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					<title>The Professional Network Small Business Resource Center  - Technology</title>
					<link>http://pronet.nielsen.com</link>
					<description>The latest news and information from The Professional Network Small Business Resouce Center</description>
					<language>en-us</language>
					<copyright>2007 pronet.nielsen.com</copyright>
					<lastBuildDate>Fri, 08 Aug 2008 06:28:304 EDT</lastBuildDate>
					<category>TECHNOLOGY</category>
					
						
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							<title>Turn Social Networking Into Revenue</title>
							<pubDate>Fri, 28 Mar 2008 08:00:00 EDT</pubDate>
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							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3ibee4411890f862628846e7166f92dbb2</link>
							<description>
								
								
									Find out how giving your online customers full control can convert your social networking and profiling investments into cold hard revenue.
								
							</description>
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						<item>
							<title>How Road Warriors Keep Data Safe at Any Speed</title>
							<pubDate>Fri, 21 Mar 2008 08:00:00 EDT</pubDate>
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							<category>TECHNOLOGY</category>			
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							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i1cef1824d6c1e59735296cc1426a9ac3</link>
							<description>
								
								
									Keeping your mobile employees working efficiently while ensuring that their data protection plan is solid has become a top business priority.
								
							</description>
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							<title>Are You Going Insane from Information Overload?</title>
							<pubDate>Mon, 17 Mar 2008 08:00:00 EDT</pubDate>
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							<category>TECHNOLOGY</category>			
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							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i70b16620fc842bc839207a216c188012</link>
							<description>
								
								
									Better living through technology? When it comes to the workplace, not by a long shot.
								
							</description>
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						<item>
							<title>Mac or PC?</title>
							<pubDate>Thu, 06 Mar 2008 08:00:00 EST</pubDate>
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							<category>TECHNOLOGY</category>			
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							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i9a2f1e72ad0ce6f31262f4c8fed27b39</link>
							<description>
								
								
									The heart of a small business is often its owner's computer, which oxygenates the rest of the company with critical data, important documents and timesaving systems. Choosing the right machine is therefore vital. Here's how to answer the age-old question: Mac or PC?
								
							</description>
						</item>
					
						
						<item>
							<title>Does Your Web Site Tell Your Story?</title>
							<pubDate>Tue, 04 Mar 2008 08:00:00 EST</pubDate>
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							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i9a1eb1e38dab21537390a80b1afd596b</link>
							<description>
								
								
									When visitors come to your site, chances are they'll discover content that hasn't been updated to reflect the real you.
								
							</description>
						</item>
					
						
						<item>
							<title>Trust Is In the Network</title>
							<pubDate>Fri, 22 Feb 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i09b57ed04d938419bd45ff21da69c19a</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i09b57ed04d938419bd45ff21da69c19a</link>
							<description>
								
								
									As word-of-mouth platforms grow and traditional marketing tools lose impact, the propensity of a customer base to recommend products and services to others will be a key to your brand.
								
							</description>
						</item>
					
						
						<item>
							<title>The Right Technology Solution for Your Presentation</title>
							<pubDate>Mon, 18 Feb 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i975331243e08d74c19e201e25ced0ed0</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i975331243e08d74c19e201e25ced0ed0</link>
							<description>
								
								
									With progression in technology tools and online demos, bullet points and data slides aren't cutting it anymore.
								
							</description>
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						<item>
							<title>In-Flight Internet Advancing</title>
							<pubDate>Mon, 11 Feb 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i573b5338397e3505e667fb64acff1a19</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i573b5338397e3505e667fb64acff1a19</link>
							<description>
								
								
									Domestic airlines are working to deliver the next must-have amenity, in-flight Internet, as at least six carriers have recently advanced plans to offer connectivity in the sky.
								
							</description>
						</item>
					
						
						<item>
							<title>VoIP: Is It Right for Your Business?</title>
							<pubDate>Thu, 31 Jan 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i877e4787aa6b183a7099cad455585fe9</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i877e4787aa6b183a7099cad455585fe9</link>
							<description>
								
								
									The future of telephony, Internet calling offers low-cost service but questionable quality. Decide for yourself if the pros outweigh the cons.
								
							</description>
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						<item>
							<title>Maintain a Resilient IT Infrastructure</title>
							<pubDate>Wed, 23 Jan 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i5640aa942a786ec1dad298e9c39890eb</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i5640aa942a786ec1dad298e9c39890eb</link>
							<description>
								
								
									When so many business processes that determine your success rely on technology, you'll want to make sure your IT team remains resilient and failure-free.
								
							</description>
						</item>
					
						
						<item>
							<title>Enhance Your Video Content</title>
							<pubDate>Mon, 07 Jan 2008 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i75b3ecbc7b3e7be96fae54559b241b2d</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i75b3ecbc7b3e7be96fae54559b241b2d</link>
							<description>
								
								
									The increasing availability of new technologies and distribution channels is offering consumers choices like never before but also increasing the complexity of the business.
								
							</description>
						</item>
					
						
						<item>
							<title>Protecting Brand Integrity Online: A New Approach</title>
							<pubDate>Fri, 21 Dec 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i6e97406a00e0eb194c3973d6961f9d5b</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i6e97406a00e0eb194c3973d6961f9d5b</link>
							<description>
								
								
									Never has the enormous equity built into brands been so vulnerable to destruction by scam artists selling fake goods. Here's how to protect your brand.
								
							</description>
						</item>
					
						
						<item>
							<title>2007 Holiday Shopping, Web 2.0 Style</title>
							<pubDate>Fri, 14 Dec 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i0aff0df2009f092c002fc982d81b931f</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i0aff0df2009f092c002fc982d81b931f</link>
							<description>
								
								
									Here are some guiding principles to help shape a successful Internet shopping experience for your customers, not to mention yourself.
								
							</description>
						</item>
					
						
						<item>
							<title>Building Real World Business...Virtually</title>
							<pubDate>Fri, 07 Dec 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i4b3ff425c09ebc70602183dcee69c092</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i4b3ff425c09ebc70602183dcee69c092</link>
							<description>
								
								
									New technologies, including the most business-applicable elements of web 2.0 and social networking, are making it easy for professional networking to occur in virtual events.
								
							</description>
						</item>
					
						
						<item>
							<title>Holiday Gift Guide: 12 Must-Have Tech Toys</title>
							<pubDate>Thu, 29 Nov 2007 08:00:00 EST</pubDate>
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							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3iebe037d19484453d0afc3e021ea0a26a</link>
							<description>
								
								
									In part one of our two-part Holiday Gift Guide, we present a dozen of our best tech savvy gift ideas. From mobile phones to flash drives, wireless printers to digital picture frames, these electronic trinkets are perfect for the entrepreneur who has everything.
								
							</description>
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						<item>
							<title>Simple Secrets to Search Marketing</title>
							<pubDate>Mon, 26 Nov 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i1508d58cf4ee9d9de579f56948a0d65b</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i1508d58cf4ee9d9de579f56948a0d65b</link>
							<description>
								
								
									With a seemingly endless number of acronyms—like SEO, SEM and PPC—many small businesses lack the time, the budget, or the knowledge to tackle effective search marketing.
								
							</description>
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						<item>
							<title>Denying the True Cost of Network Downtime</title>
							<pubDate>Fri, 16 Nov 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i76626e51c49f8a0a071fe47f56e4908c</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3i76626e51c49f8a0a071fe47f56e4908c</link>
							<description>
								
								
									Today, business leaders are extremely cost-conscious. But are they really looking at the cost of not doing information technology right?
								
							</description>
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						<item>
							<title>Staying in Charge</title>
							<pubDate>Fri, 09 Nov 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3if8066b9ec8fbe168fea3983ac2addba9</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3if8066b9ec8fbe168fea3983ac2addba9</link>
							<description>
								
								
									Not only is it inconvenient to have gear die on you, but it can leave you feeling stranded, frustrated, and stressed out.  Here are three simple ways to stay in power.
								
							</description>
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						<item>
							<title>The Bottom Line: IT Training</title>
							<pubDate>Mon, 05 Nov 2007 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3iddd368d961327d98b5236527128f3ef6</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3iddd368d961327d98b5236527128f3ef6</link>
							<description>
								
								
									In order to ensure an organization is managing IT risk and maximizing performance to prevent failures, people and process have to be addressed.
								
							</description>
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						<item>
							<title>Stop Spam Now</title>
							<pubDate>Thu, 01 Nov 2007 08:00:00 EDT</pubDate>
							<guid isPermaLink="true">http://pronet.nielsen.com/smallbusiness/content_display/technology/e3iff716996ae2a7e21b133ec3b6424c69a</guid>
							<category>TECHNOLOGY</category>			
							<author />
							<link>http://pronet.nielsen.com/smallbusiness/content_display/technology/e3iff716996ae2a7e21b133ec3b6424c69a</link>
							<description>
								
								
									Unwanted e-mail clogs your inbox and hurts your productivity. Isn't it time you fought back? Consider these strategies for preventing, managing and responding to spam.
								
							</description>
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