San Francisco, CA – Macworld, the foremost authority on all things Apple, today released the Total Snow Leopard Superguide, the latest installment in its popular series of tutorial books. Developed by Macworld’s award-winning editorial team, Total Snow Leopard covers everything from installation and troubleshooting to Safari secrets and Terminal tricks, helping users get the most out of Apple’s newest operating system, also known as Mac OS X 10.6.

“Snow Leopard boosts speeds, reclaims disk space, tweaks dozens of features and lays the groundwork for a new generation of powerful computers,” said Macworld Editorial Director Jason Snell. “In Total Snow Leopard, you’ll find a collection of the best information about Mac OS X – not just the new features and tweaks that arrived with Snow Leopard, but also the hundreds of features Apple has added to the operating system in the past few years.”

Now on sale exclusively at Macworld, the Total Snow Leopard Superguide is available for purchase in three convenient formats:

* A 10 MB PDF file for $12.95 (USD), allowing customers immediate access to all 104 pages of content
* A full-size, full-color printed book for $24.99 (USD), including shipping and handling
* A CD-ROM of the complete PDF version for $12.95 (USD), including shipping and handling

Total Snow Leopard is the 18th installment in Macworld’s Superguide series, which has sold over 85,000 copies to date. It will be followed by Mac Basics, Snow Leopard Edition, in early December as a perfect holiday gift companion for a new Mac. Coming in early January is Mac OS X Hints, Snow Leopard Edition, a compilation of tips and tricks from Macworld.com for the more advanced user.

About Macworld:
Mac Publishing, LLC, a subsidiary of International Data Group (IDG), publishes the world’s leading independent Macintosh magazine and Web sites. Macworld is one of ASBPE’s Top 10 B2B Web Sites of 2008, and winner of the 2007 Jesse H. Neal Award for Best Online Article or Series. Macworld reaches an average issue audience of nearly 1.5 million Macintosh professionals and enthusiasts (IntelliQuest Consumer Study Spring 2008) while Macworld garners an average of over 3.5 million monthly unique visitors and averages nearly 15 million monthly page views (HBX 12 month average ending January 2009).

Macworld Superguides
Total Snow Leopard Superguide
Preview PDF
Cover Image
Macworld

International Data Group (IDG) is the world’s leading technology media, events, and research company. IDG’s online network includes more than 450 Web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG also publishes more than 300 magazines and newspapers. Media brands are in more than 90 countries and include CIO, CSO, Computerworld, GamePro, InfoWorld/TechWorld/TecChannel, Macworld, Network World, and PC World.

Los Angeles, California – With the new application App Popular(TM), iPhone users can now share, monitor and track every iPhone application available in any of Apple’s 77 online App Stores. Retailing for $1.99 (USD) the application developed by App Popular, LLC, and released today in version 1.0, is available in the Apple iTunes App Store. Features include social networking utilities to share apps via email, Facebook and Twitter; tracking functionality to monitor price changes, App Store rankings and App Popular rankings; and categorization tools like “Best App,” “My Wish List” and “Worst App.”

“We wanted to solve a problem every iPhone user faces,” says John R. Haigh, App Popular Co-Founder. “One of the biggest complaints from users is not being able to quickly find, sort and track applications that meet their needs or interests. Unless they have time to search the entire App Store or a specific category, users typically limit themselves to the Top One-hundred and Featured lists. Our app makes it easy to search, track and share every app out there.”

Created by Haigh and developer Nikita Logachev, App Popular delivers a variety of user tracking tools to monitor any app’s popularity. In addition to sorting apps by country and category ratings, users can create and share custom app lists, wish lists and lists featuring their favorite and least favorite apps. To promote favorites and help guide their network of colleagues, friends and family, users can add short comments to their app selections.

Haigh explains that to facilitate social networking shares, a unique web page is created for each App Popular user’s list and is hosted on the App Popular website accessible via a shortened URL auto-generated by the bit.ly service. At any time these lists can be edited, saved or shared. Default lists are “My Top Picks,” “My Worst Picks” and “My Wishlist.” App Popular also uses member default lists to create “Top Member Picks,” “Worst Member Pics” and “Most Wished For Apps.” These categories are updated every 15 minutes.

The application also uses Apple’s iPhone OS 3.0 push notification service to help users track App Store price changes. Push notifications are currently available only for apps downloadable worldwide. To alert users to deals and trends throughout the day, the application also offers an app data “Stream” where users can view price changes of currently ranked apps, new #1 rankings, apps entering and leaving the top 10, and new apps added to the “Top Picks by Members” category. The Stream currently tracks the United States & United Kingdom’s (Free & Paid) “Top Overall,” “Top Grossing, and “All Games” categories.

For developers, programmers and iPhone App power users, App Popular offers a World Rankings list, updated six times daily, sortable by country and category. According to Haigh, this feature will help iPhone entrepreneurs follow market trends, generate new product and feature ideas and keep an eye on global iPhone app competition. However, Haigh doesn’t see the application as all business.

With convenient access to all 77 App Stores and the chance for users to share newfound apps, he hopes to see a wider exploration of the app universe. He says “Whether users are addicted to the App Store or just obsessed with international trends, our app can help users unearth, stumble upon and save money on the apps they want, or don’t even yet know they want. It’s a great way for them to align with the pulse of iPhone app lovers across the globe.”

Device Requirements:
* App Popular works on the iPhone and iPod Touch
* Minimum system requirement: iPhone OS 3.0
* App Popular requires a network connection to function

Pricing, Availability and Updates:
App Popular(TM) 1.0 is priced at $1.99 (USD) and is available exclusively from the App Store in the Utilities category. Updates will be frequent and driven by user feedback.

App Popular 1.0
Purchase and Download
Screenshot
Splash Screen

App Popular, LLC, is a collaboration between John R. Haigh, co-creator of the Mark On Call(TM) iPhone app, and freelance iPhone developer, Nikita Logachev. Copyright (C) 2009 App Popular, LLC. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Valencia, California – Troll Touch, leading provider of custom touchscreen solutions for Mac and PC computers and displays today announced the availability of its latest product offerings, custom touchscreen systems for the new 21.5 and 27 inch Apple iMac desktops and the 13 inch Unibody MacBook laptop computers.

The iMac systems are available as both a fully integrated, Troll factory installed internal package or a user-Installable, external “SlipCOVER” touchscreen system. The MacBook touchscreen is an internal system which requires factory integration.

Delivery of all versions is slated to begin on or before December 1, 2009. Retail pricing begins at $699.00 (USD) for the MacBook conversion, $899.00 and $1099.00 (USD) respectively for the external 21.5 inch and 27 inch iMac SlipCOVER version and $1099.00 and $1699.00 (USD) for the 21.5 and 27 inch internal iMac implementations.

Troll Touch factory installed internal conversions and “SlipCOVER” external touchscreen systems feature 12 bit controller resolution and custom designed scratch resistant, contrast enhanced analog resistive touchscreen overlays. All Troll Touch products are fully warranted for one year, extendable to three years. Apple hardware warranties are maintained.

Troll Touch which maintains design and engineering, manufacturing and sales offices and administrative headquarters in Valencia, CA has been providing custom touchscreen solutions for Apple products since 1987. It has provided iMac touchscreens since the first generation CRT models.

Troll Touch Touchscreens
Troll Touch Touchscreen Products

Troll Touch has been designing custom touchscreen solutions for Apple products since 1987. The company headquarters are maintained in Valencia, CA. Troll touchscreen systems are in use worldwide in schools, retail businesses, restaurants, medical facilities, museums, aerospace and military implementations.

Miami, Florida – Dale Webb, director of The Protocol Centre(TM) in Coral Gables, Florida, readily admits that not every smartphone user owns an iPhone. So to reach the loyal followers of the Blackberry(R) and the many other models of advanced cell phones out there, Webb upgraded The Protocol Centre website to offer business etiquette tutorials similar to the ones available in her popular iPhone app, “Etiquette Avenue.”

The revamped website debuts today with cleaner, modernized visuals; links to join The Protocol Centre on Facebook and Twitter; and easy-to-find features on The Centre’s seminars, curriculum and services. The website was redesigned by Mobius Interactive. According to Webb, one of the highlights is “Protocol to Go,” a shopping cart that allows visitors to purchase etiquette curriculum that is designed with the same look and feel as the “Etiquette Avenue” app.

Visitors can purchase Business Skills Package I, II, Business Dining individually for $9.99 (USD) each or all three packages for $19.99. With each package, they receive a .pdf format of instructional lessons covering everything from how to deliver to perfect handshake and making appropriate small talk to managing electronic devices in business situations and navigating a table setting.

“The demand and popularity of ‘Etiquette Avenue’ through the Apple iPhone distribution was very exciting. So much so that I introduced an upgrade on Job Interviewing/Resume skills in September,” said Webb. “But some of the feedback included requests from non-iPhone users, so we looked to making our website more e-commerce-friendly. It was time to bring the online face of The Protocol Centre in line with the interactive, portable product.”

Introduced in late June, the iPhone app “Etiquette Avenue” reached the Top 20 of downloaded applications under the “Business” category within a week of its debut and has remained in the top tier of most-purchased apps in its genre. Industry and mainstream reviewers also weighed in almost immediately on the app’s features and merits.

According to the October 2009 issue of “O” magazine, “If you have only… 5 minutes: Check out the iPhone application Etiquette Avenue for tips on writing thank-you notes, making small talk, and getting along in a foreign country.”

Webb hopes to increase her market share of mobile information seekers by tapping the broad network that make up non-iPhone users. The Blackberry website states that more than 21 million people use BlackBerry(R) smartphones on more than 375 wireless networks in 140 countries around the world.

“Etiquette Avenue,” designed by Blue Whale Web Solutions, offers 15 Etiquette Categories, covering a range of business and social protocol challenges. The App can be downloaded for $2.99 (USD) at the iTunes store.

Like a polished executive, “Etiquette Avenue” pays attention to the details. Jim Morin, a Pulitzer-Prize winning cartoonist, created the whimsical illustrations introducing each category. Gregg Weiss of Blue Whale conceived the illustrations as ‘flash cards’ that flip to reveal advice. Blue Whale Web Solutions designed the iPhone and iPod Touch application Gold Price Grabber and Boating Weather.

The Protocol Centre
Etiquette Avenue

The Protocol Centre(TM) provides seminars on Business and Dining Etiquette and International Briefings for corporations, educational institutions, government and individuals. Each seminar is designed and customized for the client providing completely up-to-date information on 21st century business etiquette and dining protocols. Copyright (C) 2009 The Protocol Centre. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Milan, Italy – Infinite Labs, Mac and iPhone developer, unveiled today their winter line-up by releasing Mover 3.0, an update to the critically acclaimed iPhone data transfer app with style, and a new version of their popular Afloat system extender that works on Mac OS X 10.6 “Snow Leopard”.

Mover 3.0 is an update to the critically acclaimed and popular Mover application for iPhone, which allows users to move data such as photos and contacts between nearby iPhones with a flick of the finger, as seen in recent Apple iPhone TV ads. This new update has been rewritten from the ground up to ensure higher speed, better reliability and new features:

* Video sharing: videos taken with the iPhone 3GS camera can now be shared with just a flick. Videos require a iPhone 3GS to be sent the first time, but any iPhone and iPod touch that receives a video can resend it, or download it back to their computer by synchronizing their iPhone’s camera roll.

* VoiceOver support is now available, allowing sight-impaired users to enjoy the application.

Mover 3.0 is available in two variants: Mover+, available on App Store for $1.99 (USD) and as a free update for customers of previous Mover+ versions; and Mover Lite, a free version that can send photos and contacts only, but can also act as a universal receiver for anything sent by the paid version. This allows anyone to receive from other Mover users at absolutely no cost. Both are available right now. A video demo of the application is also available and linked below.

Additionally, Infinite Labs unveiled this week the new version of Afloat, the popular window management extension that adds useful features to most Mac apps, such as “always on top”, window transparency, “pinning” windows to the desktop and more. This new version of Afloat introduces full Snow Leopard compatibility. Just like previous versions, Afloat for Snow Leopard is completely free and available right now for download on the Infinite Labs web site.

Infinite Labs Winter Lineup
Mover 3.0
Download Mover Lite
Download Mover Plus
YouTube Video
Afloat

Infinite Labs is the pseudonym of Emanuele Vulcano, Milan, Italy-based university student and Mac and iPhone developer since 2004, maker of the popular Afloat system extender for Mac, the PlugSuit extender manager, and Mover for iPhone. Copyright (C) 2004-2009 Infinite Labs. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Vitebsk, Belarus – iAlcohol – iPhone App which determines the level of alcohol in a person’s blood and calculates the required break in driving. iAlcohol is a unique development, whose developers excelled at using the previous experience of work with similar programs. For the first time they managed to accumulate and evaluate the majority of all the conclusive parameters, which had not been taken into account when calculating the speed of alcohol elimination from a blood.

The calculation formula for the application takes into account the maximum number of factors that affect the result, thus providing 90% accuracy. The formula calculates the influence of factors on the duration of the phases of alcohol intoxication: phase Absorption and phase Elimination of alcohol.

The app is intuitively easy to use. You may plan to drink alcohol and know the exact time when you plan to start driving. The application will help you choose a suitable drink and the amount you are allowed to consume within this interval of time. It is also possible to calculate alcohol concentration in situations when different types of drinks are consumed simultaneously. A timer will inform you about the time when you can start driving. It will still count time if you exit the app. The application allows registering several user profiles, remembering each user’s name, weight, gender and history of measurements for each user separately.

Feature Highlights:
* Display of current BAC in real-time
* Counting down timer
* History of measurements
* Influence of food on alcohol concentration
* Influence of height, weight, gender, kind of activity on alcohol concentration
* Over 230 drinks and cocktails
* Mixing drinks
* Forecasting of the break in the driving
* Add drinks after the timer is on
* Change a kind of activity after the timer is on
* Multiple user profiles
* Parallel calculation for multiple users

New in Version 1.1:
* Bag fixes (crash when using fl.oz in calculation)
* Added statistics of alcohol consumption
* Added graph of alcohol consumption by day, week, month
* Added description of current alcohol intoxication
* Improved user interface

Coming Soon:
* Drinking games;
* Tests with accelerometer: balance, straight line
* Hand-Eye Coordination Test

Device Requirements:
* iPhone or iPod Touch 3.0 or later

Pricing and Availability:
iAlcohol 1.1 is only $1.99 (USD) and available worldwide exclusively through the App Store in the Entertainment category.

Macsoftex
iAlcohol 1.1
Purchase and Download

Macsoftex Company (Belarus) operates in the IT field. The main strategic direction of our company is developing applications for Apple iPhone. Copyright (C) 2009 Macsoftex Company. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Guildford, United Kingdom – Independent game developer, Glenn Corpes, is excited to announce that Ground Effect is now available for sale on the Apple App Store. The title was developed exclusively for the iPhone and iPod Touch and utilizes the platform’s trademark accelerometer as well as touch controls. Ground Effect is a unique 3D, classic arcade-style racer, inspired by ekranoplan technology wherein craft ‘fly’ on a cushion of air at breakneck speeds. It boasts amazing graphics and incredibly smooth frame-rates as well as a host of gameplay features including:

* Free roaming – explore at will
* Choice of 10 Ground Effect craft
* 14 challenging, unlockable levels
* Stunning terrains – courses over land and sea – spanning 70 km2
* Speeds of over 400 kmh
* Throttle speed & boost controls
* High score recording
* Replay mode – take over and perfect your performance at any point
* Ghost race – race against your own fastest time
* Huge draw distance
* Sensitive and intuitive flight controls
* In-game music by Diefenbach, or choose your own

The object of the game is to navigate through the check points, avoiding the many natural obstacles, in the fastest possible time. Each of the 14 levels in Ground Effect is topographically distinct to present players with fresh challenges and keep them on their toes. Updates are already in the works for those skilful enough to survive! For the less competitive, the game’s free-roaming capability and beautiful landscapes mean that it can equally be enjoyed whilst straying off-course.

“This has been an incredibly satisfying project and I love developing for the platform which, contrary to popular belief, is extremely powerful and versatile. It has enabled me to pack a pretty complex and graphically polished game into just 7.5MB, meaning it can be downloaded over the air, even on the original iPhone. This gives me enormous scope to update the game as I still have 2.5MB to play with if I decide to keep it within Apple’s 10MB limit. The Ground Effect engine itself is something I’m also particularly proud of and I’m already planning on how to use it in my next offering as well as making it available to other developers”.

Device Requirements:
* iPhone or iPod Touch 2.2.1 or later

Pricing and Availability:
Ground Effect 1.0 is only $3.99 (USD) and available worldwide exclusively through the App Store in the Games category.

Ground Effect 1.0
Purchase and Download
YouTube Video
Icon
Screenshot 1
Screenshot 2

Glenn Corpes has worked in computer games for more than 20 years including 8 years at Bullfrog in roles including head of Research and Development, Graphics Programmer and Artist and 4 years at EA as Head of Research and Development and Project Leader. Two of his most notable credited titles are Populous and Dungeon Keeper. Programming – Glenn Corpes, Andrew Cakebread, Ben Carter. Graphics – Glenn Corpes, Tartan Monkey, Jack Corpes, Mikey Corpes. Level Design – Glenn Corpes, Jack Corpes, Mikey Corpes. Testing – Testology, Toucharcade Members. Copyright (C) 2009 Glenn Corpes. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Odessa, Ukraine – Readdle today announced the release of Scanner Pro 1.1, new version of their popular iPhone application that transforms the device into portable scanner. Scanner Pro 1.1 introduces highly anticipated Evernote integration that lets people convert printed documents, receipts and even handwritten notes into searchable information accessible from anywhere.

Scanner Pro processes a photo of a poorly lighted document, a snapshot of a business card at a wacky angle, or an off-kilter receipt into a straightened, cleaner version of its former self. Version 1.1 is capable to save these enhanced images directly to the Evernote accounts and allows Evernote recognition servers to convert these scans into searchable notes. Both free and premium Evernote users can use this integration.

To make integration more robust, Scanner Pro downloads information about tags and notebooks of the particular Evernote subscriber. Thus appropriate set of tags and notebook for upload can be chosen directly from Scanner Pro application.

“We are excited to discover new experience for iPhone users. Joint power of Scanner Pro and Evernote is so impressive that we can’t even count all possible usages for this bundle”, says Igor Zhadanov, Readdle CEO. “Capturing notes, business cards, gym schedules or even entire agreements combined with Evernote’s flexible tagging system allows you to collect and access any information you may need in your everyday life.”

At the same time Scanner Pro 1.1 implements several user suggested improvements like more stylish, intuitive and easy to use interface and significantly improved image processing engine. New version produces sharper and whiter images, features real time image adjustments and adds image export to iPhone photo library. The latter function allows usage of Scanner Pro together with popular iPhone fax applications.

Pricing and Availability:
Scanner Pro 1.1 is available on Apple App Store at $6.99 (USD) to the new customers and as a free upgrade for existing users. The application is compatible with iPhones running iPhone OS 2.2.1 and later.

Readdle
Scanner Pro 1.1
Purchase and Download
Screenshot
Application Icon

Founded in 2007, Readdle aims to provide iPhone and iPod Touch users with high quality applications that are missing in a standard application set. Flagship offerings are ReaddleDocs – a complete document and file management solution for the iPhone and iPod Touch; Take A Note – a versatile note taking application with direct access to notes from a PC or Mac computer using Wi-Fi. Copyright 2007-2009 Readdle. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Computer in the U.S. and/or other countries.

Waretown, NJ – Announcing that Alex Keim of Big Blue Clip today released Gas Log – MPG Fuel Tracker 1.5 for the iPhone and iPod Touch, which helps prevent the loss of refundable gas and mileage costs. The concept behind Gas Log – MPG Fuel Tracker is simple. Via an easy to use interface, individuals enter their data into their iPhone or iPod Touch, rather than stuffing receipts into pockets or something similar.

Keim was guilty of ‘receipt stuffing’ himself, “I used to keep track of my fuel usage on a piece of paper in my glove box. It was not very useful because I rarely remembered to enter it into a spread sheet.” The frustration of trying to find all his bits of paper and then trying to sort them out, led him to write the program for a new app that would handle everything for him, including calculations for fuel consumption and distance.

Although Gas Log – MPG Fuel Tracker works for everyone, people who travel to conduct business suffer the most from unorganized gas and mileage records. When it comes time to turn in an expense report or when tax time rolls around, missing receipts means fewer dollars returned. Simply using this app will eliminate that headache.

Something Keim kept in mind as he was designing Gas Log – MPG Fuel Tracker, was that it needed to be fast, easy and able to accommodate information for more than one vehicle. Development of the product was made to include display reports that let users know how much fuel they’ve purchased at what price and how far they’ve traveled per mile, kilometer, trip or year. The app can be edited and is exportable as a spreadsheet to email.

About Gas Log – MPG Fuel Tracker
Anyone concerned about their travel expenses needs the Gas Log – MPG Fuel Tracker app for their iPhone or iPod Touch. It keeps track of gas and mileage for multiple vehicles, all in one convenient spot. You always have your mileage and expenses at hand, which you can view as trip or year break downs per vehicle or as totals.

Device Requirements:
* iPod Touch or iPhone 2.2.1 or later

Pricing and Availability:
Gas Log – MPG Fuel Tracker 1.5 is only $0.99 (USD) and available worldwide exclusively through the App Store in the Productivity category. Promo codes are available for qualified reviewers. Please specify the website or blog you represent when making your request.

Gas Log – MPG Fuel Tracker 1.5
Purchase and Download

Mobile-App-Marketing-Makeover by Edward Turner helps mobile app developers maximize sales by optimizing their marketing copy and crafting news-worthy press releases that get picked up by some of the most-read mobile app websites and blogs on the Net. Copyright (C) 2009 Mobile-App-Marketing-Makeover. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Waretown, NJ – OutOfTheBit Ltd today announces Checkers! 1.2.4, the original game with ancient roots is now a totally customizable iPhone and iPod Touch app. Checkers! gives players the ability to use the rules of their choice, making it perfect for adapting to every country and culture.

Alessandro Motisi, Director and Lead Developer of OutOfTheBit Ltd, found existing checkers apps on the market to be wanting, “No other checkers game in the AppStore was really satisfying, especially with regard to customization, languages and rules.”  Motisi decided to come up a more flexible version of the timeless game classic.

Initially, Motisi had to do some intensive research. “We found that there are many different ways to play Checkers in different countries, so we believed that every player would enjoy the game more if they had the chance to play their rules, their way.” From there, the game of checkers as most of us know it received a makeover.

The modern Checkers! gives players the option of using four different set of rules: International/French, Spanish, English, Italian. It’s highly customizable interface allows drag and drop moving of the pieces, offers different graphic themes and is fully localized in French, English and Italian. “We like to give flexibility to our players, from the game language and rules to the graphic appearance.”

Motisi intends to be vigilant about Checkers! progress. “We value the game experience most of all and are keen to continuously improve this aspect of our products”

About Checkers!
Checkers! is a versatile and highly customizable game app for the iPhone and iPod Touch. Its four different playing rules, drag and drop playing, choice of three languages and varying graphic features makes Checkers! a unique application for gamers everywhere.

Device Requirements:
* iPhone or iPod Touch OS 2.2 or later

Pricing and Availability:
Checkers! 1.2.4 is only $1.99 (USD) and available worldwide exclusively through the App Store in the Games category. Promo codes are available for qualified reviewers. Please specify the website or blog you represent when making your request.

Checkers! 1.2.4
Purchase and Download

Mobile-App-Marketing-Makeover by Edward Turner helps mobile app developers maximize sales by optimizing their marketing copy and crafting news-worthy press releases that get picked up by some of the most-read mobile app websites and blogs on the Net. Copyright (C) 2009 Mobile-App-Marketing-Makeover. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.