<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0"><channel><title>Marketing Tools Review</title><link>http://www.marketing-tools-review.com/blog</link><description>Internet marketing and information entrepreneurs - tools, news and tips to help you succeed</description><language>en</language><generator>http://wordpress.org/?v=2.7.1</generator><sy:updatePeriod xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">hourly</sy:updatePeriod><sy:updateFrequency xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">1</sy:updateFrequency><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/marketing-tools-review" type="application/rss+xml" /><feedburner:emailServiceId>marketing-tools-review</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><feedburner:browserFriendly>This is an XML content feed. It is intended to be viewed in a newsreader or syndicated to another site.</feedburner:browserFriendly><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item><title>CPA Ninja Review</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/-hIQhRQ0-u4/</link><category>CPA marketing</category><category>Product Reviews</category><category>CPA Ninja</category><category>CPA Ninja review</category><category>CPA Ninja School</category><category>Marty Rozmanith</category><category>Matt Trainer</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Sat, 20 Jun 2009 21:56:38 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1308</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Okay, so just what is <a href="http://www.cpaninjaschool.com/?thankyou-page=17299">CPA Ninja</a> all about? First of all, here are some vital stats.</p>
<p>Launch date: June 25th, 2009 (1pm EST)<br />
Creators: <a href="http://www.rozmanith.org/careers/about/">Marty Rozmanith</a> and <a href="http://www.themarketingmoron.com/">Matt Trainer</a></p>
<p>The course contains 12 in-depth videos of how to create SEO-friendly blogs that will get your sites ranked and get the free traffic flowing to your sites. There are 4 modules and each module contains 3 videos. In addition to the free traffic, you will combine some paid traffic strategies to further ramp up your profits.</p>
<p>Here&#8217;s a peek at the contents of the course&#8230;</p>
<p>(Note: I will update the review as I go through the videos&#8230; so check back often)</p>
<p><strong>Module 1 - Getting Started</strong></p>
<p><strong>Video 1: Understand What Really Matters</strong> (Duration: 24 Minutes)</p>
<p>The first video is done by Matt Trainer. He goes through the importance of focusing on one method of making money at a time. There are a lot of ways to make money online but without focus, you will find yourself swamped with information overload. He also goes over why he likes CPA marketing over other methods. Also, find out what are the top 4 things that really matter in this field. </p>
<p><strong>Pros:</strong> I like it that he tells people that CPA marketing requires time AND money. That&#8217;s the truth. You won&#8217;t be a success overnight. </p>
<p><strong>Cons:</strong> He uses too many curse words.<br />
<strong><br />
Video 2: The Goal Using Real-world Examples</strong> (Duration: 9 Minutes)</p>
<p>The second video has Marty interviewing Matt about one of his actual sites that was used to promote a CPA offer. He was making $300-400 net profit per day from this one site and one CPA offer. This video will give you an overview of the whole idea of using blogs to promote CPA offers. The example he shows uses WordPress Direct as the backend system but if you are familiar with WordPress, you can easily create these blogs without having to pay extra for WPD. </p>
<p><strong>Pros:</strong> Discusses a number of things you can do to increase conversions. Shows an actual live site.</p>
<p><strong>Video 3: CPA Basics From A Million Dollar Insider </strong>(Duration: 1 Hour 10 Minutes)</p>
<p>Luke Jaten interviews Matt to learn how the CPA machine works. It covers topics such as how to apply to CPA networks, what is an affiliate manager, what markets are always hot, what is EPC, how to gauge demand in a market, etc. This is a long video - take lots of notes.</p>
<p>If you&#8217;re already familiar with CPA, then this video is very basic. But if you&#8217;re new to CPA, then there is a lot of good information here. </p>
<p><strong>Pros</strong>: Gives you resources on how to monitor demand and catch market trends. There are also some nice tips on lateral thinking to avoid expensive keywords in PPC. What CPA marketing pitfalls to look out for. </p>
<p><strong>Module 2 - Take Action</strong></p>
<p><strong>Video 4: How to Drive Traffic</strong> (Duration: 24 Minutes)</p>
<p>This video is all about getting traffic to your CPA offers. Matt reviews his top 3 favorite ways of driving traffic - Media Buys, PPV, and PPC. </p>
<p><strong>Pros:</strong> Tells you about the pitfalls of media buying.</p>
<p><strong>Cons:</strong> Quite a general discussion with not too much details.</p>
<p><strong>Video 5: Setup Your Websites, Part 1 - Money Page</strong> (Duration: 24 Minutes)</p>
<p>Marty goes over how you can set up your &#8220;Money Page&#8221;. This is the page where you will host the CPA offer and drive all the traffic to.</p>
<p>Video 6: Website Infrastructure, Part 2 - Your Traffic Blog</p>
<p><strong>Module 3 - Prime The Funnel</strong><br />
Video 7: Lessons From The Site Examples<br />
Video 8: Infrastructure, Part 3 - Finish Your Blog<br />
Video 9: Turbo Keyword Research &#038; Setting Up PPC Campaigns</p>
<p><strong>Module 4 - Make The Money</strong><br />
Video 10: Tracking and Optimizing Your Return On Investment (ROI)<br />
Video 11: Reduce Hassles &#038; Eliminate Errors with StatsJunky<br />
Video 12: Scale up your profits</p>
<p>There are a couple of preview videos that are available to explain a bit more of what this course is about. Check out these videos&#8230;</p>
<p>In Preview Video #1, Marty interviews a guy who is making $25,000 per month using these techniques. </p>
<p><a href="http://www.cpaninjas.com/vid1/?thankyou-page=17299"><img src="http://www.marketing-tools-review.com/blog/wp-content/uploads/2009/06/cpa-ninja-video-1-300x186.png" alt="cpa-ninja-video-1" title="cpa-ninja-video-1" width="300" height="186" class="alignnone size-medium wp-image-1310" /></a></p>
<p>Preview Video #2 is where it really gets interesting as Marty and Matt interview <a href="http://www.hexatrack.com">Amish Shah</a> on some of the ways he uses to get traffic to the CPA offers he is promoting. Listen for some golden nuggets in there.</p>
<p><a href="http://www.cpaninjas.com/vid2/?thankyou-page=17299"><img src="http://www.marketing-tools-review.com/blog/wp-content/uploads/2009/06/cpa-ninja-video-2.png" alt="cpa-ninja-video-2" title="cpa-ninja-video-2" width="450" height="269" class="aligncenter size-full wp-image-1311" /></a><br />
<strong><br />
My verdict:</strong> This course is geared more towards the beginner. If you&#8217;re an intermediate or advanced affiliate marketer, then you probably do not need this course. But if you&#8217;re mainly focused on PPC and would like to learn how to get some more traffic to CPA offers using SEO-optimized blogs, then it might be something worth checking out. While the techniques it teaches can be implemented with free tools like WordPress, the downside is that you might have to shell out more money to get WordPress Direct if you are less technically savvy.</p>
<p>Technorati Tags: <a href="http://technorati.com/tag/CPA+Ninja" rel="tag">CPA Ninja</a>, <a href="http://technorati.com/tag/Marty+Rozmanith" rel="tag"> Marty Rozmanith</a>, <a href="http://technorati.com/tag/Matt+Trainer" rel="tag"> Matt Trainer</a>, <a href="http://technorati.com/tag/Amish+Shah" rel="tag"> Amish Shah</a>, <a href="http://technorati.com/tag/CPA+Ninja+Review" rel="tag"> CPA Ninja Review</a></p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/-hIQhRQ0-u4" height="1" width="1"/>]]></content:encoded><description>Okay, so just what is CPA Ninja all about? First of all, here are some vital stats.
Launch date: June 25th, 2009 (1pm EST)
Creators: Marty Rozmanith and Matt Trainer
The course contains 12 in-depth videos of how to create SEO-friendly blogs that will get your sites ranked and get the free traffic flowing to your sites. There [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/06/cpa-ninja-review/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/06/cpa-ninja-review/</feedburner:origLink></item><item><title>CPA Ninja School</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/Odp4SYmnhVw/</link><category>CPA marketing</category><category>CPA Ninja School</category><category>CPA offers</category><category>Marty Rozmanith</category><category>Matt Trainer</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Sat, 20 Jun 2009 06:59:49 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1305</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>There are generally two groups of affiliate marketers - those who specialize in SEO to bring in free traffic and then those who use paid traffic sources like PPC and media buys to promote <a href="http://www.cpaninjablog.com">CPA offers</a>. CPA Ninja School is an upcoming course which includes detailed training videos to show you how to merge the two and generate free traffic to convert CPA offers. It&#8217;s put out by Marty Rozmanith and Matt Trainer. If you haven&#8217;t already seen some of the videos they have put out, definitely take a look because it will give you an idea of what the course will be about.</p>
<p>CPA Ninja School is geared more towards beginners or those who are well-versed in PPC and want to learn how to get some organic traffic to supplement their paid traffic sources. You really don&#8217;t need to be technical to learn how to create blogs that will rank well in the search engine. The videos will provide step-by-step instructions that anyone can follow. I will do a more detailed review of the course as I have been able to preview it.</p>
<p>Technorati Tags: <a href="http://technorati.com/tag/CPA+Ninja+School" rel="tag">CPA Ninja School</a>, <a href="http://technorati.com/tag/Marty+Rozmanith" rel="tag"> Marty Rozmanith</a>, <a href="http://technorati.com/tag/Matt+Trainer" rel="tag"> Matt Trainer</a></p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/Odp4SYmnhVw" height="1" width="1"/>]]></content:encoded><description>There are generally two groups of affiliate marketers - those who specialize in SEO to bring in free traffic and then those who use paid traffic sources like PPC and media buys to promote CPA offers. CPA Ninja School is an upcoming course which includes detailed training videos to show you how to merge the [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/06/cpa-ninja-school/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/06/cpa-ninja-school/</feedburner:origLink></item><item><title>Affiliate Summit East - NYC</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/1c5_TO7CUdc/</link><category>Affiliate Marketing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Tue, 09 Jun 2009 19:50:11 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1301</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>I&#8217;m excited that Affiliate Summit is finally coming to NYC on August 9-11, 2009. I will be there this year and this will be my first summit ever.</p>
<p>If you haven&#8217;t already registered, early bird registration rates end June 12th, so hurry. You can take a look at the <a href="http://www.affiliatesummit.com/09e-agenda/">agenda</a> and decide if you want to attend any of the sessions. Otherwise, the main benefit of going is really to network with other affiliates and networks and build business relationships.</p>
<p>Hope to see you in NYC this August!</p>
<p>Technorati Tags: <a href="http://technorati.com/tag/Affiliate+Summit+East" rel="tag">Affiliate Summit East</a></p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/1c5_TO7CUdc" height="1" width="1"/>]]></content:encoded><description>I&amp;#8217;m excited that Affiliate Summit is finally coming to NYC on August 9-11, 2009. I will be there this year and this will be my first summit ever.
If you haven&amp;#8217;t already registered, early bird registration rates end June 12th, so hurry. You can take a look at the agenda and decide if you want to [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/06/affiliate-summit-east-nyc/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/06/affiliate-summit-east-nyc/</feedburner:origLink></item><item><title>Zango Goes Bust</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/zYkTn3Fmi58/</link><category>Uncategorized</category><category>Zango</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Wed, 22 Apr 2009 20:26:37 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/2009/04/zango-goes-bust/</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>One of the PPV sources is gone. You can read about it <a href="http://www.theregister.co.uk/2009/04/21/zango/">here</a>. Read more at the <a href="http://blog.wouldbetheologian.com/">blog</a> of Ken Smith, former CTO and one of Zango&#8217;s founders.</p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/zYkTn3Fmi58" height="1" width="1"/>]]></content:encoded><description>One of the PPV sources is gone. You can read about it here. Read more at the blog of Ken Smith, former CTO and one of Zango&amp;#8217;s founders.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/04/zango-goes-bust/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/04/zango-goes-bust/</feedburner:origLink></item><item><title>John Wooden’s Definition of Success</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/EJ9cTMO1_t4/</link><category>Uncategorized</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Tue, 21 Apr 2009 06:14:27 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1298</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Do yourself a favor and watch this video of John Wooden talking about his definition of success.</p>
<p><code><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/0MM-psvqiG8&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/0MM-psvqiG8&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></code>
<p><strong><em>Sponsor</em></strong>:  <a href="http://moneymakingblogs.com/blog">Make Money Blogging</a><em> </em>- Extra income</p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/EJ9cTMO1_t4" height="1" width="1"/>]]></content:encoded><description>Do yourself a favor and watch this video of John Wooden talking about his definition of success.

Sponsor:  Make Money Blogging - Extra income</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/04/john-woodens-definition-of-success/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/04/john-woodens-definition-of-success/</feedburner:origLink></item><item><title>YSM Introduces Targeting - It’s About Time</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/1cp9LnfSIXM/</link><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Thu, 19 Mar 2009 05:20:52 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1297</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p><strong>Yahoo Search Marketing</strong> is finally doing some catching up with <strong>Google AdWords</strong>. For the longest time, I&#8217;ve wished that they would introduce the day-parting feature where you can turn ads on or off depending on the time of day and the day of week. They have now done that.</p>
<p>When you log in to your account and click on a campaign, you should see a column to the right of your ad group describing the type of targeting that is set. You have 3 choices of targeting - demographics, geography and time. </p>
<p>If you&#8217;ve used day-parting on AdWords, then you already understand how that works. Depending on your offer, sometimes you may not get paid on the weekends. So instead of manually turning off the campaigns yourself, you can set it once and forget about it. You can also adjust the bids based on the time of the day. Currently, it looks like you can only adjust your bid up, so set up your base bid and then make the adjustments. You can make adjustments based on a percentage of the base bid or the absolute $$. </p>
<p>Demographic targeting is something that I plan to test out. This is especially useful when you know that an offer is more geared for a specific gender or age group. I&#8217;m not sure how they can tell from the traffic what the demographics are unless this is more for the content network. For example, if your ads are being shown to someone who is logged in to their Yahoo account, they may have specified their age and gender when they originally signed up, like for Yahoo Mail. </p>
<p>If you&#8217;re doing PPC, you should have these 3 blogs bookmarked (or subscribe to their RSS feed) and read them often. </p>
<p><a href="http://adwords.blogspot.com/">http://adwords.blogspot.com/</a><br />
<a href="http://www.ysmblog.com/">http://www.ysmblog.com/</a><br />
<a href="http://www.adcentercommunity.com/">http://www.adcentercommunity.com/</a></p>
<p>Technorati Tags: <a href="http://technorati.com/tag/PPC" rel="tag">PPC</a>, <a href="http://technorati.com/tag/YSM" rel="tag"> YSM</a>, <a href="http://technorati.com/tag/demographic+targeting" rel="tag"> demographic targeting</a>, <a href="http://technorati.com/tag/day-parting" rel="tag"> day-parting</a></p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/1cp9LnfSIXM" height="1" width="1"/>]]></content:encoded><description>Yahoo Search Marketing is finally doing some catching up with Google AdWords. For the longest time, I&amp;#8217;ve wished that they would introduce the day-parting feature where you can turn ads on or off depending on the time of day and the day of week. They have now done that.
When you log in to your account [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/03/ysm-introduces-targeting-its-about-time/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/03/ysm-introduces-targeting-its-about-time/</feedburner:origLink></item><item><title>Affiliate Theme: WP Themes For Affiliate Marketing</title><link>http://feedproxy.google.com/~r/marketing-tools-review/~3/B-L6PXr4vLk/</link><category>Uncategorized</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Hock</dc:creator><pubDate>Wed, 18 Mar 2009 05:49:50 PDT</pubDate><guid isPermaLink="false">http://www.marketing-tools-review.com/blog/?p=1296</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p><a href="http://www.uniqueblogdesigns.com/">Unique Blog Designs</a> just released their <strong><a href="http://www.affiliatetheme.net/321.html">Affiliate Theme</a></strong> pack today. If you want to use WordPress as your CMS but don&#8217;t want your landing pages to look like a blog, then this is for you. You can easily customize the templates so that you can test graphics, font colors, font sizes, background colors, etc.</p>
<p>Just <a href="http://www.affiliatetheme.net/321.html">get it</a> and have fun with it. </p>
<p><code><object width="400" height="230"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=3662708&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=3662708&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="230"></embed></object></code></p>
<p>If you want a course that will show you how to monetize your blog using CPA offers, check out <a href="http://www.cpaninjablog.com">CPA Ninja</a>.</p>
<p>Technorati Tags: <a href="http://technorati.com/tag/Affiliate+Theme" rel="tag">Affiliate Theme</a>, <a href="http://technorati.com/tag/Wordpress+themes" rel="tag"> Wordpress themes</a>, <a href="http://technorati.com/tag/affiliate+marketing" rel="tag"> affiliate marketing</a>, <a href="http://technorati.com/tag/landing+pages" rel="tag"> landing pages</a>, <a href="http://technorati.com/tag/unique+blog+design" rel="tag"> unique blog design</a></p>
<img src="http://feeds.feedburner.com/~r/marketing-tools-review/~4/B-L6PXr4vLk" height="1" width="1"/>]]></content:encoded><description>Unique Blog Designs just released their Affiliate Theme pack today. If you want to use WordPress as your CMS but don&amp;#8217;t want your landing pages to look like a blog, then this is for you. You can easily customize the templates so that you can test graphics, font colors, font sizes, background colors, etc.
Just get [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.marketing-tools-review.com/blog/2009/03/affiliate-theme-wp-themes-for-affiliate-marketing/feed/</wfw:commentRss><feedburner:origLink>http://www.marketing-tools-review.com/blog/2009/03/affiliate-theme-wp-themes-for-affiliate-marketing/</feedburner:origLink></item></channel></rss>
