Out-Smarts Social Media Marketing » Podcast http://www.out-smarts.com Smart social media marketing strategies and services that maximise Internet exposure. Thu, 05 Nov 2009 18:39:21 +0000 en hourly 1 Creative CommonsInternet,marketing,social,media,out,smarts,mhairiBusiness/Management & MarketingTechnology/Tech Newsoutsmarts@gmail.comnoInternet,marketing,social,media,out,smarts,mhairiOut-Smarts PodcastSmart reviews, commentary, interviews and tips for out standing Internet marketing.http://www.out-smarts.com/outsmartslogowhite.gifhttp://www.out-smarts.com/outsmartslogowhite.gifOut-Smarts Podcast The Out-Smarts Podcast #32 – Jose Uzcategui on The Importance of SEO http://feedproxy.google.com/~r/out-smarts/joDT/~3/J3cqt1nnhqc/ http://www.out-smarts.com/2009/09/04/the-out-smarts-podcast-32-jose-uzcategui-on-the-importance-of-seo/#comments Fri, 04 Sep 2009 19:49:13 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=2593 Our latest podcast introduces Jose Uzcategui, a new and very valuable addition to the Out-Smarts Marketing team.

In this podcast Jose talks about our latest initiative to help those wanting to increase visitors to their sites, an SEO for Wordpress online course. The course will teach the basics of SEO so those who run their websites or blog with this popular publishing tool can optimize their site.

The course is for those who want to learn more about SEO. Even if you don’t use Wordpress, the material in the course will be helpful.

Jose has a diverse background in online marketing focused on Search Engine Optimization. You can learn more about Jose in our “about” section.

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]]> http://www.out-smarts.com/2009/09/04/the-out-smarts-podcast-32-jose-uzcategui-on-the-importance-of-seo/feed/ 0 http://www.out-smarts.com/2009/09/04/the-out-smarts-podcast-32-jose-uzcategui-on-the-importance-of-seo/ The Out-Smarts Podcast#31- Heather White on Collaboration http://feedproxy.google.com/~r/out-smarts/joDT/~3/pzfyABwDy8I/ http://www.out-smarts.com/2009/07/31/the-out-smarts-podcast31-heather-white-on-collaboration/#comments Sat, 01 Aug 2009 00:22:09 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=2469 These days there is a new paradigm when it comes to doing business. Where in the past companies and entrepreneurs were in competition to the death and fought like vultures for a slice of the pie, now the new approach is to work with partners, clients and even competitors to get more done and ultimately to increase the size of the pie for all.

Today I am in conversation with Heather White of 2020 Communications.  In our podcast, we discuss this new inclusive  approach, why collaboration is important and the key elements of successful collaboration.

Heather is founder of 202communications, a business coach extraordinaire and has licensed the Ghost CEO Business Coaching Model.  She was recently nominated for the 2009 Emerging Leader of the Year so good luck and fingers crossed to her for that.

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]]> http://www.out-smarts.com/2009/07/31/the-out-smarts-podcast31-heather-white-on-collaboration/feed/ 0 http://www.out-smarts.com/2009/07/31/the-out-smarts-podcast31-heather-white-on-collaboration/ Out-Smarts Podcast #30 – with Smart Cookie and Bratface Marketing’s Andrea Baxter http://feedproxy.google.com/~r/out-smarts/joDT/~3/NA_ClmILCoI/ http://www.out-smarts.com/2009/07/23/out-smarts-podcast-30-with-smart-cookie-and-bratface-marketings-andrea-baxter/#comments Thu, 23 Jul 2009 16:52:41 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=2410 Twitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah.

Andrea joins us to talk about that meteoric success, how Smart Cookies use social media and about her latest venture Bratface Marketing.  Enjoy!

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Links to blogs sites mentioned:

Marketing Vox

Duct Tape Marketing.com

Start Up Nation

]]> http://www.out-smarts.com/2009/07/23/out-smarts-podcast-30-with-smart-cookie-and-bratface-marketings-andrea-baxter/feed/ 0 noTwitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah. Andrea Twitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah. Andrea joins us to talk about that meteoric success, how Smart Cookies use social [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/07/23/out-smarts-podcast-30-with-smart-cookie-and-bratface-marketings-andrea-baxter/http://www.out-smarts.com/podcast30.mp3 The Out-Smarts Podcast #29 – Twittering wtih David Watts http://feedproxy.google.com/~r/out-smarts/joDT/~3/ru-pDbb2rGU/ http://www.out-smarts.com/2009/05/29/the-out-smarts-podcast-29-twittering-wtih-david-watts/#comments Fri, 29 May 2009 16:09:54 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1930 Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today.

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]]> http://www.out-smarts.com/2009/05/29/the-out-smarts-podcast-29-twittering-wtih-david-watts/feed/ 0 noOur last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/05/29/the-out-smarts-podcast-29-twittering-wtih-david-watts/http://www.out-smarts.com/podcast29.mp3 The Out-Smarts Podcast #28 – Twittering with Sue Clement http://feedproxy.google.com/~r/out-smarts/joDT/~3/8T6NX0qb5YQ/ http://www.out-smarts.com/2009/05/28/the-out-smarts-podcast-28-twittering-with-sue-clement/#comments Thu, 28 May 2009 15:58:21 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1914 I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect.

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]]> http://www.out-smarts.com/2009/05/28/the-out-smarts-podcast-28-twittering-with-sue-clement/feed/ 0 noI can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketinI can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/05/28/the-out-smarts-podcast-28-twittering-with-sue-clement/http://www.out-smarts.com/podcast28.mp3 The Out-Smarts Podcast #27 – Twittering with Teri-Lyn Conrad http://feedproxy.google.com/~r/out-smarts/joDT/~3/SsJ7WwjJTDc/ http://www.out-smarts.com/2009/05/27/the-out-smarts-podcast-27-twittering-with-teri-lyn-conrad/#comments Wed, 27 May 2009 16:37:10 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1903 Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective.

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]]> http://www.out-smarts.com/2009/05/27/the-out-smarts-podcast-27-twittering-with-teri-lyn-conrad/feed/ 0 noOur Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, botOur Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/05/27/the-out-smarts-podcast-27-twittering-with-teri-lyn-conrad/http://www.out-smarts.com/podcast27.mp3 The Out-Smarts Podcast #26 – Twittering with Sue Sinclair of Raspberry Kids http://feedproxy.google.com/~r/out-smarts/joDT/~3/7yK_aNdyvnU/ http://www.out-smarts.com/2009/05/26/the-out-smarts-podcast-26-twittering-with-sue-sinclair-of-raspberry-kids/#comments Tue, 26 May 2009 17:07:37 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1872 Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones.

In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so.

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]]> http://www.out-smarts.com/2009/05/26/the-out-smarts-podcast-26-twittering-with-sue-sinclair-of-raspberry-kids/feed/ 0 noIts day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short monthIts day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/05/26/the-out-smarts-podcast-26-twittering-with-sue-sinclair-of-raspberry-kids/http://www.out-smarts.com/podcast26.mp3 The Out-Smarts Podcast #25 – Twittering with Marc from Amuse Consulting http://feedproxy.google.com/~r/out-smarts/joDT/~3/8SmxCjiXR94/ http://www.out-smarts.com/2009/05/25/the-out-smarts-podcast-25-twittering-with-marc-from-amuse-consulting/#comments Tue, 26 May 2009 00:14:06 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1844 This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last – we’ll see how it goes!).

The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience.

Listen and enjoy!

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]]> http://www.out-smarts.com/2009/05/25/the-out-smarts-podcast-25-twittering-with-marc-from-amuse-consulting/feed/ 0 noThis year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/05/25/the-out-smarts-podcast-25-twittering-with-marc-from-amuse-consulting/http://www.out-smarts.com/podcast25.mp3 The Out-Smarts Podcast 24 with Todd Sieling http://feedproxy.google.com/~r/out-smarts/joDT/~3/0zDtNhhcELo/ http://www.out-smarts.com/2009/04/23/the-out-smarts-podcast-24-with-todd-sieling/#comments Thu, 23 Apr 2009 17:25:45 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1731 Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!).

This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy.

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]]> http://www.out-smarts.com/2009/04/23/the-out-smarts-podcast-24-with-todd-sieling/feed/ 2 noIts been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/04/23/the-out-smarts-podcast-24-with-todd-sieling/http://www.out-smarts.com/podcast24.mp3 The Out-Smarts Podcast #23 – Social Media in Canada with Chris Breikss http://feedproxy.google.com/~r/out-smarts/joDT/~3/1UkIXTIAp3I/ http://www.out-smarts.com/2009/04/14/the-out-smarts-podcast-23-online-marketing-with-chris-breikss/#comments Tue, 14 Apr 2009 13:10:16 +0000 outsmarts@gmail.com http://www.out-smarts.com/?p=1664 Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy.

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]]> http://www.out-smarts.com/2009/04/14/the-out-smarts-podcast-23-online-marketing-with-chris-breikss/feed/ 0 noLocal online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing&#8217;s co-founder Chris Breikss about the survey, the results and their implications for business. Even ILocal online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing&#8217;s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute [...]Internet,marketing,social,media,out,smarts,mhairihttp://www.out-smarts.com/2009/04/14/the-out-smarts-podcast-23-online-marketing-with-chris-breikss/http://www.out-smarts.com/podcast23.mp3 Creative CommonsnonadultOut-Smarts PodcastLinks for 2008-08-18 [ma.gnolia]http://feedproxy.google.com/~r/out-smarts/joDT/~3/WJptd7jGOhw/bookmarksTue, 19 Aug 2008 00:00:00 PDThttp://ma.gnolia.com/people/outsmarts/bookmarks#2008-08-18<ul> <li><a href="http://www.wikihow.com">How To Manual</a><br/> <p> <a href="http://www.wikihow.com"><img alt="How To Manual" src="http://ma.gnolia.com/bookmarks/zipevo/thumbnail" /></a></p> <p></p> <p>Saved By: <a href="http://ma.gnolia.com/people/Outsmarts" title="Visit Outsmarts on Ma.gnolia">Outsmarts</a> | <a href="http://ma.gnolia.com/people/Outsmarts/bookmarks/zipevo" title="View How To Manual on Ma.gnolia">View Details</a> | <a href="http://ma.gnolia.com/bookmarks/zipevo/thanks/feed/confirm">Give Thanks</a></p> <p><strong>Tags:</strong> <a href="http://ma.gnolia.com/people/Outsmarts/tags/how%20to%20do%20everything" rel="tag" title="Find Outsmarts bookmarks tagged 'how to do everything'">how to do everything</a></p></li> <li><a href="http://www.spoink.com">Spoink - do anything interesting?</a><br/> <p> <a href="http://www.spoink.com"><img alt="Spoink - do anything interesting?" src="http://ma.gnolia.com/bookmarks/graxemo/thumbnail" /></a></p> <p>Spoink.com provides multimedia social blogging via any standard Telephone, Mobile Phone, Web Brower, IM and Email client. All popular video and audio formats are supported including most mobile phone and desktop file formats. Users can submit audio content via any regular telephone; video, audio, pictures and text from most mobile camera phones, email accounts or web browsers. Spoinks' multi-user solution enables a group of individuals to generate multimedia content within a single private or public account. This is significant when it is applied to social and business events such as weddings, graduations, sporting events, concerts, tradeshows and business networking events.</p> <p>Saved By: <a href="http://ma.gnolia.com/people/Outsmarts" title="Visit Outsmarts on Ma.gnolia">Outsmarts</a> | <a href="http://ma.gnolia.com/people/Outsmarts/bookmarks/graxemo" title="View Spoink - do anything interesting? on Ma.gnolia">View Details</a> | <a href="http://ma.gnolia.com/bookmarks/graxemo/thanks/feed/confirm">Give Thanks</a></p> <p><strong>Tags:</strong> <a href="http://ma.gnolia.com/people/Outsmarts/tags/micro%20nlog" rel="tag" title="Find Outsmarts bookmarks tagged 'micro nlog'">micro nlog</a></p></li> </ul>http://ma.gnolia.com/people/outsmarts/bookmarks#2008-08-18Links for 2008-01-14 [ma.gnolia]http://feedproxy.google.com/~r/out-smarts/joDT/~3/q_i86FRDirk/bookmarksTue, 15 Jan 2008 00:00:00 PSThttp://ma.gnolia.com/people/outsmarts/bookmarks#2008-01-14<ul> <li><a href="http://www.miss604.com/2008/01/canadian-blog-awards.html">Canadian Blog Awards</a><br/> <p> <a href="http://www.miss604.com/2008/01/canadian-blog-awards.html"><img alt="Canadian Blog Awards" src="http://ma.gnolia.com/bookmarks/frathutuy/thumbnail" /></a></p> <p></p> <p>Saved By: <a href="http://ma.gnolia.com/people/Outsmarts" title="Visit Outsmarts on Ma.gnolia">Outsmarts</a> | <a href="http://ma.gnolia.com/people/Outsmarts/bookmarks/frathutuy" title="View Canadian Blog Awards on Ma.gnolia">View Details</a> | <a href="http://ma.gnolia.com/bookmarks/frathutuy/thanks/feed/confirm">Give Thanks</a></p> <p><strong>Tags:</strong> None assigned </p></li> </ul>http://ma.gnolia.com/people/outsmarts/bookmarks#2008-01-14