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		<title>Bumble user acquisition execs on growth, data, iOS 14.5, and the crazy, insane 2020s</title>
		<link>https://mobilegroove.com/bumble-user-acquisition-execs-on-growth-data-ios-14-5-and-the-crazy-insane-2020s/</link>
					<comments>https://mobilegroove.com/bumble-user-acquisition-execs-on-growth-data-ios-14-5-and-the-crazy-insane-2020s/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 18 Aug 2021 17:02:32 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<category><![CDATA[Featured]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23301</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/bumble-user-acquisition-execs-on-growth-data-ios-14-5-and-the-crazy-insane-2020s/">Bumble user acquisition execs on growth, data, iOS 14.5, and the crazy, insane 2020s</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<title>How Clorox VP of Growth Vivian Chang Harnesses Data and Predictive Modeling to Grow Direct-to-Consumer Business</title>
		<link>https://mobilegroove.com/how-clorox-vp-of-growth-vivian-chang-harnesses-data-and-predictive-modeling-to-grow-direct-to-consumer-business/</link>
					<comments>https://mobilegroove.com/how-clorox-vp-of-growth-vivian-chang-harnesses-data-and-predictive-modeling-to-grow-direct-to-consumer-business/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 04 Aug 2021 14:43:54 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23239</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/how-clorox-vp-of-growth-vivian-chang-harnesses-data-and-predictive-modeling-to-grow-direct-to-consumer-business/">How Clorox VP of Growth Vivian Chang Harnesses Data and Predictive Modeling to Grow Direct-to-Consumer Business</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>Netflix. Gaming. Grindr. Aftermath of the IDFA. And SO. MUCH. MORE</title>
		<link>https://mobilegroove.com/netflix-gaming-grindr-aftermath-of-the-idfa-and-so-much-more/</link>
					<comments>https://mobilegroove.com/netflix-gaming-grindr-aftermath-of-the-idfa-and-so-much-more/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 03 Aug 2021 17:02:38 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<category><![CDATA[Featured]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23263</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/netflix-gaming-grindr-aftermath-of-the-idfa-and-so-much-more/">Netflix. Gaming. Grindr. Aftermath of the IDFA. And SO. MUCH. MORE</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<title>The Future of Marketing Measurement with Babbel &#038; Flexion Mobile</title>
		<link>https://mobilegroove.com/the-future-of-marketing-measurement-with-babbel-flexion-mobile/</link>
					<comments>https://mobilegroove.com/the-future-of-marketing-measurement-with-babbel-flexion-mobile/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 22 Jul 2021 17:23:40 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23268</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/the-future-of-marketing-measurement-with-babbel-flexion-mobile/">The Future of Marketing Measurement with Babbel &#038; Flexion Mobile</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>N26 VP of Global Marketing Patrick Stal Shares Engagement Lessons You Can Bank On</title>
		<link>https://mobilegroove.com/n26-vp-of-global-marketing-patrick-stal-shares-engagement-lessons-you-can-bank-on/</link>
					<comments>https://mobilegroove.com/n26-vp-of-global-marketing-patrick-stal-shares-engagement-lessons-you-can-bank-on/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 21 Jul 2021 14:57:04 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23251</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/n26-vp-of-global-marketing-patrick-stal-shares-engagement-lessons-you-can-bank-on/">N26 VP of Global Marketing Patrick Stal Shares Engagement Lessons You Can Bank On</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>Vision, Values, Velocity: Former Babbel, Shiseido CMO Katherine Ray on CMO Success in 2021</title>
		<link>https://mobilegroove.com/vision-values-velocity-former-babbel-shiseido-cmo-katherine-ray-on-cmo-success-in-2021/</link>
					<comments>https://mobilegroove.com/vision-values-velocity-former-babbel-shiseido-cmo-katherine-ray-on-cmo-success-in-2021/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Fri, 16 Jul 2021 16:13:47 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23254</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/vision-values-velocity-former-babbel-shiseido-cmo-katherine-ray-on-cmo-success-in-2021/">Vision, Values, Velocity: Former Babbel, Shiseido CMO Katherine Ray on CMO Success in 2021</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>Three Experts Offer Fintech App Marketing Tips You Can Bank On</title>
		<link>https://mobilegroove.com/three-experts-offer-fintech-app-marketing-tips-you-can-bank-on/</link>
					<comments>https://mobilegroove.com/three-experts-offer-fintech-app-marketing-tips-you-can-bank-on/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 14 Jul 2021 14:10:30 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23235</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/three-experts-offer-fintech-app-marketing-tips-you-can-bank-on/">Three Experts Offer Fintech App Marketing Tips You Can Bank On</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>Creativity, Winning, and Secrets of Game Marketing with Top Journalists</title>
		<link>https://mobilegroove.com/creativity-winning-and-secrets-of-game-marketing-with-top-journalists/</link>
					<comments>https://mobilegroove.com/creativity-winning-and-secrets-of-game-marketing-with-top-journalists/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Fri, 09 Jul 2021 17:25:04 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23271</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/creativity-winning-and-secrets-of-game-marketing-with-top-journalists/">Creativity, Winning, and Secrets of Game Marketing with Top Journalists</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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			</item>
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		<title>A Masterclass With Mastercard’s CMO on Values, Loyalty, and Rethinking Brand</title>
		<link>https://mobilegroove.com/a-masterclass-with-mastercards-cmo-on-values-loyalty-and-rethinking-brand/</link>
					<comments>https://mobilegroove.com/a-masterclass-with-mastercards-cmo-on-values-loyalty-and-rethinking-brand/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 06 Jul 2021 16:23:11 +0000</pubDate>
				<category><![CDATA[Advertising & Brand]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23258</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/a-masterclass-with-mastercards-cmo-on-values-loyalty-and-rethinking-brand/">A Masterclass With Mastercard’s CMO on Values, Loyalty, and Rethinking Brand</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<item>
		<title>Segmentation &#038; Engagement with CleverTap, Tier Mobility, and Delivery Hero</title>
		<link>https://mobilegroove.com/segmentation-engagement-with-clevertap-tier-mobility-and-delivery-hero/</link>
					<comments>https://mobilegroove.com/segmentation-engagement-with-clevertap-tier-mobility-and-delivery-hero/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 22 Jun 2021 17:18:18 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23305</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/segmentation-engagement-with-clevertap-tier-mobility-and-delivery-hero/">Segmentation &#038; Engagement with CleverTap, Tier Mobility, and Delivery Hero</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>How IBM is Weathering the Subscription Storm and Pivoting to Paid Success</title>
		<link>https://mobilegroove.com/how-ibm-is-weathering-the-subscription-storm-and-pivoting-to-paid-success/</link>
					<comments>https://mobilegroove.com/how-ibm-is-weathering-the-subscription-storm-and-pivoting-to-paid-success/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 17 Jun 2021 16:43:53 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23261</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/how-ibm-is-weathering-the-subscription-storm-and-pivoting-to-paid-success/">How IBM is Weathering the Subscription Storm and Pivoting to Paid Success</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<item>
		<title>Agencies &#038; Mobile Advertising</title>
		<link>https://mobilegroove.com/agencies-mobile-advertising/</link>
					<comments>https://mobilegroove.com/agencies-mobile-advertising/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 09 Jun 2021 17:46:46 +0000</pubDate>
				<category><![CDATA[Advertising & Brand]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23309</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/agencies-mobile-advertising/">Agencies &#038; Mobile Advertising</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<item>
		<title>Playable Ads and Insider Tips on Getting Free Ad Campaigns</title>
		<link>https://mobilegroove.com/playable-ads-and-insider-tips-on-getting-free-ad-campaigns/</link>
					<comments>https://mobilegroove.com/playable-ads-and-insider-tips-on-getting-free-ad-campaigns/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 25 May 2021 17:51:02 +0000</pubDate>
				<category><![CDATA[Advertising & Brand]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23312</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/playable-ads-and-insider-tips-on-getting-free-ad-campaigns/">Playable Ads and Insider Tips on Getting Free Ad Campaigns</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<item>
		<title>Inspiration From A Rising Female Leader On Solving The STEM Gender Gap</title>
		<link>https://mobilegroove.com/inspiration-from-a-rising-female-leader-on-solving-the-stem-gender-gap/</link>
					<comments>https://mobilegroove.com/inspiration-from-a-rising-female-leader-on-solving-the-stem-gender-gap/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Sat, 22 May 2021 13:18:50 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Latest Front Page Posts]]></category>
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		<category><![CDATA[Strategy & Business]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/2021/?p=23211</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/inspiration-from-a-rising-female-leader-on-solving-the-stem-gender-gap/">Inspiration From A Rising Female Leader On Solving The STEM Gender Gap</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
]]></description>
		
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		<title>Marketing Fitness Apps with TRIQ, 7Mind, and Admiral Media</title>
		<link>https://mobilegroove.com/marketing-fitness-apps-with-triq-7mind-and-admiral-media/</link>
					<comments>https://mobilegroove.com/marketing-fitness-apps-with-triq-7mind-and-admiral-media/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 11 May 2021 18:33:34 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23315</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/marketing-fitness-apps-with-triq-7mind-and-admiral-media/">Marketing Fitness Apps with TRIQ, 7Mind, and Admiral Media</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<title>Ad Creatives with Gamesture, Lovoo, Gazeus Games &#038; Liftoff</title>
		<link>https://mobilegroove.com/ad-creatives-with-gamesture-lovoo-gazeus-games-liftoff/</link>
					<comments>https://mobilegroove.com/ad-creatives-with-gamesture-lovoo-gazeus-games-liftoff/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 27 Apr 2021 18:39:06 +0000</pubDate>
				<category><![CDATA[Advertising & Brand]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=23318</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/ad-creatives-with-gamesture-lovoo-gazeus-games-liftoff/">Ad Creatives with Gamesture, Lovoo, Gazeus Games &#038; Liftoff</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<title>Singular Index Highlights Seismic Shift In Sources For Highest Return On Investment For App Marketers</title>
		<link>https://mobilegroove.com/singular-index-highlights-seismic-shift-in-sources-for-highest-return-on-investment-for-app-marketers/</link>
					<comments>https://mobilegroove.com/singular-index-highlights-seismic-shift-in-sources-for-highest-return-on-investment-for-app-marketers/#respond</comments>
		
		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 16 Feb 2021 16:29:46 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22783</guid>

					<description><![CDATA[<p>&#8230;</p>
<p>The post <a rel="nofollow" href="https://mobilegroove.com/singular-index-highlights-seismic-shift-in-sources-for-highest-return-on-investment-for-app-marketers/">Singular Index Highlights Seismic Shift In Sources For Highest Return On Investment For App Marketers</a> appeared first on <a rel="nofollow" href="https://mobilegroove.com">MobileGroove</a>.</p>
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		<item>
		<title>How The Texas Tribune Aligns Product And Editorial For Audience Retention</title>
		<link>https://mobilegroove.com/how-the-texas-tribune-aligns-product-and-editorial-for-audience-retention/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Content & Media]]></category>
		<category><![CDATA[Featured]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22817</guid>

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		<link>https://mobilegroove.com/get-mindful-about-your-performance-marketing-how-to-build-and-scale-an-engaged-user-base/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22696</guid>

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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22709</guid>

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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Front Page Posts]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
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		<link>https://mobilegroove.com/big-fish-games-janice-gao-on-merging-creativity-with-critical-thinking-to-engage-new-users/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
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		<link>https://mobilegroove.com/how-the-gaming-industry-steps-up-to-help-us-cope-and-slow-the-spread-of-coronavirus/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Apps & Marketing]]></category>
		<category><![CDATA[Latest Front Page Posts]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
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		<link>https://mobilegroove.com/marketers-be-brave-be-the-brand-and-learn-to-put-yourself-out-there-in-2021/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Advertising & Brand]]></category>
		<category><![CDATA[Latest Playlist]]></category>
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		<link>https://mobilegroove.com/nps-a-misleading-metric-for-b2b-in-unprecedented-times/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Retention & Engagement]]></category>
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		<link>https://mobilegroove.com/90-of-your-players-prefer-ads-over-paying-now-what/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Advertising & Brand]]></category>
		<category><![CDATA[Latest Playlist]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Strategy & Business]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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		<link>https://mobilegroove.com/dealing-with-failure-to-set-yourself-and-your-teams-up-for-success/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Apps & Marketing]]></category>
		<category><![CDATA[Latest Playlist]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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		<link>https://mobilegroove.com/how-sciplays-amos-adler-drives-teamwork-to-reduce-app-user-churn/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 11 Nov 2020 22:34:08 +0000</pubDate>
				<category><![CDATA[Latest Front Page Posts]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22604</guid>

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		<title>Join Me At PG Connects #4</title>
		<link>https://mobilegroove.com/join-me-at-pg-connects-4/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Tue, 03 Nov 2020 12:32:13 +0000</pubDate>
				<category><![CDATA[Latest Front Page Posts]]></category>
		<category><![CDATA[Strategy & Business]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22599</guid>

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		<title>Drilling Down In The Data With Head Works Digital To Boost Retention And LTV</title>
		<link>https://mobilegroove.com/drilling-down-in-the-data-with-head-works-digital-to-boost-retention-and-ltv/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 22 Oct 2020 20:15:55 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22652</guid>

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		<title>Exploring Retention From The Middleman’s Point Of View</title>
		<link>https://mobilegroove.com/exploring-retention-from-the-middlemans-point-of-view/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 07 Oct 2020 09:22:26 +0000</pubDate>
				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22576</guid>

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		<title>How Disney+ Hotstar Turns Record-Breaking Cricket Viewership Into A Retention Win</title>
		<link>https://mobilegroove.com/how-disney-hotstar-turns-record-breaking-cricket-viewership-into-a-retention-win/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 01 Oct 2020 14:49:48 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22646</guid>

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		<title>IDFA Deprecation Damage Control: Lifting The Lid On A Mobile Measurement Solution For The Post-IDFA Era</title>
		<link>https://mobilegroove.com/idfa-deprecation-damage-control-lifting-the-lid-on-a-mobile-measurement-solution-for-the-post-idfa-era/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 24 Sep 2020 20:57:54 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<category><![CDATA[Latest Playlist]]></category>
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		<title>Ace Retention by Building CRM into Your Product</title>
		<link>https://mobilegroove.com/ace-retention-by-building-crm-into-your-product/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 23 Sep 2020 18:08:18 +0000</pubDate>
				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22590</guid>

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		<title>Dive into Data with Indie Darling, Lucky Kat Studio</title>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 23 Sep 2020 09:51:41 +0000</pubDate>
				<category><![CDATA[Apps & Marketing]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=21950</guid>

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		<link>https://mobilegroove.com/marketers-should-automate-user-acquisition-right-now-and-jam-city-shows-how/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Thu, 17 Sep 2020 10:55:38 +0000</pubDate>
				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22379</guid>

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		<title>Disney+ Hotstar Reveals Its Strategy To Turn Occasional Viewers Into Loyal And Paying Subscribers</title>
		<link>https://mobilegroove.com/disney-hotstar-reveals-its-strategy-to-turn-occasional-viewers-into-loyal-and-paying-subscribers/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Latest Playlist]]></category>
		<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22289</guid>

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		<title>Product is the New Marketing</title>
		<link>https://mobilegroove.com/product-is-the-new-marketing/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
		<pubDate>Wed, 09 Sep 2020 13:50:14 +0000</pubDate>
				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22562</guid>

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		<title>Rewarded Advertising Diversifies Revenue And Motivates Mobile Gamers During Pandemic Gaming Boom</title>
		<link>https://mobilegroove.com/rewarded-advertising-diversifies-revenue-and-motivates-mobile-gamers-during-pandemic-gaming-boom/</link>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Advertising & Brand]]></category>
		<category><![CDATA[Latest Front Page Posts]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22410</guid>

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		<title>Join Me At Zee MELT 2020 To Define The Future Of Marketing</title>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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		<guid isPermaLink="false">https://mobilegroove.com/?p=21731</guid>

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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Retention & Engagement]]></category>
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		<title>How Kumu Built a Mobile-First Community for 100+ Million People</title>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Retention & Engagement]]></category>
		<guid isPermaLink="false">https://mobilegroove.com/?p=22640</guid>

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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Retention & Engagement]]></category>
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		<dc:creator><![CDATA[Peggy Anne Salz]]></dc:creator>
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				<category><![CDATA[Apps & Marketing]]></category>
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