Creating a meme around Oscar-hopeful ‘The Artist’, this app allows you to ‘Artistify’ any video, turning it into a black& white trailer, complete with captions

Have a play

See more on her personal site.

Tom and I have been lovin’ this book sick this week. It takes us back to a time when vans were cool and airbrushing was king. It was a time when an illustration of a moon rising over a distant planet was righteous and a mattress in the back meant comfortable viewing of Puberty Blues at the drive ins.

I love Maurice Sendak, he is absolutely my most favourite illustrator and storyteller. I love him so much that I got some of his illustrations tattooed onto my body (before the Where The Wild Things Are movie was released of course, I’m much cooler than that). Where The Wild Things Are was my favourite book when I was a kid and I like to live my life by my favourite quote from the book – Let the wild rumpus start.

Post Modern Motorcyles take iconic Australian Postie bikes (the Honda CT110) and turn them into cool cafe racers. It’s not about speed, it’s about looks. In their own words their bikes provide the perfect antidote to high fuel prices and even higher carbon footprints with an economic sense of style born on the streets of Fitzroy, Melbourne. Don’t we all wish we could be described like this, I know I do.

Similar to previous work like Nike+ for running and Head 2 Head for American football. TheFilmRoom is based around Nike’s Signature Moves campaign which breaks downs and teaches amateurs how to perform the moves. TheFilmRoom is set up to for amateurs to practice favourite moves and uses technology to isolate and capture their movement in images to compare them against their idols.   Similar to Eadweard Muybridge’s work in the 1800′s.

What I love most about this project is the combination of technology and design to automatically create  the custom “Signature Moves” posters. Each one looking like a piece of art.

Thanks to Aden over at Digital Buzz Blog for finding this.

Example Custom Signature Move Poster.

Example Easweard Muybridge picture.

(Image source – http://en.wikipedia.org/wiki/File:The_Horse_in_Motion.jpg)

After various other successful viral music videos, it is safe to say that everything they touch turns to viral gold.  It is then no wonder why Chevrolet teamed up with them to make this unique music video and what I would call a very subtle car ad.

Chevy apparently spent close to a million dollars to produce the film clip and whether or not that helps them sell more Chevy Sonic’s, we’ll just have to wait and see.  In 4 days the clip has had nearly 9 million Youtube views.

Click here for the full making of.

A nice heartwarming clip along the same lines as the Walkers sandwich campaign.

A good social idea isn’t just an entertaining bit of content, it’s something that enables a participative form of interaction.  It turns out that the topic of ‘sh*t Perth people say’ is something that has not only stimulated debate, but also something that people can play with and add to – a perfect social idea.

As a result, we’ve seen a hell of a lot of interest - Perth seems to have picked it up and run with it.  Having been launched just 24 hours ago, it has become the number one trending video in Australia; it has clocked up over 110,000 views on YouTube; hundreds of tweets generating over 300,000 twitter impressions; and countless facebook likes and shares.  The Perth media have also had their fair share of interest with all major media outlets covering it in some shape or form [see the Channel 9 News coverage below], and also prompting the Perth public to contribute their own thoughts.

The work was produced by Katlab – our mysterious and curious internal project team. Katlab is all about trying more stuff out and taking a “test and learn” approach, and this is just the first of many initiatives we hope to try in the coming year. It’s not the type of polished creativity we would usually create at Meerkats, but it was an experiment in expedience - jumping on a trend, pulling something together and putting it out there for a bit of fun.

This video illustrates the K.I.S.S principal perfectly and how it can easily be forgotten when people try to communicate more that one key message.

The end result reminds me a little of the old Make My Logo Bigger Cream.

Written by Jen Wainwright and illustrated by Paul Moran, Steve Wiltshire and Simon Ecob.

Stories and images of love, romance tips as well as free music downloads all beautifully presented and wrapped in the Tiffany brand.

See more here

Via PSFK

Another fascinating Google experiment from Chris Milk and friends, who bought us The Wilderness Downtown. Initially bewildering – it changes animation styles rapidly – but once you get used to navigating through a constantly evolving and rendering 3D lansdcape it’s a case of ‘what will happen next?’… and ‘how do they do that?’.  You can even fly through the sky which renders with vertigo-inducing accuracy …crazy genius.

Play here.

Kurt is the Perth head of AWARD school this year (with fellow tutors Garry from The Brand and Rich from 303). The brief comes out Jan. 20. All applicants welcome.