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<title>MarketingProfs Daily</title>
<link>https://www.marketingprofs.com</link>
<description>Marketing Resources for Marketing Professionals</description>
<language>en-us</language>
<copyright>Copyright 2000-2026 MarketingProfs, LLC</copyright>
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<title>AI Update, May 29, 2026: AI News and Views From the Past Week</title>
<link>https://www.marketingprofs.com/opinions/2026/54875/ai-update-may-29-2026-ai-news-and-views-from-the-past-week</link>
<description><![CDATA[Catch up on select AI news and developments since Friday, May 22. Stay in the know.  <a href="https://www.marketingprofs.com/opinions/2026/54875/ai-update-may-29-2026-ai-news-and-views-from-the-past-week">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Fri, 29 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/opinions/2026/54875/ai-update-may-29-2026-ai-news-and-views-from-the-past-week</guid>
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<title>How Americans Feel About AI and Their Personal Data [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54810/how-americans-feel-about-ai-and-their-personal-data-infographic</link>
<description><![CDATA[Some 56% of Americans say they feel powerless to protect their personal data from Al, according to recent research.  <a href="https://www.marketingprofs.com/chirp/2026/54810/how-americans-feel-about-ai-and-their-personal-data-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 28 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54810/how-americans-feel-about-ai-and-their-personal-data-infographic</guid>
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<title>Your Marketing Stack Can�t Talk to Itself (And AI Is About To Expose It)</title>
<link>https://www.marketingprofs.com/articles/2026/54887/ai-agent-connectivity-ad-tech</link>
<description><![CDATA[AI agents are revealing why brittle platform integrations hold marketing back, exposing connectivity as the real infrastructure challenge behind automation, workflows, and scalable performance. Read more  <a href="https://www.marketingprofs.com/articles/2026/54887/ai-agent-connectivity-ad-tech">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 28 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54887/ai-agent-connectivity-ad-tech</guid>
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<title>The State of Agile Marketing in 2026</title>
<link>https://www.marketingprofs.com/charts/2026/54804/the-state-of-agile-marketing-in-2026</link>
<description><![CDATA[A quarter of marketers say they follow Agile marketing practices like scrums and sprints, according to recent research.  <a href="https://www.marketingprofs.com/charts/2026/54804/the-state-of-agile-marketing-in-2026">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 27 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54804/the-state-of-agile-marketing-in-2026</guid>
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<title>What's Missing From Your B2B Content: Q&amp;A with Belinda Weaver (Part 2)</title>
<link>https://www.marketingprofs.com/articles/2026/54864/b2b-content-strategy-buyer-trust-belinda-weaver</link>
<description><![CDATA[Belinda Weaver answers your questions about how to close content gaps, build buyer trust, conduct voice of customer research, and strengthen LinkedIn messaging for better business results. Read more  <a href="https://www.marketingprofs.com/articles/2026/54864/b2b-content-strategy-buyer-trust-belinda-weaver">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 27 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54864/b2b-content-strategy-buyer-trust-belinda-weaver</guid>
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<title>The Biggest Benefits of AI-Powered Customer Service</title>
<link>https://www.marketingprofs.com/charts/2026/54792/the-biggest-benefit-of-ai-powered-customer-service</link>
<description><![CDATA[Customers say speed is the biggest benefit of getting service from an automated agent versus a human agent, according to recent research.  <a href="https://www.marketingprofs.com/charts/2026/54792/the-biggest-benefit-of-ai-powered-customer-service">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 26 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54792/the-biggest-benefit-of-ai-powered-customer-service</guid>
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<title>The Confidence Crash: How New Software Impacts Workers [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54801/the-confidence-crash-how-new-software-impacts-workers-infographic</link>
<description><![CDATA[Nearly half (49%) of workers say they've felt less confident in their ability to do their job after a software transition, according to recent research.  <a href="https://www.marketingprofs.com/chirp/2026/54801/the-confidence-crash-how-new-software-impacts-workers-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 26 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54801/the-confidence-crash-how-new-software-impacts-workers-infographic</guid>
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<title>What's Missing From Your B2B Content: Q&amp;A with Belinda Weaver (Part 1)</title>
<link>https://www.marketingprofs.com/articles/2026/54849/b2b-content-strategy-content-gaps-belinda-weaver</link>
<description><![CDATA[Belinda Weaver answers your questions about voice of customer research, content gaps, CTAs, buyer journeys, and website messaging to help marketers create more effective content strategies. Read more  <a href="https://www.marketingprofs.com/articles/2026/54849/b2b-content-strategy-content-gaps-belinda-weaver">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 26 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54849/b2b-content-strategy-content-gaps-belinda-weaver</guid>
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<title>AI Update, May 22, 2026: AI News and Views From the Past Week</title>
<link>https://www.marketingprofs.com/opinions/2026/54803/ai-update-may-22-2026-ai-news-and-views-from-the-past-week</link>
<description><![CDATA[Catch up on select AI news and developments since Friday, May 15. Stay in the know.  <a href="https://www.marketingprofs.com/opinions/2026/54803/ai-update-may-22-2026-ai-news-and-views-from-the-past-week">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Fri, 22 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/opinions/2026/54803/ai-update-may-22-2026-ai-news-and-views-from-the-past-week</guid>
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<title>AI Is Reshaping How Workers Learn on the Job [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54781/ai-is-reshaping-how-workers-learn-on-the-job-infographic</link>
<description><![CDATA[Fully 63% of US workers say AI has taught them skills their employer never formally trained them on, and 54% say their employer still hasn�t provided formal training on those same topics, according to recent research.  <a href="https://www.marketingprofs.com/chirp/2026/54781/ai-is-reshaping-how-workers-learn-on-the-job-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 21 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54781/ai-is-reshaping-how-workers-learn-on-the-job-infographic</guid>
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<title>Why Marketing Is Seen as a Black Hole (And What Data Says to Do About It)</title>
<link>https://www.marketingprofs.com/articles/2026/54816/agile-marketing-operations</link>
<description><![CDATA[Marketing teams struggle with trust and strategy due to workflow challenges. Learn how agile operations improve predictability, collaboration, and AI success to elevate marketing�s role. Read more  <a href="https://www.marketingprofs.com/articles/2026/54816/agile-marketing-operations">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 21 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54816/agile-marketing-operations</guid>
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<title>The New Digital Ad Leader: Meta Set to Surpass Google</title>
<link>https://www.marketingprofs.com/charts/2026/54780/the-new-digital-ad-leader-meta-set-to-surpass-google</link>
<description><![CDATA[Meta is forecast to reach $243.46 billion in net worldwide ad revenue in 2026, compared with $239.54 billion for Google, according to recent research.  <a href="https://www.marketingprofs.com/charts/2026/54780/the-new-digital-ad-leader-meta-set-to-surpass-google">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 20 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54780/the-new-digital-ad-leader-meta-set-to-surpass-google</guid>
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<title>Martech Built Empires--Now It Needs Bridges</title>
<link>https://www.marketingprofs.com/articles/2026/54805/martech-interoperability-data-architecture</link>
<description><![CDATA[Martech promised unified performance but delivered fragmentation. As budgets tighten and AI rises, CMOs need interoperability--not consolidation--to prove ROI and drive effectiveness. Read more  <a href="https://www.marketingprofs.com/articles/2026/54805/martech-interoperability-data-architecture">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 20 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54805/martech-interoperability-data-architecture</guid>
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<title>How CEOs Grade CMO Performance</title>
<link>https://www.marketingprofs.com/charts/2026/54731/how-ceos-grade-cmo-performance</link>
<description><![CDATA[Most enterprise CEOs say they would give their CMO's performance a grade of "B," according to recent research.  <a href="https://www.marketingprofs.com/charts/2026/54731/how-ceos-grade-cmo-performance">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 19 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54731/how-ceos-grade-cmo-performance</guid>
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<title>Unpolished vs. Polished Content: Which Resonates With CMOs? [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54734/unpolished-vs-polished-content-which-resonates-with-cmos-infographic</link>
<description><![CDATA[Does content with an unpolished style (plainspoken and filled with anecdotes) or a polished style (tight, formal, and on-brand) resonate more with senior marketers? To find out, researchers ran an A/B experiment.  <a href="https://www.marketingprofs.com/chirp/2026/54734/unpolished-vs-polished-content-which-resonates-with-cmos-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 19 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54734/unpolished-vs-polished-content-which-resonates-with-cmos-infographic</guid>
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<title>6 Questions You Should Answer Before Launching Any Brand Experience</title>
<link>https://www.marketingprofs.com/articles/2026/54790/b2b-experiential-marketing-strategy</link>
<description><![CDATA[Experiential marketing can drive real business impact--but only with the right strategy. Learn the six essential questions that ensure your next activation delivers measurable results. Read more  <a href="https://www.marketingprofs.com/articles/2026/54790/b2b-experiential-marketing-strategy">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 19 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54790/b2b-experiential-marketing-strategy</guid>
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<title>AI Update, May 15, 2026: AI News and Views From the Past Week</title>
<link>https://www.marketingprofs.com/opinions/2026/54786/ai-update-may-15-2026-ai-news-and-views-from-the-past-week</link>
<description><![CDATA[Catch up on select AI news and developments since Friday, May 8. Stay in the know.  <a href="https://www.marketingprofs.com/opinions/2026/54786/ai-update-may-15-2026-ai-news-and-views-from-the-past-week">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Fri, 15 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/opinions/2026/54786/ai-update-may-15-2026-ai-news-and-views-from-the-past-week</guid>
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<title>Marketing Power Partners: How Top Firms Pair AI and People [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54695/marketing-power-partners-how-top-firms-pair-ai-and-people-infographic</link>
<description><![CDATA[The highest performing marketing organizations tend to follow a "Power Partners" model that combines the scale, speed, and intelligence of AI with the judgment, creativity, and emotional intelligence of people, according to recent research.  <a href="https://www.marketingprofs.com/chirp/2026/54695/marketing-power-partners-how-top-firms-pair-ai-and-people-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 14 May 2026 09:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54695/marketing-power-partners-how-top-firms-pair-ai-and-people-infographic</guid>
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<title>Your Website Performance Guide: How to Hit 90+ PageSpeed Without a Rebuild</title>
<link>https://www.marketingprofs.com/articles/2026/54750/b2b-website-speed-optimization-guide</link>
<description><![CDATA[Enterprise sites slow down over time, but a full rebuild isn't required. Learn how B2B teams can improve speed, Core Web Vitals, and conversions with a focused optimization playbook. Read more  <a href="https://www.marketingprofs.com/articles/2026/54750/b2b-website-speed-optimization-guide">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Thu, 14 May 2026 09:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54750/b2b-website-speed-optimization-guide</guid>
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<title>How Marketers Are Measuring and Optimizing Ad Creative Performance</title>
<link>https://www.marketingprofs.com/charts/2026/54674/how-marketers-are-measuring-and-optimizing-ad-creative-performance</link>
<description><![CDATA[Only 3.6% of marketers say the effectiveness of their ad creative is well understood and actively optimized today, according to recent research.  <a href="https://www.marketingprofs.com/charts/2026/54674/how-marketers-are-measuring-and-optimizing-ad-creative-performance">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 13 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54674/how-marketers-are-measuring-and-optimizing-ad-creative-performance</guid>
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<title>5 Signs You May Be Paying the Hidden Cost of an Outdated Brand</title>
<link>https://www.marketingprofs.com/articles/2026/54740/b2b-rebranding-costs</link>
<description><![CDATA[Is your brand aligned with your business growth? Discover five clear signs your brand is creating friction and when a strategic rebrand can unlock better performance. Read more  <a href="https://www.marketingprofs.com/articles/2026/54740/b2b-rebranding-costs">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Wed, 13 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54740/b2b-rebranding-costs</guid>
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<title>How Well Does AI-Written Content Rank in Search?</title>
<link>https://www.marketingprofs.com/charts/2026/54658/how-well-does-ai-written-content-rank-in-search</link>
<description><![CDATA[How does AI-written content rank in search compared with human-written content? To find out, researchers analyzed the search rankings of 42,000 blog posts and also surveyed 224 SEO professionals.

  <a href="https://www.marketingprofs.com/charts/2026/54658/how-well-does-ai-written-content-rank-in-search">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 12 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/charts/2026/54658/how-well-does-ai-written-content-rank-in-search</guid>
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<title>A Checklist for Building an Effective B2B LinkedIn Strategy [Infographic]</title>
<link>https://www.marketingprofs.com/chirp/2026/54667/a-checklist-for-building-an-effective-b2b-linkedin-strategy-infographic</link>
<description><![CDATA[This infographic explores how to turn your LinkedIn profile, content, and outreach into growth drivers for your business in 2026.  <a href="https://www.marketingprofs.com/chirp/2026/54667/a-checklist-for-building-an-effective-b2b-linkedin-strategy-infographic">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 12 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/chirp/2026/54667/a-checklist-for-building-an-effective-b2b-linkedin-strategy-infographic</guid>
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<title>The Unicorn Trap: How Marketing Leaders Should Redesign Roles for the AI Era</title>
<link>https://www.marketingprofs.com/articles/2026/54726/ai-driven-marketing-roles-job-design</link>
<description><![CDATA[AI is changing marketing roles faster than hiring can adapt. Learn why unicorn job descriptions fail and how to design teams for strategy, insight, and revenue impact. Read more  <a href="https://www.marketingprofs.com/articles/2026/54726/ai-driven-marketing-roles-job-design">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Tue, 12 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/articles/2026/54726/ai-driven-marketing-roles-job-design</guid>
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<title>AI Update, May 8, 2026: AI News and Views From the Past Week</title>
<link>https://www.marketingprofs.com/opinions/2026/54655/ai-update-may-8-2026-ai-news-and-views-from-the-past-week</link>
<description><![CDATA[Catch up on select AI news and developments since Friday, May 1. Stay in the know.  <a href="https://www.marketingprofs.com/opinions/2026/54655/ai-update-may-8-2026-ai-news-and-views-from-the-past-week">Read the full article at MarketingProfs</a>]]></description>
<pubDate>Fri, 8 May 2026 14:00:00 GMT</pubDate>
<guid>https://www.marketingprofs.com/opinions/2026/54655/ai-update-may-8-2026-ai-news-and-views-from-the-past-week</guid>
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