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When we first met Johnny DeTerlizzi he was broadcasting his outdoor hunting and fishing show on terrestrial AM radio.  Johnny D (as he is affectionately known by his listeners) and co-host Chuck wanted to expand their listener base and jump into the world of Internet television broadcasting.  Johnny’s son Nick has a background in video production, and as the producer of the Backwater show, was excited to make the leap into Internet television.

By taking advantage of LightWire.TV’s powerful HD broadcasting platform and the creative marketing ideas provided by Rich and Rodge, today Backwater Outdoors Radio & TV is not only reaching well beyond the Tampa Bay region, they are doing live remote video interviews with their guests, taking phone calls and answering questions from their live viewers via LightWire’s interactive chat feature.

Their show is recorded and available on demand, right from their own website each week, so their content not only reaches those who can tune in live for their weekly show, they reach many times more viewers who tune in later and watch the show at their own convenience.  This provides greater value for their show sponsors and advertisers who get unlimited exposure, and thus, more bang for their advertising dollars.  In addition, their show is being picked up by other outdoor-related websites, who can easily embed their programming into their own sites, creating a win-win for everyone.

We encourage you to check out the Backwater Outdoor Radio & TV Channel on LightWire.TV, and visit their website to see how they have integrated the LightWire video streaming solution into their website.

We are pleased to announce the addition of our new LightWire video uploader.  This new uploader works on both Mac and PC platforms.  There is no software to install – you just run it from inside your Dashboard right from the My Videos page.  And there’s even more good news – in addition to FLV files, you can now upload H.264 file types, which include .MP4, M4V, and .MOV (Mac only).  This means you no longer have to convert files to FLV format if you you’re a Mac user who creates content with iMovie.  Just save them in the size you wish and upload them directly into your library.

If you have any questions or experience any issues with this or any other part of our platform, don’t hesitate to let us know.  We’re here to assist you.  Thanks for using LightWire.TV!

We are putting the finishing touches on our new LightWire video uploader.  This uploader is built on Silverlight technology, and will replace our PC-based uploader.  The great news is that this will work on both Windows and Mac platforms, making things MUCH easier for all of us Mac people.  We hope to have some REALLY exciting news to go along with this, but we’re gonna keep that under our hats for the moment.

Final release could be as early as next week.  Stay tuned!