In related news to Minti’s industry; MothersClick has been acquired by Lifetime Entertainment networks. 

Price? It appears to be around USD$10M

Who is Lifetime Entertainment? They are apparently owned 50:50 by Disney and Hearst. Here is their website.

Here is the MothersClick blog post on the acquisition.

We just announced our Nov 2008 wike winners.

Our Oct 2008 tike winners are listed here. One of the Oct winners also has a great blog post with photos here.

If you are not sure what our ‘tike competition’ is then check out here, and also here.

In March of this year (2008) we introduced a virtual currency to the Minti community, called “Minti Moolah” [press release here].

With the introduction of Minti Moolah (aka: ‘Moolah’, or ‘m$’), Minti rewards it’s members for contributing to the Minti community. Minti members are awarded with Moolah for various activities such as (but not limited to) referring friends, writing great advice, commenting, and completing surveys and offers.

Once a member’s Moolah reaches a certain amount they can cash it out for real cash using PayPal. As at this point in time Minti has m$9,882,301 in circulation.

Members need not cash out their Moolah. Instead they can use it to buy virtual gifts (and/or Moolah Gift Vouchers) and send them to their Minti friends.

To find out more of the basics regarding Minti Moolah please read the Minti Moolah FAQ.

About 6 months ago Minti added virtual gifts to it’s community, and we just released a case study on a sponsored gift campaign that we are currently running on Minti. Be sure to check it out.

Note: the reason I haven’t uploaded it to this blog is because this wordpress blog doesn’t seem to accept widgets (or we haven’t set it up to accept widgets).

1. Minti Latest Activity List
2. Minti Latest Questions
3. A Minti Member’s Latest Comments (eg: here is mine)
4. A Minti Member’s Latest Activity (eg: here is mine)

What can you do with these RSS feeds?

• Subscribe to them in your RSS feed reader.
• Make them into a widget (using Grazr) and add them to your blog or webpage.

Can’t disclose what was changed though…

Duncan Riley was kind enough to review Minti in a TechCrunch blog post a few days ago. He briefly mentioned the technology behind Minti, singling out the Member and Article Rank algorithm, and also touched on the social benefits of Minti without going in to too much detail.

Well TechCrunch’s commenters had obviously had enough of hearing about a “parenting site” and started expressing themselves in the comments. Little did they know the passion contained in Minti moms. As soon as they heard their was a blog post about Minti they went across and had a look themselves. They were shocked into action by the comments and let the TechCrunch Techies have it.

After a few days there are now over 40 comments on the blog post. If you are interested in the battle and also up for a chuckle, go check out the blog post and comments here.

PS: Sorry Mike, we didn’t ask them to go over, stir things up and comment on the blog post. These ladies are very passionate about Minti and obviously took offence at some of the comments

BabyCenter plans to leave Maya’s Mom as a stand alone site, however use it’s technology across all the existing BabyCenter websites (ie: BabyCenter Germany etc).

Here is a blog post from the Founder of Maya’s Mom.

This “Minti blog” will be just for Minti related news.