<!DOCTYPE html><!-- Last Published: Wed Apr 01 2026 18:30:57 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain="www.emdashagency.ca" data-wf-page="6620267530cd6de82742f7bd" data-wf-site="6620267430cd6de82742f5d6" lang="en"><head><meta charset="utf-8"/><title>Emdash Agency | Helping good people be heard.</title><meta content="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/679d140db9246fa4c0412a33_Emdash-Preview.png" property="og:image"/><meta content="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/679d140db9246fa4c0412a33_Emdash-Preview.png" property="twitter:image"/><meta content="width=device-width, initial-scale=1" name="viewport"/><link href="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/css/emdash-agency.webflow.shared.12eabdca0.css" rel="stylesheet" type="text/css" integrity="sha384-Euq9ygqCBCztiMqOo7pPCHgz6LADXBsTXxmQ7sXjSHEN9gjknIWweEgliRCWmI5w" crossorigin="anonymous"/><script src="https://use.typekit.net/hhw3vtx.js" type="text/javascript"></script><script type="text/javascript">try{Typekit.load();}catch(e){}</script><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/66d8ba21f76d6e12bb45e737_emdash-favicon.png" rel="shortcut icon" type="image/x-icon"/><link href="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/66d8ba30284fbb7f7d563028_emdash-webclip-dark.png" rel="apple-touch-icon"/><!-- Google Tag Manager -->
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<style>
html.lenis {
  height: auto;
}
.lenis.lenis-smooth {
  scroll-behavior: auto;
}
.lenis.lenis-smooth [data-lenis-prevent] {
  overscroll-behavior: contain;
}
.lenis.lenis-stopped {
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<!-- SPLIT TYPE ADJUSTMENT -->
<style>
[text-split] {opacity: 0;}
html.w-editor [text-split] {opacity: 1;}

.word {
  overflow: visible;
  padding-bottom: 0.1rem;
  margin-bottom: -0.1rem;
  transform-origin: bottom;
}
  
.word a {
  overflow: visible;
  padding-bottom: 0.1rem;
  margin-bottom: -0.1rem;
  transform-origin: bottom;
  text-decoration: underline;
}  
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<!-- PAGE TRANSITION -->
<style>
body .transition {display: block}
.w-editor .transition {display: none;}
.no-scroll-transition {overflow: hidden; position: relative;}
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</style><script src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6544eda5f000985a163a8687%2F67ae57b18338e251c06d49f9%2Ffinsweetcomponentsconfig-1.0.1.js" type="module" async="" siteId="6620267430cd6de82742f5d6" finsweet="components"></script></head><body><div class="global"><div class="global-styles w-embed"><style>

/* Make text look crisper and more legible in all browsers */
body {
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

/* Focus state style for keyboard navigation for the focusable elements */
*[tabindex]:focus-visible,
  input[type="file"]:focus-visible {
   outline: 0.125rem solid #4d65ff;
   outline-offset: 0.125rem;
}

/* Set color style to inherit */
.inherit-color * {
    color: inherit;
}

/* Get rid of top margin on first element in any rich text element */
.w-richtext > :not(div):first-child, .w-richtext > div:first-child > :first-child {
  margin-top: 0 !important;
}

/* Get rid of bottom margin on last element in any rich text element */
.w-richtext>:last-child, .w-richtext ol li:last-child, .w-richtext ul li:last-child {
	margin-bottom: 0 !important;
}


/* Make sure containers never lose their center alignment */
.container-medium,.container-small, .container-large {
	margin-right: auto !important;
  margin-left: auto !important;
}

/* 
Make the following elements inherit typography styles from the parent and not have hardcoded values. 
Important: You will not be able to style for example "All Links" in Designer with this CSS applied.
Uncomment this CSS to use it in the project. Leave this message for future hand-off.
*/
/*
a,
.w-input,
.w-select,
.w-tab-link,
.w-nav-link,
.w-dropdown-btn,
.w-dropdown-toggle,
.w-dropdown-link {
  color: inherit;
  text-decoration: inherit;
  font-size: inherit;
}
*/

/* Apply "..." after 3 lines of text */
.text-style-3lines {
	display: -webkit-box;
	overflow: hidden;
	-webkit-line-clamp: 3;
	-webkit-box-orient: vertical;
}

/* Apply "..." after 2 lines of text */
.text-style-2lines {
	display: -webkit-box;
	overflow: hidden;
	-webkit-line-clamp: 2;
	-webkit-box-orient: vertical;
}

/* Adds inline flex display */
.display-inlineflex {
  display: inline-flex;
}

/* These classes are never overwritten */
.hide {
  display: none !important;
}

@media screen and (max-width: 991px) {
    .hide, .hide-tablet {
        display: none !important;
    }
}
  @media screen and (max-width: 767px) {
    .hide-mobile-landscape{
      display: none !important;
    }
}
  @media screen and (max-width: 479px) {
    .hide-mobile{
      display: none !important;
    }
}
 
.margin-0 {
  margin: 0rem !important;
}
  
.padding-0 {
  padding: 0rem !important;
}

.spacing-clean {
padding: 0rem !important;
margin: 0rem !important;
}

.margin-top {
  margin-right: 0rem !important;
  margin-bottom: 0rem !important;
  margin-left: 0rem !important;
}

.padding-top {
  padding-right: 0rem !important;
  padding-bottom: 0rem !important;
  padding-left: 0rem !important;
}
  
.margin-right {
  margin-top: 0rem !important;
  margin-bottom: 0rem !important;
  margin-left: 0rem !important;
}

.padding-right {
  padding-top: 0rem !important;
  padding-bottom: 0rem !important;
  padding-left: 0rem !important;
}

.margin-bottom {
  margin-top: 0rem !important;
  margin-right: 0rem !important;
  margin-left: 0rem !important;
}

.padding-bottom {
  padding-top: 0rem !important;
  padding-right: 0rem !important;
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}

.margin-left {
  margin-top: 0rem !important;
  margin-right: 0rem !important;
  margin-bottom: 0rem !important;
}
  
.padding-left {
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  padding-right: 0rem !important;
  padding-bottom: 0rem !important;
}
  
.margin-horizontal {
  margin-top: 0rem !important;
  margin-bottom: 0rem !important;
}

.padding-horizontal {
  padding-top: 0rem !important;
  padding-bottom: 0rem !important;
}

.margin-vertical {
  margin-right: 0rem !important;
  margin-left: 0rem !important;
}
  
.padding-vertical {
  padding-right: 0rem !important;
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  html { font-size: 1.125rem; }
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  @media screen and (max-width:1440px) { html { font-size: calc(0.8126951092611863rem + 0.20811654526534862vw); } }
  @media screen and (max-width:479px) { html { font-size: calc(0.7494769874476988rem + 0.8368200836820083vw); } }

.blog_item, .feat-news_item, .archives_item {
 column-break-inside: avoid;
 -webkit-column-break-inside: avoid;
}

.body-visible {
	overflow: visible !important;
}

/* Sets Hero text on all pages (except homepage) to vw, but stops it from getting too large or small */
.heading-style-h1 {
  font-size: clamp(3.25rem, 7vw, 8rem);
}

@media (min-width: 992px) {
  .heading-style-h1 {
    font-size: clamp(6rem, 7vw, 8rem);
  }
}

.cs_video {
	pointer-events: none;
}


</style>



<style id="color-themes" speed="0.3" ease="power1.out" percent-from-top="30" min-width="0">
[element-theme="1"] {
	--color--background: var(--light--background);
	--color--background-secondary: var(--light--background-secondary);
	--color--background-tertiary: var(--light--background-tertiary);
	--color--background-opacity: var(--light--background-opacity);
	--color--background-none: var(--light--background-none);
	--color--text-primary: var(--light--text-primary);
	--color--text-secondary: var(--light--text-secondary);
	--color--text-link: var(--light--text-link);
	--color--text-link-hover: var(--light--text-link-hover);
	--color--text-link-secondary: var(--light--text-link-secondary);
	--color--text-link-alt: var(--light--text-link-alt);
	--color--link-primary: var(--light--link-primary);
	--color--button-background: var(--light--button-background);
	--color--button-text: var(--light--button-text);
	--color--label-text: var(--light--label-text);
	--color--label-background: var(--light--label-background);
	--color--border-primary: var(--light--border-primary);
	--color--border-alternate: var(--light--border-alternate);
	--color--border-none: var(--light--border-none);
	--color--muted: var(--light--muted);
}
[element-theme="2"] {
	--color--background: var(--dark--background);
	--color--background-secondary: var(--dark--background-secondary);
	--color--background-tertiary: var(--dark--background-tertiary);
	--color--background-opacity: var(--dark--background-opacity);
	--color--background-none: var(--dark--background-none);
	--color--text-primary: var(--dark--text-primary);
	--color--text-secondary: var(--dark--text-secondary);
	--color--text-link: var(--dark--text-link);
	--color--text-link-hover: var(--dark--text-link-hover);
	--color--text-link-secondary: var(--dark--text-link-secondary);
	--color--text-link-alt: var(--dark--text-link-alt);
	--color--link-primary: var(--dark--link-primary);
	--color--button-background: var(--dark--button-background);
	--color--button-text: var(--dark--button-text);
	--color--label-text: var(--dark--label-text);
	--color--label-background: var(--dark--label-background);
	--color--border-primary: var(--dark--border-primary);
	--color--border-alternate: var(--dark--border-alternate);
	--color--border-none: var(--dark--border-none);
	--color--muted: var(--dark--muted);
}
</style></div></div><div data-animation="over-right" class="section_navbar w-nav" data-easing2="ease" data-easing="ease" data-collapse="small" data-w-id="a4f8adf5-8968-5185-5c72-4a6937488e03" role="banner" data-duration="300" data-doc-height="1"><div class="padding-global is-home-hero"><div class="navbar_container"><div class="navbar_top"><div class="navbar_logo-contain"><a href="/" aria-current="page" class="navbar_brand-link hide-mobile-landscape w-inline-block w--current"><div class="nav_logo w-embed"><svg version="1.1" id="Layer_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px"
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<style type="text/css">
	.st0{ fill: var(--color--text-primary);}
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</svg></div></a><a href="/" aria-current="page" class="navbar_brand-link-mobile w-inline-block w--current"><img src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/67c35d48d9ff72e4dbfdc10b_EMDASH-Icon_White%26Orange.svg" loading="lazy" alt="" class="nav_logo-mobile"/></a></div><div data-w-id="a4f8adf5-8968-5185-5c72-4a6937488e1d" class="navbar1_menu-button w-nav-button"><div class="menu-icon1"><div class="menu-icon1_line-top"></div><div class="menu-icon1_line-middle"><div class="menu-icon_line-middle-inner"></div></div><div class="menu-icon1_line-bottom"></div></div></div><nav role="navigation" class="navbar_side w-nav-menu"><a href="/work" class="navbar_link"><div class="nav_menu_link-text">Work</div></a><a href="/approach" class="navbar_link"><div class="nav_menu_link-text">Approach</div></a><a href="/about" class="navbar_link"><div class="nav_menu_link-text">About</div></a><a href="/insights" class="navbar_link"><div class="nav_menu_link-text">Insights</div></a><a href="/training" class="navbar_link"><div class="nav_menu_link-text">Training</div></a><a href="/contact-us" class="navbar_link"><div class="nav_menu_link-text">Contact</div></a><a href="mailto:info@emdashagency.ca" class="navbar_link contact visible-mobile"><div class="nav_menu_link-text contact">info@emdashagency.ca</div></a><a href="/contact-us" class="navbar_link hide"><div class="nav_menu_link-text">Contact</div></a></nav></div></div></div></div><div class="page-styles w-embed"><style>
.section_navbar {
	margin-top: auto !important;
  margin-bottom: auto !important;
}

/* Sets Hero text on Homepage to vw, but stops it from getting too large or small */
.hero-text .hover-hero_link {
	font-size: clamp(3.25rem, 7.5vw, 10rem);
}

/* Sets H2 text on Homepage to vw, but stops it from getting too large or small */
.heading-style-h2 .is-custom {
	font-size: clamp(3.25rem, 4vw, 4.5rem);
}

</style></div><div class="page-wrapper overflow-visible"><div class="transition"><div class="transition-trigger"></div><div class="transition-content"><div class="transition-bg"><div class="transition-color"><div class="transition-color-border"></div></div><div data-is-ix2-target="1" class="transition-lottie" data-w-id="79e40c5b-ba7a-9fed-2560-40cbbc795fa7" data-animation-type="lottie" data-src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/66e45106e3759472857f7aca_9a7a1a391a8f444ea710b91f0345f510.json" data-loop="0" data-direction="1" data-autoplay="0" data-renderer="svg" data-default-duration="2" data-duration="0"></div></div><div data-is-ix2-target="1" class="transition-logo-img" data-w-id="5706cf7d-95c6-59f0-4bfd-65534e8b5e3a" data-animation-type="lottie" data-src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6/66e0a384485ab23323669a15_8f48ebcef8744b81aad380055334edb8.json" data-loop="0" data-direction="1" data-autoplay="0" data-renderer="svg" data-default-duration="2" data-duration="0"></div></div></div><main class="main-wrapper"><div class="section_home-hero"><div class="padding-global"><div class="container-xlarge hero"><div class="hover-hero_container"><div class="hover-hero_wrap hide-mobile-portrait"><div class="hero-text">Your</div><a data-w-id="dce7219b-b846-5a5f-254d-37893ef890ca" href="/work" class="hover-hero_link-wrap _01 w-inline-block"><div data-w-id="6382fcbd-0610-4a9b-902a-4e25db4e3ba3" class="hover-hero_link">creative</div><div data-w-id="d0f937a0-69fb-dfce-75c1-bc42d310a32c" class="cursor_wrapper"><div data-w-id="f151ca19-03a1-6965-9f0d-9ba8c2c98911" class="cursor_img-wrap-1"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e493e6df952f62bca52f_R613-ModularMorph-v2-poster-00001.jpg" 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style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e4c998102c262064f6d4_CRRF-Logo-V2-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e4c998102c262064f6d4_CRRF-Logo-V2-transcode.mp4" data-wf-ignore="true"/><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e4c998102c262064f6d4_CRRF-Logo-V2-transcode.webm" data-wf-ignore="true"/></video></div></div><div data-w-id="680c4cc3-39bf-3247-d074-59fc09c5bd74" class="cursor_img-wrap-4"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-transcode.mp4,https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="cursor-img _4x5 w-background-video w-background-video-atom"><video id="e5039605-567f-4603-c547-02d2e038a0d9-video" autoplay="" loop="" style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-transcode.mp4" data-wf-ignore="true"/><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e16f1886a9b11894e59f_CofC-IconBuild-transcode.webm" data-wf-ignore="true"/></video></div></div><div data-w-id="562ac4ee-fd6f-0269-5df5-3335dcb67b98" class="cursor_img-wrap-5"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-transcode.mp4,https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="cursor-img _16x9 w-background-video w-background-video-atom"><video id="536df96d-75de-6f74-0ebf-3ecf4ad8c2cc-video" autoplay="" loop="" style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-transcode.mp4" data-wf-ignore="true"/><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e542b854d6cdcc4016ab_GSO-Pattern-transcode.webm" data-wf-ignore="true"/></video></div></div></div></a><div class="hero-text">partner</div></div><div class="hover-hero_wrap hide-mobile-portrait"><div class="hero-text">for</div><a data-w-id="29beb69e-2479-398e-71d9-1968df82edba" href="/approach" class="hover-hero_link-wrap _02 w-inline-block"><div data-w-id="29beb69e-2479-398e-71d9-1968df82edbb" class="hover-hero_link">causes</div><div class="cursor_wrapper _02"><div data-w-id="29beb69e-2479-398e-71d9-1968df82edbe" class="cursor_img-wrap-6"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e4f0dc6b5509b9da0e3f_STFJ-Taglines-poster-00001.jpg" 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data-wf-ignore="true"/></video></div></div><div data-w-id="29beb69e-2479-398e-71d9-1968df82edc0" class="cursor_img-wrap-7"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-transcode.mp4,https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="cursor-img _4x5 w-background-video w-background-video-atom"><video id="b5ff87db-aa14-2bc5-8c1f-633315cb8c1a-video" autoplay="" loop="" style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-transcode.mp4" data-wf-ignore="true"/><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1ec0c77a333a4264756_StandEarth-CardFlip-transcode.webm" data-wf-ignore="true"/></video></div></div><div data-w-id="29beb69e-2479-398e-71d9-1968df82edc2" class="cursor_img-wrap-8"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-transcode.mp4,https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="cursor-img _1x1 w-background-video w-background-video-atom"><video id="5522846c-1a90-54be-1c31-2e9b6ac39c7a-video" autoplay="" loop="" style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-transcode.mp4" data-wf-ignore="true"/><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e20e16796e3377e0ccfc_Pauktuutit-FASD-transcode.webm" data-wf-ignore="true"/></video></div></div><div data-w-id="29beb69e-2479-398e-71d9-1968df82edc4" class="cursor_img-wrap-9"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e1dbd523fbdcb0ef61f1_EleV-Cut-poster-00001.jpg" 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data-w-id="29beb69e-2479-398e-71d9-1968df82edc6" class="cursor_img-wrap-10"><div data-poster-url="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e26d02e90dc29035f786_NG-Cut-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e26d02e90dc29035f786_NG-Cut-transcode.mp4,https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e26d02e90dc29035f786_NG-Cut-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="cursor-img _1x1 w-background-video w-background-video-atom"><video id="e2f75097-afc7-1647-c39e-fe4ebbc6ef73-video" autoplay="" loop="" style="background-image:url(&quot;https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e26d02e90dc29035f786_NG-Cut-poster-00001.jpg&quot;)" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/6620267430cd6de82742f5d6%2F6750e26d02e90dc29035f786_NG-Cut-transcode.mp4" 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