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href="http://www.yourminis.com/subscribe.aspx?u=http%3A%2F%2Ffeeds.feedburner.com%2Fpluggd" src="http://www.yourminis.com/images/addtoyourminisbadge.gif">Subscribe with Yourminis.com</feedburner:feedFlare><feedburner:feedFlare href="http://download.attensa.com/app/get_attensa.html?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2Fpluggd" src="http://www.attensa.com/blogs/attensa/WindowsLiveWriter/BadgeredintoBadges_10C02/attensa_feed_button5.gif">Subscribe with Attensa for Outlook</feedburner:feedFlare><feedburner:feedFlare href="http://www.webwag.com/wwgthis.php?url=http%3A%2F%2Ffeeds.feedburner.com%2Fpluggd" src="http://www.webwag.com/images/wwgthis.gif">Subscribe with Webwag</feedburner:feedFlare><feedburner:feedFlare href="http://hub.netomat.net/account/account.autoSubscribe.jspa?urls=http%3A%2F%2Ffeeds.feedburner.com%2Fpluggd" src="http://www.netomat.net/blogger/images/icon_netomat_feedbutton.gif">Subscribe with netomat Hub</feedburner:feedFlare><feedburner:feedFlare href="http://www.dailyrotation.com/index.php?feed=http%3A%2F%2Ffeeds.feedburner.com%2Fpluggd" src="http://www.dailyrotation.com/rss-dr2.gif">Subscribe with Daily Rotation</feedburner:feedFlare><feedburner:browserFriendly>Wanna have more of such posts? stay &lt;a href="http://www.pluggd.in"&gt;pluGGd.in&lt;/a&gt;</feedburner:browserFriendly><item><title>Kobian launches 3G mobile router, connects up to 6 devices</title><link>http://feedproxy.google.com/~r/pluggd/~3/hMfo4iNdlEI/</link><category>Gadgets</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Anannya Debnath</dc:creator><pubDate>Thu, 24 May 2012 22:52:18 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20118</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p><a href="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image001.jpg"><img style="background-image: none; border-bottom: 0px; border-left: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: right; border-top: 0px; border-right: 0px; padding-top: 0px" title="clip_image001" border="0" hspace="12" alt="clip_image001" align="right" src="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image001_thumb.jpg" width="160" height="223"/></a>Kobian has been on a product launch spree in India. A few weeks back they introduced their USB 3G dongle router, then the <a href="http://www.pluggd.in/kobian-android-tablet-297/" target="_blank">sub 4k iXA tab</a> and now they have launched the Mercury 3G Mobile Router. The device provides Wi-Fi connectivity to as many as 6 devices with push of a button. Also the router boasts of rechargeable lithium-ion battery that can last up to 5 hours eliminating the need to connect to a notebook or laptop. </p>
<p>With broadband speeds of up to 7.2 Mbps and support to all GSM providers, the 3G mobile router can switch between the modem and router modes easily. In the modem mode, the router acts as a dongle and provides internet connectivity to the host through USB, whereas in the latter the dongle turns into a &#8216;Hot-Spot&#8217; and serves as a router providing internet access to 6 different devices. A perfect fit for SOHO, students and home use the router is available for Rs 5,200 with an ex-stock 1 year warranty.  </p>
<p><b></b> </p>
<p>Better known as Mi-Fi devices in the industry, Kobian faces stiff competition from Vodafone and Micromax who have launched similar devices. While the <a href="http://www.pluggd.in/r201-vodafone-wifi-device-in-india-297/">Vodafone Mi-Fi</a> device costs Rs 5,500, the <a href="http://www.pluggd.in/micromax-3g-wifi-router-price-297/">Micromax 3G mobile router</a> is adequately priced at Rs 4999, the cheapest of the lot.</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/hMfo4iNdlEI" height="1" width="1"/>]]></content:encoded><description>With broadband speeds of up to 7.2 Mbps and support to all GSM providers, the 3G mobile router can switch between the modem and router modes easily.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/kobian-3g-mobile-router-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/kobian-3g-mobile-router-297/</feedburner:origLink></item><item><title>News Roundup: ISPs to connect to NIXI – Expect cheaper tariff</title><link>http://feedproxy.google.com/~r/pluggd/~3/Py11qFM-nEo/</link><category>India Business</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Thu, 24 May 2012 21:47:12 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20115</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>In a move that can potentially bring down the cost of Internet access, the Department of Telecom is planning to make it mandatory for all Internet Service Providers to connect to the National Internet Exchange of India (NIXI).  </p>
<p>If this happens then domestic Internet traffic will remain within the country, which will save ISPs the cost of buying international bandwidth. For example, an e-mail sent from Delhi to Mumbai may now be routed through servers in the US for which the ISPs need to buy international bandwidth. If all the ISPs connect to the NIXI then this data can be kept within the country. This will reduce costs which will lead to lower data tariffs. [<a href="http://www.thehindubusinessline.com/industry-and-economy/info-tech/article3449242.ece" rel="nofollow" target="_blank">source</a>] </p>
<p><strong>Motorola India to go solo after Google buy</strong></p>
<p>“Motorola has a long-standing presence in India and the Asia-Pacific region, and that will continue. Mobility is owned by Google but will keep its operations separate,”. There are no immediate changes in the regions and operations would continue as before [<a href="http://www.thehindubusinessline.com/industry-and-economy/info-tech/article3452948.ece" rel="nofollow" target="_blank">source</a>]</p>
<p><strong>Telecom companies to get more spectrum in 2G bid</strong>  </p>
<p>The Telecom Commission has panel suggested that at least 10 MHz of spectrum in each circle should be auctioned against Trai&#8217;s proposal for 5 MHz, a move that is expected to provide comfort to potential bidders who have been protesting about the low volume of airwaves being put up for bidding. In addition, operators who are already in business, can bid for a maximum of two blocks of 1.25 MHz each, giving the incumbents total spectrum of 5 MHz. Those opting for CDMA technology will have to bid for 2.5 MHz of spectrum.[<a href="http://timesofindia.indiatimes.com/business/india-business/Telecom-companies-to-get-more-spectrum-in-2G-bid/articleshow/13466315.cms" rel="nofollow" target="_blank">source</a>]</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/Py11qFM-nEo" height="1" width="1"/>]]></content:encoded><description>If this happens then domestic Internet traffic will remain within the country, which will save ISPs the cost of buying international bandwidth. For example, an e-mail sent from Delhi to Mumbai may now be routed through servers in the US for which the ISPs need to buy international bandwidth.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/isp-to-connect-to-nixi-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/isp-to-connect-to-nixi-297/</feedburner:origLink></item><item><title>Is Indian Facebook a distant dream?</title><link>http://feedproxy.google.com/~r/pluggd/~3/9Zpvl_gK3XM/</link><category>Entrepreneurship</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Guest Author</dc:creator><pubDate>Thu, 24 May 2012 20:32:23 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20113</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>The recent Facebook IPO, which valued the 8 year old company with a 28 year old CEO at over $100billion, provided yet another opportunity for many to again ask: “When will India have a Facebook?” or some variation like “When will India build global products?”</p>
<p>While this makes for good discussion, some important points got missed. Namely that Facebook has been applying for a set of new patents in the past few weeks of which the top four published by the US Patent office include new ways of collecting messages from different devices and collating it with socially relevant conversations. And for the record, Facebook has over 800 patents.</p>
<p>While the Indian entrepreneurial ecosystem is changing for the better (read: <a href="http://www.pluggd.in/indian-startup-ecosystem-and-why-it-takes-a-village-to-raise-a-child-297/" target="_blank">Of Indian Startup Ecosystem and why it takes a village to raise a child</a> and <a href="http://www.financialexpress.com/news/entrepreneurial-ecosystem/948022/" rel="nofollow" target="_blank">Entrepreneurial ecosystem</a>) with various elements coming together, it is instructive to keep in mind one very important gap – the lack of innovation &#8211; in the ecosystem. Innovation – not of the Jugaad or service process or business model variety &#8211; in turn emerges from Research and Development (R&amp;D).</p>
<div class="wp-caption aligncenter" style="width: 557px"><img title="Mark Zuckerberg dancing in India." src="http://www.pluggd.in/wp-content/uploads/2010/07/Mark_Zuck_Indian_Wedding_thumb.jpg" alt="Mark Zuckerberg dancing in India." width="547" height="353" /><p class="wp-caption-text">Mark Zuckerberg dancing in India..or is India dancing to his tunes?</p></div>
<p>The Organization for Economic Co-operation and Development (OECD) defines R&amp;D as &#8220;creative work undertaken on a systematic basis in order to increase the stock of knowledge, including knowledge of man, culture and society, and the use of this stock of knowledge to devise new applications&#8221;. Over the past 100 years, the role of R&amp;D in the creation of the leading economies of the world has only increased. In the 21<sup>st</sup> century, this role will only accelerate.</p>
<p>&#8212;</p>
<p><a title="The Choking Of Innovation: India’s Much-Vaunted IT Industry Has To Dramatically Change If It To Maintain Its Leadership Role In The Next 10 Years" href="http://www.pluggd.in/the-choking-of-innovation-indias-much-vaunted-it-industry-has-to-dramatically-change-if-it-to-maintain-its-leadership-role-in-the-next-10-years-297/" target="_blank">The Choking Of Innovation: India’s Much-Vaunted IT Industry Has To Dramatically Change If It To Maintain Its Leadership Role In The Next 10 Years</a></p>
<p>&#8211;</p>
<p>The Indian picture on this front is dismal:</p>
<p>i) India spends 0.9% of its GDP on R&amp;D with the private sector contributing less than 25%. The corresponding ratio for the US is about 2.7% with the private sector contributing more than the government &#8211; remember that the US economy is more than 8 times India’s and so the difference in absolute dollars spent is embarassing. The Indian manufacturing sector spends around 0.2% of sales on R&amp;D while the pharma sector spends about 7%. The much vaunted IT sector spends a negligible amount, if at all. An estimated 150 R&amp;D professionals exist in India per 1 million compared to 4300 in the US and 1180 in China.</p>
<p>A visit to any of the top institutes of our country will rather painfully showcase the fact that industry sponsored research at these institutes is almost always MNC sponsored research. The US produces close to 50,000 PhDs each year while India produces about 9000. The number of Computer Science PhDs awarded each year in the US is close to 2000 while India awards less than 200! That Indian industry doesn’t lay much store by R&amp;D is evident. As the Prime Minister noted in a January 2012 speech at the 99<sup>th</sup> Indian Science Congress in Bhubaneshwar, “it is ironic that GE and Motorola have created world class technology hubs in India while Indian industry hasn’t.”</p>
<p>ii) It isn’t unusual at all for a startup in the US to be able to sell to large companies or to find much larger partners that help them get to market. Given the brutally competitive nature of that market, innovation is valued as a competitive advantage. The innovation and what it can do – save money, increase revenues, enhance productivity – is valued and dispassionately so, irrespective of the size of the company delivering the innovation. On the other hand, it is incredibly hard, if not impossible, for an Indian startup to partner with a larger company or to sell directly to a large Indian company.</p>
<p>iii) Indian startups too, having been born and nurtured in an environment that isn’t patient and supportive of innovation, are almost always oriented towards quickly spotting and efficiently capturing a new market opportunity. Highly entrepreneurial no doubt but hardly in line with producing “creative work that increases the stock of knowledge to create new applications.”</p>
<p>This article isn’t meant to be a diatribe against startups but to hold up a mirror to the state of innovation culture in India. It will take the concerted efforts, over many years, of the government, industry, academia, research institutes, investors, media, markets and of course startups to change the current culture in a meaningful manner. China has shown that it is possible to effect change.</p>
<p>Many years ago, when a friend interested in doing research left for the US, when I asked him why in my naivete, he replied “In India, R&amp;D stands for Receive and Dispatch, not Research and Development!” This Receive and Despatch mindset is visible in areas as diverse as mobile phones to IT services.</p>
<p>The serious ramifications of this kind of R&amp;D is now all too obvious particularly in strategic sectors:</p>
<p>- Defence: India is now the world’s largest arms importer making India incredibly vulnerable to external pressures. China indigenization policy is now in full force while we’re still floundering</p>
<p>- Telecom: According to a June 2011 paper by Prof Jhunjhunwalla of IIT Madras, India’s telecom import bill in 2009-10 of over $20billion was second only to that of oil! The paper laments the lack of R&amp;D, Design and IPR in India. Isn’t it strange that with over 800m telecom subscribers, we don’t have a single Indian telecom technology company or even an indigenous mobile phone company with some IPR? The entire telecom network of India runs on imported technology. Contrast this with the Chinese approach.</p>
<p>All of us interested in Indian innovation, in unleashing its entrepreneurial potential and in seeing an Indian Facebook emerge, need to sit up, take notice and act in concert.</p>
<p>What do you think?</p>
<p>Also see: <a href="http://www.pluggd.in/entrepreneurs-from-goan-feni-to-scotch-whiskey-lovers-297/">Calling Entrepreneurs –From Goan Feni To Scotch Whiskey Lovers</a></p>
<p><em>[Guest article contributed by Sanjay Anandaram, a passionate advocate of entrepreneurship in India; He brings close to two decades of experience as an entrepreneur, corporate executive, venture investor, faculty member, advisor and mentor. He’s involved with Nasscom, TiE, IIM-Bangalore, and INSEAD business school in driving entrepreneurship. He can be reached at sanjay@jumpstartup.net. The views expressed here are his own.]</em></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/9Zpvl_gK3XM" height="1" width="1"/>]]></content:encoded><description>In India, R&amp;#038;D stands for Receive and Dispatch, not Research and Development!</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/is-indian-facebook-a-distant-dream-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/is-indian-facebook-a-distant-dream-297/</feedburner:origLink></item><item><title>Bharti acquires 49% stake in Qualcomm India’s BWA entity</title><link>http://feedproxy.google.com/~r/pluggd/~3/aq-ZCI2g5BM/</link><category>Indian Telecom Industry</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Thu, 24 May 2012 04:49:33 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20111</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Bharti has acquired 49% stake in Qualcomm Asia Pacific’s (Qualcomm AP) Indian BWA entity.</p>
<p>Bharti already has BWA licenses in four circles &#8211; Kolkata, Karnataka, Punjab and Maharashtra &#8211; and 3G licenses in thirteen circles in India. With this agreement, Bharti has secured a nation-wide broadband leadership through a combination of 4G and 3G, with its own networks in 18 circles.<img style="display: inline; float: right;" src="http://www.pluggd.in/wp-content/uploads/2012/03/Qualcomm-Bid-Broadband1-300x180.jpg" alt="" align="right" /></p>
<p>Under the agreement, Bharti has made an initial investment of approximately USD 165 million to acquire 49 percent interest in Qualcomm AP’s India entities that hold BWA licenses in Delhi, Mumbai, Haryana and Kerala &#8211; partly by way of acquisition of 26 percent equity interest equally held by Global Holding Corporation Private Limited and Tulip Telecom Limited, and the balance by way of subscription of fresh equity in those entities. The agreement contemplates that once commercial operations are launched, subject to certain terms and conditions, Bharti would assume complete ownership and financial responsibility for the BWA entities by the end of 2014.</p>
<p>Qualcomm expects to provide technical assistance to Bharti in connection with network architecture and optimization, infrastructure and device testing, as well as continuing to develop and support the underlying technology and the LTE TDD ecosystem.</p>
<p>It took Qualcom 18 months to get the BWA license</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/aq-ZCI2g5BM" height="1" width="1"/>]]></content:encoded><description>The agreement contemplates that once commercial operations are launched, subject to certain terms and conditions, Bharti would assume complete ownership and financial responsibility for the BWA entities by the end of 2014.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/bharti-acquires-stake-in-qualcomm-india-bwa-entity-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/bharti-acquires-stake-in-qualcomm-india-bwa-entity-297/</feedburner:origLink></item><item><title>Badhai launches Social and Group gifting, Pooling is social now.</title><link>http://feedproxy.google.com/~r/pluggd/~3/lMZVn4dHlAg/</link><category>Indian Startups</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Thu, 24 May 2012 04:16:02 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20109</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Like no Christmas is complete without a carol and no festival without sweets there’s no occasion absolute without a gift. And to think of what to gift is a painful task. Enter Badhai.in, the online e-voucher company whose eVouchers are redeemable across a range of leading retail stores and online sites (read <a href="http://www.pluggd.in/badhai-vouchers-297/" target="_blank">our earlier coverage</a>). This time they’ve taken a step&#8230;rather two steps further and launched group gifting and social gifting services.</p>
<p><strong>Group gifting</strong> on <a href="http://Badhai.in" target="_blank">Badhai.in</a> enables one to invite friends for an occasion and pool their contributions online to gift jointly on the same. The gift, Badhai.in voucher in this case, can then be used at leading retail chains as well as ecommerce sites thus giving the recipients complete freedom of using it for what they like. These can be delivered over phone or email or can also be handed over as print copy. Badhai.in also integrates with Facebook making it possible to track special occasions (birthdays and anniversaries) of Facebook connections and gift individually or in a group with other Facebook friends.</p>
<p><em>“Gifting is seeing a shift towards preference for vouchers over the traditional option of cash. While store gift vouchers do not give enough choice, pooling cash is a hassle and may not be practical in most cases. Badhai.in solves the choice problem by giving recipients complete control over where to use the voucher. At the same time it makes it convenient to pool money and gift jointly even when friends are in different geographical locations</em><em>.” </em>- <em>Ajay Pandey, CEO and Founder, Badhai.in</em></p>
<p><a href="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image0027.jpg"><img style="background-image: none; margin: 0px auto; padding-left: 0px; padding-right: 0px; display: block; float: none; padding-top: 0px; border: 0px;" title="clip_image002" src="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image002_thumb6.jpg" alt="clip_image002" width="467" height="206" border="0" /></a></p>
<p><a href="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image0043.jpg"><img style="background-image: none; margin: 0px auto; padding-left: 0px; padding-right: 0px; display: block; float: none; padding-top: 0px; border: 0px;" title="clip_image004" src="http://www.pluggd.in/wp-content/uploads/2012/05/clip_image004_thumb3.jpg" alt="clip_image004" width="468" height="219" border="0" /></a></p>
<h2>Gifting to go social?</h2>
<p>With a large number of young users hooked to the internet and various social networking sites these days, the concept of online gifting is growing by leaps and bounds. Infact, while everyone was going hullabaloo over the Facebook IPO, what went unnoticed was that the company acquired Karma, a mobile gift-giving app company. Considered to be the social network’s second largest acquisition till date it gives impertinence to the fact that online gifting is pegging to be a multi-billion dollar industry soon. The Indian online e-gifting market is estimated to be over $4 billion.</p>
<p>Whether Badhai.in will actually enjoy the first mover advantage in India is yet to be seen. Till then, send gifts via the website and let us know what you think.</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/lMZVn4dHlAg" height="1" width="1"/>]]></content:encoded><description>Group gifting on Badhai.in enables one to invite friends for an occasion and pool their contributions online to gift jointly on the same.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/pool-money-for-gifting-on-badhai-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/pool-money-for-gifting-on-badhai-297/</feedburner:origLink></item><item><title>India’s “GenY” prefers social networks over watching TV; Chat over Voice</title><link>http://feedproxy.google.com/~r/pluggd/~3/RRckdftLj0A/</link><category>India Online</category><category>trends</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sinha</dc:creator><pubDate>Thu, 24 May 2012 00:32:33 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20103</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>The times, they are a changing and so is the taste of Indian’s Gen Y consumers. As per a survey conducted by TCS, eight out of every ten high school students own mobile phones and more than 40% use mobile phones to access the internet (compared to just 12% in 2009).</p>
<p>The survey was conducted across 12 Indian cities – Ahmedabad, Bangalore, Bhubaneswar, Chennai, Coimbatore, Delhi, Hyderabad, Kochi, Kolkata, Lucknow, Mumbai and Pune, with over 12,300 high school students in ages of 12-18 participated (undertaken from July to December 2011 during the nationwide TCS IT Wiz program) and here are a few interesting highlights of the survey:</p>
<p>- 3 out of 4 students cited “Research for School” as the main reason to access the internet followed by social reasons like chatting/connecting with friends (68%) and listening to music (50%). Over 84% of the students go online from home compared to just 58% (in 2009)</p>
<p>- One-third of all respondents said that Facebook was their preferred site. Other platforms like Orkut and India-based networks like Apnacircle, iBibo and Hi5 are more popular in mini-metros compared to metros.</p>
<p>- India’s urban <em>Gen Next</em> is turning to text and chat as alternatives to voice. 50% of those surveyed in metros said that they used SMS the most to communicate while 45% used IM and 38% used Facebook or Twitter – all significantly higher than the number of students in metros who said they used email (34%) for the same purpose. Reflecting poorer connectivity levels, use of email (55%) in mini-metros continues to higher than metros (34%).</p>
<p>- The least favorite gadget is the television with less than one percent voting for it and the most favorite gadget with 28% votes is the mobile phone!</p>
<p>Gaming consoles are also increasingly becoming popular even in mini-metros with a little over 16% of students owning at least one gaming console as compared to nearly 45% in metros. Music players are also very popular with 60% of the respondents owning them. Tablet PCs and Tabs, though nascent, have penetrated far more intensively in metros with 15% respondents listing it as their choice of device to access with mini-metros at 7%.</p>
<table style="background-color:#d5d5d5" cellspacing=1 cellpadding=5 width="100%">
<tbody>
<tr>
<td style="background-color:#e4e4e4;width:80%"><strong>Top 10 Trends</strong></td>
<td style="background-color:#e4e4e4;width:10%"><strong>Percentage</strong></td>
</tr>
<tr>
<td style="background-color:#fff">Use Facebook </td>
<td style="text-align:right;background-color:#fff;padding-right:10px">85</td>
</tr>
<tr>
<td style="background-color:#f0f4f7">Access internet from home</td>
<td style="text-align:right;background-color:#f0f4f7;padding-right:10px">84</td>
</tr>
<tr>
<td style="background-color:#fff">Own mobiles</td>
<td style="text-align:right;background-color:#fff;padding-right:10px">79</td>
</tr>
<tr>
<td style="background-color:#f0f4f7">Use internet for school-related research</td>
<td style="text-align:right;background-color:#f0f4f7;padding-right:10px">74</td>
</tr>
<tr>
<td style="background-color:#fff">Own and access the internet through a PC</td>
<td style="text-align:right;background-color:#fff;padding-right:10px">68</td>
</tr>
<tr>
<td style="background-color:#f0f4f7">Use internet for chat / to connect </td>
<td style="text-align:right;background-color:#f0f4f7;padding-right:10px">68</td>
</tr>
<tr>
<td style="background-color:#fff">Make voice calls to communicate</td>
<td style="text-align:right;background-color:#fff;padding-right:10px">59</td>
</tr>
<tr>
<td style="background-color:#f0f4f7">Use email as a tool of communication</td>
<td style="text-align:right;background-color:#f0f4f7;padding-right:10px">45</td>
</tr>
<tr>
<td style="background-color:#fff">Prefer IT as the first option for a career</td>
<td style="text-align:right;background-color:#fff;padding-right:10px">34</td>
</tr>
<tr>
<td style="background-color:#f0f4f7">Spend more than an hour on the internet everyday</td>
<td style="text-align:right;background-color:#f0f4f7;padding-right:10px">33</td>
</tr>
</tbody>
</table>
<p>- more details <a href="http://sites.tcs.com/genysurvey/" rel="nofollow" target="_blank">here</a>.</p>
<p>PS: Before you blindly trust the survey, read this: <a href="http://www.pluggd.in/why-and-how-to-read-survey-reports-297/">Why and how to read survey reports? [Data, Intuition and Truth]</a></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/RRckdftLj0A" height="1" width="1"/>]]></content:encoded><description>50% of those surveyed in metros said that they used SMS the most to communicate while 45% used IM and 38% used Facebook or Twitter.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/study-on-indian-urban-youth-smartphone-and-social-network-research-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/study-on-indian-urban-youth-smartphone-and-social-network-research-297/</feedburner:origLink></item><item><title>Sony to phase out feature phones in India by Sept</title><link>http://feedproxy.google.com/~r/pluggd/~3/s3hOQebcTRs/</link><category>Gadgets</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">manish</dc:creator><pubDate>Wed, 23 May 2012 23:52:52 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20102</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Sony has announced that the company will phase out feature phones by the end of September to focus solely on the fast-growing smartphone segment.</p>
<p>&#8220;The smartphone segment is growing by a CAGR of nearly 70 per cent. We as a company want to focus only on this segment. By the end of September this year, we plan to phase out all our feature phone models,&#8221; [Sony India, MD/<a href="http://timesofindia.indiatimes.com/tech/news/telecom/Sony-to-phase-out-feature-phones-by-Sept/articleshow/13410930.cms" rel="nofollow" target="_blank">source</a>]<img class=" alignright" title="Sony Xperia U" src="http://www.pluggd.in/wp-content/uploads/2012/05/Sony-Xperia-U_thumb.jpg" alt="Sony Xperia U" width="193" height="210" /></p>
<p>He also adds that while smartphones are 10% of the sales (in volume), they contribute 40-50% in terms of value. The company recently launched <a title="XPeria U in India" href="http://www.pluggd.in/sony-xperia-u-price-in-india-297/" target="_blank">XPeria U in India</a>, priced at Rs. 17,399/.</p>
<p>With some of the multi-nationals focusing solely on smartphone segment, do you think there is an opportunity for Indian companies to tap the feature phone segment?</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/s3hOQebcTRs" height="1" width="1"/>]]></content:encoded><description>The smartphone segment is growing by a CAGR of nearly 70 per cent. We as a company want to focus only on this segment. By the end of September this year, we plan to phase out all our feature phone models</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/sony-to-phase-out-feature-phones-in-india-by-sept-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/sony-to-phase-out-feature-phones-in-india-by-sept-297/</feedburner:origLink></item><item><title>Sify Launches Sify videomeet,Video Conferencing tool for SMBs</title><link>http://feedproxy.google.com/~r/pluggd/~3/MBkXCWb_Y4c/</link><category>India Online</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Wed, 23 May 2012 21:15:22 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20100</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Sify has launched <a href="http://www.sifyvideomeet.com/" target="_blank">Sify videomeet</a>, a Video Conferencing-as-a-Service for Enterprises and Emerging Businesses.</p>
<p>This service, powered by Vidyo, allows users to initiate and experience high-definition (HD), multi-point video collaboration beyond conventional conference rooms, without dedicated networks and on multiple devices – mobile phones, tablets, desktops, laptops and room systems. The adoption of this service does not entail any capital expenditure for the customers.</p>
<p><strong>Videomeet Details<a href="http://www.pluggd.in/wp-content/uploads/2012/05/sify_videomeet.png"><img style="background-image: none; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: right; padding-top: 0px; border: 0px;" title="sify_videomeet" src="http://www.pluggd.in/wp-content/uploads/2012/05/sify_videomeet_thumb.png" alt="sify_videomeet" width="237" height="72" align="right" border="0" /></a></strong></p>
<ol>
<li>Video collaboration from anywhere &#8211; No longer confined to a conference room</li>
<li>Not limited to a dedicated network.</li>
<li>Works on operating system (OS) &#8211; Windows/MAC/Linux/Apple IOS/Android.</li>
<li>Can connect multiple devices &#8211; Mobile phone (iPhone/Android), tablets (iPads/Android), laptops (Windows/Mac/Linux), desktops (Windows/Mac/Linux), dedicated room systems, real telepresence systems</li>
<li>Cost of call is less than Rs. 3 per minute</li>
<li>Seamless adoption with existing infrastructure reducing infrastructure cost</li>
<li>Zero capex: Video conferencing-as-a-service</li>
</ol>
<p>Customers could pay a fixed rental for getting unlimited video conferencing access or avail the ‘pay-per-use’ option. This service also eliminates the need for a Multipoint Control Unit (MCU) or any other video conferencing device at the premises of the customer, thereby reducing the Total Cost of Ownership (TCO).</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/MBkXCWb_Y4c" height="1" width="1"/>]]></content:encoded><description>This service, powered by Vidyo, allows users to initiate and experience high-definition (HD), multi-point video collaboration beyond conventional conference rooms, without dedicated networks and on multiple devices – mobile phones, tablets, desktops, laptops and room systems.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/sify-videomeet-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/sify-videomeet-297/</feedburner:origLink></item><item><title>What makes a product “fit” a market? Or how to achieve product-market fit?</title><link>http://feedproxy.google.com/~r/pluggd/~3/9Lk5tlJfaUE/</link><category>Product Management</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Mukund Mohan</dc:creator><pubDate>Wed, 23 May 2012 01:38:14 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20096</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>A relatively young term in an entrepreneur’s vocabulary is “product-market fit” (PMF). Attributed to <a href="http://pmarca-archive.posterous.com/the-pmarca-guide-to-startups-part-4-the-only" target="_blank">Marc Andreessen</a> in 2009, this term, has a relatively simple meaning but one that’s hard to really get a sense of:<br />
<blockquote>
<p><strong>Product/market fit means being in a good market with a product that can satisfy that market.</strong></p>
</blockquote>
<p>If you go after an awesome market – growing fast, has excellent demand and a great growth curve, then you’ve got 90% product-market fit, even though technically 50% of the challenge in any startup is coming up with a good product. </p>
<p>Lets assume you are going after a great market. </p>
<p><strong>How do you know its a great market</strong>? Besides the fact that its large (obvious) the <strong>speed of adoption</strong> is tremendous. </p>
<p>What then makes a product “fit” a market? </p>
<p>First there are 3 important assumptions I make: </p>
<p>1. The best team does not necessarily create the best product. </p>
<p>2. The best product does not necessarily win in the market. </p>
<p>3. It is rare for startups or entrepreneurs to create markets.<br />
<h2>A product “fits” a market when</h2>
</p>
<p>1. Your <strong>metrics for adoption</strong> of your product exceed adoption of all your “competitors” combined (Instagram had more downloads in 1 week than other competitors did in 6 months) </p>
<p>2. There are so many <strong>missing features</strong> in your product but its still being sought after (HotorNot had no other features except an upvote and downvote) </p>
<p>3. The <strong>problem</strong> you solve for the user is such a big one that they are willing to forgive the lack of “nice to have” capabilities (during its early days, Twitter kept crashing daily) </p>
<p>The first point (metric) answers the question – What should I measure to know when I have achieved PMF? </p>
<p>The second point (features) answers – How can I tell? </p>
<p>The third point is the most important. To know about problems that are painful and large there’s one thing you <a href="http://bestengagingcommunities.com/2012/04/24/learn-how-to-learn/" target="_blank">need to learn</a>, i.e. <strong>Learn how to ask the right questions!</strong> </p>
<p>&#8211; </p>
<p>Relevant links that I would highly recommend you read: </p>
<p>1. Jeff Bussgang on why early in the product cycle entrepreneurs should be <a href="http://bostonvcblog.typepad.com/vc/2011/02/fred-wilson-comes-to-harvard-business-school.html" target="_blank">hunch</a> and not data driven. </p>
<p>2. Andrew Chen on “<a href="http://andrewchenblog.com/2011/05/28/when-has-a-consumer-startup-hit-productmarket-fit/" target="_blank">When</a>” has a product-market fit been achieved? </p>
<p>3. <a href="http://www.slideshare.net/ashmaurya/10-steps-to-productmarket-fit" target="_blank">Ash Maurya</a> on the 3 stages of a startup and why <a href="http://www.slideshare.net/ashmaurya/10-steps-to-productmarket-fit" target="_blank">problem-solution fit</a> comes before product-market fit </p>
<p>4. Patrick’s <a href="http://startup-marketing.com/getting-to-product-market-fit/" target="_blank">perspectives</a> on steps to product-market fit. </p>
<p><em>[Guest article contributed by Mukund Mohan. Reproduced from his </em><a href="http://bestengagingcommunities.com/2012/04/25/what-makes-a-product-fit-a-market-or-how-to-achieve-product-market-fit/" target="_blank"><em>blog</em></a><em>]</em></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/9Lk5tlJfaUE" height="1" width="1"/>]]></content:encoded><description>If you go after an awesome market – growing fast, has excellent demand and a great growth curve, then you’ve got 90% product-market fit, even though technically 50% of the challenge in any startup is coming up with a good product.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/how-to-achieve-product-market-fit-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/how-to-achieve-product-market-fit-297/</feedburner:origLink></item><item><title>From Pluggd.in Job Board: Tradus, Snapdeal, BuyThePrice and several startups are hiring</title><link>http://feedproxy.google.com/~r/pluggd/~3/CMmyxTDQ6s0/</link><category>Jobs</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Wed, 23 May 2012 00:30:02 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20094</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Pluggd.in job board focuses on product and startup jobs in India and here are the latest job openings :</p>
<h2>Featured Companies</h2>
<p><strong>Tradus.in is hiring (location: Gurgaon).</strong></p>
<p><a href="http://www.pluggd.in/jobs/job/tradus-lead-engineer-order-management-group/">Lead Engineer – Order management group</a>  |   <a href="http://www.pluggd.in/jobs/job/tradus-senior-software-engineer-testing/">Senior Software Engineer Testing</a>   | <a href="http://www.pluggd.in/jobs/job/tradus-senior-ui-engineer/">Senior UI Engineer</a>  |  <a href="http://www.pluggd.in/jobs/job/tradus-lead-ui-engineer/">Lead UI Engineer</a></p>
<p><strong>BuyThePrice is hiring (location: Hyderabad)</strong></p>
<p><a href="http://www.pluggd.in/jobs/job/buytheprice-senior-php-programmer/">Senior PHP Programmer</a>   |  <a href="http://www.pluggd.in/jobs/job/buythepricephp-programmer/">PHP Programmer</a>   |   <a href="http://www.pluggd.in/jobs/job/buytheprice-graphic-designer/">Graphic Designer</a>   | <a href="http://www.pluggd.in/jobs/job/buytheprice-online-marketing-manager/">Online Marketing Manager</a>    |  <a href="http://www.pluggd.in/jobs/job/buytheprice-ui-expert/">UI Expert</a></p>
<p><strong>Snapdeal is hiring (location: New Delhi)</strong></p>
<p><a href="http://www.pluggd.in/jobs/employer/view/316/?p=561">Software Engineer / Senior Software Engineer</a>  |  <a href="http://www.pluggd.in/jobs/employer/view/316/?p=560">Software Engineer / Senior Software Engineer – UI @Snapdeal</a>  |  <a href="http://www.pluggd.in/jobs/employer/view/316/?p=559">Engineering Manager / Sr. Engineering Manager</a>  |  <a href="http://www.pluggd.in/jobs/employer/view/316/?p=556">Database Architect/ Sr. Database Architect</a>  |  <a href="http://www.pluggd.in/jobs/employer/view/316/?p=553">Database Architect</a></p>
<p>&#8212;&#8212;&#8211;</p>
<p>And several other startups are hiring:</p>
<ul>
<li><a href="http://www.pluggd.in/jobs/job/coplance-ui-designer/">Full-Time UI Designer</a></li>
<li><a href="http://www.pluggd.in/jobs/job/shareaholic-software-engineer/">Software Engineer</a></li>
<li><a href="http://www.pluggd.in/jobs/job/bliploop-lead-developer/">Lead developer</a></li>
<li><a href="http://www.pluggd.in/jobs/job/crazeal-business-development-manager-2/">Business Development Executive / Manager</a></li>
<li><a href="http://www.pluggd.in/jobs/job/3crumbs-marketing-manager/">Marketing and Community Manager</a></li>
<li><a href="http://www.pluggd.in/jobs/job/xactly-software-engineer-java/">Senior Software Engineer – Java</a></li>
<li><a href="http://www.pluggd.in/jobs/job/worknhire-marketing-intern/">Social Marketing Intern</a></li>
<li><a href="http://www.pluggd.in/jobs/job/jademagnet-manager-deliver-assurance/">Manager &#8211; Deliver Assurance</a></li>
<li><a href="http://www.pluggd.in/jobs/job/crazeal-business-development-manager/">Business Development Manager – Chennai</a></li>
<li><a href="http://www.pluggd.in/jobs/job/voylla-vp-engineering/">VP Engineering</a></li>
<li><a href="http://www.pluggd.in/jobs/job/voylla-senior-software-developer/">Senior Software Developer</a></li>
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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/CMmyxTDQ6s0" height="1" width="1"/>]]></content:encoded><description>Pluggd.in job board focuses on product and startup jobs in India and featured partners include Tradus, Snapdeal and BuythePrice.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/from-pluggd-in-job-board-tradus-snapdeal-buytheprice-and-several-startups-are-hiring-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/from-pluggd-in-job-board-tradus-snapdeal-buytheprice-and-several-startups-are-hiring-297/</feedburner:origLink></item><item><title>Microsoft Accelerator for Windows Azure launched in India</title><link>http://feedproxy.google.com/~r/pluggd/~3/pEmD1tLUqO8/</link><category>Technology</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Tue, 22 May 2012 23:16:47 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20092</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Microsoft has announced the launch of the Microsoft Accelerator for Windows Azure in India. Microsoft Accelerator for Windows Azure (India) will host 10 select early-stage startups onsite for four months and take them through a deep immersion program, focused on helping build businesses that take advantage of the Cloud.</p>
<p>Starting today till July 1, 2012, Microsoft will receive online applications from startups. Any application that can be built using the Cloud platform and can operate in any business or market segment is eligible to apply. Ten applicants, selected through screening process will be invited to join the program in Microsoft’s office in downtown Bangalore, starting September 3, 2012. For the next four months, they will have access to the workspace, infrastructure, mentors and all the tools needed for their startup.</p>
<p>The selected startups will also have access to all the resources of Microsoft’s BizSpark program and $60,000 in Azure credit through the Microsoft BizSpark Plus program. They will be able to leverage the unlimited  possibilities enabled by an open and flexible cloud platform, the Metro user interface on Windows 8 and Windows Phone, and much more (<a href="http://www.microsoft.com/india/accelerator" target="_blank">details here</a>).</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/pEmD1tLUqO8" height="1" width="1"/>]]></content:encoded><description>Starting today till July 1, 2012, Microsoft will receive online applications from startups. Any application that can be built using the Cloud platform and can operate in any business or market segment is eligible to apply</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/microsoft-accelerator-for-windows-azure-in-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/microsoft-accelerator-for-windows-azure-in-india-297/</feedburner:origLink></item><item><title>A Look at Founders Institute in Indian context</title><link>http://feedproxy.google.com/~r/pluggd/~3/sJP_Gc0c1dk/</link><category>Entrepreneurship</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Guest Author</dc:creator><pubDate>Tue, 22 May 2012 22:53:00 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20089</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>In less than 3 years, <a href="http://www.fi.co" target="_blank">Founder Institute</a> (FI) has launched around 415 startups through its chapters present in 26 cities throughout the globe, thereby claiming itself to be the largest idea stage startup incubator in the world. If external VC funding is considered as one of the success criteria, 40% of these startups have been able to secure the same.</p>
<p>The incubator is different from its peers in many ways:</p>
<p>- Participants pay tuition fee and give away a stake of 3.5% to be divided among FI, peer graduates and mentors. No funding whatsoever is provided.</p>
<p>- Sessions are held at weekend, so participants don’t have to quit their jobs.</p>
<p>- FI boasts of a massive global network of 750+ mentors.</p>
<p>- Startups which don’t show progress are made to leave the program and invited to join future programs. Success rate is less than 50%.</p>
<p>- If a startup receives financing of $50,000 or more from third parties, it pays a one-time tuition of $4,500 to FI and many more….</p>
<p>In short, FI provides a fast paced course for budding/ideating entrepreneurs to assist them create startups in just 4 months while significantly reducing their risks!! This makes one wonder, how relevant can be FI’s franchise based model in India. <a href="http://www.pluggd.in/wp-content/uploads/2012/05/image3.png"><img style="background-image: none; padding-left: 0px; padding-right: 0px; display: inline; float: right; padding-top: 0px; border: 0px;" title="image" src="http://www.pluggd.in/wp-content/uploads/2012/05/image_thumb3.png" alt="image" width="319" height="277" align="right" border="0" /></a></p>
<p><strong>Almost virtual nature</strong> of the program would mean participants won’t have to quit their 9-5 jobs to attend the course. This would enable the program to reach out huge and untouched segment of budding entrepreneurs with low risk propensity (Quad 3).</p>
<p>Categorization of people based on propensity to pursue entrepreneurship can be done using a simple framework as follows,</p>
<p><strong>Quad 1:</strong> Happy with their day job, may think about entrepreneurship at some point if it looks like an ‘easy’ option</p>
<p><strong>Quad 3:</strong> Are enthusiastic about entrepreneurship but risk aversive due to various reasons</p>
<p><strong>Quad 2:</strong> Very easy for them to pursue entrepreneurship, generally strong financial backing may pursue entrepreneurship along with a Quad 3/ Quad 4 guy</p>
<p><strong>Quad 4: </strong>Born to be entrepreneurs!</p>
<p>1. <strong>All Pervasive Growth:</strong> Being a franchise based model, it can be scaled up to many cities in India, with each franchise invariably focusing on developing entrepreneurial ecosystem in specific region, as majority of the participation would be local. Also the nominal initial and running investment would ensure a low entry barrier and easy scalability.</p>
<p>2. Being an<strong> academics driven program, </strong>it would provide necessary hand-holding and motivation to participants, which may prove to be panaceas. Founders will be liable to do necessary homework and start a company by the end of the course or they would be chucked out.</p>
<p>3. Indian mindset is driven by <strong>‘exclusiveness’</strong>. Current entrepreneurship programs are not huge successes as they tend to be percept as something for the “losers”. Low selection and success rate would not only create a buzz about the program among people (especially the youth) but also a perception of being something one would feel proud to be associated with. This would also excite parents and family members (who happen to be the decision makers in many cases).</p>
<p>4. <strong>Peer/Mentor networking: </strong>Peer to peer networking, especially, among budding entrepreneurs/entrepreneurs is missing big time in India primarily because there neither a focused platform nor a compelling incentive for them. Since all the peers and mentors would have a stake in the company, they would be more than motivated to help others.</p>
<p>Let us assume a hypothetical scenario wherein a FI like organization with a charter to foster entrepreneurship is constituted in India but through public-private partnership. Majority of the funds are pooled-in by the government and managed by professional fund managers and investors. As a pilot, Bangalore chapter is opened with initial intake of 10 startups (or 20 budding entrepreneurs). Subsequently, chapters in other metropolitan cities are opened. Timeline would look something like this,</p>
<p>The number of startups graduating by 2020 adds-up to a decent 3212. Assuming a 75-80% conversion rate, number startups churned out by 2020 would be somewhere around 2500. Further assuming a 40% success rate, 60% of startups would shut their shop by 2020 leaving 1000 functional startups. Now, the 1000 startups which are running their operations generate $1m of revenues on an average, their cumulative revenue adds to $1b. A <strong>direct impact of $1b on national GDP!!</strong> Not to mention the employment opportunities created. This would create a vicious circle in itself by creating more demand (more number of budding entrepreneurs) and in turn creating more supply (more incubators, more Angels/VCs, more investments), thereby further pushing scale of the program.</p>
<p>As an article on Techcrunch <a href="http://techcrunch.com/2011/01/24/founder-institute-on-a-roll-amsterdam-is-now-open-too/" rel="nofollow" target="_blank">mentions</a>, Founder institute is looking for expanding to many global locations including Bangalore but I don’t know when exactly would that happen. If Indian government, along with the private stakeholders can come up with a scalable plan for incubating idea stage startups, it can really accelerate the growth of Indian startup ecosystem. What are your thoughts about it, do share.</p>
<p><em>[Guest article contributed by Ashutosh Garg (@</em><a href="http://twitter.com/gargashu0" rel="nofollow" target="_blank"><em>gargashu0</em></a><em>)]</em></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/sJP_Gc0c1dk" height="1" width="1"/>]]></content:encoded><description>Almost virtual nature of the program would mean participants won’t have to quit their 9-5 jobs to attend the course. This would enable the program to reach out huge and untouched segment of budding entrepreneurs with low risk propensity</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/founders-institute-in-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/founders-institute-in-india-297/</feedburner:origLink></item><item><title>Choosing an LLP over a Private Limited Company? Not such a no-brainer, really</title><link>http://feedproxy.google.com/~r/pluggd/~3/P5wFsaEsO4Q/</link><category>Resources (Legal)</category><category>company incorporation</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Vakilsearch, Hrishikesh</dc:creator><pubDate>Tue, 22 May 2012 22:30:00 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20091</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Many people speak to us today asking us to start their LLPs – <i>it’s much easier</i>, <i>far less compliance, easier to manage </i>etc. etc. We’ve heard these and other reasons for choosing the LLP route over the private limited route.  </p>
<p>However, although it does have its advantages, the compliance checklist for an LLP is by no means <i>significantly </i>shorter than it is for a Private Limited Company.  </p>
<p>Remember that both are incorporated entities – and you as a member enjoy the privilege of limited liability &#8211; both are new institutions created with a life and existence of their own. This is unlike a proprietorship firm or a partnership, which are both just loose groupings of individuals. </p>
<p><b>Just to start with the facts, the compliance checklist for an LLP is as follows: </b> </p>
<p>1. Filing of annual returns: Within sixty days of close of financial year </p>
<p>2. Filing of notice with the Registrar within thirty days in case of a new partner or removal of a partner </p>
<p>3. Filing of notice with the Registrar within thirty days in case of change in the name or address of a partner.  </p>
<p>4. Decisions taken by partners are to be recorded in minutes within thirty days of taking such decisions.  </p>
<p>5. Auditors (CA) to be appointed, for the first financial year &#8211; at any time prior to close of financial year and in all other cases 30 days prior to the close of the financial year.  </p>
<p>6. Filing of form within thirty days with the Registrar for changes in the LLP Agreement.  </p>
<p>The only exception, and where an LLP scores above a Private Limited Company, is that audited financial statements need not be filed in case the revenue of the LLP is less than Rs. 40 lakhs per annum.  </p>
<p><b>But is this a real advantage?</b> </p>
<p><b></b> </p>
<p>I must state here that the advantage which an LLP gives you is not so significant, and is in fact more than countered by some of the disadvantages – for instance, issuing ESOPS to your employees is logically impossible, getting investors into your Company is relatively more difficult and diluting or liquidating your stake on the secondary markets is not possible either.  </p>
<p>So am I suggesting that you should not form an LLP at all? Not really. There are cases in which an LLP may in fact make sense. When the vision of the entrepreneur is to build a business which will be funded by accruals and internally driven, an LLP makes sense.  </p>
<p>But the moment the goal is to build a scalable start-up which can draw in investors from the outside, and you forsee bringing in external capital, an LLP begins to make lesser sense. The Company mode of doing business has been around for 60 odd years now, as opposed to the 3 years that LLPs have been around. So the law around bringing in capital, diluting and liquidating stake and secondary market transactions is very evolved for Companies.  </p>
<p>Also, while an LLP gives you a single option – bringing in a person as a Partner, a Company gives you multiple options. You can even have a person in your Company as just a shareholder, with no position on the board of the Company.  </p>
<p>It’s no wonder then that practically every large enterprise, or every enterprise with large aspirations, chooses the company mode of doing business.  </p>
<p><em>[About the author: Contributed by Hrishikesh Datar, founder of </em><a href="http://vakilsearch.com/"><em>vakilsearch.com</em></a><em>, online legal services provider (Legal Advice, Legal Documents &amp; more.]</em> </p>
<p>- More resources on <a title="company incorporation in India" href="http://www.pluggd.in/tag/company-incorporation" target="_blank">company incorporation in India</a>.</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/P5wFsaEsO4Q" height="1" width="1"/>]]></content:encoded><description>I must state here that the advantage which an LLP gives you is not so significant, and is in fact more than countered by some of the disadvantages – for instance, issuing ESOPS to your employees is logically impossible, getting investors into your Company is relatively more difficult and diluting or liquidating your stake on the secondary markets is not possible either.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/llp-vs-private-limited-company-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/llp-vs-private-limited-company-297/</feedburner:origLink></item><item><title>ValueFirst Acquires Way2sms and 160by2 in an all cash deal</title><link>http://feedproxy.google.com/~r/pluggd/~3/0ZHtxUau050/</link><category>India Online</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sinha</dc:creator><pubDate>Tue, 22 May 2012 10:54:26 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20085</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Digital Media Company, ValueFirst has acquired <strong>Way2online -</strong> a Hyderabad based Consumer Focused Internet Technology Company, which owns and operates Way2sms.com and 160by2.com &#8211; in an all cash deal (expected to be in the ballpark of Rs. 200 Crores)</p>
<p>We earlier reported or rather broke the news of <a title="Way2SMS acquires 160by2" href="http://www.pluggd.in/way2sms-to-acquire-160by2-297/" target="_blank">Way2SMS acquiring 160by2</a> in December, 2011.<a href="http://www.pluggd.in/wp-content/uploads/2012/05/valuefirst.jpg"><img style="background-image: none; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: right; padding-top: 0px; border: 0px;" title="valuefirst" src="http://www.pluggd.in/wp-content/uploads/2012/05/valuefirst_thumb.jpg" alt="valuefirst" width="206" height="55" align="right" border="0" /></a></p>
<p>The VFirst transaction is one of the largest acquisitions in the Internet industry in India that makes ValueFirst (as claimed) the largest digital media company in India in terms of revenue as well as the number of users. With this acquisition, ValueFirst will cross 50 million profiled registered users, add 40,000 fresh registrations daily and get to 250 crores of revenue this financial year.</p>
<blockquote><p>“V. Raju – the founder and CEO of way2sms and his dedicated team have created a great asset that has huge scale, traffic, monetisation and has created excellent engagement with consumers. The potential to build further on way2sms.com, 160by2.com is immense as ValueFirst can now leverage the huge inventories that these sites have through its large sales infra and 4000 strong client base.</p>
<p>Way2sms has grown completely virally and despite Facebook’s popularity in India way2sms still adds an amazing 30,000 new registrations daily. Its one of the top searched keywords in India and more than 500 million contacts have been saved on way2sms.com. There is massive potential to explode the traffic further by creating social sharing with saved contacts – which is practically an extension of one’s phonebook”. [Kumar Apoorv, CEO, ValueFirst Group]</p></blockquote>
<p>The acquisition acquisition brings in additional 37 million registered profiled internet users to ValueFirst.</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/0ZHtxUau050" height="1" width="1"/>]]></content:encoded><description>The transaction is one of the largest acquisitions in the Internet industry in India that makes ValueFirst (as claimed) the largest digital media company in India in terms of revenue as well as the number of users.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/valuefirst-acquires-way2sms-and-160by2-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/valuefirst-acquires-way2sms-and-160by2-297/</feedburner:origLink></item><item><title>Why and how to read survey reports? [Data, Intuition and Truth]</title><link>http://feedproxy.google.com/~r/pluggd/~3/Rj1eSmodcIQ/</link><category>Technology</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sinha</dc:creator><pubDate>Tue, 22 May 2012 07:45:47 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20067</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>At Pluggd.in, we publish a lot of survey reports – the recent ones being</p>
<ul>
<li><a href="http://www.pluggd.in/68-of-users-have-made-an-online-purchase-using-their-smartphone-ebay-india-report-297/">68% of users have made an online purchase using their smartphone [eBay India Report] </a></li>
<li><a href="http://www.pluggd.in/smartphone-research-in-india-gender-report-297/">Smartphone Report: Women spend 4X the amount of time men spend on Instant Messaging applications.</a></li>
<li><a href="http://www.pluggd.in/smartphone-usage-behavior-in-india-297/">Indian Smartphone users are more active than the American counterparts [Google Survey Report] </a></li>
</ul>
<p>Do you believe in these numbers?</p>
<p>Actually, you should not.</p>
<h2>The Truth</h2>
<p>These are survey reports (and not data driven reports). And surveys are mostly done with an agenda in mind. That is, eBay India wants to push its ‘mobile site’ agenda and is trying to build an authority there. Similarly, Google’s smartphone survey (I took the survey when it went live) is an attempt to build authority in mobile-Internet space (which translates to advertisers/publishers etc).</p>
<p>That is, each and every such survey will carry the agenda of a particular company and you shouldn’t really trust the survey report as-is.</p>
<h2><strong>Qn: Then why does Pluggd.in shares these numbers?</strong></h2>
<p><em>Answer:</em> Because they represent a trend. Because they act as a source of data (and not the only data source). Unless you are a B-school student who has a presentation deadline, you should not take the data as-is. But you should still read the survey reports.</p>
<p>Why?</p>
<p>Because survey reports are a good source to have hypothesis. They may not validate your hypothesis (and you shouldn’t trust survey reports to validate), but they act as a good data point (must read: <a title="Data Driven Decisions Vs. Intuition..Is It Really A “Vs”?" href="http://www.pluggd.in/data-driven-decision-versus-intuition-what-do-you-go-with-297/" target="_blank">Data Driven Decisions Vs. Intuition..Is It Really A “Vs”?</a>).</p>
<p><strong>Let me explain here:</strong></p>
<p>Let’s take a look at the Nielsen’s latest report, i.e. <a href="http://www.pluggd.in/smartphone-research-in-india-gender-report-297/">Smartphone Report: Women spend 4X the amount of time men spend on Instant Messaging applications.</a> Let’s take 2 data points:</p>
<p>Report #1. Women spend 4 times the amount of time men spend on Instant Messaging (Chat) applications.</p>
<p>Report #2. Men however, don’t mind asking for directions on their smartphones, accessing the Google Maps app more than women (45% vs 32%).</p>
<h2>What inferences can you draw from these?</h2>
<p><strong>Report #1. Women are spending 4X the amount of time men spend on IM apps (i.e. WhatsApp ++).</strong></p>
<p>Possible inferences?</p>
<p>Report #1. Smartphone has in a way, added to more chatter – i.e. women are communicating more than just using voice (the report also mentions that women spend 3 hours more on calls every month as compared to men).</p>
<p>Assuming T2010 = time spent in 2010, when IM apps weren’t around. That is, T2010 = Voice_2010 + SMS_2010.</p>
<p>And as per the report, time spend in (communication service) 2012, T2012 = Voice_2012 + IM chat+ SMS_2012</p>
<p>Is  T2012 &gt; T 2010? Is Voice_2012 &lt; Voice_2010. Is SMS_2012 &lt;&lt; SMS_2010? Is IMChat &gt; SMS_2010 + SMS_2012?</p>
<p>Are women talking more (in 2012) or are spending less on voice and compensating voice with IM chats (or maybe, SMS too).</p>
<p>If that’s the case – is there a need for women-oriented-ergonomic keyboards? OR time to focus on women-centric apps?</p>
<p>That is, you (i.e. you as an entrepreneur) already had some intuition about this business- survey probably provided you more (qualified) data points to explore.</p>
<p><strong>Report #2. Men however, don’t mind asking for directions on their smartphones, accessing the Google Maps app more than women (45% vs 32%).</strong></p>
<p>Of course, this is true and am no different. I mean, I just don’t ask for directions and am okay going round and round. But yeah, I do use Google maps a lot!</p>
<p>Inference#1: I *do ask for directions* from a (smart) machine, but not comfortable asking the same to other *human beings*.</p>
<p>Interesting?</p>
<p>What behavioral inference can we draw from this?</p>
<p>1. Maybe, smartphones have given a comfort level for people to talk to<em> faceless things</em>.</p>
<p>2. Why not think of other things men (+ women) are uncomfortable asking to others?</p>
<p>Are &#8216;faceless entities&#8217; a good way to provide that comfort (for example, buying lingerie from a retail shop vs. buying online?).</p>
<p>Think!</p>
<p>&#8211;</p>
<p>Long story short, surveys are a good tool to start working on a hypothesis – they provide you a lot of data points. What you do is totally your prerogative – but the worst you can do with such reports is to take them on their face-value or even worst, reject them on their face-value.</p>
<p>Remember, they are a harbinger to an upcoming trend, so use them appropriately (aside, look at Pluggd.in&#8217;s <a title="Trends in India" href="http://www.pluggd.in/trends" target="_blank">trends section</a>).</p>
<p>What&#8217;s your opinion?</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/Rj1eSmodcIQ" height="1" width="1"/>]]></content:encoded><description>Because survey reports are a good source to have hypothesis. They may not validate your hypothesis (and you shouldn’t trust survey reports to validate), but they act as a good data point.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/why-and-how-to-read-survey-reports-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/why-and-how-to-read-survey-reports-297/</feedburner:origLink></item><item><title>14 Indian students make it to Google Science Fair competition Finals</title><link>http://feedproxy.google.com/~r/pluggd/~3/J_6US1BaJvQ/</link><category>Technology</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Tue, 22 May 2012 05:37:22 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20081</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>The Google Science Fair, an online science competition has announced the 90 regional finalists, out of which 14 are from India.<a href="http://www.pluggd.in/wp-content/uploads/2012/05/google_science_fair.jpg"><img style="background-image: none; border: 0px; margin: 0px auto; padding-left: 0px; padding-right: 0px; display: block; padding-top: 0px;" title="google_science_fair" src="http://www.pluggd.in/wp-content/uploads/2012/05/google_science_fair_thumb.jpg" alt="google_science_fair" width="550" height="431" border="0" /></a></p>
<p>All of the selected students fall in the 13-14 age group and some of the projects include:</p>
<p>- <a href="https://sites.google.com/a/googlesciencefair.com/science-fair-2012-project-ahjzfnnjawvuy2vmywlyltiwmtjydwssb1byb2ply3qy3l0jda/home" rel="nofollow" target="_blank">Can Bixa seeds substitute  artificial inks</a></p>
<p>- <a href="https://sites.google.com/a/googlesciencefair.com/science-fair-2012-project-3405f123f06d1d955921fd39a25e6e17bb3d2950-1331914852-48/home" rel="nofollow" target="_blank">Characterization of Free and Entrapped drug in Liposomal Drug Delivery Systems</a></p>
<p>- <a href="https://sites.google.com/a/googlesciencefair.com/science-fair-2012-project-da060ccf184f1831e1330b6e159eb5df69bdbbbf-1332349888-21/home" rel="nofollow" target="_blank">Vertical Muti-Level Farming refers to growing crops on multiple levels or floors.</a></p>
<p>- <a href="https://sites.google.com/a/googlesciencefair.com/science-fair-2012-project-65db5034134f21cb0cab7ff555d84a74ace54638-1332253990-86/home" rel="nofollow" target="_blank">Digital Sound Intensity Counter with Alarm</a></p>
<p><span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='640' height='390' src='http://www.youtube.com/embed/RT5w-7kmy8I?version=3&amp;rel=1&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent' frameborder='0'></iframe></span></p>
<p>- more <a href="http://www.google.com/events/sciencefair/" target="_blank">here</a></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/J_6US1BaJvQ" height="1" width="1"/>]]></content:encoded><description>The Google Science Fair, an online science competition has announced the 90 regional finalists, out of which 14 are from India.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/14-indian-students-make-it-to-google-science-fair-competition-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/14-indian-students-make-it-to-google-science-fair-competition-297/</feedburner:origLink></item><item><title>Google Launches Business Photos in India, 360 degree panoramic view of local businesses</title><link>http://feedproxy.google.com/~r/pluggd/~3/0y6h3h14dw0/</link><category>India Online</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Tue, 22 May 2012 05:14:47 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20078</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>After taking the art galleries online, Google has launched Business Photos in India. As part of Business Photos pilot, Google photographers will take 360-degree panoramic photographs of businesses, with their permission, to highlight the qualities that make their locations stand out.</p>
<p><a href="http://www.pluggd.in/wp-content/uploads/2012/05/google_business_photos.jpg"><img style="background-image: none; border-bottom: 0px; border-left: 0px; margin: 0px auto; padding-left: 0px; padding-right: 0px; display: block; float: none; border-top: 0px; border-right: 0px; padding-top: 0px" title="google_business_photos" border="0" alt="google_business_photos" src="http://www.pluggd.in/wp-content/uploads/2012/05/google_business_photos_thumb.jpg" width="448" height="268"/></a></p>
<p>“We are now excited to bring this pilot program to India, starting with Hyderabad and rolling out to several other cities. The photographs are shot by Google appointed photographers who work directly with the business owner to arrange a time to do the photo shoot. The images will show prospective customers the interiors, decor, merchandise — and all of this will be done at no cost to the business owner. The panoramic photos will appear alongside other still photos on a business’ Place Page and can help potential customers get a better sense of what an establishment has to offer and if they’d like to visit it in person. Right now we’re focusing on businesses like restaurants, cafes, spas, salons, gyms, showrooms, and retail stores, but all are welcome to apply.” [<a href="http://googleindia.blogspot.in/2012/05/business-photos-comes-to-india.html" rel="nofollow" target="_blank">official blog post</a>]</p>
<p>In addition to the photos that business owners can upload directly through Google Places, these photos help potential customers get a better view of the decor, merchandise, food, and more on each business’ Place Page and on Google.com.</p>
<p><strong>Google’s focus on Indian SMBs</strong></p>
<p>Google has been focusing on Indian SMBs with the launch of <a title="&lsquo;India Get Your Business Online&rsquo;" href="http://www.pluggd.in/free-webiste-from-google-to-indian-smb-297/">‘India Get Your Business Online’</a> programme though of consistent branding is creating more confusion (Google Places, Google Maps, Google Business Photos, Google local search) as opposed to <a title="Facebook, which recently partnered with FICCI" href="http://www.pluggd.in/facebook-ficci-partnership-for-indian-smb-297/">Facebook, which recently partnered with FICCI</a> to get Indian small and medium enterprises (SMEs) to use Facebook’s global Small and Medium Business (SMB) Boost programme.</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/0y6h3h14dw0" height="1" width="1"/>]]></content:encoded><description>After taking the art galleries online, Google has launched Business Photos in India. As part of Business Photos pilot, Google photographers will take 360-degree panoramic photographs of businesses, with their permission, to highlight the qualities that make their locations stand out. “We are now excited to bring this pilot program to India, starting with Hyderabad and rolling out to several other cities. The photographs are shot by Google appointed photographers who work directly with the business owner to arrange a time to do the photo shoot. The images will show prospective customers the interiors, decor, merchandise — and all of this will be done at no cost to the business owner. The panoramic photos will appear alongside other still photos on a business’ Place Page and can help potential customers get a better sense of what an establishment has to offer and if they’d like to visit it in person. Right now we’re focusing on businesses like restaurants, cafes, spas, salons, gyms, showrooms, and retail stores, but all are welcome to apply.” [official blog post] In addition to the photos that business owners can upload directly through Google Places, these photos help potential customers get a better view of the [...]</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/google-business-photos-in-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/google-business-photos-in-india-297/</feedburner:origLink></item><item><title>Quikr secures US$ 32 million PE investment, led by Warburg Pincus</title><link>http://feedproxy.google.com/~r/pluggd/~3/u8LVn4vo3c0/</link><category>Funding</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Tue, 22 May 2012 02:58:47 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20074</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Quikr, the internet and mobile based classifieds company has attracted an investment of US$32 million led by Warburg Pincus, a global private equity firm focused on growth investing. Existing investors Matrix Partners India, Norwest Venture Partners and eBay Inc. also participated in this round of fund raising, <em>which is the fifth and the largest round of capital raised </em>(as claimed). <u></u><u></u> </p>
<p><u></u><u></u> </p>
<p><a href="http://Quikr.com" target="_blank">Quikr</a> boasts of 17 million unique individuals and small businesses using it across 83 cities every month. These individuals and businesses access Quikr to sell, buy, rent or find products and services in a variety of categories such as electronics, cars, bikes, real estate, services, jobs, education and entertainment. Existing investors include Nokia Growth Partners and Omidyar Network, apart from those mentioned above. </p>
<p><i>“In the initial rounds of fund raising, we have already attracted some of the best investors across the globe. We are delighted to have a strategic partner like Warburg Pincus as we continue our journey forward. The current round, which is our largest to date, will enable us to diversify our offerings across both online and mobile platforms, intensify our product development efforts and further strengthen our marketing capabilities.” [Pranay Chulet, Co-Founder and CEO,&nbsp; Quikr]</i></p>
<p>An interesting read: <a href="http://www.pluggd.in/facebook-groups-vs-classified-business-in-india-297/">Watch out Craigslist, OLX, 99acres, Burrp – here comes Facebook (Groups)!</a></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/u8LVn4vo3c0" height="1" width="1"/>]]></content:encoded><description>Quikr, the internet and mobile based classifieds company has attracted an investment of US$32 million led by Warburg Pincus, a global private equity firm focused on growth investing. Existing investors Matrix Partners India, Norwest Venture Partners and eBay Inc. also participated in this round of fund raising, which is the fifth and the largest round of capital raised (as claimed).</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/quikr-funding-from-warburg-pincus-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/quikr-funding-from-warburg-pincus-297/</feedburner:origLink></item><item><title>Survey: Help us understand your usage of cloud computing services</title><link>http://feedproxy.google.com/~r/pluggd/~3/orpvc8i8btk/</link><category>Cloud Computing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Tue, 22 May 2012 01:12:12 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20071</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>We are conducting a survey to understand your usage of cloud computing services – right from the perceived threats to benefit you have witnessed in adopting cloud based services.</p>
<p>We request you to fill up this survey (doesn’t take more than 5 minutes) and help us understand your cloud services usage better. We will be sharing the survey results very soon.<br />
If you are unable to see the widget, hop <a href="http://www.pluggd.in/cloud-computing-survey/" target="_blank">here</a>.</p>
<p>&#8211;<br />
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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/orpvc8i8btk" height="1" width="1"/>]]></content:encoded><description>We are conducting a survey to understand your usage of cloud computing services – right from the perceived threats to benefit you have witnessed in adopting cloud based services.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/cloud-survey-in-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/cloud-survey-in-india-297/</feedburner:origLink></item><item><title>How to seed your network in standalone mode</title><link>http://feedproxy.google.com/~r/pluggd/~3/HCsKMiE2-Is/</link><category>Product Management</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sangeet</dc:creator><pubDate>Tue, 22 May 2012 00:01:04 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20065</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Many internet/mobile businesses are built around the model of two-sided networks. You have a producer side and a consumer side and the online/mobile platform enables an interaction/transaction between the two. The producers and consumers may be distinct groups (Foursquare, AirBnB, Groupon) or they may be part of the same group (eBay, Facebook, Quora, Paypal).</p>
<p>In a network business, there is typically no value in the network without users, and users do not show up on an empty network.  This becomes especially important in two-sided networks. E.g. AirBnB really serves no value for a consumer if there are no producers (accommodation hosts) on it.</p>
<p>When starting such a business, the key question that entrepreneurs face is: “How do I get initial users to start using my network when there is no activity on it?”</p>
<p>One of the ways of solving this problem is to ensure that the product has a ‘standalone mode’. Essentially, a user should be able to derive value out of the product even when other users aren’t on it.</p>
<p>A product that has standalone value irrespective of the network is more likely to get traction among at least one set of users. In most cases, the end consumer is sold purely on the value of the standalone product and not on the promise of the added benefit when the network kicks in. The network can then be turned on once enough users are acquired through this hook.</p>
<p><strong>Square</strong> is a classic example of this strategy. Payments is a space which is especially difficult to get into, partly because it is very difficult to have a critical mass of buyers and sellers start using your payment mechanism simultaneously. In the case of Square, the standalone credit card swiping value proposition was enough for merchants to start adopting the product. The consumer side of the equation, which is still kicking in, has the potential to disrupt retail payments altogether but that was not the dream that was sold to the merchants originally.</p>
<p>Service booking systems like <strong>OpenTable</strong> (restaurant reservation) work in a similar manner. To seed usage among one side of the network (restaurants), the company distributes booking management systems which the restaurant can use as standalone software. Once OpenTable had enough restaurants on board, and hence access to their seating inventory as well, they opened out the consumer side to allow them to start making booking and collecting a lead generation fee from the restaurants. Cab booking companies that have been mushrooming across India work in a similar manner.</p>
<p>In general, this strategy works better for two-sided networks where one side (typically merchants) needs to be brought on board before the other side can see value in the network.</p>
<p>In the case of a one-sided consumer network, <strong>Delicious</strong> gained initial traction in a similar way. Early adopters used Delicious to store browser bookmarks in the cloud and it delivered standalone value. Once the user base hit critical mass, the social bookmarking features started getting used and the value of the network grew with more users.</p>
<p>However, seeding one-sided consumer networks has gradually become easier with the emergence of social sharing. <strong>Instagram</strong>, for example, while a great product in standalone mode itself, didn’t have to grapple long with figuring out how to create a network as users could instantly share their creations over Facebook, Twitter etc.</p>
<p>This obviously isn’t a one-size-fits-all strategy. In fact, most network businesses may not find it all that easy to create a product with standalone value. E.g. A dating or matrimonial site is unlikely to have an offering that provides standalone value. But there are many niches in India where a network could be seeded with this strategy.</p>
<ul>
<li><strong>Real Estate:</strong> Provide a client management and building inventory management solution to the broker and expand to a broker-consumer network from there.</li>
<li><strong>Loyalty Network:</strong> Provide a sales management and CRM software to retailers and open out a loyalty network (Buy and redeem across multiple retailers) once there are enough retailers on board.</li>
<li><strong>Any booking/reservation system:</strong> Similar to OpenTable and the cab booking example above.</li>
</ul>
<p><strong>About the Author:</strong>  Sangeet leads New Ventures at Intuit Asia, actively feeds on Quora and loves the intersection of geekery and business. He writes often on Platforms and Two-sided networks on Quora (<a href="http://www.quora.com/platform-disruption">http://www.quora.com/platform-disruption</a>)</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/HCsKMiE2-Is" height="1" width="1"/>]]></content:encoded><description>In a network business, there is typically no value in the network without users, and users do not show up on an empty network.  This becomes especially important in two-sided networks. E.g. AirBnB really serves no value for a consumer if there are no producers (accommodation hosts) on it.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/seeding-two-sided-networks-in-standalone-mode-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/seeding-two-sided-networks-in-standalone-mode-297/</feedburner:origLink></item><item><title>JustRechargeIt raises funds from Ladderup and a consortium of investors.</title><link>http://feedproxy.google.com/~r/pluggd/~3/FcOWVbJWPJA/</link><category>Funding</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Mon, 21 May 2012 22:16:03 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20062</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Mumbai based JRI Technologies Private Limited, which runs the website <a href="http://www.JustRechargeIt.com" target="_blank">www.JustRechargeIt.com</a> has raised an undisclosed amount from a consortium of investors.</p>
<p><a href="http://www.pluggd.in/wp-content/uploads/2012/05/justrechargeit.gif"><img style="background-image: none; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: right; padding-top: 0px; border: 0px;" title="justrechargeit" src="http://www.pluggd.in/wp-content/uploads/2012/05/justrechargeit_thumb.gif" alt="justrechargeit" width="159" height="66" align="right" border="0" /></a>JustRechargeIt claims to be India’s first multi-lingual (supports 10 Indian languages) recharge site and services more than a million plus registered mobile customers.</p>
<p>The investment was led by Ladderup Finance Limited, a mid-market focused and independently owned boutique investment bank, along with a consortium of Investors who have acquired 25% stake in the company.</p>
<p>Another player in recharge space, <a title="Freecharge has raised INR 20 Crores from Sequoia Capital." href="http://www.pluggd.in/freecharge-funding-from-sequoia-capital-297/" target="_blank">Freecharge has raised INR 20 Crores from Sequoia Capital.</a></p>
<p>Also see: <a href="http://www.pluggd.in/paytm-deal-on-timesdeal-witnessed-70000-mobile-recharge-orders-in-a-day-297/">PayTM deal on TimesDeal grabs 70,000 mobile recharge orders in a day</a></p>

<p><a href="http://feedads.g.doubleclick.net/~a/20PhliI9yOr0s9JzZP-g9verlW0/0/da"><img src="http://feedads.g.doubleclick.net/~a/20PhliI9yOr0s9JzZP-g9verlW0/0/di" border="0" ismap="true"></img></a><br/>
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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/FcOWVbJWPJA" height="1" width="1"/>]]></content:encoded><description>JustRechargeIt claims to be India’s first multi-lingual (10 Indian languages) recharge site and services more than a million plus registered mobile customers.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/justrechargeit-funding-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/justrechargeit-funding-297/</feedburner:origLink></item><item><title>News Roundup: Nimbuzz to relocate global headquarters to India</title><link>http://feedproxy.google.com/~r/pluggd/~3/XzzMt402T-g/</link><category>Indian Telecom Industry</category><category>nimubzz india</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Mon, 21 May 2012 21:13:20 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20058</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>The Telecom Regulatory Authority of India&#8217;s proposed spectrum prices may be close to what carriers in the US and Europe have paid in spectrum bids over the past two-three years, but when the ARPU is taken into account to work out the purchasing power parity of operators, Trai&#8217;s prices on &#8220;a per unit per inhabitant basis&#8221; look steep.  </p>
<p>Calculations factoring in the ARPU variance suggest that India&#8217;s <a href="http://economictimes.indiatimes.com/topic/2G">2G</a> spectrum in the 1,800 MHz band is 44 times costlier than the price discovered in Singapore last year. [<a href="http://economictimes.indiatimes.com/news/news-by-industry/telecom/arpu-data-shows-spectrum-price-in-india-costlier-than-other-nations/articleshow/13368116.cms" rel="nofollow" target="_blank">source</a>] </p>
<p><strong>Computer makers to raise prices by month-end</strong></p>
<p>Weakening rupee against dollar is leading major personal computer manufacturers in India to increase prices of their products. Companies such as Acer India, Hewlett Packard (HP) India and Dell India are facing the reality of rupee depreciation, which they think would continue at this level of Rs 54-56 against the dollar for at least next few months. [<a href="http://www.thehindubusinessline.com/industry-and-economy/info-tech/article3443038.ece" rel="nofollow" target="_blank">source</a>] </p>
<p><strong>Augere Wireless set to sell its 4G spectrum, quit India</strong></p>
<p>Augere Wireless, a company backed by France Telecom and private equity funds, is set to sell its 4G spectrum in two states and quit India, as regulatory uncertainty has forced its investors to hang up on the country. The company has blamed the regulatory uncertainties surrounding India&#8217;s telecoms sector and said it had resulted in the company &#8216;being unable to raise funds from both national and international investors&#8217;. [<a href="http://economictimes.indiatimes.com/news/news-by-industry/telecom/augere-wireless-set-to-sell-its-4g-spectrum-quit-india/articleshow/13324574.cms" rel="nofollow" target="_blank">source</a>]</p>
<p><strong>No escape for Vodafone as government puts its name in report on black money</strong></p>
<p>Vodafone tax case found a mention in the &#8220;White paper on black money&#8221; tabled by the government in Parliament on Monday, suggesting that finance ministry intends to go after the company once the retrospective amendment to the income tax act is approved by the President. [<a href="http://economictimes.indiatimes.com/news/news-by-industry/telecom/no-escape-for-vodafone-as-government-puts-its-name-in-report-on-black-money/articleshow/13375194.cms" rel="nofollow" target="_blank">source</a>]</p>
<p><strong>Nimbuzz to relocate global headquarters to India</strong></p>
<p>Nimbuzz is relocating its global headquarters to India, which accounts for a fifth of its 90 million customers. The company <a href="http://economictimes.indiatimes.com/tech/internet/nimbuzz-to-relocate-global-headquarters-to-india/articleshow/13368696.cms" rel="nofollow" target="_blank">has also</a> announced a restructuring of its top deck, appointing Indians in key positions earlier held by Dutch nationals. These include the appointment of Vikas Saxena, a former top executive at Aircel, as the CEO of its India operations.</p>
<ul></ul>
<ul></ul>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/XzzMt402T-g" height="1" width="1"/>]]></content:encoded><description>The company has also announced a restructuring of its top deck, appointing Indians in key positions earlier held by Dutch nationals. These include the appointment of Vikas Saxena, a former top executive at Aircel, as the CEO of its India operations.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/news-roundup-nimbuzz-to-relocate-global-headquarters-to-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/news-roundup-nimbuzz-to-relocate-global-headquarters-to-india-297/</feedburner:origLink></item><item><title>Exclusive: LetsBuy customers will now be redirected to Flipkart checkout process</title><link>http://feedproxy.google.com/~r/pluggd/~3/gUPiLUugaGY/</link><category>Indian Startups</category><category>FlipKart</category><category>letsbuy</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sinha</dc:creator><pubDate>Mon, 21 May 2012 08:28:14 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20054</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Earlier, we reported about the possible <a href="http://www.pluggd.in/letsbuy-future-297/" target="_blank">LetsBuy deadpool state</a> and now (as per an internal email sent to all LetsBuy employees), Flipkart has decided to redirect the LetsBuy customers to Flipkart experience.</p>
<p>That is, all orders on LetsBuy will now go thru’ Flipkart’s selection &amp; checkout process.</p>
<p><strong>What about LetsBuy employees?</strong></p>
<p>Like any other M&amp;A deal, some of the employees will be let go of (corporate speak: <em>outplacement support will be provided</em>) and the entire process is expected to complete by middle of this week.</p>
<p>-</p>
<p>This arrangement works for Flipkart because of several negative sentiments around LetsBuy brand (i.e. order delivery etc) and like we said earlier, Flipkart had a very limited time to control the entire LetsBuy experience, as consumers started blaming Flipkart for LetsBuy&#8217;s goofups.</p>
<p>Given the timing (<a title="Amazon to setup courier service in India" href="http://www.pluggd.in/amazon-courier-service-in-india-297/" target="_blank">Amazon launching in India</a>, <a title="Rocket Internet in India: Traffic and Growth" href="http://www.pluggd.in/rocket-internet-in-india-297/" target="_blank">Jabong going strong</a>), this is probably the best Flipkart could do. Importantly, this was probably the best way out for folks at Letsbuy too (rather than sink with a sinking ship).</p>
<p>That is,  the end of LetsBuy &#8211; as a brand and as a company.</p>
<p>Though, an important question still remains unanswered: <strong>Why did Flipkart acquire LetsBuy? </strong>For the traffic? What about category management? warehouse? logistics?</p>
<div id="attachment_20056" class="wp-caption aligncenter" style="width: 410px"><a href="http://www.pluggd.in/wp-content/uploads/2012/05/letsbuy_traffic.png"><img class="size-full wp-image-20056" title="LetsBuy Vs. Others" src="http://www.pluggd.in/wp-content/uploads/2012/05/letsbuy_traffic.png" alt="LetsBuy Vs. Others" width="400" height="220" /></a><p class="wp-caption-text">LetsBuy Vs. Others</p></div>
<p>If you have an answer, do let us know!</p>
<p>For more context, do read the article: <a href="http://www.pluggd.in/letsbuy-future-297/" target="_blank">Letsbuy – Bought! Now What?</a>.</p>
<p>Recommended Analysis: <a href="http://www.pluggd.in/indian-ecommerce-stores-297/">The Great Indian e-Commerce Bazaar [Total Recap]</a></p>

<p><a href="http://feedads.g.doubleclick.net/~a/jrS5L6uEJBU61KJ2NXAt5mS4dLs/0/da"><img src="http://feedads.g.doubleclick.net/~a/jrS5L6uEJBU61KJ2NXAt5mS4dLs/0/di" border="0" ismap="true"></img></a><br/>
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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/gUPiLUugaGY" height="1" width="1"/>]]></content:encoded><description>Given the timing (Amazon launching in India, Jabong going strong), this is probably the best Flipkart could do. Importantly, this was probably the best way out for folks at Letsbuy too (rather than sink with a sinking ship).</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/letsbuy-customers-to-be-redirected-to-flipkart-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/letsbuy-customers-to-be-redirected-to-flipkart-297/</feedburner:origLink></item><item><title>Letsbuy – bought! Now what?</title><link>http://feedproxy.google.com/~r/pluggd/~3/vi74bFjyTh0/</link><category>India Online</category><category>ecommerce in India</category><category>FlipKart</category><category>letsbuy</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">sinha</dc:creator><pubDate>Mon, 21 May 2012 05:40:37 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20037</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Early this year when Flipkart acquired Letsbuy, we had our fair share of analysis (read: <a href="http://www.pluggd.in/why-flipkarts-acquisition-of-letsbuy-is-a-great-story-for-the-startup-ecosystem-297/">Why Flipkart’s Acquisition of LetsBuy is a Great Story for the Startup Ecosystem </a>, <a href="http://www.pluggd.in/flipkart-letsbuy-deal-analysis-297/">Letsbuy and Flipkart – A marriage of INCONVENIENCE!! </a>). We have been watching LetsBuy and Flipkart synergy for sometime and here are  a few observations:</p>
<ul>
<li>Letsbuy has killed the buyback option (<a href="http://buyback.letsbuy.com/">http</a><a href="http://buyback.letsbuy.com/">://</a><a href="http://buyback.letsbuy.com/">buyback</a><a href="http://buyback.letsbuy.com/">.</a><a href="http://buyback.letsbuy.com/">letsbuy</a><a href="http://buyback.letsbuy.com/">.</a><a href="http://buyback.letsbuy.com/" target="_blank">com</a><a href="http://buyback.letsbuy.com/">/</a>)</li>
<li>There have been no Letsbuy ads in recent times.</li>
<li>There have been no mailers as well.</li>
<li>Their Twitter account (@LetsBuy) was last updated on April 24th. There are way too many complaints/order status requests regarding Letsbuy and none of them are being addressed.</li>
</ul>
<p><strong>And now some rumors</strong></p>
<ul>
<li>All warehouses of Letsbuy except at Delhi have been closed down. Whether its &#8220;shut down&#8221; or &#8220;under renovation (for Flipkart)&#8221; is unknown.</li>
<li>It seems an announcement was made last week at Letsbuy, Gurgaon office that by May-end all 250 odd employees would be laid off (with no visibility into severance package). The story at <a href="http://www.businessworld.in/businessworld/businessworld/content/Its-Death-Takeover-for-Letsbuy.com.html" rel="nofollow" target="_blank">BusinessWorld</a> also corroborates this.</li>
</ul>
<p>While the details haven’t been confirmed by either of the two companies (we have sent an email to Flipkart for the official version), we have heard the layoff details from LetsBuy employees as well.</p>
<p><strong>So what really happened?</strong></p>
<p>When<a title="Flipkart acquires LetsBuy" href="http://www.pluggd.in/letsbuy-acquired-by-flipkart-297/" target="_blank"> Flipkart acquired Letsbuy</a>, the official release mentioned 3Cs (Computers, Communication and Consumer electronics) category expansion as the main reason for Letsbuy acquisition:</p>
<blockquote><p>“This acquisition fits into our strategy of building dominant shares in all categories we operate in. We are already leaders in the books and media verticals. Given that we managed to build a leadership position in consumer electronics as well since its launch in early 2011, it made sense for us to consolidate when we saw this opportunity. This acquisition opportunity came at a very attractive price for us and the timing has also been ideal. The synergies will now allow us to accelerate faster and get to a share similar to what we enjoy in the online books category”. [<a href="http://www.pluggd.in/its-official-flipkart-acquires-letsbuy-pr-297/" target="_blank">source</a>]</p></blockquote>
<p>Which translates to acquiring the warehouses, integrating the backend/supply chain etc. But none of that has happened so far and now Letsbuy has shutdown all warehouses, except for the one in Kirti Nagar, Delhi.</p>
<h2>Flipkart vs. LetsBuy: Exploring Synergy</h2>
<p>Let’s chalk down the strength of the two companies:</p>
<table width="576" border="1" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td valign="top"></td>
<td valign="top"><strong>Flipkart</strong></td>
<td valign="top">
<p align="left"><strong>LetsBuy</strong></p>
</td>
</tr>
<tr>
<td valign="top"><strong>Brand</strong></td>
<td valign="top">Way stronger &#8211; 9+ of 10</td>
<td valign="top">3-4 of 10</td>
</tr>
<tr>
<td valign="top"><strong>Geography</strong></td>
<td valign="top">North+West, mostly. Expanded post TV Ads</td>
<td valign="top">North, North-West</td>
</tr>
<tr>
<td valign="top"><strong>Popular Verticals</strong></td>
<td valign="top">Books, mobiles</td>
<td valign="top">All consumer electronics</td>
</tr>
<tr>
<td valign="top"><strong>Service/Delivery</strong></td>
<td valign="top">Wow</td>
<td valign="top">Meh</td>
</tr>
<tr>
<td valign="top"><strong>Logistics</strong></td>
<td valign="top">Of course well done</td>
<td valign="top">Hmmm</td>
</tr>
<tr>
<td valign="top"><strong>Consumer Sentiment*<br />
(we used a <a href="http://www.sentiment140.com/" target="_blank">flaky tool</a>)</strong></td>
<td valign="top">+67%</td>
<td valign="top">-82%</td>
</tr>
</tbody>
</table>
<div id="attachment_20038" class="wp-caption aligncenter" style="width: 560px"><a href="http://www.pluggd.in/wp-content/uploads/2012/05/sentimental_analysis_flipkart_letsbuy.png"><img class="size-full wp-image-20038  " title="Sentimental Analysis : Flipkart vs. Letsbuy" src="http://www.pluggd.in/wp-content/uploads/2012/05/sentimental_analysis_flipkart_letsbuy.png" alt="Sentimental Analysis : Flipkart vs. Letsbuy" width="550" height="195" /></a><p class="wp-caption-text">Sentimental Analysis : Flipkart vs. Letsbuy (May 19)</p></div>
<h2>So why did Flipkart acquire LetsBuy ?</h2>
<p>Was it to address new markets, and get a new user base? Or to get better access to deals in consumer electronics space (no doubt that Letsbuy was much cheaper than Flipkart pricing, when it comes to electronics space). And all of this probably made sense in the short run, but not something Flipkart could not have figured out on its own steam.</p>
<p>The need to add more warehouses could have been an immediate pain point that (also) got solved with this deal &#8211; but on its own its too expensive a proposition.</p>
<p>Was it &#8211; as believed by many &#8211; driven by a financial restructuring of its portfolio at the VC’s end? Given other <a href="http://www.pluggd.in/chakpak-acquired-by-trivone-digital-297/" target="_blank">such signs at Accel’s end</a>, this cannot be totally ruled out. Of course, this is pure speculation.</p>
<h2>What Next?</h2>
<p>That must have been a tough one. Not just for us, but for those involved.</p>
<p>LetsBuy is a bit of an expensive hot potato. Let’s remember they were probably bleeding when Flipkart bought them.</p>
<p>So first up &#8211; a smart thing to do would be to reduce costs! The ads, emailers disappearing from the online world point to that. Integrating Flipkart with Letbuy would be a medium term process &#8211; and doing it at the service/logisitics level would be pointless, painful and risk dilution of Flipkart’s famed service levels. So it would make sense for just the inventory, vendor relationships and the like.</p>
<p>The above doesn&#8217;t need too many Letsbuy people, of course. The grapevine is abuzz about many Letsbuy-ers interviewing at other places &#8211; so the murmurs of a “restructuring” in there are not unbelievable.</p>
<h2>Is the Letsbuy brand hurting Flipkart?</h2>
<p>Will the Let’sBuy brand stay alive? It does have a certain amount of recall. However, using it as sub brand for product categories doesn’t make sense especially given the strength of Flipkart&#8217;s own brand. But as a new property/direction &#8211; say a deals site closely affiliated with Flipkart, or an outfit managing and forging affiliate/channel alliances &#8211; perhaps yes. Flipkart must be looking at moving deeper into the hinterland and addressing markets on the fringes to expand.</p>
<blockquote><p>&#8220;Letsbuy employees are, however, certain that the brand will be wiped out. “From the looks of it, Flipkart is going to kill Letsbuy,” says a senior officer at Letsbuy on condition of anonymity. “Our orders have come down drastically and we only get new inventory after orders are placed,” he adds. Incidentally, Letsbuy is still receiving about 1,500 shipments a day against Flipkart’s 30,000 a day&#8221; [reports <a href="http://www.businessworld.in/businessworld/businessworld/content/Its-Death-Takeover-for-Letsbuy.com.html" target="_blank">BW</a>]</p></blockquote>
<div class="wp-caption aligncenter" style="width: 534px"><a href="http://www.pluggd.in/wp-content/uploads/2012/05/letsbuy_flipkart.jpg"><img style="background-image: none; margin-top: 0px; margin-bottom: 0px; padding-left: 0px; padding-right: 0px; display: block; padding-top: 0px; border: 0pt none;" title="LetsBuy's blame is on Flipkart" src="http://www.pluggd.in/wp-content/uploads/2012/05/letsbuy_flipkart_thumb.jpg" alt="LetsBuy's blame is on Flipkart" width="524" height="195" border="0" /></a><p class="wp-caption-text">LetsBuy&#39;s blame is on Flipkart</p></div>
<p style="text-align: left;">The one thing that’s clear is to either do a 100% brand integration and ensure that LetsBuy experience is as good as Flipkart, or simply kill the brand and own the logistics. The more Flipkart delays this, the worse will be the impact on its own brand perception.<br />
And this is just <a href="https://twitter.com/#!/jodhbir/status/204125224906657792" target="_blank">one </a>of the<a href="https://twitter.com/#!/search/realtime/letsbuy" target="_blank"> several tweets</a> that expresses frustration over LetsBuy’s bad support (and a new trend we have observed is that people are now putting the blame on Flipkart for Letsbuy shipping mistakes/delays).</p>
<p>Given that Amazon is probably feverishly working on its India strategy and Jabong is on an aggressive growth plan (read: <a href="http://www.pluggd.in/rocket-internet-in-india-297/">Rocket Internet in India: What’s the Big Deal?),</a> we wonder if this isn&#8217;t just a huge, expensive distraction to Flipkart? There are sporadic reports of older players like Indiaplaza and HomeShop18 working on improving their logistics and delivery. Everyone must have Flipkart on their radars, and surely, the ecommerce battles are just about warming up.</p>
<p>What&#8217;s your opinion?</p>
<p>Update: <a title="LetsBuy customers will now be redirected to Flipkart checkout process" href="http://www.pluggd.in/letsbuy-customers-to-be-redirected-to-flipkart-297/" target="_blank">LetsBuy customers will now be redirected to Flipkart checkout process</a></p>
<p><em>[The article is co-authored by Sameer Shisodia and Ashish Sinha.]</em></p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/vi74bFjyTh0" height="1" width="1"/>]]></content:encoded><description>Letsbuy employees are, however, certain that the brand will be wiped out. “From the looks of it, Flipkart is going to kill Letsbuy (all warehouses of letsbuy except Delhi have been closed down).</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/letsbuy-future-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/letsbuy-future-297/</feedburner:origLink></item><item><title>68% of users have made an online purchase using their smartphone [eBay India Report]</title><link>http://feedproxy.google.com/~r/pluggd/~3/gOKMJ2EDdV0/</link><category>mobile</category><category>mobile internet</category><category>trends</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Mon, 21 May 2012 04:34:20 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20052</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>eBay India has shared findings from its mobile commerce survey* and some of the highlights are:
<ul>
<li><b>Over 94% of Indian smart phone users access the internet on their mobile: </b>The eBay India Mobile Commerce Survey results indicated that a large majority of Indian smart phone users are accessing the mobile internet and as many as <b>64% </b>of them have upgraded to 3G services. As many as <b>80% </b>of the respondents claimed to be always on the internet.&nbsp;&nbsp; </li>
<li><b>The Home is the favourite access point for the mobile internet:</b> Over <b>84% </b>of the survey respondents expressed that they accessed the mobile internet at home followed by <b>66%</b> who accessed it at work &amp; <b>55%</b> who accessed it while waiting for their friends. The malls, restaurants, theatres, airports &amp; the commute were the other times of access. </li>
<li><b>Shopping is the third most popular category of search after emails &amp; social networking: 70%</b>of smart phone users access online shopping websites </li>
<li><b>Over 87% of Indian smart phone users compare Product Prices online: </b>This is more popular than travel tickets, movie timings or contact details. </li>
<li><b>Check your phone before you reach for your wallet: 57% </b>of smart shoppers check prices online before they shop in a mall or a store. Over <b>30% </b>of users have stated that they always find better deals online &amp; <b>49%</b> have stated that they ‘Mostly’ find better deals online. </li>
<li><b>68% of users have made an online purchase using their smart phone: </b>Digital Commerce is gaining traction with Indian smart phone users. </li>
<li><b>Gadgets are the most popular online purchases:&nbsp; 68% </b>of mobile internet users have bought gadgets on their smart phone followed by<b> 40% </b>who have bought clothes &amp; footwear &amp; <b>34%</b> who have bought books. </li>
<li><b>Mobile Commerce Users are savvy shoppers &amp; use their smart phones to check product prices (84%). </b>Other popular activities are to locate a store <b>(65%),</b> research product features <b>(57%),</b>find deals <b>(55%)</b>, check product availability <b>(48%)</b>. </li>
<li><b>Samsung &amp; Nokia (40% each) are the smart phone of choice for the Mobile Indian . The iPhone (17%) </b>is the third most popular smart phone brand.</li>
</ul>
<p>From what it seems, the survey reports are highly skewed towards the active smartphone users and should be taken in the right perspective.</p>
<p>* : The survey was conducted in the month of May, 2012 and over 4,500 users filled up the survey form.</p>
<p>Related Reports:</p>
<ul>
<li><a href="http://www.pluggd.in/smartphone-research-in-india-gender-report-297/">Smartphone Report: Women spend 4X the amount of time men spend on Instant Messaging applications. </a></li>
<li><a href="http://www.pluggd.in/smartphone-usage-behavior-in-india-297/">Indian Smartphone users are more active than the American counterparts [Google Survey Report] </a></li>
</ul>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/gOKMJ2EDdV0" height="1" width="1"/>]]></content:encoded><description>68% of users have made an online purchase using their smart phone: Digital Commerce is gaining traction with Indian smart phone users.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/68-of-users-have-made-an-online-purchase-using-their-smartphone-ebay-india-report-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/68-of-users-have-made-an-online-purchase-using-their-smartphone-ebay-india-report-297/</feedburner:origLink></item><item><title>Why did I say NO to Funding?</title><link>http://feedproxy.google.com/~r/pluggd/~3/siXTgwa9ZRw/</link><category>Entrepreneurship</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Guest Author</dc:creator><pubDate>Mon, 21 May 2012 02:48:39 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20050</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>It wasn’t an easy decision! My story is nothing different from other startups built by passionate entrepreneurs. The only difference is that I don’t have a kickass product but a blog (<a href="http://lighthouseinsights.in/">Lighthouse Insights</a>) that focuses on Indian social media exclusively. So when the investors showed faith on my blog, I was overwhelmed. But with every mistake you learn and my life is full of them. Here, I will divide my story into three chapters.</p>
<p><strong>Before the Funding Episode:</strong></p>
<p>This part of my story starts taking shape in the month of December in 2011. I was juggling around my day job with my startup. You can’t hide things for long in social media and before my employer could give me a pink slip, I made the move. However, this was also the time when I had started meeting a lot of people and shared about my blog, armed with just a notepad and no proper networking etiquette and business cards on me. One such visit was to a funding meetup.&#8211;</p>
<p>&#8211;</p>
<p>Read: <a href="http://www.pluggd.in/why-i-left-job-and-did-a-startup-297/">Why I left my job (for my own startup)</a></p>
<p>&#8211;</p>
<p>I had gone there to share my idea and get insights on it since I was dead sure that nobody is going to fund a blog with no revenue model. Anyways, the casual meetup turned out to be exciting, as we were few of the lucky startups that where chosen to be funded. Suddenly I was on top of the moon, mainly for two reasons: 1) the money would help survive me and my family plus our savings would be spared! 2) I had found like-minded people who shared my belief. Things were rosy but then they say money surfaces hidden agendas for which this blogger was not at all prepared.</p>
<p><strong>Refusing the Funding:</strong></p>
<p>This part of the story revolves around when we as a team started interacting with our team of angel investors. Love is tested when you start living together. With each passing day, we started getting a feeling that our identity was fading away. At times our blog name was not cool, sometimes we were asked if we could write about tech and then the big question &#8211; can’t we double the number of posts per day? Our vision was being modified or in VC terms – being pivoted!</p>
<p>Besides this, in India you are expected to give all things on time but the same should not be expected from the other party. With time, it was also clear that most of our content-related problems went unanswered.</p>
<p>And then came in reality – we were asked to select from a certain range of equity percentage that we were ready to share. I believe that just by reading Paul Graham’s blog, you don’t understand what and why you should give a certain amount of equity. I was also not aware of my startup valuation, forget about deciding what equity percentage to give. But thanks to my brother, a finance guy, who explained to me about our valuation.</p>
<p>Engulfed in a big <em>chakravyu, </em>I had no understanding what to do. At one side, the angels pushed us to sign the deal and on the other, I was finding a way to get out of it all. But at the same time, it was difficult to say no to money and a hopeful future. I started asking people whom I considered as my well-wishers and who had appreciated the work on our blog. This was the best thing to happen. I was asked by most of them- <strong>why are you looking for funding?</strong> This basic question solved my entire dilemma.</p>
<p>We sat down (my partner and I) to do a simple brainstorming exercise and we realized our mistakes from the very beginning. We had not found out answers for these burning questions:</p>
<p>1. Why do we need money/funding for our survival or startup?</p>
<p>2. What benefit will the money do in terms of resource add-on to our startup?</p>
<p>3. Do the angel investors understand our vision and line of business?</p>
<p>4. What will they bring to the table other than money?</p>
<p>We needed money for our survival and a basic math done earlier indicated that our savings coupled with some consulting work, will suffice. Apart from that, I was soon to be full-time in my startup, so I was excited to test my potential. The decision was made; we refused the funding citing two reasons:</p>
<p>1. We wanted to stretch ourselves and see if we can survive on our own and fuel our dreams.</p>
<p>2. We felt we were getting into a relationship which wouldn’t benefit us in any way apart from the money.</p>
<p>This brainstorming also helped us refuse funding in a second instance too.</p>
<p><strong>After the Refusal: </strong></p>
<p>This part of the story is of present day and I am in the 5<sup>th</sup> month of my entrepreneurship but trust me I am yet to regret my decision. At times the thought does creep in whether I opted for the right choice but then as they say – <strong>You are known for the choices you make in life.</strong> Hence, perhaps the dream of running my startup in my way is the right choice for me!</p>
<p>I am not against startups looking for funding or with the investor community. Scenarios are different for everyone and it is an individual’s call. Tomorrow if my startup calls for funds then I would surely hunt for like-minded people who would not only bring money but also share their learning’s and provide us with mentorship. And I learnt a few lessons along the way:</p>
<p>1. Don’t be hesitant to talk to all kinds of people in the industry.</p>
<p>2. You will have to make the first move, as it is your startup.</p>
<p>3. Talk about funding only when your startup needs it.</p>
<p>4. And stand by the decisions that you make in life.</p>
<p>Do share the choices you made in your life as an Entrepreneur. I would love to hear them.</p>
<p>[Guest article contributed by Prasant Naidu, cofounder of LightHouse <a href="http://lighthouseinsights.in/" target="_blank">Insights blog</a>.]</p>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/siXTgwa9ZRw" height="1" width="1"/>]]></content:encoded><description>This part of my story starts taking shape in the month of December in 2011. I was juggling around my day job with my startup. You can’t hide things for long in social media and before my employer could give me a pink slip, I made the move. However, this was also the time when I had started meeting a lot of people and shared about my blog, armed with just a notepad and no proper networking etiquette and business cards on me. One such visit was to a funding meetup.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/why-did-i-say-no-to-funding-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/why-did-i-say-no-to-funding-297/</feedburner:origLink></item><item><title>Microsoft study claims that 52% of SMBS found it easier to scale business, post cloud adoption</title><link>http://feedproxy.google.com/~r/pluggd/~3/1UPDyEu5F4M/</link><category>Cloud Computing</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Mon, 21 May 2012 02:00:13 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20044</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Cloud and security do not go hand-in-hand, but a recent study by Microsoft suggests that 64 % of Indian companies have experienced noticeably higher levels of security since moving to the cloud.</p>
<p>In addition, 52 % say they spend less time worrying about the threat of cyber-attacks. Indian SMBs using the cloud also spend 72 % less time each week managing security than companies not using the cloud. They are also 22 times more likely to have reduced what they spend on managing security as a percentage of overall IT budget.</p>
<p>The survey shows that, in India:</p>
<ul>
<li>61% of SMBs that use the cloud said they were able to employ more staff in roles that directly benefit sales or business growth, 63 percent invest in more product development or innovation, and 62 percent experienced improved agility in being to increase and decrease IT capacity when needed.</li>
<li>Over half of those surveyed (64 percent) said that using the cloud enabled them to add new products and services that benefit their business more quickly and securely.</li>
<li>52 % said the cloud made it easier for them to scale their business to explore new markets.</li>
</ul>
<p>The study, commissioned by Microsoft and conducted by research company comScore, polled companies with between 100 and 250 computers PCs in the U.S., India, Singapore, Malaysia, and Hong Kong. For the purpose of this research, cloud users were defined as companies that used a cloud service via a subscription model.</p>
<p>What’s your take on the report? For sure, cloud adoption brings down the TCO (maintenance among the biggest challenge), are SMBs adopting</p>
<p>Take a look at the infographics</p>
<div class="wp-caption aligncenter" style="width: 560px"><a href="http://www.microsoft.com/india/msindia/images/pressrelease/India-TwC-Cloud-Study-Infographic.jpg"><img class=" " title="Cloud and SMB Infographics" src="http://www.microsoft.com/india/msindia/images/pressrelease/india-twc-cloud-study-infographic.jpg" alt="Cloud and SMB Infographics" width="550" height="1724" /></a><p class="wp-caption-text">Cloud and SMB Infographics</p></div>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/1UPDyEu5F4M" height="1" width="1"/>]]></content:encoded><description>Indian SMBs using the cloud also spend 72 % less time each week managing security than companies not using the cloud. They are also 22 times more likely to have reduced what they spend on managing security as a percentage of overall IT budget.</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/microsoft-research-on-cloud-security-in-india-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/microsoft-research-on-cloud-security-in-india-297/</feedburner:origLink></item><item><title>TaxiForSure raises funding from Accel Partners, Helion Venture Partners and Blume Ventures</title><link>http://feedproxy.google.com/~r/pluggd/~3/SWH_QVkBOqI/</link><category>Funding</category><category>book cabs online</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Team PI</dc:creator><pubDate>Mon, 21 May 2012 00:28:46 PDT</pubDate><guid isPermaLink="false">http://www.pluggd.in/?p=20047</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Serendipity Infolabs Pvt. Ltd., which runs the online taxi booking site TaxiForSure, has raised venture capital funding from Accel Partners, Helion Venture Partners and Blume Ventures. As part of the transaction Anand Daniel of Accel and Ritesh Banglani of Helion have joined the board of the company.<a href="http://www.pluggd.in/wp-content/uploads/2012/05/taxiforsure.png"><img style="background-image: none; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: right; padding-top: 0px; border: 0px;" title="taxiforsure" src="http://www.pluggd.in/wp-content/uploads/2012/05/taxiforsure_thumb.png" alt="taxiforsure" width="170" height="80" align="right" border="0" /></a></p>
<p>Started by IIM Ahmedabad graduates Raghunandan G and Aprameya Radhakrishna in June 2011, <a href="http://TaxiForSure.com" target="_blank">TaxiForSure</a> is an aggregator of car rentals and taxis in India (offers point to point, local packages, outstation and airport transfer taxis, across various car types). The company started operations in June 2011 and is currently active only in Bangalore (plans to expand to other cities, post funding).</p>
<p><strong>Question:</strong> Too many 1-city players hoping to expand to multiple cities too soon? And too much VC money in it already (without much of validation)? Or are these future categories being funded for acquisitions by big players like MMT/redBus etc?</p>
<p>What&#8217;s your opinion?</p>
<p>Other funding in taxi booking space :</p>
<ul>
<li><a href="http://www.pluggd.in/olacabs-funding-2-297/">Olacabs secures Series A round from Tiger Global </a></li>
<li><a href="http://www.pluggd.in/savaari-funding-297/">Car Rental Service, Savaari secures Series A funding from Inventus Capital </a></li>
</ul>

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</div><img src="http://feeds.feedburner.com/~r/pluggd/~4/SWH_QVkBOqI" height="1" width="1"/>]]></content:encoded><description>Serendipity Infolabs Pvt. Ltd., which runs the online taxi booking site TaxiForSure, has raised venture capital funding from Accel Partners, Helion Venture Partners and Blume Ventures</description><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.pluggd.in/taxiforsure-funding-297/feed/</wfw:commentRss><slash:comments xmlns:slash="http://purl.org/rss/1.0/modules/slash/">0</slash:comments><feedburner:origLink>http://www.pluggd.in/taxiforsure-funding-297/</feedburner:origLink></item></channel></rss>

