So What?

Energy Expert–the technology, not the person

So What Administrator — Wed, 26 Aug 2009 15:04:27 +0000

Energy Expert can make building managers lives easier and save building owners some money. Tune into Mike Schwenk’s interview with the technology developer, Mike Brambley, to learn more.

Rise and shine, data-driven industries, the Morning Report may be your best A.M. read

So What Administrator — Tue, 28 Jul 2009 21:35:18 +0000

So What? host Mike Schwenk interviewed Tom Ferryman, developer of the award-winning Morning Report, for the July podcast. Tune-in to learn about how the airlines and other data-driven industries are benefiting from computer technology that shows them things they didn’t even know they were looking for.

Put down the AA battery and large solar panel

So What Administrator — Tue, 30 Jun 2009 18:32:46 +0000

Researcher Mark Gross talks about three applications for the Laboratory’s award-winning thin-film barrier coating. Each application has positive implications for consumers—from the ability to have a flexible display pull out from your cell phone, to having your entire roof consist of solar panels built into shingles.

PNNL technology is friendly to grid and energy consumers

So What Administrator — Wed, 27 May 2009 14:43:57 +0000

Developers of the Grid Friendly Appliance Controller talk about how the technology helps the grids highs and lows (pun intended).

Soaking up success–the story of SAMMS

So What Administrator — Wed, 29 Apr 2009 15:17:21 +0000

I interviewed Glen Fryxell, a developer of SAMMS–the technology that’s quickly becoming toxic metals worst nightmare.

Millimeter wave - the gift that keeps on giving

So What Administrator — Tue, 24 Mar 2009 18:17:35 +0000

The millimeter wave body scanner is going into airports across the nation…and it’s helping consumers find the perfect pair of jeans.

It’s all about partners

So What Administrator — Wed, 27 Aug 2008 15:22:50 +0000

I interviewed Patricia Irving, president and CEO of InnovaTek.

InnovaTek creates and develops technologies for environmental safety and sustainable power. In the interview, Irving discusses the importance of finding the right partners for commercialization success.

Breast imaging technology – from lab to marketplace

So What Administrator — Tue, 12 Aug 2008 16:34:06 +0000

I interviewed Michael Hartwig, chief operating officer of Advanced Imaging Technology in Richland, Wash.
During the discussion, Hartwig and I work backward, answering the So What question first, and then discussing how AIT’s technology went from laboratory to marketplace. According to Hartwig, it’s important to 1) know when you have a technology that’s valuable; 2) know when to make adjustments in the commercialization process; and 3) always start with the end in mind.

Community Colleges & Economic Development – independent or interdependent?

So What Administrator — Wed, 16 Jul 2008 16:11:54 +0000

I interviewed Dr. Thomas Keegan, president of Peninsula College in Port Angeles, Wash.
Today, Peninsula College’s main campus spreads out over 75 acres of land in the foothills of the Olympic Mountains, overlooking the city of Port Angeles and its busy, international harbor. President Tom Keegan talks about how the community college works with other organizations and the local government to stimulate economic growth.

Washington State’s ROI on Tech Investment

So What Administrator — Tue, 01 Jul 2008 17:08:28 +0000

I interviewed Lee Cheatham, executive director of the Washington Technology Center, about the organization’s past, present and future activities.
WTC is a statewide economic development organization focused on technology and innovation. It channels state, federal, and private resources to help companies develop and commercialize new products and technologies.