My Social Agency Blog

So You Can Now Post To Multiple Instagram Accounts at Once… But Should You?

Alex Humphries — Fri, 11 Jan 2019 14:11:23 +0000

Instagram is usually the social network known for resisting mass social media management tools. However, it has just launched an update which may have flown under the radar for some, but will be music to the ears of anybody with multiple accounts on the platform. You can now post an update from multiple Instagram profiles […]

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My Social Agency launch new brand The Source

Alex Humphries — Fri, 09 Nov 2018 14:53:56 +0000

My Social Agency are proud to have launched The Source, a new brand which uses a unique take on the agile and scrum methodologies, to deliver full service digital marketing projects. As a full-service digital marketing agency, The Source will be able to offer support across various channels, including SEO, PPC and Content Marketing, along […]

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The Changes to Facebook Pixel

Alex Humphries — Thu, 18 Oct 2018 13:42:54 +0000

You’ve probably seen a fair bit about the latest Facebook news. From October 24th of this year, the Facebook Pixel will change. This change sees a first-party cookie option become available, meaning that advertisers around the world will be able to continue to access data from Apple’s Safari browser. In turn, this will mean that […]

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Seven reasons why your social media activity is falling flat

Alex Humphries — Mon, 08 Oct 2018 09:00:16 +0000

If used properly, social media can be a wonderful tool. You can use it to engage with customers past, present and future, use it to increase awareness of your brand, or even generate sales or leads for your business. But many businesses find themselves in a position where they have social media channels, but they […]

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How to combat low social media engagement

Alex Humphries — Thu, 04 Oct 2018 09:00:43 +0000

Have you got a problem with low engagement rates on your social media channels? Are your posts not being shared as much as you would like? Do your Tweets not get retweeted? Is your content not ‘liked’? Then we’re here to help. Many businesses come to us for social media services, and in their initial […]

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How to effectively use Instagram stories to drive sales

Alex Humphries — Mon, 01 Oct 2018 09:00:10 +0000

Instagram Stories are undoubtedly popular with Instagram’s audience. If they weren’t then Instagram wouldn’t have launched the ‘beefed up’ version, IGTV a couple of months ago. With this in mind, there’s clearly an opportunity for brands to capitalise on the popularity of stories in order to generate sales. The question is, how? Using Stories […]

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The importance of imagery on social media.

Alex Humphries — Tue, 25 Sep 2018 09:00:52 +0000

A social media post without relevant imagery…it’s like apple crumble without custard, like a 99 without a flake, like football without a cup final, or like My Social Agency without our unique agile approach to marketing campaigns. Adding imagery makes a post unquestionably better. But why are images so important? What effect does it have […]

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Running competitions on social media – the do’s and don’ts.

Alex Humphries — Fri, 21 Sep 2018 10:35:22 +0000

Having recently seen a couple of posts on LinkedIn where people have expressed their confusion over what is and isn’t allowed when it comes to running competitions on social media, I thought it would be useful to provide a “Do’s and Don’ts” guide. Of course, competitions are a great way to create a buzz […]

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Social Influencer Fraud: Its rise, how to spot it, and how to stop it

Alex Humphries — Tue, 14 Aug 2018 12:20:06 +0000

Influencer Marketing is one of the fastest growing marketing channels, with 32% of marketers surveyed last year by Marketing Dive and Bloglovin saying that influencer marketing was essential to their strategy. 63% of those surveyed also said that they had increased their budget for influencer marketing. Influencer Earnings With this in mind, from an […]

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Five ways to use Facebook to boost sales

Alex Humphries — Fri, 10 Aug 2018 13:05:50 +0000

Facebook Advertising can be of real value, particularly for companies and brands who sell directly to the consumer, with 2.23 billion monthly active users on the platform worldwide. The average person spends nearly two hours a day on Social Media, and so by targeting them through using a channel such as Facebook can prove to […]

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How to Find out Which Social Media Platform Your Audience Is Using

Alex Humphries — Tue, 07 Aug 2018 11:00:29 +0000

Your audience is on social media. We’re pretty certain of that. What we don’t yet know is where they are on social media. What platform, or platforms, are they using? Which do they engage on the most? On which are they likely to interact with your brand? That’s what we’re here to discuss. You may think […]

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