LSC News

New to LSC: dLife: For Your Diabetes Life!

2012-01-20T09:39:00.004-05:00

The most qualified diabetic list available! Reach active diabetes patients and those who care for them through the dLife member file. dLife successfully connects over 500,000 highly engaged people with diabetes who are interested in trying to live healthy lives while managing their diabetes.

View the datacard.

For more information please contact John Brady by calling (203) 791-4191 or emailing jbrady@listservices.com.

New to LSC: All About the Baby

2012-01-18T11:02:00.002-05:00

Brand New to Market!

Reach expecting mothers who are spending money on anything and everything that will help prepare them for bringing their new baby into the world. These soon to be moms and dads are signing up for special offers, free products, and information that will help them be caring and nurturing parents.From maternity wear to tips on what to expect during pregnancy your offer can reach conscious parents that want to provide the best for their babies.

View the datacard at:

http://datacards.listservices.com/market?page=research/datacard&id=325327

For more information please contact Kerri Matteo by calling (203) 791-4104 or emailing kmatteo@listservices.com

New Package Insert Programs from Summerstone Nursery

2011-10-24T10:01:00.002-04:00

Brand new to the PIP market - first time available!

List Services is proud to announce their newest client, Summerstone Nursery, and their package insert and catalog blow-in programs.

Summerstone delivers the finest plants and passes the savings along to buyers across the US. Avid gardeners and landscapers receive carefully selected and dutifully-tended plants, ready and healthy fro planting.

SUMMERSTONE NURSERY CATALOG BLOW-IN PROGRAM
SUMMERSTONE NURSERY PACKAGE INSERT PROGRAM

For more information, contact Kerri Matteo at 203-791-4104 or kmatteo@listservices.com

MoveXtras Pre-Movers Now Available

2011-10-13T11:01:00.004-04:00

Pre-mover leads are fantastic prospects for home services--Home Security, Insurance, Satellite, Cable, Phone, Internet, Credit Card--and any other product or service offering that would benefit someone entering into a new neighborhood. Whether your business development model is keyed by direct phone contacts or direct mail--we've got the freshest and hottest leads for you with MoveXtras Pre-Mover lists.

Datacards:
MoveXtras - In Contract Pre-Movers
MoveXtras - Pre-Movers

Old Glory Turns to List Services for List Management

2011-10-13T11:00:00.004-04:00

Retailer Old Glory has signed on with List Services Corporation for list management services. Old Glory offers customized apparel and accessories for the newest generation of buyers. Whether you’re looking for a customized t-shirt, sweatshirt or even a Halloween costume, Old Glory has over 50,000 items in stock.

These direct mail and catalog buyers, whether they are young, or young at heart, spend money to say who they are and what they believe in. While the Gen “X”ers can buy what they want in order to express themselves, the Baby Boomers can do the same. Remember tie dye t-shirts? You can find them right here! The Old Glory audience is promotionally-responsive and has the income to buy what they want, when they want to have some fun.

This file is great for a multitude of offers including general merchandise, publishing and fundraising.

What's new for DMA:2011?

2011-09-30T16:15:00.000-04:00

If you're at the DMA show in Boston next week, be sure to stop by List Services' booth, #809 to see what's new this year!

A couple of highlights:

**Meet the folks from Allora Media, LSC's newest venture, and talk web development, search, SEO, social, and email marketing.

**Learn more about the newest lists to hit the market, MoveXtras Pre-Movers and Old Glory product buyers.

**Make sure to get your Passport to Prizes card stamped - we're giving away a 7" tablet!

LSC Acquires Accession, launches Allora Media

2011-08-31T08:51:00.002-04:00

Original article from DM News: http://www.dmnews.com/list-services-acquires-accession-will-relaunch-as-full-service-marketing-agency/article/210883

List Services Corp. has acquired digital marketing firm Accession Media. The combined company, based in Bethel, Conn., will rebrand as Allora Media.

Joe McCluskey, president of List Services, will serve as president of the combined firm, and Josh Katinger, president of Accession, will be Allora's managing director, reporting to McCluskey. No layoffs will occur as a result of the acquisition, said McCluskey.

The deal gives Allora full-service marketing agency capabilities, including a combination of direct mail and email list services, email marketing, content-managed website design and development, paid and organic search marketing, and Web analytics consulting.

McCluskey said the two organizations meshed well.

“Like in most ventures, it comes down to personalities and whether they match or not,” he said. “[Accession's employees] came from similar backgrounds to a lot of folks here at List Services.”

McCluskey said his company's management began to consider turning List Services into a full-service agency after “quite a few email marketing clients” asked why the firm wasn't responsible for optimizing the landing pages that consumers were driven to from its email campaigns.

“Email marketing is not just about getting an email delivered but what happens when [consumers] hit the Web asset. We wanted to manage that asset for them,” he said.

Allora has launched a b-to-b campaign to target “internal marketing managers at mid- to large-size business,” said Katinger. The campaign includes email and search marketing and a booth at the Direct Marketing Association conference in October. It will launch social media-based content marketing “later this month” as part of the campaign. The merged agency does not yet have a tagline.

The name Allora Media was chosen because the Italian word allora "means many things, including ‘hello' and ‘tell me more,'” said McCluskey. “It can mean a lot of things in a lot of different contexts but all of the meanings are positive.”

The combined agency will have about 100 employees. Allora's client list includes consultancy Capgemini and media organizations Thompson Reuters and USA Today.

2 New Lists to LSC

2011-08-01T09:00:00.007-04:00

Political American Donors
These donors actively contribute to their favorite political party (Republican, Democrats, Independents, and Tea Party advocates) as well as action committees in the United States.

Smartphone Music Downloads
Reach individuals who have paid to download music to their smartphone. The list is available by type of music that they downloaded. On this file you can choose from a number of different types of music being downloaded: Easy listening, Oldies, Hip Hop, Rock, Country, Jazz, Rhythm & Blues, Techno, Gospel, and Heavy Metal.

For more information please contact Matt Potts by calling (203) 791-4440 or emailing mpotts@listservices.com

8 New Lists Highlight Email Offerings

2011-07-29T10:35:00.000-04:00

LSC has released a new collection of lists for email and postal campaigns. DN@ lists feature opt-in email addresses, matched postal data, and e-append options:

DN@ Business E-mail Experience
DN@ Business E-Mail/Append
DN@ Business Opt-In E-mail Unlimited
DN@ Canadian Consumer Multi-File
DN@ Consumer E-mail Experience
DN@ Consumer Opt-In E-mail Unlimited
DN@ Gamer's Galore
DN@ Ultimate Education File

For more info, contact Steve Ruffler at sruffler@listservices.com or 203-791-4491

Learn more about LSC and email marketing.

2011-07-29T10:29:00.000-04:00

Visit our newest micro-site, digitalnameassociates.com and learn more about utilizing third-party email marketing to build new business, increase sales, and deliver more messaging. For more information, contact Steve Ruffler at sruffler@listservices.com or 203-791-4491.

12 Data|Crunch lists are new to the market.

2011-06-07T12:51:00.000-04:00

Our list owner Data|Crunch is sending 12 new lists to the market!

Data|Crunch is a new cutting-edge business information source (http://www.datacrunchhq.com). The information in Data|Crunch is kept current by a team of data researchers utilizing technology that searches through and pulls business information from thousands of government and company web sites. Data is gathered, run through proprietary hygiene programs and made available in real time. Each DataCrunch record is updated within a 180 day update window.

Contact Jen Cronin for more information: 203-791-4162 or jcronin@listservices.com

New Crafters List from New Track Media

2011-06-07T12:47:00.001-04:00

We're releasing our newest crafters file this week - a masterfile of buyers from New Track Media's top catalogs. Qu ilters and Crafters from New Track Media contains buyers from Keepsake Quilting, Keepsake Patternworks, Keepsake NeedleArts, and Love of Quilting.

These are avid, excited artists who constantly seek out top-quality patterns and supplies. They are also a growing segment of socially connected crafters who communicate online via social media, email, and web communities.

List Profile
20% Men; 80% Women
Average Purchase: $55.00

For more information, contact Bonny Rodger at 203-791-4447 or bordger@listservices.com

Check out our International Lists!

2011-04-29T14:39:00.000-04:00

Visit listservices.com/international for a more concise view of our international mailing lists.

Our worldwide reach brings overseas sweepstakes players, business people, product buyers, and more into your marketing and promotions!

E-Newsletter Best Practices

2011-04-27T09:58:00.000-04:00

Best Practices for Publisher E-Newsletters Take a moment and click through our presentation on e-newsletter best practices given at a recent CRMA conference. Even though this deck is focused on publisher emails, the takeaways are appropriate for any organization's email program.

View more presentations from List Services Corporation

New Blow-In Program: Cigars International Catalog Blow-In

2011-04-25T09:35:00.000-04:00

Cigars International Catalog Blow-In Program
New to LSC

Effective May 1st!
List Services Corporation (LSC) releases its latest offering Cigars International Catalog Blow-In Program. Cigars International features a wide variety of premium handmade cigars and related gifts and accessories. Buyers have significant discretionary income and tend to purchase at least 3 times per year.

View the datacard.

List Manager
Kerri Matteo
203.791.4104
kmatteo@listservices.com

Counts
Total Qty: 8,200,000

List Profile
Average Order: $90.00
3% Female
97% Male

Source
Product Buyers

New to LSC: Cigar.com Blow-In Program

2011-04-25T09:33:00.000-04:00

Cigar.com Catalog Blow-In Program
New to LSC

Effective May 1st!

View the datacard.

List Services Corporation (LSC) releases its latest offering Cigar.com Catalog Blow-In Insert Program. This catalog features a wide variety of premium handmade cigars and related gifts and accessories. Buyers have significant discretionary income and tend to purchase at least 3 times per year.

List Manager
Kerri Matteo
203.791.4104
kmatteo@listservices.com

Counts
Total Qty: 2,300,000

List Profile
Average Income: $55,000
Average Order: $80.00
15% Female
85% Male

Source
Product Buyers

New Mailing List: The Neighborhood Saving Club

2011-03-14T16:01:00.001-04:00

Reach these promotionally responsive, 100% direct-mail sold buyers and responders to The Neighborhood Saving Club from Overtime Media. These opportunity seekers receive savings and discounts when they join these membership clubs, rebate clubs and/or magazine subscriptions.

View the datacard.

These responsive men andwomen are ideal prospects for general merchandise, continuity programs, insurance, telemarketing, subscriptions and other promotional offers.

Profile/Demographics

100% direct mail sourced
50% Male; 50% Female
Average age is 55
Average income is $55,000
Telephones are available - inquire
Hotlines will be growing

For more information please contact John Brady by calling (203) 791-4191 or emailing jbrady@listservices.com.

Mailing List: Living With Christ Magazine Subscribers by List Services Corp.

2011-03-01T09:31:00.001-05:00

Mailing List: Living With Christ Magazine Subscribers by List Services Corp.

Have your direct mail offer reach people that want more out of life. These subscribers live life more fully, see greater meaning, and make a joyful commitment to family and friends. They are people who say yes to life's possibilities on a regular basis.

Living With Christ is a daily missal in magazine format that provides its Catholic readers with a daily spiritual connection to the Mass. These subscribers want to enrich their lives with thoughtful background on the gospel readings. They want a deeper connection to the prayers, psalms and reflecctions for each Sunday's Mass. They value the advice of the saints in going deeper into the mysteries of the liturgy. This monthly magazine includes the comple Order of the Mass for daily worship.

For more information please contact Kerri Matteo by calling (203) 791-4104 or emailing kmatteo@listservices.com

Mailing List: Catholic Digest Magazine Subscribers by List Services Corp.

2011-03-01T09:29:00.002-05:00

Mailing List: Catholic Digest Magazine Subscribers by List Services Corp.

Catholic Digest subscribers are mostly professional women, mothers and grandparents who live a very active lifestyle. They are socially conscious and get involved with charitable work and their children's education. They want the best for their families; they enjoy shopping for home decor, electronics, apparel, children's products and more. When these subscribers are not helping out at schools or volunteering for a charitable cause they are cooking, entertaining, gardening and traveling with their families.

For more information please contact Kerri Matteo by calling (203) 791-4104 or emailing kmatteo@listservices.com

Mailing List: Clear Contact Postal, Email, and Phone by List Services Corp.

2011-02-28T16:15:00.001-05:00

Mailing List: Clear Contact Postal, Email, and Phone by List Services Corp.

ClearContact Postal, Email and Phone is a well established data file that prides itself on accuracy and reliability. The data on this file is timely and up-to-date.This premier file provides access to postal, opt-in email and telemarketing connections.

Selects Available Include:

Gender
Age
Income
Ethnicity
POC/Age of Children
New Movers
Apparel Buyers
Mobile Phone/Smartphone Users
Financial/Credit
Vacation Travelers
Gardening
DRTV & Infomercial
Donors
Canadian Email

Mailing List: USA TODAY's Charitable Donors by List Services Corp.

2011-02-14T10:36:00.000-05:00

Mailing List: USA TODAY's Charitable Donors by List Services Corp.:

USA TODAY's files have been overlayed with data identifying donors and contributors to a variety of charities and non-profit organizations.

Categories of Donor Interest (+$12.50/m)

Religious

Catholic

Protestant

Jewish

Health Causes

Animal Welfare

Environmental/Wildlife

Children's Causes

Political

Arts and Culture

There are hundreds and demographic and lifestyle selects available.

Profile/Demographics:

Median income - $75,000

Median age - 45

41% have incomes of $100,000+

42% completed college

32% graduate school

84% married

94% have credit cards

77% live in single family homes

43% with a presence of children

65% Donated to a charity or non-profit in the last year"

Mailing List: GreenTeaFit Product Buyers by List Services Corp.

2011-02-08T16:10:00.000-05:00

Mailing List: GreenTeaFit Product Buyers by List Services Corp.

Brand new to the market!

Reach promotionally responsive drtv generated buyers of greenteafit, the all natural weight-loss supplement! This product increases metabolism, fights fatigue, elimiated free radicals and oxidizes fat!

These impulse buyers have paid $4.95 for shipping only for a 30-day trial of greenteafit plus a trial fee of $1.00. Most have decided to keep the product and become a part of this healty living club, and will be charged $78.41 per month and have been added to an auto ship program.

Customers that do not take affirmative action to cancel the clun membership will be automatically charged.

This consumer group is a prime audience for personal care/ health & beauty products, continuity offers, subscriptions, fundraisers, insurance, home & pet products, opportunity, catalog, women's & men's apparel offers and more!!

Mailing List: College Enrollment Achievers by List Services Corp.

2011-02-04T09:43:00.000-05:00

Mailing List: College Enrollment Achievers by List Services Corp.

New to the market wow reach these 18 to 24 year olds that have been accepted into college and now getting ready to leave the nest. It is a great achievement to be accepted into college... In a student’s life at the age of 18 they have become an adult, and now going to college on or off campus is a big deal and a big expense.

For more information please contact bonny rodger by calling 203.791.4447 or emailing brodger@listservices.com.

Mailing List: MCINTYRE & DODD UK BUYERS by List Services Corp.

2011-01-31T09:53:00.000-05:00

Mailing List: MCINTYRE & DODD UK BUYERS by List Services Corp.

New to our managment! Mcintyre & Dodd is DM PLC's premier direct mail promotions company. Mailing customers twice a month with special promotions, mcintyre & dodd have built a huge uk customer database which until recently has not been available for use by third party companies.

Recipients are recruited from a variety of sources including competition and lottery, mail order fashion, household and health companies, collectibles and pet related sources.

Mailing List: THE WINNERS CLUB UK BUYERS by List Services Corp.

2011-01-31T09:52:00.000-05:00

Mailing List: THE WINNERS CLUB UK BUYERS by List Services Corp.

New to our management! The Winners Club is a specialist in competitions via direct mail. By executing carefully targeted campaigns they have built up a highly responsive uk database. Recipients are recruited from the most responsive competition incentivized and mail order buyers lists, with the majority having responded to at least two sweepstakes mailings.