The OrchestraCMS Blog

The Unification of Marketing - Web Content, Publications and Email.

Doug Girvin — Thu, 09 Feb 2012 09:30:00 -0500

In the era of the web, marketers have a standard dilemna common to much of an organizations IT infrastructure. Tool fragmentation. Online marketing affords many powerful tools. But like so much of IT, they're not integrated. Like software development, much of the goal of consistent messaging is having the ability to reuse content across multiple delivery channels. Like traditional IT, there are multiple systems used to deliver content, multiple user interfaces to learn and content that must be copied and even reformated between systems. Web CMS, Email Marketing, Landing Page applcations etc. Some integrations exist, but few of those systems...

Disrupting Content Management Systems - User Driven Interfaces

Doug Girvin — Tue, 07 Feb 2012 09:30:00 -0500

With the pundits and CMS rags all proclaiming some version of the end of Web CMS as we know it, we'd like to say, "We agree completely!". Standalone CMS systems have run their course and are giving way to fully integrated business platforms with a fully integrated CMS. Such is the model on which OrchestraCMS was built. This 'new' thinking is where we started 3 years ago when OrchestraCMS was conceived. Fast forward to today. We don't think the commentators have gone far enough in their proclamations. There is another aspect of traditional Content Management Systems that has kept content...

Web Content Management - Native versus API, Plugins, Widgets and Gadgets

Doug Girvin — Wed, 01 Feb 2012 09:30:00 -0500

Today's kluge of widgets, gadgets and plugins is a recipe for complexity that requires endless development, patching and consulting to provide modest integration with your business systems. OrchestraCMS offers a different approach. Simplicity for the content creator and native integration with Salesforce.com, the leading business platform in the Cloud.

Mobile Meets Portal on Salesforce

Doug Girvin — Mon, 30 Jan 2012 09:30:00 -0500

With announcement of Salesforce.com's mobile SDK, much is being made of a new capability for developers to provide new applications to access Salesforce. We think there is a much bigger opportunity that virtually no one is talking about - creating mobile applications for customers and partners to access your products and services through enterprise portals, running on OrchestraCMS, on Salesforce.com. You may have 100, 1000, 10,000, or more employees. More than likely you have 10 times (or more!) that number of customers. That's where we focus. We complete the vision of the Social Enterprise by leveraging the power and data, stored on Salesforce.com, to deliver highly individualized web experiences for your customers, partners and employees through powerful Enterprise Portals, Intranets and Public Websites.

What's the best practice in SEO

Doug Girvin — Tue, 10 Jan 2012 09:30:00 -0500

SEO is like the marriage ceremony. Great content is the rest of your life together.

Implementing a Data Driven Menu Using jQuery and OrchestraCMS

Scott Morrison — Mon, 03 May 2010 08:20:00 -0400

I recently read an excellent wiki article by Dave Carroll discussing how to create a fancy data driven menu on the force.com platform that was prompted by a rather angry post about not being able to do this on the platform which can be found here. http://iwritecrappycode.wordpress.com/2009/12/07/visual-force-blows/. Here's the link to Dave Carroll's wiki tutorial. http://blog.sforce.com/sforce/2010/01/implementing-a-data-driven-menu-using-jquery.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SforceBlog+%28Force.com+Blog%29 The technique in Dave's post is very similar to the one used in OrchestraCMS but if you use OrchestraCMS you don't need to write any apex, visualforce, or create any custom objects. In this post I'm going to show how you can easily create...

OrchestraCMS and Salesforce Sites - Making Beautiful Music. Together!

Doug Girvin — Mon, 07 Dec 2009 14:30:00 -0500

Salesforce.com Sites has garnered a lot of interest, and confusion, since it's launch at Dreamforce in November 2008. While it provides the ability to host web pages and applications on the Force.com platform, it is *not* a Web Content Management System. Enter OrchestraCMS, a complete, 100% native, Force.com Web Content Management System that puts the power of Sites in the hands of your business users...

Rethinking CMS: The Birth of OrchestraCMS

Doug Girvin — Mon, 30 Nov 2009 09:00:00 -0500

On Wednesday, November 18, 2009 at 8:00 am EST, we launched OrchestraCMS on the salesforce.com AppExchange. Instead of being 'just another new CMS, OrchestraCMS is a fundamental rethink, grounded in a collective 25 years of developing on and using Web CMS systems. First a Little Background We've been a salesforce.com user, partner and, more recently a developer for over 7 years. In fact, our company has been running in what is now called the Cloud for most of that time, so we're both early adopters and long time evangelists of Cloud Computing. Last year, at Dreamforce, we witnessed the launch...