LNCPracticeBuilder.com Blog

Pat Iyer’s Guest Post: Why use social media for marketing a legal nurse consulting practice?

lncprac — Wed, 01 Feb 2012 20:16:40 +0000

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Why use social media for marketing a legal nurse consulting practice? Stripped apart, the term “social media” has two different pieces you’ll need to understand: the social aspect, and the media aspect. Most people know that the term social refers to interaction with others, including developing relationships and cultivating new connections. The term media, in this instance, refers to the way social information is exchanged.

Six Common Talking Mistakes

lncprac — Sun, 29 Jan 2012 01:02:54 +0000

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As much as we are taught to network in the business world, I find that people often make crucial errors when learning how to “work a room.” Here are six of the most common ones: 1. Blabbermouthing. Talking too much. Going on and on without giving another person a turn. If you’re the one who hogs the talking platform you will soon frustrate others and they tune out the blabbermouth. If you are a blabbermouth who is wringing out the patience of other’s you will be labeled as such. Don’t be fooled. Just because your job requires you to speak for a living that everyone wants to hear your opinion on every subject. Professors, clergy, professional speakers who are all paid for a living pay special attention.

Four Things to Change About Your Website in 2012.

lncprac — Tue, 24 Jan 2012 17:17:22 +0000

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We’ve all been there. You’ve gone to a site that you’re sure has the information you need and when you click on it all you see is…craziness! Blue background with yellow font, type crooked and out of line with other copy, photos that don’t make any sense, and recently, I went to one Legal Nurse Consulting website that also sold decorative soaps. As your small practice’s “webmaster”, if you’re are going to do it yourself then you will need to not only have potential clients flock to your site, but you also need to keep them there so they will hang around and look. Yet I continually run across poorly designed sites where I see the same mistakes repeated over and over again.