LogoLounge https://www.logolounge.com/ Logo Design Inspiration & Competition for Logo Designers Wed, 03 Jun 2026 15:31:50 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 Performance-Based Branding https://www.logolounge.com/news/performance-based-branding Sun, 07 Jun 2026 14:00:00 +0000 https://www.logolounge.com/?p=8538 • Ad agency venturethree has created a new identity for cutting-edge theater Young Vic. The previous identity, a graffiti-inspired design, felt dated. But the designers retained the original brand colors of red and yellow but turned the previously flat colors into projected light that glows forward, drawing the viewer in. “It feels young by being...

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]]> Bidding Ronald Bye-Bye https://www.logolounge.com/news/bidding-ronald-bye-bye Fri, 05 Jun 2026 14:00:00 +0000 https://www.logolounge.com/?p=8535 Ronald McDonald House Charity has a new look.

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]]> How To Brand a Proper Welcome https://www.logolounge.com/news/how-to-brand-a-proper-welcome Wed, 03 Jun 2026 14:00:00 +0000 https://www.logolounge.com/?p=8532 Terminal 8 at New York’s JFK Airport is simultaneously a familiar welcome home and port to adventure for New Yorkers and travelers from around the world. It is also the first completed project in a $19 billion JFL redevelopment.

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]]> From Ashes, New Direction https://www.logolounge.com/news/from-ashes-new-direction Mon, 01 Jun 2026 13:42:40 +0000 https://www.logolounge.com/?p=8529 When its factory and much of its stock burned to the ground in 2025, Universal Habitat decided to rebuild everything from the ground up.

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]]> Baking Brands https://www.logolounge.com/news/baking-brands Sat, 30 May 2026 13:41:26 +0000 https://www.logolounge.com/?p=8525 Studios are baking up fresh new work.

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]]> Quick Reads https://www.logolounge.com/news/quick-reads-37 Thu, 28 May 2026 13:40:02 +0000 https://www.logolounge.com/?p=8522 Sit down and enjoy some branding tidbits!

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]]> Threads Distinguishes Itself from Parent https://www.logolounge.com/news/threads-distinguishes-itself-from-parent Tue, 26 May 2026 13:53:40 +0000 https://www.logolounge.com/?p=8518 Threads management decided it was time to update its logo to better reflect what the app has become.

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]]> Yeti Upcycles Its Logo https://www.logolounge.com/news/yeti-upcycles-its-logo Sun, 24 May 2026 13:52:26 +0000 https://www.logolounge.com/?p=8515 Wieden+Kennedy has continued its impactful work with cooler brand Yeti in a clever brand extension of the iconic Yeti wordmark. Titled FOUR LETTERS, the new plan brings in a rotating list of other four-letter words that state clearly what Yeti users are doing: PLAY, GOAL, HUNT, FORE, AND BEER, for example. Reproduced in the same...

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]]> Museum Raises a New Flag https://www.logolounge.com/news/museum-raises-a-new-flag Fri, 22 May 2026 13:52:23 +0000 https://www.logolounge.com/?p=8511 Johnson Banks worked with the National Museum of the Royal Navy to rebrand the organization as Royal Navy Museums, tying together six museum sites and four ships and submarines.

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]]> Beverage Rebrands https://www.logolounge.com/news/beverage-rebrands Sat, 16 May 2026 14:48:53 +0000 https://www.logolounge.com/?p=8504 • Design agency Saint-Urbain has created a perfectly imperfect identity for Canadian brand Gaptooth Soda. The inspiration for the brand name and the logo design came from the gap-toothed smile of the brand’s founder. The brand’s illustrations, typography, and logo are imperfectly rendered, suggesting the unique qualities of the product. Read more at creativereview.co.uk •...

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]]> Sharing and Showing Science https://www.logolounge.com/news/sharing-and-showing-science Thu, 14 May 2026 14:47:48 +0000 https://www.logolounge.com/?p=8499 Designer Neville Brody has created a new identity for the Allen Institute.

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]]> ProPublica and Gretel Collab https://www.logolounge.com/news/propublica-and-gretel-collab Tue, 12 May 2026 14:47:44 +0000 https://www.logolounge.com/?p=8495 independent, nonprofit newsroom ProPublica has updated its logo with the help of design firm Gretel.

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