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	<title>Lee McIntyre's Honest Marketing Blog</title>
	<link>http://www.lee-mcintyre.com/blog</link>
	<description>Zero Hype Internet Marketing For Real People</description>
	<pubDate>Sat, 19 Jul 2008 14:23:53 +0000</pubDate>
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		<title>How to Create a Product in One Day Or Less</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/339898444/how-to-create-a-product-in-one-day-or-less</link>
		<comments>http://www.lee-mcintyre.com/blog/how-to-create-a-product-in-one-day-or-less#comments</comments>
		<pubDate>Sat, 19 Jul 2008 14:23:53 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Training Videos]]></category>
<category>Training Videos</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/how-to-create-a-product-in-one-day-or-less</guid>
		<description><![CDATA[Here&#8217;s a FREE case study revealing how one of my students took massive action to create his first product in less than one day (and how you could do the same!).
And what I especially like about this is how he created a powerful system that will generate him multiple sources of income over and over [...]

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			<content:encoded><![CDATA[<p>Here&#8217;s a FREE case study revealing how one of my students took massive action to create his first product in less than one day (and how you could do the same!).</p>
<p>And what I especially like about this is how he created a powerful system that will generate him multiple sources of income over and over again.</p>
<p>Hit play to find out how&#8230;</p>
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<p><em>Enjoy the free video? Leave your comments below letting me know what you think!</em></p>
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		<item>
		<title>Putting the Customer First and the Marketer Second</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/338473484/putting-the-customer-first-and-the-marketer-second</link>
		<comments>http://www.lee-mcintyre.com/blog/putting-the-customer-first-and-the-marketer-second#comments</comments>
		<pubDate>Thu, 17 Jul 2008 23:06:53 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Training Videos]]></category>
<category>Training Videos</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/putting-the-customer-first-and-the-marketer-second</guid>
		<description><![CDATA[Hit play to hear an important annoucement about some changes I&#8217;m making to the way I run my business..




NOTE: due to a last minute technical issue the numbers given in the video aren&#8217;t yet fully operational but will be in the next 24 hours.


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			<content:encoded><![CDATA[<p>Hit play to hear an important annoucement about some changes I&#8217;m making to the way I run my business..</p>
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<p>NOTE: due to a last minute technical issue the numbers given in the video aren&#8217;t yet fully operational but will be in the next 24 hours.</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Putting+the+Customer+First+and+the+Marketer+Second&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fputting-the-customer-first-and-the-marketer-second" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>Changing the Way I Do Business Online</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/336535493/changing-the-way-i-do-business-online</link>
		<comments>http://www.lee-mcintyre.com/blog/changing-the-way-i-do-business-online#comments</comments>
		<pubDate>Tue, 15 Jul 2008 23:24:54 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/changing-the-way-i-do-business-online</guid>
		<description><![CDATA[Can you believe it&#8217;s been a whole year since the start Lee-McIntyre.com? It&#8217;s now exactly one year since my last ever lesson as a full time teacher and time seems to have flown by.
An anniversary is a good time to sit back and reflect which is why I&#8217;m going to be making an announcement tomorrow about some big [...]

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			<content:encoded><![CDATA[<p>Can you believe it&#8217;s been a whole year since the start <a href="http://Lee-McIntyre.com" title="http://Lee-McIntyre.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/Lee-McIntyre.com');" class="extlink">Lee-McIntyre.com</a>? It&#8217;s now exactly one year since my last ever lesson as a full time teacher and time seems to have flown by.</p>
<p>An anniversary is a good time to sit back and reflect which is why I&#8217;m going to be making an announcement tomorrow about some big changes to the way I do business online.</p>
<p>I&#8217;ll be posting a video in about 24 hours where I plan to outline these changes with a description of how they&#8217;ll benefit YOU.</p>
<p>More to follow very soon indeed&#8230;</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Changing+the+Way+I+Do+Business+Online&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fchanging-the-way-i-do-business-online" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>Why I’m Not Promoting Traffic Secrets 2…(No Seriously!)</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/335984074/why-im-not-promoting-traffic-secrets-2no-seriously</link>
		<comments>http://www.lee-mcintyre.com/blog/why-im-not-promoting-traffic-secrets-2no-seriously#comments</comments>
		<pubDate>Tue, 15 Jul 2008 11:02:36 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre Quick Tips]]></category>
<category>Lee McIntyre Quick Tips</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/why-im-not-promoting-traffic-secrets-2no-seriously</guid>
		<description><![CDATA[This isn&#8217;t some lame blog post where I say that I&#8217;m NOT promoting Traffic Secrets only to then reveal that I am actually promoting it after all.
I&#8217;m really not promoting this course and I don&#8217;t care if people thing I&#8217;m crazy.
Here are some things to consider&#8230;
1) I have a pretty rabid and responsive set of [...]

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	]]></description>
			<content:encoded><![CDATA[<p>This isn&#8217;t some lame blog post where I say that I&#8217;m NOT promoting Traffic Secrets only to then reveal that I am actually promoting it after all.</p>
<p>I&#8217;m really not promoting this course and I don&#8217;t care if people thing I&#8217;m crazy.</p>
<p><em>Here are some things to consider&#8230;</em></p>
<p>1) I have a pretty rabid and responsive set of subscribers and if I promoted this course I know I&#8217;d be looking to pocket several thousand dollars</p>
<p>2) I could send one email and earn more than what I made in a WHOLE month when I was a teacher</p>
<p>3) I could get some marketing kudos for doing so and leverage this to grab more joint ventures in the future</p>
<p>So why the heck am I not promoting when there are so many advantages to doing so?</p>
<p>Well if you&#8217;re a member at <a href="http://www.standingstartprofits.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.standingstartprofits.com');" class="extlink">Standing Start Profits</a> you&#8217;ll know that my business philosophy isn&#8217;t to look after MY interests. My goal is to look after the interests of my subscribers instead.</p>
<p>I&#8217;ve demonstrated time and time again that if I always put the interests of my members ahead of my own then I&#8217;ll end up increasing my income as the goodwill generated comes back in spades.</p>
<p>If your primary focus is looking after your own interests you can of course make some cash. But if you put the interests of your subscribers ahead of your own then you WILL make more money in the long term. I guarantee it.</p>
<p><em>So why don&#8217;t I think it&#8217;s in the interests of my subscribers for me to promote this course?</em></p>
<p>1) Every man and his dog is promoting so the last thing my members need or want is one more email from me</p>
<p>2) I&#8217;ll be honest and say the course just doesn&#8217;t excite me and I won&#8217;t be buying it (I&#8217;m sure it&#8217;s good but I found the build up videos boring and a bit hype filled to be perfectly honest)</p>
<p>3) I haven&#8217;t personally reviewed the content (I&#8217;m sure it&#8217;s great but I don&#8217;t want to put my name to something I haven&#8217;t personally used )</p>
<p>In summary I&#8217;m sure Traffic Secrets is a fantastic course that&#8217;s packed full of value. But it just doesn&#8217;t excite me so I won&#8217;t be promoting it.</p>
<p>Yes I could make a lot of quick cash by doing so, but I&#8217;d rather look after the interests of my subscribers today and take a long term view, even if that costs me money in the short term.</p>
<p>Whatever market you&#8217;re involved in I suggest that you also always put the interests of your subscribers ahead of your own and the money will eventually flow faster than you thought possible.</p>
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		<item>
		<title>Do You Twitter?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/332547421/do-you-twitter</link>
		<comments>http://www.lee-mcintyre.com/blog/do-you-twitter#comments</comments>
		<pubDate>Fri, 11 Jul 2008 09:59:16 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre Quick Tips]]></category>
<category>Lee McIntyre Quick Tips</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/do-you-twitter</guid>
		<description><![CDATA[I have to admit that for a long time I&#8217;ve been wondering why there&#8217;s been so much fuss about Twitter. I&#8217;ve tried to use it a couple of times when I had a spare few minutes, but I found the system confusing and disorientating.
If you dive into Twitter for the first time it&#8217;s easy to [...]

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			<content:encoded><![CDATA[<p>I have to admit that for a long time I&#8217;ve been wondering why there&#8217;s been so much fuss about Twitter. I&#8217;ve tried to use it a couple of times when I had a spare few minutes, but I found the system confusing and disorientating.</p>
<p>If you dive into Twitter for the first time it&#8217;s easy to get a bit confused, and to wonder what the heck is going on.</p>
<p>That&#8217;s exactly what happened to me, but now having spent a bit of time getting used to the system I&#8217;m really starting to like what I see.</p>
<p>For those who don&#8217;t know, Twitter is basically a micro blogging tool. Every day you can make very short blog posts called &#8216;Tweets&#8217;, and those who are &#8216;following&#8217; you get to read these.</p>
<p>Also you get to read the tweets of those you&#8217;re following too.</p>
<p>So what&#8217;s all the fuss about? Well effective marketing is all about communication and any tool that allows you to reconnect with your audience must be worth exploring.</p>
<p>From my experience people on Twitter don&#8217;t just blog in isolation. It&#8217;s actually a complicted web of personal communication that serves to build relationships on all sorts of levels.</p>
<p>I&#8217;m currently following a couple of people I&#8217;ve worked with in the past, and just reading their daily &#8216;tweets&#8217; makes me feel that I know them more, which can only be a good thing for them when they ask for their next joint venture!</p>
<p>The system has the potential to be very distracting, but it&#8217;s perfectly possible to make a contribution while only dipping in a few times per day, for a total time of 10 minutes of less.</p>
<p>I highly recommend you signup today and have a look.</p>
<p>And when you do don&#8217;t forget to follow me at the link below.</p>
<p><a href="http://www.twitter.com/leemcintyre" title="http://www.twitter.com/leemcintyre" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.twitter.com');" class="extlink">www.twitter.com/leemcintyre</a></p>
<p>I look forward to sending you my tweets!</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Do+You+Twitter%3F&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fdo-you-twitter" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>Hyper Spam Filters and the Lee McIntyre Newsletter</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/330776122/hyper-spam-filters-and-the-lee-mcintyre-newsletter</link>
		<comments>http://www.lee-mcintyre.com/blog/hyper-spam-filters-and-the-lee-mcintyre-newsletter#comments</comments>
		<pubDate>Wed, 09 Jul 2008 13:25:24 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/hyper-spam-filters-and-the-lee-mcintyre-newsletter</guid>
		<description><![CDATA[Last week I sent issue 19 of the Lee McIntyre newsletter, but judging my the tickets we&#8217;ve been receiving it seems a lot of people might not have received this.
I have no idea why, but for some reason this issue seemed to annoy a few spam filters out there!
If you did miss this issue then [...]

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			<content:encoded><![CDATA[<p>Last week I sent issue 19 of the Lee McIntyre newsletter, but judging my the tickets we&#8217;ve been receiving it seems a lot of people might not have received this.</p>
<p>I have no idea why, but for some reason this issue seemed to annoy a few spam filters out there!</p>
<p>If you did miss this issue then download below now&#8230;</p>
<p><a href="http://www.lee-mcintyre.com/newsletter/newsletter-0019.pdf"target="_blank"  onclick="javascript:pageTracker._trackPageview('/downloads/newsletter/newsletter-0019.pdf');">http://www.lee-mcintyre.com/newsletter/newsletter-0019.pdf</a></p>
<p>Enjoy the issue! <img src='http://www.lee-mcintyre.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<item>
		<title>The Problem With Getting Sick When You Run Your Own Business</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/330615050/the-problem-with-getting-sick-when-you-run-your-own-business</link>
		<comments>http://www.lee-mcintyre.com/blog/the-problem-with-getting-sick-when-you-run-your-own-business#comments</comments>
		<pubDate>Wed, 09 Jul 2008 09:13:07 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/the-problem-with-getting-sick-when-you-run-your-own-business</guid>
		<description><![CDATA[I have to apologise for the lack of posts over the past week. I&#8217;ve actually been pretty unwell on and off for two weeks now, but finally think I have it beat.
I had what I would call a bad case of the flu, yet what some girls who I know would call &#8216;man flu&#8217;!
Either way [...]

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			<content:encoded><![CDATA[<p>I have to apologise for the lack of posts over the past week. I&#8217;ve actually been pretty unwell on and off for two weeks now, but finally think I have it beat.</p>
<p>I had what I would call a bad case of the flu, yet what some girls who I know would call &#8216;man flu&#8217;!</p>
<p>Either way it wasn&#8217;t pretty, and it&#8217;s even worse knowing that you&#8217;re stuck in bed when you have a business empire to nurture.</p>
<p>Even though I&#8217;ve been unable to do much over the last two weeks, and even though the work has subsequently piled up, it&#8217;s been FANTASTIC for my business.</p>
<p>For many months now I&#8217;ve been telling people they need to have systems in their business. I&#8217;ve been telling people they need to create scale and leverage by making sure the whole business isn&#8217;t always dependent on them.</p>
<p>Sadly it seems I haven&#8217;t been the best at taking my own advice, though that&#8217;s all about to change.</p>
<p>When I was in bed feeling sorry for myself I wondered what would happen if I was unable to work for six months of longer.</p>
<p>I have systems in place to drive daily traffic and so sales would continue to be made. But is that enough?</p>
<p>New products wouldn&#8217;t be created, research wouldn&#8217;t be conducted, JVs wouldn&#8217;t be struck, and so the business would lose a little momentum each and every day.</p>
<p>Even though I have lots of systems in place enabling me to drive traffic daily, this isn&#8217;t enough to deal with what would happen if I ever had to remove myself from the business.</p>
<p><em>Here&#8217;s the question I&#8217;ve been asking myself over the last few days&#8230;</em></p>
<p>&#8220;Do I have a business or do I have a job?&#8221;</p>
<p>Well if I owned a business all aspects of our work should be able to function without me. Yes I might add value to our operations, but the function of the business shouldn&#8217;t be wholly dependent on me.</p>
<p>Sadly this isn&#8217;t the case, and if I was unable to work tomorrow I wouldn&#8217;t have the systems in place to allow for the business to continue to function and it would die a slow and painful death.</p>
<p>I don&#8217;t feel too bad about this though since 99.9% of the Internet businesses out there are exactly the same. But since when should any of us ever be happy with achieving the norm?</p>
<p>I have a long standing goal for my business which I haven&#8217;t shared with anyone before.</p>
<p>By the end of 2008 I want the business to be making a NET PROFIT each month of $40,000 or more. And I want this to happen day in, day out, even if I&#8217;m sat on a beach for three months or longer.</p>
<p>My recent illness has given me a slap and made me realise that this won&#8217;t happen unless I course correct. Yes I&#8217;ll probably hit $40,000 per month clear profit if I keep pushing hard, but I certainly won&#8217;t achieve my goal of achieving huge profits without my daily input.</p>
<p>So what am I going to do about it?</p>
<p>I&#8217;ve spent several days documenting everything that I do in my business. I made a list of all the tasks that must be completed in order for the business to function and then I broke them down into step by step processes.</p>
<p>The aim is for every function in the business to become a system that anyone can quickly learn and execute.</p>
<p>I then calculated what tasks I need to accomplish in order to grow the business so that I hit my year end target, and then I broke these down into a series of systems and processes.</p>
<p>As well as creating these systems I&#8217;ve also embarked on an ambitious recruitment drive too.</p>
<p>There&#8217;s only so much that I can do by myself, which is why creating systems and then reinvesting my profits in recruitment is essential if I&#8217;m going to scale up quickly.</p>
<p><em>I&#8217;ve hired a;</em></p>
<p><strong>a) Full time executive assistant based in the USA</strong></p>
<p>She is going to be my new helpdesk operative, will be producing daily management reports, and answering incoming phone calls, and generally keeping the good ship <a href="http://Lee-McIntyre.com" title="http://Lee-McIntyre.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/Lee-McIntyre.com');" class="extlink">Lee-McIntyre.com</a> on a steady course.</p>
<p>One of my goals for the year is to develop the best customer support around which is why I&#8217;m investing the time here. From Monday our support time will be slashed, and the week later we&#8217;ll be installing &#8216;live support&#8217; on our site too so you can get answers fast.</p>
<p><strong>b) Full time programmer/webmaster based in the Ukraine</strong></p>
<p>I spend far too long wrestling with scripts, html, and the like, which is why I wished I had hired a full time programmer a long time ago.</p>
<p>He&#8217;ll be doing a mixture of daily process work and long term project work, and I&#8217;m certain he&#8217;ll add real value to the business.</p>
<p><strong>c) USA based project manager</strong></p>
<p>I&#8217;ve hired someone to oversee some test projects involving niche blogs, and I&#8217;ll be sharing this with the members at Standing Start Profits in a few days</p>
<p><strong>D) Full time link builder in India</strong></p>
<p>As my Interns will know, I have more than 30 systems created that involve traffic generation. These are plug and play video processes that can be executed by anyone, and then the traffic floods in.</p>
<p>My link builder in India will be following these processes daily, and will be responsible for driving traffic in this way.</p>
<p>And I&#8217;m still looking for&#8230;</p>
<p><strong>E) Full time affiliate manager</strong></p>
<p>I&#8217;m very much in need of a full time affiliate manager, and I&#8217;ll be stepping up my search in the next day or so.</p>
<p>You&#8217;ll notice that I&#8217;ve opted to build a remote team, rather than the local team I&#8217;ve previously hinted at. This is the first part of my expansion, and when I hit my next target I&#8217;ll be sourcing a local office and full time local administrator.</p>
<p>I&#8217;m no longer happy with $20,000+ months, which is why I&#8217;m going to push hard over the coming weeks to hit my next target.</p>
<p>Will it be easy? Of course not!</p>
<p>I&#8217;m expecting there to be MANY bumps in the road but &#8216;if you don&#8217;t shoot you don&#8217;t score&#8217;.</p>
<p>It would be easy to continue working hard, and to continue enjoying an amazing lifestyle, and to never have to worry about money again.</p>
<p>Standing still doesn&#8217;t interest me however, and I don&#8217;t think it ever will.</p>
<p><em>The next few months promise to be an interesting journey as I enter the next phase of my business. One thing you can be sure of is that I&#8217;ll share all with you as we enjoy the ride together..</em></p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=The+Problem+With+Getting+Sick+When+You+Run+Your+Own+Business&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fthe-problem-with-getting-sick-when-you-run-your-own-business" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>Selling the Crown Jewels?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/320423076/selling-the-crown-jewels</link>
		<comments>http://www.lee-mcintyre.com/blog/selling-the-crown-jewels#comments</comments>
		<pubDate>Thu, 26 Jun 2008 10:34:28 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/selling-the-crown-jewels</guid>
		<description><![CDATA[Can you guess what my most popular product is?  You probably won&#8217;t be too surprised to discover it&#8217;s Mailing Lists Unleashed.
More than 1,000 copies have been sold since its release, and the feedback I received has been simply stunning. This is a 79 page ebook that delivers huge value for an affordable price.
So with this [...]

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			<content:encoded><![CDATA[<p>Can you guess what my most popular product is?  You probably won&#8217;t be too surprised to discover it&#8217;s <a href="http://www.mailinglistsunleashed.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.mailinglistsunleashed.com');" class="extlink">Mailing Lists Unleashed</a>.</p>
<p>More than 1,000 copies have been sold since its release, and the feedback I received has been simply stunning. This is a 79 page ebook that delivers huge value for an affordable price.</p>
<p>So with this being my most successful product you&#8217;d expect I&#8217;d just sit on it and let the sales roll in for many years? Right? Wrong!</p>
<p>You see, I&#8217;ve always done things differently here at <a href="http://Lee-McIntyre.com" title="http://Lee-McIntyre.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/Lee-McIntyre.com');" class="extlink">Lee-McIntyre.com</a> towers and I&#8217;m not going to start changing my game plan now.</p>
<p>On Monday 30th June at 11am EST I&#8217;m going to do something that is bound to shock quite a few people.  And I don&#8217;t blame them for being so surprised!</p>
<p>I&#8217;m going to be offering an incredible opportunity that my newsletter readers will be able to grab with both hands. So what is this fantastic opportunity that will give people the ability to start turning a profit from day one?</p>
<p>Well buckle up because you&#8217;re in for a shock&#8230;</p>
<p>I&#8217;m going to sell a VERY LIMITED number of reprint licenses to Mailing Lists Unleashed meaning a few lucky readers will be able to sell this hot product as their own and keep 100% of the profits.</p>
<p>And no I haven&#8217;t gone crazy!</p>
<p>Don&#8217;t currently have a product?  Not a problem!</p>
<p>You&#8217;ll be able to take Maling Lists Unleashed and start selling it as your own product while pocketing all the cash.</p>
<p>And the good news is that this opportunity will be available for an investment MUCH less than you might imagine (hint: it&#8217;s certainly not going to cost the thousands of dollars that this package is really worth).</p>
<p>But the bad news is that I can only allow a select few people take advantage of this opportunity so there will be some disappointed folks out there.</p>
<p>I&#8217;ll save the rest of the details for Monday&#8230;</p>
<p><em>EDIT: this offer will now be going live at 11am EST on Tuesday 1st July and there&#8217;ll be a very special bonus for fast action takers too! </em></p>
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		<item>
		<title>Different Solutions For Different People?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/319791068/different-solutions-for-different-people</link>
		<comments>http://www.lee-mcintyre.com/blog/different-solutions-for-different-people#comments</comments>
		<pubDate>Wed, 25 Jun 2008 15:38:20 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Marketing Lessons]]></category>
<category>Marketing Lessons</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/different-solutions-for-different-people</guid>
		<description><![CDATA[Yesterday I got back from a LONG weekend in Newcastle Upon Tyne.  One of the great things about running an Internet business is the ability to work from anywhere, and I&#8217;m strongly considering moving to Newcastle for a short while.
I went to Newcastle University, I love the area, and I still have friends who live [...]

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			<content:encoded><![CDATA[<p>Yesterday I got back from a LONG weekend in Newcastle Upon Tyne.  One of the great things about running an Internet business is the ability to work from anywhere, and I&#8217;m strongly considering moving to Newcastle for a short while.</p>
<p>I went to Newcastle University, I love the area, and I still have friends who live locally too.</p>
<p>Suddenly I feel an urge to make the most of the freedom that my Internet business provides, and so I&#8217;m looking forward to spending some time in one of my favourite cities.</p>
<p>In Manchester I own a house that I&#8217;m currently selling, and so in Newcastle I plan to rent for a while.  Over the weekend I looked at 7 VERY swanky city centre apartments overlooking the river, and now I can picture myself sat on the balcony, drinking beer and making money.</p>
<p>Are these apartments cheap? No way!</p>
<p>In fact, the apartment I like the most in the Baltic Quay development costs more than $2,000 a month.</p>
<p>I&#8217;m going to be working from home and I want to live in the city centre. I plan to do lots of writing, and so a balcony overlooking the river is enough to make me feel completely inspired.</p>
<p>Obviously $2,000 per month (£1,100) is a big amount, but at this stage of my life I&#8217;m more concerned with the benefits and the lifestyle than I am with the premium rental.</p>
<p>Let me take you back to 2001 when I was living in a student house in the same city&#8230;</p>
<p>At the time my main housing concern was to be living in a place that was as cheap as possible. I lived with 4 mates, and my monthly rental was just $168 (£84).</p>
<p>Now that might sound cheap in comparison, but trust me when I say that it felt expensive at the time! We had an amazing time of course, but if you actually saw the property you&#8217;d think we were being overcharged! <img src='http://www.lee-mcintyre.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>As a student can you imagine my reaction to the thought of paying $2,000 per month rental? I probably would have either fainted or been violently sick!</p>
<p>Let me explain&#8230;</p>
<p>The Lee from 2001 wanted cheap and cheerful, with the very minimum of thrills. My bedroom view was of a backwall containing barbed wire and broken glass and that was fine by me.</p>
<p>The Lee from 2008 wants a fancy bachelor pad with a plasma TV and a riverside balcony.</p>
<p>You see, different people have different problems needing different solutions. What would happen if you were a letting agent just selling $80 properties to a group containing people looking for a $2,000 pad?</p>
<p>What would be the likely outcome if you were only selling $2,000 riverside apartments to a group containing people looking for the $80 budget option?</p>
<p>In both examples you&#8217;d be providing just one solution to people with different problems. And that means you wouldn&#8217;t be maximising your profits, and you&#8217;d be leaving serious cash on the table.</p>
<p>Let&#8217;s apply this lesson to your online business&#8230;</p>
<p>Whatever your niche you will have some subscribers who want the budget solution. Maybe a $7 report, or possibly a $27 ebook.</p>
<p>You&#8217;ll also have subscribers who have more urgent problems and so who are willing to pay a premium price for a solution that delivers.</p>
<p>Some subscribers will want basic &#8216;how to&#8217; information. Others will want toolkits and ready made solutions. Others still will want DVD sets and audio CDs.</p>
<p>And the solutions your individual subscribers crave will vary over time, in the exact way that the solution to my housing problem today is hugely different to in 2001.</p>
<p>Think about this&#8230;</p>
<p>Right now your list is full of people looking for different answers. The question you must ask yourself is are you providing different solutions, or are you just focussed on one problem experienced by one type of subscriber?</p>
<p>Let&#8217;s look at the products in my business for example&#8230;</p>
<p>I have a $1,000 phone mentoring program</p>
<p>I have a $450 email mentoring program</p>
<p>I sell a $240 per year membership site and forum</p>
<p>I sell a $197 webinar course</p>
<p>I sell a  $97 audio homestudy course</p>
<p>I sell a $37 ebook</p>
<p>I sell a $10 audio interview</p>
<p>I gave away lots of free reports.</p>
<p>Do you see my point?  Not all my subscribers want to spend $10 on a solution. And not all want to spend $1,000.</p>
<p>To maximise my profits I produce products at multiple price points and in multiple formats. Why? Because this way I&#8217;m doing my best to cater to the different segments that populate my list.</p>
<p>Does your online business offer different solutions to different problems? If not you&#8217;re missing out. Realise that your email list contains a varied bunch of people looking for differnet answers and you&#8217;ll make more money as a result.</p>
<p>And if you understand that the solution someone craves today might be different to the solution sought tomorrow you&#8217;ll find it easier to develop the range of products and services that keeps your subscribers AND your bank manager happy.</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Different+Solutions+For+Different+People%3F&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fdifferent-solutions-for-different-people" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>The Affiliate Marketing Contest is Live</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/314665616/the-affiliate-marketing-contest-is-live</link>
		<comments>http://www.lee-mcintyre.com/blog/the-affiliate-marketing-contest-is-live#comments</comments>
		<pubDate>Wed, 18 Jun 2008 14:45:13 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/the-affiliate-marketing-contest-is-live</guid>
		<description><![CDATA[I&#8217;ve just launched a subscriber only affiliate contest. Click the link below now to find out more.
http://www.LeeMcIntyreAffiliates.com
Enjoy the contest and if you have any comments please leave them below!
NOTE: to participate you MUST be a subscriber. If you&#8217;re not currently on my list then click here to join now.


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			<content:encoded><![CDATA[<p>I&#8217;ve just launched a subscriber only affiliate contest. Click the link below now to find out more.</p>
<p><a href="http://www.LeeMcIntyreAffiliates.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.LeeMcIntyreAffiliates.com');" class="extlink">http://www.LeeMcIntyreAffiliates.com</a></p>
<p>Enjoy the contest and if you have any comments please leave them below!</p>
<p><strong>NOTE:</strong> to participate you MUST be a subscriber. If you&#8217;re not currently on my list then click <a href="http://www.leemcintyrenewsletter.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.leemcintyrenewsletter.com');" class="extlink">here</a> to join now.</p>
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		<item>
		<title>Do You Feel Inspired?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/311127531/do-you-feel-inspired</link>
		<comments>http://www.lee-mcintyre.com/blog/do-you-feel-inspired#comments</comments>
		<pubDate>Fri, 13 Jun 2008 12:40:11 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/do-you-feel-inspired</guid>
		<description><![CDATA[I&#8217;m hooked on reading biographies, and I&#8217;m simply fascinated by glimpses inside the mind of people who excel in their field.
It takes a special sort of person to become utterly successful at everything they do, and the appeal of these books is considering the mindset of the person when they made the transition from dreaming [...]

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			<content:encoded><![CDATA[<p>I&#8217;m hooked on reading biographies, and I&#8217;m simply fascinated by glimpses inside the mind of people who excel in their field.</p>
<p>It takes a special sort of person to become utterly successful at everything they do, and the appeal of these books is considering the mindset of the person when they made the transition from dreaming to reality.</p>
<p>Once book that I&#8217;ve just finished reading is by Richard Branson called &#8220;<a href="http://www.amazon.com/s/ref=nb_ss_gw/002-6554156-7125640?url=search-alias%3Daps&amp;field-keywords=screw+it+lets+do+it&amp;x=0&amp;y=0" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.amazon.com');" class="extlink">Screw it Let&#8217;s Do It</a>&#8220;. (NOT an affiliate link)</p>
<p>It&#8217;s not the best written book I&#8217;ve ever read but I&#8217;d still like to recommend it to you today.   It&#8217;s basically a book of stories from the life of Richard Branson, and how he used his experiences to learn valuable lessons in business.</p>
<p><em>Let me tell you that I feel inspired having read it!</em></p>
<p>If you&#8217;re struggling for motivation and want a kick to get you going again, then consider ordering this book today.</p>
<p>One of the biggest hurdles that many struggling marketers face is the ability to believe in themselves and to think big. Read this book and you&#8217;ll see the power and success that flows from having massive dreams and the confidence to chase the things you consider to be impossible.</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Do+You+Feel+Inspired%3F&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fdo-you-feel-inspired" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<title>Grab Your Lifestyle is Live…(and a broken link)</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/310487986/grab-your-lifestyle-is-liveand-a-broken-link</link>
		<comments>http://www.lee-mcintyre.com/blog/grab-your-lifestyle-is-liveand-a-broken-link#comments</comments>
		<pubDate>Thu, 12 Jun 2008 15:54:12 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/grab-your-lifestyle-is-liveand-a-broken-link</guid>
		<description><![CDATA[Okay it had to happen one time. After one year of sending out emails I&#8217;ve managed to send out my 1st email with a broken link.
If you&#8217;re looking for my hottest new product check out the link below&#8230;
http://www.grabyourlifestyle.com 
If you&#8217;ve just received an email from me with the broken link please just visit the URL [...]

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			<content:encoded><![CDATA[<p>Okay it had to happen one time. After one year of sending out emails I&#8217;ve managed to send out my 1st email with a broken link.</p>
<p>If you&#8217;re looking for my hottest new product check out the link below&#8230;</p>
<p><a href="http://www.grabyourlifestyle.com/" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.grabyourlifestyle.com');" class="extlink">http://www.grabyourlifestyle.com </a></p>
<p>If you&#8217;ve just received an email from me with the broken link please just visit the URL above.  I&#8217;m really sorry for the inconvenience, and I&#8217;ll be certain to make sure it doesn&#8217;t happen again.</p>
<p>Here&#8217;s the REAL link again.</p>
<p><a href="http://www.grabyourlifestyle.com/" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.grabyourlifestyle.com');" class="extlink">http://www.grabyourlifestyle.com</a></p>
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		<title>The Lee McIntyre Newsletter Issue 18 is Here…</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/309495362/the-lee-mcintyre-newsletter-issue-18-is-here</link>
		<comments>http://www.lee-mcintyre.com/blog/the-lee-mcintyre-newsletter-issue-18-is-here#comments</comments>
		<pubDate>Wed, 11 Jun 2008 09:29:09 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/the-lee-mcintyre-newsletter-issue-18-is-here</guid>
		<description><![CDATA[If you&#8217;re a Lee McIntyre subscriber then you should be receiving the brand new newsletter any second now.
In this issue&#8230;
1. Concentrate on what you&#8217;re good at
2. Find your focus
3. Traffic, traffic, traffic
4. The best freebie content around
If you&#8217;re not currently a subscriber then don&#8217;t panic!
Simply visit the link below and enter your details. Once you&#8217;ve [...]

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	]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;re a Lee McIntyre subscriber then you should be receiving the brand new newsletter any second now.</p>
<p><strong>In this issue&#8230;</strong></p>
<p>1. Concentrate on what you&#8217;re good at</p>
<p>2. Find your focus</p>
<p>3. Traffic, traffic, traffic</p>
<p>4. The best freebie content around</p>
<p><em>If you&#8217;re not currently a subscriber then don&#8217;t panic!</em></p>
<p>Simply visit the link below and enter your details. Once you&#8217;ve confirmed your email address you&#8217;ll immediately receive a link to a page where you can download ALL the previous issues.</p>
<p><a href="http://www.LeeMcIntyreNewsletter.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.LeeMcIntyreNewsletter.com');" class="extlink"><strong>http://www.LeeMcIntyreNewsletter.com</strong></a></p>
<p>Enjoy the issue&#8230;and let me know what you think in the comments below!</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=The+Lee+McIntyre+Newsletter+Issue+18+is+Here...&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fthe-lee-mcintyre-newsletter-issue-18-is-here" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<title>Do You Have Enough Traffic?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/307815732/do-you-have-enough-traffic</link>
		<comments>http://www.lee-mcintyre.com/blog/do-you-have-enough-traffic#comments</comments>
		<pubDate>Mon, 09 Jun 2008 06:48:23 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre Specials]]></category>
<category>Lee McIntyre Specials</category>
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		<description><![CDATA[Just a quick note to say that the Web Traffic Webinars are selling well and that the last 7 spots remain.
Hit the link to check it out now..
http://www.lee-mcintyre.com/webtrafficwebinars
Want more traffic? Then hit the link above and discover how your can work with me one one one to get more traffic than you can handle!
Do it [...]

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	]]></description>
			<content:encoded><![CDATA[<p>Just a quick note to say that the Web Traffic Webinars are selling well and that the last 7 spots remain.</p>
<p>Hit the link to check it out now..</p>
<p><a href="http://www.lee-mcintyre.com/webtrafficwebinars" target="_blank" >http://www.lee-mcintyre.com/webtrafficwebinars</a></p>
<p>Want more traffic? Then hit the link above and discover how your can work with me one one one to get more traffic than you can handle!</p>
<p>Do it now though as once it&#8217;s gone it&#8217;s gone.</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Do+You+Have+Enough+Traffic%3F&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fdo-you-have-enough-traffic" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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		<item>
		<title>Crazy Graphs or Something More?</title>
		<link>http://feeds.feedburner.com/~r/lee-mcintyre/news/~3/305658903/crazy-graphs-or-something-more</link>
		<comments>http://www.lee-mcintyre.com/blog/crazy-graphs-or-something-more#comments</comments>
		<pubDate>Thu, 05 Jun 2008 23:36:17 +0000</pubDate>
		<dc:creator>Lee McIntyre</dc:creator>
		
		<category><![CDATA[Lee McIntyre News]]></category>
<category>Lee McIntyre News</category><category>Uncategorized</category>
		<guid isPermaLink="false">http://www.lee-mcintyre.com/blog/crazy-graphs-or-something-more</guid>
		<description><![CDATA[Check out the two graphs below&#8230;


These two graphs are taken from live data from my business.
Now can anyone guess what these graphs represent?  First person to get this right in the comments below wins a special prize worth $100+.
Happy guessing!


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	]]></description>
			<content:encoded><![CDATA[<p>Check out the two graphs below&#8230;</p>
<p><img src="http://www.lee-mcintyre.com/images/graph2.jpg" /></p>
<p><img src="http://www.lee-mcintyre.com/images/graph3.jpg" /></p>
<p>These two graphs are taken from live data from my business.</p>
<p>Now can anyone guess what these graphs represent?  First person to get this right in the comments below wins a special prize worth $100+.</p>
<p>Happy guessing!</p>
<p><a href="http://sharethis.com/item?publisher=fc1e8a62-8e30-4e2b-b063-fe686b9611a3&title=Crazy+Graphs+or+Something+More%3F&url=http%3A%2F%2Fwww.lee-mcintyre.com%2Fblog%2Fcrazy-graphs-or-something-more" onclick="javascript:pageTracker._trackPageview('/outbound/article/sharethis.com');" class="extlink">ShareThis</a></p>]]></content:encoded>
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