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	<title><![CDATA[Mobile Marketer Search News Feed]]></title>
	<link>http://www.mobilemarketer.com</link>
	<description><![CDATA[]]></description>
	<language>en</language>


	<item>
		<title><![CDATA[Google's updated app embodies more proactive version of search]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/24117.html</link>
		<pubDate>December 8, 2016</pubDate>
		<description><![CDATA[Google has updated its flagship mobile application to focus less on cold searches and function more as a curated feed of what users might be interested in, presenting an interesting opportunity of which marketers can take advantage.]]></description>
	</item>

	<item>
		<title><![CDATA[Search and social two sides of the same coin, says Kenneth Cole exec]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23929.html</link>
		<pubDate>November 4, 2016</pubDate>
		<description><![CDATA[NEW YORK – Search and social media are becoming two sides of the same coin in the modern marketing world, said executives from Google, Pinterest and Kenneth Cole at an ad:tech New York 2016 panel.]]></description>
	</item>

	<item>
		<title><![CDATA[Mobile search proves to be biggest influencer for Google growth]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23882.html</link>
		<pubDate>October 28, 2016</pubDate>
		<description><![CDATA[Google’s ventures into innovative advertising streams are showing positive results, with an ad revenue increase of 18 percent, derived mostly from mobile search. ]]></description>
	</item>

	<item>
		<title><![CDATA[Revolve and Teleflora among the first brands using Criteo's new predictive search function]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23864.html</link>
		<pubDate>October 26, 2016</pubDate>
		<description><![CDATA[Teleflora and Revolve Clothing are the first brands to make use of Criteo’s new predictive search function to help smooth out the Google Shopping experience, encouraging consumers to make easy online and mobile purchases.

]]></description>
	</item>

	<item>
		<title><![CDATA[Heineken pinpoints soccer-viewing venues via Google Maps-powered bar finder]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23437.html</link>
		<pubDate>August 16, 2016</pubDate>
		<description><![CDATA[Heineken is uncapping a new mobile platform, built on the Google Maps API, that enables New York residents to locate nearby bars and venues where Heineken beer is served and soccer games are broadcast, showcasing how alcohol marketers can leverage location technology.]]></description>
	</item>

	<item>
		<title><![CDATA[Walgreens expands Google Play search program based on early success]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23382.html</link>
		<pubDate>August 8, 2016</pubDate>
		<description><![CDATA[As an early adopter of search ads in the Google Play store, Walgreens has found that being able to find a user at the moment of interest is driving downloads among qualified users, leading the retailer to expand the program. ]]></description>
	</item>

	<item>
		<title><![CDATA[Google brings retailers, users closer with suite of new mobile products]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23219.html</link>
		<pubDate>July 13, 2016</pubDate>
		<description><![CDATA[With mobile travel and retail shopping searches up nearly 30 percent this year, Google is expanding its mobile search formats for these categories, including adding flight price tracking and product discovery ads.]]></description>
	</item>

	<item>
		<title><![CDATA[Red Wing Shoes’ mobile search takes flight with store location pages]]></title>
		<link>http://www.mobilemarketer.com/cms/news/search/23003.html</link>
		<pubDate>June 9, 2016</pubDate>
		<description><![CDATA[Work boot manufacturer and retailer Red Wing Shoes has introduced store location pages to convert mobile searchers into customers via contextually relevant content. ]]></description>
	</item>


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