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	<title>Original Signal - Transmitting Web 2.0</title>
	<link>http://web20.originalsignal.com</link>
	<description>Orginal Signal aggregates the 17 most popular Web 2.0 sites. The main purpose of the site is to provide 
a quick glance on what's happening without using your desktop/web RSS reader. New headlines (since your 
last cookied visit) come in pretty orange, visited ones are grey. All credits go to the authors of these weblogs. 
Without their hard work Original Signal would not exist. Original Signal was inspired by Popurls and the Web 2.0 Workgroup.</description>
	<pubDate>Mon, 09 Nov 2009 20:50:18 CET</pubDate>
	<language>en</language>
	
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  <title>With Wireless Data, Smaller Carriers Must Mind the Gap</title>
  <link>http://feedproxy.google.com/~r/OmMalik/~3/bO_kcq1Y9-Y/</link>
  <pubDate>Mon, 09 Nov 2009 20:33:47 CET</pubDate>
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  The floundering economy hasn&#8217;t kept consumers from spending on mobile data, according to the latest quarterly report on the wireless industry from Chetan Sharma, one of our GigaOM Pro analysts. U.S. data service revenues grew 27 percent year-over-year in the third quarter, Sharma reported, with Verizon Wireless and AT&#38;T accounting for 80 percent of the   ]]></content:encoded>
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    <item>
  <title>Google Looks to Dominate iPhone and Android Advertising With AdMob Acquisition</title>
  <link>http://feedproxy.google.com/~r/readwriteweb/~3/obkMf4Fi_8w/why_google_bought_admob.php</link>
  <pubDate>Mon, 09 Nov 2009 20:33:45 CET</pubDate>
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  <content:encoded><![CDATA[
  Google announced this morning that it has acquired 3-year old mobile display ad serving platform AdMob for $750 million, half the price it paid for YouTube in 2006.  Why did Google make this move?  Two reasons stand out.First, AdMob is a very strong company in a sector (mobile advertising) that everyone expects to become much more important in the future.  Second, this is a chance to make a big move towards monetizing on Apple's iPhone platform while making sure that no one else does something similar to Android in the future. SponsorAdMob puts display ads on mobile web pages and inside mobile applications.  On Google's page detailing the acquisition today the company used imagery to say that mobile search ads had been its primary focus to date, while AdMob's focus was outside search and inside apps and pages.   Google has an ad program for mobile apps to, though, called AdSense for Mobile Apps.  You've probably seen it if you use the Pandora iPhone app.  AdMob is Strong in an Early MarketApparently Google's mobile apps ad platform hasn't been doing so well, at least not compared to AdMob.  AdMob has been growing fast.  VentureBeat's Matt Marshall did some back of the envelope math and estimated that the company was pulling in $40m+ in annual revenue 18 months ago, which was just 18 months after it launched.  That was in a radically different time for the mobile market. As our own Sarah Perez wrote two weeks ago in a post about AdMob's latest mobile metrics report:Believe it or not, it was only a year ago that the Motorola RAZR scored as the number one phone here in the U.S. while the iPhone was the only touchscreen device to even make the list of top ten handsets. Only a year later, and so much has changed.That was durring the RAZR era that AdMob was at a pace that Matt Marshall said "looks headed to IPO-type revenues within three years."Planting a Flag on the iPhone, Protecting the Android InventoryNow the iPhone rules.  AdMob's own numbers claimed that mobile traffic from the iPhone and iPod touch grew 19X over the last year.  AdMob is making a strong play on the iPhone.  TechCrunch reported this Spring that the company claims to be the biggest mobile app ad network on the iPhone and is working on a traffic exchange system for app promotion similar to what's been done on Facebook.Now move those efforts over into the Google column and Google is making money off of the free apps on Apple's platform.  That's probably not something Apple feels great about.Meanwhile, Google's own Android mobile OS is no slouch, either.  Admob reported this Fall that Android now accounts for the 2nd largest share of mobile web traffic (far) behind the iPhone, at 17% in the US, beating RIM and Windows Mobile.  Does Google want to see someone else leading the ad monetization on its own mobile OS just like it is now poised to do to Apple?  No way.  The answer?  Buy AdMob.It's a very smart move.  Perhaps unsurprisingly, Google's share price rose this morning to its highest point in almost 18 months.Discuss         ]]></content:encoded>
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    <item>
  <title>Toobla Combines Visual Bookmarking With Easy Sharing</title>
  <link>http://mashable.com/2009/11/09/toobla/</link>
  <pubDate>Mon, 09 Nov 2009 20:33:43 CET</pubDate>
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  This post is part of Mashable&#8217;s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here.  The series is made possible by Microsoft BizSpark.Name: TooblaQuick Pitch: Toobla helps you collect and enjoy your favorite stuff in visual containers that can be shared anywhere.Genius Idea: The way we traditionally save and bookmark web content is increasingly ill-equipped for the dynamic and visual nature of that content. Toobla takes a more visual and modern approach to organizing information.  You can create custom folders that you can store anything you want in &#8212; web pages, embedded videos or web apps, photographs, flash games &#8212; and then make those collections public or keep them for yourself.Toobla has a list of the most popular shared folders on its site in various categories full of content that you can view. Clicking on a link will take you to a page, but clicking on a video or audio file (or other embedded content) will display the content right inside Toobla.You save information to Toobla using a bookmarklet that gives you the option of embedding certain aspects of the content and sharing the item on Twitter. You can also sign up using Facebook Connect, and there are widgets available for your website if you want users to be able to add content to your shared folders.Toobla has a nice interface and offers a good way to keep collections of content in various forms in a way that is easy to access and visualize.Spark of Genius Series Sponsored by Microsoft BizSparkBizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.Entrepreneurs can take advantage of the Azure Services platform for their website hosting and storage needs. Microsoft recently announced the &#8220;new CloudApp()&#8221; contest &#8211; use the Azure Services Platform for hosting your .NET or PHP app, and you could be the lucky winner of a USD 5000* (please see website for official rules and guidelines).”Reviews: PHP, TwitterTags: bookmarking, content containers, toobla  ]]></content:encoded>
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    <item>
  <title>Mashable’s Weekly Conference and Event Guide</title>
  <link>http://mashable.com/2009/11/09/mashable-events-nov9/</link>
  <pubDate>Mon, 09 Nov 2009 20:33:43 CET</pubDate>
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  It&#8217;s a brand new week, which means it&#8217;s time for Mashable’s guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable&#8217;s Events section.Is your event not on this list? Contact us at least one month before your event and let’s establish a media partnership.Mashable&#8217;s Weekly Social Media and Marketing Event Guide is proudly supported by Eventbrite, the Web&#8217;s Event Marketplace.November 9-10, 2009, Santa Clara, CA:  At Social Media World Forum California, learn from social networks, brands, advertisers and analysts. Hear from leading social networks on their strategy, revenue models and how they are approaching the future. Worldwide case studies from global brands and corporations on their use of social media. Examine the current market conditions, future forecasts and predictions from leading analysts. Mention you are a Mashable reader to receive 15% discount. November 10-13, 2009, Las Vegas, NV: PubCon is a multi-track educational conference hosted by SearchEngineWorld &#038; WebmasterWorld. PubCon events are for thought leaders and professionals in search engine and Internet marketing and advertising to gather and to share best practices in the design, development, promotion and marketing of their Internet businesses and brands.  Mashable readers can take off a 15% discount with code ma-77815.November 12, 2009, Phoenix, AZ: If you think there isn&#8217;t a vibrant entrepreneurial community in Phoenix, guess again. We bring Silicon Valley to Phoenix to share best practices. The theme for this year&#8217;s conference is &#8220;Bright Spots in the Recession: four entrepreneurial growth segments you need to know about&#8221; and showcases Digital Media Entrepreneurship, Health 2.0, Cloud Computing, and Sustainability. Use code AZEC09 for a discount!November 12, 2009, New York City: This conference will showcase the best case studies that demonstrate how leading brands use social communications to achieve tangible business goals. Case Studies will be presented by McDonald’s, JetBlue, Intuit, Allstate Insurance, Roger Smith Hotel &#038; more. 2 interactive roundtable sessions will follow the case studies. Register at bdionline.com/socialconsumer.html using promo code MASH for a discounted rate of $155.November 12-13, 2009, San Francisco, CA: The CMO Club is bringing together the preeminent CMOs in business today for the CMO Thought Leadership Summit, a two day event that will be a platform for the world’s best CMO conversations. A coterie of the country’s leading Chief Marketing Officers have been assembled to lead workshops at the event, including Michael Mendenhall of HP, Porter Gale of Virgin America, Guy Kawasaki of Garage Technology Ventures, Scott Lutz of SAP, Susan Linton Smith of Red Robin Restaurants, Evan Greene of The Recording Academy (Grammys), Joe Rooney of Cox Communications, Randall Beard of UBS, Terri Graham of Jack in the Box, and more.  75-100 CMOs expected to address industry issues, share ideas, and help each other be better CMOs. Heads of marketing interested in attending the Summit visit thecmoclubsummit.com.  Get a $100 discount by using code mashablecmo.November 14-15, Tempe, AZ: Explore the world of new and relevant media at PodCamp AZ, the southwest&#8217;s premier destination for bloggers, podcasters, social media butterflies, photographers, video pros and more! It&#8217;s a chance to enhance your skills while learning from those in the trenches every day. This is the third year of the event and promises to bring in over 1,000 people hungry to learn &#8212; and to share! It&#8217;s an unconference, so everyone is encouraged to lead a session. The event is always free, and you can&#8217;t beat the weather in Phoenix in November. So get registered, and we&#8217;ll see you then!November 15-17, 2009, Las Vegas, NV: At the Social Media Summit: Social Media &#038; Billionaire Boardroom Experience.  Join Peter Shankman (@skydiver) and Nick Nanton (@nicknanton), along with Tony Hsieh (@zappos), David Bullock (@davidbullock) and Andrew Lock (@andrewlock) for this unique event that will take you inside the minds of entrepreneurs who have built million dollar businesses on the back of social media. As a bonus, go inside Zappos corporate headquarters to learn why Zappos has become such a phenomenon (recently sold for nearly a BILLION dollars to Amazon.com) and pick the brain of CEO, Tony Hsieh to learn how he has used social media to create a culture that led to a $900 million sale. Register today at www.TheSummitOfTheYear.com and save $250 using code mashable.November 16, 2009, New York City: The upcoming Gravity Summit NYC event will provide richer-level and best practice insights on how businesses are using social media to give relevance and meaning to their marketing. Bing is the Title Sponsor and will join speakers from Current TV, the SyFy Channel, VML, Adweek, Columbia Records, Business Week, and Deep Focus. The event will also feature case studies from TurboTax, Domino’s, Operation Smile, The Roger Smith Hotel, and LA’s Roxy Theater on Sunset.  Following the event will be a TweetUp to benefit Operation Smile.  Mashable readers: get a discount by clicking here.November 16-19, 2009, New York City: Web 2.0 Expo New York brings together the designers, developers, entrepreneurs, VCs, marketing professionals, product managers, and business strategists – from start-ups to enterprises – that are building the next-generation web. Along with a dynamic Expo Hall and plenty of networking opportunities, ten main topic areas discussing a spectrum of Web 2.0 topics from business strategy to web design, user experience, developer hacks, community building, security, mobile, web ops, user-generated content, and more. Register today and save 25% (code: webny09bd5) or get a free Expo Pass (code: webny09bde) at web2expo.com/ny.November 18, 2009, London, UK: The 4th Annual GREEN AWARDS™ for Excellence In Communicating Sustainability Calls for Entries. Now in its 4th Year the GREEN AWARDS™ are firmly fixed on the global eco calendar as the leading industry awards for sustainability in marketing and communications.  The GREEN AWARDS™ recognises excellence in 16 categories in 2009 from Best Green International Campaign open to global entrants to Best Green Campaigner for individuals and small groups championing sustainability. The winner will be announced at a reception in London on 18th November with guest speaker Jonathon Porritt CBE.  The deadline for GREEN AWARDSTM 2009 entries is 18th September. For further details on categories and submission guidelines visit greenawards.co.uk.November 18, 2009, Dubai, United Arab Emirates: Cool Twitter Conferences will be holding its eighteenth event in Dubai, United Arab Emirates on November 18th, 2009 at the Media Rotana Hotel –Barsha, Dubai. The Cool Twitter Conference provides an environment for developers, people in business, and enthusiasts from multiple disciplines, who seek to understand and maximize the power of Twitter, the chance to contribute to the discussion and tap into this real-time use of the web. This forum is ideal for advertising, marketing professionals and business owners looking to increase visibility and improve customer experience. Use the code: mashable to save 25% on registration. November 18, 2009, New York City: Wine 2.0 Expo New York is the place for all Web 2.0 Expo attendees to connect with hundreds of wine and technology lovers in one exciting evening. Wine lovers can taste hundreds of wines and interact and learn about the latest in wine focused social media and digital sales strategies for the wine industry. Wine 2.0 Expo New York coincides with O&#8217;Reilly / Tech Web&#8217;s Web 2.0 New York Expo an incredible night of the best in wine and tech. Mashable readers get 10% off our already low “recession buster” ticketing by using promo code: mashable November 19, 2009, Mountain View, CA: Featuring 30 of the most cutting edge mobile startups from around the globe, Under the Radar will get you dialed in to what the 2010 mobile innovation marketplace will look like. It’s a must-attend event for dealmakers from global carriers, brands, media companies, and handset manufacturers responsible for helping their companies leverage new mobile technology and innovation in the fast-evolving digital landscape. November 20, 2009, New York City:  Join a select number of PR, marketing and communications professionals at PR Camp™ New York for a full day of highly interactive discussions on social media &#8212; complete with marshmallows and a virtual campfire. It will explore how to market, measure and manage the opportunities and challenges that social media presents.  Our &#8220;unconference&#8221; format avoids panels or PowerPoint demonstrations. Top agency and brand executives serve as moderators to help participants find solutions to their social media questions. Mashable readers get a ten percent discount with promo code MASHPRCAMPNYC.November 23-25, 2009, Berlin, Germany: IIR&#8217;s Mobile 2.0 &#8211; Content &#038; Services Conference provides a dynamic networking and information-sharing business environment, bringing together key stakeholders within the mobile web 2.0 value chain to discuss current trends and revenue generation possibilities, successful business strategies and the future opportunities that exist within this space. Receive a 10% discount by quoting I08LFMASH when registering. Significant price cuts also available to Operators, online communities, and content providersNovember 30-December 1, 2009, Toronto, Ontario: nextMEDIA Toronto is an intensive two day event of networking, learning and strategizing with the top minds in the fields of broadcasting, digital media and advertising. nextMEDIA is an unparalleled opportunity for our community to understand and interpret the evolution of digital media and how cross-platform content is funded and produced.  Also, the event boasts the CNMAs, Canada’s only national new media awards. Tap into the digital economy and navigate your way to new revenue sources, network with a multi-disciplinary audience reflective of the emerging new world of media. Use this link for a 20% registration discount.  December 1-3, 2009, Boston, MA: The 6th Annual Gilbane Boston Conference will offer sessions tied to competitive business and productivity issues surrounding a company’s content, collaboration &#038; customers. You will learn about content solutions that are ready to be implemented today! The conference tracks have been organized around the four major areas of how enterprises use web and content technologies and where they are most likely to invest, including: Web Business &#038; Engagement, Managing Collaboration &#038; Social Media: Internal &#038; External, Enterprise Content: Searching, Integrating &#038; Publishing, and Content Infrastructure. Session topics focus on managing enterprise social &#038; mobile content; SharePoint &#038; Office 2010; E-government &#038; transparency. Save an additional $200 by using the discount code Mashable.December 1-3, 2009, London, UK: Online Information &#038; IMS 2009 Exhibitions will host more than 200 international exhibitors, covering Web 2.0 Technologies, Content Management, Search Solutions, Online Content Resources; ePublishing Solutions and Library Management Systems. There is also a wide range of free seminars looking at, among others, Marketing Through Social Media, Content Management and Enterprise Search. Free to attend if you pre-register, it is the perfect place for marketing professionals to equip themselves with the information, skills and knowledge to succeed in the digital world.December 2, 2009, Toronto, Ontario: The Canadian Innovation Exchange (CIX) is a must-attend conference for participants in the innovation economy. CIX is a gathering of key players in the innovation economy which will showcase and accelerate the development of the great technology-based innovation emanating from Canada and will be attended by entrepreneurs, inventors, investors, corporations, service providers, government and media. Participants can expect an International who’s who of investors, innovative corporations and entrepreneurs and a nexus of multiple meeting and networking opportunities enabling discovery of Canada’s next great innovations and the people behind them. Use this link for a 20% registration discount.  December 2-7, 2009, New York City: The iPhone Boot Camp offers six and three day workshops on iPhone development, a full 24-48 hours of training in Obj-C and the iPhone SDK 2.0, from basic to pro iPhone application development. The workshops are part seminar, part training, part hack-a-thon, fueled by vast quantities of pizza, the best New York Deli and Red Bull, all in the quest for the next killer iPhone app. The workshops are limited to fifteen developers and taught by bestselling iPhone authors  Jeff LaMarche (Beginning iPhone Development) and  Steve Kochan (Programming Objective C &#8211; 2.0. The training is a great way to jump start your iPhone app development and save weeks of effort trying to figure out the iPhone SDK on you own. A 10% discount to  Mashable readers using discount code mashable.December 4, 2009, London:  At Social PR Forum, learn from global PR companies who have successfully embraced social media. Understand what products and services you should be using, and how to use them well. Learn how to seamlessly introduce social media into your way of thinking and into your employees. Mention you are a Mashable reader to receive 15% discount. December 7, 2009, San Francisco, CA: The SF MusicTech Summit brings together more than 600 of the best and brightest developers in the Music/Technology space, along with the musicians, entrepreneurial business people, press, investors, service providers, and organizations who work with them at this exciting convergence of culture and commerce. We&#8217;ll discuss the evolving music/business/technology ecosystem in a proactive environment, conducive to deal making, and connect with friends and business partners old and new.  Get your Mashable 15% Discount tickets at sfmts5.eventbrite.com/?discount=15MashableDecember 7-10, 2009, Washington DC: Attend the Advanced Learning Institute’s Forum on Social Media for Government: How To Engage Your Employees And Citizens By Using The Latest Web 2.0 Technologies To Drive Communication Results to learn how to capture the power of social media in your organization, along with helpful tools, tips and techniques to get started.  Hear from DoD; Forest Service; U.S. Department of the Interior; City of Chesapeake, VA; IBM Center for the Business of Government; U.S. Department of Energy; Charlotte Fire Department, NC; U.S. Nuclear Regulatory Commission and more, on how to engage your employees and citizens by using social media. Mention “Mashable” when registering to save $200.December 9, 2009, San Francisco, CA: Tech professionals by day, rockers by night, they’ll pick up their instruments and venture onto the big stage to let their alter egos shine… for a good cause and the love of music. Silicon Valley Rocks 2009 will bring together the Valley’s tech community – from VCs and entrepreneurs to bloggers and software developers – to raise money for Music in Schools Today (MuST), a Bay Area non-profit that seeks to rescue music programs from budget cuts. The second annual showcase will once again feature Silicon Valley bands and original rockers who will entertain and amuse your entire social graph.  Mashable readers can get a special discounted ticket rate by clicking here.December 11, 2009, Mountain View, CA: Add-on-Con is a single day conference focused on the future of the browser and its emergence as a platform. Developer sessions will cover best practices, cross-browser development and mash-ups. Marketing sessions will focus on monetization opportunities, distribution strategies, and stats. Join 200+ individuals involved with add-on development to help define an emerging new market in the web&#8217;s ecosystem. Register using addoncon09mashable and save $50.December 11-17, 2009, Chicago, IL: The iPhone Boot Camp offers six and three day workshops on iPhone Development, a full 24-48 hours of training in Obj-C and the iPhone SDK 2.0, from basic to pro iPhone application development. The workshops are part seminar, part training, part hack-a-thon, fueled by vast quantities of pizza, the best New York Deli and Red Bull, all in the quest for the next killer iPhone app. The workshops are limited to fifteen developers and taught by bestselling iPhone authors  Jeff LaMarche (Beginning iPhone Development) and Steve Kochan (Programming Objective C &#8211; 2.0.The training is a great way to jump start your iPhone app development and save weeks of effort trying to figure out the iPhone SDK on you own. A 10% discount to Mashable readers using discount code mashableDecember 14-15, 2009, Washington, DC: The Government 2.5 conference aims to bring various participants and stakeholders within all aspects of government at the local, state and federal levels together to learn how best to apply social media toward improving government services and allowing the public to participant in policy debate and the spending of tax dollars. If you have an interest in making government more efficient through applied information technology and social media, then this conference is for you. Use the code: mashable to save 25% on registration.January 11, 2010, Nashville, TN: The Social Media conference that comes to you. Social Fresh is a one day, case study rich conference targeted for marketers. Social Fresh Nashville will have 30+ speakers including Jason Falls of Social Media Explorer, Gavin Baker of Ruby Tuesday, and John Andrews of Collective Bias (formerly of Walmart). Save 15% when using code mashable. January 14-16th, 2010, Sedona, AZ: Join us at #SMML for a Social Media Mastermind Conference. We are going to get personal. As you seek to glean more information about social media, how it works and how you can use it to gain more customers. You’ll see more results in 2 days than you will have in six months working alone! If you are ready to be energized, engage with your audience, work with the best and take home real solutions in developing your own social media strategy, then join us. Speakers include: Robin Harris, Raliegh Pinskey, Frances Flynn Thorsen, Shannon Evans and more. Use event code SMMLBiz to save 15% on your registration fee. January 20-22, 2010, Washington DC: Social Media for Defense and Government is a unique forum on the embracement, implementation and utilization of new media platforms that meet the Governments goals of transparency that allow for more efficient internal and external communication. As the public develops their use of online tools for their personal, career and business development goals, DoD &#038; Gov’t have made it their mission to reach the public via these new forms of media. The forum will provide insight into technologies including Twitter and Facebook as well as advanced elements such as the Governments general information page, blogs, and closed social media suite. Mashable readers get an exclusive 20% discount off the standard pricing with special code IUS_MASH_SMTM_#1 when registering!January 23, 2010, Virginia Beach, VA: Social Media @ The Beach is a place for anyone looking to “get their feet wet” and explore social media. It’s an interactive conference with the laid-back atmosphere of a meet-up. The January event will focus on two main goals: boosting personal social networking skills and developing professional social media marketing strategies. The event is open to everyone, drawing community members of all ages, backgrounds and levels of social media experience. Enter mashable for the discount code to receive 15% off ticket price.  January 27-28, 2010, Amsterdam, Netherlands: Enterprise Social 2.0: RIP or ROI? This senior executive event will bring together decision makers from the top Fortune companies to discuss innovative strategies on how to maximize business performance through social media engagement. The event will include keynote speeches, best-practice presentations as well as interactive discussion sessions. Use promo-code MASH14 for a €100 (Euros) discount for the 2 day conference registration fee (maybe also be applied on top of the Early Bird offer valid until October 1st).February 8, 2010, Tampa, FL: The Social Media conference that comes to you. Social Fresh is a one day, case study rich conference targeted for marketers. Social Fresh Tampa will have 30+ speakers including Chris Barger of GM, Maggie Fox of Social Media Group, and John Andrews of Collective Bias (formerly of Walmart).  Get 15% off if using code mashable. February 8-10, 2010, Philadelphia, PA: The 9th Annual ePharma Summit is the most innovative digital marketing event for pharma. Year after year, hundreds of marketing professionals from leading pharmaceutical companies attend ePharma for incomparable access to insider information for optimizing their brand strategy and perfecting consumer relationships. Join us next February to collaborate with industry leading industry minds and perfect your digital strategy by pursuing true e-marketing innovation. The 2010 event is packed with fresh case studies, hands-on workshops, hot topic debates, facilitated roundtable discussions, and live audience polling sessions. Register with Priority Code XP1506MASH to save 15% off standard registration!February 8-11, 2010, Washington, DC: Attend the Advanced Learning Institute’s Forum on Social Media for Government: How To Engage Your Employees And Citizens By Using The Latest Web 2.0 Technologies To Drive Communication Results, to learn how to capture the power of social media in your organization, along with helpful tools, tips and techniques to get started. Hear practical advice, firsthand, from leading government agencies and organizations such as: CIA; IRS; U.S. Army Public Affairs; National Wildlife Federation; U.S. Department of Agriculture; City of Raleigh, NC; U.S. Navy; Morris County, NJ; U.S. Department of State Roanoke Public Libraries, VA; Court Services &#038; Offender Supervision Agency; Department for International Development, Government of the United Kingdom; NOAA; National Institutes of Health; U.S. Department of Health &#038; Human Services; National Defense University; City of Richmond, VA; Porter Novelli; Booz Allen Hamilton, and more. Mention Mashable when registering to save $200.February 10, 2010, New York City: The Online Community Unconference East is a gathering of online community professionals &#8211; managers, developers, business people, tool providers, investors &#8211; to discuss experience and strategies in the development and growth of online communities. As we have found with our past events, the best source of information on all of these challenges is other knowledgeable practitioners.  Mashable readers are entitled to a discount by registering here with code mashable.February 15, 2010, Barcelona, Spain: The Mobile Premier Awards recognize the year’s best in Mobile Startup Innovation and are the largest open, global startup competition in the mobile industry. The awards are the point of reference in startup premiers during the Mobile World Congress and are organized in collaboration with some of the main networks in the industry. Participation to the awards is free and open to any startup with a mobile angle. Sign up at www.mobilepremierawards.com and take your chance to walk the red carpet in Barcelona!February 22-24, 2010, New York City: From authoring, editing, and layout to distribution and consumption, new technologies are changing all aspects of publishing. TOC will help you navigate these changes and understand how to apply them to your business or organization for a more profitable future in publishing. You&#8217;ll also have the opportunity to participate in conversations that are shaping that future as often as they are describing it.  The fourth annual O&#8217;Reilly TOC Conference is your opportunity to join those inventing the future of publishing.  Register now and save at: https://en.oreilly.com/toc2010/public/register.  Save an additional 15% when you use the Discount Code: toc10mas.March 4-5, 2010, Chicago, IL: At SOHO’s 2-Day, “The Co-Alignment of the Corporate and Personal Brand,” a Strategy Framework, develop your exclusive copy of “The Draft,” SOHO’s 16-page social communications policy workbook for businesses and corporations.  The focus in 2010 is co-aligning the corporate brand with internal and external communications. SOHO brings to you presentations, case studies and Town Hall meetings with Chris Brogan and Dave Armano, and other experienced practitioners. For more information and to register, please visit http://www.Sohobiztube.com. Use discount code MashableChi for a 20% discount on a 2-day “The Draft” ticket.March 30-April 1, 2010, San Jose, CA: We&#8217;re looking for people pushing the boundaries of location-enabled technology. If you are working on cutting-edge mobile projects, rich data, analysis tools, or augmented reality we want to hear from you.  Geo programmers, researchers, early stage startups, garage hackers,  social media mavens, CTOs, entrepreneurs, and product developers are   invited to submit proposals to speak at Where 2.0. Proposals are due by October 13, 2009; registration opens December  2009. Be part of the Where 2.0 2010 program, submit your proposal now: en.oreilly.com/where2010/public/cfp/78May 4-5, 2010, New York City: The Internet Show is a series of seminars and a showcase. It is the only event that brings together Big, Medium and Small business, all eager to find new ways of doing internet business. It is a business, not a technology, show. The Internet Show is a place where innovation is showcased, solutions are found and learning is done. Identify and evaluate new technologies, Understand new business methods, Learn to deliver ROI.  Create new business and revenue streams. Learn how to generate cost savings. Learn how to risk and project manage.  Purchase the latest solutions. There will be 72 seminars running over the two days of the show, themed around the following: Digital advertising and marketing; Web 2.0 and social networking; e-commerce and payments; Content management and streaming; Hosting and infrastructure. Find out more and register to attend for FREE at theinternetshows.com/2010/ny.May 14-15, 2010, Milwaukee, WI: At SOHO’s 2-Day, “The Co-Alignment of the Corporate and Personal Brand,” a Strategy Framework, develop your exclusive copy of “The Draft,” SOHO’s 16-page social communications policy workbook for businesses and corporations.  The focus in 2010 is co-aligning the corporate brand with internal and external communications. SOHO brings to you presentations, case studies and Town Hall meetings with Chris Brogan and Dave Armano, and other experienced practitioners. For more information and to register, please visit Sohobiztube.com. Use discount code MashableMke for a 20% discount on a 2-day “The Draft” ticket. The Mashable Weekly Social Media and Marketing Event Guide is proudly supported by Eventbrite, the Web&#8217;s Event Marketplace.Eventbrite is an online events marketplace where tens of thousands of individuals, businesses and organizations of all sizes manage, promote and sell tickets to their events.  Make your event a success on Eventbrite.Reviews: Bing, Facebook, Mashable, TwitterTags: conferences, Events, mashable  ]]></content:encoded>
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  <title>New Mexico Soccer Player Suspended After Pulling Opponent Down by Her Hair</title>
  <link>http://mashable.com/2009/11/09/new-mexico-soccer-player-suspended/</link>
  <pubDate>Mon, 09 Nov 2009 20:33:43 CET</pubDate>
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  We’ve already seen one story today about athletes behaving badly being punished severely for their actions, with the Internet playing a starring role.  Here’s another: Elizabeth Lambert, a soccer player for the University of New Mexico, has been suspended indefinitely for one of the more unsportsmanlike moves you’ll ever see.The video, which is nearing one million views on YouTube, features Lambert first punching an opponent in the back, and then later, pulling another down by her hair.  During the game, Lambert was only issued one yellow card.The story is actually quite similar to that of Florida’s Brandon Spikes eye gouging an opponent in a recent football game.  Although not a huge deal during the game itself, it was the reaction to the YouTube clip making its way around the Web afterwards that ultimately led to a harsher punishment.  Put simply: bad behavior on the playing field is going to get a lot harder to get away with when the eyes of YouTube are watching.Reviews: YouTubeTags: elizabeth lambert, soccer, sports, video, youtube  ]]></content:encoded>
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  <title>Loopt Begins Fresh Mobile Assault With Pulse And Background Location For BlackBerry</title>
  <link>http://feedproxy.google.com/~r/Techcrunch/~3/ie-IZ0fsTdQ/</link>
  <pubDate>Mon, 09 Nov 2009 20:33:40 CET</pubDate>
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  As a blackberry user, I generally feel a little left out of of the location-based apps world. FourSquare only provides a mobile site for BlackBerry users (but has an Android app). BrightKite has an innovative BlackBerry app, but it's not nearly as feature-rich as its sister iPhone app. Today, location-based social network Loopt is making a major upgrade to its BlackBerry app.The new version of the app has one significant feature that even trumps the iPhone app: background location updating. So even when the app isn't running, your location will be updated in real-time in the background. Loopt's new app also pulls in local content about restaurants, bars and events from Zagat, Citysearch and the Loopt community, creating a local search engine within the app.And you can rate places you visit as well from the app.   ]]></content:encoded>
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  <title>Google Acquires AdMob For $750 Million</title>
  <link>http://web2list.com/news/google-acquires-admob-for-million</link>
  <pubDate>Mon, 09 Nov 2009 19:33:57 CET</pubDate>
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  Google has just announced that it has acquired AdMob, the mobile ad platform that has been especially popular on the iPhone, for $750 million. This is a big win for the companys early investors, which include Sequoia Capital and Accel Partners (this is a huge day for Accel  they were also investors in Playfish, which was just acquired by EA). More recent investors include DFJ and Northgate Capital.  ]]></content:encoded>
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  <title>Closing chapter of Google Books saga near</title>
  <link>http://feedproxy.google.com/~r/webware/~3/Nf6GuvFVV3I/8301-30684_3-10392768-265.html</link>
  <pubDate>Mon, 09 Nov 2009 19:33:54 CET</pubDate>
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  Monday's deadline to submit a revised settlement could mark the beginning of the end for the Google Books legal process, after a year of rancorous debate. Originally posted at Relevant Results     ]]></content:encoded>
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  <title>Passion For Your Business (video)</title>
  <link>http://feedproxy.google.com/~r/Centernetworks-/~3/oDBU_7V6G0s/passion-for-your-business-video</link>
  <pubDate>Mon, 09 Nov 2009 19:33:53 CET</pubDate>
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  Check out the video below with John Nese. John is the proprietor of Galcos Soda Pop Stop based in Los Angeles. The video is from food site Chow although I found it via the Toddle blog. The video has nothing to do with Twitter or Facebook &#8211; nothing to do with so-called social media experts.   ]]></content:encoded>
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  <title>Google May Have Bought Gizmo5</title>
  <link>http://feedproxy.google.com/~r/OmMalik/~3/lqlMtIPPocA/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:47 CET</pubDate>
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  Google is rumored to have bought Gizmo5, a SIP-based service for an undisclosed amount of money, according to a report on Techcrunch. If true, the deal give add another arrow in Google&#8217;s quiver as it takes on incumbents Microsoft and Cisco Systems in the hotly contested collaboration market. While it does have  Google Voice, the   ]]></content:encoded>
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  <title>My Dad Doesn’t Want to Talk to Me Anymore</title>
  <link>http://feedproxy.google.com/~r/OmMalik/~3/4OuhfD8P2FE/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:47 CET</pubDate>
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  Yesterday I called my dad on my cell phone (neither of us have landlines) to tell him about something his granddaughter did, and a few minutes into the conversation he asked if I were near my computer. If I was, couldn&#8217;t we Skype instead? In my home Skype is both the P2P telephony program and   ]]></content:encoded>
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  <title>Esquire’s Augmented Reality Issue Starring Robert Downey Jr. Is Live</title>
  <link>http://mashable.com/2009/11/09/esquire-augmented-reality-2/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:44 CET</pubDate>
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  Last month, we learned that Esquire was once again going experimental, this time with its December issue featuring augmented reality.  The issue is now available, and readers that have it can head to Esquire’s website to check out the special augmented reality features.  In addition to featuring an AR cover, where Robert Downey Jr. introduces you to the issue (and throws in a pitch for his upcoming movie Sherlock Holmes), there are several  pieces of bonus content that can be accessed and controlled on Esquire’s website by downloading an app and pointing the AR marker at your webcam.  I got an early look at the issue last week.  As Editor-in-Chief David Granger demos below, the AR features all supplement content in the print magazine.  So, for example, in one of the magazine’s fashion features, tilting your magazine in different directions controls the weather, and the model adjusts clothing appropriately.  There’s also a time-based joke – check out the AR component after midnight and the content is different than what you find during the day.   The goal here, of course, is to sell more magazines, so the AR features will only be accessible to those holding a print copy for the next two weeks.   And although Granger told The Wall Street Journal the feature is a “gimmick,” he told me that he does see some potential for bringing AR back in the future. For example, in addition to the type of bonus content you see in the December issue, other features like “soundtrack of the issue” could include an AR component that lets readers listen to it for free online he says.  There’s also advertiser interest (which offset some of the cost) with Lexus taking two AR ads in the initial run.  The savior of print, this likely is not, but it wouldn’t surprise me to see this model used from time-to-time as a way of pushing users to buy the print edition of a magazine, especially when the content on the other end is something unique and exclusive (in Esquire’s case, it’s more fun and cheeky, but so is the publication).  Here’s Gragner demonstrating some of the features:Can AR get you to buy print again?  Share your thoughts in the comments.Tags: Augmented Reality, esquire  ]]></content:encoded>
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  <title>BREAKING: Google Acquires Mobile Ad Network AdMob for $750 Million</title>
  <link>http://mashable.com/2009/11/09/google-acquires-admob/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:44 CET</pubDate>
  <guid isPermaLink="false">http://mashable.com/2009/11/09/google-acquires-admob/</guid>
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  Merger Monday is back in the tech space.  Just hours after Electronic Arts announced it was buying social gaming outfit Playfish for up to $400 million, Google has announced that it&#8217;s buying mobile ad network AdMob for $750 million in stock.  In a statement, Google&#8217;s Susan Wojcicki, Vice President of Product Management, says, &#8220;Mobile advertising has enormous potential as a marketing medium and while this industry is still in the early stages of development, AdMob has already made exceptional progress in a very short time.  AdMob is the quintessential Silicon Valley startup &#8212; generating impressive year on year revenue growth &#8212; and we&#8217;re excited to welcome this talented team to Google.&#8221;Since its inception, AdMob has served more than 125 billion mobile ads (according to the counter on its homepage) across a variety of platforms including iPhone and Android.  Clearly, this is a space that&#8217;s red hot right now, and while Google already has launched a number of products into it, this deal greatly accelerates the effort.  Google attempts to illustrate the synergies on a website it has setup specifically about the deal, as well as in the image below:While one of the biggest deals we&#8217;ve seen come out of the Web space in some time, it&#8217;s not completely unexpected.  When Google reported earnings last month, we noted that the company now has $22 billion in cash, and CEO Eric Schmidt said his company feels &#8220;confident about investing heavily in our future.&#8221;  That&#8217;s certainly the case here, as Google has just made a very big bet on mobile ads. Reviews: Android, Google, iPhoneTags: admob, advertising, Google, Mobile 2.0  ]]></content:encoded>
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  <title>SnapNames Gets Hit With Class Action Suit Over Shill Bidding</title>
  <link>http://feedproxy.google.com/~r/Techcrunch/~3/PxoNRPFe3Uk/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:41 CET</pubDate>
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  Some things in life are a certainty. Death. Taxes. Lawsuits. An example: If you steal from your customers for half a decade and then force them to sign a no-lawsuit agreement before you give them their money back, you're going to get sued.And that's exactly what happened to SnapNames. Last week the company admitted that an executive was has been bidding on auctions for domain names, driving up prices. Money would be refunded, plus interest, said SnapNames, but customers were required to sign an agreement waiving any legal rights. Today the Cueto Law Group filed a class action lawsuit against SnapNames. The press release is below.Sadly, most class action lawsuits result in little money ever reaching plaintiffs - only the lawyers make the big dollars. In our opinion criminal charges should be brought against a wide variety of SnapNames executives as well. The press release:  ]]></content:encoded>
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  <title>Irish Startups Get A €26 Million Seed Fund</title>
  <link>http://feedproxy.google.com/~r/Techcrunch/~3/x9OP--RlMCY/</link>
  <pubDate>Mon, 09 Nov 2009 19:33:41 CET</pubDate>
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  Good news for Irish startups. The Irish government in partnership with Bank of Ireland and Limerick University have announced a new €26m fund for early stage companies.The Bank of Ireland Seed and Early Stage Equity Fund will make investments ranging from €100,000 to €500,000 and will target "export-oriented high potential firms that operate in the technology, food and financial services sectors", reports The Irish Times, in addition to a Silicon Valley-esque remit to support patent-pending projects within Irish universities.  ]]></content:encoded>
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