» English</h1> <article> <h1>The ROI of putting your pants on</h1> <p>Martin — Wed, 01 Sep 2010 01:50:01 +0000</p> <blockquote><p>“The notion of saying, ‘What’s the ROI of social media?’ is, at its broadest sense the right notion. But it’s the wrong question. You may as well ask what the ROI of putting your pants on every day is. You know there’s a value to it, but it’s hard to measure. It’s about what specific objectives we’re setting out, how we measure against those objectives, and how those all lead to a better reputation for the company, increasing market share, increasing excitement about the brand.” </p></blockquote> <p><a href="http://www.scottmonty.com/">Scott Monty</a>, head of social media at Ford, in an <a href="http://www.marketingmagnified.com/2010/august/index.html#feature1">interview</a> with <a href="http://www.marketingmagnified.com">Marketing Magnified eJournal</a>, August 2010</p> </article> <article> <h1>Social intranet is not just about adding social features</h1> <p>Martin — Tue, 24 Aug 2010 17:54:57 +0000</p> <p>Oscar Berg’s article is a recommended read for anyone interested in social intranets. Read it <a href="http://www.thecontenteconomy.com/2010/08/business-case-for-social-intranets.html">here</a>.</p> <blockquote><p>Most people will, if they’ don’t already, come to understand that a social intranet is not just about adding features such as blogs, wikis, activity feeds, social bookmarking and micro-blogging on top of a traditional intranet; it’s about rethinking the purpose of intranets with the intention of bringing the paradigm shift in how we communicate and collaborate that is taking place on the web to the very core of how enterprises are operated and managed. </p></blockquote> <p>From <a href="http://www.thecontenteconomy.com/2010/08/business-case-for-social-intranets.html">The business case for social intranets</a> by <a href="http://www.thecontenteconomy.com">Oscar Berg</a> </p> <p>Found via <a href="http://twitter.com/Thumbtackhead/status/22018410950">@thumbtackhead</a></p> </article> <article> <h1>Toronto skyline from our seats at BMO Field</h1> <p>Martin — Mon, 09 Aug 2010 03:15:48 +0000</p> <content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/martinhofmann/4873859973/" title="IMG_1047 by martinhofmann, on Flickr"></a></p> ]]> </article> <article> <h1>Interesting new touch UI for Windows 7 devices</h1> <p>Martin — Sun, 01 Aug 2010 20:55:39 +0000</p> <p>I like the approach UI Centric is taking here. </p> <p><param name="movie" value="http://www.youtube.com/v/xi_1HHXCC30&hl=en_US&fs=1?rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param></object></p> </article> <article> <h1>Preview of Windows Phone 7 by Engadget</h1> <p>Martin — Mon, 19 Jul 2010 15:41:16 +0000</p> <p>Engadget provides a good run-through of the new Windows Phone 7 user interface in the video below. The full article and photos can be found <a href="http://www.engadget.com/2010/07/19/windows-phone-7-in-depth-preview/">here</a>.</p> <p><param name="movie" value="http://www.viddler.com/simple_on_site/2ad2b04d" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="flashvars" value="fake=1"/></object></p> </article> <article> <h1>Hans Zimmer and Johnny Marr perform live</h1> <p>Martin — Thu, 15 Jul 2010 03:19:18 +0000</p> <p>Haven’t seen the movie Inception yet but I quite like the musical cooperation by Hans Zimmer and Johnny Marr. Here is a video of the Inception premiere, which includes a live performance with orchestra. </p> <p><param name="movie" value="http://www.youtube.com/v/VqoGc-4Uxbg?fs=1&hl=en_US"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param></object></p> <p><param name="movie" value="http://www.youtube.com/v/tIY8sZs1i4s?fs=1&hl=en_US"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param></object></p> </article> <article> <h1>Toshiba Libretto tablet with two screens</h1> <p>Martin — Wed, 23 Jun 2010 05:19:09 +0000</p> <p>Interesting concept tablet computer from Toshiba running Windows 7. Reminds me a little bit of what Microsoft had planned with the Courier concept. I am not a big fan of touch keyboards in general but would love to try out this one, and see what kind of custom apps Toshiba has developed for it. According to <a href="http://www.eweek.com/c/a/Mobile-and-Wireless/Toshiba-Libretto-W100-Tablet-Is-Two-Slates-In-One-636107/">eWeek</a>, Toshiba will make this “two slates in one” notebook available in limited numbers “later this summer”. I will try to get my hands on one to play around with it.</p> <p><param name="movie" value="http://www.youtube.com/v/164UUxegmvU&hl=en_US&fs=1&rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param></object></p> </article> <article> <h1>Overview of Windows Phone 7</h1> <p>Martin — Mon, 21 Jun 2010 03:36:12 +0000</p> <p>New Microsoft video provides an overview of key features in Windows Phone 7. I like the look and feel but will reserve judgement until I actually get to try it out on a real phone myself.</p> <p><param name="movie" value="http://www.youtube.com/v/wlJ_fLPpmdM&hl=en_US&fs=1&rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param></object></p> </article> <article> <h1>Jeff Bezos: In the end, we are our choices</h1> <p>Martin — Sat, 19 Jun 2010 21:47:11 +0000</p> <p>Outstanding speech from Jeff Bezos to Princeton students: “In the end, we are our choices. Build yourself a great story.”</p> <p>Here is a longer excerpt. Full speech can be found <a href="http://www.princeton.edu/main/news/archive/S27/52/51O99/index.xml">here</a>.</p> <blockquote><p>Tomorrow, in a very real sense, your life — the life you author from scratch on your own — begins. How will you use your gifts? What choices will you make?</p> <p>Will inertia be your guide, or will you follow your passions?</p> <p>Will you follow dogma, or will you be original?</p> <p>Will you choose a life of ease, or a life of service and adventure?</p> <p>Will you wilt under criticism, or will you follow your convictions?</p> <p>Will you bluff it out when you’re wrong, or will you apologize?</p> <p>Will you guard your heart against rejection, or will you act when you fall in love?</p> <p>Will you play it safe, or will you be a little bit swashbuckling?</p> <p>When it’s tough, will you give up, or will you be relentless?</p> <p>Will you be a cynic, or will you be a builder?</p> <p>Will you be clever at the expense of others, or will you be kind?</p> <p>I will hazard a prediction. When you are 80 years old, and in a quiet moment of reflection narrating for only yourself the most personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices. Build yourself a great story.</p></blockquote> </article> <article> <h1>Timelapse of Toronto Skyline</h1> <p>Martin — Wed, 26 May 2010 01:44:40 +0000</p> <p>Nice timelapse video sequence of downtown Toronto (via <a href="http://torontoist.com/2010/05/extra_extra_14.php">Torontoist.com</a>)</p> <p><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=11565438&server=vimeo.com&show_title=1&show_byline=1&show_portrait=0&color=00ADEF&fullscreen=1" /></object> <p><a href="http://vimeo.com/11565438">Timelapse Toronto Skyline Full HD</a> from <a href="http://vimeo.com/viesturs881">Viesturs Izotovs</a> on <a href="http://vimeo.com">Vimeo</a>.</p> </article> </main></body></html>