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	<title>Kelsi Guidry</title>
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	<description>From the mind of Kelsi Guidry. Entrepreneur, tech innovator, and content creator</description>
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	<title>Kelsi Guidry</title>
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	<item>
		<title>How I’m Thinking About AI, Knowledge, and the Future of Business</title>
		<link>https://kelsiguidry.com/tech-ai/how-im-thinking-about-ai-knowledge-and-the-future-of-business/</link>
					<comments>https://kelsiguidry.com/tech-ai/how-im-thinking-about-ai-knowledge-and-the-future-of-business/#respond</comments>
		
		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Wed, 24 Dec 2025 21:31:02 +0000</pubDate>
				<category><![CDATA[Tech & AI]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=9030</guid>

					<description><![CDATA[Lately I’ve been thinking less about what AI can do and more about how we can tap into an expanded use of AI that can acquire more knowledge to help solve real problems. Most conversations about AI in business focus on speed, automation, or replacement. That framing feels incomplete to me. Businesses rarely fail because...]]></description>
										<content:encoded><![CDATA[<p data-start="274" data-end="447">Lately I’ve been thinking less about what AI can do and more about <strong data-start="341" data-end="446">how we can tap into an expanded use of AI that can acquire more knowledge to help solve real problems</strong>.</p>
<p data-start="449" data-end="706">Most conversations about AI in business focus on speed, automation, or replacement. That framing feels incomplete to me. Businesses rarely fail because they lack tools. They struggle because knowledge is scattered across people, projects, systems, and time.</p>
<p data-start="708" data-end="789">So instead of asking what AI should automate, I started asking something simpler.</p>
<p data-start="791" data-end="938"><strong data-start="791" data-end="938">What layers of knowledge actually exist when people are working on real problems, and how could AI help us access more of those layers at once?</strong></p>
<hr data-start="940" data-end="943" />
<h2 data-start="945" data-end="1011">Businesses are always pulling from multiple layers of knowledge</h2>
<p data-start="1013" data-end="1118">When someone is trying to solve a business problem, they are never working from a single source of truth.</p>
<p data-start="1120" data-end="1334">They are pulling from general knowledge, past experience, what they are seeing others struggle with, what their team knows, what their systems reveal, and what just feels off. Most of this never lives in one place.</p>
<p data-start="1336" data-end="1460">That is why so much work is duplicated and why so many people feel like they are reinventing the wheel without realizing it.</p>
<p data-start="1462" data-end="1531">Here is how I currently think about the layers of knowledge involved.</p>
<hr data-start="1533" data-end="1536" />
<h2 data-start="1538" data-end="1563">1. Universal knowledge</h2>
<p data-start="1565" data-end="1691">This is the knowledge that exists whether we have discovered it or not. Physics, undiscovered patterns, unknown relationships.</p>
<p data-start="1693" data-end="1848">Neither humans nor AI really operate here directly. From a business perspective, this layer mostly serves as a reminder that there is always more to learn.</p>
<hr data-start="1850" data-end="1853" />
<h2 data-start="1855" data-end="1877">2. Global knowledge</h2>
<p data-start="1879" data-end="1964">This is knowledge discovered and shared by humanity and, increasingly, by AI systems.</p>
<p data-start="1966" data-end="2022">Science, technology, economics, history, best practices.</p>
<p data-start="2024" data-end="2154">Modern AI is extremely strong here. This is where it shines today. But this knowledge is general. It does not know your situation.</p>
<hr data-start="2156" data-end="2159" />
<h2 data-start="2161" data-end="2189">3. Social graph knowledge</h2>
<p data-start="2191" data-end="2232">This is one of the most underused layers.</p>
<p data-start="2234" data-end="2361">Every social graph has its own knowledge. Founders. Small business owners. Creators. Nonprofits. Operators in a niche industry.</p>
<p data-start="2363" data-end="2494">What keeps showing up<br data-start="2384" data-end="2387" />What people keep struggling with<br data-start="2419" data-end="2422" />What workarounds are common<br data-start="2449" data-end="2452" />What feels wrong before data confirms it</p>
<p data-start="2496" data-end="2562">This layer does not diagnose or prescribe. It escalates attention.</p>
<p data-start="2564" data-end="2662">It says this problem exists, persists, and costs time or money. Someone should be looking at this.</p>
<p data-start="2664" data-end="2687">That alone is powerful.</p>
<hr data-start="2689" data-end="2692" />
<h2 data-start="2694" data-end="2714">4. Unit knowledge</h2>
<p data-start="2716" data-end="2750">This is where coordination begins.</p>
<p data-start="2752" data-end="2818">A unit is a collection of entities working toward a broad problem.</p>
<p data-start="2820" data-end="2925">That unit could be a company, a nonprofit, a solo founder, or even a single human coordinating AI agents.</p>
<p data-start="2927" data-end="3037">This layer includes clarity around what problem is being pursued, why it matters, and what success looks like.</p>
<p data-start="3039" data-end="3075">Without this layer, effort scatters.</p>
<hr data-start="3077" data-end="3080" />
<h2 data-start="3082" data-end="3105">5. Project knowledge</h2>
<p data-start="3107" data-end="3141">Projects are how progress happens.</p>
<p data-start="3143" data-end="3194">Plans, experiments, decisions, iterations, results.</p>
<p data-start="3196" data-end="3313">Projects are temporary, but the knowledge they produce should not be. Too often, lessons disappear when projects end.</p>
<hr data-start="3315" data-end="3318" />
<h2 data-start="3320" data-end="3342">6. Entity knowledge</h2>
<p data-start="3344" data-end="3371">Every entity has knowledge.</p>
<p data-start="3373" data-end="3410">A human.<br data-start="3381" data-end="3384" />An AI agent.<br data-start="3396" data-end="3399" />A system.</p>
<p data-start="3412" data-end="3477">Each has different capabilities, limits, memory, and perspective.</p>
<p data-start="3479" data-end="3574">Scale does not come from one entity doing everything. It comes from coordinating entities well.</p>
<hr data-start="3576" data-end="3579" />
<h2 data-start="3581" data-end="3613">7. Individual human knowledge</h2>
<p data-start="3615" data-end="3657">This layer is distinct and always will be.</p>
<p data-start="3659" data-end="3709">Judgment.<br data-start="3668" data-end="3671" />Values.<br data-start="3678" data-end="3681" />Risk tolerance.<br data-start="3696" data-end="3699" />Meaning.</p>
<p data-start="3711" data-end="3854">AI can support this layer, but it cannot replace it. This is where decisions are made about what problems are worth solving in the first place.</p>
<hr data-start="3856" data-end="3859" />
<h2 data-start="3861" data-end="3886">Why this matters to me</h2>
<p data-start="3888" data-end="3944">Most people and businesses operate as if they are alone.</p>
<p data-start="3946" data-end="4062">They solve the same problems.<br />
They rebuild the same solutions.<br />
They waste time not knowing what others already know.</p>
<p data-start="4064" data-end="4174">Now imagine hundreds or thousands of entities operating with shared background awareness instead of isolation.</p>
<p data-start="4176" data-end="4264">Not collaborating on the same solution.<br />
Not losing independence.<br />
Not sharing everything.</p>
<p data-start="4266" data-end="4360">Just aware of what problems exist, which ones are growing, and which ones are already crowded.</p>
<p data-start="4362" data-end="4409">That does not reduce creativity. It focuses it.</p>
<hr data-start="4411" data-end="4414" />
<h2 data-start="4416" data-end="4457">What I think AI should really be doing</h2>
<p data-start="4459" data-end="4500">AI does not need to decide what we build.</p>
<p data-start="4502" data-end="4551">Its real value is in helping us see more clearly.</p>
<p data-start="4553" data-end="4712">Connecting knowledge across layers<br data-start="4587" data-end="4590" />Preserving context over time<br data-start="4618" data-end="4621" />Surfacing patterns no single person can see<br data-start="4664" data-end="4667" />Helping people decide where to apply effort</p>
<p data-start="4714" data-end="4873">The future of business is not about having more information. It is about <strong data-start="4787" data-end="4872">knowing where to look, what matters, and how to coordinate without wasting energy</strong>.</p>
<p data-start="4875" data-end="4919">That is the direction I keep coming back to.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>Why I Started Bizer</title>
		<link>https://kelsiguidry.com/portfolio/why-i-started-bizer/</link>
					<comments>https://kelsiguidry.com/portfolio/why-i-started-bizer/#respond</comments>
		
		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Tue, 23 Dec 2025 13:57:41 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation Lab]]></category>
		<category><![CDATA[Portfolio]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=9022</guid>

					<description><![CDATA[I am starting something new. Not because I want to be a founder.Not because I want to chase trends. I am doing it because I kept running into the same problem over and over again. For a long time, I thought it was just me. Eventually, I realized it was not. It was a systems...]]></description>
										<content:encoded><![CDATA[<p data-start="171" data-end="199">I am starting something new.</p>
<p data-start="201" data-end="278">Not because I want to be a founder.<br data-start="240" data-end="243" />Not because I want to chase trends.</p>
<p data-start="280" data-end="437">I am doing it because I kept running into the same problem over and over again. For a long time, I thought it was just me. Eventually, I realized it was not.</p>
<p data-start="439" data-end="464">It was a systems problem.</p>
<h2 data-start="466" data-end="477">Who I Am</h2>
<p data-start="479" data-end="495">Hey, I am Kelsi.</p>
<p data-start="497" data-end="512">I build things.</p>
<p data-start="514" data-end="588">I build websites.<br data-start="531" data-end="534" />I build tools.<br data-start="548" data-end="551" />I build workflows.<br data-start="569" data-end="572" />I build systems.</p>
<p data-start="590" data-end="743">I love brainstorming business ideas. I love thinking about where technology is going and how it changes what small teams and even single builders can do.</p>
<p data-start="745" data-end="776">I started a concept called Bizer.</p>
<p data-start="778" data-end="902">But Bizer did not start as a startup idea. It started as a personal frustration that eventually became impossible to ignore.</p>
<h2 data-start="904" data-end="931">The Personal Frustration</h2>
<p data-start="933" data-end="981">For a long time, I assumed my problem was focus.</p>
<p data-start="983" data-end="997">Or discipline. Or motivation.</p>
<p data-start="1015" data-end="1164">I always had ideas. Too many ideas. I could sit down and map out a business concept, design a brand, sketch a product, even start building something.</p>
<p data-start="1166" data-end="1189">And then I would stall.</p>
<p data-start="1191" data-end="1244">Not because I did not care.<br data-start="1218" data-end="1221" />Not because I was lazy.</p>
<p data-start="1246" data-end="1344">Every new idea competed with the last one. Everything felt possible, but nothing felt prioritized.</p>
<p data-start="1346" data-end="1385">I tried all the tools people recommend.</p>
<p data-start="1387" data-end="1435">Task managers.<br data-start="1401" data-end="1404" />Note apps.<br data-start="1415" data-end="1418" />Project software.</p>
<p data-start="1437" data-end="1495">None of them helped me answer the most important question.</p>
<p data-start="1497" data-end="1565">What should I build next, and how do I turn that into real progress?</p>
<h2 data-start="1567" data-end="1593">Pulling the Camera Back</h2>
<p data-start="1595" data-end="1642">At first, I treated this like a personal issue.</p>
<p data-start="1644" data-end="1731">But the more I paid attention, the more I realized this problem extended far beyond me.</p>
<p data-start="1733" data-end="1811">We are living in a moment where the ability to build has changed dramatically.</p>
<p data-start="1813" data-end="1945">A single person can now design products, build software, reach customers, and scale in ways that once required entire organizations.</p>
<p data-start="1947" data-end="2005">AI.<br data-start="1950" data-end="1953" />Automation.<br data-start="1964" data-end="1967" />No code tools.<br data-start="1981" data-end="1984" />Instant distribution.</p>
<p data-start="2007" data-end="2056">This is not theoretical. It is already happening.</p>
<p data-start="2058" data-end="2152">More people than ever have access to the ability to build.<br data-start="2116" data-end="2119" />More people than ever are trying.</p>
<p data-start="2154" data-end="2221">And <strong>the ceiling for what a single person can create is rising fast.</strong></p>
<h2 data-start="2223" data-end="2238">The Mismatch</h2>
<p data-start="2240" data-end="2272">Here is where things break down.</p>
<p data-start="2274" data-end="2365">While capability has accelerated, the systems meant to support builders have not kept pace.</p>
<p data-start="2367" data-end="2564">Most guidance structures still assume a different world. One where building a brand or business is rare, slow, and reserved for a small group. One where progress happens behind closed doors and learning is fragmented.</p>
<p data-start="2566" data-end="2617">As a result, people are building, but mostly alone.</p>
<p data-start="2619" data-end="2841">They are starting projects without structure.<br data-start="2664" data-end="2667" />Restarting momentum over and over again.<br data-start="2707" data-end="2710" />Duplicating effort others have already gone through.<br data-start="2762" data-end="2765" />Abandoning ideas not because they lack value, but because they lack support.</p>
<p data-start="2843" data-end="2877">This is not a failure of ambition.</p>
<p data-start="2879" data-end="2911">It is an environmental mismatch.</p>
<h2 data-start="2913" data-end="2951">The Insight That Changed Everything</h2>
<p data-start="2953" data-end="2984">That was the moment it clicked.</p>
<p data-start="2986" data-end="3118">If individual capability has increased this much, but progress still depends on outdated systems, then the bottleneck is not effort.</p>
<p data-start="3120" data-end="3136">It is structure.</p>
<p data-start="3138" data-end="3228">Ideas do not fail because people lack willpower.<br data-start="3186" data-end="3189" />They fail because they lack containers.</p>
<p data-start="3230" data-end="3361">Execution is not about trying harder.<br data-start="3267" data-end="3270" />Execution is about having the right systems in place to focus, sequence, and compound work.</p>
<p data-start="3363" data-end="3401">Once I saw that, I could not unsee it.</p>
<h2 data-start="3403" data-end="3425">Why I Started Bizer</h2>
<p data-start="3427" data-end="3498">I started Bizer because I needed a different kind of system for myself.</p>
<p data-start="3500" data-end="3567">Not another productivity app.<br data-start="3529" data-end="3532" />Not another place to collect ideas.</p>
<p data-start="3569" data-end="3747">I needed a place where ideas could become projects.<br data-start="3620" data-end="3623" />Where projects had structure.<br data-start="3652" data-end="3655" />Where progress was visible.<br data-start="3682" data-end="3685" />Where momentum could compound instead of constantly resetting.</p>
<p data-start="3749" data-end="3808">Over time, I realized this was not just something I needed.</p>
<p data-start="3810" data-end="3835">It was something missing.</p>
<p data-start="3837" data-end="4028">We are entering an era where a single person can build something enormous. But we do not yet have shared systems that help builders move from ideas to focused, compounding execution at scale.</p>
<p data-start="4030" data-end="4046">That is the gap.</p>
<p data-start="4048" data-end="4066">Bizer lives there.</p>
<h2 data-start="4068" data-end="4096">What This Is Really About</h2>
<p data-start="4098" data-end="4130">This is not about fixing people.</p>
<p data-start="4132" data-end="4160">People are already building apps, brands, and businesses.</p>
<p data-start="4162" data-end="4361">This is about building the systems that match modern capability. Systems that make execution visible. Systems that allow learning to compound. Systems that help builders focus without isolating them.</p>
<p data-start="4363" data-end="4428"><strong>Someone is going to build the first billion dollar solo business.</strong></p>
<p data-start="4430" data-end="4522">When that happens, it will feel obvious in hindsight. Just like every major shift before it.</p>
<p data-start="4524" data-end="4610">Wouldn&#8217;t it be great if I could create the infrastructure that would allow someone to do that?</p>
<h2 data-start="4612" data-end="4622">Closing</h2>
<p data-start="4624" data-end="4652">This is why I started Bizer.</p>
<p data-start="4654" data-end="4685">Not because people are failing.</p>
<p data-start="4687" data-end="4791">But because something much bigger is now possible, and the systems to support it have to catch up.</p>
<p data-start="4793" data-end="4820">This is just the beginning.</p>
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			</item>
		<item>
		<title>Why I Changed From Bizer AI to Bizer</title>
		<link>https://kelsiguidry.com/portfolio/why-i-changed-from-bizer-ai-to-bizer/</link>
					<comments>https://kelsiguidry.com/portfolio/why-i-changed-from-bizer-ai-to-bizer/#respond</comments>
		
		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Mon, 15 Dec 2025 14:19:45 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation Lab]]></category>
		<category><![CDATA[Portfolio]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=9027</guid>

					<description><![CDATA[Originally, I called my new business concept Bizer AI. The domain was bizer.ai. The language leaned into artificial intelligence. At the time, that felt like the obvious move. AI was everywhere, and it was a quick way to signal that Bizer was modern and forward looking. But as Bizer became more real, that name started...]]></description>
										<content:encoded><![CDATA[<p data-start="348" data-end="381">Originally, I called my new business concept Bizer AI.</p>
<p data-start="383" data-end="598">The domain was bizer.ai. The language leaned into artificial intelligence. At the time, that felt like the obvious move. AI was everywhere, and it was a quick way to signal that Bizer was modern and forward looking.</p>
<p data-start="600" data-end="701">But as Bizer became more real, that name started to work against what I was actually trying to build.</p>
<p data-start="703" data-end="728">Not because AI was wrong.</p>
<p data-start="730" data-end="768">Because AI was not how small business owners and brand builders think.</p>
<h2 data-start="770" data-end="800">How Builders Actually Think</h2>
<p data-start="802" data-end="865">Most small business owners do not think in terms of technology.</p>
<p data-start="867" data-end="921">They do not wake up thinking, “I need an AI solution.”</p>
<p data-start="923" data-end="946">They think in problems.</p>
<p data-start="948" data-end="1064">I need more customers.<br data-start="970" data-end="973" />I need to organize my work.<br data-start="1000" data-end="1003" />I need to move faster.<br data-start="1025" data-end="1028" />I need to stop spinning my wheels.</p>
<p data-start="1066" data-end="1087">They want a solution.</p>
<p data-start="1089" data-end="1253">They <strong>do not care if that solution is powered by AI, automation, software, or a chicken running on a treadmill</strong>. If it works, they care. If it does not, they move on.</p>
<p data-start="1255" data-end="1295">When I realized that, something clicked.</p>
<p data-start="1297" data-end="1416">Leading with AI was framing Bizer in a way that immediately created friction for the exact people it was meant to help.</p>
<h2 data-start="1418" data-end="1460">The Problem With Putting AI in the Name</h2>
<p data-start="1462" data-end="1532">Calling it Bizer AI caused people to assume things that were not true.</p>
<p data-start="1534" data-end="1554">They assumed it was:</p>
<ul data-start="1555" data-end="1676">
<li data-start="1555" data-end="1566">
<p data-start="1557" data-end="1566">A chatbot</p>
</li>
<li data-start="1567" data-end="1585">
<p data-start="1569" data-end="1585">A single AI tool</p>
</li>
<li data-start="1586" data-end="1633">
<p data-start="1588" data-end="1633">Something technical they needed to understand</p>
</li>
<li data-start="1634" data-end="1676">
<p data-start="1636" data-end="1676">Something abstract rather than practical</p>
</li>
</ul>
<p data-start="1678" data-end="1753">That framing pulled attention toward the technology instead of the outcome.</p>
<p data-start="1755" data-end="1784">And outcomes are what matter.</p>
<p data-start="1786" data-end="1854">AI is just one way to deliver solutions. It is not the value itself.</p>
<h2 data-start="1856" data-end="1881">What Bizer Actually Is</h2>
<p data-start="1883" data-end="1903">Bizer is a platform.</p>
<p data-start="1905" data-end="2047">It is a place where business builders can create ideas, turn them into projects, and move those projects forward with structure and visibility.</p>
<p data-start="2049" data-end="2154">Inside the platform are systems.<br />
Inside those systems are tools.<br />
Some of those tools use AI.<br />
Some do not.</p>
<p data-start="2156" data-end="2186">But none of that is the point.</p>
<p data-start="2188" data-end="2315">The point is helping builders make progress on real problems without needing to care how the solution is technically delivered.</p>
<h2 data-start="2317" data-end="2356">Why Dropping “AI” Was the Right Call</h2>
<p data-start="2358" data-end="2425">Removing AI from the name was not about downplaying its importance.</p>
<p data-start="2427" data-end="2468">It was about putting it where it belongs.</p>
<p data-start="2470" data-end="2577">AI should be inside the platform, quietly doing useful work, not standing at the front demanding attention.</p>
<p data-start="2579" data-end="2745">Bizer does not ask builders to learn AI.<br />
Bizer does not require them to understand AI.<br />
Bizer simply uses whatever technology is appropriate to help them move forward.</p>
<p data-start="2747" data-end="2829">That is how small business owners already think.<br />
So that is how Bizer should work.</p>
<h2 data-start="2831" data-end="2847">Why bizer.app</h2>
<p data-start="2849" data-end="2890">The move to bizer.app followed naturally.</p>
<p data-start="2892" data-end="2989">Bizer is not a concept site.<br />
It is not a landing page.<br />
It is not a tool you read about and leave.</p>
<p data-start="2991" data-end="3095">It is an application.<br />
Something you use while building.<br />
Something that evolves as your business evolves.</p>
<p data-start="3097" data-end="3167">Calling it an app signals that this is a place for action, not theory.</p>
<h2 data-start="3169" data-end="3191">What Did Not Change</h2>
<p data-start="3193" data-end="3214">This was not a pivot.</p>
<p data-start="3216" data-end="3248">The core belief stayed the same.</p>
<p data-start="3250" data-end="3433">More people than ever have the ability to build meaningful businesses. But the process of turning ideas into focused, compounding execution is still fragmented and unnecessarily hard.</p>
<p data-start="3435" data-end="3472">Bizer exists to reduce that friction.</p>
<p data-start="3474" data-end="3561">The name change simply removed a layer of misunderstanding that was getting in the way.</p>
<h2 data-start="3563" data-end="3573">Closing</h2>
<p data-start="3575" data-end="3608">Bizer AI talked about technology.</p>
<p data-start="3610" data-end="3637">Bizer talks about outcomes.</p>
<p data-start="3639" data-end="3715">The platform uses AI where it makes sense, and ignores it where it does not.</p>
<p data-start="3717" data-end="3769">Because builders do not care how the solution works.</p>
<p data-start="3771" data-end="3795">They care that it works.</p>
<p data-start="3797" data-end="3828">That is why I changed the name.</p>
]]></content:encoded>
					
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		<title>Creating AI Podcasts for BizerAI</title>
		<link>https://kelsiguidry.com/portfolio/creating-ai-podcasts-for-bizerai/</link>
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		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Fri, 14 Nov 2025 03:06:22 +0000</pubDate>
				<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Portfolio]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=9011</guid>

					<description><![CDATA[Google and the U.S. Chamber of Commerce Foundation aimed at educating small businesses on utilizing artificial intelligence. This initiative, called Small Business B(AI)sics, is funded by a five-million-dollar grant from Google.org and intends to train forty thousand entrepreneurs in practical AI skills to improve efficiency and decision-making.]]></description>
										<content:encoded><![CDATA[<p><span>Google and the U.S. Chamber of Commerce Foundation aimed at educating small businesses on utilizing artificial intelligence. This initiative, called Small Business B(AI)sics, is funded by a five-million-dollar grant from Google.org and intends to train forty thousand entrepreneurs in practical AI skills to improve efficiency and decision-making.</span></p>
<p><iframe title="BizerAI Podcast  - Google and Chamber AI Training for Small Businesses" width="640" height="360" src="https://www.youtube.com/embed/-ZsHZTZyGQ0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
]]></content:encoded>
					
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		<title>Digital Twins Are Getting Real</title>
		<link>https://kelsiguidry.com/portfolio/digital-twins-are-getting-real/</link>
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		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Thu, 09 Oct 2025 01:49:36 +0000</pubDate>
				<category><![CDATA[AI]]></category>
		<category><![CDATA[Portfolio]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=9009</guid>

					<description><![CDATA[I recently started learning how to create a digital twin of myself. The picture on the left is me, of course. The picture on the right used the other picture and created a completly new AI image with my likeness. To the untrained eye, these are the same person and real pictures.]]></description>
										<content:encoded><![CDATA[<p>I recently started learning how to create a digital twin of myself.</p>
<p>The picture on the left is me, of course. The picture on the right used the other picture and created a completly new AI image with my likeness.</p>
<p>To the untrained eye, these are the same person and real pictures.</p>
<p><img fetchpriority="high" decoding="async" class="alignright wp-image-9010 size-us_1536_1536" src="https://kelsiguidry.com/wp-content/uploads/2025/11/Photo-to-Digital-Twin-1536x1163.jpg" alt="" width="1200" height="909" /></p>
]]></content:encoded>
					
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		<title>From $500 to $500M: Why Step-By-Step Articles Are Dying</title>
		<link>https://kelsiguidry.com/tech-ai/from-500-to-500m-why-step-by-step-articles-are-dying/</link>
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		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Thu, 11 Sep 2025 20:56:43 +0000</pubDate>
				<category><![CDATA[Tech & AI]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=8994</guid>

					<description><![CDATA[I recently came across Davie Fogarty’s YouTube video where he shared his story of going from $500 to $500 million. It is the kind of story entrepreneurs love. These stories attract us because they make us believe we can do it too. The problem is most of us watch, nod along, and then get back...]]></description>
										<content:encoded><![CDATA[<p data-start="215" data-end="577">I recently came across Davie Fogarty’s YouTube video where he shared his story of going from $500 to $500 million. It is the kind of story entrepreneurs love. These stories attract us because they make us believe we can do it too. The problem is most of us watch, nod along, and then get back to business as usual. Inspiration rarely translates into execution.</p>
<p data-start="579" data-end="662">That gap, between knowing and doing, is where AI will completely change the game.</p>
<hr data-start="664" data-end="667" />
<h2 data-start="669" data-end="708">The Death of Step By Step Articles</h2>
<p data-start="710" data-end="953">For years, the model was simple: read an article, buy a course, follow the steps. But let’s be honest. How many step by step guides have you actually finished? How many “$10M in 12 months” videos did you watch that turned into real projects?</p>
<p data-start="955" data-end="1548">Entrepreneurs are already overwhelmed. One survey found most business owners spend far more time reacting to daily tasks than working on long term strategy (<a class="decorated-link" href="https://www.agilitypr.com/pr-news/uncategorized/time-management-new-survey-reveals-biz-owners-spending-time-theyd-rather-spend/?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1112" data-end="1259">Agility PR, 2023<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Another report found that information overload is a major drain on productivity and even linked it to poor health outcomes for managers (<a class="decorated-link" href="https://blog.haiilo.com/blog/how-does-information-overload-affect-your-business-how-to-stop-it/?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1399" data-end="1510">Haiilo, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). More content is not the solution.</p>
<p data-start="1550" data-end="1626">The future is not another checklist. The future is AI that walks with you.</p>
<hr data-start="1628" data-end="1631" />
<h2 data-start="1633" data-end="1674">Why Prompt Engineering Is a Band Aid</h2>
<p data-start="1676" data-end="2079">Right now, an entire industry has popped up selling prompt packs, guides, and courses. The global prompt engineering market was valued at around $222 million dollars in 2023 and is expected to grow past 2 billion dollars by 2030 (<a class="decorated-link" href="https://www.grandviewresearch.com/industry-analysis/prompt-engineering-market-report?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1913" data-end="2026">Grand View Research, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). That is real money flowing into a <strong>temporary fix</strong>.</p>
<p data-start="2081" data-end="2423">Prompt guides are popular because they help people squeeze better results out of ChatGPT. But the fact that you even need a guide proves the flaw. Users should not have to engineer the guide. The AI should come with the guidance baked in. Prompt engineering is a stopgap that will not survive. The real play is pre-engineered conversations and guides.</p>
<hr data-start="2425" data-end="2428" />
<h2 data-start="2430" data-end="2464">From Consumption to Execution</h2>
<p data-start="2466" data-end="2578">Here is what that looks like. Imagine instead of reading Davie’s “$500 to $500M” story, you opened an AI chat.</p>
<p data-start="2580" data-end="2651">The AI would act like a one on one coach. It would ask you questions:</p>
<ul data-start="2653" data-end="2747">
<li data-start="2653" data-end="2685">
<p data-start="2655" data-end="2685">What niche are you choosing?</p>
</li>
<li data-start="2686" data-end="2715">
<p data-start="2688" data-end="2715">What capital do you have?</p>
</li>
<li data-start="2716" data-end="2747">
<p data-start="2718" data-end="2747">What is your 90 day target?</p>
</li>
</ul>
<p data-start="2749" data-end="3038">From there, it would propose a project plan: milestones, tasks, and deadlines. It would nudge you weekly: “This is your ad testing sprint. Did you finish your creative assets?” By the end of 12 months, you would not just know Davie’s process., you would have lived your own version of it.</p>
<p data-start="3040" data-end="3106"><strong>This is the shift: from passive consumption to guided execution.</strong></p>
<hr data-start="3108" data-end="3111" />
<h2 data-start="3113" data-end="3160">Who Is Trying And Why It Still Falls Short</h2>
<p data-start="3162" data-end="3543">Some companies are experimenting with adding AI into learning and coaching. Platforms like Coursebox use AI to turn existing lessons into interactive courses with chatbot tutors. Tools like Rocky.ai offer ongoing AI micro coaching for leadership and personal growth. Even new education startups like LearningRO are building AI tutors to help students step through school content.</p>
<p data-start="3545" data-end="3713">These are interesting moves. They prove there is demand for AI guided learning. But notice something? None of them solve the problem we are really talking about here.</p>
<p data-start="3715" data-end="3940">No one is taking an entrepreneurial story, article, or video lesson like Davie’s “$500 to $500M” and turning it into a guided, conversational workflow that ends with a real project plan in your hands. That gap is wide open.</p>
<p data-start="3942" data-end="3980">And that is exactly the opportunity.</p>
<hr data-start="3982" data-end="3985" />
<h2 data-start="3987" data-end="4021">Why This Future Is Inevitable</h2>
<p data-start="4023" data-end="4557">Look at where the money is going. The conversational AI market was valued at $11.58 billion dollars in 2024 and is projected to grow to over $40 billion dollars by 2030 (<a class="decorated-link" href="https://www.grandviewresearch.com/industry-analysis/conversational-ai-market-report?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="4191" data-end="4303">Grand View Research, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Other reports put it as high as $151 billion dollars by 2033 (<a class="decorated-link" href="https://www.imarcgroup.com/conversational-ai-market?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="4367" data-end="4439">IMARC Group, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Businesses are already betting that conversational systems, not static content, will define how we learn and act.</p>
<p data-start="714" data-end="1341">At the same time, entrepreneurs keep failing not because they lack knowledge, but because they lack systems of execution. According to the U.S. Bureau of Labor Statistics, about 20.4 percent of small businesses fail in their first year, about 49.4 percent fail by year five, and about 65.3 percent fail by year ten (<a class="decorated-link" href="https://www.commerceinstitute.com/business-failure-rate/?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1030" data-end="1114">Commerce Institute, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Another analysis found that nearly one in four businesses that started in 2022 had already closed by 2023 (<a class="decorated-link" href="https://knpr.org/2024-05-15/report-small-businesses-are-failing-at-higher-rates-in-their-first-year?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1224" data-end="1337">KNPR, 2024<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="1343" data-end="1572">The message is clear. Knowledge is everywhere. Content is everywhere. But without guided systems of action, most entrepreneurs do not survive. AI that delivers structured guidance solves the exact problems that sink businesses.</p>
<hr data-start="5052" data-end="5055" />
<h2 data-start="5057" data-end="5092">The Takeaway For Entrepreneurs</h2>
<p data-start="331" data-end="571">The biggest mistake right now is confusing inspiration with execution. We watch the videos, buy the courses, even collect prompt packs, and then convince ourselves we are making progress. But consuming content is not the same as building.</p>
<p data-start="573" data-end="717">Entrepreneurs fail not because they lack information, but because they lack a structured way to act on it. That is where the opportunity lies.</p>
<p data-start="719" data-end="770">If you are an entrepreneur, you have two options:</p>
<ol data-start="772" data-end="987">
<li data-start="772" data-end="879">
<p data-start="775" data-end="879">Use AI guides as they emerge to turn what you already know into real projects and measurable progress.</p>
</li>
<li data-start="880" data-end="987">
<p data-start="883" data-end="987">Build AI guides for your industry so others can stop wasting time on content and start moving forward.</p>
</li>
</ol>
<p data-start="989" data-end="1105">Either way, the winners will not be the ones who know the most. The winners will be the ones who execute the best.</p>
<hr data-start="5604" data-end="5607" />
<h2 data-start="5609" data-end="5629">Closing Thought</h2>
<p data-start="5631" data-end="5904">The era of teaching people how to prompt an AI is short lived. Prompt guides and courses are popping up everywhere, but they are only a temporary fix. The future belongs to tools where the prompts are already built in and the AI leads you through the process from start to finish.</p>
<p data-start="5906" data-end="6136">The real opportunity is pre engineered conversations. Tools where you pick a topic such as real estate marketing, startup growth, or Davie’s $500 to $500M, and the AI already has the questions, guardrails, and outcomes built in.</p>
<p data-start="6138" data-end="6230">That is the future. Either get ready to use those tools or start developing them yourself.</p>
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		<title>BizerAI is Live &#8211; From Stay-at-Home Dad to Startup Founder</title>
		<link>https://kelsiguidry.com/innovation-lab/bizerai-is-live-from-stay-at-home-dad-to-startup-founder/</link>
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		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Wed, 10 Sep 2025 18:22:04 +0000</pubDate>
				<category><![CDATA[Innovation Lab]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=8989</guid>

					<description><![CDATA[For the past few years I have been fortunate enough to be a stay-at-home dad, working part-time from home and spending time with my kids. But now that our youngest is getting ready to start school next year, I knew it was time for me to jump fully back into business. The timing could not...]]></description>
										<content:encoded><![CDATA[<p data-start="490" data-end="806">For the past few years I have been fortunate enough to be a stay-at-home dad, working part-time from home and spending time with my kids. But now that our youngest is getting ready to start school next year, I knew it was time for me to jump fully back into business.</p>
<p data-start="808" data-end="1234">The timing could not be better. We are living through one of the biggest shifts in history: the transition to AI. It reminds me of when the internet first started to take off. I remember billboards with giant phone numbers plastered across them. Not long after, companies switched to putting their website names front and center. Suddenly, every serious business had a website and digital marketing became standard practice.</p>
<p data-start="1236" data-end="1463">I believe AI is at that same turning point right now. We are in its infancy, but soon it will be as necessary for businesses as websites became back then. I want to be a major partner in helping entrepreneurs make that shift.</p>
<p data-start="1465" data-end="1717"><strong data-start="1465" data-end="1494">The Problem with AI Today</strong><br data-start="1494" data-end="1497" />I started learning everything I could about AI and its tools. What stood out to me quickly is that AI chatbots like ChatGPT are powerful, but they require too much direction. They are general tools, not business tools.</p>
<p data-start="1719" data-end="1917">If you are a small business owner, you do not have time to master prompt engineering or spend hours figuring out how to get the right answers. You just want useful guidance that gets to the point.</p>
<p data-start="1919" data-end="2055"><strong data-start="1919" data-end="1942">Introducing BizerAI</strong><br data-start="1942" data-end="1945" />That is why I created <strong data-start="1967" data-end="1978">BizerAI</strong>, a new platform built specifically for entrepreneurs and small businesses.</p>
<ul data-start="2057" data-end="2664">
<li data-start="2057" data-end="2221">
<p data-start="2059" data-end="2221">At its core is <strong data-start="2074" data-end="2086">BizerGPT</strong>, a language model tuned to focus only on business. It delivers shorter, sharper, and more engaging responses than a general chatbot.</p>
</li>
<li data-start="2222" data-end="2426">
<p data-start="2224" data-end="2426">I designed <strong data-start="2235" data-end="2244">Miles</strong>, our first consultant persona. Miles is a straight-to-the-point business consultant who does not waste words. He helps you think by asking questions, not just dumping information.</p>
</li>
<li data-start="2427" data-end="2664">
<p data-start="2429" data-end="2664">Instead of leaving you to figure out what to ask, BizerAI comes with <strong>guided chat topics</strong>. These start structured conversations that lead somewhere useful, whether that means brainstorming an idea, refining a plan, or solving a problem.</p>
</li>
</ul>
<p data-start="2666" data-end="2892"><strong data-start="2666" data-end="2686">The Vision Ahead</strong></p>
<p data-start="140" data-end="232">This is only the beginning. Over time BizerAI will grow to include:</p>
<ul data-start="234" data-end="937">
<li data-start="234" data-end="350">
<p data-start="236" data-end="350"><strong data-start="236" data-end="268">Multiple consultant personas</strong> with unique styles that remember your business and build on every conversation.</p>
</li>
<li data-start="351" data-end="479">
<p data-start="353" data-end="479"><strong data-start="353" data-end="381">Guided business planning</strong> where consultants know your goals and help shape, launch, and scale your business step by step.</p>
</li>
<li data-start="480" data-end="585">
<p data-start="482" data-end="585"><strong data-start="482" data-end="502">Community spaces</strong> with question and answer functions so entrepreneurs can connect, ask, and share.</p>
</li>
<li data-start="586" data-end="748">
<p data-start="588" data-end="748"><strong data-start="588" data-end="610">Resource directory</strong> of small business tools and services. AI consultants will recommend solutions from the directory, and resources will be rated by users.</p>
</li>
<li data-start="749" data-end="937">
<p data-start="751" data-end="937"><strong data-start="751" data-end="773">Articles directory</strong> similar to Medium, but designed for business. Users will be able to create and share business articles, with AI consultants helping draft and refine the content.</p>
</li>
</ul>
<p data-start="3140" data-end="3360"><strong data-start="3140" data-end="3160">Why This Matters</strong><br data-start="3160" data-end="3163" />AI is about to become one of the most important tools for entrepreneurs of all sizes. Just like websites changed the game two decades ago, AI will change how businesses are built, run, and grown.</p>
<p data-start="3362" data-end="3437">I created BizerAI to make sure small business owners are not left behind.</p>
<p data-start="3439" data-end="3555"><strong data-start="3439" data-end="3465">The Launch: Try It Now</strong><br data-start="3465" data-end="3468" />This is my new business focus. I am excited to finally say it: <strong data-start="3532" data-end="3553"><a href="https://bizer.ai" target="_blank" rel="noopener">Bizer.ai</a> is live.</strong></p>
<p data-start="3557" data-end="3720">Now I need your help. Try the chat for yourself and tell me, is it as helpful or more helpful than ChatGPT? Your feedback will directly shape how BizerAI grows.</p>
<p data-start="3722" data-end="3929">You can also follow my <strong data-start="3745" data-end="3763">progress notes</strong> on the <a class="decorated-link" href="https://bizer.ai" target="_new" rel="noopener" data-start="3771" data-end="3806">BizerAI website<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a> and on our <a class="decorated-link" href="https://www.facebook.com/bizerai" target="_new" rel="noopener" data-start="3818" data-end="3867">Facebook page<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>. I’ll be posting updates as I build this startup in public.</p>
<p data-start="3931" data-end="3993">This is just the beginning, and I want you to be part of it.</p>
]]></content:encoded>
					
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		<title>How to Outrun Debasement (Investing 101 for the Clueless but Curious, Series: 2 of 11)</title>
		<link>https://kelsiguidry.com/financial/how-to-outrun-debasement-investing-101-for-the-clueless-but-curious-series-2-of-11/</link>
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		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Fri, 29 Aug 2025 21:04:27 +0000</pubDate>
				<category><![CDATA[Financial]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=8985</guid>

					<description><![CDATA[In the first article, The Problem with Money Today, we looked at how government debt, deficits, and inflation shrink the value of your money. If you hold cash, you are guaranteed to lose purchasing power. The question now is simple: what can you do about it? The answer is that you must invest. Not someday...]]></description>
										<content:encoded><![CDATA[<p data-start="181" data-end="411">In the first article, <a href="https://kelsiguidry.com/business/the-problem-with-money-today-investing-101-for-the-clueless-but-curious-series-1-of-11/" target="_blank" rel="noopener">The Problem with Money Today</a>, we looked at how government debt, deficits, and inflation shrink the value of your money. If you hold cash, you are guaranteed to lose purchasing power. The question now is simple: what can you do about it?</p>
<p data-start="413" data-end="578">The answer is that you must invest. Not someday when life feels easier or when you “have extra money.” <strong>You must invest now if you want to keep from falling behind.</strong></p>
<hr data-start="580" data-end="583" />
<h2 data-start="585" data-end="621">The Biggest Mistake People Make</h2>
<p data-start="623" data-end="859">Most people think they will start investing once they have money left over after bills and fun. That day never comes. If you wait for leftovers, you will look up ten years from now and realize you have lost an entire decade of growth.</p>
<p data-start="861" data-end="1085">Investing has to come first. Even small amounts matter. Twenty, fifty, or one hundred dollars a week compounds over time into real money. It is not about being rich today, <strong>it is about making sure you are not poor tomorrow.</strong></p>
<hr data-start="1087" data-end="1090" />
<h2 data-start="1092" data-end="1131">Why Cash is the Worst “Investment”</h2>
<p data-start="1133" data-end="1224">A 4-5% annual return used to be enough to grow wealth. It is not anymore.</p>
<p data-start="1226" data-end="1507">Inflation has been running above 3% a year on average, and the dollar has lost about 25% of its value in just five years. That means if you are earning a 4% “safe” return, you are not really growing. You are treading water, or worse, sinking.</p>
<p data-start="1509" data-end="1736">Even some of the traditional “safe” investments, like bond funds or savings accounts, cannot keep up with the pace of debasement. They may look like they are growing on paper, but in reality they are losing against inflation.</p>
<hr data-start="1738" data-end="1741" />
<h2 data-start="1743" data-end="1774">Rethinking Diversification</h2>
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<p data-start="135" data-end="418">Most people do not own individual businesses. They own mutual funds or retirement accounts filled with hundreds of companies they cannot even name. They are told this makes them diversified and therefore less risky. In reality, it means they are ignorant of what they actually own. To me, that is more risky.</p>
<p data-start="420" data-end="818">The S&amp;P 500 index is a great example. The S&amp;P 500 index represents the stock performance of 500 leading U.S. companies. An S&amp;P 500 ETF is a solid choice if you want to be a lazy investor. At least you know you are invested in America’s largest businesses. But here is the truth. The S&amp;P 500 only outperforms inflation about 75 % of the time. In about 25 % of years, it fails to keep pace with rising prices (<a class="decorated-link" href="https://www.quantifiedstrategies.com/how-often-does-the-sp-500-beat-inflation/?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="522" data-end="648">Quantified Strategies<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Most of the real returns come from a small handful of the largest companies. That may look diversified on the surface, but in practice your results depend heavily on just a few.</p>
<p data-start="820" data-end="1203">The real danger is believing that diversification automatically protects you. Warren Buffett has said for years that diversification makes sense if you do not know what you are doing. His success was built on conviction, not owning everything. He spent the time to understand a business deeply before investing, which gave him the confidence to concentrate rather than spread thin.</p>
<p data-start="1205" data-end="1461"><strong>True investing is not about owning hundreds of companies. It is about knowing what you own and why.</strong></p>
<p data-start="1463" data-end="1917">And let us be honest. Even the so-called “low risk” parts of diversified portfolios, like bonds, have underperformed badly. In 2022, the Bloomberg U.S. Aggregate Bond Index lost about 15%, its worst year on record. For something sold as low risk, that kind of loss is a wake-up call. <strong>Owning assets you do not understand, or assuming they are safe just because they are common, can be far riskier than a concentrated portfolio you actually know.</strong></p>
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</article>
<hr data-start="2423" data-end="2426" />
<h2 data-start="2428" data-end="2460">The Retirement Wake-Up Call</h2>
<p data-start="2462" data-end="2517">Ask yourself: what do you plan to do when you retire?</p>
<p data-start="2519" data-end="2754">If your answer is “let my 401k target-date fund handle it,” you are staying blind to the real world of investments and opportunities. Those funds are designed to keep you from starving, not to help you beat debasement or grow wealth.</p>
<p data-start="2756" data-end="2929">Retirement is not automatic. It requires intention and education. If you outsource your future to a default option, you will likely end up working longer than you planned.</p>
<hr data-start="2931" data-end="2934" />
<h2 data-start="2936" data-end="2957">The Path Forward</h2>
<p data-start="2959" data-end="3156">You do not invest to gamble. You invest to protect the value of your work. Every paycheck you earn is being quietly eroded by debt and inflation. Investing is the only way to outrun that erosion.</p>
<p data-start="3158" data-end="3276">Start with what you can, even if it feels small. Learn enough to have conviction. Be intentional instead of passive.</p>
<p data-start="3278" data-end="3402">The choice is simple. You can watch your hard work slip away each year, or you can invest and take control of your future.</p>
<h2 data-start="2662" data-end="2679">Investing 101 for the Clueless but Curious</h2>
<ol>
<li data-start="289" data-end="326">
<p data-start="292" data-end="326"><a href="https://kelsiguidry.com/business/the-problem-with-money-today-investing-101-for-the-clueless-but-curious-series-1-of-11/" target="_blank" rel="noopener"><strong data-start="292" data-end="324">The Problem With Money Today</strong></a></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><strong data-start="330" data-end="358">How to Outrun Debasement (This Article)</strong></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b>Understanding the Basics of Money</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Power of Compounding</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Stock Market 101</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Bonds, ETFs, and Index Funds</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Case for Alternative Assets</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>How to Research a Stock</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Conviction Investing vs Diversification</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Building Your First Portfolio</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Future of Investing</b></p>
</li>
</ol>
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		<title>The Problem With Money Today (Investing 101 for the Clueless but Curious, Series: 1 of 11)</title>
		<link>https://kelsiguidry.com/business/the-problem-with-money-today-investing-101-for-the-clueless-but-curious-series-1-of-11/</link>
					<comments>https://kelsiguidry.com/business/the-problem-with-money-today-investing-101-for-the-clueless-but-curious-series-1-of-11/#respond</comments>
		
		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Fri, 29 Aug 2025 01:26:19 +0000</pubDate>
				<category><![CDATA[Business & Economics]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=8982</guid>

					<description><![CDATA[The U.S. just crossed $37 trillion dollars in national debt. That number sounds so big it feels untouchable, like it belongs only to politicians and economists. But here is the truth: it touches you directly. Think of it this way. Imagine someone paying off one credit card by opening another, then a few years later...]]></description>
										<content:encoded><![CDATA[<p data-start="149" data-end="362">The U.S. just crossed <a href="https://www.pgpf.org/national-debt-clock/" target="_blank" rel="noopener"><strong data-start="171" data-end="211">$37 trillion dollars in national debt</strong></a>. That number sounds so big it feels untouchable, like it belongs only to politicians and economists. But here is the truth: it touches you directly.</p>
<p data-start="364" data-end="686">Think of it this way. Imagine someone paying off one credit card by opening another, then a few years later doing it again. Debt stacked on debt with no real plan to stop. That is exactly what the government is doing. And every time it happens, i<strong>t is eating away at your value and the hard work you are putting in today.</strong></p>
<hr data-start="688" data-end="691" />
<h2 data-start="693" data-end="738">Debt and Deficits: What They Really Mean</h2>
<p data-start="740" data-end="843">These are terms you hear on the news all the time, but here is what they actually mean for your life.</p>
<p data-start="845" data-end="972"><strong data-start="845" data-end="862">National Debt</strong> is the government’s giant credit card balance. It is the total amount the U.S. has borrowed and still owes.</p>
<p data-start="974" data-end="1181"><strong data-start="974" data-end="985">Deficit</strong> is the shortfall each year. If you earn sixty thousand but spend seventy thousand, the ten thousand difference is your deficit. The U.S. has been running deficits almost every year for decades.</p>
<p data-start="1183" data-end="1382">When deficits pile up, the debt grows. To cover it, the government issues more bonds or prints more money. <strong>And when more money floods the system, every dollar already in your pocket becomes weaker.</strong></p>
<hr data-start="1384" data-end="1387" />
<h2 data-start="1389" data-end="1424">Inflation and Purchasing Power</h2>
<p data-start="1426" data-end="1459">This is where it gets personal.</p>
<p data-start="1461" data-end="1583"><strong data-start="1461" data-end="1474">Inflation</strong> is the steady rise in prices. It is why the same grocery trip costs more today than it did five years ago.</p>
<p data-start="1585" data-end="1679"><strong data-start="1585" data-end="1605">Purchasing Power</strong> is how much your money can buy. When prices rise, your money buys less.</p>
<p data-start="1681" data-end="1980"><strong>Over the last five years, the dollar has lost about 25% of its purchasing power.</strong> If you had ten thousand dollars in 2020, today it only buys what about eight thousand dollars would have bought then. The number on your bank account statement has not changed, but its real value has.</p>
<p data-start="1982" data-end="2019">That is money debasement in action.</p>
<hr data-start="2021" data-end="2024" />
<h2 data-start="2026" data-end="2054">Why This Matters to You</h2>
<p data-start="2056" data-end="2173">People often hear about trillions in debt and think it is a government problem, not theirs. But it is your problem.</p>
<p data-start="2175" data-end="2306">Higher prices show up in everyday life. Debt drives inflation. You pay more at the pump, more at the store, and more for housing.</p>
<p data-start="2308" data-end="2447">Weaker savings show up in your bank account. Your cash does not stretch as far. What felt like a cushion five years ago feels thin today.</p>
<p data-start="2449" data-end="2566">Future taxes are another consequence. Rising debt means more of your income will eventually be taken to service it.</p>
<p data-start="2568" data-end="2655">The national debt is not abstract. It shows up in the bills you pay every single day.</p>
<hr data-start="2657" data-end="2660" />
<h2 data-start="2662" data-end="2679">The Takeaway</h2>
<p data-start="2681" data-end="2968">You do not invest just to get rich. You invest to protect yourself. What most people do not realize is that it is not only cash that loses value. Even <strong>some of the “safe” investments that have been sold as good enough for decades often fail to keep up with the pace of money debasement.</strong></p>
<p data-start="2970" data-end="3272">A 4-5% annual return might have been fine in the past. Today, it can leave you falling behind. If inflation is running at three percent or more, and the dollar has lost 25% of its value in just five years, then a small positive return is not growth. It is a slow loss.</p>
<p data-start="3274" data-end="3405">Investing is not optional anymore. It is the only way to keep the hard work you are putting in today from slipping away tomorrow.</p>
<p data-start="3412" data-end="3574">When the government keeps stacking credit cards, you cannot stop it. But you can stop being the one left holding weaker dollars and underperforming investments.</p>
<h2 data-start="2662" data-end="2679">Investing 101 for the Clueless but Curious</h2>
<ol>
<li data-start="289" data-end="326">
<p data-start="292" data-end="326"><strong data-start="292" data-end="324">The Problem With Money Today (This Article)</strong></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><strong data-start="330" data-end="358">How to Outrun Debasement</strong></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b>Understanding the Basics of Money</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Power of Compounding</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Stock Market 101</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Bonds, ETFs, and Index Funds</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Case for Alternative Assets</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>How to Research a Stock</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Conviction Investing vs Diversification</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>Building Your First Portfolio</b></p>
</li>
<li data-start="327" data-end="360">
<p data-start="330" data-end="360"><b></b><b>The Future of Investing</b></p>
</li>
</ol>
]]></content:encoded>
					
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		<title>We Talk About Guns. We Don’t Talk About Mental Health.</title>
		<link>https://kelsiguidry.com/society/we-talk-about-guns-we-dont-talk-about-mental-health/</link>
					<comments>https://kelsiguidry.com/society/we-talk-about-guns-we-dont-talk-about-mental-health/#respond</comments>
		
		<dc:creator><![CDATA[Kelsi Guidry]]></dc:creator>
		<pubDate>Thu, 28 Aug 2025 16:31:45 +0000</pubDate>
				<category><![CDATA[Society]]></category>
		<guid isPermaLink="false">https://kelsiguidry.com/?p=8978</guid>

					<description><![CDATA[Every time another school shooting happens, the pattern is the same. The headlines flood in, the debates over gun control dominate, and then the story fades. But one thing almost never gets mentioned: mental health. That silence is what pushed me to write this. My kids’ school recently sent an email after a shooting. It...]]></description>
										<content:encoded><![CDATA[<p data-start="205" data-end="422">Every time another school shooting happens, the pattern is the same. The headlines flood in, the debates over gun control dominate, and then the story fades. But one thing almost never gets mentioned: mental health.</p>
<p data-start="424" data-end="633">That silence is what pushed me to write this. My kids’ school recently sent an email after a shooting. It talked about safety. It talked about awareness. But it did not say a single word about mental health.</p>
<p data-start="635" data-end="852">Maybe it hits harder for me now because the victims in recent shootings are close in age to my own kids and family members. I cannot shake the feeling that we are missing the most important part of the conversation.</p>
<hr data-start="778" data-end="781" />
<h2 data-start="783" data-end="808">The Crisis We Ignore</h2>
<p data-start="810" data-end="1150">The truth is that mental illness in young people is at crisis levels. In 2023, nearly <strong data-start="896" data-end="988">40% of U.S. high school students reported persistent feelings of sadness or hopelessness</strong>, while <strong data-start="996" data-end="1032">20% seriously considered suicide</strong> and <strong data-start="1037" data-end="1056">9% attempted it</strong> (<a class="decorated-link" href="https://www.cdc.gov/healthy-youth/mental-health/index.html?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1058" data-end="1146">CDC<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="1152" data-end="1436">From 2016 to 2022, hospitalizations for youth mental health issues rose <strong data-start="1224" data-end="1232">124%</strong>, yet only about <strong data-start="1249" data-end="1322">half of young people with a mental health condition receive treatment</strong> (<a class="decorated-link" href="https://compasshealthcenter.net/blog/teen-mental-health-statistics/?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1324" data-end="1432">Compass Health<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="1438" data-end="1869">Meanwhile, students who attend schools that experience shootings face long-term fallout. In just two years, <strong data-start="1546" data-end="1608">over 100,000 kids were in schools where shootings happened</strong>, and many ended up on antidepressants while also seeing their academic performance drop (<a class="decorated-link" href="https://siepr.stanford.edu/publications/health/surviving-school-shooting-impacts-mental-health-education-and-earnings-american?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="1698" data-end="1865">Stanford SIEPR<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<hr data-start="1871" data-end="1874" />
<h2 data-start="1876" data-end="1905">The Role of Social Media</h2>
<p data-start="1907" data-end="2111">When I look around, it feels like society itself is fueling this crisis. Kids have access to violent content at the click of a button. Social media has become a machine that drives comparison and anger.</p>
<p data-start="2113" data-end="2379">The U.S. Surgeon General reports that <strong data-start="2151" data-end="2198">95% of teens aged 13 to 17 use social media</strong>, and over a third say they are on it <em data-start="2236" data-end="2255">almost constantly</em> (<a class="decorated-link" href="https://www.hhs.gov/sites/default/files/sg-youth-mental-health-social-media-advisory.pdf?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="2257" data-end="2375">HHS<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="2381" data-end="2935">The more time kids spend, the worse it gets. Teens who use social media <strong data-start="2453" data-end="2531">more than three hours a day have double the risk of depression and anxiety</strong> (<a class="decorated-link" href="https://www.hhs.gov/surgeongeneral/reports-and-publications/youth-mental-health/social-media/index.html?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="2533" data-end="2666">HHS<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Another study found that as kids’ daily social media use rose from <strong data-start="2736" data-end="2763">7 minutes to 73 minutes</strong>, reports of depressive symptoms jumped <strong data-start="2803" data-end="2810">35%</strong> (<a class="decorated-link" href="https://www.ucsf.edu/news/2025/05/430011/yes-social-media-might-be-making-kids-depressed?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="2812" data-end="2931">UCSF<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="2937" data-end="3269">Among teens already receiving treatment for depression or suicidal thoughts, <strong data-start="3014" data-end="3064">40% said they had problematic social media use</strong>—meaning they felt distress when they could not get online (<a class="decorated-link" href="https://www.utsouthwestern.edu/newsroom/articles/year-2025/march-social-media-youth-depression.html?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="3124" data-end="3265">UT Southwestern<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="3271" data-end="3441">Social media alone doesn’t explain school shootings, but it shows the environment kids are growing up in: one that normalizes anger, comparison, isolation, and despair.</p>
<hr data-start="3443" data-end="3446" />
<h2 data-start="3448" data-end="3482">We Need More Than Gun Control</h2>
<p data-start="3484" data-end="3773">Gun control is part of the conversation and always will be. But focusing only on access to weapons misses the bigger picture. Angry and depressed people are killing. <strong><u>Until we start addressing why so many people are angry and depressed, we are only treating the symptoms, not the disease.</u></strong></p>
<p data-start="3775" data-end="4124">Most school shooters have a history of trauma. Research shows <strong data-start="3837" data-end="3885">72% experienced at least one traumatic event</strong> in childhood, from abuse to family loss (<a class="decorated-link" href="https://en.wikipedia.org/wiki/Gun_violence_in_U.S._schools?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="3927" data-end="4021">Wikipedia<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>). Trauma mixed with untreated mental illness and access to violent content is a recipe for disaster.</p>
<hr data-start="4126" data-end="4129" />
<h2 data-start="3933" data-end="3961">Change Needs Leadership</h2>
<p data-start="3963" data-end="4190">What we need is someone to step up and make this a movement. Just as Tim Tebow has taken a public stance on child trafficking, we need leaders willing to take a national stance on solving mass shootings through mental health.</p>
<p data-start="4192" data-end="4679">There are examples of what works. Programs like <strong data-start="4240" data-end="4254">Hope Squad</strong>—a peer-to-peer school-based mental health initiative—have shown that student-led awareness and support can transform school culture. In schools with Hope Squad, <strong data-start="4416" data-end="4470">98% of administrators said it improved the climate</strong>, and more than <strong data-start="4486" data-end="4545">95% of referrals for help came from outside the program</strong>, proving the awareness spread beyond the core group (<a class="decorated-link" href="https://en.wikipedia.org/wiki/Hope_Squad?utm_source=chatgpt.com" target="_new" rel="noopener" data-start="4599" data-end="4675">Wikipedia<span aria-hidden="true" class="ms-0.5 inline-block align-middle leading-none"></span></a>).</p>
<p data-start="4681" data-end="4791">But these programs are scattered, not scaled. They should not be the exception. They should be the standard.</p>
<hr data-start="4793" data-end="4796" />
<h2 data-start="4798" data-end="4826">What You Can Do Locally</h2>
<p data-start="4828" data-end="4979">Big movements start with small questions. Parents, teachers, and community members can begin holding their schools accountable by asking things like:</p>
<ul data-start="4981" data-end="5435">
<li data-start="4981" data-end="5073">
<p data-start="4983" data-end="5073">How does our school identify and support students struggling with depression or anxiety?</p>
</li>
<li data-start="5074" data-end="5135">
<p data-start="5076" data-end="5135">What resources are available for mental health on campus?</p>
</li>
<li data-start="5136" data-end="5224">
<p data-start="5138" data-end="5224">Do teachers receive training to recognize depression, anxiety, or suicidal thoughts?</p>
</li>
<li data-start="5225" data-end="5293">
<p data-start="5227" data-end="5293">How are parents included in mental health awareness and support?</p>
</li>
<li data-start="5294" data-end="5365">
<p data-start="5296" data-end="5365">What programs are in place to reduce stigma around asking for help?</p>
</li>
<li data-start="5366" data-end="5435">
<p data-start="5368" data-end="5435">If a student asks for help, what is the process and who responds?</p>
</li>
</ul>
<p data-start="5437" data-end="5609">These questions matter because they shine a light on whether a school is prepared or not. They send a message that mental health is not optional. It has to be a priority.</p>
<p data-start="5611" data-end="5821">You do not need to launch a national program tomorrow. Change can start with a single conversation at your local school board meeting. It can start with one parent emailing a principal. <strong>It can start with you.</strong></p>
<hr data-start="5823" data-end="5826" />
<h2 data-start="5828" data-end="5854">Where We Go From Here</h2>
<p data-start="5856" data-end="5991">I do not have all the answers. But I know this: if we keep ignoring mental health while only debating guns, the cycle will never end.</p>
<p data-start="5993" data-end="6231">We are raising kids in a world that pushes them toward depression and anger. We cannot keep treating those realities as background noise. Mental health must become central to how we talk about, prepare for, and prevent school shootings.</p>
<p data-start="6233" data-end="6408">The change we need is both national and local. It starts with leaders willing to push a movement forward, and it starts with us asking the hard questions at our own schools.</p>
<p data-start="6410" data-end="6501">Because until mental health is treated as seriously as safety drills, this will not stop.</p>
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