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	<title>Nordic action marketing in a digital world</title>
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		<title>Nordic action marketing in a digital world</title>
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		<title>How to reach and engage millennials &#038; generation Z</title>
		<link>https://blog.lojaaligroup.com/2016/09/07/how-to-reach-and-engage-with-millennials/</link>
		<comments>https://blog.lojaaligroup.com/2016/09/07/how-to-reach-and-engage-with-millennials/#respond</comments>
		<pubDate>Wed, 07 Sep 2016 06:30:01 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Millennials]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1732</guid>
		<description><![CDATA[&#160; The large generation commonly known as the millennials and the post-millenials called generation Z, are an interesting target group for many marketers. This group is moving into their prime years of spending and therefore many advertisers are looking for ways to attract them to their brands. But the problem is often to get their... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/09/07/how-to-reach-and-engage-with-millennials/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1732&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<item>
		<title>Your brand is not a big deal</title>
		<link>https://blog.lojaaligroup.com/2016/08/24/your-brand-is-not-a-big-deal/</link>
		<comments>https://blog.lojaaligroup.com/2016/08/24/your-brand-is-not-a-big-deal/#respond</comments>
		<pubDate>Wed, 24 Aug 2016 12:17:37 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1730</guid>
		<description><![CDATA[In general, brands are not something that consumers are very interested in. People don&#8217;t spend a lot of time thinking about the brands they buy or don&#8217;t buy. Sure, we see a lot of brands and even pay attention to some of them. Some brands we like more than others and some people say they... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/08/24/your-brand-is-not-a-big-deal/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1730&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
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		<title>How to stop discounting your brand and losing money</title>
		<link>https://blog.lojaaligroup.com/2016/08/19/how-to-stop-discounting-your-brand-and-losing-money/</link>
		<comments>https://blog.lojaaligroup.com/2016/08/19/how-to-stop-discounting-your-brand-and-losing-money/#respond</comments>
		<pubDate>Fri, 19 Aug 2016 14:14:00 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Loyalty promotions]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1726</guid>
		<description><![CDATA[If you are working in a cost-competitive category, you should be familiar with the difference between instant-discounts and rebates. Instant-discounts (e.g. -30%) lower your price for 100% of the shoppers who buy, while the rebate goes for those of the buyers who actively participate in the promotion and choose to redeem the discount. There are two... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/08/19/how-to-stop-discounting-your-brand-and-losing-money/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1726&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
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		<item>
		<title>How to get more brand ambassadors and improve your e-reputation</title>
		<link>https://blog.lojaaligroup.com/2016/08/16/how-to-get-more-brand-ambassadors-and-improve-your-e-reputation/</link>
		<pubDate>Tue, 16 Aug 2016 05:30:51 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>
		<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Net Promoter Score]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1667</guid>
		<description><![CDATA[Advocacy marketing helps you motivate people to talk about your product, gain a better e-reputation and increase sales. <img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1667&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
	
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			<media:title type="html">Robban</media:title>
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			<media:title type="html">Ambassadors</media:title>
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		<item>
		<title>Pokémon GO for marketers</title>
		<link>https://blog.lojaaligroup.com/2016/07/26/pokemon-go-for-marketers/</link>
		<comments>https://blog.lojaaligroup.com/2016/07/26/pokemon-go-for-marketers/#comments</comments>
		<pubDate>Tue, 26 Jul 2016 09:54:13 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Direct marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Loyalty promotions]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1662</guid>
		<description><![CDATA[Over the last month Pokémon GO has conquered the world. People around the globe are obsessed with this little mobile game. Some might even get a bit annoyed when dodging people walking around with their phones trying to catch augmented reality creatures on the street, but for marketers, this opens up new possibilities to gain... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/07/26/pokemon-go-for-marketers/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1662&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Robban</media:title>
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		<item>
		<title>IN ORDER TO ENGAGE &#8211; WE NEED TO PROVIDE (PART II)</title>
		<link>https://blog.lojaaligroup.com/2016/03/18/in-order-to-engage-we-need-to-provide-part-ii/</link>
		<comments>https://blog.lojaaligroup.com/2016/03/18/in-order-to-engage-we-need-to-provide-part-ii/#respond</comments>
		<pubDate>Fri, 18 Mar 2016 06:00:49 +0000</pubDate>
		<dc:creator><![CDATA[hknoes]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1645</guid>
		<description><![CDATA[In the last post we touched upon the challenge many brands meet when they are looking for ways to engage with and activate their key target groups. Content marketing is a great tool for creating a foundation for achieving this, and there are many channels in which you as a brand owner can choose to... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/03/18/in-order-to-engage-we-need-to-provide-part-ii/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1645&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2016/03/18/in-order-to-engage-we-need-to-provide-part-ii/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">hknoes</media:title>
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		<item>
		<title>3 ways to grow your brand</title>
		<link>https://blog.lojaaligroup.com/2016/03/15/3-ways-to-grow-your-brand/</link>
		<comments>https://blog.lojaaligroup.com/2016/03/15/3-ways-to-grow-your-brand/#respond</comments>
		<pubDate>Tue, 15 Mar 2016 05:00:02 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>
		<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1631</guid>
		<description><![CDATA[As marketers and business developers, our job is to create business growth. Without growth, brands soon end up in the dusty discount rack. Here&#8217;s three key areas to focus on that will help you create substantial growth. &#160; 1. Availability How easily available your product is for your customers and how well it is exposed,... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/03/15/3-ways-to-grow-your-brand/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1631&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
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		<item>
		<title>IN ORDER TO ENGAGE &#8211; WE NEED TO PROVIDE (PART I)</title>
		<link>https://blog.lojaaligroup.com/2016/03/11/in-order-to-engage-we-need-to-provide-part-i/</link>
		<comments>https://blog.lojaaligroup.com/2016/03/11/in-order-to-engage-we-need-to-provide-part-i/#respond</comments>
		<pubDate>Fri, 11 Mar 2016 06:00:29 +0000</pubDate>
		<dc:creator><![CDATA[hknoes]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[customer lifetime value]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Mobile marketing]]></category>
		<category><![CDATA[Shopper marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1439</guid>
		<description><![CDATA[Content marketing is not a new concept. Neither is brand stories and corporate identity. Many companies and brands are fully aware what they are bringing to market, have established structures for producing and providing content to the target group, and stories are told in many different ways utilizing the vast variety of media options in... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/03/11/in-order-to-engage-we-need-to-provide-part-i/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1439&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2016/03/11/in-order-to-engage-we-need-to-provide-part-i/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">hknoes</media:title>
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			<media:title type="html">hans</media:title>
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		<item>
		<title>Adele as a cold caller</title>
		<link>https://blog.lojaaligroup.com/2016/02/26/adele-as-a-cold-caller/</link>
		<comments>https://blog.lojaaligroup.com/2016/02/26/adele-as-a-cold-caller/#respond</comments>
		<pubDate>Fri, 26 Feb 2016 16:27:03 +0000</pubDate>
		<dc:creator><![CDATA[pabloscabar]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1621</guid>
		<description><![CDATA[”Hello, it&#8217;s me, I was wondering if after all these years you´d like to meet” These words are made famous by Adele in 2015, but they probably sound familiar to all salespeople out there. Hopefully not the part where she sings ”after all these years” though. Adele might not be a cold caller but this phrase has... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/02/26/adele-as-a-cold-caller/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1621&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">pabloscabar</media:title>
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			<media:title type="html">oscar</media:title>
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		<item>
		<title>What keeps you up at night</title>
		<link>https://blog.lojaaligroup.com/2016/02/19/what-keeps-you-up-at-night/</link>
		<comments>https://blog.lojaaligroup.com/2016/02/19/what-keeps-you-up-at-night/#respond</comments>
		<pubDate>Fri, 19 Feb 2016 14:06:32 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.lojaaligroup.com/?p=1574</guid>
		<description><![CDATA[If you are marketing a well-known brand, just two things keep you up at night: First, finding ways to get attention for your product in a marketplace that is crowded and cluttered. Second, there are many competing alternatives to your brand, with the same benefits and (most often) at a lower cost. Your customers can... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/02/19/what-keeps-you-up-at-night/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1574&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
		</media:content>

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		<item>
		<title>5 keys to a successful FMCG loyalty campaign</title>
		<link>https://blog.lojaaligroup.com/2016/01/07/5-keys-to-a-successful-fmcg-loyalty-campaign/</link>
		<comments>https://blog.lojaaligroup.com/2016/01/07/5-keys-to-a-successful-fmcg-loyalty-campaign/#respond</comments>
		<pubDate>Thu, 07 Jan 2016 15:41:39 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Loyalty promotions]]></category>
		<category><![CDATA[Permission marketing]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1500</guid>
		<description><![CDATA[When  a Fast Moving Consumer Goods (FMCG) marketer wants to increase shopper loyalty it&#8217;s often easier said than done. In this post I will walk you through the basics for arranging a successful digital loyalty campaign for your FMCG brand. 1. Select the right type of reward Your brand is unique and you&#8217;ll want the reward... <div class="link-more"><a href="https://blog.lojaaligroup.com/2016/01/07/5-keys-to-a-successful-fmcg-loyalty-campaign/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1500&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2016/01/07/5-keys-to-a-successful-fmcg-loyalty-campaign/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/01/store.jpg" medium="image">
			<media:title type="html">store</media:title>
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		<title>Have you tried incentives?</title>
		<link>https://blog.lojaaligroup.com/2015/08/26/have-you-tried-incentives/</link>
		<comments>https://blog.lojaaligroup.com/2015/08/26/have-you-tried-incentives/#respond</comments>
		<pubDate>Wed, 26 Aug 2015 08:44:10 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>
		<category><![CDATA[Channel partners]]></category>
		<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Direct marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Loyalty promotions]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1495</guid>
		<description><![CDATA[Incentives are one of the most effective marketing tactics that almost any business can use to increase their sales. Drayton Bird, maybe the greatest direct marketers in the world, inspires us to use commonsense in marketing, instead of complicating and blurring what it is all about. In one of his great articles he quoted Victor Ross, a former... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/08/26/have-you-tried-incentives/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1495&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/08/26/have-you-tried-incentives/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
		</media:content>

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			<media:title type="html">Image by: Vectorportal, Flickr</media:title>
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		<title>Make your customers loyal</title>
		<link>https://blog.lojaaligroup.com/2015/08/10/make-your-customers-loyal/</link>
		<comments>https://blog.lojaaligroup.com/2015/08/10/make-your-customers-loyal/#respond</comments>
		<pubDate>Mon, 10 Aug 2015 14:03:25 +0000</pubDate>
		<dc:creator><![CDATA[edvin84]]></dc:creator>
				<category><![CDATA[Loyalty]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1490</guid>
		<description><![CDATA[The topic is not really hard to understand but perhaps more difficult to practice when we live in a world when everybody has limited of time and a lot of things to do. Nevertheless it is really important to work close with your customer and make them loyal to your business or service. Here are... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/08/10/make-your-customers-loyal/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1490&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/08/10/make-your-customers-loyal/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">edvin84</media:title>
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		<title>The most important motivator</title>
		<link>https://blog.lojaaligroup.com/2015/05/25/the-most-important-motivator/</link>
		<comments>https://blog.lojaaligroup.com/2015/05/25/the-most-important-motivator/#respond</comments>
		<pubDate>Mon, 25 May 2015 20:21:29 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Loyalty promotions]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1479</guid>
		<description><![CDATA[For nearly a decade, I have been part of team that has designed and implemented hundreds of incentive schemes. This has given me a good foundation to understanding what motivates people to complete an action in the online world. During these years, I have learned that the single most significant motivator is one&#8217;s perception of making... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/05/25/the-most-important-motivator/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1479&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/05/25/the-most-important-motivator/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/05/company_icon1.png?w=150" medium="image">
			<media:title type="html">done</media:title>
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			<media:title type="html">Robert</media:title>
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		<title>This one time, at brand camp</title>
		<link>https://blog.lojaaligroup.com/2015/04/24/this-one-time-at-brand-camp/</link>
		<pubDate>Fri, 24 Apr 2015 13:13:30 +0000</pubDate>
		<dc:creator><![CDATA[Tia]]></dc:creator>
				<category><![CDATA[Loyalty marketing]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1459</guid>
		<description><![CDATA[There are many traditional ways to influence people. Advertising in magazines and using pictures to create a desirable brand image works, to some extent. The right product with the right price will find its way into people’s homes, as so many products are needed in today’s everyday life. However, more often than not the shopping... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/04/24/this-one-time-at-brand-camp/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1459&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
	
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			<media:title type="html">tiamariiia</media:title>
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		<media:content url="http://lojaliteetti.files.wordpress.com/2015/04/umbrella.jpg?w=300" medium="image">
			<media:title type="html">rainbow umbrella concept</media:title>
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			<media:title type="html">PhotoTia</media:title>
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		<title>One day that matters</title>
		<link>https://blog.lojaaligroup.com/2015/03/24/one-day-that-matters/</link>
		<comments>https://blog.lojaaligroup.com/2015/03/24/one-day-that-matters/#respond</comments>
		<pubDate>Tue, 24 Mar 2015 09:36:09 +0000</pubDate>
		<dc:creator><![CDATA[ncp]]></dc:creator>
				<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Loyalty marketing]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1434</guid>
		<description><![CDATA[One of the biggest annual events for people is their own birthday. It&#8217;s nice when your family and friends remembers you on this special day. The same way, it would be nice if a company who you are a loyal customer to remembers to congratulate. A small thing, but it makes you feel special. So... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/03/24/one-day-that-matters/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1434&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/03/24/one-day-that-matters/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">neacp</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/03/blo.jpg?w=150" medium="image">
			<media:title type="html">blo</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2014/11/nea_peltoniemi.jpg" medium="image">
			<media:title type="html">Nea_Peltoniemi</media:title>
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		<title>Mobile loyalty and shopper marketing</title>
		<link>https://blog.lojaaligroup.com/2015/02/13/mobile-loyalty-and-shopper-marketing/</link>
		<pubDate>Fri, 13 Feb 2015 07:32:12 +0000</pubDate>
		<dc:creator><![CDATA[Dennis Smeds]]></dc:creator>
				<category><![CDATA[Mobile marketing]]></category>
		<category><![CDATA[mobile solutions]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1383</guid>
		<description><![CDATA[Mobile marketing is not just trendy anymore, it&#8217;s becoming one of the major channels to affect purchase decisions. As mobile is everywhere, and everyone talks about going mobile and &#8220;thinking mobile first&#8221;, our clients are also requesting for more mobile solutions for their loyalty campaigns and programs. While the mobile devices in certain extent cause some... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/02/13/mobile-loyalty-and-shopper-marketing/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1383&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
	
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			<media:title type="html">dennissmeds</media:title>
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		<media:content url="http://lojaliteetti.files.wordpress.com/2015/01/istock_000002439379small.jpg?w=300" medium="image">
			<media:title type="html">iStock_000002439379Small</media:title>
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		<media:content url="http://lojaliteetti.files.wordpress.com/2014/10/dennis.jpg?w=150" medium="image">
			<media:title type="html">Dennis</media:title>
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		<title>Who is the star in your social media presence?</title>
		<link>https://blog.lojaaligroup.com/2015/02/09/who-is-the-star-in-your-social-media-presence/</link>
		<comments>https://blog.lojaaligroup.com/2015/02/09/who-is-the-star-in-your-social-media-presence/#respond</comments>
		<pubDate>Mon, 09 Feb 2015 09:32:25 +0000</pubDate>
		<dc:creator><![CDATA[hknoes]]></dc:creator>
				<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[sosiaalinen media]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1419</guid>
		<description><![CDATA[The days of novelty and simplicity of social media marketing are gone! The days when a social media presence was the everyday of only a select number of brands are in the past and now almost every brand, store, product and company have at least one channel focused on social media. This is a realm... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/02/09/who-is-the-star-in-your-social-media-presence/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1419&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/02/09/who-is-the-star-in-your-social-media-presence/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">hknoes</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/02/customer-centric.jpg?w=300" medium="image">
			<media:title type="html">customer-centric</media:title>
		</media:content>

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			<media:title type="html">Hans</media:title>
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		<title>How do you influence your real salespeople?</title>
		<link>https://blog.lojaaligroup.com/2015/02/05/how-do-you-influence-your-real-salespeople/</link>
		<comments>https://blog.lojaaligroup.com/2015/02/05/how-do-you-influence-your-real-salespeople/#respond</comments>
		<pubDate>Thu, 05 Feb 2015 10:40:55 +0000</pubDate>
		<dc:creator><![CDATA[edvin84]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1410</guid>
		<description><![CDATA[Being able to influence customers, when and where the purchase is made, are very important for most of my clients. There are several different strategies how to do this and many companies are focused on how they are affecting the consumer behavior. Most companies include above the line marketing and this is obviously incredibly important... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/02/05/how-do-you-influence-your-real-salespeople/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1410&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/02/05/how-do-you-influence-your-real-salespeople/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">edvin84</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/01/istock_tablet_store.jpg?w=300" medium="image">
			<media:title type="html">istock_tablet_store</media:title>
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		<media:content url="http://lojaliteetti.files.wordpress.com/2014/10/edvin.jpg?w=113" medium="image">
			<media:title type="html">Edvin</media:title>
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		<title>Hej København!</title>
		<link>https://blog.lojaaligroup.com/2015/02/02/hej-kobenhavn/</link>
		<comments>https://blog.lojaaligroup.com/2015/02/02/hej-kobenhavn/#respond</comments>
		<pubDate>Mon, 02 Feb 2015 21:45:54 +0000</pubDate>
		<dc:creator><![CDATA[Robert Olkinuora]]></dc:creator>
				<category><![CDATA[Channel marketing]]></category>
		<category><![CDATA[Consumer goods marketing]]></category>
		<category><![CDATA[Direct marketing]]></category>
		<category><![CDATA[Interactive promotions]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Loyalty marketing]]></category>
		<category><![CDATA[Loyalty promotions]]></category>
		<category><![CDATA[Permission marketing]]></category>
		<category><![CDATA[Shopper marketing]]></category>

		<guid isPermaLink="false">http://blogi.lojaali.com/?p=1412</guid>
		<description><![CDATA[I am happy to announce, that our office in Copenhagen is now open for business. Our third office in the Nordic Countries, and it makes me very proud of the accomplishments our whole team has made. After about 9 years in business, our company has grown to become a truly international organization serving clients on... <div class="link-more"><a href="https://blog.lojaaligroup.com/2015/02/02/hej-kobenhavn/">Read More</a></div><img alt="" border="0" src="https://pixel.wp.com/b.gif?host=blog.lojaaligroup.com&#038;blog=6580907&#038;post=1412&#038;subd=lojaliteetti&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>https://blog.lojaaligroup.com/2015/02/02/hej-kobenhavn/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Robban</media:title>
		</media:content>

		<media:content url="http://lojaliteetti.files.wordpress.com/2015/02/copenhagen.jpg?w=300" medium="image">
			<media:title type="html">copenhagen</media:title>
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			<media:title type="html">Robert</media:title>
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