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If your English score has not reached MUIC requirements, come join us at PC. We are a pathway to your success at MUIC.

Application period: Now – October 14, 2024

Instruction period: January 6 – March 14, 2025

Apply now at: https://tinyurl.com/pcdrtapplicationform

More information (English): https://muic.mahidol.ac.th/eng/admissions/pc-admission/

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Mahidol University International College (MUIC) welcomed a group of 80 high school students from Yunnan Around Asia International Educational Center (YAAE), based in Kunming, People’s Republic of China (PRC).

Dr. Prateep Wongverayuth, Associate Dean for Administration, along with several staff members, met the visitors at Aditayathorn Building on September 2, 2024.

MUIC staff members gave the visitors an orientation about the college’s international programs and accompanied them on a tour of MUIC buildings and facilities afterwards.

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Mahidol University International College’s (MUIC) Muay Thai Club held its weekly training sessions to encourage participation among both old and new club members at the Boxing Area, Ground Floor, MUIC Building 1 during weeks 3-12 of the 3rd Trimester 3.

The club invited coaches to ensure each member’s progress. It added that it went beyond Muay Thai by adding other martial arts forms to accommodate interested participants. As such, the club said it also offered sessions in grappling arts such as Brazilian jiu jitsu and wrestling as well as striking arts like karate and boxing.

This attracted a diverse group of 15 participants who all came from different martial arts background to train together and enjoy the camaraderie.

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Aiming to broaden its network in research, academic services, and faculty exchange, Mahidol University International College (MUIC) signed a memorandum of agreement (MOA) with the Lucerne School of Business on August 22, 2024, at Mövenpick BDMS Wellness Resort Bangkok.

Prof. Chulathida Chomchai, M.D., MUIC Dean, and Prof. Dr. Christine Böckelmann, Dean of the Lucerne School of Business, signed the MOA, paving the way for future collaboration between the two institutions.

Under the agreement, MUIC and the Lucerne University of Applied Sciences and Arts, Lucerne School of Business committed committed to the promotion of research and academic services through several ways. These include plans for joint faculty projects, joint activities involving student internship activities, and co-supervision of Bachelor thesis projects.

Additionally, the agreement, which is effective for five years, includes provisions for short- and long-term exchanges of faculty, support staff, and research scholars. These exchanges may involve sabbaticals, faculty development leave, visiting professorships, research and teaching collaborations, attendance at seminars and conferences, and other activities in areas of mutual interest and expertise.

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The Yoguruto brand of yogurt drinks is a standout from the usual fare of iced coffee and iced milk tea concoctions in the market today.

Ms. Aurkarn “Elf” Sumrualhan,

Co-founder and Managing Director of Yoku Group Co., Ltd., the company behind Yoguruto, said, “Our menu includes yogurt smoothies with various toppings and flavors, and you can choose from six different levels of sweetness.” Opening its first branch near Mahidol University’s Salaya campus in December 2020, it currently has 80 outlets and is aiming to open 40 more at year’s end.

It took some time before success was achieved, however. Ms. Aurkarn, who graduated with a bachelor’s degree in Business Administration major in Marketing in 2016, tried—with the help of her fellow business partners—several ventures that unfortunately did not succeed.

Until finally, they realized an opportunity in the yogurt drinks industry. “Despite uncertainties and cautionary advice about the niche market, we pursued our vision with determination, unsure of the outcome. The initial success of our venture, with our products selling out on the first day, provided us with encouragement to move forward. This led to the expansion of our business, with the opening of our second branch within a short span of time.”

Asked what fueled the success of Yoguruto, Ms. Aurkarn said, “I am immensely grateful for the support of my business partners and for our collective resilience in the face of challenges. Our journey has taught us the importance of perseverance and the willingness to learn from failures.”

She was not discouraged, however. “Through numerous ventures that faced setbacks and failures, we gained invaluable lessons about resilience, adaptability, and the dynamics of the business world,” she said.

 

She also gave credit to MUIC: “My university education played a significant role in shaping my entrepreneurial journey. As a Marketing student, I gained a comprehensive understanding of various facets of business, including global marketing, accounting, human resources management, and law, which have proven instrumental in navigating the complexities of entrepreneurship. Moreover, MUIC instilled in me the courage to take risks and the belief that failure is an opportunity for growth.”

As a fitting conclusion to this interview, Ms. Aurkarn was asked for her advice to aspiring entrepreneurs among today’s crop of MUIC students. She shared the following tips:

“First, focus on finding the right product and identifying your target customers. Understand the 7Ps (Product, Price, Place, Promotion, People, Process, and Physical Evidence) engage in trial and error to assess market viability.

 

“Remain open to making necessary adjustments as you progress. Once you have clarity on your product, assemble a reliable team. Trying to do everything alone isn’t feasible. Your team should be competent and trustworthy, with each member assigned to tasks that match their skills.

 

“Next, establish efficient systems to support your product and team. This may take time, but it’s crucial for success. During this process, you’ll gain insight into your personal strengths and weaknesses.

 

“Don’t hesitate to seek help from others for areas where you lack expertise. Don’t fear failure; it’s often the best teacher on the road to success. Ensure your team shares the same objectives and maintains open communication.”

 

MUIC’s Business Administration program prepares its students to be future entrepreneurs and managers, equipping them for the challenging tasks that await them in the business sector. If you are interested in starting your own business or managing a company someday, please click on this link:

https://muic.mahidol.ac.th/eng/programs/undergraduate-programs/business-administration/

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The 5^th  International Conference on Tourism and Business (ICTB 2024), co-hosted by the Tourism and Hospitality Management (THM) Division of Mahidol University International College (MUIC), Lucerne University of Applied Sciences and Arts (Switzerland), and Edinburgh Napier University (Scotland), successfully concluded on August 23, 2024 at the Mövenpick BDMS Wellness Resort Bangkok.

This landmark event, with the Asian Ecotourism Network (AEN) as a special partner, brought together over 70 participants from 18 countries, underlining its role as a pivotal platform for advancing research and collaboration in tourism and business.

Held from August 21 to 23, 2024, ICTB 2024 featured a diverse array of presentations and discussions, focusing on key themes such as wellness tourism, sustainability, and innovation in tourism management. The conference fostered a spirit of collaboration and shared knowledge among scholars, industry professionals, and policymakers. A total of 42 academic papers were presented across 10 sessions, showcasing cutting-edge research and developments in the field.

Highlights of ICTB 2024:

The conference included insightful keynote addresses and special sessions from esteemed speakers who underscored the importance of innovation, sustainability, and collaboration in the tourism industry. Prof. Chulathida Chomchai, M.D., discussed “Accessible Thailand Wellness Tourism (ATWT): A Showcase of Collaboration in Medicine and Tourism,” focusing on how Thailand’s inclusive wellness tourism initiatives are driven by stakeholder collaboration. Dr. Tanupol Virunhagarun, M.D., highlighted “Wellness Tourism: High-Value Tourism Products for Better Tourism Experience,” emphasizing the potential of wellness tourism to provide high-value, enriching experiences through innovative products. Dr. Martin Robertson’s presentation on “Sustainable Events and Net Zero” addressed the critical need for the tourism sector to adopt sustainable practices and achieve net-zero emissions. Additionally, Dr. Alessandro Inversini delivered a compelling talk on “Building Resilience and Sustainability in Tourism through Data and New Technology,” exploring how technology can enhance sustainability and resilience in the tourism sector.

As a special partner, the Asian Ecotourism Network (AEN) played a significant role in the conference by hosting a special session. Mr. Nipatpong Chuanchuen, representing AEN, delivered an impactful presentation on “Carbon Neutral Tourism Development in Thailand,” sharing strategies for reducing carbon footprints and promoting sustainable tourism practices. ICTB 2024 provided numerous networking opportunities, enabling participants to connect during coffee breaks, social events, and focused sessions, fostering the exchange of ideas and the formation of new partnerships among academia, industry, and representatives.

Looking Forward to 2026:

The success of ICTB 2024 has set a positive trajectory for future conferences. The next ICTB conference is scheduled to be held in Scotland in 2026, hosted by Edinburgh Napier University. The conference will continue to build on its legacy of fostering academic and industry collaborations, exploring cutting-edge research, and addressing emerging trends in tourism and business.

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Mahidol University International College (MUIC) welcomed a group of executives from the Faculty of Medicine, Kasetsart University on August 15, 2024 at Room A433, Aditayathorn Building.

Asst. Prof. Dr. Kanat Tangwongsan, Assistant Dean for Corporate Communication and Information Technology, along with MUIC staff, welcomed the visitors.

In the discussion that followed, the topics covered included the implementation of educational management and teaching systems, academic service and others.

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A year has passed, full of exhilarating and amazing memories!

As the countdown to the much-anticipated “One Day Camp” ticked, over 400 participants —the most there has ever been—comprising 10 groups of freshmen, registered on May 11, 2024 at the Siriwitthaya Building (Liberal Arts Building), looking forward to what is in store for them with “CaoniaoMaMuang.”

“CaoniaoMaMuang” was the ultimate fun event organized by the Sophomore Class Committee (CMM658) filled with surprises and traditions to pass on to the newly entered and previous participants of 668 freshmen.

From 8:00 am to 8:00 pm, the freshmen all played different games at different stations hosted by CMM658 throughout the day. Games included “Demand and Supply,” a race between teams to cut geometric shapes and bargain them to get points; “Blinded Delivery” wherein one player guided another blindfolded player as he performed tasks; “Ice Age Obstacle Race,” wherein the goal was to race through all minigames and be the first to win; and special guest SMOjojojo with their thrilling game “SMOnopoly.”

A rainstorm in the afternoon did not dampen the ongoing merriment that everyone was having. Essential needs such as lunch, dinner, drinking water, and other necessities were also provided to everyone who had joined in the fun.

After all groups had played games from every station, all 10 groups came together to join in “Combine Activity,” an enormous event for more games, dances, and challenges to test out the skills of each and every group. This activity made it so that every freshman got the chance to meet and join with other groups, alongside getting to poke some heartfelt fun at each other and their respective P’Group.

By the end of the day, after handing out free dinner and beverages to the freshmen, CMM658 prepared and organized a solemn and emotional “Candle Ceremony” a welcoming event for the seniors and the juniors, a traditional activity, formally welcoming the new students into Mahidol University and MUIC. Along with the candlelit atmosphere and warm wishes, “Auskeedoes Kuska,” guest musicians in the ceremony, brought in emotions that filled the room, surpassing everyone’s expectations for its lovely and delightful ambience. Additionally, more than 40 alumni from Class of 588 to 628 were also present enjoying and meeting the newer generations of MUIC students while also participating in the ceremony welcoming and giving blessings. A symbolic gesture of passing the candle to the new generations was also part of the event.

In the end, when all the dignified and moving activity was over, more than 400 people danced in one last “Rubnong Medley” of 2024, from “MU Dee” and “Ali Gaga” to “Oh Ho Hey” and “Rak Nong.” All came and left with great memories that will last a lifetime, giving a strong sense of community among freshmen, seniors and alumni, will treasure this eventful moment forever and for years to come.

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A group of 31 teachers and students from Hatyairatprachasan School visited Mahidol University International College (MUIC) on August 13, 2024.

MUIC staff members met the students at Charinyarasami Hall, Aditayathorn Building, where the high school students learned much about MUIC’s international programs and admissions procedure which will be helpful for their plans to apply for university. There was also a Q & A session at the end.

The visitors were later given a guided tour of MUIC buildings and facilities by MUIC students who told the high school students about their activities in MUIC and shared their experiences in university.

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