<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2enclosuresfull.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:media="http://search.yahoo.com/mrss/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0"><channel><title>Provident Partners</title><link>http://www.providentpartners.net</link><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/marketingedge" /><description>Connecting New Media to Business Objectives</description><language>en</language><lastBuildDate>Sat, 26 May 2012 07:58:50 PDT</lastBuildDate><generator>http://wordpress.org/?v=3.3.2</generator><sy:updatePeriod xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">hourly</sy:updatePeriod><sy:updateFrequency xmlns:sy="http://purl.org/rss/1.0/modules/syndication/">1</sy:updateFrequency><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/marketingedge" /><feedburner:info uri="marketingedge" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><media:copyright>(c) 2012 Provident Partners</media:copyright><media:thumbnail url="http://www.providentpartners.net/smallmaruggi_highres.jpg" /><media:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</media:keywords><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Management &amp; Marketing</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Business News</media:category><itunes:owner><itunes:email>amaruggi@providentpartners.net</itunes:email><itunes:name>Albert Maruggi</itunes:name></itunes:owner><itunes:author>Albert Maruggi</itunes:author><itunes:explicit>no</itunes:explicit><itunes:image href="http://www.providentpartners.net/smallmaruggi_highres.jpg" /><itunes:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</itunes:keywords><itunes:subtitle>Marketing Edge </itunes:subtitle><itunes:summary>Thoughtful commentary, advice and insight on how social media is creating new ways to communicate and changing the nature of public relations, marketing, and advertising from Albert Maruggi, a veteran of radio, television, politics and the corporate communications.</itunes:summary><itunes:category text="Business"><itunes:category text="Management &amp; Marketing" /></itunes:category><itunes:category text="Business"><itunes:category text="Business News" /></itunes:category><geo:lat>44.913815</geo:lat><geo:long>-93.174595</geo:long><image><link>http://www.providentpartners.net/blog</link><url>http://www.providentpartners.net/PPsquarelogo.jpg</url><title>Marketing Edge Podcast by Provident Partners</title></image><feedburner:emailServiceId>marketingedge</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><feedburner:browserFriendly>This is an XML content feed. It is intended to be viewed in a newsreader or syndicated to another site.</feedburner:browserFriendly><item><title>Facebook Fad or Future?</title><link>http://feedproxy.google.com/~r/marketingedge/~3/qNTsvi-o5B8/</link><category>advertising</category><category>Blog Post</category><category>Facebook</category><category>Uncategorized</category><category>Facebook Ads</category><category>Facebook IPO</category><category>Facebook marketing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Sat, 26 May 2012 07:46:26 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/?p=2974</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Time 29:00 The mediocre public launch of Facebook is puzzling enough to me to spend some time reflecting on its implications for the economy in general and marketers specifically in this Marketing...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=qNTsvi-o5B8:5vRkgpcX2wY:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=qNTsvi-o5B8:5vRkgpcX2wY:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=qNTsvi-o5B8:5vRkgpcX2wY:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=qNTsvi-o5B8:5vRkgpcX2wY:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/qNTsvi-o5B8" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/facebook-fad-or-future/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><media:content url="http://feedproxy.google.com/~r/marketingedge/~5/r34s_1DKr70/20120526_facebookipo.mp3" fileSize="7063638" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>Time 29:00 The mediocre public launch of Facebook is puzzling enough to me to spend some time reflecting on its implications for the economy in general and marketers specifically in this Marketing Edge podcast recorded on Blog Talk Radio. In the weeks lea</itunes:subtitle><itunes:author>Albert Maruggi</itunes:author><itunes:summary>Time 29:00 The mediocre public launch of Facebook is puzzling enough to me to spend some time reflecting on its implications for the economy in general and marketers specifically in this Marketing Edge podcast recorded on Blog Talk Radio. In the weeks leading up the Facebook&amp;#8217;s opening day of trading, General Motors publicly said they [...]</itunes:summary><itunes:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</itunes:keywords><feedburner:origLink>http://www.providentpartners.net/facebook-fad-or-future/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/marketingedge/~5/r34s_1DKr70/20120526_facebookipo.mp3" length="7063638" type="audio/mpeg" /><feedburner:origEnclosureLink>http://www.providentpartners.net/html/podcast/20120526_facebookipo.mp3</feedburner:origEnclosureLink></item><item><title>Biggest Dilemma for Men Using QR Code on Indoor Advertising?</title><link>http://feedproxy.google.com/~r/marketingedge/~3/775rei-Z7Vo/</link><category>advertising</category><category>Blog Post</category><category>Facebook</category><category>mobile</category><category>Facebook apps</category><category>Indoor Advertising</category><category>Mobile Contests</category><category>QR Codes</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Mon, 07 May 2012 05:41:29 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/?p=2951</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[So I&#8217;m standing at a urinal doing what guys do in that position, which is stare at indoor advertising and I&#8217;m faced with a dilemma, what to do with my other hand.  You see as a geek...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=775rei-Z7Vo:QQBlSNCQ7yg:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=775rei-Z7Vo:QQBlSNCQ7yg:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=775rei-Z7Vo:QQBlSNCQ7yg:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=775rei-Z7Vo:QQBlSNCQ7yg:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/775rei-Z7Vo" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/biggest-dilemma-for-men-using-qr-code-on-indoor-advertising/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">1</slash:comments><feedburner:origLink>http://www.providentpartners.net/biggest-dilemma-for-men-using-qr-code-on-indoor-advertising/</feedburner:origLink></item><item><title>First Step Toward Green Marketing Plan</title><link>http://feedproxy.google.com/~r/marketingedge/~3/rTpc-_7ey20/</link><category>Blog Post</category><category>Uncategorized</category><category>Earth Day</category><category>Eco-friendly marketing</category><category>Green marketing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Tue, 24 Apr 2012 06:00:09 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/?p=2936</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[The key to green marketing is establishing a foundation for your product and service. Green marketing has emotional connections between your brand and consumer sentiment. When consumers consider...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=rTpc-_7ey20:x3tab-FraWo:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=rTpc-_7ey20:x3tab-FraWo:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=rTpc-_7ey20:x3tab-FraWo:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=rTpc-_7ey20:x3tab-FraWo:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/rTpc-_7ey20" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/first-step-toward-green-marketing-plan/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.providentpartners.net/first-step-toward-green-marketing-plan/</feedburner:origLink></item><item><title>Best Ways To Find Social ROI</title><link>http://feedproxy.google.com/~r/marketingedge/~3/1MJB6zEDasA/</link><category>Blog Post</category><category>business podcast</category><category>social media</category><category>strategy</category><category>Uncategorized</category><category>social business</category><category>social media ROI</category><category>social ROI</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Sat, 21 Apr 2012 05:05:11 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/?p=2905</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Time 23:19 When most people think of how to measure ROI on social media they run straight for the marketing department.  The discussion usually focuses on the number of _________ .  Fill in the...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=1MJB6zEDasA:2N2-8xz28vo:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=1MJB6zEDasA:2N2-8xz28vo:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=1MJB6zEDasA:2N2-8xz28vo:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=1MJB6zEDasA:2N2-8xz28vo:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/1MJB6zEDasA" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/best-ways-to-find-social-roi/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">2</slash:comments><media:content url="http://feedproxy.google.com/~r/marketingedge/~5/PdpSzoNXVTQ/20120420_hpeschatfinal.mp3" fileSize="33574787" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>Time 23:19 When most people think of how to measure ROI on social media they run straight for the marketing department.  The discussion usually focuses on the number of _________ .  Fill in the blank, tweets, mentions, hashtags, click throughs, and the li</itunes:subtitle><itunes:author>Albert Maruggi</itunes:author><itunes:summary>Time 23:19 When most people think of how to measure ROI on social media they run straight for the marketing department.  The discussion usually focuses on the number of _________ .  Fill in the blank, tweets, mentions, hashtags, click throughs, and the list is familiar. It may have been a curse that marketers seized social [...]</itunes:summary><itunes:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</itunes:keywords><feedburner:origLink>http://www.providentpartners.net/best-ways-to-find-social-roi/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/marketingedge/~5/PdpSzoNXVTQ/20120420_hpeschatfinal.mp3" length="33574787" type="audio/mpeg" /><feedburner:origEnclosureLink>http://www.providentpartners.net/html/podcast/20120420_hpeschatfinal.mp3</feedburner:origEnclosureLink></item><item><title>Two Reasons This Great Article Sucks</title><link>http://feedproxy.google.com/~r/marketingedge/~3/pxKZqGsN3Xc/</link><category>Blog Post</category><category>marketing</category><category>search</category><category>sameness</category><category>SEO</category><category>SEO Tactics</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Thu, 12 Apr 2012 10:31:04 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/?p=2843</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[I read this article that appeared in Marketing Profs with mixed emotions, it was terrific because it lays out in clear fashion what the digital world regards as a good resource for a topic.  The...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=pxKZqGsN3Xc:Y5isf7vfpdM:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=pxKZqGsN3Xc:Y5isf7vfpdM:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=pxKZqGsN3Xc:Y5isf7vfpdM:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=pxKZqGsN3Xc:Y5isf7vfpdM:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/pxKZqGsN3Xc" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/two-reasons-this-great-article-sucks/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.providentpartners.net/two-reasons-this-great-article-sucks/</feedburner:origLink></item><item><title>McKinsey Consulting is a Media Organization</title><link>http://feedproxy.google.com/~r/marketingedge/~3/PpOalN_mrK4/</link><category>Blog Post</category><category>marketing</category><category>content is king</category><category>Content marketing</category><category>content rules</category><category>corporate newsroom</category><category>newsroom</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Thu, 12 Apr 2012 05:16:17 PDT</pubDate><guid isPermaLink="false">http://www.providentpartners.net/blog/?p=1854</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[You have to tip your hat when a company preforms brilliantly. My hat goes off to McKinsey &#38; Company, the business consulting firm for being a wonderful thinker&#8217;s resource. And yes they also...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=PpOalN_mrK4:-Cn0s70OeCs:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=PpOalN_mrK4:-Cn0s70OeCs:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=PpOalN_mrK4:-Cn0s70OeCs:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=PpOalN_mrK4:-Cn0s70OeCs:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/PpOalN_mrK4" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/mckinsey-consulting-is-a-media-organization/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.providentpartners.net/mckinsey-consulting-is-a-media-organization/</feedburner:origLink></item><item><title>Social Media Week Highlights</title><link>http://feedproxy.google.com/~r/marketingedge/~3/nu1WghlveAU/</link><category>Blog Post</category><category>marketing</category><category>social media</category><category>#SMW</category><category>@SMW12</category><category>social business</category><category>social media week</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Wed, 22 Feb 2012 05:30:07 PST</pubDate><guid isPermaLink="false">http://www.providentpartners.net/blog/?p=2442</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Time 21:16 A long time Marketing Edge Podcast listener Michael Procopio attended Social Media Week, a global volunteer education event sponsored by companies involved and interested in the growth of...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=nu1WghlveAU:Cregyn9nMC4:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=nu1WghlveAU:Cregyn9nMC4:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=nu1WghlveAU:Cregyn9nMC4:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=nu1WghlveAU:Cregyn9nMC4:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/nu1WghlveAU" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/social-media-week-highlights/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">3</slash:comments><media:content url="http://feedproxy.google.com/~r/marketingedge/~5/VGeTafUWgB8/20120222_socialmediaweek.mp3" fileSize="30618771" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>Time 21:16 A long time Marketing Edge Podcast listener Michael Procopio attended Social Media Week, a global volunteer education event sponsored by companies involved and interested in the growth of social media. During the week of February 13, gatherings</itunes:subtitle><itunes:author>Albert Maruggi</itunes:author><itunes:summary>Time 21:16 A long time Marketing Edge Podcast listener Michael Procopio attended Social Media Week, a global volunteer education event sponsored by companies involved and interested in the growth of social media. During the week of February 13, gatherings in 13 cities around the world focused on social media topics, including analytics, usage of video, [...]</itunes:summary><itunes:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</itunes:keywords><feedburner:origLink>http://www.providentpartners.net/social-media-week-highlights/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/marketingedge/~5/VGeTafUWgB8/20120222_socialmediaweek.mp3" length="30618771" type="audio/mpeg" /><feedburner:origEnclosureLink>http://www.socialmediaforhospitality.com/20120222_socialmediaweek.mp3</feedburner:origEnclosureLink></item><item><title>What A Marketing Crock – Improve Your Shopping Experience, Right.</title><link>http://feedproxy.google.com/~r/marketingedge/~3/0V9uYMkcV5M/</link><category>Blog Post</category><category>Facebook</category><category>marketing</category><category>mobile</category><category>retail</category><category>technology</category><category>mobile commerce</category><category>personal shopping</category><category>science of shopping</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Thu, 02 Feb 2012 05:49:17 PST</pubDate><guid isPermaLink="false">http://www.providentpartners.net/blog/?p=2432</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[I love this piece on measuring consumer&#8217;s emotional levels in a retail shopping space or tracking their eye movements on a website. I don&#8217;t for a moment believe it&#8217;s about...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=0V9uYMkcV5M:GRtLR6tAcM4:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=0V9uYMkcV5M:GRtLR6tAcM4:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=0V9uYMkcV5M:GRtLR6tAcM4:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=0V9uYMkcV5M:GRtLR6tAcM4:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/0V9uYMkcV5M" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/what-a-marketing-crock-improve-your-shopping-experience-right/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><media:content url="http://feedproxy.google.com/~r/marketingedge/~5/5apNGg-nELo/5590821" fileSize="10111" type="application/x-shockwave-flash" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>I love this piece on measuring consumer&amp;#8217;s emotional levels in a retail shopping space or tracking their eye movements on a website. I don&amp;#8217;t for a moment believe it&amp;#8217;s about &amp;#8220;making their experience better&amp;#8221; do you? No really do</itunes:subtitle><itunes:author>Albert Maruggi</itunes:author><itunes:summary>I love this piece on measuring consumer&amp;#8217;s emotional levels in a retail shopping space or tracking their eye movements on a website. I don&amp;#8217;t for a moment believe it&amp;#8217;s about &amp;#8220;making their experience better&amp;#8221; do you? No really do you believe retailers will pay millions of dollars on research about consumer behavior to make your [...]</itunes:summary><itunes:keywords>marketing,public,reations,business,podcasting,media,social,media,video,audio</itunes:keywords><feedburner:origLink>http://www.providentpartners.net/what-a-marketing-crock-improve-your-shopping-experience-right/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/marketingedge/~5/5apNGg-nELo/5590821" length="10111" type="application/x-shockwave-flash" /><feedburner:origEnclosureLink>http://cdnapi.kaltura.com/index.php/kwidget/wid/1_8e44kcxc/uiconf_id/5590821</feedburner:origEnclosureLink></item><item><title>Marketers Need Your Digital Habits, Now!</title><link>http://feedproxy.google.com/~r/marketingedge/~3/TXUPV5YvAY4/</link><category>advertising</category><category>Blog Post</category><category>Facebook</category><category>mobile</category><category>technology</category><category>digital marketing</category><category>Facebook privacy</category><category>Google privacy</category><category>marketing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Mon, 30 Jan 2012 05:28:30 PST</pubDate><guid isPermaLink="false">http://www.providentpartners.net/blog/?p=2429</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[Marketers are a shrewd lot, some have customers in mind, but most have their own hides at the top of the food chain, then their company&#8217;s. This is not a criticism. This is the premise upon...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=TXUPV5YvAY4:zfkS08LSuRI:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=TXUPV5YvAY4:zfkS08LSuRI:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=TXUPV5YvAY4:zfkS08LSuRI:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=TXUPV5YvAY4:zfkS08LSuRI:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/TXUPV5YvAY4" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/marketers-need-love-too/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">1</slash:comments><feedburner:origLink>http://www.providentpartners.net/marketers-need-love-too/</feedburner:origLink></item><item><title>Who Has The Last Laugh on YouTube?</title><link>http://feedproxy.google.com/~r/marketingedge/~3/VoJ_O4SHZ98/</link><category>Blog Post</category><category>marketing</category><category>video</category><category>Comedians on YouTube</category><category>comedy</category><category>YouTube</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">amaruggi@providentpartners.net (Albert Maruggi)</dc:creator><pubDate>Mon, 23 Jan 2012 21:17:08 PST</pubDate><guid isPermaLink="false">http://www.providentpartners.net/blog/?p=2409</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[I read Todd Wasserman&#8217;s piece on Mashable about how 4 billion videos a day on consumed on YouTube, but the trend is YouTube viewers don&#8217;t hangout as much as TV viewers. Those couch...<br/>
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Hitting on a single topic in marketing, social media and business communications. Quick and to the point<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:63t7Ie-LG7Y"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=63t7Ie-LG7Y" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:KwTdNBX3Jqk"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=VoJ_O4SHZ98:P5PvSfDTm-I:KwTdNBX3Jqk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=VoJ_O4SHZ98:P5PvSfDTm-I:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/marketingedge?i=VoJ_O4SHZ98:P5PvSfDTm-I:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/marketingedge?a=VoJ_O4SHZ98:P5PvSfDTm-I:TzevzKxY174"><img src="http://feeds.feedburner.com/~ff/marketingedge?d=TzevzKxY174" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/marketingedge/~4/VoJ_O4SHZ98" height="1" width="1"/>]]></content:encoded><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.providentpartners.net/who-has-the-last-laugh-on-youtube/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">5</slash:comments><feedburner:origLink>http://www.providentpartners.net/who-has-the-last-laugh-on-youtube/</feedburner:origLink></item><copyright>(c) 2012 Provident Partners</copyright><media:credit role="author">Albert Maruggi</media:credit><media:rating>nonadult</media:rating><media:description type="plain">Marketing Edge </media:description></channel></rss>

