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<title>Ortho2</title>
  
 <link>http://www.ortho2.com/</link>
  
 <description>Ortho2 provides comprehensive orthodontic practice management software, imaging software, and communication solutions for orthodontists.</description>
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		<title>There is No One Way</title>
		<link>https://blog.ortho2.com/there-is-no-one-way</link>
		<description>
			In the last few years, we are seeing a new syndrome called single focus marketing, where the orthodontic practice focuses on one marketing area and not much else. Dr. Roger Levin's solution is what  Levin Group calls the Five Focus Areas. Every orthodontic practice should have a strong marketing program and strategic plan in these five key areas.
		</description>
		<guid>https://blog.ortho2.com/there-is-no-one-way</guid>
		<pubDate>Wednesday, December 16, 2020</pubDate>
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		<title>Year-end Edge Cloud Reports</title>
		<link>https://blog.ortho2.com/year-end-edge-cloud-reports</link>
		<description>
			It's time to start thinking about the end of the year. What does that mean in terms of Edge Cloud? End of year reports! Here is a list of recommended and optional reports that you can run for accounting and practice wellbeing.
		</description>
		<guid>https://blog.ortho2.com/year-end-edge-cloud-reports</guid>
		<pubDate>Thursday, December 10, 2020</pubDate>
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		<title>What Have You Learned Today?</title>
		<link>http://blog.ortho2.com/what-have-you-learned-today</link>
		<description>
			An orthodontist wears many hats, and one of them needs to be teacher. Orthodontists that create a culture of ongoing education and information dissemination will build better teams, and better teams build better practices. In today's blog, Dr. Levin share tips on how to keep your team stimulated and motivated to improve practice performance.
		</description>
		<guid>http://blog.ortho2.com/what-have-you-learned-today</guid>
		<pubDate>Monday, November 23, 2020</pubDate>
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		<title>What Orthodontic Practice Management Software Should I Buy?</title>
		<link>http://blog.ortho2.com/what-orthodontic-practice-management-software-should-i-buy</link>
		<description>
			Buying an orthodontic practice management software is a big deal, as it is the foundation of your practice. With the proper solution, you will be able to run an efficient, on-time, profitably practice, and spend more time with your patients. There are many things you should consider before purchasing a software solution.
		</description>
		<guid>http://blog.ortho2.com/what-orthodontic-practice-management-software-should-i-buy</guid>
		<pubDate>Thursday, November 19, 2020</pubDate>
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		<title>The New Psychology of Teambuilding</title>
		<link>http://blog.ortho2.com/the-new-psychology-of-teambuilding</link>
		<description>
			The COVID-19 crisis has turned everyone’s lives upside down. In order to help your team transition back into the practice, trust, transparency, compassion, and caring must be your priorities. Your team has changed so there must be a change in leadership and team building as well. Check out today's blog where Dr. Levin shares ways of dealing with the different scenarios that may be affecting your team.
		</description>
		<guid>http://blog.ortho2.com/the-new-psychology-of-teambuilding</guid>
		<pubDate>Wednesday, November 11, 2020</pubDate>
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		<title>How the Section 179 Tax Deduction Can Help Your Orthodontic Practice</title>
		<link>https://blog.ortho2.com/how-section-179-tax-deduction-can-help</link>
		<description>
			With the Section 179 Tax Deduction, orthodontists can deduct the full purchase price of qualifying new and used equipment, as well as new software up to $1,040,000. This tax deduction includes software, new computers, x-ray machines, and any other equipment your office might need. To take advantage of this deduction you must purchase the equipment or software and begin using it in the calendar year.
		</description>
		<guid>https://blog.ortho2.com/how-section-179-tax-deduction-can-help</guid>
		<pubDate>Friday, November 5, 2020</pubDate>
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	    <title>Why Orthodontic Fees Matter (Now More Than Ever)</title>
	    <link>https://blog.ortho2.com/why-orthodontic-fees-matter-now-more-than-ever</link>
	    <description>
		    It's no surprise that orthodontic fees have always been a factor in parent or patient decision making. However, Levin Group is projecting that fees will become even more important from a competitive standpoint. Check out today's blog where Dr. Levin shares the importance of orthodontic practices creating a highly specific system for communicating value within the new patient experience to help aid in the decision making process.
	    </description>
	    <guid>https://blog.ortho2.com/why-orthodontic-fees-matter-now-more-than-ever</guid>
	    <pubDate>Wednesday, October 20, 2020</pubDate>
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    <title>Utilizing Edge Cloud for Your Tele-Health Needs</title>
    <link>https://blog.ortho2.com/utilizing-edge-cloud-for-your-tele-health-needs</link>
    <description>
      Since the pandemic began, telehealth has seen a huge spike in usage with a lot of people looking to do routine healthcare online. With this in mind, Ortho2 developed inVisit, orthodontic visits and consultations for your patients in the comfort of their own home. Check out today's blog to learn more!
    </description>
    <guid>https://blog.ortho2.com/utilizing-edge-cloud-for-your-tele-health-needs</guid>
    <pubDate>Wednesday, October 7, 2020</pubDate>
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    <title>The New Face of Orthodontic Competition</title>
    <link>https://www.ortho2.com/Resources/News/InVisitPressRelease.pdf</link>
    <description>
      inVisit allows orthodontists to add a link to their website so patients can begin their treatment journey from the comfort of their own home.
    </description>
    <guid>https://www.ortho2.com/Resources/News/InVisitPressRelease.pdf</guid>
    <pubDate>Tuesday, September 15, 2020</pubDate>
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    <title>The New Face of Orthodontic Competition</title>
    <link>https://blog.ortho2.com/the-new-face-of-orthodontic-competition</link>
    <description>
     COVID-19 has increased the already growing level of competition that orthodontic practices face. On today's blog, Dr. Levin shares the importance of completing a five-year strategic with monthly reviews and annual updates to the plan. This is how good orthodontic practices become great and stay there.
    </description>
    <guid>https://blog.ortho2.com/the-new-face-of-orthodontic-competition</guid>
    <pubDate>Thursday, August 20, 2020</pubDate>
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    <title>Four Ways to Increase the Speed of Your Orthodontic Practice Recovery</title>
    <link>https://blog.ortho2.com/four-ways-to-increase-the-speed-of-your-orthodontic-practice-recovery</link>
    <description>
      COVID-19 has cost orthodontic practices significant revenue that may last well into the future. To improve your situation it will help if you start thinking of yourself as the CEO of a start-up and look at your business with fresh eyes. On today's blog, Dr. Levin shares strategies to get your practice moving with effectiveness and speed.
    </description>
    <guid>https://blog.ortho2.com/four-ways-to-increase-the-speed-of-your-orthodontic-practice-recovery</guid>
    <pubDate>Monday, July 13, 2020</pubDate>
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    <title>The Formula for a Successful Orthodontic Practice</title>
    <link>http://blog.ortho2.com/the-formula-for-a-successful-orthodontic-practice</link>
    <description>
      COVID-19 has been a game changer, and as many people have observed, we have officially moved into a new normal. The good news is that the business model for a successful orthodontic practice remains both unchanged and uncomplicated. On today's blog, Dr. Levin shares a formula for practice success.
    </description>
    <guid>http://blog.ortho2.com/the-formula-for-a-successful-orthodontic-practice</guid>
    <pubDate>Monday, June 22, 2020</pubDate>
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    <title>Introducing Online Scheduling for Edge Cloud</title>
    <link>http://blog.ortho2.com/introducing-online-scheduling-for-edge-cloud</link>
    <description>
      We're excited to announce that Online Scheduling is now available for Edge Cloud. Allow new patients to effortlessly schedule an exam right from your website. Set the available appointment times, and all new patients are added to your Edge Cloud Scheduler as they book. Check out today's blog to learn more!
    </description>
    <guid>http://blog.ortho2.com/introducing-online-scheduling-for-edge-cloud</guid>
    <pubDate>Tuesday, June 1, 2020</pubDate>
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    <title>Use It, or Lose It – Readying Your Equipment for the Post-Covid-19 Influx of Patients</title>
    <link>https://blog.ortho2.com/use-it-or-lose-it-readying-your-equipment-for-the-post-covid-19-influx-of-patients</link>
    <description>
      With the COVID-19 pandemic, many offices have shut down or are only seeing emergency cases. Not using your equipment on a daily basis can cause minor problems when you start up again. Be sure to check out today's blog to learn how to best maintain your equipment, so you're prepared for the influx of appointments.
    </description>
    <guid>https://blog.ortho2.com/use-it-or-lose-it-readying-your-equipment-for-the-post-covid-19-influx-of-patients</guid>
    <pubDate>Thursday, April 16, 2020</pubDate>
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    <title>How to Fill Your Down Time</title>
    <link>https://blog.ortho2.com/how-to-fill-your-down-time</link>
    <description>
      We often hear offices are too busy to perform new or cleanup tasks. We have compiled a list of things that would be good to review in your office.
    </description>
    <guid>https://blog.ortho2.com/how-to-fill-your-down-time</guid>
    <pubDate>Tuesday, April 7, 2020</pubDate>
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    <title>Take Your Passion for Learning to the Next Level at the Ortho2 UGM</title>
    <link>https://blog.ortho2.com/take-your-passion-for-learning-to-the-next-level-at-the-ortho2-ugm</link>
    <description>
      The annual Ortho2 Users Group Meeting is a great opportunity to learn from the best in the industry. You'll leave with a renewed sense of passion, creativity, and with plenty of tools to run your office more efficiently.
    </description>
    <guid>https://blog.ortho2.com/take-your-passion-for-learning-to-the-next-level-at-the-ortho2-ugm</guid>
    <pubDate>Friday, March 27, 2020</pubDate>
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    <title>How Your Patients Interact With You Through Edge Cloud</title>
    <link>https://blog.ortho2.com/how-your-patients-interact-with-you-through-edge-cloud</link>
    <description>
      Communication is key to any relationship, and today there are so many different ways to communicate with others. Check out today's blog to learn more about the wide range of opportunities Edge Cloud offers your patients and parents to interact with your office.
    </description>
    <guid>https://blog.ortho2.com/how-your-patients-interact-with-you-through-edge-cloud</guid>
    <pubDate>Monday, January 6, 2020</pubDate>
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    <title>Three Things to Consider When You Sense Practice Performance is "Off"</title>
    <link>https://blog.ortho2.com/three-things-to-consider-when-you-sense-practice-performance-is-off</link>
    <description>
      Does your practice performance seem "off"? Dr. Levin shares three possible issues that can almost always be attributed to the cause of this. Study these areas to make a quick assessment of what may be going wrong with your practice so you can start to turn things around.
    </description>
    <guid>https://blog.ortho2.com/three-things-to-consider-when-you-sense-practice-performance-is-off</guid>
    <pubDate>Tuesday, November 5, 2019</pubDate>
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    <title>Keeping Orthodontic Practice Production Strong</title>
    <link>https://blog.ortho2.com/keeping-orthodontic-practice-production-strong</link>
    <description>
      Orthodontists are practicing in an era where it is no longer a matter of simply showing up and providing excellent care. Check out Dr. Levin's strategies in understanding emerging trends that will allow practices to develop excellent production and continue to grow.
    </description>
    <guid>https://blog.ortho2.com/keeping-orthodontic-practice-production-strong</guid>
    <pubDate>Wednesday, September 18, 2019</pubDate>
  </item>
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    <title>Ortho2 Equipment Needs</title>
    <link>https://blog.ortho2.com/ortho2-equipment-needs</link>
    <description>
      It's no surprise that keeping up with technology and having reliable computers can help your practice run more efficiently. Old computers are less reliable, can slow down your practice, and can cause incredible frustration. Network Engineer, Rachel Gildersleeve, has mapped out a list of equipment recommendations to keep your practice running at full speed and more securely.
    </description>
    <guid>https://blog.ortho2.com/ortho2-equipment-needs</guid>
    <pubDate>Tuesday, August 13, 2019</pubDate>
  </item>
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    <title>Referring Doctors Still Matter</title>
    <link>https://blog.ortho2.com/referring-doctors-still-matter</link>
    <description>
      As the orthodontic industry is changing, more referring doctors are doing their own orthodontic treatment. However, it's crucial to maintain a good referral marketing program. Check out Dr. Levin's tips on developing modern strategies in referring doctor marketing.
    </description>
    <guid>https://blog.ortho2.com/referring-doctors-still-matter</guid>
    <pubDate>Wednesday, July 10, 2019</pubDate>
  </item>
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    <title>Local Business Marketing – Are You In or Out?</title>
    <link>https://blog.ortho2.com/local-business-marketing-are-you-in-or-out</link>
    <description>
      In today's digital marketing era, are you proactively delivering your marketing message exactly the way you want it delivered, or leaving it to chance? Check out Mary Kay Miller's blog to learn effective online marketing skills that will get your website, reputation marketing, and brand identities in front of real consumers.
    </description>
    <guid>https://blog.ortho2.com/local-business-marketing-are-you-in-or-out</guid>
    <pubDate>Thursday, June 13, 2019</pubDate>
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    <title>The Future of Orthodontics</title>
    <link>https://blog.ortho2.com/the-future-of-orthodontics</link>
    <description>
      We all know that today's patients are more sophisticated and communicate vastly differently, which means that old methods of working with patients will no longer work. It's time to move toward the future, be proactive, and get in the game. Check out today's blog to learn Dr. Levin's five focus areas that will help you maintain and increase your patient base.
    </description>
    <guid>https://blog.ortho2.com/the-future-of-orthodontics</guid>
    <pubDate>Thursday, May 22, 2019</pubDate>
  </item>
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    <title>Become Your Own Office Hero With Tools from Ortho2's UGM</title>
    <link>https://blog.ortho2.com/the-best-cloud-software-just-got-better-see-for-yourself-at-aao-booth-2225</link>
    <description>
      Stop by AAO booth 2225 to see everything new and exciting coming soon to Ortho2, and don't forget to take advantage of our AAO specials!
    </description>
    <guid>https://blog.ortho2.com/the-best-cloud-software-just-got-better-see-for-yourself-at-aao-booth-2225</guid>
    <pubDate>Thursday, May 2, 2019</pubDate>
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    <title>Become Your Own Office Hero With Tools from Ortho2's UGM</title>
    <link>https://blog.ortho2.com/become-your-own-office-hero-with-tools-from-ortho2s-ugm</link>
    <description>
      The 2019 Ortho2 Users Group Meeting was such a blast, and we're already looking forward to next year's UGM in San Diego! Whether you’re a regular UGM attendee or haven’t attended one yet, here are some great reasons to sign up for next year!
    </description>
    <guid>https://blog.ortho2.com/become-your-own-office-hero-with-tools-from-ortho2s-ugm</guid>
    <pubDate>Thursday, April 11, 2019</pubDate>
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    <title>How to Keep Orthodontic Practice Production Strong</title>
    <link>https://blog.ortho2.com/how-to-keep-orthodontic-practice-production-strong</link>
    <description>
      We are in an era where it's no longer a matter of simply showing up and providing excellent care. Emerging trends and competitive pressures are making it more difficult to increase orthodontic practice production. Check out Dr. Levin's tips on how to address the inevitable challenges of increased competition while continuing to grow.
    </description>
    <guid>https://blog.ortho2.com/how-to-keep-orthodontic-practice-production-strong</guid>
    <pubDate>Tuesday, March 19, 2019</pubDate>
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    <title>Customizing Edge Cloud</title>
    <link>https://blog.ortho2.com/customizing-edge-cloud</link>
    <description>
      One of the best features of Edge Cloud is the ability to customize it based on roles within the office. Check out today's blog post to learn a variety of ways Edge Cloud features can be customized and used throughout your office.
    </description>
    <guid>https://blog.ortho2.com/customizing-edge-cloud</guid>
    <pubDate>Monday, January 29, 2019</pubDate>
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    <title>A Game Plan for the Game Changers in Orthodontics</title>
    <link>http://blog.ortho2.com/a-game-plan-for-the-game-changers-in-orthodontics</link>
    <description>
      Ortho2 is excited to share Dr. Levin's knowledge with you! The New Levin Group Marketing Program focuses on five areas of orthodontic marketing opportunity and the game changes orthodontists face. Be sure to check out today’s blog to learn to how to move beyond traditional marketing strategies.
    </description>
    <guid>http://blog.ortho2.com/a-game-plan-for-the-game-changers-in-orthodontics</guid>
    <pubDate>Monday, December 17, 2018</pubDate>
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    <title>Going the Extra Mile to Make a Great First Impression</title>
    <link>http://blog.ortho2.com/going-the-extra-mile-to-make-a-great-first-impression</link>
    <description>
      One of the keys to orthodontic practice success is and will always be acquiring new patients. learn four "extra-mile" ways to create great first impressions to welcome parents and patients into your practice for greater success.
    </description>
    <guid>http://blog.ortho2.com/going-the-extra-mile-to-make-a-great-first-impression</guid>
    <pubDate>Tuesday, November 20, 2018</pubDate>
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    <title>Friday Happy Dance</title>
    <link>https://blog.ortho2.com/friday-happy-dance</link>
    <description>
      Happy Friday! We're doing a happy dance over here at O2 World Headquarters today. Not just because it's Friday and we gain an extra hour of sleep this weekend, but because of some exciting news! Check out our blog to see what all the hype is about!
    </description>
    <guid>https://blog.ortho2.com/friday-happy-dance</guid>
    <pubDate>Friday, November 2, 2018</pubDate>
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    <title>What I Learned from Attending a Software Conference</title>
    <link>http://blog.ortho2.com/what-i-learned-from-attending-a-software-conference</link>
    <description>
      If you've ever questioned attending a meeting hosted by your software company, then you'll want to read this! See how a software conference like our annual UGM can truly be an experience that will lead your team to renewed enthusiasm, ideas to help your office grow, and fun for everyone.
    </description>
    <guid>http://blog.ortho2.com/what-i-learned-from-attending-a-software-conference</guid>
    <pubDate>Tuesday, October 9, 2018</pubDate>
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    <title>Five Ways You Can Protect Your Orthodontic Practice</title>
    <link>http://blog.ortho2.com/five-ways-you-can-protect-your-orthodontic-practice</link>
    <description>
      We are entering an era where orthodontic practices are facing major outside competition. Use these five strategies to help protect your practice and move it into the pathway of greater success.
    </description>
    <guid>http://blog.ortho2.com/five-ways-you-can-protect-your-orthodontic-practice</guid>
    <pubDate>Friday, September 21, 2018</pubDate>
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    <title>What Edge Specialist Can Do For You</title>
    <link>http://blog.ortho2.com/what-edge-specialist-can-do-for-you</link>
    <description>
      Edge Specialist is nearing its release! If you don't have a pediatric dentist in your office, you may be wondering how you'll benefit from this new module. With Edge Specialist, there are many changes within Edge Cloud that will be useful – here's what you need to know!
    </description>
    <guid>http://blog.ortho2.com/what-edge-specialist-can-do-for-you</guid>
    <pubDate>Monday, August 27, 2018</pubDate>
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    <title>Increasing Referrals through Customer Service</title>
    <link>http://blog.ortho2.com/increasing-referrals-through-customer-service</link>
    <description>
      Incredible customer service not only helps you retain current patients, but it can also help you gain new ones. Follow these four easy steps to turn your patients into your best referral source.
    </description>
    <guid>http://blog.ortho2.com/increasing-referrals-through-customer-service</guid>
    <pubDate>Friday, July 6, 2018</pubDate>
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    <title>SLIDE Over or POP in to AAO Booth 1701 to See Features You've Been Waiting For!</title>
    <link>http://blog.ortho2.com/slide-over-or-pop-in-to-aao-booth-1701</link>
    <description>
      The AAO is just days away and we can't wait to see you in Washington D.C.! We've been hard at work on some new features we can't wait to show you. Be sure to check out today's blog to catch a sneak peak of features you'll get to see at booth 1701!
    </description>
    <guid>http://blog.ortho2.com/slide-over-or-pop-in-to-aao-booth-1701</guid>
    <pubDate>Tuesday, May 1, 2018</pubDate>
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    <title>When's the Last Time You Backed Up Your Data?</title>
    <link>http://blog.ortho2.com/whens-the-last-time-you-backed-up-your-data</link>
    <description>
      Be sure to check out today's blog post to read about taking the pledge to backup all your data from all your devices during World Backup Day, March 31, 2018.
    </description>
    <guid>http://blog.ortho2.com/whens-the-last-time-you-backed-up-your-data</guid>
    <pubDate>Tuesday, March 30, 2018</pubDate>
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    <title>Planned Outage for Edge Cloud Data Center</title>
    <link>http://blog.ortho2.com/planned-outage-for-edge-cloud-data-center</link>
    <description>
      Be sure to check out today's blog post to read about planned hardware upgrades and maintenance at the Edge Cloud data center.
    </description>
    <guid>http://blog.ortho2.com/planned-outage-for-edge-cloud-data-center</guid>
    <pubDate>Tuesday, March 20, 2018</pubDate>
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    <title>I Had the Time of My Life... at the 2018 UGM!</title>
    <link>http://blog.ortho2.com/i-had-the-time-of-my-life-at-the-2018-ugm</link>
    <description>
      Be sure to check out today's blog post to read about our Multimedia Marketing Coordinator's amazing experience at her first ever UGM!
    </description>
    <guid>http://blog.ortho2.com/i-had-the-time-of-my-life-at-the-2018-ugm</guid>
    <pubDate>Monday, March 12, 2018</pubDate>
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    <title>Get 'Snap' Happy at the 2018 Users Group Meeting</title>
    <link>http://blog.ortho2.com/get-snap-happy-at-the-2018-users-group-meeting</link>
    <description>
      Be sure to check out today's blog post to learn how to get social at the 2018 UGM with Snapchat!
    </description>
    <guid>http://blog.ortho2.com/get-snap-happy-at-the-2018-users-group-meeting</guid>
    <pubDate>Tuesday, January 30, 2018</pubDate>
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    <title>Get Your Ortho Practice Ready for 2018</title>
    <link>http://blog.ortho2.com/get-your-ortho-practice-ready-for-2018</link>
    <description>
      Today's blog post discusses getting your practice ready for 2018.
    </description>
    <guid>http://blog.ortho2.com/get-your-ortho-practice-ready-for-2018</guid>
    <pubDate>Thursday, November 9, 2017</pubDate>
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    <title>The ViewPoint to Edge Cloud Transition</title>
    <link>http://blog.ortho2.com/the-viewpoint-to-edge-cloud-transition</link>
    <description>
      Today's blog post discusses the ViewPoint to Edge Cloud transition.
    </description>
    <guid>http://blog.ortho2.com/the-viewpoint-to-edge-cloud-transition</guid>
    <pubDate>Friday, October 13, 2017</pubDate>
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    <title>The Hidden Patients in Your Practice</title>
    <link>http://blog.ortho2.com/the-hidden-patients-in-your-practice</link>
    <description>
      In today's blog post, Dr. Roger Levin dicsusses one of the best opportunities to grow your practice by turning parents into patients.
    </description>
    <guid>http://blog.ortho2.com/the-hidden-patients-in-your-practice</guid>
    <pubDate>Tuesday, September 19, 2017</pubDate>
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    <title>New Survey: Orthodontists Optimistic About Increasing Production</title>
    <link>http://blog.ortho2.com/new-survey-orthodontists-optimistic-about-increasing-production</link>
    <description>
      In today's blog post, Dr. Roger Levin dicsusses having the right systems in place to increase production in your practice.
    </description>
    <guid>http://blog.ortho2.com/new-survey-orthodontists-optimistic-about-increasing-production</guid>
    <pubDate>Tuesday, August 15, 2017</pubDate>
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    <title>Influencing Consumer Trust and Behavior with Online Reviews</title>
    <link>http://blog.ortho2.com/influencing-consumer-trust-and-behavior-with-online-reviews</link>
    <description>
      In today's blog post, Mary Kay Miller shares what you need to know about orthodontic online marketing in 2017.
    </description>
    <guid>http://blog.ortho2.com/influencing-consumer-trust-and-behavior-with-online-reviews</guid>
    <pubDate>Monday, July 27, 2017</pubDate>
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    <title>Edge Pop - Coming Soon to Ortho2</title>
    <link>http://blog.ortho2.com/edge-pop-coming-soon-to-ortho2</link>
    <description>
      Introducing Edge Pop! Here's everything you need to know about this new, free feature coming soon to Edge and ViewPoint.
    </description>
    <guid>http://blog.ortho2.com/edge-pop-coming-soon-to-ortho2</guid>
    <pubDate>Monday, July 10, 2017</pubDate>
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  <item>
    <title>The Associate Decision - 3 Questions to Ask</title>
    <link>http://blog.ortho2.com/the-associate-decision-3-questions-to-ask</link>
    <description>
      In today's blog post, Dr. Roger Levin shares three important questions you'll want to ask yourself to help make the best decision for your practice when considering a new hire.
    </description>
    <guid>http://blog.ortho2.com/the-associate-decision-3-questions-to-ask</guid>
    <pubDate>Wednesday, June 21, 2017</pubDate>
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  <item>
    <title>Beware the Threat of Complacency</title>
    <link>http://blog.ortho2.com/beware-the-threat-of-complacency</link>
    <description>
      In today's blog post, Dr. Levin shares tips on how to avoid complacency in your practice.
    </description>
    <guid>http://blog.ortho2.com/beware-the-threat-of-complacency</guid>
    <pubDate>Wednesday, May 24, 2017</pubDate>
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    <title>Texting is the Answer!</title>
    <link>http://blog.ortho2.com/texting-is-the-answer</link>
    <description>
      In today's blog post, Nancy Hyman discusses how to increase efficiency and better results when contacting parents, adult patients, and even potential patients.
    </description>
    <guid>http://blog.ortho2.com/texting-is-the-answer</guid>
    <pubDate>Friday, May 5, 2017</pubDate>
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  <item>
    <title>Top 5 Reasons to Visit Ortho2 in San Diego</title>
    <link>http://blog.ortho2.com/top-5-reasons-to-visit-ortho2-in-san-diego</link>
    <description>
      The countdown is on for the 2017 AAO! Check out the Top 5 Reasons you should visit Ortho2 in San Diego!
    </description>
    <guid>http://blog.ortho2.com/top-5-reasons-to-visit-ortho2-in-san-diego</guid>
    <pubDate>Tuesday, April 11, 2017</pubDate>
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    <title>Meetings: Four Mistakes to Avoid</title>
    <link>http://blog.ortho2.com/meetings-four-mistakes-to-avoid</link>
    <description>
      In today's blog post, Dr. Roger Levin shares useful tips on how to facilitate quality meetings that are positive and productive.
    </description>
    <guid>http://blog.ortho2.com/meetings-four-mistakes-to-avoid</guid>
    <pubDate>Wednesday, March 22, 2017</pubDate>
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  <item>
    <title>2017 UGM Wrap Up</title>
    <link>http://blog.ortho2.com/2017-ugm-wrap-up</link>
    <description>
      Be sure to check out today's blog to see why the annual UGM ignites inspiration for all in attendance.
    </description>
    <guid>http://blog.ortho2.com/2017-ugm-wrap-up</guid>
    <pubDate>Monday, March 6, 2017</pubDate>
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  <item>
    <title>CDC Summary Changes to Be Implemented</title>
    <link>http://blog.ortho2.com/cdc-summary-changes-to-be-implemented</link>
    <description>
      Be sure to check out today's blog post, where Andrea Cook shares an update on standard precautions and the foundation for preventing transmission of infectious agents during patient care.
    </description>
    <guid>http://blog.ortho2.com/cdc-summary-changes-to-be-implemented</guid>
    <pubDate>Tuesday, February 7, 2017</pubDate>
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  <item>
    <title>Three Great Techniques for Controlling Overhead</title>
    <link>http://blog.ortho2.com/3-great-techniques-for-controlling-overhead</link>
    <description>
      Today's blog shares tips on how to make sure excess spending isn't cutting into your profits and income.
    </description>
    <guid>http://blog.ortho2.com/3-great-techniques-for-controlling-overhead</guid>
    <pubDate>Monday, January 23, 2017</pubDate>
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  <item>
    <title>User's Group Meeting Early Registration About to Expire</title>
    <link>http://blog.ortho2.com/ugm-early-registration-about-to-expire</link>
    <description>
      Have you registered for the upcoming Ortho2 Users Group Meeting?! If not, be sure to check out today's blog for information on early registration pricing. This ends soon, so register today!
    </description>
    <guid>http://blog.ortho2.com/ugm-early-registration-about-to-expire</guid>
    <pubDate>Tuesday, December 27, 2016</pubDate>
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  <item>
    <title>Ardent Fan or Shopper: The Wow Factor Difference!</title>
    <link>http://blog.ortho2.com/ardent-fan-or-shopper-the-wow-factor-difference</link>
    <description>
      Today's blog post shares tips on how to impress patients and strengthen referrals.
    </description>
    <guid>http://blog.ortho2.com/ardent-fan-or-shopper-the-wow-factor-difference</guid>
    <pubDate>Tuesday, December 21, 2016</pubDate>
  </item>
  
  <item>
    <title>Spreading Holiday Cheer</title>
    <link>http://blog.ortho2.com/spreading-holiday-cheer</link>
    <description>
      Today's blog post details how we want to share some of our holiday spirit with you!
    </description>
    <guid>http://blog.ortho2.com/spreading-holiday-cheer</guid>
    <pubDate>Friday, December 9, 2016</pubDate>
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  <item>
    <title>Three Sources of Strength for the New Year</title>
    <link>http://blog.ortho2.com/three-sources-of-strength-for-the-new-year</link>
    <description>
      Today's blog post shares useful tips on how to make the upcoming year a successful one!
    </description>
    <guid>http://blog.ortho2.com/three-sources-of-strength-for-the-new-year</guid>
    <pubDate>Thursday, December 1, 2016</pubDate>
  </item>
  
  <item>
    <title>Scripting for Goals</title>
    <link>http://blog.ortho2.com/scripting-for-goals</link>
    <description>
      Today's blog post shares some great examples of goals, scripts, and outcomes for various daily production/collection goal scenarios.
    </description>
    <guid>http://blog.ortho2.com/scripting-for-goals</guid>
    <pubDate>Thursday, November 17, 2016</pubDate>
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  <item>
    <title>Get Serious about Having Fun with Social Media</title>
    <link>http://blog.ortho2.com/get-serious-about-having-fun-with-social-media</link>
    <description>
      Today's blog post talks about tips on how to increase your social media fun factor and keep your followers coming back for more.
    </description>
    <guid>http://blog.ortho2.com/get-serious-about-having-fun-with-social-media</guid>
    <pubDate>Wednesday, October 12, 2016</pubDate>
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  <item>
    <title>If At First You Don't Succeed, Follow Up</title>
    <link>http://blog.ortho2.com/if-at-first-you-dont-succeed-follow-up</link>
    <description>
      Today's blog post talks about effective ways to follow up with prospective patients after consults.
    </description>
    <guid>http://blog.ortho2.com/if-at-first-you-dont-succeed-follow-up</guid>
    <pubDate>Wednesday, September 14, 2016</pubDate>
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  <item>
    <title>Parent Promotions - Remember this Valuable Resource!</title>
    <link>http://blog.ortho2.com/parent-promotions-remember-this-valuable-resource</link>
    <description>
      Today's blog post gives tips on how to market your practice to attract parents and shares several promotion ideas parents will love.
    </description>
    <guid>http://blog.ortho2.com/parent-promotions-remember-this-valuable-resource</guid>
    <pubDate>Thursday, September 1, 2016</pubDate>
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  <item>
    <title>The Dual Advantages of Outside Financing</title>
    <link>http://blog.ortho2.com/the-dual-advantages-of-outside-financing</link>
    <description>
      Today's blog post shares tips on how to increase case acceptance and reduce collections headaches in your office!
    </description>
    <guid>http://blog.ortho2.com/the-dual-advantages-of-outside-financing</guid>
    <pubDate>Friday, August 1, 2016</pubDate>
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  <item>
    <title>Do Young Patients Think Your Practice is Awesome...or Lame?</title>
    <link>http://blog.ortho2.com/do-young-patients-think-your-practice-is-awesome-or-lame</link>
    <description>
      Today's blog post shares tips and ideas on how to update your office to create a more exciting atmosphere for your young patients.
    </description>
    <guid>http://blog.ortho2.com/do-young-patients-think-your-practice-is-awesome-or-lame</guid>
    <pubDate>Tuesday, July 26, 2016</pubDate>
  </item>
  <item>
    <title>Benefits of Edge</title>
    <link>http://blog.ortho2.com/benefits-of-edge-1</link>
    <description>
      Today's blog post discusses 7 awesome reasons why making the switch to Edge is a no-brainer!
    </description>
    <guid>http://blog.ortho2.com/benefits-of-edge-1</guid>
    <pubDate>Monday, July 18, 2016</pubDate>
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  <item>
    <title>Review Time: Responding to Online Reviews for Your Practice</title>
    <link>http://blog.ortho2.com/responding-to-online-reviews-for-your-practice</link>
    <description>
      Today's blog post discusses responding to online reviews for your practice.
    </description>
    <guid>http://blog.ortho2.com/responding-to-online-reviews-for-your-practice</guid>
    <pubDate>Friday, June 10, 2016</pubDate>
  </item>
  <item>
  <title>Introducing Edge Broadcast</title>
  <link>http://www.ortho2.com/ProductsAndFeatures/Edge/Features.aspx#broadcastLink</link>
  <description>
    Today's blog post talks about keeping your patients up to date on the latest news with Edge Broadcast.
  </description>
  <guid>http://www.ortho2.com/ProductsAndFeatures/Edge/Features.aspx#broadcastLink</guid>
  <pubDate>Friday, June 3, 2016</pubDate>
  </item>  

  <item>
    <title>Increase Production with TC Training</title>
    <link>http://blog.ortho2.com/increase-production-with-tc-training</link>
    <description>
      Today's blog post discusses the importance of treatment coordinator (TC) training, and gives pointers on how to increase production through a well-trained TC.
    </description>
    <guid>http://blog.ortho2.com/increase-production-with-tc-training</guid>
    <pubDate>Friday, May 13, 2016</pubDate>
  </item>

  <item>
    <title>Make Workflows Work for You (And How the Cutting Edge Webinar Series Can Help)</title>
    <link>http://blog.ortho2.com/make-workflows-work-for-you</link>
    <description>
      Today's blog post talks about how to make workflows work for you.
    </description>
    <guid>http://blog.ortho2.com/make-workflows-work-for-you</guid>
    <pubDate>Friday, May 6, 2016</pubDate>
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  <item>
    <title>Top 3 Reasons to Visit Ortho2 in Orlando</title>
    <link>http://blog.ortho2.com/top-3-reasons-to-visit-ortho2-in-orlando</link>
    <description>
      Today's blog post talks about the top three reasons to visit Ortho2 in Orlando.
    </description>
    <guid>http://blog.ortho2.com/top-3-reasons-to-visit-ortho2-in-orlando</guid>
    <pubDate>Friday, April 29, 2016</pubDate>
  </item>
  <item>
    <title>Wait, Ortho2 has a Cloud?</title>
    <link>http://blog.ortho2.com/wait-ortho2-has-a-cloud</link>
    <description>
      Today's blog post talks about Ortho2's cloud-based solution for your practice.
    </description>
    <guid>http://blog.ortho2.com/wait-ortho2-has-a-cloud</guid>
    <pubDate>Wednesday, April 27, 2016</pubDate>
  </item>
  <item>
    <title>The Principles of Infection Prevention</title>
    <link>http://blog.ortho2.com/the-principles-of-infection-prevention</link>
    <description>
      Today's blog post talks about the importance of infection prevention in your ortho practice.
    </description>
    <guid>http://blog.ortho2.com/the-principles-of-infection-prevention</guid>
    <pubDate>Saturday, April 23, 2016</pubDate>
  </item>
  <item>
    <title>Locking Down the New Patient Phone Script in Nine Steps</title>
    <link>http://blog.ortho2.com/locking-down-the-new-patient-phone-script-in-nine-steps</link>
    <description>
      Today's blog post talks about talks 9 easy steps to making sure your initial phone call with a patient is fantastic.
    </description>
    <guid>http://blog.ortho2.com/locking-down-the-new-patient-phone-script-in-nine-steps</guid>
    <pubDate>Tuesday, April 19, 2016</pubDate>
  </item>

  <item>
    <title>Are You Planning for the Future?</title>
    <link>http://blog.ortho2.com/are-you-planning-for-the-future</link>
    <description>
      Today's blog post talks about the importance of making sure your practice is prepared for the future.
    </description>
    <guid>http://blog.ortho2.com/are-you-planning-for-the-future</guid>
    <pubDate>Friday, April 15, 2016</pubDate>
  </item>
  
  <item>
    <title>WHY AREN'T YOU USING IT?</title>
    <link>http://blog.ortho2.com/why-arent-you-using-it</link>
    <description>
      Today's blog post talks about using your practice management software to its full potential.
    </description>
    <guid>http://blog.ortho2.com/why-arent-you-using-it</guid>
    <pubDate>Tuesday, March 22, 2016</pubDate>
  </item>
  
  <item>
    <title>Keeping Ortho Patients on Schedule</title>
    <link>http://blog.ortho2.com/keeping-ortho-patients-on-schedule</link>
    <description>
      Today's blog post talks about techniques that will help keep ortho patients on schedule.
    </description>
    <guid>http://blog.ortho2.com/keeping-ortho-patients-on-schedule</guid>
    <pubDate>Friday, February 26, 2016</pubDate>
  </item>
  
  <item>
    <title>Pictures From Past UGM Parties Part 2</title>
    <link>http://blog.ortho2.com/pictures-from-past-ugm-parties-part-2</link>
    <description>
      There were too many photos for just one blog post, here's part 2 of the best photos from past UGM parties!
    </description>
    <guid>http://blog.ortho2.com/pictures-from-past-ugm-parties-part-2</guid>
    <pubDate>Friday, February 19, 2016</pubDate>
  </item>
  
  <item>
    <title>Pictures From Past UGM Parties Part 1</title>
    <link>http://blog.ortho2.com/pictures-from-past-ugm-parties-part-1</link>
    <description>
      Check out UGM party pictures from the past.
    </description>
    <guid>http://blog.ortho2.com/pictures-from-past-ugm-parties-part-1</guid>
    <pubDate>Friday, February 5, 2016</pubDate>
  </item>
  
  <item>
    <title>Building a Positive Workplace: Give Your Team a Workplace Assessment</title>
    <link>http://blog.ortho2.com/building-a-positive-workplace-give-your-team-a-workplace-assessment</link>
    <description>
      Today's blog post talks about ways to foster a positive work environment.
    </description>
    <guid>http://blog.ortho2.com/building-a-positive-workplace-give-your-team-a-workplace-assessment</guid>
    <pubDate>Friday, January 15, 2016</pubDate>
  </item>
  
  <item>
    <title>Starting the New Year Right with Edge</title>
    <link>http://blog.ortho2.com/starting-the-new-year-right</link>
    <description>
      Bring in the New Year with Edge Practice Management Solutions!
    </description>
    <guid>http://blog.ortho2.com/starting-the-new-year-right</guid>
    <pubDate>Friday, December 18, 2015</pubDate>
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  <item>
    <title>UGM 2016 and How I Conquered My New Year's Resolutions Already</title>
    <link>http://blog.ortho2.com/ugm-2016-and-how-i-conquered-my-new-years-resolutions-already</link>
    <description>
      There's still time to save big on the 2016 UGM by registering early.
    </description>
    <guid>http://blog.ortho2.com/ugm-2016-and-how-i-conquered-my-new-years-resolutions-already</guid>
    <pubDate>Friday, December 11, 2015</pubDate>
  </item>

  <item>
    <title>Chat Support – Another Way to Reach Us</title>
    <link>http://blog.ortho2.com/chat-support-another-way-to-reach-us</link>
    <description>
      Chat Support is another great way to get in contact with us at Ortho2. Follow the link to see why.
    </description>
    <guid>http://blog.ortho2.com/chat-support-another-way-to-reach-us</guid>
    <pubDate>Tuesday, December 1, 2015</pubDate>
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  <item>
    <title>Time to Get Serious about Observation</title>
    <link>http://blog.ortho2.com/time-to-get-serious-about-observation</link>
    <description>
      Today's blog post talks about how an observation program represents one of the most potent strategies for acquiring new ortho patients, especially in today’s more competitive market.
    </description>
    <guid>http://blog.ortho2.com/time-to-get-serious-about-observation</guid>
    <pubDate>Monday, November 9, 2015</pubDate>
  </item>
  
  <item>
    <title>Cutting Edge Webinars: Knowledge at the Low, Low Price of Nothing</title>
    <link>http://blog.ortho2.com/cutting-edge-webinars</link>
    <description>
      Today's blog post talks about getting knowledge at the low, low price of nothing with Cutting Edge Webinars.
    </description>
    <guid>http://blog.ortho2.com/cutting-edge-webinars</guid>
    <pubDate>Friday, October 30, 2015</pubDate>
  </item>
  
  <item>
    <title>So, What is Your Excuse?</title>
    <link>http://blog.ortho2.com/so-what-is-your-excuse</link>
    <description>
      Today's blog post talks about how to deal with office excuses and make sure your team is working the best it can.
    </description>
    <guid>http://blog.ortho2.com/so-what-is-your-excuse</guid>
    <pubDate>Thursday, October 26, 2015</pubDate>
  </item>
  
  <item>
    <title>Patient Reward Strategies</title>
    <link>http://blog.ortho2.com/patient-reward-strategies</link>
    <description>
      Today's blog post talks about some great ways you can cultivate referrals with the use of rewards in your practice.
    </description>
    <guid>http://blog.ortho2.com/patient-reward-strategies</guid>
    <pubDate>Thursday, October 15, 2015</pubDate>
  </item>
  
  <item>
    <title>Boundaries and Policies</title>
    <link>http://blog.ortho2.com/boundaries-and-policies</link>
    <description>
      Today's blog post talks about the importance of having a policy for missed or late appointments and how you can stop it with your patients.
    </description>
    <guid>http://blog.ortho2.com/boundaries-and-policies</guid>
    <pubDate>Friday, October 9, 2015</pubDate>
  </item>
  
  <item>
    <title>Developing a Solid Marketing System</title>
    <link>http://blog.ortho2.com/developinga-solid-marketing-system</link>
    <description>
      Today's blog post talks about developing a solid marketing plan.
    </description>
    <guid>http://blog.ortho2.com/developinga-solid-marketing-system</guid>
    <pubDate>Wednesday, September 30, 2015</pubDate>
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  <item>
    <title>Driving Growth With an Observation Program</title>
    <link>http://blog.ortho2.com/driving-growth-with-an-observation-program</link>
    <description>
      Today's blog post talks about how an observation program can grow your practice.
    </description>
    <guid>http://blog.ortho2.com/driving-growth-with-an-observation-program</guid>
    <pubDate>Friday, September 18, 2015</pubDate>
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  <item>
    <title>Google Maps 3-Pack aka Snack Pack Update</title>
    <link>http://blog.ortho2.com/google-maps-3-pack</link>
    <description>
      Today's blog post talks about the changes that occurred to Google's searches for local businesses.
    </description>
    <guid>http://blog.ortho2.com/google-maps-3-pack</guid>
    <pubDate>Friday, September 4, 2015</pubDate>
  </item>
  
  <item>
    <title>Etc. vs. ETC</title>
    <link>http://blog.ortho2.com/etcvsetc</link>
    <description>
      Today's blog post talks about what makes a treatment coordinator excellent and what makes one exceptional.
    </description>
    <guid>http://blog.ortho2.com/etcvsetc</guid>
    <pubDate>Monday, August 31, 2015</pubDate>
  </item>
  
  <item>
    <title>Inspire Your Team to be Great</title>
    <link>http://blog.ortho2.com/inspire-your-team-to-be-great</link>
    <description>
      Today's blog post talks about ways you can motivate your practice to be the best it can be.
    </description>
    <guid>http://blog.ortho2.com/inspire-your-team-to-be-great</guid>
    <pubDate>Monday, August 17, 2015</pubDate>
  </item>
  
  <item>
    <title>Windows 10 is Here</title>
    <link>http://blog.ortho2.com/windows-10-is-here</link>
    <description>
      Today's blog post talks about Windows 10, your practice, and what having an old OS means for your IT security.
    </description>
    <guid>http://blog.ortho2.com/windows-10-is-here</guid>
    <pubDate>Wednesday, July 29, 2015</pubDate>
  </item>
  
  <item>
    <title>The Aftermath of Mobilegeddon: Revisiting Google's Mobile Algorithm Update</title>
    <link>http://blog.ortho2.com/the-aftermath-of-mobilegeddon</link>
    <description>
      Today's blog post discusses what changed and what hasn't changed because of Google's big search algorithm changes
    </description>
    <guid>http://blog.ortho2.com/the-aftermath-of-mobilegeddon</guid>
    <pubDate>Wednesday, July 22, 2015</pubDate>
  </item>
  
  <item>
    <title>Rock Your School Promotions!</title>
    <link>http://blog.ortho2.com/rock-your-school-promotions</link>
    <description>
      Today's blog post talks about the importance of direct promotions to schools as one way of increasing patient referrals
    </description>
    <guid>http://blog.ortho2.com/rock-your-school-promotions</guid>
    <pubDate>Wednesday, July 15, 2015</pubDate>
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  <item>
    <title>Your Patient Appreciation Party</title>
    <link>http://blog.ortho2.com/your-patient-appreciation-party</link>
    <description>
      Today's blog post talks about patient appreciate parties and how they will be community news and great PR for your orthodontic practice year-round
    </description>
    <guid>http://blog.ortho2.com/your-patient-appreciation-party</guid>
    <pubDate>Friday, June 26, 2015</pubDate>
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  <item>
    <title>Zap It: Making a Simple Experience, Memorable</title>
    <link>http://blog.ortho2.com/zap-it-making-a-simple-experience-memorable</link>
    <description>
      Today's blog post talks about making a simple experience, memorable
    </description>
    <guid>http://blog.ortho2.com/zap-it-making-a-simple-experience-memorable</guid>
    <pubDate>Friday, June 19, 2015</pubDate>
  </item>
  
  <item>
    <title>Edge Animations App is Released</title>
    <link>http://www.ortho2.com/ProductsAndFeatures/Edge/EdgeAnimationsApp/Default.aspx</link>
    <description>
      Great news!  The Edge Animations App is now available for both Android and iOS.
    </description>
    <guid>http://www.ortho2.com/ProductsAndFeatures/Edge/EdgeAnimationsApp/Default.aspx</guid>
    <pubDate>Monday, June 15, 2015</pubDate>
  </item>

  <item>
    <title>Success in Every Phase of Your Ortho Career</title>
    <link>http://blog.ortho2.com/success-in-every-phase-of-your-ortho-career</link>
    <description>
      Today's blog post talks about finding success in every phase of your ortho career
    </description>
    <guid>http://blog.ortho2.com/success-in-every-phase-of-your-ortho-career</guid>
    <pubDate>Friday, June 12, 2015</pubDate>
  </item>
  
  <item>
    <title>Windows 10</title>
    <link>http://www.ortho2.com/Resources/News/Default.aspx</link>
    <description>
      Windows 10 is scheduled to release on July 29. Ortho2 Edge and ViewPoint are certified for use with Professional or Enterprise editions.
    </description>
    <guid>http://www.ortho2.com/Resources/News/Default.aspx</guid>
    <pubDate>Monday, June 10, 2015</pubDate>
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    <title>Reduce Stress with Better Systems</title>
    <link>http://blog.ortho2.com/reduce-stress-with-better-systems</link>
    <description>
      Today's blog post talks about how to reduce stress in your practice
    </description>
    <guid>http://blog.ortho2.com/reduce-stress-with-better-systems</guid>
    <pubDate>Friday, May 22, 2015</pubDate>
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    <title>Thank You to Everyone Who Stopped by Our Booth at the AAO in San Francisco</title>
    <link>https://www.facebook.com/ortho2/photos_stream?ref=page_internal</link>
    <description>
      Click <a href="https://www.facebook.com/ortho2/photos_stream?ref=page_internal" target="_blank">here</a> to see photos on our Facebook page.
    </description>
    <guid>https://www.facebook.com/ortho2/photos_stream?ref=page_internal</guid>
    <pubDate>Monday, May 20, 2015</pubDate>
  </item>
  
  <item>
    <title>The Missing Piece&#8230;</title>
    <link>http://blog.ortho2.com/the-missing-piece-</link>
    <description>
      Today's blog post talks about how to make good choices when adopting new technology for your orthodontic practice
    </description>
    <guid>http://blog.ortho2.com/the-missing-piece-</guid>
    <pubDate>Thursday, May 14, 2015</pubDate>
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    <title>Top 4 Reasons to Visit Ortho2 in San Francisco (and don't miss reason #2!)</title>
    <link>http://blog.ortho2.com/top-4-reasons-to-visit-ortho2-in-san-francisco-and-dont-miss-reason-2</link>
    <description>
      Today's blog post talks about 4 reasons why you need to visit the Ortho2 booth (#413) at the AAO in San Francisco. Don't miss reason #2!
    </description>
    <guid>http://blog.ortho2.com/top-4-reasons-to-visit-ortho2-in-san-francisco-and-dont-miss-reason-2</guid>
    <pubDate>Tuesday, May 12, 2015</pubDate>
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    <title>Google Updating the Mobile Search Algorithm: What it Means to Orthodontic Practices</title>
    <link>http://blog.ortho2.com/google-updating-mobile-search-algorithm</link>
    <description>
      Today's blog post talks about what Google's search algorithm changes means for your practice's website.
    </description>
    <guid>http://blog.ortho2.com/google-updating-mobile-search-algorithm</guid>
    <pubDate>Thursday, April 30, 2015</pubDate>
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    <title>Misconceptions about Embezzlement</title>
    <link>http://blog.ortho2.com/misconceptions-about-embezzlement</link>
    <description>
      Today's blog post talks about common misconceptions orthodontists have about embezzlement.
    </description>
    <guid>http://blog.ortho2.com/misconceptions-about-embezzlement</guid>
    <pubDate>Friday, April 24, 2015</pubDate>
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    <title>Rethinking Kids' Club Promotions</title>
    <link>http://blog.ortho2.com/rethinking-kids-club-promotions</link>
    <description>
      Today's blog post talks about the importance of Kids' Club Programs for your practice.
    </description>
    <guid>http://blog.ortho2.com/rethinking-kids-club-promotions</guid>
    <pubDate>Wednesday, April 15, 2015</pubDate>
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    <title>Who's Stage Managing Your Office?</title>
    <link>http://blog.ortho2.com/whos-stage-managing-your-office</link>
    <description>
      Today's blog post talks about the importance of presentation in the everyday orthodontic practice.
    </description>
    <guid>http://blog.ortho2.com/whos-stage-managing-your-office</guid>
    <pubDate>Friday, April 10, 2015</pubDate>
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    <title>Game Time</title>
    <link>http://blog.ortho2.com/game-time</link>
    <description>
      Today's blog post gives tips on mastering the ortho game.
    </description>
    <guid>http://blog.ortho2.com/game-time</guid>
    <pubDate>Friday, April 3, 2015</pubDate>
  </item>
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    <title>Three Tips for Developing Efficiency Within an Existing Schedule</title>
    <link>http://blog.ortho2.com/three-tips-for-developing-efficiency-within-an-existing-schedule</link>
    <description>
      Today's blog post talks about developing efficiency within an existing schedule.
    </description>
    <guid>http://blog.ortho2.com/three-tips-for-developing-efficiency-within-an-existing-schedule</guid>
    <pubDate>Tuesday, March 31, 2015</pubDate>
  </item>
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    <title>Increasing Production in 2015</title>
    <link>http://blog.ortho2.com/increasing-production-in-2015</link>
    <description>
      Today's blog post talks about increasing production in 2015.
    </description>
    <guid>http://blog.ortho2.com/increasing-production-in-2015</guid>
    <pubDate>Tuesday, March 17, 2015</pubDate>
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    <title>Are You Obsolete?</title>
    <link>http://blog.ortho2.com/are-you-obsolete</link>
    <description>
      Today's blog post talks about staying relevant in your practice community.
    </description>
    <guid>http://blog.ortho2.com/are-you-obsolete</guid>
    <pubDate>Tuesday, March 3, 2015</pubDate>
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    <title>The Benefits of a Patient-Centric Culture</title>
    <link>http://blog.ortho2.com/the-benefits-of-a-patient-centric-culture</link>
    <description>
      Today's blog post discusses making patient-centric choices.
    </description>
    <guid>http://blog.ortho2.com/the-benefits-of-a-patient-centric-culture</guid>
    <pubDate>Friday, February 20, 2015</pubDate>
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    <title>How to Reduce the Number of Patients in Extended Treatment</title>
    <link>http://blog.ortho2.com/how-to-reduce-the-number-of-patients-in-extended-treatment</link>
    <description>
      Today's blog post talks about how to reduce the number of patients in extended treatment.
    </description>
    <guid>http://blog.ortho2.com/how-to-reduce-the-number-of-patients-in-extended-treatment</guid>
    <pubDate>Monday, February 2, 2015</pubDate>
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    <title>Online "Bot Fraud" in Orthodontic Marketing Ads</title>
    <link>http://blog.ortho2.com/online-bot-fraud-in-orthodontic-marketing-ads</link>
    <description>
      Today's blog post talks about online safety and bot fraud.
    </description>
    <guid>http://blog.ortho2.com/online-bot-fraud-in-orthodontic-marketing-ads</guid>
    <pubDate>Monday, January 19, 2015</pubDate>
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    <title>Check out the Top 3 Reasons why your practice needs to move to the cloud!</title>
    <link>http://blog.ortho2.com/top-3-reasons-why-you-need-to-move-to-the-cloud</link>
    <description>
      Today's blog post talks about the top 3 reasons your practice needs to move to the cloud.
    </description>
    <guid>http://blog.ortho2.com/top-3-reasons-why-you-need-to-move-to-the-cloud</guid>
    <pubDate>Tuesday, December 16, 2014</pubDate>
  </item>
  
  <item>
    <title>Custom Blogs Rev Up SEO</title>
    <link>http://blog.ortho2.com/custom-blogs-rev-up-seo</link>
    <description>
      Dr. Gorczyca talks about the benefits of boosting your SEO on the blog today.
    </description>
    <guid>http://blog.ortho2.com/custom-blogs-rev-up-seo</guid>
    <pubDate>Tuesday, December 2, 2014</pubDate>
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    <title>It Doesn't Have to Be Lonely at the Top</title>
    <link>http://blog.ortho2.com/it-doesnt-have-to-be-lonely-at-the-top</link>
    <description>
      Today's blog post talks about delegation of responsibilities and trusting in your team.
    </description>
    <guid>http://blog.ortho2.com/it-doesnt-have-to-be-lonely-at-the-top</guid>
    <pubDate>Thursday, November 20, 2014</pubDate>
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    <title>Cloud Apps vs. Web Apps</title>
    <link>http://blog.ortho2.com/cloud-apps-vs.-web-apps</link>
    <description>
      Today's blog post talks about some of the advantages a truly optimized, app based approach to accessing the cloud can help your practice.
    </description>
    <guid>http://blog.ortho2.com/cloud-apps-vs.-web-apps</guid>
    <pubDate>Thursday, October 23, 2014</pubDate>
  </item>
  
  <item>
    <title>Patient Rewards for Edge and ViewPoint</title>
    <link>http://blog.ortho2.com/patient-rewards-for-edge-and-viewpoint</link>
    <description>
      Wes introduces Patient Rewards for all current Edge and ViewPoint users on the blog today!
    </description>
    <guid>http://blog.ortho2.com/patient-rewards-for-edge-and-viewpoint</guid>
    <pubDate>Tuesday, September 23, 2014</pubDate>
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    <title>Increase Case Acceptance with Outside Financing</title>
    <link>http://blog.ortho2.com/increase-case-acceptance-with-outside-financing</link>
    <description>
      Today on the blog Dr. Roger Levin discusses the importance of addressing financing options with your patients.
    </description>
    <guid>http://blog.ortho2.com/increase-case-acceptance-with-outside-financing</guid>
    <pubDate>Wednesday, September 3, 2014</pubDate>
  </item>
  
  <item>
    <title>Honor Clinical Excellence</title>
    <link>http://blog.ortho2.com/honor-clinical-excellence</link>
    <description>
      Dr. Ann Marie Gorczyca talks on the importance of being clinically excellent and patient satisfaction today on our blog.
    </description>
    <guid>http://blog.ortho2.com/honor-clinical-excellence</guid>
    <pubDate>Wednesday, August 13, 2014</pubDate>
  </item>
  
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    <title>Morning Meetings, By the Numbers</title>
    <link>http://blog.ortho2.com/morning-meetings-by-the-numbers</link>
    <description>
      Dr. Roger Levin discusses the finer points of morning meetings on our blog today.
    </description>
    <guid>http://blog.ortho2.com/morning-meetings-by-the-numbers</guid>
    <pubDate>Tuesday, July 22, 2014</pubDate>
  </item>
  
  <item>
    <title>We Will Take Great Care of You</title>
    <link>http://blog.ortho2.com/we-will-take-great-care-of-you</link>
    <description>
      In our latest blog post, Dr. Ann Marie Gorczyca talks about how to make every one of your patients feel important to your practice.
    </description>
    <guid>http://blog.ortho2.com/we-will-take-great-care-of-you</guid>
    <pubDate>Wednesday, July 2, 2014</pubDate>
  </item>

      <item>
    <title>Cloud Based Data Management and What It Means for You</title>
    <link>http://blog.ortho2.com/cloud-based-data-management-and-what-it-means-for-you</link>
    <description>
      This blog posting isn’t about debunking, trash-talking, or advertising; it’s a brief overview of what the cloud means to us at Ortho2, and what it might mean for you as someone who might be shopping for a new practice management solution.
    </description>
    <guid>http://blog.ortho2.com/cloud-based-data-management-and-what-it-means-for-you</guid>
    <pubDate>Thursday, June 6, 2014</pubDate>
  </item>
  
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    <title>My Very First AAO</title>
    <link>http://blog.ortho2.com/my-very-first-ortho2-aao</link>
    <description>
      This year marked my very first AAO. Not only that but my first time in New Orleans, and what an experience it was.
      </description>
      <guid>http://blog.ortho2.com/my-very-first-ortho2-aao</guid>
    <pubDate>Wednesday, May 7, 2014</pubDate>
  </item>

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    <title>AAO 2014</title>
    <link>http://blog.ortho2.com/aao-and-ortho2-jazzing-it-up-at-the-aao</link>
    <description>
      AAO is this week and Ortho2 will be there at booth #2237. Come check out the newest features and enhancement as well as some new products that are sure to amaze!
    </description>
    <guid>http://blog.ortho2.com/aao-and-ortho2-jazzing-it-up-at-the-aao</guid>
    <pubDate>Friday, March 21 2014</pubDate>
  </item>
  
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    <title>Ortho2 is excited to officially announce Edge U</title>
    <link>http://www.ortho2.com/ProductsAndFeatures/EdgeU/Default.aspx</link>
    <description>This program, designed for residents and universities, offers a variety of resources including Lunch and Learn opportunities, software donation, and our Cutting Edge Webinar Series.  This program also includes the newly released Edge Resident, a software suite for residents to use for free while in school.</description>
    <guid>http://www.ortho2.com/ProductsAndFeatures/EdgeU/Default.aspx</guid>
    <pubDate>Friday, August 2 2013</pubDate>
  </item>
  
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    <title>Ortho2 Launches Edge Mobile</title>
    <link>http://www.ortho2.com/Resources/News/EdgeMobilePressRelease.pdf</link>
    <description>Ortho Computer Systems, Inc. announces the release of Edge Mobile. This new addition to the Edge management, imaging, and communication platform provides smartphone and tablet access to Edge practice data. It is free and immediately available for all Edge clients with Android and iOS (iPhone/iPad) devices.</description>
    <guid>http://www.ortho2.com/Resources/News/EdgeMobilePressRelease.pdf</guid>
  </item>

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      <title>New Ortho2 Webinar Format and Archives</title>
      <link>http://www.ortho2.com/MeetingsAndWebinars/Ortho2Webinars.aspx</link>
      <description>Ortho2 Webinars have always been a great solution for training new users, refreshing experienced users, and learning about new features.  Beginning in July, you’ll have even more opportunities to learn how to make the most out of your Edge or ViewPoint system. Each month, we’ll cover two Edge topics and two ViewPoint topics, and as always, you’ll have several dates and times to choose the one that best fits your schedule. Check out the upcoming webinars. 
        Additionally, many webinars are now recorded.  So if you are unable to attend, you can now check out our archive of Edge and ViewPoint webinars under the Visual Help section of our customer site.</description>
      <guid>http://www.ortho2.com/MeetingsAndWebinars/Ortho2Webinars.aspx</guid>
    </item>
    
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      <title>Ortho2 Announces the Release of Edge 3</title>
      <link>http://www.ortho2.com/Resources/News/Edge3PressRelease.pdf</link>
      <description>Ortho Computer Systems, Inc. announces the release of Edge 3. This new version of Edge features a myriad of enhanced features and improved functionality designed to optimize the efficiency of the practice. Click here to read the full release. </description>
      <guid>http://www.ortho2.com/Resources/News/Edge3PressRelease.pdf</guid>
    </item>

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      <title>Thank you to everyone who stopped by our booth at the AAO in Philadelphia.</title>
      <link>https://www.facebook.com/media/set/?set=a.591596537526907.1073741825.184306634922568</link>
      <description>Click here to see photos on our Facebook page. </description>
      <guid>https://www.facebook.com/media/set/?set=a.591596537526907.1073741825.184306634922568</guid>
    </item>

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      <title>The Cutting Edge Webinar Series returns in April! </title>
      <link>https://www.ortho2.com/cuttingedge</link>
      <description>This free webinar series features tips and tricks to grow your practice from some of the top names in orthodontics. Check out the schedule at www.ortho2.com/cuttingedge and register today. Exclusively for Ortho2 users, recent grads, and residents. </description>
      <guid>https://www.ortho2.com/cuttingedge</guid>
    </item>

    <item>
      <title>2013 Users Group Meeting Photos</title>
      <link>https://www.facebook.com/media/set/?set=a.560027380683823.124837.184306634922568</link>
      <description>Be sure to check out the photos on the Ortho2 Facebook page from the 2013 Users Group Meeting in Las Vegas! </description>
      <guid>https://www.facebook.com/media/set/?set=a.560027380683823.124837.184306634922568</guid>
    </item>

    <item>
      <title>Time to Retire Windows XP and Word/Office 2003</title>
      <link>http://www.ortho2.com/Resources/News/WinXPWord2003Alert.aspx</link>
      <description>As we mentioned in the October 2012 newsletter, the clock is ticking on Windows XP as a viable operating system. Microsoft ceased mainstream support for it back in 2009, and will drop extended support for it in April 2014.</description>
      <guid>http://www.ortho2.com/Resources/News/WinXPWord2003Alert.aspx</guid>
    </item>
    
    <item>
      <title>Windows 8 and Ortho2</title>
      <link>http://www.ortho2.com/Resources/News/Win8Point1Alert.aspx</link>
      <description>Windows 8 comes in four distinct editions. Both Edge and ViewPoint are certified for use with the Pro and Enterprise editions. The "core" version, also known as just Windows 8, is not intended for professional use and is not recommended. Windows RT does not function on personal computers and will not work with ViewPoint or Edge.</description>
      <guid>http://www.ortho2.com/Resources/News/Win8Point1Alert.aspx</guid>
    </item>
    
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      <title>2012 AAO Photos</title>
      <link>http://www.facebook.com/media/set/?set=a.424734127546483.99813.184306634922568</link>
      <description>
        Thank you to everyone who stopped by our booth at AAO in Hawaii! Be sure to check out photos on the Ortho2 Facebook page.
      </description>
      <guid>http://www.facebook.com/media/set/?set=a.424734127546483.99813.184306634922568</guid>
    </item>
    
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      <title>All Star Award</title>
      <link>http://www.ortho2.com/Resources/News/ConstantContactAllStar2011PressRelease.pdf</link>
      <description>
        Ortho2 was recently awarded the 2011 Constant Contact All Star Award for great online marketing practices. Click to read the full release.
      </description>
      <guid>http://www.ortho2.com/Resources/News/ConstantContactAllStar2011PressRelease.pdf</guid>
    </item>
    
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      <title>Ortho2 Releases ViewPoint 9 Enhancements</title>
      <link>http://www.ortho2.com/Resources/News/VP9PressRelease.pdf</link>
      <description>
        Ortho Computer Systems, Inc announces the release of the ViewPoint 9 enhancements. This new version of ViewPoint features a myriad of enhanced features and improved functionality to further solidify ViewPoint’s place as a leader in practice management systems. Click to read the full release.
      </description>
      <guid>http://www.ortho2.com/news/VP9PressRelease.pdf</guid>
    </item>

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      <title>2012 Users Group Meeting Photos </title>
      <link>http://www.ortho2.com/images/UGM/EventPhotos/UGM2012/index.html</link>
      <description>
        Be sure to check out the photos from the 2012 Users Group Meeting in San Diego!
      </description>
      <guid>http://www.ortho2.com/images/UGM/EventPhotos/UGM2012/index.html</guid>
    </item>

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      <title>Thank you to everyone who attended the Users Group Meeting in San Diego!</title>
      <link>http://www.ortho2.com/news/index.aspx</link>
      <description>
        Congratulations to our Black Out Exhibitor Bingo winners: Sherri Encarnacau with Martin Family Orthodontics, Carol Hamor with Dr. Stanley Sozanski, and Midori McCauslin with 'NBraces. These 3 each won an iPod Nano that will be delivered shortly! And congrats to all our other winners...there were so many!!
      </description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>
    
    <item>
      <title>Ortho2 is now on Google+!</title>
      <link>https://plus.google.com/118199490194594225057/posts</link>
      <description>
        Add Ortho2 to your circles and keep up with Ortho2 on Google+.
      </description>
      <guid>https://plus.google.com/118199490194594225057/posts</guid>
    </item>

    <item>
      <title>February Software Sale</title>
      <link>http://www.ortho2.com/ProductsAndFeatures/Edge/Default.aspx</link>
      <description>
        For the month of February, enjoy 33% off two of our most popular modules - Edge Animations and Edge Imaging. Plus, you can save 10% on all other Edge and ViewPoint modules. Don't wait! This offer expires February 29, 2012! Contact your Regional Manager today.
      </description>
      <guid>http://www.ortho2.com/ProductsAndFeatures/Edge/Default.aspx</guid>
    </item>
        
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      <title>Ortho2 Integrates with Demandforce</title>
      <link>http://www.ortho2.com/Resources/News/Ortho2DemandforcePressRelease.pdf</link>
      <description>
        Demandforce, Inc., a leader in online marketing and communications and Ortho2, a global orthodontic practice management software company, today announced a two-way integration that will deliver Demandforce’s award winning automated marketing and communications solution to over 1,600+ orthodontists nationwide. Click to read the full release.
      </description>
      <guid>http://www.ortho2.com/Resources/News/Ortho2DemandforcePressRelease.pdf</guid>
    </item>
    
    <item>
      <title>Ortho2 Announces Edge Portal</title>
      <link>http://www.ortho2.com/Resources/News/EdgePortalPressRelease.pdf</link>
      <description>Ortho Computer Systems, Inc. announces the launch of Edge Portal, an iPad friendly and easy-to-use product that provides access to the Edge practice management system over the Internet via computer, tablet, or a web-enabled mobile device. Click here to read the full release.
      </description>
      <guid>http://www.ortho2.com/Resources/News/EdgePortalPressRelease.pdf</guid>
    </item>

    <item>
      <title>Introducing the Ortho2 Blog</title>
      <link>http://blog.ortho2.com</link>
      <description>Ortho2 is excited to introduce the Ortho2 Blog for orthodontists. We've partnered with some of the industry’s top consultants and thought-leaders to provide a wide variety of practice building ideas to help orthodontists succeed. We’re looking forward to using this interactive forum to discuss orthodontics with the people who love it most.</description>
      <guid>http://blog.ortho2.com</guid>
    </item>
    
    <!--<item>
      <title>October is National Orthodontic Health Month</title>
      <link>http://www.ortho2.com/news/index.aspx</link>
      <description>Have fun celebrating National Orthodontic Health Month this October! Find a way to have fun with your patients, staff, and community while delivering information about orthodontic treatment.</description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>
    
    <item>
      <title>The Cutting Edge Webinar Series begins September 12</title>
      <link>http://www.ortho2.com/news/index.aspx</link>
      <description>The Cutting Edge Webinar Series begins September 12! This free webinar series features tips and tricks to grow your practice from some of the top names in orthodontics. Check out the 2011-2012 schedule at www.ortho2.com/cuttingedge and register today. Exclusively for Ortho2 users, recent grads, and residents.</description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>-->

    <!--<item>
      <title>Important Service Notice from Ortho2</title>
      <link>http://www.ortho2.com/cuttingedge</link>
      <description>Ortho2 will be performing an upgrade to the servers and other equipment components that run On-line Forms, VP Glance, and VP WebAccess beginning at 11:00 A.M. Central on Sunday, September 4th and ending at approximately 11:00 P.M. Central on Monday, September 5th. This upgrade is intended to greatly enhance the stability and the speed of these services. During the upgrade, these services will be unavailable to you and your patients. As this is taking place over the Labor Day holiday weekend, we hope to minimize the impact of the disruption of these services and we apologize for any inconvenience. Thank you for your patience during this upgrade. </description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>-->

    <!--<item>
      <title>Coming Soon!</title>
      <link>http://www.ortho2.com/cuttingedge</link>
      <description>The Cutting Edge Webinar Series presented by Ortho2 returns in September! Due to the overwhelming success of last year's webinar series, we have expanded to include residents, recent grads, and Ortho2 users. Watch for more information on speakers and this year's schedule at www.ortho2.com/cuttingedge. </description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>-->
    
    <!--<item>
      <title>2011 GORP</title>
      <link>http://www.ortho2.com/news/index.aspx</link>
      <description>Thank you to all the residents who stopped by our booth at GORP in St. Louis.  It was a great meeting. </description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>-->

    <!--<item>
      <title>Mark your calendar for the 28th Annual Ortho2 Users Group Meeting in San Diego, CA.</title>
      <link>http://www.ortho2.com/MeetingsAndSeminars/MeetingsAndSeminars.aspx#Users_Group_Meeting</link>
      <description>Mark your calendar for the 28th Annual Ortho2 Users Group Meeting in San Diego, CA - Join us February 16-18! It's the perfect complement to your inital training. Register online today. Don't miss this opportunity to connect in person with Ortho2 staff, industry consultants, as well as other orthodontic offices on techniques for maximizing your Edge or ViewPoint system. </description>
      <guid>http://www.ortho2.com/MeetingsAndSeminars/MeetingsAndSeminars.aspx#Users_Group_Meeting</guid>
    </item>-->

    <item>
      <title>Introducing the Edge Animations forum on UserVoice.</title>
      <link>http://www.ortho2.uservoice.com</link>
      <description>Introducing the Edge Animations forum on UserVoice! Post suggestions, ideas, and/or comments. Vote on your favorites.</description>
      <guid>http://www.ortho2.uservoice.com</guid>
    </item>

    <item>
      <title>Ortho2 is now on Twitter!</title>
      <link>http://twitter.com/#!/ortho2systems</link>
      <description>Ortho2 is now on Twitter!  Follow @Ortho2Systems and join the conversation.</description>
      <guid>http://twitter.com/#!/ortho2systems</guid>
    </item>

    <item>
      <title>Check out Edge Animations at Ortho2's Channel on YouTube</title>
      <link>http://www.youtube.com/ortho2systems</link>
      <description>Subscribe to Ortho2's Channel for notifications anytime new videos are uploaded.</description>
      <guid>http://www.youtube.com/ortho2system</guid>
    </item>

    <item>
      <title>Thank you to everyone who stopped by our booth at the AAO in Chicago</title>
      <link>http://www.facebook.com/media/set/?set=a.214167705269794.61178.184306634922568</link>
      <description>It was a great meeting. Click here to see photos on our Facebook page.</description>
      <guid>http://www.facebook.com/media/set/?set=a.214167705269794.61178.184306634922568</guid>
    </item>

    <item>
      <title>Ortho2 Announces Edge 2.0</title>
      <link>http://www.ortho2.com/Resources/News/Edge2PressRelease.pdf</link>
      <description>Ortho2 announces the release of Edge 2.0 enhancements</description>
      <guid>http://www.ortho2.com/Resources/News/Edge2PressRelease.pdf</guid>
    </item>

    <item>
      <title>All Star Award</title>
      <link>http://www.ortho2.com/Resources/News/ConstantContactAllStar.pdf</link>
      <description>Ortho2 recently awarded 2010 Constant Contact All Star Award for their great online marketing practices.</description>
      <guid>http://www.ortho2.com/Resources/News/ConstantContactAllStar.pdf</guid>
    </item>

    <item>
      <title>2011 Users Group Meeting Photos</title>
      <link>http://www.ortho2.com/images/UGM/eventPhotos/UGM2011/index.html</link>
      <description>Be sure to check out the photos from the 2011 Users Group Meeting in New Orleans!</description>
      <guid>http://www.ortho2.com/images/UGM/eventPhotos/UGM2011/index.html</guid>
    </item>

    <!--<item>
      <title>Thank you to everyone who attended the Users Group Meeting in New Orleans! </title>
      <link>http://www.ortho2.com/news/index.aspx</link>
      <description>Congratulations to our three Users Group Meeting Mardi Gras Blackout Bingo winners: Misti Hood with Dr. Michelle Carlton, Rona Portalupi with Creekside Orthodontics, and Holly Dodier with Dr. Jason Lenk. Thanks again to everyone who attended the meeting and helped make it such a success!</description>
      <guid>http://www.ortho2.com/news/index.aspx</guid>
    </item>-->

    <item>
      <title>Ortho2 is now on Facebook</title>
      <link>http://www.facebook.com/ortho2</link>
      <description>'Like' Ortho2 and become a fan.</description>
      <guid>http://www.facebook.com/ortho2</guid>
    </item>
</channel>
</rss>