MINDBODY Blog Posts

We Rolled Out Some Exciting Things in 2019

Sunil Rajasekar — Wed, 29 Jan 20 13:43:40 -0800

We’re working hard to continue to enhance our product to help you keep up with consumer expectations and grow your business.

We Rolled Out Some Exciting Things in 2019

Sunil Rajasekar — Wed, 29 Jan 20 13:43:40 -0800

We’re working hard to continue to enhance our product to help you keep up with consumer expectations and grow your business.

We Rolled Out Some Exciting Things in 2019

Sunil Rajasekar — Wed, 29 Jan 20 13:43:40 -0800

We’re working hard to continue to enhance our product to help you keep up with consumer expectations and grow your business.

The Best and Worst Ways to Onboard Athletes to Functional Training

Meredith Simmons — Fri, 24 Jan 20 12:03:13 -0800

Here's how (and how not) to bring new athletes into your box.

Big Game Matchup 2020: Which City Is Healthier–San Francisco or Kansas City?

Katherine Wernet — Fri, 24 Jan 20 11:24:54 -0800

As we eagerly await to see which side wins on the field, we got to wondering, which city is healthier–San Francisco or Kansas City?

How to Grow the Customer Base at Your Martial Arts Academy

Lauren McAlister — Fri, 24 Jan 20 10:39:13 -0800

Hint: You'll want to find fresh ways to attract entirely new student demographics.

Top 10 Most Active Cities in America

Katherine Wernet — Wed, 22 Jan 20 10:58:46 -0800

Think your city works out a lot? See if your hometown is one of the most active cities in the US.

MINDBODY Is the Platform of Choice for F45 Training

Denise Prichard — Wed, 22 Jan 20 08:15:11 -0800

We’re excited to announce a five-year agreement with F45 Training as the fitness software of choice for all locations across the globe.

3 Tips to Help You Hire the Right Coaches for Your Affiliate

Denise Prichard — Wed, 15 Jan 20 14:00:00 -0800

You want a team of the most talented and sought-after professionals in your industry. Here's how to select the right candidates.

3 Ways to Sell More Retail at Your Martial Arts School

Lauren McAlister — Tue, 14 Jan 20 16:18:52 -0800

Selling merchandise is a simple way to increase revenue at your martial arts school. Here are three simple ideas to boost your retail efforts.

3 Tips to Market Your Beauty Business to Men This Valentine's Day

Denise Prichard — Mon, 13 Jan 20 12:00:58 -0800

Here are three tips for beauty businesses to rope in all the gents out there this Valentine’s Day.

3 Ways Health Clubs are Being More Inclusive for Beginners

Denise Prichard — Wed, 08 Jan 20 13:27:56 -0800

Here are three things health clubs can do to help beginners feel comfortable when starting their fitness journey.

Make Your Clients Fall in Love With Your Wellness Business This Valentine’s Day

Lauren McAlister — Tue, 07 Jan 20 12:18:43 -0800

Create a strategy that both customers (and your bottom line) will heart this February 14th.

Make Your Clients Fall in Love With Your Wellness Business This Valentine’s Day

Lauren McAlister — Tue, 07 Jan 20 12:18:43 -0800

Create a strategy that both customers (and your bottom line) will heart this February 14th.

Make Your Clients Fall in Love With Your Wellness Business This Valentine’s Day

Lauren McAlister — Tue, 07 Jan 20 12:18:43 -0800

Create a strategy that both customers (and your bottom line) will heart this February 14th.

3 Ways to Keep Resolutioners Motivated at Your Fitness Studio

Denise Prichard — Fri, 03 Jan 20 12:39:42 -0800

Ready to learn how to turn resolutioners into loyal clients? We have some tips for you.

How to Attract Customers to Your Fitness Business in the New Year

Denise Prichard — Wed, 01 Jan 20 14:15:00 -0800

The New Year presents the opportunity to bring in new clients. Here's how to attract and retain them in 2020.

3 Tips to Market Your Beauty Business to Men This Valentine's Day

Denise Prichard — Wed, 01 Jan 20 12:00:58 -0800

Here are three tips for beauty businesses to rope in all the gents out there this Valentine’s Day.

3 Tips to Market Your Beauty Business to Men This Valentine's Day

Denise Prichard — Wed, 01 Jan 20 12:00:58 -0800

Here are three tips for beauty businesses to rope in all the gents out there this Valentine’s Day.

The Evolution of Community in the Fitness and Wellness Industry

Miranda Raimon — Tue, 31 Dec 19 06:45:12 -0800

What's one trend we’re keeping an eye on in 2020? Community.

3 Automated Campaigns for Your Martial Arts School

Lauren McAlister — Fri, 27 Dec 19 11:02:08 -0800

Attract and retain new students using email marketing—without ongoing work.

The 5 Most Popular Automations You Should be Sending

Lauren McAlister — Mon, 23 Dec 19 10:40:59 -0800

Looking to automate your email marketing? Start here.

Calculate Your Profit Margin in Four Easy Steps

Nina Israel — Mon, 23 Dec 19 08:41:35 -0800

Here are four steps to calculate your profit margin and five strategies to improve it.

How to Save Time Managing Instructor Substitutions

Lauren McAlister — Thu, 19 Dec 19 15:25:14 -0800

Spending too much time managing subs? Here's a system to make the process easier.

MINDBODY Launches National Advertising to Help You Grow Your Business

Denise Prichard — Wed, 18 Dec 19 16:13:25 -0800

We’re excited to announce that we are now advertising nationally to spread the word about MINDBODY to fitness-minded consumers across the US.

10 Quick Tips for Budgeting Your Business Expenses

Nina Israel — Wed, 18 Dec 19 07:45:54 -0800

Have you created your budget for 2020? Here are 10 tips to help you get started.

The 4 Most Popular Email Campaigns (and Why You Should Send Them)

Lauren McAlister — Sat, 14 Dec 19 12:45:10 -0800

Do you know which email campaigns you should be sending to your subscriber list? If not, you’re in luck!

Are Robots Taking Over Your Job?

Denise Prichard — Wed, 11 Dec 19 11:21:24 -0800

Fifty-seven percent of people think AI is a threat to society—but is it a threat to the wellness industry?

4 Ways to Prepare Your Fitness Studio for the Resolution Rush

Denise Prichard — Wed, 11 Dec 19 09:30:00 -0800

Here are some tips to make your life easier during January and all year long.

5 Challenges Your Fitness Studio Should Try in the New Year

Crystal Zakaluzny — Wed, 11 Dec 19 08:21:40 -0800

The new year is the perfect time to create some friendly competition to help your clients reach their fitness goals.

5 Quick Tips to Retailing Food at Your Fitness Business

Megan Thickpenny — Tue, 10 Dec 19 07:54:04 -0800

Selling food in your retail space is a great way to increase your revenue at your fitness studio.

Why Fitness Tracking Is Important

Denise Prichard — Fri, 06 Dec 19 08:01:33 -0800

Tracking fitness results encourages friendly competition and keeps people accountable for their fitness goals.

Why More Fitness Studios Are Using Texting to Reach Members

Natalie Pease — Thu, 05 Dec 19 09:41:09 -0800

Here are some ways fitness studios are using texting to increase revenue and retain more members.

6 Simple Steps to Forecasting Sales Revenue at Your Fitness Business

Nina Israel — Mon, 02 Dec 19 13:44:36 -0800

Are you facing the challenge of forecasting your sales revenue for the upcoming year? Check out these tips from MINDBODY Consultant, Nina Israel.

8 Unique Wellness Conferences Happening in 2020

Ty Davidson — Tue, 26 Nov 19 11:20:34 -0800

Conferences are an amazing way to connect with what’s happening in your industry—here are some you should check out in 2020.

Top 10 Healthiest Cities in America

Amaya Becvar Weddle — Fri, 22 Nov 19 10:20:34 -0800

See if your city made it onto the list.

3 Things to Consider For Your Fitness Studio’s Pricing Structure

KK Hart — Tue, 19 Nov 19 10:16:16 -0800

These pricing structure tips will allow you to simplify your life and be flexible with your fitness studio's client base.

Embracing Inclusivity at MINDBODY with the UNITY Pledge

Denise Prichard — Mon, 18 Nov 19 14:40:56 -0800

On November 20, MINDBODY employees signed a UNITY pledge to show their support for the LGBT+ community.

5 Wellness Trends to Look Out For in 2020

Katherine Wernet — Mon, 18 Nov 19 14:32:00 -0800

We've already got 2020 vision. See where wellness is headed this year.

12 Not-to-be-Missed Salon and Spa Conferences in 2020

Ty Davidson — Mon, 18 Nov 19 13:11:09 -0800

Wonder what's up-and-coming in your industry? Ready to network, grow, and celebrate? Check out these conferences.

About the MINDBODY Wellness Index

Amaya Becvar Weddle — Mon, 18 Nov 19 12:55:49 -0800

Learn all about the 2020 MINDBODY Wellness Index research and explore the findings here.

4 Ways to Improve Your Customer Experience

Ty Davidson — Wed, 13 Nov 19 10:49:41 -0800

Nowadays, there are more opportunities than ever for customers to have a great experience with your business. Are you ready to wow your clients?

What I've Learned (as a Studio Owner) About Fitness Challenges

Lauren McAlister — Tue, 12 Nov 19 10:49:59 -0800

Challenges have changed our business for the better. Here's why (and how).

How Fitness Studio Owners Can Nourish Their Employees in Mind, Body, and Spirit

Alison Hadden — Mon, 11 Nov 19 08:37:17 -0800

Fitness studio owners should always be encouraging their staff to pursue their best lives. Here's how you can accomplish that.

MINDBODY and CCPA Readiness

Jessica Sprenkle — Thu, 07 Nov 19 11:23:36 -0800

Read all about the new California Consumer Privacy Act (CCPA) taking effect on January 1, 2020 and what it could mean for your business.

10 Fitness Conferences You Don't Want To Miss in 2020

Ty Davidson — Tue, 05 Nov 19 14:33:25 -0800

Let's combine work and play. Conferences help you gain new skills, grow your business, and network with like-minded folks in the industry.

3 Ways to Improve Retention at Your Cycling Studio

Denise Prichard — Mon, 04 Nov 19 13:44:02 -0800

How can you keep your current members engaged while also encouraging new clients to check out your cycling studio?

4 Ways to Increase Your Customer Base at Your Beauty Business

Denise Prichard — Fri, 01 Nov 19 09:49:45 -0700

As a beauty business owner, you're always looking to increase your customer base. Here are some tips to help reach a much broader audience.

This Yoga Studio Owner’s Take on BOLD Will Inspire You

Katie Donzanti — Thu, 31 Oct 19 14:57:11 -0700

Business ownership can be overwhelming at times—but going to BOLD helped Katie Donzanti glean wisdom from like-minded folks to help her succeed.

Have You Tried These Marketing Strategies at Your Medical Spa?

Lauren McAlister — Thu, 31 Oct 19 11:16:45 -0700

Attract and retain your patients with these ideas.

Unexpected Tax Deductions for Your Fitness Studio

Danetha Doe — Tue, 29 Oct 19 11:00:02 -0700

We get it. Filing taxes isn't fun—but saving hundreds or thousands can be! Read on to learn about tax deductions that are commonly overlooked.

Your Fitness Business Should Use Text Message Marketing. Here's Why

Denise Prichard — Wed, 23 Oct 19 11:14:12 -0700

Curious if text message marketing is right for you? Here are three reasons why every fitness business should implement a text message marketing.

Buying a Salon? 4 Priorities As You Expand Your Team

Denise Prichard — Wed, 23 Oct 19 10:49:31 -0700

So you're thinking about buying an existing salon? Here’s how to make the transition as smooth as possible for everyone involved.

4 Simple Ways to Fine-Tune Your Bot

Ty Davidson — Tue, 22 Oct 19 14:40:35 -0700

Bringing Bowtie in to help with your business? Here's how to help your newest "employee" become the master of your front desk.

3 Ways to Freshen Up Your Fitness Studio’s Website

Denise Prichard — Fri, 18 Oct 19 07:16:04 -0700

Today, it's easier than ever to build and update a modern, beautiful, and responsive fitness website. Here are a few tips to help get you started.

Streaming Fitness Platforms: Worth the Worry?

Anjana Melvin — Thu, 17 Oct 19 09:02:20 -0700

Is at-home fitness where the market is going? Are the days of sweating it out at a brick-and-mortar gym over?

How Salons and Spas Can Participate in Black Friday, SMB Saturday, and Cyber Monday

Denise Prichard — Wed, 16 Oct 19 09:15:00 -0700

It's the most wonderful (and profitable) time of the year. Read on to learn how this shopping weekend spells opportunity and revenue for you.

5 Reasons Why Your Wellness Business Needs an AI-Powered Receptionist

Jessica Meno — Tue, 08 Oct 19 10:48:05 -0700

Artificial intelligence won't replace your front-desk staff. It will simply make them more efficient.

4 Tips to Help Fitness Studios Prepare for Small Business Saturday

Denise Prichard — Fri, 04 Oct 19 08:06:02 -0700

Small Business Saturday is right around the corner! Here are four ways to help fitness studios take advantage of this profitable shopping holiday.

5 Ways to Spend Your $500 Customer Advocate Program Reward

Ty Davidson — Wed, 02 Oct 19 09:32:14 -0700

Big news! The Consumer Advocate Program is now even better. For a limited time, get a $500 reward for each referral and start spending today.

3 Reasons Customer Feedback is Important For Your Business

Denise Prichard — Tue, 01 Oct 19 15:29:07 -0700

With 92% of customers relying on recommendations from friends and family over all forms of advertising, customer feedback is vital to your business.

Barber Shops: A Trend That Will Not Fade Away

Denise Prichard — Tue, 01 Oct 19 14:26:29 -0700

The cultural resurgence of men getting professionally coiffed is expected to become a $26 billion industry in 2020.

4 Signs It’s Time to Switch Your Fitness Software

Denise Prichard — Sun, 29 Sep 19 15:56:07 -0700

Are you using the right fitness software? Here are four signs the one you’re using isn’t meeting your needs and why it might be time to switch.

How Spa Software Helps Massage Businesses Attract Clients

Denise Prichard — Fri, 27 Sep 19 11:29:40 -0700

With the popularity of massage services continuing to rise, that’s all the more reason to implement spa software to help manage your business.

3 Simple Tips to Motivate and Retain Your Fitness Clients

STRONG by Zumba — Tue, 24 Sep 19 07:35:34 -0700

Here are three key factors that will help motivate students, increase attendance in your classes, and drive the intention to return to your studio.

How Do I Budget For My New Business?

Berna Anat — Sat, 21 Sep 19 12:09:25 -0700

Here are three tips to set up the financial basics of your new business so you don’t go broke before hitting a profit.

How to Convert Studio-Hoppers and Drop-Ins into Full-Time Members

Kyle Magin — Thu, 19 Sep 19 09:30:53 -0700

Create a community experience they can’t get anywhere else.

How to Create Better Communication and Community Across Your Franchises

Parnell Woodard — Wed, 18 Sep 19 09:05:11 -0700

Fostering strong communication and community across many franchise locations can be a challenge. Here's how to do it.

4 Ways Wellness and Beauty Businesses Can Get Ahead of the Holiday Season

Denise Prichard — Tue, 17 Sep 19 13:02:19 -0700

The holidays will be here before you know it. Here are four ways wellness and beauty businesses can get ahead of the holiday season this year.

3 Automated Email Tips (and Campaigns) for Fitness Franchisees

Lauren McAlister — Thu, 12 Sep 19 10:03:23 -0700

Set your franchisees up for success with these three automated campaigns.

These Los Angeles Fitness Studios Are Taking Instagram By Storm

Denise Prichard — Wed, 11 Sep 19 09:22:29 -0700

Whether you run a yoga studio, CrossFit gym or cycle bar, you’ll get inspired by this list of eye-catching LA-based Instagram accounts.

How to Increase Revenue with Gift Card Sales

Bernice Pierson — Mon, 09 Sep 19 09:00:00 -0700

Did you know that gift cards are a $160 billion industry? Here's how you can generate more revenue at your business with gift cards.

It's Time to Prep Your Fitness Studio for the Holidays

Denise Prichard — Fri, 30 Aug 19 13:48:57 -0700

Let’s plan ahead this year for the holidays, shall we? Here are some of our favorite tips on how to set your fitness business up for success.

5 Surprising Ways to Attract and Retain Fitness Customers

Kathryn Maguire — Thu, 29 Aug 19 14:00:09 -0700

From events and gifts, to thank you notes and email, there are many ways to bring in customers and make sure they keep coming back to your business.

3 Tasks to Delegate to Your Staff

Lauren McAlister — Tue, 27 Aug 19 08:37:29 -0700

Here are three tasks to hand off to your staff, stat. Plus, we included resources to make sure they’re well-trained.

This Do Good Campaign At Your Studio Can Save Women’s Lives

Shaney jo Darden — Mon, 26 Aug 19 10:03:23 -0700

October is Breast Cancer Awareness Month. Here are four ways your studio and your clients can get involved to help make a difference.

3 Signs It’s Time to Update the Website for Your Beauty Business

Denise Prichard — Thu, 22 Aug 19 12:19:12 -0700

Your website is one of the most influential marketing tools for your beauty business. Here are three signs it's time to refresh your website.

Bold Moves at MINDBODY BOLD 2019

Eric Grayson — Wed, 21 Aug 19 11:26:44 -0700

This year's MINDBODY BOLD Conference was definitely one to remember! Read on for some of our favorite moments from the event.

Why You Need to Get Rid of Paper and Go Digital

Joe Fait — Wed, 21 Aug 19 08:28:18 -0700

For many businesses, the front desk check-in process or registering members still involves paper. Here's why you need to go digital.

It's Back to School Season—Here's Why Your Yoga Studio Shouldn't Sleep on the Yoga Nidra Trend

Denise Prichard — Wed, 14 Aug 19 11:39:57 -0700

Sleep. It’s a cultural obsession. And your yoga studio could help your clients get more restful Zs by offering Yoga Nidra.

3 Must-Have Widgets To Help Drive Online Revenue

Denise Prichard — Sat, 10 Aug 19 09:51:24 -0700

In addition to having a beautiful website, it’s helpful to have certain widgets to ensure you’re reaching your clients in the most efficient way.

5 Ways to Improve Retention at Your Boutique Fitness Studio with a Rewards Program

Crystal Zakaluzny — Sat, 10 Aug 19 09:36:57 -0700

Looking to build a loyal following at your boutique fitness studio? Try these tips to increase revenue and retention.

How to Host an Open House at Your Salon

Denise Prichard — Wed, 07 Aug 19 08:16:09 -0700

There are many ways to host an open house event at your salon. Read on for tips to ensure your event leaves a lasting impression on the attendees.

How to Start a Spa Business

Kyle Magin — Thu, 01 Aug 19 11:25:18 -0700

So you’re ready to start a spa business. Congratulations! Here's everything you need to know.

3 Tips to Prevent Your Fitness Instructors From Being Ghosted

Denise Prichard — Wed, 31 Jul 19 13:41:32 -0700

When you run a fitness business, a client failing to show up can cost you time and money. Here's how to prevent no-shows from happening.

This Is the Missing Piece in Your Fitness Studio’s Brand Strategy

Sharad Mohan — Tue, 30 Jul 19 13:40:38 -0700

By incorporating habit coaching at your fitness studio, you can help your already-busy customers prioritize their health and fitness goals.

Maximizing Your Multi-Channel Strategy

Reachify — Wed, 24 Jul 19 10:55:22 -0700

It’s no secret that multi-channel marketing is the future of marketing strategy. Read on to learn more about it.

These 3 Salon Intro Offers Will Help You Retain New Clients

Denise Prichard — Mon, 22 Jul 19 17:00:00 -0700

As a salon owner, you realize that attracting new customers can be one of your biggest struggles. Here are three intro offers to draw in clients.

5 Powerful Social Media Recruiting Tips and Strategies

Indeed — Mon, 22 Jul 19 13:11:20 -0700

Looking for a way to attract top talent? Here are 5 social media recruiting tips to help you connect with potential candidates with your business.

The Makings of a Successful Fitness Website

Joleen Usher — Mon, 22 Jul 19 11:11:38 -0700

What exactly makes a successful fitness website? Beautiful photography, a clean layout, and CTAs are just the beginning. Read on to learn more!

The CEO of Y7 Reflects on the Value of BOLD

Sarah Larson Levey — Thu, 18 Jul 19 14:35:12 -0700

Two-time BOLD speaker Sarah Larson Levey explains how the sense of community and wealth of knowledge provided at the event has helped Y7 flourish.

The Best (and Worst) Types of Fitness Intro Offers

Denise Prichard — Wed, 17 Jul 19 14:40:31 -0700

Intro offers are a great way to attract and retain customers at your fitness business. Here are some tips and tricks to set you up for success.

The Hottest Fitness Trends in LA

Katherine Wernet — Wed, 17 Jul 19 09:13:15 -0700

We took a look at what makes LA a fitness haven and what workouts its trendsetters are looking to try next.

4 Tips to Make Selling Fitness Retail Less Scary

Anna Shaffer — Tue, 16 Jul 19 14:25:54 -0700

Retail doesn't have to be scary. Here are four simple and effective tips to help retail sales flourish at your fitness business.

Your Guide to Rocking BOLD

Denise Prichard — Fri, 12 Jul 19 09:44:05 -0700

The BOLD Conference is three days of advice and insights to help you take your business to the next level. Here's how to make the most of it!

Want to Market Your Salon or Spa to Brides? Try These 5 Tips

Denise Prichard — Thu, 11 Jul 19 16:45:00 -0700

According to WeddingWire, September and October are the most popular months to get married. Here are some tips to help you prepare for the season.

How to Host an Open House for Your Fitness Studio

Katie Philipp — Thu, 11 Jul 19 11:00:00 -0700

An open house is a great way to attract new customers to your fitness studio. Read more for tips to make your next open house event a success.

3 Things to Focus On When Building Community in Your Fitness Studio

Emily Rittenhouse — Wed, 10 Jul 19 10:30:29 -0700

You all want clients to feel welcome when they walk through your door every day. Here are 3 ways to build community at your fitness studio.

How Push Notifications Can Increase Retention at Your Fitness Business

Denise Prichard — Tue, 09 Jul 19 13:26:28 -0700

A push notification is an informative message sent from an app that pops up on the home screen of a mobile device. Read on to learn more!

What Business Owners Say about the BOLD Conference Experience

Meredith Simmons — Tue, 09 Jul 19 11:59:29 -0700

The BOLD conference offers it all, from inspiration to business education.

The Top 10 Reasons You Should Go to BOLD

Katherine Wernet — Mon, 01 Jul 19 10:15:00 -0700

Picture yourself at BOLD! Here are the top ten reasons to join us for the BOLD Conference.

The Top 10 Reasons You Should Go to BOLD

Katherine Wernet — Mon, 01 Jul 19 10:15:00 -0700

Picture yourself at BOLD! Here are the top ten reasons to join us for the BOLD Conference.

4 Ways to Sell Even More Retail at Your Spa

Denise Prichard — Fri, 28 Jun 19 09:51:26 -0700

So, you want to sell more retail at your spa—what spa owner doesn’t? Here are some of our favorite tips.

3 Ways MINDBODY Helps Fitness Businesses Fill Empty Spots

Denise Prichard — Fri, 28 Jun 19 09:01:29 -0700

The MINDBODY app has an arsenal of features that help you combat all the factors affecting demand to keep your classes full and maximize revenue.

Why You Need to Revisit Your Fitness Studio Business Plan

Cindi Booth — Thu, 27 Jun 19 09:21:17 -0700

Your business plan is a guiding force for your fitness business. Here's why (and how often) you should be updating yours.

Beat the Summer Lull at Your Fitness Business

Lauren McAlister — Wed, 26 Jun 19 11:13:40 -0700

Here's how to turn the slow, summer season into a profitable time for your business.

How to Clean Your Yoga Mat at Home and On-the-Go

Kyle Magin — Wed, 26 Jun 19 10:56:57 -0700

Calling all yogis! Here are our favorite tips to keep your yoga mat sparkling clean in your typical day-to-day and when you’re on-the-go.

The Power of the Personal Touch at Your Gym

Nt Etuk — Tue, 25 Jun 19 11:28:56 -0700

Fitness is a people business. What are you doing to enable deep, personal connections among the people at your gym?

How to Make the Most of BOLD, From a Business Consultant's Perspective

KK Hart — Tue, 25 Jun 19 10:07:18 -0700

How can you prepare for the biggest event for wellness and beauty? MINDBODY Certified Consultant KK Hart shares her tips.

Curing the Cancellation Conundrum

Srivatsan Laxman — Mon, 24 Jun 19 10:27:22 -0700

Data shows that nearly 30% of appointments are missed or canceled each year, and that is just in the beauty industry.

What Types of Yoga Are the Most Popular on MINDBODY?

Katherine Wernet — Tue, 18 Jun 19 20:21:40 -0700

Is hot yoga the hottest trend or are yogis going with the flow and choosing Vinyasa? We break down the types of yoga and what's most popular.

Looking to Expand Your Services? Start Here.

Garrett Ewers — Tue, 18 Jun 19 09:03:28 -0700

A successful business owner shares how you can expand the offering at your fitness, beauty, or wellness business.

Heat Up Your Clients' Summer Workouts with Gamification

Mario Ruiz — Tue, 18 Jun 19 08:03:42 -0700

Gamification helps members to stay on track with their summer workouts, whether they are near or far from their home gym facilities.

Heat Up Your Summer Workouts with Gamification

Mario Ruiz — Tue, 18 Jun 19 08:03:42 -0700

Gamification helps members to stay on track with their summer workouts, whether they are near or far from their home gym facilities.

The Rise of the Brogi

Denise Prichard — Tue, 11 Jun 19 11:06:43 -0700

More and more men are flocking to their mats for a sweat sesh. Let's get to know more about the growing fitness segment known as the “brogi.”

Dream to Reality: How Much Does It Really Cost to Open a Spa?

Lisa Starr — Mon, 10 Jun 19 11:05:21 -0700

When it comes to opening a spa, one of the early questions Lisa Starr typically hears is about finances—how much will it cost to realize my dream?

These 5 Power Metrics Will Increase Revenue at Your Salon or Spa

Chris Nedza — Mon, 10 Jun 19 07:29:44 -0700

If you are the best at these five power metrics—then you’re generating serious money and have built an unstoppable machine.

4 Pitfalls to Avoid When Opening Your Next Fitness Location

Lauren McAlister — Sun, 09 Jun 19 09:35:04 -0700

Ready to open your next location? Here's what you should know, courtesy of other experienced multi-location owners.

Congratulations to the 2019 Visionary Award Winners

Meredith Simmons — Thu, 06 Jun 19 17:37:49 -0700

It takes a lot of grit and determination to run a successful fitness, wellness, or beauty business.

3 Reasons Why Blogging is Essential for Acupuncture Practices

Jen Phillips April — Thu, 06 Jun 19 15:07:14 -0700

Blogging can give you an outlet to share your knowledge about the benefits of acupuncture with thousands of people.

4 Ways San Francisco Fitness Businesses Can Support the LGBTQIA+ Community

Denise Prichard — Wed, 05 Jun 19 13:10:30 -0700

It’s Pride Month, a celebration for the LGBTQIA+ community all over the country. Here's what fitness studios can do to get involved.

3 Ways to Make Every Yoga Class More Trauma-Sensitive

Aysha Ames — Wed, 05 Jun 19 11:14:38 -0700

About 60% of men and 50% of women experience at least one traumatic event in their lives. Here's how you can make your yoga classes a safe space.

6 Books Every Business Owner Should Read This Summer

Katherine Wernet — Tue, 04 Jun 19 08:35:32 -0700

MINDBODY’s Consultants suggest their favorite books to help you turn up the heat on your business acumen during the warmer months.

Why Working Smart From the Start Pays Off

Craig Elsdon-Dew — Mon, 03 Jun 19 10:48:49 -0700

Thinking and working smart from the start can give your small business the best chance at success.

These Boston Fitness Studios Have Wicked Awesome Instagram Accounts

Denise Prichard — Sat, 01 Jun 19 13:59:58 -0700

When it comes to social media marketing, Instagram is the heaviest hitter. These Boston fitness studios are crushing the Instagram game.

5 Ways Salon Owners Can Avoid the Summertime Slump

Denise Prichard — Thu, 30 May 19 11:25:46 -0700

As a salon owner, you may think the summertime slump is inevitable—but we've got some tips to help your salon stay busy this summer.

5 Ways Salon Owners Can Avoid the Summertime Slump

Denise Prichard — Thu, 30 May 19 11:25:46 -0700

As a salon owner, you may think the summertime slump is inevitable—but we've got some tips to help your salon stay busy this summer.

3 Ways Fitness Studios Can Prepare for Father’s Day

Denise Prichard — Wed, 29 May 19 13:23:23 -0700

In order to make this Father’s Day a monetary success at your studio, it’s going to come down to your marketing efforts. Here are some tips.

What Do People Who Get More Sleep, Feel More Creative, and Have Closer Relationships All Have in Common?

Katherine Wernet — Tue, 28 May 19 10:22:10 -0700

We found that people who are most likely to answer positively regarding their health, from the mental to the physical, have something in common.

5 Ways to Improve Retention at Your Boutique Fitness Studio with a Rewards Program

Crystal Zakaluzny — Tue, 28 May 19 09:36:57 -0700

Looking to build a loyal following at your boutique fitness studio? Try these tips to increase revenue and retention.

3 Reasons Customer Feedback is Vital For Your Business

Denise Prichard — Wed, 22 May 19 15:29:07 -0700

With 92% of customers relying on recommendations from friends and family over all forms of advertising, customer feedback is vital to your business.

How to Become a Group Fitness Instructor

Meredith Simmons — Tue, 21 May 19 10:12:36 -0700

Have you ever wondered how people become certified group fitness instructors?

Step It Up with Pedometers and Fitness Trackers

Katherine Wernet — Mon, 20 May 19 19:53:52 -0700

As a studio or gym owner, you can see how popular fitness trackers have become. It all started with the humble pedometer!

How to Create a Fitness Class That Keeps Clients Coming Back

Denise Prichard — Wed, 15 May 19 17:09:07 -0700

How can a fitness instructor ensure every class is an amazing experience for his/her clients? Read on for our favorite client retention tips.

How These 5 San Francisco Businesses Are Using Instagram to Grow Their Brands

Lauren McAlister — Wed, 15 May 19 12:26:43 -0700

A dose of business Insta-piration straight from "The City by the Bay."

The MINDBODY App Is One of TODAY's Favorite Health and Wellness Apps

Katherine Wernet — Tue, 14 May 19 13:56:10 -0700

In celebration of Women's Health Week, The TODAY Show shared some of their favorite health and wellness apps, and the MINDBODY app made the list!

San Francisco: A Deep Dive Into the City's Fitness Trends

Denise Prichard — Tue, 14 May 19 12:53:55 -0700

With so many sweat sessions happening in San Francisco, we wanted to get a sense of what fitness trends its residents are looking to try next.

6 Essential Brand Assets to Market Your Business Online

Connie Holen — Mon, 13 May 19 12:00:00 -0700

MINDBODY-Certified Consultant Connie Holen shares the must-have assets to create a memorable brand for your business.

6 Essential Brand Assets to Market Your Business Online

Connie Holen — Mon, 13 May 19 12:00:00 -0700

MINDBODY-Certified Consultant Connie Holen shares the must-have assets to create a memorable brand for your business.

How Denver Fitness Businesses Can Improve Their SEO Strategy

Denise Prichard — Sun, 12 May 19 09:32:38 -0700

What exactly is SEO, and why is it important for Denver fitness businesses to implement it into their fitness websites?

How Fitness Businesses in the UK and Ireland Can Improve Their SEO Strategy

Denise Prichard — Sun, 12 May 19 09:32:38 -0700

What exactly is SEO, and why is it important for Denver fitness businesses to implement it into their fitness websites?

4 Unique Fitness Classes Offered in the Boston Area

Lauren McAlister — Thu, 09 May 19 13:17:43 -0700

These four Boston studios are taking a fresh look at some seriously cool fitness classes.

How to Retain Clients When the Only Constant Is Change

Trey Nordone — Mon, 06 May 19 17:48:04 -0700

By looking at how experts monitor and predict trends on a national and global scale, we can learn a thing or two about modern client retention.

Let's Celebrate National Small Business Week

Denise Prichard — Sat, 04 May 19 12:13:39 -0700

National Small Business Week is May 5th-11th, 2019. It's time to celebrate the positive impact small business owners have made in the US.

What Women Want: The 3 Biggest Salon and Spa Trends in 2019

Margo Badzioch — Thu, 02 May 19 09:18:07 -0700

Read all about the three trends you're sure to see this year and how your business can avoid being 2000-and-late.

7 Ways Text Messaging Can Retain More Customers at Your Fitness Business

Natalie Pease — Tue, 30 Apr 19 10:54:42 -0700

Acquiring new clients is probably a top priority for your fitness business, but how much effort are you putting into retaining current clients?

5 Expert Tips to Use Facebook Ads for Your Fitness Business

Lauren McAlister — Mon, 29 Apr 19 09:21:50 -0700

Looking to raise the bar of your Facebook advertising? Our MINDBODY Consultants weigh in with expert advice.

Why Boston Ranks 5th in the MINDBODY Wellness Index

Michelle Van Horn — Sun, 28 Apr 19 11:05:15 -0700

It's no surprise to see Boston in the Top 10 of the MINDBODY Wellness Index, but let’s check out what makes this Northeastern city #5.

Marketing Tips to Make the Most Out of Mother’s Day

Denise Prichard — Thu, 25 Apr 19 12:26:40 -0700

This Mother's Day, Americans are expected to spend a whopping $25 billion on Mom. Here are 3 tips to help market your business this holiday.

3 Ways to Make Your Salon a Bridal Go-To This Season

Denise Prichard — Wed, 24 Apr 19 17:16:15 -0700

Business from brides, grooms, and other wedding party members can be an annuity that pays off month after month—especially in spring and summer.