From the desk of Chad Hamzeh – leading proponent of targeted traffic buying:

Listen!

It’s an undeniable fact that buying your traffic is one of the fastest ways to get traffic to your offers. Whether it’s through pay per click, cost per view, banner buys, or social media, putting money down and buying your traffic can bring you results faster than just about any method out there.

The problem is, most people have no idea how to do it, and what the key factors are for a successful campaign.

In this article, I’m going to teach you the 3 things to consistently apply if you want to have any chance of success with converting your traffic into sales.

Number 1 is to Target a Specific Market

Too often, marketers start their campaigns with the wrong questions. They ask themselves, “What offer has the highest payout”, or “How much money can I make promoting this?”. They tend to forget that they’re marketing to actual PEOPLE.

The first step is to ask yourself, “who am I marketing to?”. Better yet, “who is my prospect, and what do they want?” Create a really in depth image of who your customer is, what are their fears and desires. What problems do they have, and how can you help solve them?

Find large markets to focus in, and then splinter and segment them down to more manageable parts. Find a segment of a high volume market that has a specific desire and see if you can fulfill that.

The most successful marketers focus on 1 or 2 markets, and 1 or 2 traffic channels. They don’t bounce around hopping (and hoping) from one thing to the next.

Number 2 is to Market a Converting Offer

Basically, sending a million clicks to an offer no one wants will just cost you money. To find a converting offer, the first thing I recommend for CPA affiliate marketers is to have a good relationship with your affiliate manager. You will want to test and rotate a couple of their top recommendations to see if you can find a winner.

If you’re promoting Clickbank products, stick with the products that you see promoted the most with the highest traffic levels. Use Compete.com to check traffic levels for specific clickbank vendors, and if they have high popularity/gravity as well as high historical traffic, it’s worth rotating and testing that offer.

Now, if you’re a product owner, you’re going to want deeper pockets. Basically, you’re going to need to drive traffic to your offer and test different aspects of your offer. These could be price, trial offers, continuity options, etc.
Again, the offer is very important. If you are sending actual humans to your offer/page and you’re not converting, then it’s the offer and presentation of the offer that is wrong, or you’ve completely targeted the wrong market. You haven’t picked the right offer for that market.

Number 3 is to Become a Click Through Rate GOD

Your click through rate is the number of times your ad gets clicked vs. the number of times it gets shown. So, if your ad is clicked 4 times out of 100 views (impressions), you have a click through rate of 4%.

The fact is, on almost all paid traffic platforms, having a high click through rate will make your traffic cheaper.

A few good ways to improve your click through rate are:

- Bid high. For the majority of platforms, with the exception of FB among others, your bid dictates your positioning in the ad queue. Bidding high enough to be shown in good positions (2-3) will get your ads clicked on more often for keywords/placements that sell. But, regardless of the platform, if your bids are way too low, you won’t get very many impressions. This is why I set a lower budget but keep my bids high, it helps me get the data I need without going broke!

- Using shock, fear, numbers, and question marks in your ads. You’ve probably all heard this before, but it’s essential. I will show some of my ads in the case study. On a side note, I highly recommend the book “Ca$hvertising” by Drew Eric Whitman.

- And of course, focus on selling benefits and not features. Most people don’t care about you or the features of your service, they want to know what’s in it for them.

If you want to learn the nitty gritty details of how I buy and optimize massive amounts of traffic, then check out my Traffic BlackBook course today and get in the drivers seat of your online business.

The 3 Keys to Successful Traffic Buying is a post from: Niche Blog Coach

From the Desk of Chad Hamzeh – leading proponent of targeted traffic buys:

Every year, thousands of would be internet marketers flock online in the hopes of fulfilling their dreams of generating a full-time income from home.

The promises are everywhere. “Just click your mouse a half-dozen times, visualize, and money will start pouring from your computer, it’s that easy!”

You can’t really blame the prospects, the thought of making your money on autopilot is enticing. Not needing to work anymore is the reason most people get involved in online marketing.

The problem is, reality soon rears it’s ugly head.

People are encountered by 101 ways that could make them money online. They hop from one method to the next, but never really getting much traction in the process.

The reason is, every online method hinges on one key factor. The number one rule, the number one “secret” for all internet marketing is also it’s most obvious requirement…

TRAFFIC.

The fact is, I don’t care which Clickbank Guru told you that you can make a full time income online without traffic. They’re dead wrong.

Despite all the hype in the industry, quality traffic has been and always will be the key prerequisite to making money online. Even offline… I don’t care if you have the greatest product in the world, if you can’t get your sales message in front of your prospects, you’re as good as dead.

I hope that what I’m saying is obvious. If you don’t have visitors, you won’t have sales, it’s as simple as that.

So what does the would-be internet marketer do? They start to seek out free traffic systems in the hopes of getting even a trickle of traffic.

They write article after article, create backlinks, post in forums… all for the off chance of generating some traffic. All the while thinking, “There must be an easier, faster way than this…”

Well I’m here to tell you, there is.

I’m not someone who makes his living teaching how to drive traffic, but by in fact doing it on a daily basis.

And the fact is… the fastest way to get traffic to your offers & your websites, is to BUY that traffic. I’m talking about Pay Per Click marketing, Media Buying, Facebook Marketing, and much much more. These are my specialty. This is what I do on a daily basis to drive traffic quickly and effectively.

Free traffic takes too long to see any kind of results, and if you value your time at all, then it’s not really free is it?

Paying for traffic and advertising is the most established model out there. People have been buying ads to promote their offers long before computers and the internet were even around.

The main advantages to buying your traffic are:

1) It’s FAST. On some online platforms, you can have traffic flowing to your offers literally within 5 minutes.

2) It’s measurable. A lot of free traffic techniques don’t let you track and measure where your marketing efforts are best spent. With paid traffic, you can see everything in black and white, so decisions on how to proceed are made quickly and easily.

3) It can be VERY cheap & low risk. Done correctly, buying traffic is very low risk and can be very cheap. Once you know how to do it properly, you essentially have an endless money machine that you can turn on and off at will.

Despite all that, most people still don’t go the paid traffic route, and the fact is, they’re afraid to “lose their money”.

This is totally understandable.

I too was like this when I first started out. And I made some mistakes along the way. But I’m here to tell you that just like anything else in life, it’s a skill that can be mastered with practice and the right guidance. And, it’s probably the most important skill to learn online.

When you know how to drive traffic the right way, you’re head and shoulders above most marketers. You don’t have to rely on joint venture partners, or slow search engine algorithms, or anything like that. You are the one in control and I can tell you that’s the greatest feeling to have with your online business.

But you need to learn how to do it right, or suffer the consequences. That’s why I put together what many have said is the most comprehensive course on paid traffic techniques available today. It’s called Traffic BlackBook, and it’s a step by step guide on how to buy traffic the right way, and convert it at a high rate. This is my exact blueprint for making six figures a year online.

If you want to learn more about how media buying and paid traffic techniques can change your business at a rapid pace, then click here to check out my Traffic BlackBook, and learn the real secrets of a genuine six figure affiliate.

Internet Marketing’s Number One Rule is a post from: Niche Blog Coach