It’s just a mildly amusing way of indicating “Product A, Product B, Product C.” The words themselves are meaningless. This particular group of names is often used in case studies where the actual names are redacted. See for example, “The McKinsey Mind” by Rasiel and Friga.

hth

– Colin

Thank you for your comment about cash flows. If I understand your comments, you focus on the need to plan for macroeconomic events and how to manage them. That is certainly important knowledge for a company to navigate troubled waters.

So far, we are not providing help at that level of sophistication. Can you provide a few suggestions on how we might do this?

Our current products and services focus on reporting and analyzing the cash flow situation of one company. The models can take account of macroeconomic market effects through the data inputs the user makes for interest rates, terms for lines of credit, receivables aging and default rates, payables aging policies, and of course sales forecasts. We offer cash flow analyses in many of our models, of which the most important are:

1. Cash Flow Analysis – tracks AR and AP down to the invoice level if you choose; you can choose expense accounts and account families to be tracked; optional line of credit with borrowing base; comparison of planned and actual cash flows; and many other features. See http://templates.modelsheetsoft.com/modelsheettemplates/cash-flow-templates.aspx .
2. Financial Plan for a Business – includes a cash flow report integrated with other financial statements in a comprehensive financial model of a business. However, it does not have the same detail as the Cash Flow model (#1 above). See http://templates.modelsheetsoft.com/modelsheettemplates/financial-plan-templates.aspx .
3. Cash Flow for a Small Start-up – see http://templates.modelsheetsoft.com/modelsheettemplates/cash-flow-startup-templates.aspx
4. Financial Plan for a Small Business – includes a cash flow report integrated with other financial statements in a simpler financial model of a business (simpler than #3 above). See http://templates.modelsheetsoft.com/modelsheettemplates/financial-plan-small-templates.aspx

Cash flow analyses appear in other models, such as Investment Project Analysis (see http://templates.modelsheetsoft.com/modelsheettemplates/investment-project-templates.aspx ).

Our initial foray into macroeconomic modeling consists of two models of a national economy.

1. Macroeconomic Model of a National Economy – a model that is based on stochastic differential equations, that simulates random shocks to the economy with stochastic variables. The four models of increasing complexity are taken from a PhD thesis at MIT Sloan School. See http://templates.modelsheetsoft.com/modelsheettemplates/macroeconomic-model-templates.aspx .
2. Monte Carlo Simulation of an Economy – performs a Monte Carlo simulation based on the economic models above. See http://templates.modelsheetsoft.com/modelsheettemplates/monte-carlo-economy-templates.aspx .

We appreciate any suggestions you have for how to improve coverage of macroeconomic and market factors for cash flow planning.

Thank you.

–Dick Petti
ModelSheet Software