These images show what kind of work the Graphic Artist needs to create regularly with Illustrator.

Creative drawing from ideas

Boxes/packaging

Trademark font changes to make

Penang Curry

Dtom Kaa Gai

Gang Ped

Dtom Yam Goong

Pad Thai Goong

Copyright © Lanna Innovation Co., Ltd. 2009-2010. All rights reserved.

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• Select locations for Lanna Innovation products in Thailand http://lannainnovation.com/locations-in-thailand/ #

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งานกราฟิคเพื่อมาร่วมงานใน

บริษัท ล้านนา นวตกรรม จำกัด ต้องการรับสมัครผู้มีประสบการณ์ในด้านการออกงานกราฟิคเพื่อมาร่วมงานใน ตำแหน่ง graphic artist ในการสร้างสรรค์และพัฒนาผลิตภัณฑ์ของเรา

คุณสมบัติ

• มีวุฒิการศึกษาด้านศิลปกรรม โดยเฉพาะด้านทัศนศิลป์
• มีความสามารถในการวาดภาพ vector ด้วยโปรแกรม Illustrator เป็นอย่างดี และสร้างสรรค์ขึ้นมาเองโดยไม่มีการคัดลอกหรือลอกเลียนผู้อื่น
• เน้นการวาดภาพ vector ของ อาหาร ธรรมชาติ สัตว์ ต้นไม้ และ สถาปัตยกรรมไทย ทั้งแบบการ์ตูนและภาพเหมือนจริง โดยไม่ใช้ clipart
• งานวาดมีลักษณะเฉพาะตัว
• มีความสามารถในการออกแบบและปรับเปลี่ยน font
• มีประสบการณ์ในด้านการวาดภาพลักษณะดังกล่าว 3-5 ปี จะพิจารณาเป็นพิเศษ
• มีตัวอย่างผลงานสะสม
• มีความคิดสร้างสรรค์ทางศิลปะและทันสมัยอยู่เสมอ
• มีความรับผิดชอบต่องานที่มอบหมาย และรักษาเวลาการส่งงานอย่างเคร่งครัด
• ทักษะทางด้านภาษาอังกฤษอยู่ในเกณฑ์ดี ทั้งพูดและเขียน
• จะทำงานเป็น freelance ก็ได้ ขอเพียงให้มีการส่งงานตรงเวลา
• สามารถเริ่มงานได้ทันที
• สถานที่ปฏิบัติงาน เชียงใหม่

เชิญดูลักษณะงานตัวอย่างที่ทางบริษัทต้องการได้ที่ http://lannainnovation.com/samples/

กรุณาส่งจดหมายสมัครงาน และ เรซูเม่ รวมทั้ง portfolio ถ้ามี หรือหากคุณมี online portfolio กรุณาส่ง url ของเวปไซต์มาที่ info@lannainnovation.com หรือโทรติดต่อ คุณจันทร์ฉาย 0823843379

Full Time or Freelance position

Lanna Innovation Co., Ltd. has a position for experienced Graphic Artist.

Skills and Experience

• Art degree preferred
• Good drawing skills in vector graphics with Adobe Illustrator
• Drawing by hand both realistic and cartoon
• Able to draw without tracing or use of clipart
• Have own creative style
• Able to have ideas to improve images
• Able to create and modify fonts and typography
• 3-5 years of experience working in organizations as graphic artist
• Up-to-date drawing style and use of up-to-date drawing programs
• Able to work accurately and on time
• Good English preferred
• Able to work freelance or full-time position, but for freelance need to be able to work on time
• Need to be available to start work
• This position is located in Chiang Mai, Thailand
• Please see sample work that we need the graphic artist to be able to do at http://lannainnovation.com/samples/

Contact

Please contact Lanna Innovation with resume and portfolio at info@lannainnovation.com.

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• Mnemonic Devices, Memory, Remembering, Learning — Cognitive Architecture, Application Areas, and Techniques http://ur1.ca/0m456 #

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2. Mnemonic Devices, Memory, Remembering, Learning – Cognitive Architecture, Application Areas, and Techniques

Less than 4 months since the first printing of the 44 Thai Consonant Cards, the initial print run has now been sold and Lanna Innovation is pleased to announce it has begun reprinting these cards to meet demand.

Availability in Thailand and Internationally

We are pleased to announce that there is once again general availability for Consonant Cards, as of May 30, 2010.

Bookstores and language schools in Thailand are two places which are popular for the 44 Thai Consonant Cards, as well as select boutique hotels, cafes, and travel/tour operators. For International orders, please order online .

Online Affiliate Program and Direct Sales

Lanna Innovation also has an online affiliate program. For businesses who wish to sell Lanna Innovation products, please contact us directly.

43 Thai Vowel Cards Now Available

Don’t miss the latest product from Lanna Innovation, 43 Thai Vowel Cards which includes tone marks and punctuation.

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1. Online Affiliate Program Now Available

New Online Affiliate Program Available

$8.99 USD Includes free international shipping

Lanna Innovation Co., Ltd. now offers an affiliate program for online sales. Become an online affiliate and help sell the popular Lanna Innovation Co., Ltd. products through your website. We currently pay 15% commission on all language products, and will be expanding the affiliate program as our product offerings grow.

All Language Products Supported by the Affiliate Program

$8.99 USD Includes free international shipping!

Currently Lanna Innovation offers two products, the popular 44 Thai Consonant Cards and the brand new 43 Thai Vowel Cards which includes tone marks and punctuation. These products are available directly through the online store.

The store has been a successful addition to the Thailand operations and has shipped language products to nine different countries in the past 90 days. Inside of Thailand, we partner with local distributors and are now in 60 locations throughout Thailand, and have plans to triple this number in the next 90 days.

Earn 15% Commission

New affiliates can use links with embedded affiliate IDs which currently earn a 15% commission, payable at the end of the month after the transaction takes place (within 31-61 days).

Affiliate Links

• Affiliate sign up to become an affiliate
• Affiliate account login to manage your affiliate account
  • Get affiliate links and monitor click, sales and payment activity

About Lanna Innovation

Lanna Innovation Co., Ltd. (บริษัท ล้านนา นวัตกรรม จำกัด) is the premier print, web and mobile publisher of Thai language and culture for the foreign market. Lanna Innovation products are distributed at over 60 locations in Thailand and have shipped to 9 countries internationally (March, 2010).

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1. 44 Thai Consonant Cards now in Reprint

Lanna Innovation Co., Ltd. is pleased to announce that it’s online store is now open and we are shipping the first product, the innovative Thai Alphabet consonants flash cards.

We want to thank everyone who made this possible, including first of all Khun Pattara the mastermind behind this product, as well as everyone else who had a role, including Eak at Modernhead, Keng at Bangbai Design, Keng and Kongfha at Santipab and yours truly.

Jeff McNeill, co-founder
Lanna Innovation Co., Ltd.
January 10, 2010

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On January 1, 2009 CNN published an article on memory. It is already nine months since then, and so now would be a good time to review and expand on that article, in the hopes of improving our own memory.

It may be useful to conceive of the Art of Memory as having four broad application areas, a set of techniques (often called mnemonic devices), and the underlying cognitive architecture which indicate how and why such techniques work in the first place. Ultimately mnemonic devices promise a significant return on cognitive and temporal investment — spend time learning these techniques and save a lot more time and effort over the application area.

Background on Mnemonics

According to Aristotle, the art of memory was considered a part of rhetoric as much as dialectic in classical antiquity. Apparently, many mnemonic devices such as the Method of Loci and the Major System were taught in schools until at least the 19th century. It appears we have forgotten these memory systems. Now may be a good time to recall them to mind.

Underlying Cognitive Architecture

The underlying cognitive mechanism which are the basis for much of the mnemonic devices include the following elements, among others.

• The Von Restorff Effect seems to be the basis for many other phenomena. The main point is that things that stand out are more likely to be remembered. This has many implications

• The serial order effect includes two features: primacy (things first in a list are more likely to be remembered) and recency (things last in a series are more likely to be remembered).

• The Picture Superiority Effect indicates that according to dual-coding theory, memories can exist as verbal and/or visual, and therefore pictorially represented ideas have the advantage of being coded twice, enhancing memorability. Use pictures and words when possible.

• The Levels of Processing Effect is a complex phenomena. It proposes that depth of processing increases memorability. Semantic learning (meaning) is deeper than phonemic (sound) and orthographic (writing) learning alone.

• In addition, specificity (the same medium of recall and production, such as auditory learning and recollection) increases depth. Self-reference indicates a connection between the object of learning and the subject doing the learning. Self-reference increases depth as well. Make learning specific in terms of medium, meaning (semantics), and learner self-reference (meaningfulness to the subject). This could be termed the three Ms of Memory: medium, meaning, and meaningfulness.

• Implicit recollection is easier than explicit recollection. Implicit recollection effectively has context and other scaffolding features rather than requiring recollection without any related stimulus. However this effect does not have clear-cut support.

• There is a hierarchy of sensory inputs for recall. Vision and touch are strongest with sound and smell less powerful sensory inputs. Incorporate vision and touch into sound-based memory inputs and outputs when possible.

Mnemonic Devices and Techniques

• The Mnemonic Link System can be considered the basis of the Loci, Major, and Dominic systems. The main idea is to create connections between two unrelated things, thereby forging a memorable connection.

• Peg systems are a memorization of visual associations with numbers, such that the numbers can be recalled by recalling the visual associations in a given order.

• The Major System is a handy and flexible way of encoding numbers in sounds that can be memorized in words, and then decoded later to reproduce the original number. Created around 300 years ago, this is the most flexible system, though as it relies on sound it has a greater cognitive load rather than a straightforward peg system. However, it can be supplemented with software to help generate the most appropriate words to link to the target numbers. See also this article and this free software that can help with numbers-to-words association to help with major system.

• The Dominic system is a shorter version of the Major system and associates numbers with letters, and pairs of letters with people. Then the idea is to memorize a set of people performing interactions, which can then be reversed back into the original number. (See also this phonetic mnemonic system.)

• The Method of Loci is ascribed to the classical orator Simonides, who was speaking at a banquet, was called outside, when the roof collapsed. The bodies were so damaged they could not be identified, but he was able to identify the victims of the disaster based on where the people had been sitting. Loci (locations) are a well-known visual space which can be recalled readily to mind. The idea is then to picture objects in these places. The strengths of visual imagery and self-reference are combined to construct a powerful mnemonic.

Additional Practical Aspects

• In the book Aspects of Memory: The Practical Aspects, there is an interesting article “Memory Aids, known how, knowing when, and knowing when not“ introduces and discusses various memory aids (mnemonic devices) and their effectiveness compared with rote learning.

• Another article in the same book, “The Facilitation of Memory Performance“, discusses various memory and non-memory issues. Memory issues include using warm up, presentation rate, effective instructions, repetition, distributed study trials, use of external memory aids, and physical presence of objects.

• Non-memory issues include physical, emotional, motivational, environmental, and social conditions. All of these non-memory issues are meant to increase both arousal and selective attention. Physically we are faced with the obvious importance of enough, but not too much, sleep, food, and water. Environmental issues include bathroom facilities, heat and cold, seating or standing, lighting, auditory and visual elements, and other comfort issues. Emotional state regards stress and relaxation training including yoga, meditation, and exercise. Motivation is a complex component best dealt elsewhere. Social environment has to do with interaction with others to reduce shyness and provide positive feedback and support.

Mnemonic Application Areas

• Remembering Faces and Names are particularly important for rather obvious reasons. There are a few related systems, which usually rely on unique visual combinations, related to names, as well as previous memories and experiences, using the notion of self-reference.

• A reviewer of “Remember Every Name Every Time” appears to provide most of the content of a given book, namely the two methods for remembering, the observational and associational systems.

• There are several resources available as technique variations. The useful Nutt’s How to Remember Names and Faces is now in the public domain. There is a video on how to remember names. A blog entry on ThinkSimpleNow has seven hacks to remember any name. And an additional site has more hints for name memory.

• The Major and Dominic systems are designed for numbers, as well as reversing any peg system.

• The linkword system is perfect for learning foreign language vocabulary. There has been useful research (constrained to case study) which indicates significant difference in using the linkword system. It is important that the linkwords, usually a visual combination based in L1 (first language) be focused on for a specific amount of time. Some studies indicate a 10 second time interval is useful and there is anecdotal evidence for great gains. Unfortunately, if native-speaker-level pronunciation is desired (which it usually is) then the linkwords must be created by bilingual teams who can work out the correct pronunciation. As we know languages have different sound sets, so even there a trained native speaker must conduct the listening and production aspects. For more thoughts on this topic, see this and this.

• Textbook and Course Content is an obvious application area, though there is a sense that cramming is good enough for the majority of students, who don’t want to commit to memory much of their higher educational experience. There is a useful resource on mnemonics for textbook memorization.

• Another site provides some techniques for Listening in the article “How to listen for memory“.

Final Note

To paraphrase Mark Twain, I didn’t have much time, so I wrote a long article. A shorter one will be forthcoming once I boil this down into a few simple techniques and guidelines.

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