Brands news - Wine & Spirits Rss news feed for Morning Advertiser

Spier to focus on on-trade only

Thu, 12 Nov 2009 07:01:00 GMT

South African wine producer Spier is withdrawing its same-name brand from UK supermarkets next year in a bid to grow sales in pubs.

Worm shortage hits pubs

Wed, 11 Nov 2009 08:43:00 GMT

A worm shortage has hit UK pubs and bars, following a hugely successful promotion by Hi-Spirits for its Mexican Monte Alban Mezcal brand.

Zamaretto hails Paulton Rovers

Fri, 06 Nov 2009 04:05:00 GMT

Zamaretto League side Paulton Rovers will take on three-time FA Cup semi-finalists Norwich in the FA Cup this weekend.

Strawberry liqueur from Babco

Fri, 06 Nov 2009 11:22:00 GMT

A wild strawberry frappé liqueur brand is ready to hit the pub trade — Bad Angel is a blend of wild strawberry flavours.

Bottlegreen grape drink

Fri, 06 Nov 2009 11:21:00 GMT

A new sparkling grape juice drink range is on its way from Bottlegreen Drinks, designed to offer consumers a credible non-alcoholic alternative to wine.

Cockburn’s helps hosts promote Port

Fri, 06 Nov 2009 11:21:00 GMT

New kits from Cockburn's aim to help licensees make the most of Port in the run-up to Christmas.

£1m support for Lambrini

Thu, 05 Nov 2009 08:32:00 GMT

Lambrini will be supported by a £1m investment to help drive Christmas sales including a national TV ad campaign.

Novel silver variant for José Cuervo

Thu, 05 Nov 2009 08:31:00 GMT

Diageo is bringing out a new tequila variant aimed at young adult males — José Cuervo Especial Silver tequila will replace José Cuervo Clasico.

Appleton opts for education

Thu, 05 Nov 2009 08:30:00 GMT

An education programme that offers premium rum as an after-dinner alternative to whisky and cognac has been launched.

Cider-makers aim to develop sector

Thu, 29 Oct 2009 07:00:00 GMT

Cider producers are diversifying into new categories in a bid to develop new drinking occasions for the drink.

SoCo plans massive Xmas

Thu, 29 Oct 2009 07:00:00 GMT

Bacardi Brown-Forman (BB-F) is taking Southern Comfort back to its New Orleans roots with its biggest ever Christmas campaign.

Maxxium’s new cocktail training

Wed, 28 Oct 2009 12:14:00 GMT

Maxxium UK is investing £1.1m in rolling out new training and relaunching its Mixxitt website.

Diageo plays long game

Mon, 26 Oct 2009 09:21:00 GMT

Diageo Great Britain and Britvic have launched long mixed drink menus for the on-trade for the Christmas season.

English whisky to debut in November

Fri, 23 Oct 2009 08:32:00 GMT

The first English single malt whisky for 100 years will be released at the end of November by St George's Distillery.

The early drinker catches the worm

Fri, 23 Oct 2009 08:26:00 GMT

Worm your way into your regulars’ hearts this Christmas with a new offer from Hi-Spirits — its giving away free bottles of worms.

£3m spend on Jameson

Tue, 20 Oct 2009 07:02:00 GMT

Pernod Ricard UK has pledged to invest more in its Jameson whiskey brand next year than it has in any previous year.

New Hardys wine exclusive to JD Wetherspoon

Thu, 15 Oct 2009 04:11:00 GMT

Wine company Constellation Europe and pub chain JD Wetherspoon have joined forces to create a new range of wines under the Australian Hardys label.

Koko Kanu in on-trade

Thu, 15 Oct 2009 09:47:00 GMT

Jamaican rum producer J Wray & Nephew is planning an on-trade push for its coconut rum brand Koko Kanu.

Devilish wine brand ads

Thu, 15 Oct 2009 09:45:00 GMT

Wine brand Casillero del Diablo is to launch a TV campaign in the run-up to Christmas.

Arthur Bell to make TV appearance

Thu, 15 Oct 2009 09:44:00 GMT

A £2.3m marketing campaign is about to launch for Scotch Whisky brand Bell’s Original to help drive on-trade sales before Christmas.

Blended whisky image lift

Fri, 09 Oct 2009 10:04:00 GMT

Maxxium is trying to improve the image of blended whisky with a new campaign for its Teacher’s brand.

Win a case of Sailor Jerry for your pub

Fri, 09 Oct 2009 10:03:00 GMT

Morning Advertiser and First Drinks have joined forces to give six lucky licensees the chance to win a case of Sailor Jerry rum.

New bottle for JD Single

Thu, 08 Oct 2009 06:55:00 GMT

Jack Daniel’s Single Barrel will be given a new look to offer greater standout on the back bar.

Absolut’s biggest push yet

Thu, 01 Oct 2009 07:12:00 GMT

Absolut vodka is set to benefit from its biggest ever campaign in the UK.

Thierry’s adds sparkle

Thu, 01 Oct 2009 07:00:00 GMT

French wine importer Thierry’s has taken on the renowned sparkling wine house, Bouvet-Ladubay.

A Southern Halloween

Tue, 29 Sep 2009 09:19:00 GMT

Voodoo kits are available to pubs that want to give their customers a chance to celebrate Halloween New Orleans style.

New St Lucia rum

Fri, 25 Sep 2009 11:19:00 GMT

St Lucia Distillers are launching a new premium white rum to tap into the growing popularity of the spirit.

Baileys gets a head start

Fri, 25 Sep 2009 11:18:00 GMT

Diageo is launching a campaign to Give Women Their Saturday Night Back this festive season.

Baileys’ sweet treat campaign

Fri, 25 Sep 2009 07:00:00 GMT

Diageo is launching a campaign for food-led pubs to encourage sales of Baileys after a meal.

Pernod Ricard gets busy before Xmas

Thu, 24 Sep 2009 07:52:00 GMT

French wine and spirits company Pernod Ricard has announced a raft of activity across its portfolio to boost sales in the run-up to Christmas.

Diageo aims at new Ketel One fans

Thu, 24 Sep 2009 07:34:00 GMT

Diageo has revealed plans to introduce new customers to its Ketel One vodka brand.

Diamonds are Chambord’s best friend

Fri, 18 Sep 2009 09:35:00 GMT

Chambord has created a jewelled bottle to celebrate the launch of the theatre production of Breakfast at Tiffany’s.

Jack Daniel’s celebrates

Fri, 18 Sep 2009 09:32:00 GMT

The on-trade is being invited to celebrate the birthday of Jack Daniel’s — birthday promotional kits will be available.

Diageo to push Smirnoff for Xmas

Thu, 17 Sep 2009 08:03:00 GMT

Diageo GB is ploughing £2m into its Smirnoff vodka brand in the run-up to Christmas.

Revamp for Oveja Negra

Thu, 17 Sep 2009 08:00:00 GMT

Chilean winery Via Wines has redesigned its on-trade Oveja Negra range to make it more contemporary.

Lamb’s launches a white rum

Thu, 17 Sep 2009 07:59:00 GMT

The Lamb’s Rum portfolio is set to expand with a new white rum variant — it follows in the footsteps of Lamb’s Spiced.

Supermarket spirits freeze

Thu, 17 Sep 2009 07:31:00 GMT

Supermarkets are freezing the prices of spirits despite average cost hikes of between 2% and 6%.

United Wineries takes on La-Vis distribution

Tue, 15 Sep 2009 12:22:00 GMT

United Wineries has announced a deal to take over distribution of the La-Vis range of wines in the UK.

On-trade campaign for Laphroaig

Tue, 15 Sep 2009 10:19:00 GMT

Maxxium UK is supporting its Islay malt Scotch whisky Laphroaig with new posters and tent cards in the on-trade throughout September.

Update for Connemara

Wed, 02 Sep 2009 10:51:00 GMT

Irish whiskey brand Connemara has been given an image overhaul in a bid to give it a more modern look.

Bushmills redesigns its look

Thu, 27 Aug 2009 09:08:00 GMT

Bushmills Original Irish Whiskey will be revamped to better reflect the brand’s heritage and to increase its presence on back bars.

KC Brands brings Paris chic to UK

Thu, 27 Aug 2009 09:04:00 GMT

KC Brands is bringing Maxim, the French champagne and spirits range, to the UK this autumn.

Maker’s Mark waxes lyrical

Thu, 27 Aug 2009 09:02:00 GMT

Maxxium UK is poised to release a campaign aimed at raising the profile of premium bourbon whisky, Maker’s Mark.

Courvoisier targets indecisive customers

Mon, 24 Aug 2009 09:34:00 GMT

Courvoisier is targeting those drinkers who don't know what they want to drink when they get to the bar.

Gentleman Jack for UK

Fri, 21 Aug 2009 09:18:00 GMT

A new addition is ready to join the Jack Daniel’s whisky portfolio in the UK.

WSTA to host low alcohol wine forum

Tue, 18 Aug 2009 12:06:00 GMT

The Wine and Spirit Trade Association (WSTA) is to host a low alcohol wine forum in London on 1 October.

Pietersen curries favour with Whyte & Mackay

Tue, 18 Aug 2009 07:36:00 GMT

Whyte & Mackay has signed up England cricket ace Kevin Pietersen to entertain its Indian competition winners.

Is this the way to Zamaretto?

Mon, 10 Aug 2009 08:36:00 GMT

Tony Christie will deliver a rendition of "is this the way to Zamaretto" as part of the liqueur's sponsorship deal with talkSPORT.

Wild Turkey distributor

Fri, 07 Aug 2009 06:49:00 GMT

Specialist drinks distributor Cellar Trends will soon be responsible for the UK distribution of Wild Turkey Bourbon.

Martini adds Rosato to range

Fri, 07 Aug 2009 06:48:00 GMT

A new variant is set to join the Martini range, marking the first flavour addition in 100 years.

‘New style of gin’ for bartenders

Fri, 07 Aug 2009 06:47:00 GMT

Two of London’s leading mixologists, of BBC2’s Something for the Weekend, are set to launch their own gin.

Cono Sur adds confidence to Carlsberg wine

Thu, 06 Aug 2009 11:32:00 GMT

Carlsberg has joined forces with Chilean winery Cono Sur to add four new wines to its portfolio.

Counterfeit spirits crackdown

Thu, 06 Aug 2009 10:47:00 GMT

The crackdown on counterfeit spirits has been stepped up by the International Federation of Spirits Producers.

Bell's Whisky sign up cricket hero Bell

Thu, 30 Jul 2009 04:16:00 GMT

Scotch Whisky Bell’s has been announced as the official bat sponsor of English batsman Ian Bell, in time for the next stage of the Ashes series.

Sauza and Funkin team up to push tequila cocktails

Thu, 30 Jul 2009 12:55:00 GMT

Maxxium UK's Sauza tequila brand has teamed up with fruit purée provider Funkin to raise the profile of tequila as a mixable spirit.

Whisky and curry from W&M

Thu, 30 Jul 2009 12:33:00 GMT

Whyte & Mackay has joined forces with Indian restaurant the Cinnamon club to promote whisky with curry.

Get fruity with Monin

Wed, 29 Jul 2009 01:33:00 GMT

Cocktails and summer punches can now be made easier with the addition of cucumber syrup.

Launch of new Islay malt

Wed, 29 Jul 2009 01:27:00 GMT

The first malt whisky from the first distillery built on the Scottish island of Islay for nearly 100 years will finally be launched this September.

Pernod Ricard sells Tia Maria

Tue, 28 Jul 2009 07:49:00 GMT

Pernod Ricard has sold coffee liqueur Tia Maria to Illva Saronno for €125m as it continues to reduce its debt.

Whyte & Mackay creates celeb whisky blends

Mon, 27 Jul 2009 02:19:00 GMT

Whisky brand Whyte & Mackay has created customised blends for Scottish celebrities which reflect their personalities.

Beer and cider go premium at Matthew Clark

Mon, 20 Jul 2009 12:42:00 GMT

Matthew Clark is to boost its premium Icon range with new categories and brands

Pernod strips Absolut bare

Fri, 10 Jul 2009 11:05:00 GMT

Pernod Ricard UK has stripped its Absolut Vodka bottle bare for a limited period.

Bacardi-Martini wins rights to market Leblon

Fri, 10 Jul 2009 07:47:00 GMT

Bacardi-Martini has won the marketing rights to Leblon — the Brazillian Cachaca spirit.

Diageo plans gin ‘renaissance’

Thu, 09 Jul 2009 06:55:00 GMT

The gin category received a boost this week as Diageo unveiled its strategy to lead a “renaissance” in the sector.

Shane Warne and Shilpa Shetty at Whyte & Mackay bash

Wed, 08 Jul 2009 10:13:00 GMT

Whyte & Mackay was the Scotch whisky of choice at a charity cricket match at Lords to raise money for the British Asian Trust.

Whyte & Mackay bowls in on cricket action

Mon, 06 Jul 2009 07:47:00 GMT

Whyte & Mackay is supporting the Twenty20 champions match to be played at Lord's on 6 July by hosting a charity event.

Russian sets standards

Thu, 02 Jul 2009 08:03:00 GMT

Ninety VIP trips to Moscow can be won as part of a £1.2m marketing campaign for Russian Standard.

Smirnoff in £15m UK push

Tue, 30 Jun 2009 09:08:00 GMT

Diageo is planning an ambitious new global campaign for Smirnoff vodka set for launch next month.

Wimbledon win for UK drinks brands

Mon, 29 Jun 2009 04:04:00 GMT

Drinks suppliers are making the most of Andy Murray's winning streak and the sunny weather to boost trial of drinks brands at Wimbledon this week.

VK Vodka Kick offers to supply Queen's drinks

Fri, 26 Jun 2009 11:20:00 GMT

VK Vodka Kick has written to the Queen offering to supply her new pub in the Balmoral estate.

Bacardi Oro changes name to Bacardi Gold

Fri, 26 Jun 2009 11:08:00 GMT

Bacardi Brown-Forman Brands is to change the name of its Bacardi Oro rum to Bacardi Gold rum from 1 July.

Maxxium launches new premium tequilas

Wed, 24 Jun 2009 08:01:00 GMT

Maxxium UK has launched a new super premium range of tequilas from Sauza.

Heavyweight campaign for Smirnoff flavours roll-out

Mon, 22 Jun 2009 08:24:00 GMT

Diageo is to back the national rollout of its Smirnoff vodka flavours with a £3.65m marketing campaign.

Jameson launches new website

Mon, 22 Jun 2009 08:17:00 GMT

Irish whiskey brand Jameson has launched a new website — the site encourages users to ask questions about the whiskey making process.

Diageo plans Morgan's Spiced investment

Fri, 19 Jun 2009 02:23:00 GMT

Diageo GB plans to double the investment in its Morgan’s Spiced brand this year in order to grow awareness outside of its Scottish heartland.

UK launch for Eristoff

Fri, 19 Jun 2009 08:20:00 GMT

The producer of a premium vodka brand that has taken Europe by storm is gearing up for its UK launch.

Hi Spirits adds to its fold

Thu, 18 Jun 2009 07:01:00 GMT

Hi Spirits has created a new premium arm for its high-end brands, which from 1 July will include bourbon brand Buffalo Trace.

Luxardo range expands

Thu, 18 Jun 2009 07:01:00 GMT

Cellar Trends has plans to extend the range of flavours for its sambuca brand Luxardo.

Zameretto unveils Southern League sponsorship

Wed, 17 Jun 2009 10:54:00 GMT

InterContinental Brands (ICB) has signed a sponsorship deal with the Southern Football League under its Zamaretto brand.

On trade summer promo for Glavya

Tue, 16 Jun 2009 11:12:00 GMT

Whyte & Mackay has launched a new campaign for its Glavya brand promoting it as the drink for all seasons.

Malibu ramps up on-trade give-aways

Tue, 16 Jun 2009 11:04:00 GMT

Pernod Ricard is offering pub drinkers the chance to win a Malipod Bag for their I-pod when they order a Malibu and Mixer this summer.

New Bramble flavour for Funkin cocktails

Tue, 16 Jun 2009 10:56:00 GMT

Fruit puree brand Funkin is extending its range of cocktail mixers with the launch of Funkin Bramble.

Absolut on-trade push

Fri, 12 Jun 2009 10:53:00 GMT

Pernod Ricard UK is on the look out for a new “brand advocate” for Absolut vodka.

Ibiza Ice’s summer cocktails

Fri, 12 Jun 2009 10:52:00 GMT

A new low-calorie sparkling wine cocktail called Ibiza Ice has been launched in time for the summer.

Maxxium promotes Harveys and lemonade

Tue, 09 Jun 2009 08:46:00 GMT

Maxxium has invested in new point of sale kits in a bid to encourage customers to try its Harveys sherry cocktails.

New look for Drambuie

Mon, 08 Jun 2009 02:38:00 GMT

Whisky liqueur Drambuie is to get a makeover as the family owned company looks to tap into a younger audience.

Beefeater 24 in London design celebrations

Mon, 08 Jun 2009 07:56:00 GMT

Premium gin brand Beefeater 24 has teamed up with the Design Museum to present a new exhibition celebrating the spirit of London design.

10-year-old Glenfarclas gets revamp

Fri, 05 Jun 2009 07:41:00 GMT

Speyside distillery Glenfarclas has unveiled a new look for its 10-year-old single Highland malt whisky.

Superior Cumulus

Fri, 05 Jun 2009 07:40:00 GMT

A new launch by Cumulus Wines aims to target the super-premium tier of the wine market.

Bacardi’s mojito push

Thu, 04 Jun 2009 07:01:00 GMT

Bacardi is running a “more ambitious” Bacardi mojito campaign than before across the on and off-trades.

Draught wine for 2009

Thu, 04 Jun 2009 07:00:00 GMT

Constellation Europe is to put its weight behind draught wine in pubs throughout 2009.

Blossom Hill set for tennis

Thu, 04 Jun 2009 07:00:00 GMT

Pink table tennis and branded rickshaws will form part of Blossom Hill’s £750,000 Wimbledon campaign this year.

Caerphilly pub scoops Whyte & Mackay darts prize

Wed, 03 Jun 2009 08:48:00 GMT

The George in Aberbargoed will host a darts night featuring Terry "the Bull" Jenkins after winning the Whyte & Mackay darts competition.

Booker’s seven new wines for on-trade

Mon, 01 Jun 2009 07:27:00 GMT

Wholesaler Booker has developed a wine range exclusively for the on-trade.

Nun turns over gold leaf

Fri, 29 May 2009 07:52:00 GMT

Blue Nun fans are being treated to a new luxurious sparkling variant, complete with real gold-leaf flakes.

Constellation: Come Dine with Me

Wed, 27 May 2009 12:46:00 GMT

Constellation Europe has signed a deal to sponsor Channel 4's Come Dine With Me TV show.

Hibiki 12-y-o now in UK

Fri, 22 May 2009 07:49:00 GMT

A “more affordable” variant from the Hibiki portfolio of Japanese whiskies has been launched into the UK market.

Snow leopards benefit from Whyte & Mackay vodka

Thu, 21 May 2009 10:42:00 GMT

Whyte & Mackay has added Snow Leopard vodka to its spirits line-up and it will direct a proportion of its profits towards saving snow leopards from extinction.

Echo Falls to add Chilean

Thu, 21 May 2009 10:40:00 GMT

Constellation Europe has revealed plans to widen the appeal of its Echo Falls wine brand and add an exclusively on-trade range to its Houghton portfolio.

TV deal for Wolf Blass

Fri, 15 May 2009 08:49:00 GMT

Wolf Blass has secured a partnership with TV channel Five for the 2009 summer of cricket.