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<channel>
	<title>Marketing Success Blueprint</title>
	
	<link>http://marketingsuccessblueprint.com/blog</link>
	<description>Scientific Marketing Success To Grow Your Business As Quickly As You Can Manage!</description>
	<pubDate>Fri, 19 Jun 2009 15:33:51 +0000</pubDate>
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	<language>en</language>
		<!-- podcast_generator="podPress/7.4" -->
		<copyright>© 2003-2006</copyright>
		<managingEditor>paul@marketingsuccessblueprint.com ()</managingEditor>
		<webMaster>paul@marketingsuccessblueprint.com</webMaster>
		<category />
		<ttl>1440</ttl>
		<itunes:keywords />
		<itunes:subtitle />
		<itunes:summary>Powered by BLOG i360</itunes:summary>
		<itunes:author />
		<itunes:category text="Business">
  <itunes:category text="Management &amp; Marketing" />
</itunes:category>
<itunes:category text="Business" />
<itunes:category text="Business">
  <itunes:category text="Investing" />
</itunes:category>
		<itunes:owner>
			<itunes:name />
			<itunes:email>paul@marketingsuccessblueprint.com</itunes:email>
		</itunes:owner>
		<itunes:block>No</itunes:block>
		<itunes:explicit>no</itunes:explicit>
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		<image>
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			<title>Marketing Success Blueprint</title>
			<link>http://marketingsuccessblueprint.com/blog</link>
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			<height>144</height>
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		<title>Railroads, Space Shuttles, and a Horse’s Ass</title>
		<link>http://marketingsuccessblueprint.com/blog/railroads-space-shuttles-and-a-horses-ass/</link>
		<comments>http://marketingsuccessblueprint.com/blog/railroads-space-shuttles-and-a-horses-ass/#comments</comments>
		<pubDate>Tue, 19 May 2009 15:25:04 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[humor]]></category>

		<category><![CDATA[rail track standards]]></category>

		<category><![CDATA[railroad standards]]></category>

		<category><![CDATA[railroads]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[sales techniques]]></category>

		<category><![CDATA[space shuttle]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=84</guid>
		<description><![CDATA[Here is something lighthearted and hilarious!  It has an excellent marketing application. For the rest of the story, follow the link to Snopes.com at the end.
Railroad tracks 
This is fascinating.
Be sure to read the final paragraph; your understanding of it will depend on the earlier part of the content.  The US standard railroad gauge (distance [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/railroads-space-shuttles-and-a-horses-ass/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Business Success Mindset - Personal Integrity Principle</title>
		<link>http://marketingsuccessblueprint.com/blog/business-success-mindset-personal-integrity-principle/</link>
		<comments>http://marketingsuccessblueprint.com/blog/business-success-mindset-personal-integrity-principle/#comments</comments>
		<pubDate>Mon, 11 May 2009 02:05:13 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[Barbara Filla]]></category>

		<category><![CDATA[business integrity]]></category>

		<category><![CDATA[business success]]></category>

		<category><![CDATA[business success mindset]]></category>

		<category><![CDATA[company structure]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[integrity]]></category>

		<category><![CDATA[marketing psychology]]></category>

		<category><![CDATA[mindset]]></category>

		<category><![CDATA[personal integrity]]></category>

		<category><![CDATA[sales psychology]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=83</guid>
		<description><![CDATA[Success in business does not simply &#8220;happen,&#8221; nor does hard work on or in a business, alone, guarantee success.  Several of the foundational building blocks are of vital importance for a business&#8217;s success.  One of the most important is the &#8220;business mindset&#8221; of the founders, owners, and managers.  It is an essential part of branding.
Of [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/business-success-mindset-personal-integrity-principle/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The 2 Most Important Questions Your Customer Has</title>
		<link>http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/</link>
		<comments>http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/#comments</comments>
		<pubDate>Sat, 09 May 2009 03:33:24 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[customer psychology]]></category>

		<category><![CDATA[guerilla]]></category>

		<category><![CDATA[guerrila]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[marketing coaching]]></category>

		<category><![CDATA[marketing copy]]></category>

		<category><![CDATA[marketing psychology]]></category>

		<category><![CDATA[marketing-design]]></category>

		<category><![CDATA[psychology of sales]]></category>

		<category><![CDATA[stealth marketing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=79</guid>
		<description><![CDATA[Customer psychology continued &#8211;
The sooner and more effectively you answer these two questions, the
sooner your listener will &#8220;hear&#8221; anything else you have to say.  Of
course there is a reason for this.  When your customer has an
overriding question in his or her mind, that person is
subconsciously &#8220;filtering&#8221; everything you have to say looking to
see if you [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Words Have Consequences</title>
		<link>http://marketingsuccessblueprint.com/blog/words-have-consequences/</link>
		<comments>http://marketingsuccessblueprint.com/blog/words-have-consequences/#comments</comments>
		<pubDate>Sun, 12 Apr 2009 21:48:43 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Podcasts]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[consumer psychology]]></category>

		<category><![CDATA[copywriting tips]]></category>

		<category><![CDATA[copywriting tricks]]></category>

		<category><![CDATA[customer psychology]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[marketing copy]]></category>

		<category><![CDATA[marketing psychology]]></category>

		<category><![CDATA[psychological triggers]]></category>

		<category><![CDATA[psychology of sales]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[stealth marketing]]></category>

		<category><![CDATA[trigger words]]></category>

		<category><![CDATA[web copy]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=81</guid>
		<description><![CDATA[Yes, words do have consequences.  When it comes to business, the most obvious consequences are that your reader, listener, viewer, or customer standing in front of you either believes and buys or doesn&#8217;t. However, the psychology of the words is more subtle and sophisticated than simply buying or not buying.
Words set the &#8220;psychological stage,&#8221; so [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/words-have-consequences/feed/</wfw:commentRss>
		</item>
		<item>
		<title>ASK Them!</title>
		<link>http://marketingsuccessblueprint.com/blog/ask-them/</link>
		<comments>http://marketingsuccessblueprint.com/blog/ask-them/#comments</comments>
		<pubDate>Fri, 10 Apr 2009 05:29:31 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[ask your customers]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[sales testing]]></category>

		<category><![CDATA[tapping your vast resources]]></category>

		<category><![CDATA[testing]]></category>

		<category><![CDATA[You Ask Them software]]></category>

		<category><![CDATA[YouAskThem software]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=80</guid>
		<description><![CDATA[As you likely already know, I am a devoted fan to the subject of testing &#8212; testing everything.
For those who have never done much testing, this may seem very cumbersome and daunting at times though it shouldn&#8217;t be.  Of course, you should test every aspect of your business and marketing&#8211;your business cards, brochures, service, products, [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/ask-them/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Good? Don’t Bother.</title>
		<link>http://marketingsuccessblueprint.com/blog/good-dont-bother/</link>
		<comments>http://marketingsuccessblueprint.com/blog/good-dont-bother/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 02:09:29 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mistakes]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[copywriting tips]]></category>

		<category><![CDATA[delivering your best]]></category>

		<category><![CDATA[exceeding expectations]]></category>

		<category><![CDATA[marketing mistakes]]></category>

		<category><![CDATA[personal integrity]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=78</guid>
		<description><![CDATA[Seth Godin is one of my favorite bloggers.  He always puts out his best stuff and does so regularly.  One of his recent blogs is really on the subject of personal integrity.  He said you should only produce something if it is your best.  He has the proper answer to &#8220;good&#8221; or &#8220;good enough.&#8221;
If your [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/good-dont-bother/feed/</wfw:commentRss>
		</item>
		<item>
		<title>It Won’t Be Read!</title>
		<link>http://marketingsuccessblueprint.com/blog/it-wont-be-read/</link>
		<comments>http://marketingsuccessblueprint.com/blog/it-wont-be-read/#comments</comments>
		<pubDate>Fri, 20 Mar 2009 19:30:56 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mistakes]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[avoiding small business pitfalls]]></category>

		<category><![CDATA[good page design]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[page design principles]]></category>

		<category><![CDATA[small business coaching]]></category>

		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=77</guid>
		<description><![CDATA[
Anything difficult to read won&#8217;t be! &#8230; read, that is!
When you see something that is too difficult to read, what do you, yourself, do?  If your are like most of us, you skip over it or promise yourself you will read it &#8220;later&#8221; when you &#8220;have more time.&#8221;  Of course, &#8220;later&#8221; rarely happens.
Let&#8217;s each examine [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/it-wont-be-read/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Building The Affinity Bond</title>
		<link>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/</link>
		<comments>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 05:46:55 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mistakes]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[avoiding small business pitfalls]]></category>

		<category><![CDATA[guerilla]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[sales techniques]]></category>

		<category><![CDATA[small busines marketing]]></category>

		<category><![CDATA[small-business]]></category>

		<category><![CDATA[stealth marketing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=32</guid>
		<description><![CDATA[Is psychology important in marketing?  Absolutely!
Yes, the psychology of the intended customer is of paramount importance.  This is the beginning discussion of this essential element in your marketing.  Failure to pay the proper attention to this basic element, customer psychology, will seriously hamper your message and your sales.
While each of us may believe he or [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The Irrational Customer</title>
		<link>http://marketingsuccessblueprint.com/blog/the-irrational-customer/</link>
		<comments>http://marketingsuccessblueprint.com/blog/the-irrational-customer/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 12:00:35 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mistakes]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[customer attitude]]></category>

		<category><![CDATA[customer psychology]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[psychology of sales]]></category>

		<category><![CDATA[sales psychology]]></category>

		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=76</guid>
		<description><![CDATA[Often, we as marketers or business people with the responsibility of sales and marketing are very puzzled by the apparent irrational behavior of customers.  We are amazed by the way customers can ignore compelling logic, irrefutable facts and figures and take a completely illogical action.
Of course, it appears illogical to those of us driven by [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/the-irrational-customer/feed/</wfw:commentRss>
		</item>
		<item>
		<title>How Does Your Business Measure Up?</title>
		<link>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/</link>
		<comments>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 12:00:07 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mistakes]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[customer appreciation]]></category>

		<category><![CDATA[customer bonding]]></category>

		<category><![CDATA[customer experience]]></category>

		<category><![CDATA[customer loyalty]]></category>

		<category><![CDATA[customer relationship management]]></category>

		<category><![CDATA[customer service]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[marketing disasters]]></category>

		<category><![CDATA[marketing mistakes]]></category>

		<category><![CDATA[marketing training]]></category>

		<category><![CDATA[small business marketing]]></category>

		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=75</guid>
		<description><![CDATA[Most businesses claim to cater to the customer.   They may make a strong point in their marketing and advertising.  Unfortunately, many fall far short of that goal.  Look at some of the experiences Mr. Merholz had with major airlines.

Where do we fall short?  Usually in failing to have true customer service as a part of [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Improve Your Business Skills</title>
		<link>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/</link>
		<comments>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 23:27:50 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[offline]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[better skills]]></category>

		<category><![CDATA[business skills]]></category>

		<category><![CDATA[finance]]></category>

		<category><![CDATA[free resources]]></category>

		<category><![CDATA[guerrilla marketing]]></category>

		<category><![CDATA[improving knowledge]]></category>

		<category><![CDATA[improving skills]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[more knowledge]]></category>

		<category><![CDATA[scientific marketing]]></category>

		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=73</guid>
		<description><![CDATA[Of course, difficult times call for improved knowledge and skills, but thy are essential in every phase of a business cycle.  They allow you to maintain your edge and increase your lead over your competition.
Here is a collection of 15 different websites that will help you sharpen your business skill set in a number of [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Many People Know EXACTLY What Your Business Should Do!</title>
		<link>http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/</link>
		<comments>http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/#comments</comments>
		<pubDate>Sat, 17 Jan 2009 04:24:27 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Coaching]]></category>

		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Psychology]]></category>

		<category><![CDATA[branding]]></category>

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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=56</guid>
		<description><![CDATA[Are you struggling in your business not knowing what you should do in these difficult times?  There are people who know exactly what you should do in your business . . . and they don&#8217;t charge much at all!
They are your customers!
Follow the advice of your customers?  Yes, your customers!
If you have done your marketing [...]]]></description>
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		<title>What Should You Test?</title>
		<link>http://marketingsuccessblueprint.com/blog/what-should-you-test/</link>
		<comments>http://marketingsuccessblueprint.com/blog/what-should-you-test/#comments</comments>
		<pubDate>Thu, 15 Jan 2009 23:34:59 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=74</guid>
		<description><![CDATA[Test everything !
One of my &#8220;88&#8243; is that you should never leave to chance anything over which you can exert some control.
Yes, you should test everything, of course, but there is more to the story.  Sometimes some of the most subtle are also very potent determiners of your customers&#8217; responses.
As a part of the consideration [...]]]></description>
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		<title>Typography: What Is It, And Why Is It Important?</title>
		<link>http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/</link>
		<comments>http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/#comments</comments>
		<pubDate>Sat, 10 Jan 2009 21:46:50 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=72</guid>
		<description><![CDATA[Typography is the nature of the print on the page.  Though the term originated in the printing industry, its principles are adaptable to onscreen techniques, as well.
ty·pog·ra·phy (tī päg′rə fē) may be defined as follows:     
noun

 the art or process of printing from type
 the art or process of setting and arranging type for [...]]]></description>
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		<title>Video Marketer Pro-A Must Have!</title>
		<link>http://marketingsuccessblueprint.com/blog/video-marketer-pro-a-must-have/</link>
		<comments>http://marketingsuccessblueprint.com/blog/video-marketer-pro-a-must-have/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 20:56:31 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=67</guid>
		<description><![CDATA[Discover How To Turn Video Sharing Websites Into A Traffic-Sucking Vacuum That Will Put Stacks Of Cash Into Your Pocket! Use The Top Secret System That Shows You How To Get 37,366+ FREE Views To Your Videos.
Video Marketer Pro by Andrew Maule is a &#8220;must&#8221; for any marketer using the
Internet in these competitive times!
The series [...]]]></description>
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		<title>The Importance of White Space</title>
		<link>http://marketingsuccessblueprint.com/blog/the-importance-of-white-space/</link>
		<comments>http://marketingsuccessblueprint.com/blog/the-importance-of-white-space/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 05:27:02 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<category><![CDATA[white space]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=71</guid>
		<description><![CDATA[White space and its skillful use are very important in getting your message to your customer completely enough for him or her to take the action you desire.
The &#8220;visual appeal&#8221; of a piece of writing or writing with images is very important.  The importance is psychological.  White space gives a relief in the reading process [...]]]></description>
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		<title>Have a Donut?</title>
		<link>http://marketingsuccessblueprint.com/blog/have-a-donut/</link>
		<comments>http://marketingsuccessblueprint.com/blog/have-a-donut/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 04:48:36 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<category><![CDATA[88 Marketing Tips that will change your life]]></category>

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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=69</guid>
		<description><![CDATA[For use in multiple ads or types of ads, develop &#8220;donuts.&#8221;  Donuts are templates containing your basic information including your address and other contact information.  You should always include your USP (Unique Selling Proposition).  Include all information needed for every application.  Be sure to include your logo and any additional graphics that will be part [...]]]></description>
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		<title>Nick Vujicic: No Limbs, No Problem!</title>
		<link>http://marketingsuccessblueprint.com/blog/nick-vujicic-no-limbs-no-problem/</link>
		<comments>http://marketingsuccessblueprint.com/blog/nick-vujicic-no-limbs-no-problem/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 23:20:17 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=68</guid>
		<description><![CDATA[As with many things in life, it&#8217;s not what happens to you that matters, it&#8217;s how you deal with it.  We can whine and complain that things aren&#8217;t going as we might hope or had expected.  Perhaps we have struggled over and over again without the desired results.  Of course, we can stop and give [...]]]></description>
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		<title>Why Do Men See Everything in Black and White?</title>
		<link>http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/</link>
		<comments>http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 22:36:10 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<category><![CDATA[color perception]]></category>

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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=70</guid>
		<description><![CDATA[Why do men seem to view the world in black and white?  Well, it&#8217;s not quite that bad . . . though many women might be difficult to convince.  If you are a woman with a son, brother, or husband who seems to struggle with matching his clothes, it may have been puzzling why that [...]]]></description>
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		<title>Important Rules of Logo Design</title>
		<link>http://marketingsuccessblueprint.com/blog/important-rules-of-logo-design/</link>
		<comments>http://marketingsuccessblueprint.com/blog/important-rules-of-logo-design/#comments</comments>
		<pubDate>Sun, 02 Nov 2008 03:02:06 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
		
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		<category><![CDATA[logo design]]></category>

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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=65</guid>
		<description><![CDATA[Tanner Christensen has done an excellent job pointing out the essentials of a logo&#8217;s design.  Since the logo is such an important part of a business, its branding, and its marketing, careful attention should always be paid to it.
45 Rules for Creating a Great Logo Design

Do not use more than three colors.
Get rid of everything [...]]]></description>
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