way for weekly newspapers to compete in a world when news from a week ago is ancient history. If you have a Twitter account, you can [...]

Free (Or Nearly Free) PR Tools

Mon, 09 Mar 2009 21:39:45 -0700

In my last blog post, I mentioned Google News alerts, which got me thinking about all of the free (or nearly free) tools that I use as a public relations consultant every day. Turns out there are several. Here are a few must-haves: HARO – free. If you’re interested in getting some media attention and you only have [...]

PR 101

Thu, 05 Mar 2009 20:59:03 -0800

Although social media is all the rage these days, sometimes there’s nothing like a business story in just the right magazine, or an interview on the evening news, to get people talking about your company. A little media outreach can go a long way, especially when budgets are tight. Here are a few tips for those [...]

Farewell, Rocky Mountain News

Fri, 27 Feb 2009 12:26:26 -0800

This morning, 200,000-some people reached down to grab the Rocky Mountain News out of the driveway for the very last time. E.W. Scripps, the owner of the Rocky, announced yesterday that today would be the final issue of the paper, just days shy of celebrating its 150th birthday. The Rocky Mountain News is one of the [...]

Be Nice. Say Thank You.

Wed, 18 Feb 2009 20:39:31 -0800

You’ve heard the analogy about the frog in hot water, right? If you put him in a pot of room temperature water and slowly turn it up, he’ll boil. But if you drop him in a pot of boiling water, he’ll jump out? That’s me when it comes to poor service. Except someone recently cranked [...]