One That Knows

I always knew women are smarter

Hesbro’s new website, Who’s smarter than who proves not only that women are smarter than men (atleast for the moment this post is being written), but also that offline games can be revived instead of vanish in favor of the latest Facebook application. I can find there atleast 4 elements that increase the stickiness of the [...]

Swedish supermarkets – marketing strategies

Food supermarkets is a market that isn’t really familiar with the term recession. Even the current one doesn’t seem to dramatically affect the financial reports of the last 15 month, or atleast not as it affects close and related industries. Sweden is not different from the rest of the world, but here the competition between [...]

Smells like election is in the air

This morning Folk Partiet (The Swedish Liberal party, FP) came out with a new idea, Chinese language lesson for high school students. The reason behind that is to give the Swedish students tools to incorporate themselves better in the future business environment. To put it in other words, China is the next super power, so [...]

Vem Ska Rädda Sundsvalls Ekonomi?

Finanskrisen är fortfarande här och man kan inte missa den. På storgatan, var finns Sundsvalls starkasta företag många går kunkurs. Man bryr inte sig när dem stora kedjorna stänger deras butiker eftersom dem ersätter av annar kedjorna. Ansällderna hittar nya arbetsplats och den lokala ekonomi lidar inte. Men ekonomi handlar inte bara om stora företag, särskilt [...]

Great example of web 2.0 Infinity

Dare to Share!

Fail or win, you decide

Today the local newspaper in Sundsvall (Sweden), Sundsvalls tidning, published an article about food consuming that is better for the environment. The article was starting with the sentence “Eat less meat…”, while the banner above it was advertising a discount on meat at ICA supermarket. Fail ad placing or win journalism? You decide. Dare to Share!

Turkey’s EU efforts up in smoke

If the European Union had needed other reason than the usual Islamophobia, today it got it. The successful launching of long distance missile by Iran put Turkey within its missiles’ range. Now the EU has a bigger dilemma in their hands, should they allow a country that can drew them into the 3rd world war? It is [...]