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	<title>Marketing Over Coffee</title>
	
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		<title>Now With More Armageddon!</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/-m9iLsPF0d4/</link>
		<comments>http://www.marketingovercoffee.com/2012/05/09/now-with-more-armageddon/#comments</comments>
		<pubDate>Thu, 10 May 2012 01:39:09 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1533</guid>
		<description>In this Marketing Over Coffee: Learn all about Michael Jackson, Voicemail and Armageddon! Direct Link to File Show length 30:19 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net &amp;#8211; Screensharing with integration to Salesforce.com. Click. Show. [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Michael Jackson, Voicemail and Armageddon!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC262.mp3">Direct Link to File</a></p>
<p>Show length 30:19</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong>- <a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p><strong>Glance.net</strong> &#8211; <a href="http://www.glance.net/site/why-glance/prospect.aspx">Screensharing with integration to Salesforce.com</a>. Click. Show. Sell.</p>
<p>00:30 <a href="http://mashable.com/2012/05/06/apple-bet-against-web/">Apple bets against the web</a>, <a href="http://venturebeat.com/2012/05/02/linkedin-ipad-app-engineering/#s:1-linkedin-ipad">LinkedIn app for iPad </a></p>
<p>03:49 Cornelius asks about the new lean homepage standard (see <a href="http://lifestream.aol.com/">AOL Lifestream</a>) vs. losing your SEO juice</p>
<p>08:02 The new guide to link building by iAcquire, Google Refine</p>
<p>09:45 <a href="http://www.mediapost.com/publications/article/173920/pepsi-inks-deal-with-michael-jacksons-estate.html">Pepsi signs Michael Jackson</a>, Ed hacks Google Plus for polling</p>
<p>11:29 Neville asks &#8220;Are we truly just digital?&#8221; &#8211; Let&#8217;s talk voicemail</p>
<p>16:39 The MoC Awards have shipped! Thanks from Andrea V.</p>
<p>18:46 Best twitter metrics for small business</p>
<p>23:10 Is PPC Dead? The rapid churn is here.</p>
<p>24:48 Facebook IPO, and general Armageddon</p>
<p>28:10 Road Wrap up: <a href="http://cspenn.com/blogworld">Blogworld New York &#8211; Tim Street &#8211; IAWTV Web TV Track at Blogworld NYC with more speakers to be added soon</a> (promo code SChrisP10), <a href="http://productcampboston.org/">ProductCamp Boston June9</a>, Marketing Profs B2B</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/nnkY9ApklqY/MoC262.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Michael Jackson, Voicemail and Armageddon! Direct Link to File Show length 30:19 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Michael Jackson, Voicemail and Armageddon! Direct Link to File Show length 30:19 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net &amp;#8211; Screensharing with integration to Salesforce.com. Click. Show. [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/05/09/now-with-more-armageddon/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/nnkY9ApklqY/MoC262.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC262.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Pandas and a Case of Mtn. Dew</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/ejCO97GOrX4/</link>
		<comments>http://www.marketingovercoffee.com/2012/05/02/pandas-and-a-case-of-mtn-dew/#comments</comments>
		<pubDate>Thu, 03 May 2012 01:14:20 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1530</guid>
		<description>In this Marketing Over Coffee: Learn all about Google Panda, Paywalls, and Original Content! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net &amp;#8211; Screensharing with integration to Salesforce.com. Click. [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Google Panda, Paywalls, and Original Content!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC261.mp3">Direct Link to File</a></p>
<p>Show length 26:31</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong>- <a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p><strong>Glance.net</strong> &#8211; <a href="http://www.glance.net/site/why-glance/prospect.aspx">Screensharing with integration to Salesforce.com</a>. Click. Show. Sell.</p>
<p>00:22 <a href="http://searchengineland.com/winners-losers-from-googles-webspam-update-119493">Google Panda 3.5</a></p>
<p>02:07 Rocking the <a href="http://klouchebag.com/">Klouchebag</a> Rankings</p>
<p>04:58 <a href="http://www.mediabuyerplanner.com/entry/110042/syfy-upfront-28-scripted-and-reality-projects-stephen-king-movie-epic-trans/">SyFy cross platform upfronts</a> &#8211; Connecting TV and MMO? Chris hoardes Mt. Dew Bottlecaps</p>
<p>07:58 Blogsomething</p>
<p>09:50 <a href="http://www.mediabuyerplanner.com/entry/110055/economist-proves-its-point-with-abc-report-readers-pay-for-quality-content/">Economist defends paywall</a> , <a href="http://paidcontent.org/2012/04/24/boston-globe-knocks-down-paywall-to-jumpstart-subscriptions/">Globe knocks down paywall as promotion</a></p>
<p>13:16 <a href="http://tpn.thepulsenetwork.com/Business/kitchen-table-talks/ktc-of-the-week-christopher-s-penn/">Chris on KTCO</a> in which we cover reading S1 filings for competitive intel, Google Analytics goal setting</p>
<p>15:56 Debating long form content results from Chris&#8217; newsletter</p>
<p>19:57 <a href="http://www.photoshopbuzz.com/658/change-photo-to-line-drawing/">Photoshop anything to a line drawing</a> the <a href="http://www.flickr.com/photos/financialaidpodcast/6966448240/in/photostream">result</a>.</p>
<p>21:05 Road Wrap up: Blogworld New York and the Book Expo, <a href="http://productcampboston.org/">ProductCamp Boston June9</a>, Marketing Profs B2B</p>
<p>25:30 Question of the Week: Are you testing long/short form email? What&#8217;s working for you?</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/fLLUHjrmehc/MoC261.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Google Panda, Paywalls, and Original Content! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.goprom</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Google Panda, Paywalls, and Original Content! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com - GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net &amp;#8211; Screensharing with integration to Salesforce.com. Click. [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/05/02/pandas-and-a-case-of-mtn-dew/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/fLLUHjrmehc/MoC261.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC261.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Two Sixty</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/ffrP7HZMSSg/</link>
		<comments>http://www.marketingovercoffee.com/2012/04/25/two-sixty/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 03:25:22 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1526</guid>
		<description>In this Marketing Over Coffee: Learn all about AdWords, Kobe Beef and Google Drive! Direct Link to File Show length 24:43 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net Screensharing with integration to Salesforce.com. Click. Show. Sell. [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about AdWords, Kobe Beef and Google Drive!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC260.mp3">Direct Link to File</a></p>
<p>Show length 24:43</p>
<p>Brought to you by our sponsor:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p><strong>Glance.net</strong></p>
<p><a href="http://www.glance.net/site/why-glance/prospect.aspx">Screensharing with integration to Salesforce.com</a>. Click. Show. Sell.</p>
<p>&nbsp;</p>
<p>00:29 Interactive AdWords &#8211; Getting your form in the Ad</p>
<p>01:53 Matt Cutts goes old school &#8211; <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=KyCYyoGusqs">How does Google Index?</a></p>
<p>04:40 Kobe beef and other food lies</p>
<p>07:19 Edison Research on why <a href="http://www.edisonresearch.com/home/archives/2012/04/why-twitter-is-bigger-than-you-think.php">Twitter is bigger than you think</a></p>
<p>10:12 <a href="http://gizmodo.com/5903704/dont-buy-this-stuff-right-now">Gear to not buy now</a>!</p>
<p>10:45 <a href="http://www.trufflemedia.com/agmedia/">John Blue</a> is not dead yet &#8211; and asks about pulling back email.</p>
<p>14:25 Classic story of catastrophic data loss &#8211; <a href="http://www.youtube.com/watch?v=EL_g0tyaIeE">That Time Toy Story 2 Vanished</a></p>
<p>15:22 Google Drive is here, <a href="http://www.distilled.net/blog/seo/how-to-build-agile-seo-tools-using-google-docs/">scripting with Google Docs</a></p>
<p>17:22 Clay Shirky &#8211; The Boredom Shortage</p>
<p>20:05 From twitter- counting inbound links, YouTube video ads</p>
<p>22:44 Help the <a href="http://www.amveruscg.blogspot.com">Coast Guard Amver Blog</a> Win Best Blog <a href="http://milblogconference.milblogging.com/2012-milbloggies/vote-now/">Vote Here</a></p>
<p>23:07 Road Wrap up: EduWeb, Blogworld New York, <a href="http://productcampboston.org/">ProductCamp Boston June9</a>, Marketing Profs B2B</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/rWMPPCUjdcU/MoC260.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about AdWords, Kobe Beef and Google Drive! Direct Link to File Show length 24:43 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffe</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about AdWords, Kobe Beef and Google Drive! Direct Link to File Show length 24:43 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net Screensharing with integration to Salesforce.com. Click. Show. Sell. [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/04/25/two-sixty/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/rWMPPCUjdcU/MoC260.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC260.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>The Avengers vs. The Dark Knight</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/49LdqFDE22A/</link>
		<comments>http://www.marketingovercoffee.com/2012/04/18/the-avengers-vs-the-dark-knight/#comments</comments>
		<pubDate>Thu, 19 Apr 2012 01:23:54 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1520</guid>
		<description>In this Marketing Over Coffee: Learn all about Google Analytics Social, Microsurveys, and the Infinite Radio Dial! Direct Link to File Show length 24:18 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net Screensharing with integration to Salesforce.com. [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Google Analytics Social, Microsurveys, and the Infinite Radio Dial!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC259.mp3">Direct Link to File</a></p>
<p>Show length 24:18</p>
<p>Brought to you by our sponsor:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p><strong>Glance.net</strong></p>
<p><a href="http://www.glance.net/site/why-glance/prospect.aspx">Screensharing with integration to Salesforce.com</a>. Click. Show. Sell.</p>
<p>&nbsp;</p>
<p>00:25 <a href="http://www.christopherspenn.com/2012/04/how-to-measure-if-social-media-marketing-is-working-for-you/">Chris&#8217; post on Google Analytics Social</a> gets picked up by the <a href="https://twitter.com/#!/googleanalytics/status/192393421195972608">G-Team themselves</a></p>
<p>01:54 Returning to PPC &#8211; the Facebook Power Editor for Chrome, updating your Facebook creative frequently</p>
<p>06:32 Microsurveys from Google</p>
<p>12:11 Your Facebook Email Address</p>
<p>15:18 eBook Reading stats from Pew, stats on <a href="http://www.edisonresearch.com/home/archives/2012/04/the-infinite-dial-2012-navigating-digital-platforms.php">The Infinite Radio Dial</a>, John plugs <a href="http://turntable.fm">Turntable.FM</a></p>
<p>20:45 The Avengers vs. The Dark Knight</p>
<p>21:30 Road Wrap up: AA-ISP in Dallas, EduWeb, Blogworld New York, <a href="http://productcampboston.org/">ProductCamp Boston June9</a>, Marketing Profs B2B</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/J-SNNXOPmiY/MoC259.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Google Analytics Social, Microsurveys, and the Infinite Radio Dial! Direct Link to File Show length 24:18 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shippe</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Google Analytics Social, Microsurveys, and the Infinite Radio Dial! Direct Link to File Show length 24:18 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Glance.net Screensharing with integration to Salesforce.com. [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/04/18/the-avengers-vs-the-dark-knight/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/J-SNNXOPmiY/MoC259.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC259.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>One Billion Dollars</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/f6VprKX2QCM/</link>
		<comments>http://www.marketingovercoffee.com/2012/04/11/one-billion-dollars/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 01:12:31 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1514</guid>
		<description>In this Marketing Over Coffee: Learn all about Instagram, the Titanic and CISPA! Direct Link to File Show length 26:09 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). &amp;#160; 00:25  Instagram for $1 Billion Dollars &amp;#8211; Commentary from [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Instagram, the Titanic and CISPA!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC258.mp3">Direct Link to File</a></p>
<p>Show length 26:09</p>
<p>Brought to you by our sponsor:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>&nbsp;</p>
<p>00:25 <a href="http://popwatch.ew.com/2012/04/10/facebook-instagram-burning-questions/"> Instagram for $1 Billion Dollars</a> &#8211; <a href="http://dondodge.typepad.com/the_next_big_thing/2012/04/why-instagram-is-worth-1b-to-facebook-web-20-just-went-mobile.html">Commentary from Don Dodge</a></p>
<p>04:30 Absurdly awesome, SEOGadget&#8217;s Content Generator tool: <a href="https://seogadget.co.uk/content-strategy-generator-tool-v2-update/" target="_blank">https://seogadget.co.uk/content-strategy-generator-tool-v2-update/</a></p>
<p>06:12 Twitter and the Titanic yesterday, April Fool&#8217;s</p>
<p>08:35 Gavin Llewelyn on Twitter: What inbound tactics would we recommend for a small B2C shop like a cupcake shop?</p>
<p>13:20 Twitter suing tool companies for spam bots</p>
<p>15:00 <a href="http://seattletimes.nwsource.com/html/businesstechnology/2017889877_amazonpublisher02.html">The power of Amazon</a></p>
<p>16:08 Cyber Intelligence Sharing and Protection Act (CISPA)</p>
<p>16:50 What&#8217;s your blogging process?</p>
<p>21:30 Road Wrap up: John at Sales 2.0 San Francisco &#8211; <a href="http://www.heinzmarketing.com/matt-on-marketing/blog/">sound marketing from Matt Heinz</a>, Blogworld New York, <a href="http://productcampboston.org/">ProductCamp Boston June 9</a></p>
<p>25:24 Question of the Week: Did Facebook pay too much?</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<slash:comments>5</slash:comments>

		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/H9z6FMETjy0/MoC258.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Instagram, the Titanic and CISPA! Direct Link to File Show length 26:09 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Instagram, the Titanic and CISPA! Direct Link to File Show length 26:09 Brought to you by our sponsor: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). &amp;#160; 00:25  Instagram for $1 Billion Dollars &amp;#8211; Commentary from [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/04/11/one-billion-dollars/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/H9z6FMETjy0/MoC258.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC258.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>The Future of Television!</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/ouj_QlAeu2s/</link>
		<comments>http://www.marketingovercoffee.com/2012/04/04/the-future-of-television/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 01:39:40 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1509</guid>
		<description>In this Marketing Over Coffee: A Special Interview with Author Mike Proulx about his new book Social TV! Direct Link to File Show length 28:17 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – [...]</description>
			<content:encoded><![CDATA[<p><strong> In this Marketing Over Coffee: </strong></p>
<p>A Special Interview with Author Mike Proulx about his new book <a href="http://www.amazon.com/gp/product/B00734U1P0/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B00734U1P0">Social TV</a>!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC257.mp3">Direct Link to File</a></p>
<p>Show length 28:17</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>and</p>
<p><strong>MarketingProfs</strong></p>
<p><a href="http://mprofs.com/coffee">MarketingProfs University</a> – MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. If you do any kind of marketing writing whatsoever, you need to check out Marketing Writing Bootcamp. Broadcasting from May 10 to 23, you&#8217;ll see improvements in your writing after just the first class! There are on-demand courses available as well focusing on email, search, social media, video, and more. Including Paul Gillen and Erika Napoletano!</p>
<p>Go to <a href="http://mprofs.com/coffee">http://mprofs.com/coffee</a> and use code COFFEE to save $250.</p>
<p>01:33 What is Social TV all about</p>
<p>02:40 Live TV and the Back Channel</p>
<p>05:05 Jumpstarting a Twitter Wave early in a program</p>
<p>06:47 Choice, Non-Choice and Social Impressions</p>
<p>09:22 TV Check-In &#8211; Miso, Get Glue, Philo, Shazam and more</p>
<p>12:12 Convergence of Tablets as Second Screen, Custom Content and the Back Channel</p>
<p>15:22 How does the industry try to measure &#8220;on demand, everywhere&#8221; TV</p>
<p>17:58 Audience Addressability</p>
<p>20:16 The spectrum of bridge content</p>
<p>22:50 What are the implications of TV Everywhere</p>
<p>25:18 Extending beyond the book with Web and QR Codes</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/nSLvLf5PAVI/MoC257.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: A Special Interview with Author Mike Proulx about his new book Social TV! Direct Link to File Show length 28:17 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit </itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: A Special Interview with Author Mike Proulx about his new book Social TV! Direct Link to File Show length 28:17 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/04/04/the-future-of-television/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/nSLvLf5PAVI/MoC257.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC257.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Worst Edited Show Ever</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/HuKhPYosGdY/</link>
		<comments>http://www.marketingovercoffee.com/2012/03/28/worst-edited-show-ever/#comments</comments>
		<pubDate>Thu, 29 Mar 2012 01:34:09 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1506</guid>
		<description>In this Marketing Over Coffee: Learn all about Penn and Wallmore, eBooks, Yelp Metrics and More! Direct Link to File Show length 26:14 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Penn and Wallmore, eBooks, Yelp Metrics and More!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC256.mp3">Direct Link to File</a></p>
<p>Show length 26:14</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>and</p>
<p><strong>MarketingProfs</strong></p>
<p><a href="http://mprofs.com/coffee">MarketingProfs University</a> – MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. If you do any kind of marketing writing whatsoever, you need to check out Marketing Writing Bootcamp. Broadcasting from May 10 to 23, you&#8217;ll see improvements in your writing after just the first class! There are on-demand courses available as well focusing on email, search, social media, video, and more. Including Paul Gillen and Erika Napoletano!</p>
<p>Go to <a href="http://mprofs.com/coffee">http://mprofs.com/coffee</a> and use code COFFEE to save $250.</p>
<p>00:23 <a href="http://techcrunch.com/2012/03/27/harry-potter-and-the-great-sideloading-gamble-a-dark-day-for-publishers/">Sideloading Harry Potter</a> HT John Federico @gadgetboy</p>
<p>02:36 From the LinkedIn Group: Getting your eBook into the Amazon Store</p>
<p>06:04 Google Flow Visualizations</p>
<p>07:40 <a href="http://officialblog.yelp.com/2012/03/yelp-metrics-new-and-improved.html">Yelp Metrics</a> and <a href="http://www.facebook.com/robzaleski1">Rob</a> wants to know where to get mugs</p>
<p>09:14 <a href="http://finance.yahoo.com/news/job-seekers-getting-asked-facebook-080920368.html">Job seekers being asked for Facebook credentials</a> HT @DanielHonigman</p>
<p>11:30 <a href="https://twitter.com/#!/chrisbrogan">@chrisbrogan</a> asks where we are focusing our online time</p>
<p>15:31 Whit on why old school conferences stink and what to do about it?</p>
<p>20:26 Content creation vs. Curation</p>
<p>23:50 <a href="http://www.dailypics.co.cc/2012/01/funny-and-creative-facebook-timeline.html">Facebook timeline covers</a></p>
<p>24:01 Johnny T. sends in a job posting for <a href="https://idg.tms.hrdepartment.com/jobs/662/Marketing-ManagerFramingham-MA">IDG &#8211; Marketing Manager in Framingham</a></p>
<p>24:45 On the Road: <a href="http://www.sales20conf.com/SF2012/agenda.html">John at Sales 2.0 San Francisco</a>, Blogworld New York, <a href="http://productcampboston.org/">ProductCamp Boston June 9</a></p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<slash:comments>1</slash:comments>

		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/r0D-2puPzgs/MoC256.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Penn and Wallmore, eBooks, Yelp Metrics and More! Direct Link to File Show length 26:14 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopr</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Penn and Wallmore, eBooks, Yelp Metrics and More! Direct Link to File Show length 26:14 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/03/28/worst-edited-show-ever/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/r0D-2puPzgs/MoC256.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC256.mp3</feedburner:origEnclosureLink></item>
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		<title>New Study!</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/W4mBBY_VMtk/</link>
		<comments>http://www.marketingovercoffee.com/2012/03/21/new-study/#comments</comments>
		<pubDate>Thu, 22 Mar 2012 03:42:18 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1504</guid>
		<description>In this Marketing Over Coffee: Learn all about Google Social Analytics, Link Building, Rypple! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University –offers monthly [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about Google Social Analytics, Link Building, Rypple!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC255.mp3">Direct Link to File</a></p>
<p>Show length 26:31</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>and</p>
<p><strong>MarketingProfs</strong></p>
<p><a href="http://mprofs.com/coffee">MarketingProfs University</a> – MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. If you do any kind of marketing writing whatsoever, you need to check out Marketing Writing Bootcamp. Broadcasting from May 10 to 23, you&#8217;ll see improvements in your writing after just the first class! There are on-demand courses available as well focusing on email, search, social media, video, and more. Including Paul Gillen and Erika Napoletano!</p>
<p>Go to <a href="http://mprofs.com/coffee">http://mprofs.com/coffee</a> and use code COFFEE to save $250.</p>
<p>00:20 Chris loses some wisdom, Google Social Analytics</p>
<p>06:40 Cloudforce &#8211; Rypple, Radian 6, The Social Enterprise</p>
<p>14:33 <a href="http://jimsmarketingblog.com">Jim</a> asks about White Hat link building</p>
<p>17:10 <a href="http://www.marketingvox.com/more-changes-to-google-search-tld-not-part-of-the-mix-050820/">Cutts says No to TLD bonus points</a></p>
<p>19:18 Klout vs. Purchases</p>
<p>24:04 From the LinkedIn Group: <a href="http://www.google.com/webmasters/videositemaps/">Video Sitemaps</a>!</p>
<p>24:52 On the Road: John at Sales 2.0, Blogworld New York, <a href="http://productcampboston.org/">ProductCamp Boston June 9</a></p>
<p>25:30 Question of the Week: How are you going to use Google&#8217;s new social analytics?</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a> &#8211; James Benson &#8211; Thanks for your review!</p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/zor9cgv4cTE/MoC255.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Google Social Analytics, Link Building, Rypple! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.goprom</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Google Social Analytics, Link Building, Rypple! Direct Link to File Show length 26:31 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University –offers monthly [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/03/21/new-study/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/zor9cgv4cTE/MoC255.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC255.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Snooki on a Bike</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/B2BuseKfUao/</link>
		<comments>http://www.marketingovercoffee.com/2012/03/15/snooki-on-a-bike/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 07:04:39 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1499</guid>
		<description>In this Marketing Over Coffee: Learn all about Facebook Timeline Covers and Local Search! Direct Link to File Show length 26:38 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University –offers monthly [...]</description>
			<content:encoded><![CDATA[<p><strong> In this Marketing Over Coffee: </strong></p>
<p>Learn all about Facebook Timeline Covers and Local Search!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC254.mp3">Direct Link to File</a></p>
<p>Show length 26:38</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>and</p>
<p><strong>MarketingProfs</strong></p>
<p><a href="http://mprofs.com/coffee">MarketingProfs University</a> – MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. If you do any kind of marketing writing whatsoever, you need to check out Marketing Writing Bootcamp. Broadcasting from May 10 to 23, you&#8217;ll see improvements in your writing after just the first class! There are on-demand courses available as well focusing on email, search, social media, video, and more. Including Paul Gillen and Erika Napoletano!</p>
<p>Go to <a href="http://mprofs.com/coffee">http://mprofs.com/coffee</a> and use code COFFEE to save $250.</p>
<p>00:25 Finally getting around to Apple, industrial grade tethering</p>
<p>01:43 Ron sends in the <a href="https://www.facebook.com/help/?faq=276329115767498">Facebook Timeline Cover Restrictions</a></p>
<p>03:13 Facebook shuts down Gowalla, <a href="http://mediadecoder.blogs.nytimes.com/2012/03/12/cnn-in-talks-to-acquire-mashable-sources-say/">CNN to acquire Mashable?</a>, end of the Encyclopedia Britianica</p>
<p>04:40 <a href="http://www.mercurynews.com/business/ci_20150966/googles-moves-raise-questions-about-standards?source=rss">Google good vs. evil</a></p>
<p>06:34 Is SEO dying because of social influence?</p>
<p>10:20 All search has become local &#8211; radically different results based on location, it&#8217;s all about GeoFencing!</p>
<p>13:02 From the LinkedIn Group: How to sell your site</p>
<p>17:11 Voicemail: <a href="http://www.localinboundmarketing.com">Craig</a> makes two killer pitches and talks about shutting off personal results</p>
<p>22:55 Plug for The Beancast</p>
<p>23:30 On the Road John at Cloudforce San Francisco today, come say hello! Blogworld New York coming up next.</p>
<p>25:20 Question of the Week: What are you doing for social powered search?</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<slash:comments>3</slash:comments>

		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/lMXHQIwlEYg/MoC254.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about Facebook Timeline Covers and Local Search! Direct Link to File Show length 26:38 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.co</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about Facebook Timeline Covers and Local Search! Direct Link to File Show length 26:38 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University – MarketingProfs University –offers monthly [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/03/15/snooki-on-a-bike/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/lMXHQIwlEYg/MoC254.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC254.mp3</feedburner:origEnclosureLink></item>
		<item>
		<title>Now with More Nelson!</title>
		<link>http://feedproxy.google.com/~r/MarketingOverCoffee/~3/JHd4x074slM/</link>
		<comments>http://www.marketingovercoffee.com/2012/03/07/now-with-more-nelson/#comments</comments>
		<pubDate>Thu, 08 Mar 2012 03:32:22 +0000</pubDate>
		<dc:creator>john@themshow.com (John Wall and Christopher Penn)</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.marketingovercoffee.com/?p=1493</guid>
		<description>In this Marketing Over Coffee: Learn all about the New iPad, the Risk of Pinterest and Facebook Timeline! Direct Link to File Show length 28:05 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University –offers [...]</description>
			<content:encoded><![CDATA[<p><strong>In this Marketing Over Coffee: </strong></p>
<p>Learn all about the New iPad, the Risk of Pinterest and Facebook Timeline!</p>
<p><a href="http://traffic.libsyn.com/marketingovercoffee/MoC253.mp3">Direct Link to File</a></p>
<p>Show length 28:05</p>
<p>Brought to you by our sponsors:</p>
<p><strong>GoPromos.com </strong></p>
<p><a href="http://www.gopromos.com/coffee">GOpromos</a> &#8211; Get 24 custom mugs for 72 dollars, shipped! Visit <a href="http://www.gopromos.com/coffee" target="_blank">www.gopromos.com/coffee</a> (limited to the Lower 48 States).</p>
<p>and</p>
<p><strong>MarketingProfs</strong></p>
<p><a href="http://mprofs.com/coffee">MarketingProfs University</a> –offers monthly online and on-demand learning courses for B2B and B2C marketers.  The next course, starting Feb 9, is Social Media Marketing Fast Track. Learn from Aaron Strout, DJ Waldow, Lauren Vargas and Mitch Joel.</p>
<p>There are on-demand courses available as well focusing on email, writing, search, social media, video, and more.</p>
<p>Go to <a href="http://mprofs.com/coffee">http://mprofs.com/coffee</a> and use code COFFEE to save $250.</p>
<p>00:35 iPad 3 dropped yesterday</p>
<p>02:44 <a href="http://www.businessinsider.com/pinterest-copyright-issues-lawyer-2012-2">Why Pinterest is not concerned about legal issues</a></p>
<p>05:09 <a href="http://pinterest.com/pin/137219119866349817/">John Blue on Pinterest use for Agriculture</a></p>
<p>06:43 Apple TV</p>
<p>08:00 A number of listeners wanted to follow up on website testing &#8211; Reg Page vs. Buy on Amazon.</p>
<p>10:54 Voicemail: Brian the magican needs some mugs, and wants to know how to target sites to do guest posts for</p>
<p>15:38 <a href="http://www.theatlantic.com/business/archive/2012/02/the-collapse-of-print-advertising-in-1-graph/253736/">The Death of Print</a></p>
<p>17:43 Voicemail: Steve has got Google places, Youtube vids, everything going, still no inbound, what&#8217;s going wrong?</p>
<p>22:17 Timeline for Facebook required by end of month</p>
<p>25:10 From the LinkedIn Group: Contact Management &#8211; Getting info out of Outlook</p>
<p>26:28 On the Road John at Cloudforce San Francisco Next week, come say hello! Blogworld New York coming up next.</p>
<p>27:00 Question of the Week: Do you fear Pinterest?</p>
<p><a href="http://www.amazon.com/gp/product/B006MISYA2/ref=as_li_ss_tl?ie=UTF8&amp;tag=themshow-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B006MISYA2">The MoC Quarterly Report &#8211; Get yours today!</a></p>
<p>Call us on the MOC Comment Line: (888) 323-2771 from <a href="http://www.tollfreefreedom.com/moc/">Toll Free Freedom Virtual Phone System</a></p>
<p>Check us out on LinkedIn: <a href="http://www.linkedin.com/in/johnjwall">John</a> and <a href="http://www.linkedin.com/in/cspenn">Chris</a>.</p>
<p><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251299460">Sign up for this Podcast in iTunes</a> (and don’t be afraid to give us a review) also <a href="http://www.gigadial.net/public/station/20076">add the Gigadial Channel</a> for more Podcasts</p>
<p>Our theme song is called <a href="http://www.musicalley.com/music/producers/producerLibrary/artistdetails.php?BandHash=e69eb2e04460258c2e765fe5699362d4">Mellow G by Fonkmasters in the Music Alley from Mevio</a>.
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		<media:content url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/YROrLoLo520/MoC253.mp3" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit><itunes:subtitle>In this Marketing Over Coffee: Learn all about the New iPad, the Risk of Pinterest and Facebook Timeline! Direct Link to File Show length 28:05 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit</itunes:subtitle><itunes:author>John Wall and Christopher Penn</itunes:author><itunes:summary>In this Marketing Over Coffee: Learn all about the New iPad, the Risk of Pinterest and Facebook Timeline! Direct Link to File Show length 28:05 Brought to you by our sponsors: GoPromos.com GOpromos &amp;#8211; Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). and MarketingProfs MarketingProfs University –offers [...]</itunes:summary><itunes:keywords>marketing,podcasting,blogging,new,media,SEO,SEM</itunes:keywords><feedburner:origLink>http://www.marketingovercoffee.com/2012/03/07/now-with-more-nelson/</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/MarketingOverCoffee/~5/YROrLoLo520/MoC253.mp3" length="0" type="audio/mpeg" /><feedburner:origEnclosureLink>http://traffic.libsyn.com/marketingovercoffee/MoC253.mp3</feedburner:origEnclosureLink></item>
	<copyright>Copyright 2007, John Wall and Christopher Penn</copyright><media:credit role="author">John Wall and Christopher Penn</media:credit><media:rating>nonadult</media:rating><media:description type="plain">Marketing Over Coffee</media:description></channel>
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