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<channel>
	<title>LPO:Landing Page Optimization with Tim Ash</title>
	
	<link>http://www2.webmasterradio.fm/landing-page-optimization</link>
	<description>Get breaking news and analysis of the latest developments in landing page conversion improvement; Hear insider tips from the most prominent experts in the industry; Learn multivariate testing best practices and how to improve your landing pages on Landing Page Optimization with your host Tim Ash.</description>
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	<itunes:summary>Get breaking news and analysis of the latest developments in landing page conversion improvement; Hear insider tips from the most prominent experts in the industry; Learn multivariate testing best practices and how to improve your landing pages on Landing Page Optimization with your host Tim Ash.</itunes:summary>
	<itunes:author>Tim Ash</itunes:author>
	<itunes:explicit>no</itunes:explicit>
	<itunes:image href="http://www2.webmasterradio.fm/wp-content/themes/wmr-sub/images/showicons/landing-page-optimization.jpg" />
	<itunes:owner>
		<itunes:name>Tim Ash</itunes:name>
		<itunes:email>webmasterradio@gmail.com</itunes:email>
	</itunes:owner>
	<managingEditor>webmasterradio@gmail.com (Tim Ash)</managingEditor>
	<copyright>2009 WebmasterRadio.FM</copyright>
	<itunes:subtitle>Get breaking news and analysis of the latest developments in landing page conversion improvement; Hear insider tips from the most prominent experts in the industry; Learn multivariate testing best practices and how to improve your landing pages on Land...</itunes:subtitle>
	<itunes:keywords>landing,pages,optimize,landing,pages,tim,ash,site,tuners,internet,advertising,pay,per,click</itunes:keywords>
	<image><link>http://www2.webmasterradio.fm/landing-page-optimization/</link><url>http://www2.webmasterradio.fm/wp-content/themes/wmr-sub/images/showicons/landing-page-optimization.jpg</url><title>Landing Page Optimization</title></image>
	<itunes:category text="Business">
		<itunes:category text="Management &amp; Marketing" />
	</itunes:category>
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		<title>Video Conversion Secrets with John Cecil</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/2dVPTeoOZuI/video-conversion-secrets-with-john-cecil</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/video-conversion-secrets-with-john-cecil#comments</comments>
		<pubDate>Tue, 15 May 2012 03:55:06 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Improving Conversions]]></category>
		<category><![CDATA[John Cecil]]></category>
		<category><![CDATA[make video effective]]></category>
		<category><![CDATA[Oculu]]></category>
		<category><![CDATA[Video Conversion Secrets]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=140</guid>
		
			<content:encoded><![CDATA[Innovate Media and Oculu President and founder John Cecil talks about the world best surfing spots as well as how to make video effective for improving conversions.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/2dVPTeoOZuI" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/video-conversion-secrets-with-john-cecil/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Improving Conversions,John Cecil,make video effective,Oculu,Video Conversion Secrets</itunes:keywords>
		<itunes:subtitle>Innovate Media and Oculu President and founder John Cecil talks about the world best surfing spots as well as how to make video effective for improving conversions.</itunes:subtitle>
		<itunes:summary>Innovate Media and Oculu President and founder John Cecil talks about the world best surfing spots as well as how to make video effective for improving conversions.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>34:45</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/video-conversion-secrets-with-john-cecil</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/HSh0FBqqfzM/LPO051412.mp3" length="33366604" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO051412.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Analyzing Analytics with Bill Bruno</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/1EO_pmcgSvo/analyzing-analytics-with-bill-bruno</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/analyzing-analytics-with-bill-bruno#comments</comments>
		<pubDate>Mon, 09 Apr 2012 19:47:04 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Analytics consulting firm]]></category>
		<category><![CDATA[analytics strategy]]></category>
		<category><![CDATA[implementing]]></category>
		<category><![CDATA[Stratigent]]></category>
		<category><![CDATA[understanding KPIs]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=138</guid>
		
			<content:encoded><![CDATA[Analytics consulting firm Stratigent CEO Bill Bruno speaks about the importance of understanding KPIs as well as practical quick wins when implementing an analytics strategy.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/1EO_pmcgSvo" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/analyzing-analytics-with-bill-bruno/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Analytics consulting firm,analytics strategy,implementing,Stratigent,understanding KPIs</itunes:keywords>
		<itunes:subtitle>Analytics consulting firm Stratigent CEO Bill Bruno speaks about the importance of understanding KPIs as well as practical quick wins when implementing an analytics strategy.</itunes:subtitle>
		<itunes:summary>Analytics consulting firm Stratigent CEO Bill Bruno speaks about the importance of understanding KPIs as well as practical quick wins when implementing an analytics strategy.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>35:09</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/analyzing-analytics-with-bill-bruno</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/hSTRhl666js/LPO040912.mp3" length="33742767" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO040912.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Conversion Rate Optimization with James Niehaus</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/Ej4Ap9U6Ve4/conversion-rate-optimization-with-james-niehaus</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/conversion-rate-optimization-with-james-niehaus#comments</comments>
		<pubDate>Mon, 05 Mar 2012 19:47:38 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Conversion Rate Optimization]]></category>
		<category><![CDATA[James Niehaus]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Symantec]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=136</guid>
		
			<content:encoded><![CDATA[Tim discusses conversion rate optimization with James Niehaus, Director of Optimization and Web Analytics at Symantec.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/Ej4Ap9U6Ve4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/conversion-rate-optimization-with-james-niehaus/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Conversion Rate Optimization,James Niehaus,Optimization,Symantec,Web Analytics</itunes:keywords>
		<itunes:subtitle>Tim discusses conversion rate optimization with James Niehaus, Director of Optimization and Web Analytics at Symantec.</itunes:subtitle>
		<itunes:summary>Tim discusses conversion rate optimization with James Niehaus, Director of Optimization and Web Analytics at Symantec.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:52</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/conversion-rate-optimization-with-james-niehaus</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/dYhdlP7HI2Q/LPO030512.mp3" length="31555169" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO030512.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Website Conversion Rate Optimization</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/UHgpGXOibNA/website-conversion-rate-optimization</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/website-conversion-rate-optimization#comments</comments>
		<pubDate>Mon, 27 Feb 2012 21:43:49 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Vertical Measures]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=133</guid>
		
			<content:encoded><![CDATA[Tim discusses internet marketing and website conversion rate optimization with Vertical Measures CEO Arnie Kuenn.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/UHgpGXOibNA" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/website-conversion-rate-optimization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Conversion Rate,internet marketing,Optimization,Vertical Measures,website</itunes:keywords>
		<itunes:subtitle>Tim discusses internet marketing and website conversion rate optimization with Vertical Measures CEO Arnie Kuenn.</itunes:subtitle>
		<itunes:summary>Tim discusses internet marketing and website conversion rate optimization with Vertical Measures CEO Arnie Kuenn.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>29:35</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/website-conversion-rate-optimization</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/2w8aHU1CE98/LPO022712.mp3" length="28394143" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO022712.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Usability and Conversion Rate Optimization with Steve Krug</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/G099QtllsR8/usability-and-conversion-rate-optimization-with-steve-krug</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/usability-and-conversion-rate-optimization-with-steve-krug#comments</comments>
		<pubDate>Tue, 14 Feb 2012 00:13:54 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Advanced Common Sense]]></category>
		<category><![CDATA[Conversion Rate Optimization]]></category>
		<category><![CDATA[Dont Make Me Think! A Common Sense Approach to Web Usability]]></category>
		<category><![CDATA[Steve Krug]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=131</guid>
		
			<content:encoded><![CDATA[Learn more about usability and conversion rate optimization as Tim  interviews Steve Krug from Advanced Common Sense, and the author of  Dont Make Me Think! A Common Sense Approach to Web Usability.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/G099QtllsR8" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/usability-and-conversion-rate-optimization-with-steve-krug/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Advanced Common Sense,Conversion Rate Optimization,Dont Make Me Think! A Common Sense Approach to Web Usability,Steve Krug,usability</itunes:keywords>
		<itunes:subtitle>Learn more about usability and conversion rate optimization as Tim  interviews Steve Krug from Advanced Common Sense, and the author of  Dont Make Me Think! A Common Sense Approach to Web Usability.</itunes:subtitle>
		<itunes:summary>Learn more about usability and conversion rate optimization as Tim  interviews Steve Krug from Advanced Common Sense, and the author of  Dont Make Me Think! A Common Sense Approach to Web Usability.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>33:38</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/usability-and-conversion-rate-optimization-with-steve-krug</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/mRn2vE-nlwQ/LPO021312.mp3" length="32283672" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO021312.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>The Irrational Brain with Roger Dooley</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/Ry9cpp0xg2Y/the-irrational-brain-with-roger-dooley</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2012/the-irrational-brain-with-roger-dooley#comments</comments>
		<pubDate>Mon, 30 Jan 2012 21:19:52 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[irrational decision making]]></category>
		<category><![CDATA[neuroscience]]></category>
		<category><![CDATA[rally road racing]]></category>
		<category><![CDATA[The Irrational Brain]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=128</guid>
		
			<content:encoded><![CDATA[Tim talks about neuroscience, rally road racing, and irrational decision making with Brainfluence author Roger Dooley.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/Ry9cpp0xg2Y" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2012/the-irrational-brain-with-roger-dooley/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>irrational decision making,neuroscience,rally road racing,The Irrational Brain</itunes:keywords>
		<itunes:subtitle>Tim talks about neuroscience, rally road racing, and irrational decision making with Brainfluence author Roger Dooley.</itunes:subtitle>
		<itunes:summary>Tim talks about neuroscience, rally road racing, and irrational decision making with Brainfluence author Roger Dooley.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:25</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2012/the-irrational-brain-with-roger-dooley</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/mZTqdrdjCJY/LPO013012.mp3" length="30157095" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/12/LPO013012.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Offline Conversion Tracking with Jeff Eckman</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/cQB4BsY5ViM/offline-conversion-tracking-with-jeff-eckman</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/offline-conversion-tracking-with-jeff-eckman#comments</comments>
		<pubDate>Mon, 03 Oct 2011 20:29:55 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Big Giant Conversions]]></category>
		<category><![CDATA[Jeff Eckman]]></category>
		<category><![CDATA[offline conversion]]></category>
		<category><![CDATA[progressive diclosure]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=126</guid>
		
			<content:encoded><![CDATA[The CEO of Big Giant Conversions talks offline conversion tracking and progressive disclosure with host Tim Ash.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/cQB4BsY5ViM" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/offline-conversion-tracking-with-jeff-eckman/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Big Giant Conversions,Jeff Eckman,offline conversion,progressive diclosure</itunes:keywords>
		<itunes:subtitle>The CEO of Big Giant Conversions talks offline conversion tracking and progressive disclosure with host Tim Ash.</itunes:subtitle>
		<itunes:summary>The CEO of Big Giant Conversions talks offline conversion tracking and progressive disclosure with host Tim Ash.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:51</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/offline-conversion-tracking-with-jeff-eckman</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/VifFh4f8Fig/LPO100311.mp3" length="30582160" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO100311.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Strategic Conversion Mistakes with Larry Marine</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/FCW7gIimfJI/strategic-conversion-mistakes-with-larry-marine</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/strategic-conversion-mistakes-with-larry-marine#comments</comments>
		<pubDate>Mon, 01 Aug 2011 21:32:11 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[founder]]></category>
		<category><![CDATA[Intuitive Design]]></category>
		<category><![CDATA[Mistakes]]></category>
		<category><![CDATA[Strategic]]></category>
		<category><![CDATA[Tactical fixes]]></category>
		<category><![CDATA[usability expert]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=124</guid>
		
			<content:encoded><![CDATA[Tim talk with Intuitive Design founder and usability expert Larry Marine about strategic mistakes. Tactical fixes are easy, but they will not get us to a perfect landing page. Find out why we can't...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/FCW7gIimfJI" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/strategic-conversion-mistakes-with-larry-marine/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conversion,founder,Intuitive Design,Mistakes,Strategic,Tactical fixes,usability expert</itunes:keywords>
		<itunes:subtitle>Tim talk with Intuitive Design founder and usability expert Larry Marine about strategic mistakes. Tactical fixes are easy, but they will not get us to a perfect landing page. Find out why we can't see the forsest for the trees in this fascinating inte...</itunes:subtitle>
		<itunes:summary>Tim talk with Intuitive Design founder and usability expert Larry Marine about strategic mistakes. Tactical fixes are easy, but they will not get us to a perfect landing page. Find out why we can't see the forsest for the trees in this fascinating interview.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:24</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/strategic-conversion-mistakes-with-larry-marine</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/1jVGPvPynsc/LPO080111.mp3" length="31098757" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO080111.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>The Intersection of Technology and Marketing with Kate O’Neill</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/B8PRlrx5gDg/the-intersection-of-technology-and-marketing-with-kate-oneill</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/the-intersection-of-technology-and-marketing-with-kate-oneill#comments</comments>
		<pubDate>Mon, 25 Jul 2011 23:05:08 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[founder]]></category>
		<category><![CDATA[Kate O'Neill]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[MetaMarketer]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[raw veganism]]></category>
		<category><![CDATA[Segmentation]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=122</guid>
		
			<content:encoded><![CDATA[MetaMarketer founder Kate O'Neill discusses how organizations must look at the bigger picture and understand the perspective of their visitors in order to succeed. Segmentation, measurement,...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/B8PRlrx5gDg" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/the-intersection-of-technology-and-marketing-with-kate-oneill/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>founder,Kate O'Neill,measurement,MetaMarketer,psychology,raw veganism,Segmentation</itunes:keywords>
		<itunes:subtitle> MetaMarketer founder Kate O'Neill discusses how organizations must look at the bigger picture and understand the perspective of their visitors in order to succeed. Segmentation, measurement, psychology, and raw veganism - who could ask for more!</itunes:subtitle>
		<itunes:summary> MetaMarketer founder Kate O'Neill discusses how organizations must look at the bigger picture and understand the perspective of their visitors in order to succeed. Segmentation, measurement, psychology, and raw veganism - who could ask for more!</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:46</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/the-intersection-of-technology-and-marketing-with-kate-oneill</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/HsqfsnChRrQ/LPO072511.mp3" length="30501494" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO072511.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Inbound Marketing with Mike Volpe</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/yOx5Z7pkiaQ/inbound-marketing-with-mike-volpe</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/inbound-marketing-with-mike-volpe#comments</comments>
		<pubDate>Mon, 18 Jul 2011 20:00:11 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[automation]]></category>
		<category><![CDATA[HubSpot]]></category>
		<category><![CDATA[inbound marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[techniques]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=114</guid>
		
			<content:encoded><![CDATA[HubSpot CMO Mike Volpe discusses the power of inbound marketing and how a business can take advantage of the latest in marketing automation techniques to dominate their niche.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/yOx5Z7pkiaQ" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/inbound-marketing-with-mike-volpe/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>automation,HubSpot,inbound marketing,Marketing,techniques</itunes:keywords>
		<itunes:subtitle> HubSpot CMO Mike Volpe discusses the power of inbound marketing and how a business can take advantage of the latest in marketing automation techniques to dominate their niche.</itunes:subtitle>
		<itunes:summary> HubSpot CMO Mike Volpe discusses the power of inbound marketing and how a business can take advantage of the latest in marketing automation techniques to dominate their niche.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:27</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/inbound-marketing-with-mike-volpe</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/JGKGWpvw31Q/LPO071811.mp3" length="31159361" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO071811.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Surpising Split Test Results with Anne Holland</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/2YzjcrLyJFc/surpising-split-test-results-with-anne-holland</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/surpising-split-test-results-with-anne-holland#comments</comments>
		<pubDate>Tue, 12 Jul 2011 02:00:01 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[button sizes]]></category>
		<category><![CDATA[human psychology]]></category>
		<category><![CDATA[marijuana dispensary]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[publisher]]></category>
		<category><![CDATA[Split Test Results]]></category>
		<category><![CDATA[WhichTestWon]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=116</guid>
		
			<content:encoded><![CDATA[WhichTestWon.com publisher Anne Holland shares her experiences with unexpected test results in this lively and far-ranging interview. Find out about button sizes, human psychology and marijuana...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/2YzjcrLyJFc" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/surpising-split-test-results-with-anne-holland/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>button sizes,human psychology,marijuana dispensary,Marketing,publisher,Split Test Results,WhichTestWon</itunes:keywords>
		<itunes:subtitle>WhichTestWon.com publisher Anne Holland shares her experiences with unexpected test results in this lively and far-ranging interview. Find out about button sizes, human psychology and marijuana dispensary marketing from an industry veteran.</itunes:subtitle>
		<itunes:summary>WhichTestWon.com publisher Anne Holland shares her experiences with unexpected test results in this lively and far-ranging interview. Find out about button sizes, human psychology and marijuana dispensary marketing from an industry veteran.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>36:45</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/surpising-split-test-results-with-anne-holland</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/Uk379RlsclE/LPO071111.mp3" length="35278681" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO071111.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>This Dog Can Hunt! E-commerce Secrets From Rob Snell</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/VN4aovoft7s/this-dog-can-hunt-e-commerce-secrets-from-rob-snell</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/this-dog-can-hunt-e-commerce-secrets-from-rob-snell#comments</comments>
		<pubDate>Mon, 09 May 2011 18:05:22 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[e-commerce innovation]]></category>
		<category><![CDATA[Gun Dog Supply]]></category>
		<category><![CDATA[increasing sales]]></category>
		<category><![CDATA[strategies]]></category>
		<category><![CDATA[tactics]]></category>
		<category><![CDATA[tenfold]]></category>
		<category><![CDATA[Yahoo Store For Dummies]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=111</guid>
		
			<content:encoded><![CDATA[The owner of Gun Dog Supply and author of Yahoo Store For Dummies shares his secrets for increasing sales tenfold in less than seven years. In this humorous and far ranging interview you will learn...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/VN4aovoft7s" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/this-dog-can-hunt-e-commerce-secrets-from-rob-snell/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>e-commerce innovation,Gun Dog Supply,increasing sales,strategies,tactics,tenfold,Yahoo Store For Dummies</itunes:keywords>
		<itunes:subtitle>The owner of Gun Dog Supply and author of Yahoo Store For Dummies shares his secrets for increasing sales tenfold in less than seven years. In this humorous and far ranging interview you will learn the strategies and tactics of successful e-commerce in...</itunes:subtitle>
		<itunes:summary>The owner of Gun Dog Supply and author of Yahoo Store For Dummies shares his secrets for increasing sales tenfold in less than seven years. In this humorous and far ranging interview you will learn the strategies and tactics of successful e-commerce innovation.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>35:05</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/this-dog-can-hunt-e-commerce-secrets-from-rob-snell</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/lAGNUIaZcnI/LPO050911.mp3" length="33687596" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO050911.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Local Search and Conversion with Andrew Beckman</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/FqRhdhHjIws/local-search-and-conversion-with-andrew-beckman</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/local-search-and-conversion-with-andrew-beckman#comments</comments>
		<pubDate>Mon, 18 Apr 2011 18:19:46 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[algorithm change]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[Location3 Media]]></category>
		<category><![CDATA[search engine results]]></category>
		<category><![CDATA[Year of Local]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=109</guid>
		
			<content:encoded><![CDATA[This is the Year of Local. Googles algorithm change has catapulted local businesses to the top of search engine results pages. Find out about local marketing and conversion from Location3 Media CEO...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/FqRhdhHjIws" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/local-search-and-conversion-with-andrew-beckman/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>algorithm change,conversion,Google,local businesses,local marketing,Location3 Media,search engine results,Year of Local</itunes:keywords>
		<itunes:subtitle>This is the Year of Local. Googles algorithm change has catapulted local businesses to the top of search engine results pages. Find out about local marketing and conversion from Location3 Media CEO Andrew Beckman.</itunes:subtitle>
		<itunes:summary>This is the Year of Local. Googles algorithm change has catapulted local businesses to the top of search engine results pages. Find out about local marketing and conversion from Location3 Media CEO Andrew Beckman.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>33:22</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/local-search-and-conversion-with-andrew-beckman</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/vDS8nN1z2zQ/LPO041811.mp3" length="64073647" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO041811.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Testing in the Trenches with Brendan Regan</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/jN-BosqUqPI/testing-in-the-trenches-with-brendan-regan</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/testing-in-the-trenches-with-brendan-regan#comments</comments>
		<pubDate>Tue, 01 Feb 2011 00:00:01 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Brendan Regan]]></category>
		<category><![CDATA[common pitfalls]]></category>
		<category><![CDATA[conversion optimization]]></category>
		<category><![CDATA[failed testing]]></category>
		<category><![CDATA[Future Now]]></category>
		<category><![CDATA[online testing]]></category>
		<category><![CDATA[program]]></category>
		<category><![CDATA[timid testing]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=107</guid>
		
			<content:encoded><![CDATA[Tim chats with Future Nows Brendan Regan about the realities of online testing and common pitfalls. Learn about timid testing, failed testing, and the need for speed in your conversion optimization...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/jN-BosqUqPI" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/testing-in-the-trenches-with-brendan-regan/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Brendan Regan,common pitfalls,conversion optimization,failed testing,Future Now,online testing,program,timid testing</itunes:keywords>
		<itunes:subtitle>Tim chats with Future Nows Brendan Regan about the realities of online testing and common pitfalls. Learn about timid testing, failed testing, and the need for speed in your conversion optimization program.</itunes:subtitle>
		<itunes:summary>Tim chats with Future Nows Brendan Regan about the realities of online testing and common pitfalls. Learn about timid testing, failed testing, and the need for speed in your conversion optimization program.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>30:30</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/testing-in-the-trenches-with-brendan-regan</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/xEzKvnCjCbI/LPO013111.mp3" length="29281889" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO013111.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Decoding Online Lead Generation with Jay Weintraub</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/SnCbQKTv2Y8/decoding-online-lead-generation-with-jay-weintraub</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/decoding-online-lead-generation-with-jay-weintraub#comments</comments>
		<pubDate>Mon, 17 Jan 2011 22:48:35 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[Decoding]]></category>
		<category><![CDATA[founder]]></category>
		<category><![CDATA[intricacies]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[LeadsCon]]></category>
		<category><![CDATA[Online]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=105</guid>
		
			<content:encoded><![CDATA[Online lead generation is a rapidly growing field at the forefront of Internet marketing. Understanding the intricacies of the industry is critical to the success of many businesses. Join host Tim...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/SnCbQKTv2Y8" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/decoding-online-lead-generation-with-jay-weintraub/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conference,Decoding,founder,intricacies,Lead Generation,LeadsCon,Online</itunes:keywords>
		<itunes:subtitle>Online lead generation is a rapidly growing field at the forefront of Internet marketing. Understanding the intricacies of the industry is critical to the success of many businesses. Join host Tim Ash for an in-depth interview with LeadsCon.</itunes:subtitle>
		<itunes:summary>Online lead generation is a rapidly growing field at the forefront of Internet marketing. Understanding the intricacies of the industry is critical to the success of many businesses. Join host Tim Ash for an in-depth interview with LeadsCon.com conference founder and CEO Jay Weintraub.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:18</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/decoding-online-lead-generation-with-jay-weintraub</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/AfzbgkUgm5M/LPO011711.mp3" length="31005134" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO011711.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Conversion Improvement with Chief Conversionista John Ekman</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/GbGKPLhYmYE/conversion-improvement-with-chief-conversionista-john-ekman</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/conversion-improvement-with-chief-conversionista-john-ekman#comments</comments>
		<pubDate>Mon, 10 Jan 2011 22:05:57 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Chief Conversionista]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[improvement]]></category>
		<category><![CDATA[John Ekman]]></category>
		<category><![CDATA[traffic acquisition]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=102</guid>
		
			<content:encoded><![CDATA[Tim discusses Conversion Improvement with Chief Conversionista John Ekman of Conversionista.com. John discusses how people are starting to pay attention to conversion for traffic acquisition.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/GbGKPLhYmYE" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/conversion-improvement-with-chief-conversionista-john-ekman/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Chief Conversionista,conversion,improvement,John Ekman,traffic acquisition</itunes:keywords>
		<itunes:subtitle>Tim discusses Conversion Improvement with Chief Conversionista John Ekman of Conversionista.com. John discusses how people are starting to pay attention to conversion for traffic acquisition. </itunes:subtitle>
		<itunes:summary>Tim discusses Conversion Improvement with Chief Conversionista John Ekman of Conversionista.com. John discusses how people are starting to pay attention to conversion for traffic acquisition. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:01</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/conversion-improvement-with-chief-conversionista-john-ekman</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/i5r4XgUjWdk/LPO011011.mp3" length="30742238" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO011011.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Social Media in a Blender with John Lawson</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/J7x61UU6zz4/social-media-in-a-blender-with-john-lawson</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2011/social-media-in-a-blender-with-john-lawson#comments</comments>
		<pubDate>Mon, 03 Jan 2011 20:31:41 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[build value]]></category>
		<category><![CDATA[ColderIce.com]]></category>
		<category><![CDATA[controversial]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[improve. conversions]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=100</guid>
		
			<content:encoded><![CDATA[In a whirlwind and controversial conversation, ColderIce.coms John Lawson discusses social media and the fact that it is nothing special. However, he also discussed powerful ways to use it to improve...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/J7x61UU6zz4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2011/social-media-in-a-blender-with-john-lawson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>build value,ColderIce.com,controversial,conversation,improve. conversions,Online,social media</itunes:keywords>
		<itunes:subtitle>In a whirlwind and controversial conversation, ColderIce.coms John Lawson discusses social media and the fact that it is nothing special. However, he also discussed powerful ways to use it to improve conversions and build value online. </itunes:subtitle>
		<itunes:summary>In a whirlwind and controversial conversation, ColderIce.coms John Lawson discusses social media and the fact that it is nothing special. However, he also discussed powerful ways to use it to improve conversions and build value online. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:36</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2011/social-media-in-a-blender-with-john-lawson</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/T8YWZX0dw04/LPO010311.mp3" length="30331384" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/11/LPO010311.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>E-commerce Conversion Killers with Linda Bustos</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/U0J_pEOAsNw/e-commerce-conversion-killers-with-linda-bustos</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/e-commerce-conversion-killers-with-linda-bustos#comments</comments>
		<pubDate>Mon, 20 Dec 2010 19:55:58 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[fast page]]></category>
		<category><![CDATA[Importance]]></category>
		<category><![CDATA[Killers]]></category>
		<category><![CDATA[Linda Bustos]]></category>
		<category><![CDATA[load speed]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=98</guid>
		
			<content:encoded><![CDATA[Elastic Path director of e-commerce research Linda Bustos talks about checkout process stumbles and the importance of fast page load speed for conversion.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/U0J_pEOAsNw" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/e-commerce-conversion-killers-with-linda-bustos/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conversion,e-commerce,fast page,Importance,Killers,Linda Bustos,load speed</itunes:keywords>
		<itunes:subtitle>Elastic Path director of e-commerce research Linda Bustos talks about checkout process stumbles and the importance of fast page load speed for conversion.</itunes:subtitle>
		<itunes:summary>Elastic Path director of e-commerce research Linda Bustos talks about checkout process stumbles and the importance of fast page load speed for conversion.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>34:45</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/e-commerce-conversion-killers-with-linda-bustos</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/Q32JiH6aIy4/LPO122010.mp3" length="33360334" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO122010.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Conversion Killers with Ben Jesson and Dr. Karl Blanks</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/F9LMwB5uUQs/conversion-killers-with-ben-jesson-dr-karl-blanks</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-killers-with-ben-jesson-dr-karl-blanks#comments</comments>
		<pubDate>Mon, 15 Nov 2010 19:11:06 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Ben Jesson]]></category>
		<category><![CDATA[Converison Rate Experts]]></category>
		<category><![CDATA[Conversion Killers]]></category>
		<category><![CDATA[correct]]></category>
		<category><![CDATA[Dr. Karl Blanks]]></category>
		<category><![CDATA[Landing Page]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=94</guid>
		
			<content:encoded><![CDATA[Conversion Killers with Ben Jesson and Dr. Karl Blanks with the founders of Conversion Rate Experts in the U.K. They talk about conversion killers and how to avoid them. Find out about how to use...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/F9LMwB5uUQs" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-killers-with-ben-jesson-dr-karl-blanks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Ben Jesson,Converison Rate Experts,Conversion Killers,correct,Dr. Karl Blanks,Landing Page</itunes:keywords>
		<itunes:subtitle>Conversion Killers with Ben Jesson and Dr. Karl Blanks with the founders of Conversion Rate Experts in the U.K. They talk about conversion killers and how to avoid them. Find out about how to use old-fashioned detective work to uncover and correct prob...</itunes:subtitle>
		<itunes:summary>Conversion Killers with Ben Jesson and Dr. Karl Blanks with the founders of Conversion Rate Experts in the U.K. They talk about conversion killers and how to avoid them. Find out about how to use old-fashioned detective work to uncover and correct problems with your landing page from two experienced, and quirky, British conversion pros.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:20</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-killers-with-ben-jesson-dr-karl-blanks</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/N2CIKviBbwQ/LPO111510.mp3" length="30081863" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO111510.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Common SEO-Related Conversion Problems with Gillian Muessig</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/qsBTTZgVaRQ/common-seo-related-conversion-problems-with-gillian-muessig</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/common-seo-related-conversion-problems-with-gillian-muessig#comments</comments>
		<pubDate>Mon, 08 Nov 2010 23:22:13 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Common]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[Problems]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO traffic]]></category>
		<category><![CDATA[SEOmoz]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=92</guid>
		
			<content:encoded><![CDATA[Common SEO-Related Conversion Problems with SEOmoz founder and President Gillian Muessig. She discusses driving traffic through organic search engine marketing, and the problems she has found when...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/qsBTTZgVaRQ" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/common-seo-related-conversion-problems-with-gillian-muessig/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Common,conversion,organic search,Problems,search engine marketing,SEO,SEO traffic,SEOmoz</itunes:keywords>
		<itunes:subtitle>Common SEO-Related Conversion Problems with SEOmoz founder and President Gillian Muessig. She discusses driving traffic through organic search engine marketing, and the problems she has found when SEO traffic lands on a website. </itunes:subtitle>
		<itunes:summary>Common SEO-Related Conversion Problems with SEOmoz founder and President Gillian Muessig. She discusses driving traffic through organic search engine marketing, and the problems she has found when SEO traffic lands on a website. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:13</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/common-seo-related-conversion-problems-with-gillian-muessig</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/xbnztz11gSk/LPO110810.mp3" length="30934499" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO110810.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>POS and Curbing Customer Anxiety with Neil Patel</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/LZCMRAtsxL8/pos-and-curbing-customer-anxiety-with-neil-patel</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/pos-and-curbing-customer-anxiety-with-neil-patel#comments</comments>
		<pubDate>Mon, 01 Nov 2010 23:33:06 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Customer Anxiety]]></category>
		<category><![CDATA[offsite metrics]]></category>
		<category><![CDATA[online analytics]]></category>
		<category><![CDATA[POS]]></category>
		<category><![CDATA[trust seals]]></category>
		<category><![CDATA[verification]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=90</guid>
		
			<content:encoded><![CDATA[POS and Curbing Customer Anxiety with Neil Patel, co-founder of Kissmetrics which strives to bolster online analytics. Neil discusses handling offsite metrics, trust seals, verification and more.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/LZCMRAtsxL8" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/pos-and-curbing-customer-anxiety-with-neil-patel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Customer Anxiety,offsite metrics,online analytics,POS,trust seals,verification</itunes:keywords>
		<itunes:subtitle>POS and Curbing Customer Anxiety with Neil Patel, co-founder of Kissmetrics which strives to bolster online analytics. Neil discusses handling offsite metrics, trust seals, verification and more. </itunes:subtitle>
		<itunes:summary>POS and Curbing Customer Anxiety with Neil Patel, co-founder of Kissmetrics which strives to bolster online analytics. Neil discusses handling offsite metrics, trust seals, verification and more. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:46</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/pos-and-curbing-customer-anxiety-with-neil-patel</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/VoZS1RLx10E/LPO110110.mp3" length="30493134" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO110110.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Brain Science and Online Persuasion with Patrick Bultema</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/xErROYvuOEw/brain-science-and-online-persuasion-with-patrick-bultema</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/brain-science-and-online-persuasion-with-patrick-bultema#comments</comments>
		<pubDate>Mon, 25 Oct 2010 21:50:46 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[automated]]></category>
		<category><![CDATA[Brain Science]]></category>
		<category><![CDATA[broadcast media]]></category>
		<category><![CDATA[conversations]]></category>
		<category><![CDATA[irrational decision making]]></category>
		<category><![CDATA[Online Persuasion]]></category>
		<category><![CDATA[persuade people]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=88</guid>
		
			<content:encoded><![CDATA[Codebady CEO Patrick Bultema talks about irrational decision making in the brain and how to take advantage of it to persuade people online. He points a new way forward to overcome the limitations of...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/xErROYvuOEw" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/brain-science-and-online-persuasion-with-patrick-bultema/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>automated,Brain Science,broadcast media,conversations,irrational decision making,Online Persuasion,persuade people</itunes:keywords>
		<itunes:subtitle>Codebady CEO Patrick Bultema talks about irrational decision making in the brain and how to take advantage of it to persuade people online. He points a new way forward to overcome the limitations of broadcast media with personal and engaging and person...</itunes:subtitle>
		<itunes:summary>Codebady CEO Patrick Bultema talks about irrational decision making in the brain and how to take advantage of it to persuade people online. He points a new way forward to overcome the limitations of broadcast media with personal and engaging and personal automated conversations.
</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:06</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/brain-science-and-online-persuasion-with-patrick-bultema</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/yo_iXqzfdx0/LPO102510.mp3" length="29862016" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO102510.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Modern Content Management Systems with Oli Gardner</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/EiW5raTVb0A/modern-content-management-systems-with-oli-gardner</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/modern-content-management-systems-with-oli-gardner#comments</comments>
		<pubDate>Mon, 18 Oct 2010 23:00:30 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[cms]]></category>
		<category><![CDATA[Content Management Systems]]></category>
		<category><![CDATA[facilitate]]></category>
		<category><![CDATA[flexible]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[Modern]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[rapid testing]]></category>
		<category><![CDATA[traditional]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=86</guid>
		
			<content:encoded><![CDATA[Oli Gardner - founder of Unbounce.com talks about the limitations of traditional content management systems, and describes how a nimble, flexible landing page platform can facilitate rapid testing.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/EiW5raTVb0A" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/modern-content-management-systems-with-oli-gardner/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>cms,Content Management Systems,facilitate,flexible,Landing Page,Modern,platform,rapid testing,traditional</itunes:keywords>
		<itunes:subtitle>Oli Gardner - founder of Unbounce.com talks about the limitations of traditional content management systems, and describes how a nimble, flexible landing page platform can facilitate rapid testing.</itunes:subtitle>
		<itunes:summary>Oli Gardner - founder of Unbounce.com talks about the limitations of traditional content management systems, and describes how a nimble, flexible landing page platform can facilitate rapid testing.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>30:16</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/modern-content-management-systems-with-oli-gardner</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/JFwqX_Cz5oo/LPO101810.mp3" length="29056609" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO101810.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Conversion Rate Optimization with the Conversion Scientist, Brian Massey</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/xItcevPBc7k/conversion-rate-optimization-with-the-conversion-scientist-brian-massey</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-rate-optimization-with-the-conversion-scientist-brian-massey#comments</comments>
		<pubDate>Mon, 04 Oct 2010 23:50:45 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Brian Massey]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[Conversion Rate Optimization]]></category>
		<category><![CDATA[Conversion Scientist]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[organizational change]]></category>
		<category><![CDATA[useful tools]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=84</guid>
		
			<content:encoded><![CDATA[Tim speaks with the Conversion Scientist, Brian Massey, about what goes into Conversion Rate Optimization and what makes the process so complex. We also learn about some useful tools for...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/xItcevPBc7k" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-rate-optimization-with-the-conversion-scientist-brian-massey/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Brian Massey,Conversion Rate,Conversion Rate Optimization,Conversion Scientist,Optimization,organizational change,useful tools</itunes:keywords>
		<itunes:subtitle>Tim speaks with the Conversion Scientist, Brian Massey, about what goes into Conversion Rate Optimization and what makes the process so complex. We also learn about some useful tools for organizational change. </itunes:subtitle>
		<itunes:summary>Tim speaks with the Conversion Scientist, Brian Massey, about what goes into Conversion Rate Optimization and what makes the process so complex. We also learn about some useful tools for organizational change. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:09</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/conversion-rate-optimization-with-the-conversion-scientist-brian-massey</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/HJjTk5XlXxA/LPO100410.mp3" length="30864700" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO100410.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Pay-per-click Conversion Alignment with Bill Leake</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/Gz9Ugg4yJVo/pay-per-click-conversion-alignment-with-bill-leake</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/pay-per-click-conversion-alignment-with-bill-leake#comments</comments>
		<pubDate>Mon, 19 Jul 2010 19:09:28 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Alignment]]></category>
		<category><![CDATA[Apogee Search]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[goat milking]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[Pay-per-click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC ads]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=82</guid>
		
			<content:encoded><![CDATA[Tim speaks with Apogee Search CEO Bill Leake about increasing the alignment between PPC ads and landing pages, the policics of landing page budgets, and goat milking. Who could ask for anything more?<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/Gz9Ugg4yJVo" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/pay-per-click-conversion-alignment-with-bill-leake/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Alignment,Apogee Search,conversion,goat milking,landing pages,Pay-per-click,PPC,PPC ads</itunes:keywords>
		<itunes:subtitle>Tim speaks with Apogee Search CEO Bill Leake about increasing the alignment between PPC ads and landing pages, the policics of landing page budgets, and goat milking. Who could ask for anything more?</itunes:subtitle>
		<itunes:summary>Tim speaks with Apogee Search CEO Bill Leake about increasing the alignment between PPC ads and landing pages, the policics of landing page budgets, and goat milking. Who could ask for anything more?</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>33:53</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/pay-per-click-conversion-alignment-with-bill-leake</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/OEUgXY2e48U/LPO071910.mp3" length="32531103" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO071910.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Recovering Shopping Cart Abandoners with Charles Nicholls</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/5NJwuCeIKPU/recovering-shopping-cart-abandoners-with-charles-nicholls</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/recovering-shopping-cart-abandoners-with-charles-nicholls#comments</comments>
		<pubDate>Mon, 12 Jul 2010 18:38:04 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[abandon]]></category>
		<category><![CDATA[Abandoners]]></category>
		<category><![CDATA[Charles Nicholls]]></category>
		<category><![CDATA[checkout process]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[followup]]></category>
		<category><![CDATA[lost sales]]></category>
		<category><![CDATA[real-time]]></category>
		<category><![CDATA[Recovering]]></category>
		<category><![CDATA[Shopping Cart]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=80</guid>
		
			<content:encoded><![CDATA[On average, 70 percent of site visitors will abandon the checkout process on ecommerce sites. Learn how to recover a significant portion of these lost sales with the latest real-time e-mail followup...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/5NJwuCeIKPU" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/recovering-shopping-cart-abandoners-with-charles-nicholls/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>abandon,Abandoners,Charles Nicholls,checkout process,e-mail,ecommerce,followup,lost sales,real-time,Recovering,Shopping Cart</itunes:keywords>
		<itunes:subtitle>On average, 70 percent of site visitors will abandon the checkout process on ecommerce sites. Learn how to recover a significant portion of these lost sales with the latest real-time e-mail followup techniques.</itunes:subtitle>
		<itunes:summary>On average, 70 percent of site visitors will abandon the checkout process on ecommerce sites. Learn how to recover a significant portion of these lost sales with the latest real-time e-mail followup techniques.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>35:21</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/recovering-shopping-cart-abandoners-with-charles-nicholls</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/AkxFFJ5fswo/LPO071210.mp3" length="33941298" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO071210.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Improving Conversion Rates with Jon Fougner of Facebook</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/vxLo9ZtPjtY/improving-conversion-rates-with-jon-fougner-of-facebook</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/improving-conversion-rates-with-jon-fougner-of-facebook#comments</comments>
		<pubDate>Tue, 16 Mar 2010 03:37:42 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[improve]]></category>
		<category><![CDATA[local Ads]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[Rates]]></category>
		<category><![CDATA[strong]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=78</guid>
		
			<content:encoded><![CDATA[Jon Fougner leads local Ads Product Marketing at Facebook. He talks to Tim about how Facebook has emerged as a strong advertising platform , and he describes the connections between Facebook and what...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/vxLo9ZtPjtY" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/improving-conversion-rates-with-jon-fougner-of-facebook/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>

			<itunes:keywords>advertising,conversion,Facebook,improve,local Ads,Marketing,platform,product,Rates,strong</itunes:keywords>
		<itunes:subtitle>Jon Fougner leads local Ads Product Marketing at Facebook. He talks to Tim about how Facebook has emerged as a strong advertising platform , and he describes the connections between Facebook and what they are doing and how to improve Conversion Rates. </itunes:subtitle>
		<itunes:summary>Jon Fougner leads local Ads Product Marketing at Facebook. He talks to Tim about how Facebook has emerged as a strong advertising platform , and he describes the connections between Facebook and what they are doing and how to improve Conversion Rates. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/improving-conversion-rates-with-jon-fougner-of-facebook</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/WGXjVXD776k/LPO031510.mp3" length="32104367" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO031510.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Understanding Users Pain Points with Larry Marine</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/dEhbrtoEqpQ/understanding-users-pain-points-with-larry-marine</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/understanding-users-pain-points-with-larry-marine#comments</comments>
		<pubDate>Mon, 22 Feb 2010 23:12:03 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion rates]]></category>
		<category><![CDATA[designer]]></category>
		<category><![CDATA[Internet marketers]]></category>
		<category><![CDATA[killing]]></category>
		<category><![CDATA[Pain Points]]></category>
		<category><![CDATA[strategist]]></category>
		<category><![CDATA[Understanding]]></category>
		<category><![CDATA[Users]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=76</guid>
		
			<content:encoded><![CDATA[Our company-centered views of our website are killing conversion rates. User experience strategist and designer Larry Marine walks us through common mistakes that Internet marketers make when...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/dEhbrtoEqpQ" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/understanding-users-pain-points-with-larry-marine/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conversion rates,designer,Internet marketers,killing,Pain Points,strategist,Understanding,Users</itunes:keywords>
		<itunes:subtitle>Our company-centered views of our website are killing conversion rates. User experience strategist and designer Larry Marine walks us through common mistakes that Internet marketers make when designing user experiences.</itunes:subtitle>
		<itunes:summary>Our company-centered views of our website are killing conversion rates. User experience strategist and designer Larry Marine walks us through common mistakes that Internet marketers make when designing user experiences.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/understanding-users-pain-points-with-larry-marine</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/FQtYklS6PJw/LPO022210.mp3" length="33216556" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO022210.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Decoding Web Designers with Matt Mickiewicz</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/EcsDS08wuEY/decoding-web-designers-with-matt-mickiewicz</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/decoding-web-designers-with-matt-mickiewicz#comments</comments>
		<pubDate>Mon, 15 Feb 2010 19:41:04 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[99 Designs]]></category>
		<category><![CDATA[conversion rates]]></category>
		<category><![CDATA[Decoding]]></category>
		<category><![CDATA[SitePoint]]></category>
		<category><![CDATA[Web Designers]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=74</guid>
		
			<content:encoded><![CDATA[SitePoints much-too-young-and-brilliant co-founder Matt Mickiewicz talks about how web designers operate in the real world and why conversion rates are still too low as a result.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/EcsDS08wuEY" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/decoding-web-designers-with-matt-mickiewicz/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>99 Designs,conversion rates,Decoding,SitePoint,Web Designers</itunes:keywords>
		<itunes:subtitle>SitePoints much-too-young-and-brilliant co-founder Matt Mickiewicz talks about how web designers operate in the real world and why conversion rates are still too low as a result.</itunes:subtitle>
		<itunes:summary>SitePoints much-too-young-and-brilliant co-founder Matt Mickiewicz talks about how web designers operate in the real world and why conversion rates are still too low as a result.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/decoding-web-designers-with-matt-mickiewicz</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/wPCNPTv4W2o/LPO021510.mp3" length="28768217" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO021510.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Spiders and Real People with Gillian Muessig</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/1EmgQ36Gms4/spiders-and-real-people-with-gillian-muessig</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/spiders-and-real-people-with-gillian-muessig#comments</comments>
		<pubDate>Mon, 01 Feb 2010 22:29:11 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[SEOmoz]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=72</guid>
		
			<content:encoded><![CDATA[SEOmoz founder and President Gillian Muessig talks about how to get the conversion from search engine traffic.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/1EmgQ36Gms4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/spiders-and-real-people-with-gillian-muessig/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conversion,search engine,SEOmoz,Traffic</itunes:keywords>
		<itunes:subtitle>SEOmoz founder and President Gillian Muessig talks about how to get the conversion from search engine traffic.</itunes:subtitle>
		<itunes:summary>SEOmoz founder and President Gillian Muessig talks about how to get the conversion from search engine traffic.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/spiders-and-real-people-with-gillian-muessig</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/UgFcUdMs6Kk/LPO020110.mp3" length="5242880" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO020110.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Content Network Success Secrets with David Szetela</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/80I23qmoFtA/content-network-success-secrets-with-david-szetela</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2010/content-network-success-secrets-with-david-szetela#comments</comments>
		<pubDate>Mon, 18 Jan 2010 22:28:35 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Clix Marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=70</guid>
		
			<content:encoded><![CDATA[Clix Marketing CEO David Szetela shares tips and tricks to help you convert content network traffic. Its very different than running a PPC campaign - so tune in to learn more.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/80I23qmoFtA" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2010/content-network-success-secrets-with-david-szetela/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>campaign,Clix Marketing,content,network,PPC,Traffic</itunes:keywords>
		<itunes:subtitle>Clix Marketing CEO David Szetela shares tips and tricks to help you convert content network traffic. Its very different than running a PPC campaign - so tune in to learn more.</itunes:subtitle>
		<itunes:summary>Clix Marketing CEO David Szetela shares tips and tricks to help you convert content network traffic. Its very different than running a PPC campaign - so tune in to learn more.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2010/content-network-success-secrets-with-david-szetela</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/ZJEn6laH04M/LPO011810.mp3" length="5242880" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/10/LPO011810.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Landing Page Segmentation and Competing on Cycle Times with Scott Brinker</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/fcN4SHZhJVo/landing-page-segmentation-competing-on-cycle-times-with-scott-brinker</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-segmentation-competing-on-cycle-times-with-scott-brinker#comments</comments>
		<pubDate>Mon, 23 Nov 2009 20:10:00 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[compete]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[cycle]]></category>
		<category><![CDATA[deploying]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[post-click]]></category>
		<category><![CDATA[Testing]]></category>
		<category><![CDATA[tests]]></category>
		<category><![CDATA[times]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=65</guid>
		
			<content:encoded><![CDATA[Scott Brinker from Ion Interactive discusses post-click marketing, how to create a culture of testing within your company, and how to compete on cycle times by deploying landing page tests quickly.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/fcN4SHZhJVo" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-segmentation-competing-on-cycle-times-with-scott-brinker/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>compete,culture,cycle,deploying,Landing Page,Marketing,post-click,Testing,tests,times</itunes:keywords>
		<itunes:subtitle> Scott Brinker from Ion Interactive discusses post-click marketing, how to create a culture of testing within your company, and how to compete on cycle times by deploying landing page tests quickly.</itunes:subtitle>
		<itunes:summary> Scott Brinker from Ion Interactive discusses post-click marketing, how to create a culture of testing within your company, and how to compete on cycle times by deploying landing page tests quickly.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-segmentation-competing-on-cycle-times-with-scott-brinker</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/aYaA0qeh_3Y/LPO112309.mp3" length="5242880" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO112309.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Split Testing in Large Companies with Brooks Bell</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/63YUyVAVfIQ/split-testing-in-large-companies-with-brooks-bell</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/split-testing-in-large-companies-with-brooks-bell#comments</comments>
		<pubDate>Mon, 26 Oct 2009 17:40:20 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[large companies]]></category>
		<category><![CDATA[precautions]]></category>
		<category><![CDATA[soplit testing]]></category>
		<category><![CDATA[sources]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=62</guid>
		
			<content:encoded><![CDATA[Brooks Bell of Brooks Bell Interactive joins Tim to discuss the politics and practicality of Split Testing  Large Companies, including traffic sources, and precautions. Brooks also discusses the...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/63YUyVAVfIQ" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/split-testing-in-large-companies-with-brooks-bell/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>conversion,large companies,precautions,soplit testing,sources,Traffic</itunes:keywords>
		<itunes:subtitle>Brooks Bell of Brooks Bell Interactive joins Tim to discuss the politics and practicality of Split Testing  Large Companies, including traffic sources, and precautions. Brooks also discusses the balancing of creativity with conversion. </itunes:subtitle>
		<itunes:summary>Brooks Bell of Brooks Bell Interactive joins Tim to discuss the politics and practicality of Split Testing  Large Companies, including traffic sources, and precautions. Brooks also discusses the balancing of creativity with conversion. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/split-testing-in-large-companies-with-brooks-bell</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/kc2gKQl4gqo/LPO102609.mp3" length="5242880" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO102609.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Conversion improvement for Display Ads &amp; Mobile with Jonathan Mendez</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/voHhxpKDcEY/conversion-improvement-for-display-ads-mobile-with-jonathan-mendez</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/conversion-improvement-for-display-ads-mobile-with-jonathan-mendez#comments</comments>
		<pubDate>Mon, 05 Oct 2009 19:28:37 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[devices]]></category>
		<category><![CDATA[display]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[optimizing]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=59</guid>
		
			<content:encoded><![CDATA[Jonathan Mendez of Ramp Digital discusses the state of landing page optimization, optimizing for display ads and mobile devices. Find out more about his Bruce Springsteen obsession as well.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/voHhxpKDcEY" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/conversion-improvement-for-display-ads-mobile-with-jonathan-mendez/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>

			<itunes:keywords>ads,devices,display,Landing Page Optimization,mobile,optimizing</itunes:keywords>
		<itunes:subtitle>Jonathan Mendez of Ramp Digital discusses the state of landing page optimization, optimizing for display ads and mobile devices. Find out more about his Bruce Springsteen obsession as well.</itunes:subtitle>
		<itunes:summary>Jonathan Mendez of Ramp Digital discusses the state of landing page optimization, optimizing for display ads and mobile devices. Find out more about his Bruce Springsteen obsession as well.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:47</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/conversion-improvement-for-display-ads-mobile-with-jonathan-mendez</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/_eVmxfiCB8k/LPO100509.mp3" length="38151400" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO100509.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Landing Page Testing and Compliance with Anne Holland</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/yhvByMfZA9s/landing-page-testing-and-compliance-with-anne-holland</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-testing-and-compliance-with-anne-holland#comments</comments>
		<pubDate>Mon, 28 Sep 2009 19:59:07 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Compliance]]></category>
		<category><![CDATA[devices]]></category>
		<category><![CDATA[involvement]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[Testing]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=56</guid>
		
			<content:encoded><![CDATA[Anne Holland, the founder of Marketing Sherpa and Which Test Won.com, tells us about Landing Page Testing, Compliance and involvement devices.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/yhvByMfZA9s" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-testing-and-compliance-with-anne-holland/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>

			<itunes:keywords>Compliance,devices,involvement,Landing Page,Testing</itunes:keywords>
		<itunes:subtitle>Anne Holland, the founder of Marketing Sherpa and Which Test Won.com, tells us about Landing Page Testing, Compliance and involvement devices.</itunes:subtitle>
		<itunes:summary>Anne Holland, the founder of Marketing Sherpa and Which Test Won.com, tells us about Landing Page Testing, Compliance and involvement devices.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>31:29</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-testing-and-compliance-with-anne-holland</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/G722DfbdNRU/LPO092809.mp3" length="30222715" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO092809.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Headlines and Direct Response Secrets with Brian Clark</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/qRAA9B8RJgM/headlines-and-direct-response-secrets-with-brian-clark</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/headlines-and-direct-response-secrets-with-brian-clark#comments</comments>
		<pubDate>Mon, 31 Aug 2009 22:34:05 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[copyblogger]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Direct Response]]></category>
		<category><![CDATA[Headlines]]></category>
		<category><![CDATA[improvement]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[Secrets]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=51</guid>
		
			<content:encoded><![CDATA[Copywriting and persuasion authority Brian Clark of CopyBlogger.com discusses age-old wisdom from the direct-response world that still holds true for Internet conversion improvement.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/qRAA9B8RJgM" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/headlines-and-direct-response-secrets-with-brian-clark/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>

			<itunes:keywords>conversion,copyblogger,Copywriting,Direct Response,Headlines,improvement,Internet,persuasion,Secrets</itunes:keywords>
		<itunes:subtitle>Copywriting and persuasion authority Brian Clark of CopyBlogger.com discusses age-old wisdom from the direct-response world that still holds true for Internet conversion improvement.</itunes:subtitle>
		<itunes:summary>Copywriting and persuasion authority Brian Clark of CopyBlogger.com discusses age-old wisdom from the direct-response world that still holds true for Internet conversion improvement.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/headlines-and-direct-response-secrets-with-brian-clark</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/QSUHNjhPSs0/LPO083109.mp3" length="5242880" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO083109.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>E-Commerce Catalog Optimization with Lance Loveday</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/JQ0caEhTlnM/e-commerce-catalog-optimization-with-lance-loveday</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/e-commerce-catalog-optimization-with-lance-loveday#comments</comments>
		<pubDate>Mon, 24 Aug 2009 21:17:38 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[catalogs]]></category>
		<category><![CDATA[checkout]]></category>
		<category><![CDATA[detail]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[pages]]></category>
		<category><![CDATA[process]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=49</guid>
		
			<content:encoded><![CDATA[Explore ways to make e-commerce catalogs more effective. Find out about why your technology platform may be costing you money. How to improve your product detail pages and checkout process with Lance...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/JQ0caEhTlnM" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/e-commerce-catalog-optimization-with-lance-loveday/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>

			<itunes:keywords>catalogs,checkout,detail,e-commerce,pages,process,product,ROI,Web Design</itunes:keywords>
		<itunes:subtitle>Explore ways to make e-commerce catalogs more effective. Find out about why your technology platform may be costing you money. How to improve your product detail pages and checkout process with Lance Loveday, author of Web Design for ROI. </itunes:subtitle>
		<itunes:summary>Explore ways to make e-commerce catalogs more effective. Find out about why your technology platform may be costing you money. How to improve your product detail pages and checkout process with Lance Loveday, author of Web Design for ROI.
</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>20:23</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/e-commerce-catalog-optimization-with-lance-loveday</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/yhNnnixnvKU/LPO082409.mp3" length="19572760" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO082409.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Merging Direct Response Copywriting with SEO with Heather Lloyd Martin</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/T4RseYvxkrE/merging-direct-response-copywriting-with-seo-with-heather-lloyd-martin</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/merging-direct-response-copywriting-with-seo-with-heather-lloyd-martin#comments</comments>
		<pubDate>Mon, 03 Aug 2009 22:22:12 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Direct Response]]></category>
		<category><![CDATA[effect]]></category>
		<category><![CDATA[Merging]]></category>
		<category><![CDATA[persuasive]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=45</guid>
		
			<content:encoded><![CDATA[Merging Direct Response Copywriting with SEO with Heather Lloyd Martin of Successworks. She tells us about the best ways to help make your copy more persuasive, and the effect that can occur with...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/T4RseYvxkrE" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/merging-direct-response-copywriting-with-seo-with-heather-lloyd-martin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>

			<itunes:keywords>Copywriting,Direct Response,effect,Merging,persuasive</itunes:keywords>
		<itunes:subtitle> Merging Direct Response Copywriting with SEO with Heather Lloyd Martin of Successworks. She tells us about the best ways to help make your copy more persuasive, and the effect that can occur with changing copy. </itunes:subtitle>
		<itunes:summary> Merging Direct Response Copywriting with SEO with Heather Lloyd Martin of Successworks. She tells us about the best ways to help make your copy more persuasive, and the effect that can occur with changing copy. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>32:44</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/merging-direct-response-copywriting-with-seo-with-heather-lloyd-martin</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/6hEkyci_gms/LPO080309.mp3" length="31424765" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO080309.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Web Analytics for More Effective Online Marketing with Avinash Kaushik</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/fgcmxXDU428/web-analytics-for-more-effective-online-marketing-with-avinash-kaushik</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-analytics-for-more-effective-online-marketing-with-avinash-kaushik#comments</comments>
		<pubDate>Mon, 15 Jun 2009 22:22:48 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Avinash Kaushik]]></category>
		<category><![CDATA[Effective]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=47</guid>
		
			<content:encoded><![CDATA[Web Analytics for More Effective Online Marketing with Avinash Kaushik, the author of Web Analytics and one of the world's foremost speakers in web analytics.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/fgcmxXDU428" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-analytics-for-more-effective-online-marketing-with-avinash-kaushik/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>

			<itunes:keywords>Avinash Kaushik,Effective,Marketing,Online,Web Analytics</itunes:keywords>
		<itunes:subtitle>Web Analytics for More Effective Online Marketing with Avinash Kaushik, the author of Web Analytics and one of the world's foremost speakers in web analytics. </itunes:subtitle>
		<itunes:summary>Web Analytics for More Effective Online Marketing with Avinash Kaushik, the author of Web Analytics and one of the world's foremost speakers in web analytics. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>37:38</itunes:duration>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-analytics-for-more-effective-online-marketing-with-avinash-kaushik</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/Zu2FZCxBQTc/LPO061509.mp3" length="36135165" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO061509.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Brain Types &amp; Personas with Bryan Eisenberg</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/z3itLjSz8G4/personalizing-pages-with-bryan-eisenberg</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/personalizing-pages-with-bryan-eisenberg#comments</comments>
		<pubDate>Mon, 01 Jun 2009 20:43:38 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[best selling author]]></category>
		<category><![CDATA[cognitive styles]]></category>
		<category><![CDATA[conversion expert]]></category>
		<category><![CDATA[FutureNow]]></category>
		<category><![CDATA[increase conversions]]></category>
		<category><![CDATA[personas]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=40</guid>
		
			<content:encoded><![CDATA[Popular conversion expert and author of multiple books Bryan Eisenberg engages in a lively conversation with host Tim Ash. The often-misunderstood concept of personas is demystified. Bryan also...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/z3itLjSz8G4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/personalizing-pages-with-bryan-eisenberg/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		
		<itunes:keywords>best selling author,cognitive styles,conversion expert,FutureNow,increase conversions,personas</itunes:keywords>
		<itunes:subtitle>Popular conversion expert and author of multiple books Bryan Eisenberg engages in a lively conversation with host Tim Ash. The often-misunderstood concept of personas is demystified. Bryan also discussed different cognitive styles and how they can be c...</itunes:subtitle>
		<itunes:summary>Popular conversion expert and author of multiple books Bryan Eisenberg engages in a lively conversation with host Tim Ash. The often-misunderstood concept of personas is demystified. Bryan also discussed different cognitive styles and how they can be considered to increase conversions.
</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/personalizing-pages-with-bryan-eisenberg</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/E0VaJU6gg1w/LPO060109.mp3" length="34256021" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO060109.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Site Search and Improving Conversions with Shaun Ryan</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/k1zG3wOVjYs/search-and-improving-conversions</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/search-and-improving-conversions#comments</comments>
		<pubDate>Mon, 18 May 2009 21:00:16 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[empty search]]></category>
		<category><![CDATA[Improving Conversions]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[SLI Systems]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=22</guid>
		
			<content:encoded><![CDATA[SLI-Systems CEO Shaun Ryan discusses innovative ways that site search can be used to increase conversion rates.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/k1zG3wOVjYs" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/search-and-improving-conversions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>empty search,Improving Conversions,Search,SLI Systems,user experience</itunes:keywords>
		<itunes:subtitle>SLI-Systems CEO Shaun Ryan discusses innovative ways that site search can be used to increase conversion rates.</itunes:subtitle>
		<itunes:summary>SLI-Systems CEO Shaun Ryan discusses innovative ways that site search can be used to increase conversion rates.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/search-and-improving-conversions</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/nIzQFD2fupw/LPO051809.mp3" length="33136726" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO051809.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Landing Page Testing Politics with Sandra Niehaus</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/sDLvTB6x400/web-design-for-roi</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-design-for-roi#comments</comments>
		<pubDate>Mon, 11 May 2009 21:38:41 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[political challenges]]></category>
		<category><![CDATA[program]]></category>
		<category><![CDATA[Web Design for ROI]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=20</guid>
		
			<content:encoded><![CDATA[â€œWeb Design for ROIâ€ co-author, and Closed Loop Marketing Vp of User Experience Sandra Niehaus discusses the real-world political challenges involved in building a landing page optimization...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/sDLvTB6x400" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-design-for-roi/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		
		<itunes:keywords>Landing Page Optimization,political challenges,program,Web Design for ROI</itunes:keywords>
		<itunes:subtitle>â€œWeb Design for ROIâ€ co-author, and Closed Loop Marketing Vp of User Experience Sandra Niehaus discusses the real-world political challenges involved in building a landing page optimization program. </itunes:subtitle>
		<itunes:summary>â€œWeb Design for ROIâ€ co-author, and Closed Loop Marketing Vp of User Experience Sandra Niehaus discusses the real-world political challenges involved in building a landing page optimization program. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/web-design-for-roi</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/_enEV9cNGko/LPO051109.mp3" length="36630447" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO051109.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Preparing Landing Pages For Testing with Eric J. Hansen</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/gPwfSYU78EM/landing-page-tagging</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-tagging#comments</comments>
		<pubDate>Mon, 04 May 2009 18:50:02 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Landing Page Tagging]]></category>
		<category><![CDATA[landing page test]]></category>
		<category><![CDATA[SiteSpect]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=18</guid>
		
			<content:encoded><![CDATA[SiteSpectâ€™s CEO Eric Hansen discusses their innovative non-intrusive landing page testing approach. By intercepting data from the Web server SiteSpect is able to redraw the page on the fly â€“...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/gPwfSYU78EM" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-tagging/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>Landing Page Tagging,landing page test,SiteSpect</itunes:keywords>
		<itunes:subtitle>SiteSpectâ€™s CEO Eric Hansen discusses their innovative non-intrusive landing page testing approach. By intercepting data from the Web server SiteSpect is able to redraw the page on the fly â€“ reducing the need for I.T.</itunes:subtitle>
		<itunes:summary>SiteSpectâ€™s CEO Eric Hansen discusses their innovative non-intrusive landing page testing approach. By intercepting data from the Web server SiteSpect is able to redraw the page on the fly â€“ reducing the need for I.T. support and avoiding adding JavaScript code to the page.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/landing-page-tagging</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/7OhNJedUmBI/LPO050409.mp3" length="32363920" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO050409.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Google Website Optimizer Myths Debunked with Trevor Claiborne</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/As1kf8j5qqc/ab-split-testing-and-website-optimizer</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/ab-split-testing-and-website-optimizer#comments</comments>
		<pubDate>Mon, 27 Apr 2009 18:42:45 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[A/B Split Testing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Website Optimizer]]></category>
		<category><![CDATA[Product Marketing]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=16</guid>
		
			<content:encoded><![CDATA[Googleâ€™s Trevor Claiborne discusses the common misconceptions around Googleâ€™s Website Optimizer A/B Split and Multivariate testing tool. Myth-busting ensues. Find out more about this powerful...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/As1kf8j5qqc" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/ab-split-testing-and-website-optimizer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>A/B Split Testing,Google,Google Website Optimizer,Product Marketing</itunes:keywords>
		<itunes:subtitle>Googleâ€™s Trevor Claiborne discusses the common misconceptions around Googleâ€™s Website Optimizer A/B Split and Multivariate testing tool. Myth-busting ensues. Find out more about this powerful free tool for improving landing page conversions.</itunes:subtitle>
		<itunes:summary>Googleâ€™s Trevor Claiborne discusses the common misconceptions around Googleâ€™s Website Optimizer A/B Split and Multivariate testing tool. Myth-busting ensues. Find out more about this powerful free tool for improving landing page conversions.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/ab-split-testing-and-website-optimizer</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/vP9-bXS2lrE/LPO042709.mp3" length="33562209" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO042709.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Importance of Web Analytics with Jim Sterne</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/dJAl8cU9KOE/importance-of-web-analytics</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-web-analytics#comments</comments>
		<pubDate>Mon, 20 Apr 2009 22:07:52 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[eMetrics]]></category>
		<category><![CDATA[eMetrics Marketing Optimization Summit]]></category>
		<category><![CDATA[Importance of Web Analytics]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=10</guid>
		
			<content:encoded><![CDATA[Author, eMetrics Online Marketing Summit organizer, and co-founder of the Web Analytics association (WAA) Jim Sterne discusses the importance of Web analytics and its relationship to landing page...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/dJAl8cU9KOE" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-web-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>eMetrics,eMetrics Marketing Optimization Summit,Importance of Web Analytics,Web Analytics</itunes:keywords>
		<itunes:subtitle>Author, eMetrics Online Marketing Summit organizer, and co-founder of the Web Analytics association (WAA) Jim Sterne discusses the importance of Web analytics and its relationship to landing page optimization.</itunes:subtitle>
		<itunes:summary>Author, eMetrics Online Marketing Summit organizer, and co-founder of the Web Analytics association (WAA) Jim Sterne discusses the importance of Web analytics and its relationship to landing page optimization. There is no reason to dig into data that is not actionable. The only reason to measure something is to measure and improve it.</itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-web-analytics</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/_bzZJk4zRSk/LPO042009.mp3" length="33423864" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO042009.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Performance-based Online Marketing with David Szetela</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/O6rb4ynxfG4/driving-performance-and-traffic</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/driving-performance-and-traffic#comments</comments>
		<pubDate>Mon, 13 Apr 2009 21:16:14 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Clix Marketing]]></category>
		<category><![CDATA[Driving Performance]]></category>
		<category><![CDATA[personalize information]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=6</guid>
		
			<content:encoded><![CDATA[Tim interviews guest Clix Marketing CEO David Szetela (and host of  WebmasterRadio.FM's PPC Rockstars) about the critical role of conversions in performance based marketing programs. Driving quality...<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/O6rb4ynxfG4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/driving-performance-and-traffic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>Clix Marketing,Driving Performance,personalize information,software,Traffic</itunes:keywords>
		<itunes:subtitle>Tim interviews guest Clix Marketing CEO David Szetela (and host of  WebmasterRadio.FM's PPC Rockstars) about the critical role of conversions in performance based marketing programs. Driving quality traffic is not enough â€“ a clear and persuasive conn...</itunes:subtitle>
		<itunes:summary>Tim interviews guest Clix Marketing CEO David Szetela (and host of  WebmasterRadio.FM's PPC Rockstars) about the critical role of conversions in performance based marketing programs. Driving quality traffic is not enough â€“ a clear and persuasive connection needs to be made between the traffic source and the landing page. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/driving-performance-and-traffic</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/5DIoQicW24s/LPO041309.mp3" length="32455453" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO041309.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Writing for Conversions</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/c1SOb0Stp1Q/language-and-writing-for-conversions</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/language-and-writing-for-conversions#comments</comments>
		<pubDate>Mon, 16 Mar 2009 21:08:25 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[Conversions]]></category>
		<category><![CDATA[Language]]></category>
		<category><![CDATA[short attention span]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[writing for conversions]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=7</guid>
		
			<content:encoded><![CDATA[Proper use of language and copy on a landing page, including the common mistakes that people make when writing for conversions.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/c1SOb0Stp1Q" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/language-and-writing-for-conversions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		
		<itunes:keywords>Conversions,Language,short attention span,Writing,writing for conversions</itunes:keywords>
		<itunes:subtitle>Proper use of language and copy on a landing page, including the common mistakes that people make when writing for conversions. </itunes:subtitle>
		<itunes:summary>Proper use of language and copy on a landing page, including the common mistakes that people make when writing for conversions. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/language-and-writing-for-conversions</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/8C1GgRn-bAk/LPO031609.mp3" length="31300632" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO031609.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Importance of Landing Page Optimization</title>
		<link>http://feedproxy.google.com/~r/landing-page-optimization/~3/WAYrKFyYUM4/importance-of-landing-page-optimization</link>
		<comments>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-landing-page-optimization#comments</comments>
		<pubDate>Mon, 09 Mar 2009 21:40:58 +0000</pubDate>
		<dc:creator>Daron Babin</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[bring in more traffic]]></category>
		<category><![CDATA[Importance]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>

		<guid isPermaLink="false">http://www2.webmasterradio.fm/landing-page-optimization/?p=4</guid>
		
			<content:encoded><![CDATA[Importance of Landing Page Optimization as more webmasters look to improve the profitability of their online marketing programs.<br/>
<br/>
For more about Landing Page Optimization. Go to webmasterradio and search Landing Page Optimization<img src="http://feeds.feedburner.com/~r/landing-page-optimization/~4/WAYrKFyYUM4" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-landing-page-optimization/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		
		<itunes:keywords>bring in more traffic,Importance,Landing Page Optimization</itunes:keywords>
		<itunes:subtitle>Importance of Landing Page Optimization as more webmasters look to improve the profitability of their online marketing programs. </itunes:subtitle>
		<itunes:summary>Importance of Landing Page Optimization as more webmasters look to improve the profitability of their online marketing programs. </itunes:summary>
		<itunes:author>Tim Ash</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	<feedburner:origLink>http://www2.webmasterradio.fm/landing-page-optimization/2009/importance-of-landing-page-optimization</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/landing-page-optimization/~5/-d3x4XhToIw/LPO030909.mp3" length="28864347" type="audio/mpeg" /><feedburner:origEnclosureLink>http://media.rawvoice.com/seorockstars/media.blubrry.com/landingpageoptimization/www2.webmasterradio.fm/mp3/landingpageoptimization/09/LPO030909.mp3</feedburner:origEnclosureLink></item>
	</channel>
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