Marketing Coach

Google Adwords Keywords: Do I Remove High Cost Keywords?

Greg Spence — Sun, 29 Apr 2012 13:12:30 +0000

This is a question I get asked a lot by clients who manage their own Google Adwords PPC accounts. In this video I give my answer.

Google Adwords Keywords: Do I Remove High Cost Keywords? - Greg Spence

Google Adwords Exact Match: Important Changes to Exact and Phrase Match Keywords

Greg Spence — Tue, 24 Apr 2012 14:34:52 +0000

In mid-May Google will be switching on some important changes to the way exact and phrase match keywords behave. These changes will be the default behaviour and therefore will be activated in your account, unless you decide to turn them off. It is important, therefore, that you understand the implications of these changes on your Adwords account and how your ads performance and costs may be impacted.

Google Adwords Exact Match: Important Changes to Exact and Phrase Match Keywords - Greg Spence

No related posts.

10 Lead Generation Methods

Greg Spence — Mon, 06 Feb 2012 14:47:59 +0000

Are you confused about internet lead generation, or where to start? There is so much mis-information out there about lead generation so I thought I would create a short video covering the 10 lead generation methods successful businesses use when they market their products and services online. I hope you find it useful. 10 Effective Internet [...]

10 Lead Generation Methods - Greg Spence

No related posts.

Is Your Website Usable on an iPad?

Greg Spence — Fri, 27 Jan 2012 10:53:04 +0000

Even if you have a mobile version of your website, it is unlikely it will work the same way on an iPad. This post tells you why and gives some pointers as to what you need to do to make your website iPad friendly.

Is Your Website Usable on an iPad? - Greg Spence

No related posts.

Your Most Powerful Connections in Social Media – do you know who they are?

Greg Spence — Wed, 25 Jan 2012 20:03:07 +0000

Have you ever stopped to think about who or what, in your network, are the most powerful and influential connections, those that bring you the most business, most opportunities for business, or the most exposure? Analysing your network, both online and offline, and working out who those people are, allows you to work out where you should be focusing most of your time and effort.

Your Most Powerful Connections in Social Media – do you know who they are? - Greg Spence

No related posts.

Internet Marketing in 2012 – What You Should Consider

Greg Spence — Tue, 24 Jan 2012 20:25:50 +0000

For any business to remain effective at internet marketing, such significant change in audience behaviour has to be taken into account, and a review conducted of existing internet marketing approaches. That is why I have made this video. In it I cover 6 internet marketing techniques that I believe will be critical in 2012, and definitely will become more mainstream this year.

Internet Marketing in 2012 – What You Should Consider - Greg Spence

No related posts.

Let us Take Inspiration from the Death of Steve Jobs

Greg Spence — Thu, 06 Oct 2011 13:28:28 +0000

I have spent over 30 years of my life in the IT industry and during that time always kept an eye on Steve Jobs. No matter what life threw at Steve he would always see the positive in it. He did not have the best of starts in life, he did not inherit his wealth, [...]

Let us Take Inspiration from the Death of Steve Jobs - Greg Spence

No related posts.

SEO Training Part 1: SEO What’s in it for you?

Greg Spence — Thu, 01 Sep 2011 09:51:12 +0000

This is the first SEO training blog post to help you, as a small business owner, understand the basics of SEO a little better so that you can either do it yourself, or have the knowledge to find a company to do it for you without getting ripped off. Before I discuss the ins and [...]

SEO Training Part 1: SEO What’s in it for you? - Greg Spence

SEO Training Helping Small Businesses Understand SEO

SEO Training Helping Small Businesses Understand SEO

Greg Spence — Tue, 30 Aug 2011 09:05:49 +0000

SEO training is becoming more important for you as a small business owner due to the fact that search engine optimization(SEO) is becoming more important as a means for generating leads and sales for your business. Unfortunately there is a lot of jargon, mis-information, and downright lies circulating on the internet about SEO. You may [...]

SEO Training Helping Small Businesses Understand SEO - Greg Spence

SEO Training Part 1: SEO What’s in it for you?

How to Manage Pay Per Click Campaigns

Greg Spence — Fri, 26 Aug 2011 09:17:10 +0000

I use a simple method to manage pay per click campaigns which I will describe in this post so that you can benefit from the same approach. Once you have set up your pay per click campaigns it is important to manage them to ensure you keep your click costs down and improve the quality [...]

How to Manage Pay Per Click Campaigns - Greg Spence

How to set up Pay Per Click