Magento - Open Source eCommerce

Magento - Open Source eCommerce http://www.magentocommerce.com/blog/ en RoyRubin Copyright 2009 2009-07-03T17:43:00-08:00 magentohttp://feedburner.google.com Video: Gift Cards and Customer Store Credits in Magento http://feedproxy.google.com/~r/magento/~3/HH6aPJDBy64/ http://www.magentocommerce.com/blog/video-gift-cards-and-customer-store-credits-in-magento/#When:18:43:00Z <p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/e2lbHkRN0vg&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/e2lbHkRN0vg&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object> </p> <p> The <a href="http://www.magentocommerce.com/product/enterprise-edition" title="Magento Enterprise Edition">Magento Enterprise Edition</a> is a powerful eCommerce platform with features designed to increase sales. </p> <p> Keep your customers coming back by offering store credits and gift cards. Offer physical gift cards sent in the mail and virtual gift cards sent to an inbox. Set price tiers for customers to choose, or let them enter an amount within a preset minimum and a maximum value. The Enterprise Edition gives you control to define the card lifetime and enable gift messages so customers can add a personal touch. </p> <p> Recipient’s can check their card balance before checkout, and use the available funds for purchase. Use an unlimited number of gift cards, or redeem and receive store credit. The Enterprise Edition keeps a gift card history so that you can see how gift cards are being used. </p> <p> Reward loyal customers and handle returns by issuing store credits so customers can use the balance for future orders.  During the refund process, simply select the full refund amount, or enter a partial amount to create an automatic store credit. Your customers can choose to use their store credit during checkout along with other available payment methods. The Enterprise Edition makes it easy. </p> <p> The <a href="http://www.magentocommerce.com/product/enterprise-edition" title="Magento Enterprise Edition">Magento Enterprise Edition</a>, giving you the tools to grow your business. <br /> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=HH6aPJDBy64:r5AsaGTSHZ8:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=HH6aPJDBy64:r5AsaGTSHZ8:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=HH6aPJDBy64:r5AsaGTSHZ8:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=HH6aPJDBy64:r5AsaGTSHZ8:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/HH6aPJDBy64" height="1" width="1"/> News 2009-07-03T18:43:00-08:00 http://www.magentocommerce.com/blog/video-gift-cards-and-customer-store-credits-in-magento/#When:18:43:00Z Video: Improve Conversions in 60 Seconds http://feedproxy.google.com/~r/magento/~3/cAJTUkW1iQ8/ http://www.magentocommerce.com/blog/video-improve-conversions-in-60-seconds/#When:00:18:00Z <p>The Google Analytics Blog <a href="http://analytics.blogspot.com/2009/07/using-google-analytics-and-website.html" title="recently posted">recently posted</a> a great video showcasing how “Google Website Optimizer can help you identify the copy, images, and page layout combination that is most effective at getting visitors to convert”. Together with Google Analytics, you can “find out which landing pages are least effective, so you can start working (optimizing) on those first”. </p> <p> Google Website Optimizer is natively integrated with Magento as of version 1.1.7 (see related <a href="http://www.magentocommerce.com/blog/video-google-website-optimizer-integration-in-magento-117/" title="video">video</a> and <a href="http://www.magentocommerce.com/media/webinar-archive/google-website-optimizer/view" title="webinar">webinar</a>). </p> <p> <object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/1v7m9BFqTJ0&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&feature=player_embedded&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/1v7m9BFqTJ0&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&feature=player_embedded&fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=cAJTUkW1iQ8:KzALvxXqkho:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=cAJTUkW1iQ8:KzALvxXqkho:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=cAJTUkW1iQ8:KzALvxXqkho:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=cAJTUkW1iQ8:KzALvxXqkho:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/cAJTUkW1iQ8" height="1" width="1"/> Updates 2009-07-03T00:18:00-08:00 http://www.magentocommerce.com/blog/video-improve-conversions-in-60-seconds/#When:00:18:00Z Magento & Zend Server Benchmarks http://feedproxy.google.com/~r/magento/~3/CtbcK5_eWCM/ http://www.magentocommerce.com/blog/magento-zend-server-benchmarks/#When:19:22:00Z <p><i>This post is written by <a href="mailto:rene.amirkhanian@nbs-system.com">René Amirkhanian</a>, <a href="mailto:adrien.urban@nbs-system.com">Adrien Urban</a>, <a href="mailto:philippe.humeau@nbs-system.com">Philippe Humeau</a> from <a href="http://www.nbs-system.com/" title="NBS System">NBS System</a>, a <a href="http://www.magentocommerce.com/partners/view/122/nbs-system" title="Magento Hosting partner">Magento Hosting partner</a> and is <a href="http://www.wikigento.com/?p=938#more-938" title="reproduced">reproduced</a> by permission from the French <a href="http://www.wikigento.com/" title="WikiGento Blog">WikiGento Blog</a>.</i> </p> <p> <i><b>Webinar:</b> <a href="https://zend.webex.com/zend/onstage/g.php?d=573327406&t=a" title="Join us">Join us</a> on Thursday, July 09, 2009 9:00 PDT (GMT -07:00, San Francisco) for a joint webinar with Zend, the PHP company, to learn more about Magento Performance Optimization with Zend Server. Additional information and registration <a href="https://zend.webex.com/zend/onstage/g.php?d=573327406&t=a" title="can be found here">can be found here</a>.</i> </p> <p> +++ </p> <p> Magento is a PHP/Zend application which intensively uses the CPU. Since version 1.1.6, each new version includes some mechanisms aimed to improve the performances. The goal is to use fewer resources for a given e-shop, which mainly means less CPU, in order to host more users with the same hardware. </p> <p> One key to achieve better performances is how to optimize PHP pages generation and service. “LAMP” servers are well known and usually run Apache server with mod-php, eventually in fast_cgi mod. </p> <p> Zend, the PHP Company, made a specific server (Zend Server), which includes a web application stack that (among other things) improves application performances through page caching and opcode reorganization & acceleration. </p> <p> Apache and Zend Server is an alternative to the usual Apache and mod-php to run Magento, the goal of theses studies & tests is to qualify and estimate the performances added by the use of this software. </p> <p> Many thanks to Yoav Kutner (Varien’s CTO) for providing us with prefilled catalogs for 1.2 and 1.3 version of Magento. Thanks goes as well to Zend labs for providing help in configuration and tweaking of the Zend Server as well as explaining the in depth mechanism of the solution. </p> <h3>Methods & Tools Used</h3> <p> The benchmarks were done using siege (2.66-2), with different numbers of simultaneous threads (5, 10, 20 and 40). Each thread opens a connection to the web server, request a page, and start again as soon as the page is fetched. </p> <p> Tests were run over 5 minutes each; average pages retrieved was counted for this benchmark. </p> <p> Two kinds of tests were done: the first one is the simplest; we only load the main page in loop, as fast as possible. </p> <p> The second test is based on logs produced by a visit, loading all the data the browser collected (including css, js, images …). As loading a single page would usually load multiple elements, the number displayed is much higher than the number of pages that would be actually seen by visitors. </p> <p> (18 pages viewed by the user, for 91 items downloaded, a ratio around 5) </p> <p> All results were obtained on the same hardware and operating system, for testing purposes, no reverse proxy was active during the benchmarks but APC code cache was running. This was a “standard”, default environment with no special performance tweaks installed. </p> <p> <b>Hardware:</b> </p> <p> 2 processors: Quad-Core AMD Opteron(tm) Processor 2376 (2.3GHz), 8GB Ram </p> <p> <b>Software:</b> </p> <p> Operating system: Linux (2.6.27.10-grsec) on a Debian (lenny) <br /> Web Server: Apache2 (2.2.9-10+lenny2) <br /> PHP (mod-php): mod-php5 (5.2.6.dfsg.1-1+lenny3) / php-apc (3.0.19-2) <br /> PHP (Zend Server): zend-pe (1.0.0-1+b47) / mod-php5-zend-pe (5.2.9+b75) </p> <p> <b>Repositories:</b> </p> <p> deb <a href="http://ftp.fr.debian.org/debian/" target="_blank">http://ftp.fr.debian.org/debian/</a> lenny main <br /> deb <a href="http://security.debian.org/" target="_blank">http://security.debian.org/</a> lenny/updates main <br /> deb <a href="http://volatile.debian.org/debian-volatile" target="_blank">http://volatile.debian.org/debian-volatile</a> lenny/volatile main <br /> deb <a href="http://repos.zend.com/deb/pe" target="_blank">http://repos.zend.com/deb/pe</a> pe non-free </p> <h3>Magento Version Benchmarks</h3> <p> Those tests were realized on an 80 000 (later called 80 k) products catalog. </p> <p> Graphs represent the average number of requests successfully loaded from the server per second during the 5 minutes test. </p> <p> <b>Loading the homepage</b> </p> <p> <img class="size-medium wp-image-949 aligncenter" title="graph1 - Comparison between 1.2, 1.3 and 1.3 + flat catalog" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph1-500x286.jpg" alt="graph1 - Comparison between 1.2, 1.3 and 1.3 + flat catalog" height="286" width="500"> </p> <p> Magento 1.3 is much faster than 1.2 showing the main page. Flat Catalogs do not help much displaying this homepage, and seems to even slow down a little under heavy loads. The performance between 1.2 and 1.3 is doubled for low charges and is still 33% higher under heavy load. </p> <p> For a standard value, under a “standard” load, we can consider that +40% is a reasonable value when running a 1.3 version instead of a 1.2, at least for the homepage. </p> <p> <b>Full visit cycle</b> </p> <p> <img class="aligncenter size-medium wp-image-950" title="Graph2 - Full visit, comparison between 1.2, 1.3 and 1.3 + FC" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph2-500x286.jpg" alt="Graph2 - Full visit, comparison between 1.2, 1.3 and 1.3 + FC" height="286" width="500"> </p> <p> The graph shows a slightly smaller increase with 1.3 compared to 1.2 and the flat catalog mechanism give an overall benefit which greatly increases the performances. </p> <p> For the records, we can reasonably choose to keep theses values in mind: </p> <p> Version 1.2 -> 1.3 : +66% <br /> Version 1.3 -> 1.3+Flat Catalog : +20% </p> <h3>Apache + mod-php VS Apache + Zend Server </h3> <p> Zend Server (sometimes refered as ZS later on) comes with several built-in technologies for enhancing application performance: <br /> <ul class="disc"> <li> Zend Optimizer+ performs byte-code optimization and caching. This speeds up PHP applications by eliminating the process of reading scripts from disk and compiling them. Zend Optimizer+ runs automatically, and installing your application on top of Zend Server (ZS) is all you need to do in order to enjoy its benefits. During the test with ZS, APC Code cache is deactivated as Zend optimizer+ is doing the same job.</li> <li> Zend Page Cache allows caching of complete PHP pages. Page Caching greatly improves the performance of web applications while maintaining dynamic capabilities through an elaborate system of caching rules that could be based on request parameters and user session data. Page Caching also has the benefit of not requiring any code changes, and can be set up from the Zend Server UI. Only the “pro” version contains this precise piece of software which definitely makes a difference as we will see in a minute.</li> <li> Zend Data Cache is a set of API functions enabling a developer to store and manage data items (PHP strings, arrays and other data) and even output elements in either disk-based cache or shared memory cache. Zend Data Cache allows for precision-guided caching when Page Caching is not an option. The provided API is easy-to-use on existing code, and in many cases a developer can skip existing code sections by simply wrapping them with caching APIs. This precise piece of software would benefit from a little remastering of the code by Varien to really achieve a full support of this functionality. If done, we can imagine selectively flushing the cache when changing some pages on the servers and not destroying the whole Magento cache thus doing a “cold cache start” after a new functionality is put online.</li> </ul> <p> Note: </strong>Zend Optimizer+ and Zend Data Cache are available in the free, community version of Zend Server, while Zend Page Cache requires a licensed Zend Server (full comparison of Zend Server and Zend Server Community Edition is located at <a href="http://www.zend.com/fr/products/server/editions">http://www.zend.com/fr/products/server/editions</a>). </p> <h3>Zend Server Configuration for Magento</h3> <p> In the benchmark, two caching rules have been defined: </p> <p> The first rule caches the JavaScript files which are dynamically merged into one request by Magento. <br /> This simple rule results in a very substantial improvement to response times. </p> <p> <img class="aligncenter size-medium wp-image-952" title="ZS - configuration screen shot 1" src="http://www.wikigento.com/wp-content/uploads/2009/07/sc11-500x327.jpg" alt="ZS - configuration screen shot 1" height="327" width="500"> </p> <p> The second rule caches all web pages accessed by users who have nothing in their shopping carts or history (when the shopping cart is not empty or when the user history is saved, there is no point in page caching). As you can see in the screen capture below, this is accomplished by looking at $_SESSION variables and by splitting according to $_SERVER[’REQUEST_URI’] in addition to the QUERY_STRING. </p> <p> <img class="aligncenter size-medium wp-image-953" title="ZS - configuration screenshot 2" src="http://www.wikigento.com/wp-content/uploads/2009/07/sc2-499x427.jpg" alt="ZS - configuration screenshot 2" height="427" width="499"> </p> <p> Finally, Zend Optimizer+ has been enabled for optimizing and caching the PHP byte-code. </p> <p> As you can see, Zend Page Cache seems a very powerful feature. It needs fine tuning and better configuration, but let’s see results : </p> <p> <b>Homepage / 80 000 products catalog</b> </p> <p> <img class="size-medium wp-image-954 aligncenter" title="Graph3 : comparison between 1.3, 1.3 + FC, 1.3+ZS, 1.3+FC+ZS" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph3-499x254.jpg" alt="Graph3 : comparison between 1.3, 1.3 + FC, 1.3+ZS, 1.3+FC+ZS" height="254" width="499"> </p> <p> Load on main page doesn’t prove very constructive, although, on heavy load (40 concurrent requests), Zend Server (with or without page cage) is slightly better than basic mod-php, but almost no real improvements on this test. A 5% or less win is not to be taken seriously as it is the error margin of the tests. </p> <p> <b>Full visit / 80k products</b> </p> <p> <img class="size-medium wp-image-958 aligncenter" title="Graph4 : Full visit, 80K product comparison chart" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph4-499x254.jpg" alt="Graph4 : Full visit, 80K product comparison chart" height="254" width="499"> </p> <p> Full visit graphic speaks for itself, whatever the load, Zend Server with Page Cache and Flat Catalog make a big difference. </p> <p> Comparing a 1.3 with flat catalog with a the same configuration but with a Zend Community installed instead of just APC, our server yield up to 15% more performances, just using a free edition of ZS. </p> <p> If we use a full Zend server (the licensed one including the page cache) on this 1.3 flat catalog, our server goes up to 30% more performances! </p> <p> Mod PHP + APC -> ZS: +15% <br /> Mod PHP + APC -> ZS licensed edition: +30% </p> <h3>Response time</h3> <p> <b>Homepage / 80k products</b> </p> <p> <img class="aligncenter size-medium wp-image-959" title="Graph5 : load time !" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph5-500x244.jpg" alt="Graph5 : load time !" height="244" width="500"> </p> <p> This graph show response time on the homepage measured during a load. No match on this test, under a good load, ZS, community or licensed edition, gives up a 35% boost in the load time, good to take. </p> <p> <b>Full visit / 80k products</b> </p> <p> <img class="size-medium wp-image-961 aligncenter" title="Graph6 : full navigation load time comparison chart" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph61-500x244.jpg" alt="Graph6 : full navigation load time comparison chart" height="244" width="500"> </p> <p> Page Cache provides a better response time over a full visit of the site, even under very heavy load. As the difference remains thin, I would conclude it to be identical in that condition. However, the benefits of the page cache under a standard load remains a must have. Once again, a 35% win is to be considered as a reference value under a good load whether you are using a community or licensed version. </p> <p> Under medium or light load, the page cache is giving a lot more power than the community edition can do. This strange result is probably mainly due to the page cache mechanism which prove to be not that efficient under heavy load because the system is using its resource in a different way. <br /> We didn’t had time to check if it was a False cache sharing effect on L2 or L3 processor cache or a Linux or ZS issue but the test has been runned several times yielding the same results. </p> <p> So keep in mind that the benefits of the ZS Page cache mechanism is going to be less and less active as the server load gets high. Under a usual load, a reasonable load lets say, the Page Cache algorithm gives a nice boost to the loading time, driving it down for ~40%. </p> <h3>Additional technical details about the tests</h3> <p> <b>Sample data</b> </p> <p> All tests were run with generated sample data (provided by Varien) </p> <p> <img src="http://www.magentocommerce.com/images/uploads/zend-magento-test-6.jpg" style="border: 0;" alt="image" width="488" height="72" /> </p> <p> <b>Description of the tests</b> </p> <p> <i>Main page test</i> </p> <p> Each concurrent thread loads the main page, without storing the cookies to simulate simultaneous users. </p> <p> <i>Full visit test</i> </p> <p> We have a list requests based on a visit done with a real browser. Each concurrent thread loads each item one after another as fast as possible, and restarts after deleting all its cookies. This simulates simultaneous users, except that simultaneous. </p> <p> List of requested pages for the 80k database (with POST information when it applies) <a href="http://www.wikigento.com/?p=938#more-938" title="can be found here">can be found here</a>. </p> <h3>Things to test in the next benchmark campaign</h3> <p> <b>Mage Compiler</b> </p> <p> When running all those tests, 1.3.1.1 version including the Mage optimizer was about to be released and an immediate 1.3.1.2 version followed and we didn’t had time to include some tests around this precise point. Let’s just consider the fact that this mechanism is mainly made to lower I/O jobs by “compiling” the libraries files all in one or two includes only. If your servers were already using mainly their RAM to work, the performances increase will not be that valuable. But if your servers where low on RAM or using mainly their disks, you should feel confident with using this option which can do great good to your performances! </p> <p> <b>Nginx</b> </p> <p> We didn’t had the required time to consolidate the results involving Nginx + PHP tests. This solution ranked almost every time between Magento 1.3 + FC and Magento 1.3 + Zend server (without Page cache). So this combination yield average performances, not as sharp as a Magento 1.3 + Zend server or any more advanced combination. </p> <p> <b>More “custom” visits</b> </p> <p> We have used a scenario involving each time a research in the search bar of the website and some “standard” behaviors. A more precise test can be run replaying some real traffic pumped up from apache log on a real site, the customer’s behaviors being more realistic even if our scenario was as logical as possible. </p> <h3>Conclusion</h3> <p> First, let me say that no electrons were armed or injured during these benchmarks. Perhaps one or two CTO were put under constraint and continuous coffee perfusions but all of this was intend for the greater good of E-commerce! </p> <p> If you wish a more professional conclusion, let’s say that using ZS community edition will only do you good and really can replace APC. </p> <p> If using the licensed version, the Page cache is very efficient (under reasonable load of the servers) and can help using ~25% less machines to achieve similar hosting capacities. If your servers are billed in a “managed hosting” way, having one or two less servers billed per month can make a good difference in the budget. </p> <p> About Zend Server : this software has many other great functionalities and this paper is only consider the “performances” issues, just pay a visit to Zend Website for a far more complete overview of the product. </p> <p> Last but not least, creating a server with all optimizations and best practices, based on an a dual AMD 2376 with 8 Go of RAM and using ZS and page cache, you can try to reach up to ~40 000 unique visitors a day corresponding to ~2 500 Magento simultaneous session at maximum load. (if database is separated on a different server and you activate a reverse proxy like Squid or Varnish above your front web servers) <br /> This estimation is deeply linked to the website complexity and user standard behavior but these figures are given for a “standard” site and use, you can usually also expect a ~2 seconds loading time on the homepage. </p> <p> If we had to sum up a quick dirty, average table of the performances, without any details, we would give that: </p> <p> <img class="aligncenter size-full wp-image-981" title="graph71" src="http://www.wikigento.com/wp-content/uploads/2009/07/graph71.jpg" alt="graph71" height="100" width="259"> </p> <p> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=CtbcK5_eWCM:VnJFPC5I7hU:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=CtbcK5_eWCM:VnJFPC5I7hU:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=CtbcK5_eWCM:VnJFPC5I7hU:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=CtbcK5_eWCM:VnJFPC5I7hU:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/CtbcK5_eWCM" height="1" width="1"/> 2009-07-02T19:22:00-08:00 http://www.magentocommerce.com/blog/magento-zend-server-benchmarks/#When:19:22:00Z Magento Version 1.3.2.2 Now Available http://feedproxy.google.com/~r/magento/~3/weF2ywBbgo8/ http://www.magentocommerce.com/blog/magento-version-1322-now-available/#When:00:50:00Z <p>Magento version 1.3.2.2 is now available for <a href="http://www.magentocommerce.com/download" title="download ">download </a>and upgrade. </p> <p> This release includes issue resolution for Magento version 1.3.x. To see a full list of changes please visit the <a href="http://www.magentocommerce.com/download/release_notes#Release%20Notes%20-%20Magento%201.3.2.2%20%28July%201,%202009%29" title="release notes page">release notes page</a>. </p> <p> A diff file is available <a href="http://www.magentocommerce.com/download/diff" title="here">here</a>. </p> <p> <u><b>Important Note</b></u>: If the Magento Compilation Module is enabled it must be disabled before attempting to upgrade. After upgrading is done click on “Run Compilation Process” to process and enable it again. </p> <p> <b><u>Please Note</u>:</b> We do <b>NOT</b> recommend upgrading a production installation of Magento directly. Please backup database and all files before upgrading. Please make sure to check file permission before trying to upgrade through your Magento Connect Manager. <br /> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=weF2ywBbgo8:MnOYgy_nToA:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=weF2ywBbgo8:MnOYgy_nToA:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=weF2ywBbgo8:MnOYgy_nToA:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=weF2ywBbgo8:MnOYgy_nToA:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/weF2ywBbgo8" height="1" width="1"/> Updates 2009-07-02T00:50:00-08:00 http://www.magentocommerce.com/blog/magento-version-1322-now-available/#When:00:50:00Z Directions, Directions http://feedproxy.google.com/~r/magento/~3/JnWRE2T159U/ http://www.magentocommerce.com/blog/directions-directions-1/#When:18:44:00Z <p>It’s been a great last few weeks here with lots of planning for the future taking place. I appreciate everyone who replied to my thread and/or emailed me about the key infrastructure changes will be taking place soon.  It is only due to your valuable feedback that we can help ensure that we continue to grow in the right direction. </p> <p> Direction and focus are two very important necessities when it comes to accomplishing anything.  They help drive goals and they help instill purpose.  In many of my exchanges with community members, many have shown great enthusiasm and tremendous desire to help shape future editions of Magento Community Edition.  To be honest, I am bit humbled by the colossal appetite that community members continue to inspire me with and to that end I would like to announce the opening of our feature roadmap. </p> <h3>Roadmap. By The Community, For the Community</h3> <p> Currently the roadmap is mainly developed by us with input from the community while taking broad overall goals in consideration.  While we work hard to make everyone happy we do ultimately need to achieve a balance which will help Magento advance all around.  As the project gets healthier and more intricate, we find that the scope is ever increasing and would like to open up the roadmap to ensure that everyone continues to have equal opportunity to define the future flow.  To enable that, we will be transferring the development of the roadmap to the Community Advisory Board.  Through their direct involvement with the community the CAB will be able manage and supervise the roadmap more efficiently, more openly and more cordially. </p> <p> The Community Advisory Board will be meeting some time within the next two weeks to discuss this and issues related to infrastructure changes.  We are currently trying to sync schedules for the meeting and some members are on holiday and we will have more information when we set a date and time.  We are always working to open doors for the community and give the community a greater ability to influence the path which Magento travels as it continues to flourish into the world’s greatest, most comprehensive and coolest eCommerce platform. </p> <p> Until then please feel free to email myself, at oz@varien.com or any of the other CAB Members with questions and/or comments.  The future is looking brighter and brighter and my guess its not only because the summer is rolling in! </p> <p> Koby <img src="http://www.magentocommerce.com/images/smileys/wink.gif" width="19" height="19" alt="wink" style="border:0;padding:0;" /> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=JnWRE2T159U:j9eIfDfDhEs:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=JnWRE2T159U:j9eIfDfDhEs:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=JnWRE2T159U:j9eIfDfDhEs:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=JnWRE2T159U:j9eIfDfDhEs:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/JnWRE2T159U" height="1" width="1"/> News, Magento Community 2009-06-30T18:44:00-08:00 http://www.magentocommerce.com/blog/directions-directions-1/#When:18:44:00Z Magento and Visions to Participate in Mail Order World Fair, Germany (September, 2009) http://feedproxy.google.com/~r/magento/~3/44y_qjyKTNQ/ http://www.magentocommerce.com/blog/magento-and-visions-to-participate-in-mail-order-world-fair-germany-june-30/#When:16:13:00Z <p><a href="http://www.magentocommerce.com/partners/view/59/visions-new-media-gmbh" title="Magento Enterprise Partner">Magento Enterprise Partner</a> <a href="http://www.visions-new-media.com/" title="Visions">Visions</a> and Roy Rubin, Founder and CEO of Varien, will represent the open source e-commerce movement at this year’s <a href="http://www.versandhandelskongress.de/" title="Mail Order World fair">Mail Order World fair</a> (Hall 9, booth 900). Alexander Ringsdorff, Visions’ CEO, and Roy Rubin are available for appointments with interested retailers on 30th September, the first day of the exhibition. </p> <p> Mail Order World takes place in Wiesbaden, Germany, from 30th September to 1st October. More than 90 speakers, 370 exhibitors, 1200 distance sellers and service providers and 4800 visitors in attendance make Mail Order World the largest trade fair of the European distance selling industry. At Visions’ booth, interested retailers will be able to learn more about the opportunities of e-commerce with Magento. </p> <p> In addition to successful enterprises abroad, Magento already has a strong presence in the German e-commerce market: Jack Wolfskin and Globetrotter Ausrüstung - named Distance Seller of the Year at Mail Order World 2006 – already trust in Magento. </p> <p> The e-commerce agency <a href="http://www.visions-new-media.com/" title="Visions">Visions</a>, based in Hannover, has specialised in implementing Magento according to the needs of multi-channel retailers and draws on extensive experience with highly customised solutions. </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=44y_qjyKTNQ:tFG89j7ir_4:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=44y_qjyKTNQ:tFG89j7ir_4:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=44y_qjyKTNQ:tFG89j7ir_4:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=44y_qjyKTNQ:tFG89j7ir_4:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/44y_qjyKTNQ" height="1" width="1"/> News 2009-06-30T16:13:00-08:00 http://www.magentocommerce.com/blog/magento-and-visions-to-participate-in-mail-order-world-fair-germany-june-30/#When:16:13:00Z Discounteo.com Achieves Success with Magento http://feedproxy.google.com/~r/magento/~3/c1SvdE5CD3Q/ http://www.magentocommerce.com/blog/discounteocom-achieves-success-with-magento/#When:06:31:00Z <p><a href="http://www.discounteo.com/"><img src="http://www.magentocommerce.com/images/uploads/discounteo-com-header-snippet.jpg" style="border: 0;" alt="image" width="359" height="85" /></a> </p> <p> <a href="http://www.discounteo.com/" title="Discounteo.com">Discounteo.com</a> is one of the largest eCommerce sites in the French market and recently launched on Magento in March, 2009. Developed by <a href="http://www.magentocommerce.com/partners/view/45/sqli" title="SQLi">SQLi</a>, a Magento <a href="http://www.magentocommerce.com/partners/view/45/sqli" title="Enterprise Partner">Enterprise Partner</a>, <a href="http://www.discounteo.com/" title="Discounteo.com">Discounteo.com</a> has made a positive assessment of the migration to <a href="http://www.magentocommerce.com/" title="Magento">Magento</a>, as mentioned in a <a href="http://www.sqli.com/fre/actualites/Communiques/Succes-de-la-migration-vers-Magento-du-site-e-commerce-Discounteo.com" title="recent blog post on the SQLi Communiqués Blog">recent blog post on the SQLi Communiqués Blog</a> (French): </p> <blockquote><p> <b>SQLI and Discounteo - A Common Focus for Innovation</b> </p> <p> To expand its business, Discounteo, specializing in online sales of home electronics wanted to deploy an eCommerce platform that could meet strong performance expectations ... Daniel Broche, President of Discounteo, was one of the first french eCommerce leaders to have made the choice of Magento in the spring of 2008 ... </p> <p> “Following the decision to relaunch our online platform, we have discussed various proposals, both proprietary software and open source. The SQLi team has been particularly convincing in their technological and functional solution with Magento, and also by their professionalism and ability to anticipate our needs. <br /> The proposed solution by SQLI fully met our requirements (integration with an ecosystem of applications, e-commerce features dedicated to our products, performance ...). Moreover, SQLi is very sensitive to our desire to innovate and expand the project in this capacity. For example, we are among the first to have introduced a conversation on our site, and are innovating in terms of CRM, logistics, etc. ... Open Source is an important driver because it can be less restricted than proprietary technologies” </p> <p> <b>Magento and SQLi - The Promise of Open Source</b> </p> <p> The work to implement the new Discounteo.com provided the opportunity to create software extensions adding to the ecosystem of the Magento platform. Some of these extensions (ones of a generic nature), are now available through Magento Connect (<a href="http://www.magentocommerce.com/extension/1229/sqli-dashboard" title="SQLi Dashboard">SQLi Dashboard</a>, <a href="http://www.magentocommerce.com/extension/1093/sqli-range-filters" title="SQLi Range Filters">SQLi Range Filters</a>). Thus, with its successes in the development of e-commerce sites, SQLI continues to invest and contribute in next-generation platform, Magento. </p> </blockquote> <p> <i>Post loosely translated using Google Translate</i> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=c1SvdE5CD3Q:XngDkYrTQsk:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=c1SvdE5CD3Q:XngDkYrTQsk:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=c1SvdE5CD3Q:XngDkYrTQsk:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=c1SvdE5CD3Q:XngDkYrTQsk:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/c1SvdE5CD3Q" height="1" width="1"/> News 2009-06-30T06:31:00-08:00 http://www.magentocommerce.com/blog/discounteocom-achieves-success-with-magento/#When:06:31:00Z Practical eCommerce’s Getting Started in eCommerce Guide (PDF Download) http://feedproxy.google.com/~r/magento/~3/-USbPDdZiNU/ http://www.magentocommerce.com/blog/practical-ecommerces-getting-started-in-ecommerce-guide-pdf-download/#When:20:20:00Z <p><img src="http://www.magentocommerce.com/images/uploads/gettin_started_practical_ecommerce.jpg" style="border: 0;" alt="image" width="213" height="112" /> </p> <p> The wonderful folks at <a href="http://www.practicalecommerce.com" title="Practical eCommerce">Practical eCommerce</a> have made available a <a href="http://www.magentocommerce.com/images/uploads/PeC_GettingStartedGuide_0509.pdf">free guide</a> for online merchants that are getting started online, “Getting Started in eCommerce - An overview to selling products online”. The guide is a great resource and provides an overview of payment processing, merchandising, marketplaces, email marketing and more. </p> <p> <a href="http://www.magentocommerce.com/images/uploads/PeC_GettingStartedGuide_0509.pdf">Check it out for yourself!</a> </p> <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=-USbPDdZiNU:1Z6Vo9yMsp0:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=-USbPDdZiNU:1Z6Vo9yMsp0:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=-USbPDdZiNU:1Z6Vo9yMsp0:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=-USbPDdZiNU:1Z6Vo9yMsp0:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/-USbPDdZiNU" height="1" width="1"/> News 2009-06-26T20:20:00-08:00 http://www.magentocommerce.com/blog/practical-ecommerces-getting-started-in-ecommerce-guide-pdf-download/#When:20:20:00Z Video Interview: The Magento Story http://feedproxy.google.com/~r/magento/~3/cdOVY1i1nO4/ http://www.magentocommerce.com/blog/mixergy-video-interview-the-magento-story/#When:20:52:00Z <p><embed src="http://blip.tv/play/AYGMjQmN1kg" type="application/x-shockwave-flash" width="425" height="344" allowscriptaccess="always" allowfullscreen="true"></embed> </p> <p> Our good friend,<a href="http://www.twitter.com/andrewwarner" title=" Andrew Warner"> Andrew Warner</a> from <a href="http://www.mixergy.com" title="Mixergy.com">Mixergy.com</a> <a href="http://www.mixergy.com/magento-story-ecommerce-roy-rubin/" title="interviewed Roy Rubin">interviewed Roy Rubin</a>, Varien CEO to learn more about the Magento Story. The 40 minute interview reveals how Magento got off the ground and some of the ambitious plans for the future. </p> <p> +++ </p> <blockquote><p><b>Doing consulting work revealed problems in the market</b> </p> <p> We worked in the space for a long time and understood very well what the platforms and the market could do and couldn’t do. We had clients calling us all day long and we had a name in the market and the clients called and said “you know what, here’s what I want to do and can OS Commerce do it?: and we said “well it can, but its just going to be very difficult to do that.” </p> <p> <b>Varien decided to create a solution, Magento</b> </p> <p> I had a couple developers that were basically saying “we’re bored of what we’re doing and we want to do something different,” and I had to occupy them because they were great and they’re a tremendous asset to the company </p> <p> I said, “you know what? Why don’t I give you this little side project. Spend a couple months, and see where you are after that.” </p> <p> They kind of sold this opportunity and this project to me and then I ended-up buying it. So I Ended-up saying “You know, let’s really go all-in. Let’s put everything we’ve got into this.” </p> <p> <b>Blogging helped establish their reputation</b> </p> <p> We blogged to establish Varien as a strong player in the market that developed an expertise and educates the market about the best practices we saw as important and trends we saw happening in the market. </p> <p> We sometimes promoted our work, but it wasn’t the focus. I can tell you it was probably the minority of the posts on the blog if that even. It was rare that we wrote about our own work, initially at least. But we did work very, very hard to get posts up and to get them daily to make sure that people saw Varien at the top of their RSS feed and thoguht about what Varien was doing. And thinking. </p> <p> <b>Their community grew — and grew loud</b> </p> <p> You really have to disseminate between different types of stakeholders in the market and what they really want and what they can contribute back. </p> <p> I don’t have some checklist formula to that. I listen to a lot of people and I’m very receptive to feedback and learning from their experiences. But I think at the end of the day, deep-down I have a strategy and I have a vision and I know that it takes a collective effort from our team to execute. I know what we can do and I know what we can’t do. Within those constraints and within the vision of the family that I have moving forward, I’m pretty confident that I’m making the right decisions. </p> <p> The feedback that we get obviously helps kind of build that vision and the strategy. So it’s not like this is the direction we’re going to go and we’re going to just put our head down and go through the wall until it happens, it’s a vision that evolves and it’s a strategy that continuously changes based on the market opportunities. </p> <p> <b>The hours were (and still are) “nuts”</b> </p> <p> It’s monumental. The amount of hours that we put into the company today is just… it’s nuts. </p> <p> At some point we hope that’s going to slow down. But I can tell you that in the eighteen to twenty-four months since we started the project, it’s been the exact opposite. I’ve always thought that, hey with the next release I think we’re going to be okay and maybe I can, you know, let go of the foot on the gas but no. It’s the exact opposite. </p> <p> <b>The mission is big</b> </p> <p> It changes as the opportunities change and as we start to make headway in various areas. But, I think the mission for us is really to, first and foremost, disrupt the market in a way that democratizes ecommerce. </p></blockquote> <p> <a href="http://mixergy.com/magento-story-ecommerce-roy-rubin/"><img src="http://www.magentocommerce.com/images/uploads/mixergy-logo.jpg" style="border: 0pt none ;" alt="image" width="348" height="86"></a> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=cdOVY1i1nO4:y_2S1BfuqgU:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=cdOVY1i1nO4:y_2S1BfuqgU:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=cdOVY1i1nO4:y_2S1BfuqgU:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=cdOVY1i1nO4:y_2S1BfuqgU:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/cdOVY1i1nO4" height="1" width="1"/> Interviews 2009-06-25T20:52:00-08:00 http://www.magentocommerce.com/blog/mixergy-video-interview-the-magento-story/#When:20:52:00Z CNET Interview: ‘Magento’s open-source e-commerce platform makes progress’ http://feedproxy.google.com/~r/magento/~3/V9Fo_GVI5F4/ http://www.magentocommerce.com/blog/cnet-magentos-open-source-e-commerce-platform-makes-progress-qa/#When:16:17:00Z <p><a href="http://news.cnet.com/8301-13505_3-10271683-16.html?tag=mncol;title"><img src="http://www.magentocommerce.com/images/uploads/cnet-new-logo.jpg" style="border: 0pt none ;" alt="image" width="166" height="78"></a> </p> <blockquote><p>Open source continues to move beyond its original confines of infrastructure software. Open-source application adoption is booming, while even the curmudgeonly router market is getting some open-source polish from Vyatta. </p> <p> One area, in particular, that is getting an open-source makeover is e-commerce, with Magento apparently leading the pack with more than 750,000 downloads and a roster of great customers, albeit with strong competition from Oxid and Apache’s OFBiz project. </p> <p> I’ve written about Magento before but wanted to dive in a bit deeper, so I contacted Roy Rubin, CEO and founder of Varien, the company behind Magento, for an update on the open-source e-commerce platform.</p></blockquote> <p> Read the <a href="http://news.cnet.com/8301-13505_3-10271683-16.html?tag=mncol;title" title="full interview on The Open Road blog on CNET">full interview at The Open Road blog on CNET</a> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=V9Fo_GVI5F4:eUtDeCtDaIk:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=V9Fo_GVI5F4:eUtDeCtDaIk:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=V9Fo_GVI5F4:eUtDeCtDaIk:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=V9Fo_GVI5F4:eUtDeCtDaIk:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/V9Fo_GVI5F4" height="1" width="1"/> Press 2009-06-24T16:17:00-08:00 http://www.magentocommerce.com/blog/cnet-magentos-open-source-e-commerce-platform-makes-progress-qa/#When:16:17:00Z Webinar: Magento Performance Optimization with Zend Server http://feedproxy.google.com/~r/magento/~3/Rj4MVexa3_M/ http://www.magentocommerce.com/blog/webinar-magento-performance-optimization-with-zend-server/#When:05:22:00Z <div class="webinar-blog-post"> <h3 style="background:url(http://www.magentocommerce.com/images/uploads/webinar_blog_logo.gif) no-repeat; height:17px; overflow:hidden; margin:0; padding:0; border:none;"><span style="display:none;">Magento Webinar</span></h3> <h4>Magento Performance Optimization with Zend Server</h4> <div class="info"> <p><a href="http://www.zend.com/" title="Zend">Zend</a> and the Magento team are joining forces in presenting Magento Performance Optimization techniques with <a href="http://www.zend.com/en/products/server/" title="Zend Server">Zend Server</a>. Site performance is a key driver to customer conversion and eCommerce success. Join us for this webinar on optimizing performance of <a href="http://www.magentocommerce.com/" title="Magento">Magento</a>, Varien’s open source e-commerce platform, with <a href="http://www.zend.com/en/products/server/" title="Zend Server">Zend Server</a>, Zend’s PHP application stack. In this session we will present several techniques for reducing application response time, and share the results of a real-life Magento optimization project. Whether you are using or considering Magento as your e-commerce platform, you don’t want to miss this webinar!</p> <p><strong>Date:</strong> <big><strong class="accent">Thursday, July 09, 2009 9:00 PDT (GMT -07:00, San Francisco) </strong></big><br/> <strong>Registration:</strong> <a href="https://zend.webex.com/zend/onstage/g.php?d=573327406&t=a" title="Link to register for webinar">https://zend.webex.com/zend/onstage/g.php?d=573327406&t=a</a></p> </div> <p class="a-right"><a href="https://zend.webex.com/zend/onstage/g.php?d=573327406&t=a" title="Link to register for webinar"><img src="http://www.magentocommerce.com/images/uploads/webinar_blog_btn_register.gif" alt="Register for the Webinar" width="267" height="37"/></a></p> </div> <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=Rj4MVexa3_M:Hhgq9xO5dzQ:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=Rj4MVexa3_M:Hhgq9xO5dzQ:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=Rj4MVexa3_M:Hhgq9xO5dzQ:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=Rj4MVexa3_M:Hhgq9xO5dzQ:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/Rj4MVexa3_M" height="1" width="1"/> News 2009-06-24T05:22:00-08:00 http://www.magentocommerce.com/blog/webinar-magento-performance-optimization-with-zend-server/#When:05:22:00Z Video: Content Staging and Merging in Magento http://feedproxy.google.com/~r/magento/~3/dqPEPLUzlPc/ http://www.magentocommerce.com/blog/video-magento-enterprise-edition-feature-highlight-content-staging-and-merg/#When:15:34:00Z <p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/QSG-4gWSyac&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/QSG-4gWSyac&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object> </p> <p> The <a href="http://www.magentocommerce.com/product/enterprise-edition" title="Magento Enterprise Edition Subscription">Magento Enterprise Edition Subscription</a> is the premium grade Magento Product offering powerful tools to help grow your business. </p> <p> One of the most valuable Enterprise Edition features is the ability to create, edit, and test new store content on a Staging web site. The live store remains untouched and customers can keep shopping while you update the site and develop new exciting content. Create new marketing campaigns, update your product catalog, test new designs, and enable new features in a safe environment separate from your live business. </p> <p> Add a new staging site through an easy to use interface by simply selecting the site you would like to duplicate. The ability to select specific content areas to be duplicated gives added control and flexibility. Create multiple staging sites and save time by working on different data areas at once. When the content is ready, it is merged to the main staging site to be taken live. </p> <p> The privacy of your staging site is important and The Magento Enterprise Edition gives you the option to password protect your staging environments. Each staging site will keep a history of all actions so that you can keep track of who did what, when and why. </p> <p> When you’re ready to take your changes live, you can merge to the original site, or choose another Magento website in your installation. </p> <p> Select a manual merge, or schedule the merge to occur automatically at a later date. Additionally, The Enterprise Edition let’s you take different elements live at different times so you don’t have to wait to provide site updates to your customers. </p> <p> And, if you ever need to revert back, you can roll back your entire store, or just the needed elements, to a previous state. </p> <p> The <a href="http://www.magentocommerce.com/product/enterprise-edition" title="Magento Enterprise Edition Subscription">Magento Enterprise Edition Subscription</a>, providing the features you want with the flexibility you need. </p> <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=dqPEPLUzlPc:20fDrXFaQeo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=dqPEPLUzlPc:20fDrXFaQeo:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=dqPEPLUzlPc:20fDrXFaQeo:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=dqPEPLUzlPc:20fDrXFaQeo:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/dqPEPLUzlPc" height="1" width="1"/> News 2009-06-23T15:34:00-08:00 http://www.magentocommerce.com/blog/video-magento-enterprise-edition-feature-highlight-content-staging-and-merg/#When:15:34:00Z Book: Magento 1.3 Theme Design http://feedproxy.google.com/~r/magento/~3/3nsukNCdI34/ http://www.magentocommerce.com/blog/book-magento-13-theme-design/#When:15:09:00Z <p><a href="http://images.packtpub.com/images/full/1847196640.jpg"><img src="http://www.magentocommerce.com/images/uploads/1847196640.jpg" style="border: 0;" alt="image" width="100" height="123" /></a> </p> <p> <a href="http://www.packtpub.com/magento-1-3-theme-design/book" title="Magento 1.3 Theme Design book">Magento 1.3 Theme Design book</a> will be released in July, 2009 by Packt Publishing. More information is available below and on <a href="http://www.packtpub.com/magento-1-3-theme-design/book" title="Packt's website">Packt’s website</a>. </p> <blockquote><p>Customize the appearance of your Magento e-commerce store with Magento’s powerful theming engine </p> <p> * Give your Magento stores a unique branded look and feel by creating your own Magento themes <br /> * Use design techniques to reinforce your brand message and increase sales <br /> * Customise your Magento theme’s look, feel, layout, and features <br /> * Promote and improve your Magento store with the use of social media such as Twitter, social bookmarks, and so on <br /> * Ideas and examples for defining a good print stylesheet <br /> * Packed with essential hints and tips for effective Magento web design</p></blockquote><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=3nsukNCdI34:WCOfJA4_gDY:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=3nsukNCdI34:WCOfJA4_gDY:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=3nsukNCdI34:WCOfJA4_gDY:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=3nsukNCdI34:WCOfJA4_gDY:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/3nsukNCdI34" height="1" width="1"/> News 2009-06-21T15:09:00-08:00 http://www.magentocommerce.com/blog/book-magento-13-theme-design/#When:15:09:00Z Video: Magento at the Internet Retailer Conference http://feedproxy.google.com/~r/magento/~3/o7FMOFpSU-w/ http://www.magentocommerce.com/blog/video-magento-at-the-internet-retailer-conference/#When:00:00:00Z <p>The Internet Retailer Conference wrapped up last week after a few days of non-stop action. It often seemed that the Magento booth was the busiest in the conference (<a href="http://twitter.com/blueacorn/statuses/2211690819" title="as some have said">as some have said</a>) and running out of marketing materials/collateral and business cards (even though we brought double the amount as last year), proved just how busy we were. Nonetheless, the interest and excitement of online merchants for Magento was a pleasure to see and the feeback we recieved from the hundreds of merchants, Magento users, and the community at large was incredibly valuable. Below is a short video with images from the event. <a href="http://www.flickr.com/photos/15758072@N02/sets/72157620018871030/" title="Additional photos are available on flickr">Additional photos are available on Flickr</a>. See you next year! </p> <p> <object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/3aEH2dsqdxA&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/3aEH2dsqdxA&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=o7FMOFpSU-w:AJfMosicd_g:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=o7FMOFpSU-w:AJfMosicd_g:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=o7FMOFpSU-w:AJfMosicd_g:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=o7FMOFpSU-w:AJfMosicd_g:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/o7FMOFpSU-w" height="1" width="1"/> News 2009-06-21T00:00:00-08:00 http://www.magentocommerce.com/blog/video-magento-at-the-internet-retailer-conference/#When:00:00:00Z Mixergy to Interview Roy Rubin - Live! http://feedproxy.google.com/~r/magento/~3/Gf0QQOibGrM/ http://www.magentocommerce.com/blog/mixergy-to-interview-roy-rubin-live/#When:22:52:00Z <p><a href="http://mixergy.com/roy-rubin-magento-ecommerce/"><img src="http://www.magentocommerce.com/images/uploads/mixergy-logo.jpg" style="border: 0;" alt="image" width="348" height="86" /></a> </p> <p> <b>When:</b> Tuesday, June 23 @ 11 AM Pacific <br /> <b>Where:</b> On<a href="http://www.mixergy.com/" title=" Mixergy.com"> Mixergy.com</a>. Watch & ask questions from your desk </p> <p> More info at <a href="http://mixergy.com/roy-rubin-magento-ecommerce/" title="http://mixergy.com/roy-rubin-magento-ecommerce/">http://mixergy.com/roy-rubin-magento-ecommerce/</a> </p> <p> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=Gf0QQOibGrM:U2SiSv1bPQs:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=Gf0QQOibGrM:U2SiSv1bPQs:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=Gf0QQOibGrM:U2SiSv1bPQs:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=Gf0QQOibGrM:U2SiSv1bPQs:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/Gf0QQOibGrM" height="1" width="1"/> 2009-06-17T22:52:00-08:00 http://www.magentocommerce.com/blog/mixergy-to-interview-roy-rubin-live/#When:22:52:00Z Have a PCI Compliance Question? http://feedproxy.google.com/~r/magento/~3/YWpt_oqDDPY/ http://www.magentocommerce.com/blog/have-a-pci-compliance-question/#When:04:04:00Z <p><img src="http://www.magentocommerce.com/images/uploads/IMG00220-20090615-1750.jpg" style="border: 0;" alt="image" width="335" height="207" /> </p> <p> We’ll be joined tomorrow (June 16, 2009) at the Internet Retailer Conference by Josh Zachary, <a href="http://www.rackspace.com/magento" title="Rackspace's">Rackspace’s</a> Senior Compliance Architect. If you are attending the event and have a PCI compliance question, stop by our booth (#248). </p> <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=YWpt_oqDDPY:N-pjOc6NyBY:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=YWpt_oqDDPY:N-pjOc6NyBY:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=YWpt_oqDDPY:N-pjOc6NyBY:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=YWpt_oqDDPY:N-pjOc6NyBY:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/YWpt_oqDDPY" height="1" width="1"/> News 2009-06-16T04:04:00-08:00 http://www.magentocommerce.com/blog/have-a-pci-compliance-question/#When:04:04:00Z Globetrotter to Launch on Magento ($100+ Million Online Retailer) http://feedproxy.google.com/~r/magento/~3/j3omDJtKIqQ/ http://www.magentocommerce.com/blog/globetrotter-to-launch-on-magento-100-million-online-retailer/#When:22:07:00Z <p><img src="http://www.magentocommerce.com/images/uploads/globetrotter-de.jpg" style="border: 0;" alt="image" width="211" height="62" /> </p> <p> <a href="http://www.excitingcommerce.de/2009/06/globetrotter-setzt-auf-magento.html" title="Exciting Ecommerce">Exciting Ecommerce</a> is reporting (via <a href="http://t3n.yeebase.com/magazin/vorschau-t3n-nr-16/" title="T3N Magazine">T3N Magazine</a>) that <a href="http://www.globetrotter.de" title="Globetrotter.de">Globetrotter.de</a>, one of the largest eCommerce sites in Germany, will be migrating from a custom in-house eCommerce solution to <a href="http://www.magentocommerce.com/" title="Magento">Magento</a>. Globetrotter’s turn over last year was €205 million ($285 million), €75 million via the online channel ($105 million). </p> <p> <a href="http://www.magentocommerce.com/blog/comments/jack-wolfskin-worlds-largest-outdoor-retailer-launches-on-magento/" title="Earlier this year">Earlier this year</a>, Globetrotter launched the <a href="http://shop.jack-wolfskin.de/" title="Jack Wolfskin">Jack Wolfskin</a> site for the German and Austrian markets as part of the transition process. Jack Wolfskin is the world’s largest outdoor retailer. The project was implemented by <a href="http://www.visions-new-media.com/de/" title="Visions">Visions</a>, a <a href="http://www.magentocommerce.com/partners/view/59/visions-new-media-gmbh" title="Magento Enterprise Partner">Magento Enterprise Partner</a>. <br /> </p><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=j3omDJtKIqQ:yUy-fio4gLU:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=j3omDJtKIqQ:yUy-fio4gLU:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=j3omDJtKIqQ:yUy-fio4gLU:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=j3omDJtKIqQ:yUy-fio4gLU:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/j3omDJtKIqQ" height="1" width="1"/> News 2009-06-11T22:07:00-08:00 http://www.magentocommerce.com/blog/globetrotter-to-launch-on-magento-100-million-online-retailer/#When:22:07:00Z Attending Internet Retailer 2009 Conference in Boston? http://feedproxy.google.com/~r/magento/~3/kmkd3sehci4/ http://www.magentocommerce.com/blog/attending-internet-retailer-2009-conference-in-boston/#When:16:31:00Z <img src="http://www.magentocommerce.com/images/uploads/co_irce2009_home_small.jpg" style="border: 0;" alt="image" width="351" height="77" /><br/><br/> Stop by our booth at the Internet Retailer 2009 Conference & Exhibition in Boston on June 15-18, 2009 (next week). You can find us in booth #248 alongside the wonderful people from <a href="http://www.rackspace.com/partners/solution_partners/index.php?partner_id=150" title="Rackspace">Rackspace</a> and <a href="http://www.mailchimp.com/magento/?pid=magento&source=website" title="MailChimp">MailChimp</a>. <br/><br/> <a href="http://www.mailchimp.com/magento/?pid=magento&source=website" title="MailChimp">MailChimp</a> is extending a special promotion to <a href="http://www.magentocommerce.com/" title="Magento">Magento</a> merchants. Customers who sign-up for <a href="http://www.mailchimp.com/magento/?pid=magento&source=website" title="MailChimp">MailChimp</a> will get a $25 credit and advanced marketing reports ($49 value) for FREE. Learn more at <a href="http://www.mailchimp.com/magento/?pid=magento&source=website" title="http://www.mailchimp.com/magento/?pid=magento&source=website">http://www.mailchimp.com/magento/</a>. <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=kmkd3sehci4:Ew14Gn_k08c:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=kmkd3sehci4:Ew14Gn_k08c:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=kmkd3sehci4:Ew14Gn_k08c:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=kmkd3sehci4:Ew14Gn_k08c:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/kmkd3sehci4" height="1" width="1"/> Updates 2009-06-11T16:31:00-08:00 http://www.magentocommerce.com/blog/attending-internet-retailer-2009-conference-in-boston/#When:16:31:00Z Magento and Rackspace Partner to Deliver Enterprise Class Hosting Solution http://feedproxy.google.com/~r/magento/~3/f4v-f5_MZGA/ http://www.magentocommerce.com/blog/magento-and-rackspace-partner-to-deliver-enterprise-class-hosting-solution/#When:00:34:00Z We are excited to announce our selection of Rackspace® Hosting as the first Magento Enterprise Hosting Partner. <a href="http://www.rackspace.com/partners/solution_partners/index.php?partner_id=150" title="Rackspace">Rackspace</a> is a global hosting provider that has a commitment to quality and customer success that we believe is fundamental to any merchant’s successful eCommerce strategy. Rackspace has also agreed to extend a special discount to Magento users who want a managed hosting solution. To take advantage of this special pricing, <a href="http://www.rackspace.com/partners/solution_partners/index.php?partner_id=150" title="click on the image below">click on the image below</a>. <br/><br/> <a href="http://www.rackspace.com/partners/solution_partners/index.php?partner_id=150"><img src="http://www.magentocommerce.com/images/uploads/rackspace-magento.jpg" style="border: 0;" alt="image" width="601" height="306" /></a><br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=f4v-f5_MZGA:yr0aQDXKJY4:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=f4v-f5_MZGA:yr0aQDXKJY4:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=f4v-f5_MZGA:yr0aQDXKJY4:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=f4v-f5_MZGA:yr0aQDXKJY4:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/f4v-f5_MZGA" height="1" width="1"/> News 2009-06-10T00:34:00-08:00 http://www.magentocommerce.com/blog/magento-and-rackspace-partner-to-deliver-enterprise-class-hosting-solution/#When:00:34:00Z Varien Announces New Hosting Partner Program http://feedproxy.google.com/~r/magento/~3/BWbYaYpcX3I/ http://www.magentocommerce.com/blog/varien-announces-new-hosting-partner-program/#When:00:33:01Z Following the recent <a href="http://www.magentocommerce.com/blog/comments/announcing-the-magento-enterprise-edition/" title="announcement">announcement</a> of Varien’s new partner program strategy and launch of the <a href="http://www.magentocommerce.com/partners/solution-partners" title="Solution Partner Program">Solution Partner Program</a>, we are pleased to announce our new <a href="http://www.magentocommerce.com/partners/hosting-partners" title="Hosting Partner Program ">Hosting Partner Program </a>focused on companies who specialize in providing hosting services to Magento customers who require a safe and reliable environment for their Magento ecommerce solution. Our objective is to highlight Hosting Partners that are established and reputable industry leaders with proven experience providing Magento hosting services and who ideally own and operate their own facilities. This will ensure a high quality service and the achievement of high uptime that Magento customers require to be successful selling online. Working closely with our hosting partners will enable us to better support Magento users through our partners and focus strategically on investing and growing the market together. <br/><br/> Our goal with the new Hosting Partner Program is to establish meaningful partner levels that ensure a good fit with the broad range of Magento users. Those levels consist of Enterprise Hosting Partners who have proven expertise in hosting large scale eCommerce deployments for enterprises that demand 100% uptime, dedicated customer service, and often times infrastructure in multiple countries, and Professional Hosting Partners who focus primarily on supporting SMB companies within a single country. <br/><br/> Our Hosting Partners will benefit from increased visibility and awareness through promotion on the Magento website and other joint marketing activities. Hosting Partners will also receive backing and support from Magento and have access to new releases ahead of the wider market in order to upgrade their hosting packages on a timely basis for the benefit of all Magento users. The new Hosting Partner Program includes revenue sharing terms that ensure a healthy partnership and provide a good return for both parties. <br/><br/> To learn more about our Hosting Partner Program, please visit <a href="http://www.magentocommerce.com/partners/hosting-partners" title="www.magentocommerce.com/partners/hosting-partners">www.magentocommerce.com/partners/hosting-partners</a>. Partners interested in being considered should complete the Hosting Partner Application at the bottom of the page. Please note that those who have already submitted a Hosting Partner application do not need to re-apply. <br /><hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top" width="90" align="left"><a href="http://twitter.com/magento"><img src="http://www.magentocommerce.com/img/magento_on_twitter.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">FROM THE MAGENTO TWITTER FEED</font></strong></span><p><a href="http://twitter.com/magento/statuses/2456115925">From the Varien/Magento family to yours - Happy 4th of July!</a></p><p><a href="http://twitter.com/magento"><strong><font size="-2">Follow Magento on Twitter »</font></strong></a></p></td><td><img src="http://www.magentocommerce.com/img/clear.gif" width="10px" /><img src="http://www.magentocommerce.com/img/feed_separator.png" /></td><td valign="top" width="90" align="left"><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><img src="http://www.magentocommerce.com/img/magento_ebook.png" /></a></td><td valign="top" width="220" style="padding:0;"><strong><font size="-2">NOW AVAILABLE</font></strong><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book">The Official Magento User Guide by Varien is here!</a></p><p><a href="http://www.magentocommerce.com/support/magento-user-guide-book"><strong><font size="-2">Get your eBook today »</font></strong></a></p></td></tr></table><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/magento?a=BWbYaYpcX3I:G-Q4VUxE4w8:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=BWbYaYpcX3I:G-Q4VUxE4w8:7Q72WNTAKBA"><img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/magento?a=BWbYaYpcX3I:G-Q4VUxE4w8:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/magento?i=BWbYaYpcX3I:G-Q4VUxE4w8:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds.feedburner.com/~r/magento/~4/BWbYaYpcX3I" height="1" width="1"/> News 2009-06-10T00:33:01-08:00 http://www.magentocommerce.com/blog/varien-announces-new-hosting-partner-program/#When:00:33:01Z