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class="featured-posts-insights--block alignfull px-5 wp-block-acf-featured-posts-insights" id="block_4c88faa60ff7bebe819d472202449815" x-data="{isActive:true}" :class="!!isActive ? `active` : ``" @pagination.window="isActive = !$event.detail.isFiltered &amp;&amp; +$event.detail.paged === 1; $nextTick(() => { document.dispatchEvent(new CustomEvent(`featuredRerender`)) });" x-cloak> <div class="featured-posts--wrapper w-full max-w-xl lg:max-w-screen-xl mx-auto grid grid-cols-2 lg:grid-cols-4 gap-y-6 gap-x-5 sm:gap-y-11 sm:gap-x-8"> <div class="featured-posts--inner-blocks col-span-full lg:col-start-3 lg:col-end-5 lg:row-start-1"> <p class="has-secondary-color has-text-color has-titillium-web-font-family has-font-18-px-font-size wp-block-paragraph" style="margin-bottom:0px;letter-spacing:.9px;line-height:1.6;text-transform:uppercase">EDITOR’S PICKS</p> <h2 class="wp-block-heading has-electric-purple-color has-text-color has-titillium-web-font-family has-font-40-px-font-size" style="margin-bottom:0px">Keep ahead of the curve with our latest insights.</h2> </div> <div class="featured-posts--post relative flex flex-col main-article col-span-full lg:col-start-1 lg:col-end-3 lg:row-start-1 lg:row-end-3"> <a href="https://www.amsive.com/insights/seo/answer-engine-optimization-aeo-evolving-your-seo-strategy-in-the-age-of-ai-search/" title="Answer Engine Optimization (AEO): Your Complete Guide to AI Search Visibility&nbsp;" class="featured-posts--image zoom-img aspect-square relative"> <img width="1024" height="1024" alt="A young woman in orange lighting in front of a bright blue slash and swirling background" behavior="paged" loading="eager" fetchpriority="high" sizes="(max-width: 1024px) 100vw, 1024px" nitro-lazy-srcset="https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2025/06/Blog-Featured-Image_Batch-18-1024x1024.png 1024w, 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Better Marketing Systems Will Be.">Google Marketing Live Takeaways: AI Won’t Be Your Advantage. 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lg:grid-cols-4 gap-y-6 gap-x-5 sm:gap-y-14 lg:gap-y-0 sm:gap-x-12"> <div class="featured-posts--post relative flex flex-col main-article col-span-full lg:col-start-3 lg:col-end-5 row-start-1"> <a href="https://www.amsive.com/insights/news/amsive-named-agency-of-the-year-seo-in-the-2025-search-engine-land-awards-and-wins-best-overall-seo-initiative-enterprise-for-transformative-work-with-msn/" title="Amsive Named “Agency of the Year – SEO” in the 2025 Search Engine Land Awards and Wins “Best Overall SEO Initiative – Enterprise” for Transformative Work with MSN&nbsp;" class="zoom-img relative aspect-[1.5]"> <img width="1024" height="1024" alt="A 2025 Search Engine Land Award badge with the Amsive badge below it. 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nitro-lazy-srcset="https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2026/02/Featured-Image-2-300x300.png 300w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2026/02/Featured-Image-2-1024x1024.png 1024w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2026/02/Featured-Image-2-150x150.png 150w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2026/02/Featured-Image-2-768x768.png 768w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2026/02/Featured-Image-2-1536x1536.png 1536w, 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class="svg-chat-bubble" aria-hidden="true"> <use xlink:href="#svg-link-bubble"></use> </svg> </span> </h3>  </div> </div> </div> </div>  </section> <section class="grid-insights--block py-16 px-5 alignfull has-background has-white-background-color wp-block-acf-grid-home" x-data="gridAuto" x-ref="block" @featured-rerender.camel.document="scrollIntoBlock" @clear-filters.camel.window="clearFilters()"> <div class="grid-insights--wrapper max-w-screen-xl bg-inherit mx-auto flex flex-col lg:flex-row gap-x-20"> <div class="insights-filter--container bg-inherit w-full lg:w-[232px] flex lg:block justify-between items-center mb-6 md:mb-8 max-w-xl lg:max-w-full mx-auto"> <button class="insights-filter--open flex items-center lg:hidden text-18px" @click="showFilter = true"> <svg class="mr-2.5" xmlns="http://www.w3.org/2000/svg" width="19.682" height="18.452" viewbox="0 0 19.682 18.452"> <path id="sliders-light" 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'hidden' : ''" x-cloak> <span class="cross-icon block w-3 h-3.5"> <span class="cross-bar-left w-3.5 h-px block bg-[#242424]"></span> <span class="cross-bar-right w-3.5 h-px block bg-[#242424]"></span> </span> </button> </label> <input type="submit" class="search-submit" value="Search" /> </form> </div> <div class="insights-filter--wrapper bg-inherit hidden lg:flex flex-col lg:flex-row z-[9999] lg:z-10 flex-nowrap lg:flex-wrap w-screen lg:w-auto lg:h-auto fixed lg:static left-0 px-6 md:px-12 py-7 md:py-12 lg:p-0" :class="showFilter ? 'is-active' : ''"> <div class="insights-filter--mobile-bar flex justify-between items-center lg:hidden mb-4"> <span class="text-24px leading-8">Filters <span x-text="activeFilters.length ? getFilterTermsCountText() : ''"></span></span> <button class="btn" @click="showFilter = false">Done</button> </div> <div class="insights-filter--active-filters flex flex-wrap gap-1 mt-3"> <template x-for="filterTerm in activeFilters"> <button class="active-filter--btn flex items-center" @click="removeFilterTerm(filterTerm)"> <span x-text="allowedFilters[filterTerm].name"></span> <span class="cross-icon ml-1 inline-block w-3 h-3.5"> <span class="cross-bar-left w-3.5 h-px block bg-[#242424]"></span> <span class="cross-bar-right w-3.5 h-px block bg-[#242424]"></span> </span> </button> </template> </div> <div class="insights-filter--item py-4 bg-inherit w-full" x-data="{ open: true, taxName: 'category' }"> <button class="text-18px text-primary leading-7 font-titillium-web whitespace-nowrap flex justify-between w-full" @click="open = !open">Topic <svg class="toggle-icon self-center inline-block w-4 h-4 ml-1.5 p-0" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewbox="0 0 16 16" fill="none" aria-hidden="true" focusable="false"> <rect x="0" y="7" width="16" height="2" fill="#62126D"></rect> <rect x="7" y="0" width="2" height="16" fill="#62126D" :class="open ? 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'is-loading' : ''"> <div class="loader--container hidden absolute w-full h-full"> <div class="loader mx-auto max-w-xs py-24" x-ref="loadingCircle"></div> </div> <div class="insights-post--featured-wrapper w-full max-w-xl lg:max-w-full mx-auto" @click="delegateCategoryClick"> <template x-if="showFeaturedPost()"> <div class="insights-post--featured"> <a class="insights-post--featured-image" rel="bookmark" x-bind:href="featuredPost.link" x-bind:title="featuredPost.title"> <figure x-html="featuredPost.image"></figure> </a> <div class="insights-post--featured-content"> <h3 class="insights-post__title"> <a class="link-with-arrow-link text-current" rel="bookmark" x-bind:href="featuredPost.link" x-bind:title="featuredPost.title"> <span x-html="featuredPost.title"></span> <span class="link-with-arrow-svg inline-block"> <svg width="18" height="18" viewbox="0 0 30 30" class="svg-chat-bubble" aria-hidden="true"> <use xlink:href="#svg-link-bubble"></use> </svg> </span> </a> </h3> <p class="insights-post__category uppercase text-current" x-html="featuredPost.terms"></p> <p class="insights-post__excerpt" x-html="featuredPost.excerpt"></p> </div> </div> </template> </div> <div class="grid-insights-posts--wrapper grid grid-cols-2 lg:grid-cols-3 gap-x-6 md:gap-x-16 w-full max-w-xl lg:max-w-full mx-auto" @click="delegateCategoryClick"> <div class="insights-post prerender mb-8 relative"> <a href="https://www.amsive.com/insights/seo/how-ai-search-is-transforming-the-role-of-reviews-in-higher-education/" title="How AI Search is Transforming the Role of Reviews in Higher Education"> <figure class="insights-post__featured-image"> <img width="300" height="300" alt="A student and an adult sit together looking at a laptop, with the adult gesturing as they discuss information on screen. 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md:pl-32 lg:pl-0 featured-contributors alignfull has-background has-light-grey-background-color wp-block-acf-featured-contributors" id="acf-block-64ba91921694a"> <div class="container mx-auto flex flex-wrap lg:flex-nowrap"> <div class="featured-contributors-inner-content-wrapper ml-0 lg:ml-5 w-full lg:w-1/4"> <div class="acf-innerblocks-container"> <p class="has-font-16-px-font-size wp-block-paragraph" style="line-height:1.6">FEATURED CONTRIBUTORS</p> <h2 class="wp-block-heading has-primary-color has-text-color has-font-40-px-font-size" id="h-learn-more-from-our-experts" style="margin-bottom:7px;line-height:1.4">Learn more from our experts.</h2> </div> </div> <div class="featured-contributors-users-wrapper flex flex-row md:justify-start xl:justify-center overflow-x-auto overflow-y-hidden mt-7 lg:mt-0 gap-3 lg:gap-7 w-full lg:w-3/4"> <div class="featured-contributor-wrapper flex flex-col"> <a href="https://www.amsive.com/insights/author/lily-ray/" class="featured-contributor-link"> <div class="featured-contributor-img"> <img width="190" height="288" alt="" nitro-lazy-src="https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2023/07/lily-headshot-5-small.png" class="attachment-full size-full nitro-lazy" decoding="async" nitro-lazy-empty id="MjE1NToyMjE=-1" data-nitro-empty-id="MjE1NToyMjE=-1" src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMTkwIDI4OCIgd2lkdGg9IjE5MCIgaGVpZ2h0PSIyODgiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+" /> </div> </a> <a href="https://www.amsive.com/insights/author/lily-ray/" class="featured-contributor-link"> <div class="featured-contributor-name font-titillium-web text-18px pb-1 pt-3"> Lily Ray </div> </a> <div class="featured-contributor-position font-roboto text-14px"> Vice President, SEO and AI Search </div> </div> <div class="featured-contributor-wrapper flex flex-col"> <a href="https://www.amsive.com/insights/author/inna-zeyger/" class="featured-contributor-link"> <div class="featured-contributor-img"> <img width="512" height="512" alt="Inna Zeyger Headshot" sizes="auto, (max-width: 512px) 100vw, 512px" nitro-lazy-srcset="https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2025/06/Inna-Zeyger.png 512w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2025/06/Inna-Zeyger-300x300.png 300w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2025/06/Inna-Zeyger-150x150.png 150w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2025/06/Inna-Zeyger-10x10.png 10w" 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class="attachment-full size-full nitro-lazy" decoding="async" nitro-lazy-empty id="MjE4Mzo2MDY=-1" data-nitro-empty-id="MjE4Mzo2MDY=-1" src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNzM5IDczOSIgd2lkdGg9IjczOSIgaGVpZ2h0PSI3MzkiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+" /> </div> </a> <a href="https://www.amsive.com/insights/author/james-connell/" class="featured-contributor-link"> <div class="featured-contributor-name font-titillium-web text-18px pb-1 pt-3"> James Connell </div> </a> <div class="featured-contributor-position font-roboto text-14px"> Senior Vice President, Digital Media </div> </div> <div class="featured-contributor-wrapper flex flex-col"> <a href="https://www.amsive.com/insights/author/bambi-frazier/" class="featured-contributor-link"> <div class="featured-contributor-img"> <img width="282" height="283" alt="" sizes="auto, (max-width: 282px) 100vw, 282px" 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class="featured-contributor-wrapper flex flex-col"> <a href="https://www.amsive.com/insights/author/chalice-jones/" class="featured-contributor-link"> <div class="featured-contributor-img"> <img width="1739" height="1920" alt="" sizes="auto, (max-width: 1739px) 100vw, 1739px" nitro-lazy-srcset="https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2024/08/ChaliceJonesHeadshot-copy.webp 1739w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2024/08/ChaliceJonesHeadshot-copy-272x300.webp 272w, https://cdn-iledkij.nitrocdn.com/KHxqnTBEmlvsUMVtduzneIzmgokxEmre/assets/images/optimized/rev-a632308/www.amsive.com/wp-content/uploads/2024/08/ChaliceJonesHeadshot-copy-927x1024.webp 927w, 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src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMTczOSAxOTIwIiB3aWR0aD0iMTczOSIgaGVpZ2h0PSIxOTIwIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==" /> </div> </a> <a href="https://www.amsive.com/insights/author/chalice-jones/" class="featured-contributor-link"> <div class="featured-contributor-name font-titillium-web text-18px pb-1 pt-3"> Chalice Jones </div> </a> <div class="featured-contributor-position font-roboto text-14px"> Director, Social + Influencer </div> </div> </div> </div> </section> <div class="wp-block-group is-layout-flow wp-block-group-is-layout-flow" style="margin-top:0;margin-bottom:0">  <div style="margin-block-start:0" class="amsive-newsletter-block relative z-11 is-layout-constrained has-background overflow-hidden alignfull wp-block-amsive-newsletter-form" id="newsletter-block-acf-block-64dbdfa1918b6"> <div class="absolute top-0 left-0 w-full !max-w-full h-full" data-aos="fade-right" data-aos-duration="700" data-aos-delay="0"> <img width="1439" 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