Kris Kiler

The Benefits of Hiring A Business Coach

Kris Kiler — Fri, 07 Aug 2009 16:52:36 +0000

Small and mid-sized entrepreneurs, upwardly mobile business professionals and large corporations are increasingly using the services of business coaches to accelerate professional growth by helping them understand their strengths and challenges, achieve goals and objectives, a get results far beyond what an individual can accomplish by themselves. In this economy, however, spending money on a [...]

Marketing Information Products with Twitter

Kris Kiler — Mon, 27 Jul 2009 20:12:59 +0000

If you’re involved in promoting anything you’ve heard of Twitter. There’s a lot of talk about this social networking phenomenon and how it can be used to promote and build a business. It’s a valuable tool that can be key to information product marketing. What is it? Twitter is a social media device that allows people [...]

The Environmental Impact of Ebooks and Printed Books

Kris Kiler — Sun, 19 Apr 2009 22:04:48 +0000

The impact ebooks have on the environmental is far less than that of printed books in a variety of ways. According to the research study conducted by Consuming Australia, for every dollar we spend, 720 grams of greenhouse gas is emitted into the air. It takes 28 liters of water to publish a traditional paper [...]

The Ebook Market Explosion

Kris Kiler — Fri, 27 Mar 2009 11:58:44 +0000

Ebooks are becoming increasingly popular options for many people. They are a smart choice for the environment and are easily accessible at any time from any place. While there is still a demand for printed books, ebooks will probably never completely replace printed books. The demand for ebooks exists and is growing. Growth of the Ebook [...]

Email Marketing with Constant Contact

Kris Kiler — Mon, 17 Mar 2008 23:03:24 +0000

Email Marketing by Constant Contact is the easy, effective, and highly affordable way to get your message out. It helps you create high-impact, professional-looking emails—fast and with no technical expertise—and build strong, successful, and lasting relationships with your customers, clients, or members. With Email Marketing by Constant Contact, you can: Choose from more than 160 easily [...]

Strategic Marketing for Driving Traffic to Your Online Business

Kris Kiler — Sun, 06 Jan 2008 04:19:38 +0000

A recent study, which used web searches in 75 different languages to sample the Web, determined that there were over 11.5 billion web pages in the publicly indexable web as of the end of January 2005.* And you thought writing your marketing copy was tough? The competition to bring people to your site can seem [...]

Increasing Landing Page Conversion

Kris Kiler — Thu, 13 Dec 2007 17:27:38 +0000

Converting the Prospect Into A Customer You have put some sweat into creating a product that you want to sell over the Internet. There are people telling you to create a landing page and start selling. But is it that easy? Driving traffic to your web page is hard enough. What are things you need to [...]

Targeting Your Customer

Kris Kiler — Sat, 03 Nov 2007 23:23:56 +0000

Here are some basic activities and information to help get you focused so your energy towards marketing your website is well-placed. Write Focus Statement What is the focus of your website? Whether you are part of an organization—big or small, or an individual proprietor, here are some questions to ask yourself; How should the website contribute [...]

Building An Effective Landing Page

Kris Kiler — Sat, 06 Oct 2007 06:50:15 +0000

As an online marketer, you need to develop a system for short-term gains and long-term opportunities to provide for future sales and marketing. You can envision your landing page as a hub—like an airport. Your goal is to have traffic sent to a single hub and when people arrive, there can be a variety of [...]

What Is A Landing Page?

Kris Kiler — Fri, 10 Aug 2007 06:52:47 +0000

A landing page is a web page that is used specifically to focus on a single value proposition (or offer) for; 1. generating a sale of a specific product or service, and/or 2. capturing information for future marketing efforts. Why are landing pages important? As a resource for focusing your marketing efforts, landing pages are necessary for [...]